The magic washing machine | Hans Rosling

739,517 views ・ 2011-03-21

TED


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Prevoditelj: Tilen Pigac - EFZG Recezent: Mislav Ante Omazić - EFZG
00:15
I was only four years old
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Bilo mi je samo četiri godine
00:17
when I saw my mother load a washing machine
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kada sam vidio kako moja mama puni perilicu rublja
00:20
for the very first time in her life.
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po prvi put u svom životu.
00:23
That was a great day for my mother.
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To je bio veliki dan za moju majku.
00:25
My mother and father had been saving money for years
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Moja majka i otac su štedjeli novac godinama
00:28
to be able to buy that machine,
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kako bi mogli kupiti tu perilicu.
00:30
and the first day it was going to be used,
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I prvi dan kada se trebala početi koristiti,
00:32
even Grandma was invited to see the machine.
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čak je i baka bila pozvana
da vidi perilicu.
00:35
(Laughter)
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A baka je bila još uzbuđenija.
00:37
And Grandma was even more excited.
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00:39
Throughout her life, she had been heating water with firewood,
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Kroz cijeli svoj život
grijala je vodu pomoću drva i vatre,
00:43
and she had hand-washed laundry for seven children.
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i ručno je prala odjeću
za sedmero djece.
00:47
And now, she was going to watch electricity do that work.
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A sada će gledati
kako struja radi taj posao.
00:53
My mother carefully opened the door,
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Moja majka je pažljivo otvorila vrata,
00:57
and she loaded the laundry into the machine,
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i stavila je odjeću
u perilicu,
ovako.
01:02
like this.
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01:03
And then, when she closed the door,
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A zatim, kada je zatvorila vrata,
01:05
Grandma said, "No, no, no, no!
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baka je rekla, "Ne, ne, ne, ne.
01:07
Let me! Let me push the button!"
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Daj meni, daj meni da pritisnem gumb."
01:10
(Laughter)
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01:11
And Grandma pushed the button,
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I baka je pritisnula gumb,
i rekla je, "O, fantastično.
01:14
and she said, "Oh, fantastic!
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01:16
I want to see this! Give me a chair! Give me a chair! I want to see it,"
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Želim vidjeti to. Dajte mi stolicu.
Dajte mi stolicu. Želim vidjeti to."
01:20
and she sat down in front of the machine,
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I sjela je ispred perilice,
01:23
and she watched the entire washing program.
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i promatrala je cijeli program pranja.
01:27
(Laughter)
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Bila je zadivljena.
01:28
She was mesmerized.
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01:29
To my grandmother, the washing machine was a miracle.
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Mojoj baki,
perilica rublja je bila čudo.
01:35
Today, in Sweden and other rich countries,
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Danas, u Švedskoj i drugim bogatim zemljama,
01:38
people are using so many different machines.
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ljudi koriste
toliko mnogo uređaja.
01:42
Look -- the homes are full of machines.
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Gledajte, domovi su puni uređaja;
01:44
I can't even name them all.
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čak ih ne mogu ni sve nabrojati.
01:46
And they also, when they want to travel,
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I isto tako, kada žele putovati,
oni koriste leteće strojeve
01:50
they use flying machines
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01:52
that can take them to remote destinations.
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koji ih mogu odvesti na udaljene destinacije.
01:54
And yet, in the world,
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A ipak, u svijetu, ima toliko mnogo ljudi
01:56
there are so many people who still heat the water on fire,
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koji još uvijek griju vodu na vatri,
i kuhaju svoju hranu na vatri.
02:00
and they cook their food on fire.
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02:02
Sometimes they don't even have enough food.
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Ponekad nemaju čak ni dovoljno hrane.
I oni žive ispod granice siromaštva.
02:05
And they live below the poverty line.
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02:07
There are two billion fellow human beings
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Ima dvije milijarde ljudskih bića
02:10
who live on less than two dollars a day.
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koja žive s manje od dva dolara dnevno.
A najbogatiji ljudi ovdje --
02:13
And the richest people over there -- there's one billion people,
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to je jedna milijarda ljudi --
02:16
and they live above what I call the "air line" --
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a oni žive iznad onoga što ja nazivam zračna granica,
02:19
(Laughter)
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02:20
because they spend more than 80 dollars a day
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jer troše više od 80$ dnevno
na njihovu potrošnju.
02:24
on their consumption.
