Adam Ostrow: After your final status update

Translator: Sara Sillero Reviewer: Natalia Pérez Bermejo

By the end of this year,

Cap a finals d'aquest any,

there'll be nearly a billion people on this planet

gairebé mil milions de persones en el món

that actively use social networking sites.

participaran activament en xarxes socials.

The one thing that all of them have in common

L'única cosa que tenen totes en comú

is that they're going to die.

és que moriran.

While that might be a somewhat morbid thought,

Tot i que la idea sona una mica morbosa,

I think it has some really profound implications

crec que conté implicacions molt profundes

that are worth exploring.

que val la pena explorar.

What first got me thinking about this

El primer que va fer que m'ho plantegés

was a blog post authored earlier this year by Derek K. Miller,

va ser una entrada de principis d'any al blog de Derek K. Miller,

who was a science and technology journalist

un periodista científic i tecnològic

who died of cancer.

que va morir de càncer.

And what Miller did was have his family and friends write a post

Miller va fer que la seva família i amics escrivissin una entrada

that went out shortly after he died.

publicada poc després que morís.

Here's what he wrote in starting that out.

Això és el que va escriure.

He said, "Here it is. I'm dead,

Va dir: "Ja està. He mort

and this is my last post to my blog.

i aquesta és l'última entrada del blog.

In advance, I asked that once my body finally shut down

Abans he demanat que, un cop el meu cos es deixés endur

from the punishments of my cancer,

per la penitència del càncer,

then my family and friends publish this prepared message I wrote --

la meva família i amics publiquin aquest missatge que he preparat...

the first part of the process

És la primera part del procés

of turning this from an active website to an archive."

de convertir aquesta pàgina activa en un arxiu".

Now, while as a journalist,

Com a periodista,

Miller's archive may have been better written

l'arxiu de Miller devia estar més ben escrit

and more carefully curated than most,

i més organitzat que la majoria.

the fact of the matter is that all of us today

La qüestió és que tots nosaltres, avui dia,

are creating an archive

estem generant un arxiu

that's something completely different

que és completament diferent

than anything that's been created

de qualsevol altra cosa creada

by any previous generation.

per una generació anterior.

Consider a few stats for a moment.

Tingueu en compte algunes estadístiques.

Right now there are 48 hours of video

Es pengen 48 hores de vídeo

being uploaded to YouTube every single minute.

cada minut a YouTube.

There are 200 million Tweets being posted every day.

A Twitter es publiquen 200 milions de piulades al dia

And the average Facebook user

I l'usuari típic de Facebook

is creating 90 pieces of content each month.

publica 90 continguts al mes.

So when you think about your parents or your grandparents,

Si penseu en els vostres pares o avis,

at best they may have created

ells hauran fet, com a molt,

some photos or home videos,

algunes fotos o vídeos casolans

or a diary that lives in a box somewhere.

o un diari que ara deu ser en alguna capsa.

But today we're all creating this incredibly rich digital archive

I ara nosaltres estem creant un arxiu digital completíssim

that's going to live in the cloud indefinitely,

que romandrà a la xarxa indefinidament,

years after we're gone.

anys després d'haver mort.

And I think that's going to create some incredibly intriguing opportunities

Crec que això generarà oportunitats extraordinàries

for technologists.

per als tecnòlegs.

Now to be clear, I'm a journalist and not a technologist,

Ara bé, siguem clars, jo sóc periodista i no tecnòleg,

so what I'd like to do briefly

així que, el que vull fer, en resum,

is paint a picture

és crear una imatge

of what the present and the future are going to look like.

de com seran el present i el futur.

Now we're already seeing some services

Actualment ja hi ha alguns serveis

that are designed to let us decide

dissenyats per a què decidim

what happens to our online profile and our social media accounts

què fer dels nostres perfils i comptes a les xarxes socials.

after we die.

quan morim.

One of them actually, fittingly enough,

De fet, un d'ells, molt dignament,

found me when I checked into a deli

em va trobar en publicar a Foursquare

at a restaurant in New York

que estava en un restaurant

on foursquare.

de Nova York.

(Recording) Adam Ostrow: Hello.

(Gravació) Adam Ostrow: Hola.

Death: Adam?

La Mort: Adam?

AO: Yeah.

A.O.: Sí.

Death: Death can catch you anywhere, anytime,

La Mort: La Mort et pot atrapar a qualsevol lloc i moment,

even at the Organic.

fins i tot en un restaurant ecològic.

AO: Who is this?

A.O.: Amb qui parlo?

Death: Go to ifidie.net

La Mort: Visita "ifidie.net" ("Si em moro")

before it's too late.

abans no sigui massa tard.

