Don't eat the marshmallow! | Joachim de Posada

Translator: Ena Mehić Reviewer: Vedran Dizdarevic

I'm here because I have a very important message:

Ovdje sam jer imam veoma važnu poruku.

I think we have found

Mislim da smo pronašli

the most important factor for success.

najvažniji faktor uspjeha.

And it was found close to here, Stanford.

To se desilo ovdje blizu, u Stanfordu.

Psychology professor took kids that were four years old

Profesor psihologije je uzeo četverogodišnju djecu

and put them in a room all by themselves.

i ostavio ih same u sobi.

And he would tell the child, a four-year-old kid,

I rekao bi četverogodišnjem djetetu,

"Johnny, I am going to leave you here with a marshmallow

"Johnny, ostaviću vas ovdje sa kolačićem,

for 15 minutes.

15 minuta.

If, after I come back, this marshmallow is here,

Ako ovaj kolačić bude ovdje kad se vratim,

you will get another one. So you will have two."

dobit' ćete još jedan. Tada ćete imati dva."

To tell a four-year-old kid to wait 15 minutes

Reći četverogodišnjem djetetu da čeka 15 minuta

for something that they like,

zbog nečega što voli,

is equivalent to telling us, "We'll bring you coffee in two hours."

je isto kao da se nama kaže "Donijećemo vam kafu za dva sata."

(Laughter)

(Smijeh)

Exact equivalent.

Tačna usporedba.

So what happened when the professor left the room?

Šta se dogodilo kada je profesor otišao iz sobe?

As soon as the door closed...

Čim su se vrata zatvorila...

two out of three ate the marshmallow.

dvoje od troje djece su pojeli kolačić.

Five seconds, 10 seconds, 40 seconds, 50 seconds,

Pet sekundi, 10 sekundi, 40 sekundi, 50 sekundi,

two minutes, four minutes, eight minutes.

dvije minute, četiri minute, osam minuta.

Some lasted 14-and-a-half minutes.

Neki su izdržali 14 i pol minuta.

(Laughter)

(Smijeh)

Couldn't do it. Could not wait.

Nisu to mogli učiniti. Nisu mogli čekati.

What's interesting is that one out of three

Ono što je interesantno jeste da bi jedno od troje

would look at the marshmallow and go like this ...

posmatralo kolačić i ponašalo se ovako ...

Would look at it.

Posmatralo bi ga.

Put it back.

Vratilo bi ga nazad.

They would walk around. They would play with their skirts and pants.

Hodali bi uokolo. Igrali bi se sa svojim suknjicama i hlačicama.

That child already, at four, understood

To četverogodišnje dijete je već razumjelo

the most important principle for success,

najvažniji princip uspjeha.

which is the ability to delay gratification.

To je sposobnost odgađanja zadovoljstva.

Self-discipline:

Samodisciplina,

the most important factor for success.

je najvažniji faktor uspjeha.

15 years later, 14 or 15 years later,

Petnaest godina kasnije, 14 ili 15 godina kasnije,

follow-up study.

dodatno istraživanje.

What did they find?

Šta su otkrili?

They went to look for these kids who were now 18 and 19.

Otišli su pronaći ovu djecu koja su sada imala 18 i 19 godina.

And they found that 100 percent

I otkrili su da je 100 posto

of the children that had not eaten the marshmallow were successful.

djece koja nisu pojela kolačić uspješna.

They had good grades. They were doing wonderful.

Imali su dobre ocjene. Odlično su napredovali.

They were happy. They had their plans.

Bili su sretni. Imali su planove.

They had good relationships with the teachers, students.

Bili su u dobrim odnosima sa profesorima, studentima.

They were doing fine.

Odlično su napredovali.

A great percentage of the kids that ate the marshmallow,

Veliki procenat djece koja su pojela kolačić,

they were in trouble.

su imali poteškoće.

They did not make it to university.

Nisu upisali fakultet.

They had bad grades. Some of them dropped out.

Imali su loše ocjene. Neki su odustali od škole.

A few were still there with bad grades.

Neki su još uvijek pohađali školu sa lošim ocjenama.

A few had good grades.

Neki su imali dobre ocjene.

I had a question in my mind: Would Hispanic kids

Pitao sam se: Da li bi djeca latinoameričkog porijekla

react the same way as the American kids?

reagirala na isti način kao i američka djeca?

So I went to Colombia. And I reproduced the experiment.

Zato sam otišao u univerzitet Kolumbiju. I ponovio sam eksperiment.

And it was very funny. I used four, five and six years old kids.

I to je bilo veoma smiješno. Uzeo sam četverogodišnjake, petogodišnjake i šestogodišnjake.

And let me show you what happened.

I dozvolite mi da vam pokažem šta se dogodilo.

(Spanish) (Laughter)

(Smijeh)

So what happened in Colombia?

I šta se dogodilo u Kolumbiji?

Hispanic kids, two out of three ate the marshmallow;

Latinoamerička djeca, dvoje od troje djece, je pojeo kolačiće.

one out of three did not.

Jedno od troje nije.

This little girl was interesting;

Ova mala djevojčica je interesantna.

she ate the inside of the marshmallow.

Ona je pojela unutrašnjost kolačića.

(Laughter)

(Smijeh)

In other words, she wanted us to think that she had not eaten it, so she would get two.

Drugim riječima, ona je željela da pomislimo da ga nije pojela, kako bi dobila dva kolačića.

But she ate it.

Ali, ona ga je ipak pojela.

So we know she'll be successful. But we have to watch her.

Tako da znamo da će ona biti uspješna. Ali je moramo posmatrati.

(Laughter)

(Smijeh)

She should not go into banking, for example,

Ona se ne bi trebala baviti bankarstvom, naprimjer,

or work at a cash register.

ili raditi kao blagajnica.

But she will be successful.

Ali će biti uspješna.

And this applies for everything. Even in sales.

I ovo se primjenjuje svugdje. Čak i u trgovini.

The sales person that --

Trgovac kojem --

the customer says, "I want that." And the person says, "Okay, here you are."

klijent kaže, "Želim to." a ta osoba odgovara, "U redu, izvolite."

That person ate the marshmallow.

Ta osoba je pojela kolačić.

If the sales person says, "Wait a second.

Ako prodavač kaže,"Sačekajte malo.

Let me ask you a few questions to see if this is a good choice."

Dozvolite mi da vam postavim nekoliko pitanja da vidimo da li je ovo dobar izbor."

Then you sell a lot more.

Tada ćete prodati više.

So this has applications in all walks of life.

Prema tome, ovo se može primjeniti u svim sferama života.

I end with -- the Koreans did this.

Završiću sa – Korejanci su ovo također uradili.

You know what? This is so good

Znate li to? Ovo je tako dobro

that we want a marshmallow book for children.

da želimo Knjigu o kolačiću za djecu.

We did one for children. And now it is all over Korea.

Napravili smo jednu za djecu. I sada je rasprostranjena širom Koreje.

They are teaching these kids exactly this principle.

Oni podučavaju ovu djecu upravo ovom principu.

And we need to learn that principle here in the States,

I mi trebamo naučiti taj princip ovdje u SAD-u.

because we have a big debt.

Jer imamo veliki dug.

We are eating more marshmallows than we are producing.

Konzumiramo više kolačića nego što proizvodimo.

Thank you so much.

Hvala puno.