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Ali to je samo jedna, dvije, tri milijarde ljudi,
02:26
But this is just one, two, three billion people,
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02:28
and obviously, there are seven billion people in the world,
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a očito na svijetu ima sedam milijardi ljudi,
02:31
so there must be one, two, three, four billion people more
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stoga mora biti jedna, dvije, tri, četiri milijarde ljudi više,
koji žive između granice siromaštva i zračne granice.
02:35
who live in between the poverty and the air line.
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Oni imaju struju,
02:38
They have electricity,
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02:40
but the question is: How many have washing machines?
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ali pitanje je, koliko njih ima perilice rublja?
02:43
I've done the scrutiny of market data, and I've found that, indeed,
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Napravio sam pregled tržišnih podataka,
i otkrio sam, doista,
02:48
the washing machine has penetrated below the air line,
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da je perilica rublja penetrirala ispod zračne linije,
i danas postoji dodatna milijarda ljudi tamo
02:52
and today, there's an additional one billion people out there
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koji žive iznad granice pranja.
02:55
who live above the "wash line."
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02:57
(Laughter)
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(Smijeh)
02:59
And they consume for more than 40 dollars per day.
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I oni troše više od 40$ dnevno.
03:03
So two billion have access to washing machines.
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Dakle, dvije milijarde ljudi ima pristup perilicama rublja.
03:06
And the remaining five billion --
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A ostalih pet milijardi,
kako oni peru?
03:09
how do they wash?
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03:10
Or, to be more precise,
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Ili, da budemo precizni,
03:12
how do most of the women in the world wash?
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kako većina žene na svijetu pere?
03:15
Because it remains the hard work for women to wash.
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Jer ostaje težak posao na ženama da peru.
03:19
They wash like this: by hand.
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One peru ovako: ručno.
03:22
It's hard, time-consuming labor,
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To je težak rad koji uzima mnogo vremena,
a koji moraju raditi satima svaki tjedan.
03:27
which they have to do for hours every week.
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I ponekad moraju isto tako donijeti vodu izdaleka
03:30
And sometimes they also have to bring water from far away
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kako bi oprali rublje kod kuće.
03:33
to do the laundry at home,
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03:34
or they have to bring the laundry away to a stream far off.
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Ili moraju odnijeti rublje na izvor koji je veoma udaljen.
03:38
And they want the washing machine.
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A one žele perilicu rublja.
03:41
They don't want to spend such a large part of their life
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One ne žele provesti toliko velik dio svojih života
03:44
doing this hard work
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radeći taj težak posao
03:46
with so relatively low productivity.
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s relativnom malom produktivnošću.
I ne razlikuju se u svojim željama
03:49
And there's nothing different in their wish
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od moje bake.
03:51
than it was for my grandma.
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Pogledajte ovdje, prije dvije generacije u Švedskoj --
03:53
Look here, two generations ago in Sweden --
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03:55
picking water from the stream,
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uzimajući vodu iz potoka,
03:57
heating with firewood and washing like that.
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zagrijavajući je pomoću vatre i prati ovako.
04:00
They want the washing machine in exactly the same way.
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One žele perilicu rublja na točno isti način.
04:03
But when I lecture to environmentally concerned students,
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Ali kada predajem studentima zabrinutim za okoliš,
04:06
they tell me, "No, everybody in the world cannot have cars and washing machines."
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oni mi kažu, "Ne, ne mogu svi na svijetu imati automobile i perilice rublja."
04:11
How can we tell this woman
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Kako možemo reći ovoj ženi
04:13
that she isn't going to have a washing machine?
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da ona neće imati perilicu rublja?
04:15
And then I ask my students -- over the last two years, I've asked --
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A zatim pitam svoje studente,
pitao sam ih -- tijekom protekle dvije godine sam ih pitao,
04:19
"How many of you don't use a car?"
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"Koliko od vas ne koristi automobil?"
04:21
And some of them proudly raise their hand and say, "I don't use a car."
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I nekoliko njih ponosno digne ruke
i kaže, "Ja ne koristim automobil."
04:25
And then I put the really tough question:
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A zatim postavim doista teško pitanje:
04:27
"How many of you hand-wash your jeans and your bedsheets?"
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"Koliko od vas
pere ručno svoje hlače i plahte?"
04:31
And no one raised their hand.
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I nitko ne digne ruku.
Čak i oni najpredaniji zelenom pokretu
04:35
Even the hardcore in the green movement use washing machines.
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koriste perilice rublja.
04:39
(Laughter)
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(Smijeh)
04:43
So how come [this is] something that everyone uses
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Dakle, kako to da nešto što svatko koristi
04:45
and they think others will not stop it?
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i misle kako drugi neće prestati to koristiti; što je posebno kod toga?
