Keep your goals to yourself | Derek Sivers

Translator: Silvia Oliveras Reviewer: Joan Inglada

Tothom, si us plau, penseu

Everyone, please think of your biggest personal goal.

en la vostra gran meta personal.

For real -- you can take a second. You've got to feel this to learn it.

De veritat. Dediqueu-hi un segon. Heu de sentir-ho per entendre-ho.

Take a few seconds and think of your personal biggest goal, okay?

Preneu-vos uns segons i penseu en el vostre gran repte personal, d'acord?

Imagineu-vos que decidiu, ara mateix,

Imagine deciding right now that you're going to do it.

que ho comenceu a fer.

Imagine telling someone that you meet today what you're going to do.

Imagineu-vos que dieu a algú, que us trobeu avui, el que esteu a punt de fer.

Imagine their congratulations,

Imagineu les seves felicitacions.

and their high image of you.

i el seu gran concepte de vosaltres.

Doesn't it feel good to say it out loud?

No us fa sentir bé dir-ho en veu alta?

Don't you feel one step closer already,

No us hi sentiu ja un pas més a prop,

like it's already becoming part of your identity?

com si ja fos part de la vostra identitat?

Well, bad news: you should have kept your mouth shut,

Doncs, mal fet: no hauríeu d'haver dit res

because that good feeling

perquè aquest sentiment de satisfacció

now will make you less likely to do it.

ara us farà menys propensos a fer-ho.

The repeated psychology tests have proven

Repetides proves de psicologia han demostrat

that telling someone your goal makes it less likely to happen.

que explicar a algú la vostra meta

la fa menys probable d'aconseguir.

Any time you have a goal,

Cada vegada que tingueu una meta

there are some steps that need to be done,

cal fer uns passos, una feina que cal dur a terme

some work that needs to be done in order to achieve it.

per poder assolir-la.

Ideally you would not be satisfied until you'd actually done the work.

Idealment, no hauríeu d'estar satisfets fins que la feina estigués feta.

But when you tell someone your goal and they acknowledge it,

Però quan expliqueu a algú la vostra meta, i ho troben bé,

psychologists have found that it's called a "social reality."

els psicòlegs diuen que es tracta del que s'anomena una realitat social.

The mind is kind of tricked into feeling that it's already done.

La ment cau en la trampa de la sensació que ja està fet.

And then because you've felt that satisfaction,

I llavors, perquè ja heu sentit la satisfacció,

you're less motivated to do the actual hard work necessary.

esteu menys motivats a dur a terme

la dedicació necessària.

(Laughter)

So this goes against conventional wisdom

O sigui que va contra la saviesa convencional

that we should tell our friends our goals, right?

que diu que hauríem d'explicar les nostres metes als nostres amics, oi? --

So they hold us to it.

perquè ens ho facin fer, sí.

So, let's look at the proof.

Fem una ullada a les proves.

1926: Kurt Lewin, founder of social psychology,

El 1926 Kurt Lewin, fundador de la psicologia social,

va anomenar aquest efecte "substitució".

called this "substitution."

1933: Wera Mahler found when it was acknowledged by others,

El 1933 Vera Mahler va descobrir

que quan era reconegut pels altres, se sentia realitzat a la ment.

it felt real in the mind.

1982, Peter Gollwitzer wrote a whole book about this,

El 1982 Peter Gollwitzer va escriure tot un llibre sobre això,

and in 2009,

i el 2009,

he did some new tests that were published.

va fer algunes proves més que van ser publicades.

It goes like this:

La cosa va anar així:

163 people across four separate tests.

163 persones en quatre proves separades --

Everyone wrote down their personal goal.

cadascuna va escriure el seu objectiu personal.

Then half of them announced their commitment to this goal to the room,

La meitat va anunciar el seu compromís amb l'objectiu, a la sala,

and half didn't.

i l'altra meitat no ho va fer.

Then everyone was given 45 minutes of work

Després cadascuna va tenir 45 minuts de treball

that would directly lead them towards their goal,

per assolir el seu objectiu

but they were told that they could stop at any time.

però se'ls va dir que podien parar en qualsevol moment.

Now, those who kept their mouths shut

Llavors, aquelles que van mantenir la boca tancada

worked the entire 45 minutes on average,

van treballar, de mitjana, els 45 minuts seguits

and when asked afterward,

i després en ser preguntades

said that they felt that they had a long way to go still

van dir que creien que els quedava un llarg camí per assolir el seu objectiu.

to achieve their goal.

But those who had announced it

Però aquelles que l'havien anunciat

quit after only 33 minutes, on average,

van parar al cap de només 33 minuts, de mitjana,

and when asked afterward,

i després en ser preguntades

said that they felt much closer to achieving their goal.

van dir que se sentien molt més a prop d'assolir el seu objectiu.

So if this is true, what can we do?

Per tant, si això és veritat,

què podem fer?

Well, you could resist the temptation to announce your goal.

Bé, podrieu resistir la temptació

d'anunciar el vostre objectiu.

You can delay the gratification that the social acknowledgment brings,

Podeu retardar la gratificació

que suposa el reconeixement social.

and you can understand that your mind mistakes the talking for the doing.

I podeu entendre que la vostra ment

confón el parlar amb el fer.

But if you do need to talk about something,

Però si necessiteu parlar sobre alguna cosa

you can state it in a way that gives you no satisfaction,

ho podeu dir d'una manera

que no us aporti cap satisfacció.

such as, "I really want to run this marathon,

com ara "Vull córrer aquesta marató,

so I need to train five times a week

o sigui que he d'entrenar cinc cops per setmana,

and kick my ass if I don't, okay?"

i doneu-me una puntada al cul si no ho faig, d'acord?"

So audience, next time you're tempted to tell someone your goal,

Per tant, auditori, la propera vegada que tingueu la temptació d'explicar a algú el vostre objectiu,

what will you say?

què direu?

(Silence)

Exactly! Well done.

Exactament! Ben fet.

(Laughter)

(Applause)

(Aplaudiment)