Secrets of success in 8 words, 3 minutes | Richard St. John

3,481,201 views ・ 2007-01-06

TED


Please double-click on the English subtitles below to play the video.

Prevodilac: Ivan Minic Lektor: Sandra Gojic
00:25
This is really a two-hour presentation I give to high school students,
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Ovo je zapravo dvosatna prezentacija za studente, koju sam
00:28
cut down to three minutes.
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skratio na tri minuta.
00:29
And it all started one day on a plane, on my way to TED,
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Sve je počelo jednog dana u avionu, na mom putu na TED,
00:32
seven years ago.
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pre sedam godina.
00:33
And in the seat next to me was a high school student, a teenager,
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Pored mene je sedela
srudentkinja, tinejdžer,
00:38
and she came from a really poor family.
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koja je poticala iz veoma siromašne porodice.
00:40
And she wanted to make something of her life,
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Želela je da napravi nešto od svog života,
00:43
and she asked me a simple little question.
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i postavila mi je malo jednostavno pitanje.
Pitala je "Šta vodi ka uspehu?"
00:45
She said, "What leads to success?"
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Osećao sam se jako loše
00:47
And I felt really badly,
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00:48
because I couldn't give her a good answer.
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jer joj nisam mogao dati dobar odgovor.
00:50
So I get off the plane, and I come to TED.
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Sišao sam sa aviona i došao na TED.
00:53
And I think, jeez, I'm in the middle of a room of successful people!
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Pomislio sam, u sobi sam punoj uspešnih ljudi!
00:56
So why don't I ask them what helped them succeed,
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Zašto njih ne ne bih pitao šta im je pomoglo da uspeju,
00:59
and pass it on to kids?
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i preneo to mladima?
01:01
So here we are, seven years, 500 interviews later,
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I evo nas danas, sedam godina i 500 intervjua kasnije,
01:05
and I'm going to tell you what really leads to success
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i danas vam mogu reći šta zapravo vodi ka uspehu,
01:08
and makes TEDsters tick.
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i šta pokreće TEDstere.
01:10
And the first thing is passion.
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Prva stvar je strast.
01:12
Freeman Thomas says, "I'm driven by my passion."
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Frimen Tomas kaže "Vodi me moja strast."
01:15
TEDsters do it for love; they don't do it for money.
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TEDsteri rade iz ljubavi, ne rade zbog novca.
01:18
Carol Coletta says, "I would pay someone to do what I do."
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Karol Koleta kaže "Platio bih nekome da radi ono što ja radim."
01:21
And the interesting thing is:
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A zanimljiva stvar je to što,
01:23
if you do it for love, the money comes anyway.
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ako radite iz ljubavi, novac dođe sam po sebi.
01:25
Work! Rupert Murdoch said to me, "It's all hard work.
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Rad. Rupert Mardok mi je rekao "Sve je to naporan rad.
01:29
Nothing comes easily. But I have a lot of fun."
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Ništa ne dolazi lako. Ipak, puno se i zabavljam."
Da li je rekao da se zabavlja? Rupert? Da!
01:32
Did he say fun? Rupert? Yes!
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01:35
(Laughter)
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TEDsteri se zabavljaju dok rade. I rade naporno.
01:36
TEDsters do have fun working. And they work hard.
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01:39
I figured, they're not workaholics. They're workafrolics.
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Zaključio sam da oni nisu radoholičari. Oni su "zabavoholičari".
01:42
(Laughter)
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01:43
Good!
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Biti dobar! Aleks Garden je rekao "Da bi bio uspešan u nečemu moraš se tome posvetiti
01:44
(Applause)
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01:45
Alex Garden says, "To be successful, put your nose down in something
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01:49
and get damn good at it."
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i postati jako dobar u tome."
01:50
There's no magic; it's practice, practice, practice.
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Nema magije, sve je vežba, vežba i vežba.
01:53
And it's focus.
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I tu je fokus. Norman Džejvison mi je rekao
01:54
Norman Jewison said to me,
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01:56