04:47
What is special with this?
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04:48
I had to do an analysis about the energy use in the world.
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Morao sam napraviti analizu o potrošnji energije u svijetu.
04:51
Here we are.
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Evo nas.
04:52
Look here. You see the seven billion people up there?
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Gledajte ovdje, vidite sedam milijardi ljudi ovdje gore:
04:55
The air people, the wash people,
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zračni ljudi, ljudi pranja,
04:57
the bulb people and the fire people.
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ljudi žarulje i ljudi vatre.
05:00
One unit like this
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Jedna jedinica poput ove
05:02
is an energy unit of fossil fuel -- oil, coal or gas.
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je jedinica energije fosilnog goriva --
nafta, ugljen ili plin.
05:07
That's what most of the electricity and the energy in the world is.
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To je ono od čega se većina svjetske energije sastoji.
05:11
And it's 12 units used in the entire world,
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I troši se 12 jedinica u cijelom svijetu,
05:14
and the richest one billion, they use six of them.
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i milijardu najbogatijih, oni koriste šest jedinica.
05:17
Half of the energy is used by one seventh of the world population.
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Polovicu energije koristi jedna sedmina svjetskog stanovništva.
05:20
And these ones, who have washing machines
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A ovi koji imaju perilice rublja,
ali ne i kuću punu drugih uređaja,
05:23
but not a house full of other machines,
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oni koriste dvije jedinice.
05:25
they use two.
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05:26
This group uses three, one each.
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Ova grupa koristi tri, svaka po jednu.
A oni ujedno imaju i struju.
05:29
And they also have electricity.
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A ovi ovdje ne koriste niti jednu.
05:31
And over there, they don't even use one each.
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05:33
That makes 12 of them.
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To čini 12 jedinica.
05:35
But the main concern
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Ali glavna briga
05:37
for the environmentally interested students -- and they are right --
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za studente zainteresirane za okoliš -- i oni su u pravu --
05:40
is about the future.
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je za budućnost.
Koji su trendovi? Ako samo produžimo trendove,
05:43
What are the trends?
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05:44
If we just prolong the trends, without any real advanced analysis,
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bez ikakve stvarne napredne analize, do 2050. godine,
05:48
to 2050,
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postoje dvije stvari koje mogu povećati potrošnju energije.
05:49
there are two things that can increase the energy use:
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Prvo, rast stanovništva.
05:52
first, population growth; second, economic growth.
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Drugo, gospodarski rast.
05:55
Population growth will mainly occur among the poorest people here,
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Rast stanovništva će se uglavnom odvijati ovdje među najsiromašnijim ljudima,
jer oni imaju visoku stopu smrtnosti djece
05:59
because they have high child mortality
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i oni imaju mnogo djece po ženi.
06:01
and they have many children per woman.
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A s time ćete dobiti dodatna dva,
06:03
And that will get you two extra,
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ali to neće previše promijeniti potrošnju energije.
06:05
but that won't change the energy use very much.
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Ono što će se dogoditi je gospodarski rast.
06:07
What will happen is economic growth.
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06:09
The best of here in the emerging economies --
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Najbolji ovdje u ekonomijama u usponu --
ja ih nazivam "Novi istok" --
06:12
I call them "the New East" --
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06:13
they will jump the air line.
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oni će preskočiti zračnu granicu.
06:15
"Wopp!" they will say.
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"Wopp!" će reći.
06:17
And they will start to use as much as the Old West are doing already.
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I počet će koristiti toliko koliko sada koristi "Stari zapad".
06:20
(Laughter)
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A ovi ljudi, oni žele perilice rublja.
06:21
And these people, they want the washing machine.
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Rekao sam vam. Oni će ići ovdje.
06:24
I told you. They'll go there.
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06:25
And they will double their energy use.
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I oni će udvostručiti svoju potrošnju energije.
06:27
And we hope that the poor people will get into the electric light.
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I nadamo se kako će siromašni ljudi doći pod električnu žarulju.
06:30
And they'll get a two-child family without a stop in population growth.
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I dobit će obitelj s dvoje djece bez prestanka rasta stanovništva.
Ali ukupna potrošnja energije
06:33
But the total energy consumption will increase to 22 units.
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će narasti na 22 jedinice.
A od te 22 jedinice,
06:37
And these 22 units --
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još uvijek najbogatiji ljudi koriste najviše njih.
06:40
still, the richest people use most of them.
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Dakle, što treba učiniti?
06:44
So what needs to be done?