(Laughter)

(Riallada)

Adam Ostrow: Kind of creepy, right?

Adam Ostrow: Una mica esgarrifós, oi?

So what that service does, quite simply,

És a dir, aquest servei, senzillament,

is let you create a message or a video

permet crear un missatge o un vídeo

that can be posted to Facebook after you die.

que es publicarà a Facebook quan et moris.

Another service right now

Hi ha un altre servei

is called 1,000 Memories.

anomenat "1,000 Memories" ("Mil records").

And what this lets you do is create an online tribute to your loved ones,

I aquest permet fer un homenatge virtual als éssers estimats,

complete with photos and videos and stories

amb fotos, vídeos i anècdotes inclosos

that they can post after you die.

que podran publicar quan moris.

But what I think comes next is far more interesting.

Però crec que després ve el més interessant.

Now a lot of you are probably familiar with Deb Roy

Molts de vosaltres coneixereu en Deb Roy,

who, back in March,

que el març passat

demonstrated how he was able to analyze more than 90,000 hours of home video.

va provar ser capaç d'analitzar més de 90.000 hores de vídeo casolà.

I think as machines' ability

Trobo que, mentre la capacitat dels aparells

to understand human language and process vast amounts of data

per entendre el llenguatge i processar moltes dades

continues to improve,

segueixi millorant,

it's going to become possible

acabarà essent possible

to analyze an entire life's worth of content --

analitzar el valor dels continguts d'una vida

the Tweets, the photos, the videos, the blog posts --

(piulades, fotos, vídeos, entrades de blog...)

that we're producing in such massive numbers.

que produïm a gran escala.

And I think as that happens,

I que quan això passi

it's going to become possible for our digital personas

la nostra identitat digital podrà continuar

to continue to interact in the real world long after we're gone

interactuant al món real molt després de morir

thanks to the vastness of the amount of content we're creating

gràcies a l'amplitud de la quantitat de continguts que creem

and technology's ability to make sense of it all.

i a la capacitat tecnològica perquè tot encaixi.

Now we're already starting to see some experiments here.

Ja comencen a conèixer-se alguns experiments.

One service called My Next Tweet

El servei "My Next Tweet" ("La meva propera piulada")

analyzes your entire Twitter stream, everything you've posted onto Twitter,

analitza el vostre historial de piulades publicades a Twitter,

to make some predictions as to what you might say next.

per predir què diríeu a continuació.

Well right now, as you can see,

Ara per ara, com podeu veure,

the results can be somewhat comical.

els resultats poden ser una mica còmics.

You can imagine what something like this might look like

Podeu imaginar-vos què esdevindrà d'aquí

five, 10 or 20 years from now

a cinc, deu o vint anys

as our technical capabilities improve.

a mesura que millorem les capacitats tècniques.

Taking it a step further,

Anant més lluny,

MIT's media lab is working on robots

el laboratori del MIT està treballant amb robots

that can interact more like humans.

que poden interactuar com els humans.

But what if those robots were able to interact

Però i si aquests robots poguessin interactuar

based on the unique characteristics of a specific person

tot basant-se en els trets d'una persona concreta

based on the hundreds of thousands of pieces of content

que es desprenen dels centenars de milers de continguts

that person produces in their lifetime?

que genera al llarg de la vida?

Finally, think back to this famous scene

Per acabar, recordeu la famosa escena

from election night 2008

de les eleccions del 2008

back in the United States,

als Estats Units.

where CNN beamed a live hologram

La CNN projectava en directe un holograma

of hip hop artist will.i.am into their studio

de l'artista de hip hop Will.i.am al seu estudi

for an interview with Anderson Cooper.

per entrevistar-se amb Anderson Cooper.

What if we were able to use that same type of technology

I si poguéssim fer servir el mateix tipus de tecnologia

to beam a representation of our loved ones into our living rooms --

per projectar les persones que estimem a la nostra sala d'estar,

interacting in a very lifelike way

que interactués com si fos real

based on all the content they created while they were alive?

basant-se en els continguts que van generar quan vivien?

I think that's going to become completely possible

Crec que això serà totalment possible

as the amount of data we're producing

perquè la quantitat de dades que produïm

and technology's ability to understand it

i la capacitat tecnològica per processar-les

both expand exponentially.

augmenten exponencialment.

Now in closing, I think what we all need to be thinking about

I ara, per acabar, trobo que tots hem de pensar

is if we want that to become our reality --

si volem que formi part de la nostra realitat

and if so,

i què

what it means for a definition of life and everything that comes after it.

representa per definir la vida i tot el que ve després.

Thank you very much.

Moltíssimes gràcies.

(Applause)

(Aplaudiments)