How to start a movement | Derek Sivers

1,863,997 views

2010-04-01 ・ TED


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How to start a movement | Derek Sivers

1,863,997 views ・ 2010-04-01

TED


Please double-click on the English subtitles below to play the video.

Translator: Van Cung Lian Reviewer: TED Open Translation
00:16
Ladies and gentlemen, at TED we talk a lot about leadership
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Upatmi nu le pa hna, TED ahhin thithruainak le cawlcanghnak
00:19
and how to make a movement.
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thawkning tampi kan chim ve.
00:20
So let's watch a movement happen, start to finish,
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Cuca'h, cawlcanghnak thawkning hram in dongh tiang
00:23
in under three minutes
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minute 3 chungah zoh u sih
00:24
and dissect some lessons from it.
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i, cu chungin cawnnak ilak hna u sih.
00:26
First, of course you know,
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Ahmasaah, nan hngalh bangin
00:27
a leader needs the guts to stand out and be ridiculed.
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hruaitu nih intuarnak caah ralthatnak aherh.
00:32
What he's doing is so easy to follow.
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Zohmanh, a tuahmi hi zulh a fawite.
00:34
Here's his first follower with a crucial role;
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Hi ahhin a zultu hmasa nih biapi thil a tuah;
00:36
he's going to show everyone else how to follow.
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Hnuzulh dan kha hawidang a hmuhsak hna.
00:39
Now, notice that the leader embraces him as an equal.
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Amah cu hruaitu nih hruaitu bangin a upat kan hmuh;
00:41
Now it's not about the leader anymore;
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Atu cu hruaitu kong asi ti lai lo;
00:43
it's about them, plural.
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Anmah kong asi lai, atammi.
00:45
Now, there he is calling to his friends.
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Zoh, a hawidang a kawh cang hna,
00:47
Now, if you notice that the first follower
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Nan hngalh khawh ahcun, apakhatnak zultu
00:49
is actually an underestimated form of leadership in itself.
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zei ah rel lomi santlailo dirhmun ah chiah asi khi.
00:53
It takes guts to stand out like that.
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Hitin um khawh dingah ralthatnak aherh.
00:55
The first follower is what transforms a lone nut into a leader.
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hmasabik hruaitu khi hawidang hna hruaitu ah sertu taktak cu asi.
01:00
(Laughter)
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(Nihthawng)
01:02
(Applause)
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(Kutbenghthawng)
01:05
And here comes a second follower.
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Cun, tucu pahnihnak zultu a ra cang.
01:07
Now it's not a lone nut, it's not two nuts --
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Tucu, santlailo pahnih an um cang--
01:09
three is a crowd, and a crowd is news.
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Pathum cu mibu an si cang, i mibu cu thawngpang a si.
01:12
So a movement must be public.
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Cucaah, cawlcanghnak cu zapi he aa san.
01:14
It's important to show not just the leader, but the followers,
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Hruaitu lawng siloin zultu hna hmaisuam ve zong abiapi,
01:17
because you find that new followers emulate the followers, not the leader.
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zeicatiah, zultuthar nih zultu hmasa hna an izohchunh hna.
01:22
Now, here come two more people, and immediately after,
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Hi, an tam deuh thluahmah cang, tlawmpal ah,
01:24
three more people.
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mi pathum an ichap cang.
01:26
Now we've got momentum. This is the tipping point.
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Thazang a cak tuk cang, tlauh khawh asi tilo.
01:28
Now we've got a movement.
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Tucu, cawlcanghnak a thawk cang.
01:30
(Laughter)
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(Nihthawng)
01:31
So, notice that, as more people join in,
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Si, zohhmanh, mi an tam deuh ahcun,
01:34
it's less risky.
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hna a ngam deuh suaumau.
01:35
So those that were sitting on the fence before
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Tuandeuh ah a thu sasawhmi hna kha,
01:38
now have no reason not to.
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itel ve an duh cang.
01:39
They won't stand out, they won't be ridiculed,
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An thiamtuk rih men lai lo, nihsawh an si lai lo.
01:43
but they will be part of the in-crowd if they hurry.
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nain khulhrang in an ti ahcun, zapi lakah an itel ve ko lai.
01:45
(Laughter)
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(Nihthawng)
01:48
So, over the next minute,
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Cuticun, minute tlawmpal hnuah,
01:50
you'll see all of those that prefer to stick with the crowd
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zapi lakah an ipeih thluahmah na hmuh lai
01:52
because eventually they would be ridiculed for not joining in.
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itel ve lo tu kha an duh ti lai lo.
01:56
And that's how you make a movement.
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Hihi cawlcanghnak thawkning cu asi.
01:58
But let's recap some lessons from this.
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Asi, hi chungin cawnnak ilak u sih.
02:00
So first, if you are the type,
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Hmasaah, amah lawng in a dir i ankgi loin a lammi
02:03
like the shirtless dancing guy that is standing alone,
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bantuk na si ahcun.
02:06
remember the importance of nurturing your first few followers as equals
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Zultu hmasa pawl kha tlukruannak in na hruai hna aherh kha philh hlah.
02:10
so it's clearly about the movement, not you.
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Afiang. Cawlcanghnak kong asi, nangmah kong asi lo.
02:12
(Laughter)
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(Nihthawng)
02:13
Okay, but we might have missed the real lesson here.
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Si, cawn/ilak ding taktak kan hrialh sual kho men.
02:16
The biggest lesson, if you noticed --
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Abiapibik kan cawn hnga dingmi--
02:18
did you catch it? --
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na hngalh kho maw?--
02:19
is that leadership is over-glorified.
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cu thithruainak cu thangthatnak asi.
02:22
Yes, it was the shirtless guy who was first,
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Asi, a thawk hmasatu cu angki hruklopa asi
02:25
and he'll get all the credit,
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i amah cu lawmh asi ko lai,
02:26
but it was really the first follower
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nain zulhtu hna nunthlentu taktak cu
02:28
that transformed the lone nut into a leader.
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zultu hmasa khi dakaw asi.
02:31
So, as we're told that we should all be leaders,
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i, hruaitu kan si dih aherh timi cawnpiaknak hi
02:34
that would be really ineffective.
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sullam a ngeih tuk then lai lo.
02:35
If you really care about starting a movement,
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Cawlcanghnak thawk nai timh taktak ahcun
02:38
have the courage to follow and show others how to follow.
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zulh ding ralthatnak ngei law, zulhning zong cawnpiak hna.
02:41
And when you find a lone nut doing something great,
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Cun, santlailo nih thiltha pakhatkhat an tuah ahcun,
02:43
have the guts to be the first one to stand up and join in.
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zultu tha ah ser khawh izuam colh.
02:47
And what a perfect place to do that, at TED.
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Cun, hibantuk tuahnak hmunhma thabik cu TED asi.
02:50
Thanks.
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Lawmtuk.
02:51
(Applause)
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Kutbenghthawng.
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