"I think it all has to do with focusing yourself on one thing."
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"Mislim da to sve ima veze sa fokusiranjem na jednu stvar."
01:59
And push!
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Trudi se. Dejvid Galo je rekao "Trudi se.
02:01
David Gallo says, "Push yourself.
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02:03
Physically, mentally, you've got to push, push, push."
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Fizički, mentalno, moraš se truditi, truditi i truditi."
02:05
You've got to push through shyness and self-doubt.
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Moraš nadvladati sramežljivost i nesigurnost.
02:08
Goldie Hawn says, "I always had self-doubts.
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Goldi Hon kaže "Uvek sam bila nesigurna u sebe.
02:11
I wasn't good enough; I wasn't smart enough.
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Nisam bila dovoljno dobra, nisam bila dovoljno pametna.
02:13
I didn't think I'd make it."
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Nisam mislila da ću uspeti."
02:15
Now it's not always easy to push yourself,
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Nije lako sam sebe gurati
02:17
and that's why they invented mothers.
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ali zato su izmislili mene. (Smeh)
02:19
(Laughter)
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02:20
(Applause)
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02:22
Frank Gehry said to me,
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Frenk Geri - Frenk Geri mi je rekao
02:25
"My mother pushed me."
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"Moja majka me je gurala."
02:26
(Laughter)
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02:27
Serve!
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Služiti. Šervin Nulend kaže "Bilo je privilegija služiti kao doktor."
02:29
Sherwin Nuland says, "It was a privilege to serve as a doctor."
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Mnogo mladih mi kaže da žele biti milioneri.
02:33
A lot of kids want to be millionaires.
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02:35
The first thing I say is:
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I prva stvar koju im kažem je
02:36
"OK, well you can't serve yourself;
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"Dobro, ali ne možeš raditi samo za sebe,
02:38
you've got to serve others something of value.
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moraš i drugima pružiti nešto što ima vrednost.
02:40
Because that's the way people really get rich."
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To je način kako ljudi postaju zaista bogati."
02:44
Ideas!
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Ideje. TEDster Bil Gejts kaže "Imao sam ideju -
02:45
TEDster Bill Gates says, "I had an idea:
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02:48
founding the first micro-computer software company."
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osnovati prvu firmu koja se bavi softverom za mikro-računare."
02:51
I'd say it was a pretty good idea.
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Rekao bih da je to bila prilično dobra ideja.
02:53
And there's no magic to creativity in coming up with ideas --
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I nema neke velike čarolije u stvaranju dobrih ideja
02:56
it's just doing some very simple things.
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treba samo raditi par jednostavnih stvari.
02:58
And I give lots of evidence.
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I potkrepiti ih sa puno primera.
03:00
Persist!
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Istrajnost. Džo Kraus kaže
03:01
Joe Kraus says,
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"Persistence is the number one reason for our success."
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"Istrajnost je osnova našeg uspeha."
03:05
You've got to persist through failure. You've got to persist through crap!
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Moraš istrajati uprkos padovima i problemima!
03:09
Which of course means "Criticism, Rejection, Assholes and Pressure."
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To uključuje i kritike, odbijanja, kretene i pritiske."
03:12
(Laughter)
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(Smeh)
03:15
So, the answer to this question is simple:
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Prema tome, odgovor na pitanje je jednostavan:
03:19
Pay 4,000 bucks and come to TED.
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Plati 4000 dolara i dođi na TED.
03:21
(Laughter)
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03:22
Or failing that, do the eight things -- and trust me,
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Ili ako ti to ne uspe, praktikuj ovih osam stvari - i veruj mi,
03:25
these are the big eight things that lead to success.
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ovo je osam ključnih stvari, koje dovode do uspeha.
03:28
Thank you TEDsters for all your interviews!
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Hvala vam TEDsteri za sve intervjue!
03:31
(Applause)
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