How to start a movement | Derek Sivers

1,864,420 views

2010-04-01 ・ TED


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How to start a movement | Derek Sivers

1,864,420 views ・ 2010-04-01

TED


Please double-click on the English subtitles below to play the video.

Translator: Urszula Cieślik Reviewer: Krystian Aparta
Na naradach TED rozprŏwio sie ło bele czym,
00:16
Ladies and gentlemen, at TED we talk a lot about leadership
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na przikłŏd ło tym, jakŏ sie rŏbi firer a czelŏtka.
00:19
and how to make a movement.
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00:20
So let's watch a movement happen, start to finish,
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Przedstŏwiã wōm drapko, jako sie to rŏbi,
00:23
in under three minutes
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a niskorzyj zbierã to do kupy.
00:24
and dissect some lessons from it.
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00:26
First, of course you know,
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Nŏjsōmpiyrw taki chop musi mieć opŏwŏgã,
00:27
a leader needs the guts to stand out and be ridiculed.
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kejby mu gańba niy było, kej stŏnie przed ludkami.
00:32
What he's doing is so easy to follow.
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Rŏbi cosik, co inksi letko zmałpujŏm.
00:34
Here's his first follower with a crucial role;
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Gibko za nim przidzie drugi. Łōn je ważny.
00:36
he's going to show everyone else how to follow.
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Pokŏże inkszym, jako rŏbić to, co łōn.
00:39
Now, notice that the leader embraces him as an equal.
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Firer bydzie go miŏł za kamrata.
00:41
Now it's not about the leader anymore;
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Tyn kamrat hnet sie zrŏbi taki ważny kej tyn firer.
00:43
it's about them, plural.
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Tyn kamrat hnet sie zrŏbi taki ważny kej tyn firer.
00:45
Now, there he is calling to his friends.
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Kamrat wŏło swŏich kamratōw.
00:47
Now, if you notice that the first follower
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Po prŏwdzie, bez niygo nic by sie niy dziŏło.
00:49
is actually an underestimated form of leadership in itself.
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Beztŏż zŏwżdy kery musi sie przekŏzać przed inkszymi.
00:53
It takes guts to stand out like that.
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A małowiela je tych, co sie wyrychlōm przed inkszymi.
00:55
The first follower is what transforms a lone nut into a leader.
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Zŏwdy jak jedyn sie wyrychli,
to ze pofyrtańca mŏmy firera.
01:00
(Laughter)
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(Śmiych)
01:02
(Applause)
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(Klackanie)
01:05
And here comes a second follower.
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Potym mōmy nŏwego chyntnego.
01:07
Now it's not a lone nut, it's not two nuts --
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Tera to niy yno dwa gupielŏki.
01:09
three is a crowd, and a crowd is news.
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Kej ich je trzech, to już je czelŏtka, a tam kŏżdy sie ciśnie.
01:12
So a movement must be public.
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Jak sie cŏsik dzieje, to trza ło tym gŏdać.
01:14
It's important to show not just the leader, but the followers,
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Yno trza pokŏzać niy yno firera, yno tyż tych, co mu wierzōm,
01:17
because you find that new followers emulate the followers, not the leader.
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bo nŏwi rŏbić to, co inksi pofyrtańcy, a niy to, co firer.
bo nŏwi robiōm to, co inksi pofyrtańcy, a niy to, co firer.
01:22
Now, here come two more people, and immediately after,
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Narŏz mŏmy cŏłkie nŏwe persōny,
01:24
three more people.
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dali zaś trzi nŏwe ludziska.
01:26
Now we've got momentum. This is the tipping point.
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I narŏz mŏmy wielkŏ czelŏtka.
01:28
Now we've got a movement.
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Tako kupa lutkŏw, co rŏbiōm tako samo.
01:30
(Laughter)
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I kej mŏmy w czelŏtce wincy ludzi,
01:31
So, notice that, as more people join in,
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to sie niy bojymy.
01:34
it's less risky.
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01:35
So those that were sitting on the fence before
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A ci, co yno brelali, tyż przidōm do nŏs.
01:38
now have no reason not to.
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01:39
They won't stand out, they won't be ridiculed,
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Bo w kupie kŏżdy je taki sōm
i niy wadzi to inkszym.
01:43
but they will be part of the in-crowd if they hurry.
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I bier sie chopie do rŏbŏty, bo bydziesz po zadku.
01:45
(Laughter)
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(Śmiych)
01:48
So, over the next minute,
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Bo za chwila
01:50
you'll see all of those that prefer to stick with the crowd
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przilecōm ci, co im je żŏl.
01:52
because eventually they would be ridiculed for not joining in.
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Bo kŏżdy kce być we czelŏtce
keby ło nim niy klachali, że z nimi niy ma.
01:56
And that's how you make a movement.
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I mŏmy kupa kamratōw.
01:58
But let's recap some lessons from this.
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A na co to było?
02:00
So first, if you are the type,
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Jedyn gŏły gupielŏk
02:03
like the shirtless dancing guy that is standing alone,
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abo pofyrtaniec,
02:06
remember the importance of nurturing your first few followers as equals
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co przaje kamratōm,
dŏwŏ im fŏry,
02:10
so it's clearly about the movement, not you.
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pokŏzŏł, że kce być z kamratami, a niy reskirŏwać.
02:12
(Laughter)
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02:13
Okay, but we might have missed the real lesson here.
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Jeszcze wōm porozprŏwiōm.
02:16
The biggest lesson, if you noticed --
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Po prŏwdzie powiym wŏm,
02:18
did you catch it? --
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iże to niy firer je nŏjważniyjszy.
02:19
is that leadership is over-glorified.
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iże to niy firer je nŏjważniyjszy.
02:22
Yes, it was the shirtless guy who was first,
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To tyn sagi gupielŏk wyrychlił sie piyrszy
i łōn zbiere szprymy.
02:25
and he'll get all the credit,
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02:26
but it was really the first follower
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Yno dejcie se pozōr, bo to tyn drugi kamrat z pofyrtańca zrobiŏł firera
02:28
that transformed the lone nut into a leader.
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Yno dejcie se pozōr, bo to tyn drugi kamrat z pofyrtańca zrobiŏł firera
02:31
So, as we're told that we should all be leaders,
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A kŏżdy je mōndry, kŏżdy kce reskirować.
Yno z tego nic niy przidzie.
02:34
that would be really ineffective.
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02:35
If you really care about starting a movement,
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Co by we waszi czelŏtce wszistko pasŏwało do kupy,
niy mŏgecie sie bŏć, yno trza sie przekŏzać
02:38
have the courage to follow and show others how to follow.
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i pokŏzać inkszym, jak to trza rŏbić,
02:41
And when you find a lone nut doing something great,
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bo kej jedyn gupielŏk błŏznuje,
02:43
have the guts to be the first one to stand up and join in.
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to niy siedź, ino gibko rōb to, co łŏn.
Niy szkamrej, yno łŏnacz s nim.
02:47
And what a perfect place to do that, at TED.
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TED jes richtig łŏd tego.
Pyrsk, ludkowie.
02:50
Thanks.
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02:51
(Applause)
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(Klackanie)
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