Paolo Cardini: Forget multitasking, try monotasking

Translator: Joseph Geni Reviewer: Thu-Huong Ha

Translator: David J. Kreps Finnemann Reviewer: Anders Finn Jørgensen

I'm a designer and an educator.

Jeg er designer og underviser.

I'm a multitasking person, and I push my students

Jeg er en multitaskende person, og jeg driver mine studerende

to fly through a very creative, multitasking design process.

til at flyve gennem en meget kreativ, multitaskende design process.

But how efficient is, really, this multitasking?

Men hvor effektivt er det, virkeligt, dette multitasking?

Let's consider for a while the option of monotasking.

Lad os et øjeblik overveje muligheden for monotasking.

A couple of examples.

Et par eksempler.

Look at that.

Se på det.

This is my multitasking activity result. (Laughter)

Dette er resultatet af min multitaskende aktivtet. (Latter)

So trying to cook, answering the phone, writing SMS,

Så prøv at lave mad, tale i telefon, skrive SMS,

and maybe uploading some pictures

og måske uploade nogle billeder

about this awesome barbecue.

om denne fede barbeque.

So someone tells us the story about supertaskers,

Så nogen fortæller os historien om supertaskere,

so this two percent of people who are able

disse to procent af alle mennesker der er i stand

to control multitasking environment.

til at kontrollere et multitasking miljø.

But what about ourselves, and what about our reality?

Men hvad med os selv, og hvad med vores virkelighed?

When's the last time you really enjoyed

Hvornår har I sidst virkelig nydt

just the voice of your friend?

bare jeres venners stemme?

So this is a project I'm working on,

Så dette projekt jeg arbejder på,

and this is a series of front covers

og dette er en serie af frontafdækninger

to downgrade our super, hyper —

til at nedgradere vores super, hyper --

(Laughter) (Applause)

(Latter) (Bifald)

to downgrade our super, hyper-mobile phones

til at nedgradere vores super, hyper mobiltelefoner

into the essence of their function.

til essensen af deres funktion.

Another example: Have you ever been to Venice?

Et andet eksempel: Har I nogensinde været i Venedig?

How beautiful it is to lose ourselves in these little streets

Hvor smukt er det at fortabe os i de små gader

on the island.

på øen.

But our multitasking reality is pretty different,

Men vores multitaskende virkelighed er temmelig anderledes,

and full of tons of information.

og fyldt med tonsvis af information.

So what about something like that

Så hvad med noget ligesom dette

to rediscover our sense of adventure?

til at genopdage vores sans for eventyr?

I know that it could sound pretty weird to speak about mono

Jeg ved at det kunne lyde temmelig mærkeligt at tale om mono

when the number of possibilities is so huge,

når antallet af muligheder er så kæmpestort,

but I push you to consider the option of

men jeg driver jer til at overveje muligheden for at

focusing on just one task,

fokusere på bare en opgave,

or maybe turning your digital senses totally off.

eller måske slukke fuldstændigt for jeres digitale sanser.

So nowadays, everyone could produce his mono product.

Så nu til dags, kunne alle producere dette mono produkt.

Why not? So find your monotask spot

Hvorfor ikke? Så find jeres monotask sted

within the multitasking world.

i jeres multitask verden.

Thank you.

Tak.

(Applause)

(Bifald)