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06:45
Because the risk,
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Zbog rizika,
06:47
the high probability of climate change is real.
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visoka vjerojatnost klimatskih promjena je stvarna.
06:50
It's real.
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Stvarna je.
06:52
Of course, they must be more energy efficient.
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Naravno da trebaju biti energetski učinkovitiji.
06:55
They must change their behavior in some way.
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Moraju promijeniti ponašanje na neki način.
06:57
They must also start to produce green energy,
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Moraju ujedno početi proizvoditi zelenu energiju,
mnogo više zelene energije.
07:00
much more green energy.
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07:01
But until they have the same energy consumption per person,
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Ali sve dok imaju istu potrošnju energije po osobi,
ne bi trebali davati savjete drugima --
07:05
they shouldn't give advice to others --
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07:06
what to do and what not to do.
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što učiniti i što ne učiniti.
07:08
(Laughter)
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(Pljesak)
07:09
(Applause)
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07:10
Here, we can get more green energy all over.
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Ovdje posvuda možemo dobiti više zelene energije.
To je ono čemu se nadamo da će se dogoditi.
07:15
This is what we hope might happen.
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To je pravi izazov u budućnosti.
07:17
It's a real challenge in the future.
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07:19
But I can assure you that this woman in the favela in Rio,
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Ali mogu vam jamčiti da ova žena u siromašnoj četvrti u Riu,
želi perilicu rublja.
07:23
she wants a washing machine.
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Ona je vrlo sretna sa svojom ministricom energije
07:25
She's very happy about her minister of energy
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07:27
that provided electricity to everyone --
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koja je dala struju svima --
07:29
so happy that she even voted for her.
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toliko sretna da je čak i glasala za nju.
I ona je postala Dilma Rousseff,
07:33
And she became Dilma Rousseff,
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07:34
the president-elect of one of the biggest democracies in the world,
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izabrana predsjednica
jedne od najvećih demokracija na svijetu --
prelazeći od ministrice energije do predsjednice.
07:39
moving from minister of energy to president.
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Ako imate demokraciju,
07:42
If you have democracy, people will vote for washing machines.
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ljudi će glasati za perilice rublja.
Oni ih vole.
07:46
They love them!
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07:47
(Laughter)
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07:49
And what's the magic with them?
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A što je čarobno kod njih?
07:51
My mother explained the magic with this machine
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Moja majka mi je objasnila čaroliju tog stroja
07:54
the very, very first day.
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prvi dan.
Rekla je, "Sada, Hans,
07:57
She said, "Now, Hans.
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napunili smo je rubljem;
07:59
We have loaded the laundry.
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perilica će napraviti posao.
08:01
The machine will make the work.
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08:02
And now we can go to the library."
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I sada možemo ići u knjižnicu."
Jer to je čarolija:
08:05
Because this is the magic: you load the laundry,
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napunite je rubljem,
08:08
and what do you get out of the machine?
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a što izlazi van iz perilice?
08:10
You get books out of the machines,
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Iz nje izlaze knjige,
dječje knjige.
08:14
children's books.
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08:15
And mother got time to read for me.
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I majka je imala vremena da mi ih čita.
08:17
She loved this.
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Ona je voljela to. Dobio sam "ABC."
08:18
I got the "ABC's" -- this is why I started my career as a professor,
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Tu sam započeo svoju karijeru kao profesor,
08:22
when my mother had time to read for me.
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kada je moja majka imala vremena da mi čita.
08:24
And she also got books for herself.
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I isto tako je uzimala knjige za sebe.
08:26
She managed to study English and learn that as a foreign language.
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Uspjela je učiti engleski
i naučiti to kao strani jezik.
08:30
And she read so many novels,
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I ovdje je čitala toliko mnogo romana,
08:32
so many different novels here.
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toliko mnogo različitih romana.
08:35
And we really, we really loved this machine.
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I mi smo doista, doista voljeli taj stroj.
08:38
(Laughter)
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1138
08:39
And what we said, my mother and me,
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I što smo rekli, moja majka i ja,
08:42
"Thank you, industrialization.
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2472
"Hvala industrijalizaciji.
08:45
Thank you, steel mill.
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1934
Hvala željezari.
08:47
Thank you, power station.
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Hvala električnoj centrali.
08:49
And thank you, chemical processing industry
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I hvala kemijskoj prerađivačkoj industriji
08:52
that gave us time to read books."
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2008
koja nam je dala vremena da čitamo knjige."
08:54
Thank you very much.
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Puno vam hvala.
08:55
(Laughter)
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08:56
(Applause)
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(Pljesak)
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