Secrets of success in 8 words, 3 minutes | Richard St. John

Prevoditelj: Goran Tomas Recezent: Predrag Pale

This is really a two-hour presentation I give to high school students,

Ovo je u stvari prezentacija od dva sata za učenike srednjih škola,

cut down to three minutes.

sažeta u tri minute.

And it all started one day on a plane, on my way to TED,

Sve je počelo na jednom letu, na putu za TED konferenciju

seven years ago.

prije sedam godina.

And in the seat next to me was a high school student, a teenager,

U avionu do mene

sjedila je jedna srednjoškolka, tinejdžerica,

and she came from a really poor family.

koja je potekla iz vrlo siromašne obitelji.

And she wanted to make something of her life,

Htjela je nešto napraviti od svog života,

and she asked me a simple little question.

pa me pitala vrlo jednostavno pitanje:

"Što je potrebno za uspjeh?"

She said, "What leads to success?"

U tom trenutku sam se osjećao poprilično loše

And I felt really badly,

because I couldn't give her a good answer.

jer nisam imao pravi odgovor na to pitanje.

So I get off the plane, and I come to TED.

Kad sam došao na TED konferenciju,

And I think, jeez, I'm in the middle of a room of successful people!

odjednom mi je sinulo – Hej! Pa ovdje sam okružen uspješnim ljudima!

So why don't I ask them what helped them succeed,

Zašto njih ne bih pitao što im je pomoglo da uspiju

and pass it on to kids?

i onda to prenio klincima?

So here we are, seven years, 500 interviews later,

I evo nas ovdje, sedam godina i 500 intervjua kasnije,

and I'm going to tell you what really leads to success

i reći ću vam što stvarno vodi do uspjeha

and makes TEDsters tick.

i što pokreće TED-ovce.

And the first thing is passion.

Prva stvar je strast!

Freeman Thomas says, "I'm driven by my passion."

Freeman Thomas kaže, "Mene pokreće strast."

TEDsters do it for love; they don't do it for money.

TED-ovci rade zbog ljubavi, ne zbog novaca.

Carol Coletta says, "I would pay someone to do what I do."

Carlo Colleta kaže, "Platila bih nekome da radim ono što radim."

And the interesting thing is:

Što je najzanimljivije,

if you do it for love, the money comes anyway.

ako radite posao zbog ljubavi, novac će ionako doći.

Work! Rupert Murdoch said to me, "It's all hard work.

Rad! Rupert Mudroch mi je rekao, "Sve je to težak posao.

Nothing comes easily. But I have a lot of fun."

Ništa ne dolazi samo po sebi. Ali se pri tome dobro zabavljam."

Jesam li dobro čuo - zabava? Rupert? Da!

Did he say fun? Rupert? Yes!

(Laughter)

TED-ovci se dobro provode dok rade. A rade puno.

TEDsters do have fun working. And they work hard.

I figured, they're not workaholics. They're workafrolics.

Zaključio sam oni nisu radoholičari. Oni su "zabavoholičari".

(Laughter)

Good!

Biti dobar! Alex Garden kaže, "Da bi bio uspješan u nečemu,

(Applause)

Alex Garden says, "To be successful, put your nose down in something

and get damn good at it."

moraš se tome posvetiti i postati jako dobar u tome."

There's no magic; it's practice, practice, practice.

Nema čarobnog štapića, sve je stvar vježbe, vježbe, vježbe.

And it's focus.

Usredotoči se. Norman Jewison mi je rekao,

Norman Jewison said to me,

"I think it all has to do with focusing yourself on one thing."

"Mislim da je sve stvar usredotočenja na jednu stvar."

And push!

Trudi se! David Gallo kaže, "Trudi se.

David Gallo says, "Push yourself.

Physically, mentally, you've got to push, push, push."

Fizički, mentalno, moraš se truditi, truditi, truditi."

You've got to push through shyness and self-doubt.

Moraš prevladati sramežljivost i nesigurnost.

Goldie Hawn says, "I always had self-doubts.

Goldie Hawn kaže, "Uvijek sam bila nesigurna u sebe.

I wasn't good enough; I wasn't smart enough.

Nisam mislila da sam dovoljno dobra, da sam dovoljno pametna.

I didn't think I'd make it."

Nisam mislila da ću uspjeti."

Now it's not always easy to push yourself,

Nije uvijek lako sam sebe gurati,

and that's why they invented mothers.

ali zato su izmislili mame!

(Laughter)

(Applause)

Frank Gehry said to me,

Frank Gehry -- Frank Gehry mi je rekao,

"My mother pushed me."

"Moja mama me gurala."

(Laughter)

Serve!

Služi! Sherwin Nuland kaže, "Bila mi je privilegija služiti kao liječnik."

Sherwin Nuland says, "It was a privilege to serve as a doctor."

Mnogo klinaca mi kaže da bi željeli biti milijunaši.

A lot of kids want to be millionaires.

The first thing I say is:

I prva stvar koju im kažem je:

"OK, well you can't serve yourself;

"U redu. No ne možeš raditi samo za sebe,

you've got to serve others something of value.

treba drugima pružiti nešto, nešto što ima vrijednost.

Because that's the way people really get rich."

Jer to je pravi način na koji se ljudi zaista obogate."

Ideas!

Ideje. TED-ovac Bill Gates kaže, "Imao sam ideju -

TEDster Bill Gates says, "I had an idea:

founding the first micro-computer software company."

osnovati prvu tvrtku, koja proizvodi software za mikro-računala."

I'd say it was a pretty good idea.

Rekao bih da je to poprilično dobra ideja."

And there's no magic to creativity in coming up with ideas --

I nema neke velike čarolije u stvaranju dobrih ideja,

it's just doing some very simple things.

treba samo raditi par jednostavnih stvari."

And I give lots of evidence.

I popratiti ih s puno primjera.

Persist!

Ustraj! Joe Kraus kaže:

Joe Kraus says,

"Persistence is the number one reason for our success."

"Ustrajnost je osnova našeg uspjeha".

You've got to persist through failure. You've got to persist through crap!

Ustraj uprkos padovima i porazima. Moraš ustrajati!

Which of course means "Criticism, Rejection, Assholes and Pressure."

To uključuje i kritike, odbijanja, kretene i pritiske."

(Laughter)

...

So, the answer to this question is simple:

Prema tome, odgovor na pitanje je jednostavan:

Pay 4,000 bucks and come to TED.

Plati 4000 dolara i dođi na TED.

(Laughter)

Or failing that, do the eight things -- and trust me,

Ili ako ti to ne uspije, prakticiraj ovih osam stvari - i vjeruj mi,

these are the big eight things that lead to success.

ovo je osam ključnih stvari, koje dovode do uspjeha.

Thank you TEDsters for all your interviews!

Hvala TED-ovcima na svim njihovim savjetima!

(Applause)