Joe Smith: How to use a paper towel

34,400 views ・ 2015-07-15

TED


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Prevoditelj: Ivan Stamenković Recezent: Suzana Baric
00:12
Five hundred seventy-one million
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259 milijuna
00:16
two hundred thirty thousand pounds of paper towels
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650 tisuća kilograma papirnatih ručnika
00:22
are used by Americans
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Amerikanci potroše
00:24
every year.
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svake godine.
00:28
If we could -- correction, wrong figure --
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Kad bismo mogli -- ispravak, krivi broj --
00:31
13 billion used every year.
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5.9 milijardi potrošeno je svake godine.
00:33
If we could reduce the usage of paper towels,
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Kad bismo mogli smanjiti uporabu papirnatih ručnika
00:36
one paper towel per person per day,
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na jedan papirnati ručnik po osobi na dan,
00:39
571,230,000 pounds of paper not used.
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259 650 000 kilograma papira ne bi se potrošilo.
00:46
We can do that.
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Mi to možemo.
00:48
Now there are all kinds of paper towel dispensers.
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Postoji mnogo vrsta aparata za papirnate ručnike.
00:52
There's the tri-fold. People typically take two or three.
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Postoji troslojni. Ljudi obično uzimaju dva ili tri.
00:56
There's the one that cuts it, that you have to tear off.
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Postoji onaj koji ga odreže, koji morate otrgnuti.
01:01
People go one, two, three, four, tear.
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Ljudi uzmu jedan, dva, tri, četiri,otrgnu.
01:03
This much, right?
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Ovoliko, zar ne?
01:04
There's the one that cuts itself.
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Postoji onaj koji se sam odreže.
01:07
People go, one, two, three, four.
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Ljudi uzmu jedan, dva, tri, četiri.
01:11
Or there's the same thing, but recycled paper,
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Ili, ista stvar, ali od recikliranog papira.
01:15
you have to get five of those because they're not as absorbent, of course.
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Morate ih uzeti pet, jer ne upijaju tako dobro, naravno.
01:20
The fact is, you can do it all with one towel.
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A zapravo možete sve to napraviti i s jednim ručnikom.
01:26
The key, two words:
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Ključne su dvije riječi:
01:28
This half of the room, your word is "shake."
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Ova polovica prostorije, vaša riječ je "otresi".
01:33
Let's hear it. Shake. Louder.
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Da čujemo. Otresi. Glasnije.
01:35
Audience: Shake.
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Publika: Otresi.
01:36
Joe Smith: Your word is "fold."
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Joe Smith: Vaša riječ je "presavij".
01:38
Audience: Fold.
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Publika: Presavij.
01:40
JS: Again.
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01:40
Audience: Fold. JS: Really loud.
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JS: Opet.
Publika: Presavij. JS: Zbilja glasno.
01:43
Audience: Shake. Fold.
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Publika: Otresi. Presavij.
01:44
JS: OK. Wet hands.
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JS: U redu. Mokre ruke.
01:48
Shake -- one, two, three, four, five, six, seven, eight, nine, 10, 11, 12.
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Otresi -- jedan, dva, tri, četiri, pet, šest, sedam, osam, devet, deset, jedanaest, dvanaest.
01:53
Why 12? Twelve apostles, twelve tribes,
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Zašto 12? Dvanaest apostola, dvanaest plemena,
01:56
twelve zodiac signs, twelve months. The one I like the best:
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dvanaest horoskopskih znakova, dvanaest mjeseci. Ono što mi se najviše sviđa:
02:00
It's the biggest number with one syllable.
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to je najveći jednosložni broj (na engleskom).
02:02
(Laughter)
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(Smijeh)
02:07
Tri-fold. Fold ...
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Troslojni. Presavij...
02:14
Dry.
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Suho.
02:15
(Applause)
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(Pljesak)
02:20
Audience: Shake.
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Publika: Otresi.
02:25
Fold.
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Presavij.
02:28
JS: Cuts itself. Fold. The fold is important
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JS: Odreže se sam. Presavij. Presavijanje je važno
02:30
because it allows interstitial suspension.
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jer dozvoljava međuprostornu suspenziju.
02:35
You don't have to remember that part, but trust me.
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Ne morate to upamtiti, ali vjerujte mi.
02:38
(Laughter)
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(Smijeh)
02:43
Audience: Shake. Fold.
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Publika: Otresi. Presavij.
02:50
JS: Cuts itself.
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JS: Odreže se sam.
02:55
You know the funny thing is,
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Zanimljivo je
02:56
I get my hands drier than people do with three or four,
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da su moje ruke suše nego kod ljudi koji koriste tri ili četiri ručnika,
02:59
because they can't get in between the cracks.
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jer ne mogu doći između pukotina.
03:01
If you think this isn't as good...
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Ako mislite da ovo nije tako dobro...
03:04
Audience: Shake. Fold.
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Publika: Otresi. Presavij.
03:13
JS: Now, there's now a real fancy invention,
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JS: Sad postoji stvarno napredan izum,
03:16
it's the one where you wave your hand
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to je onaj aparat koji izbaci ručnik
03:19
and it kicks it out.
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kad mahnete rukom.
03:20
It's way too big a towel.
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To je zbilja prevelik ručnik.
03:22
Let me tell you a secret.
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Otkrit ću vam tajnu.
03:24
If you're really quick, if you're really quick --
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Ako ste stvarno brzi --
03:26
and I can prove this --
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mogu to dokazati --
03:27
this is half a towel from the dispenser in this building.
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ovo je pola ručnika iz aparata u ovoj zgradi.
03:32
How? As soon as it starts, you just tear it off.
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Kako? Čim krene, samo ga otrgnete.
03:35
It's smart enough to stop.
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Dovoljno je pametan da stane.
03:37
And you get half a towel.
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I dobijete pola ručnika.
03:41
Audience: Shake. Fold.
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Publika: Otresi. Presavij.
03:54
JS: Now, let's all say it together. Shake. Fold.
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JS: Recimo to svi zajedno. Otresi. Presavij.
04:01
You will for the rest of your life remember those words
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Pamtit ćete ove riječi do kraja života
04:05
every time you pick up a paper towel.
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svaki put kad uzmete papirnati ručnik.
04:08
And remember, one towel per person for one year --
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I upamtite, jedan ručnik po osobi za jednu godinu --
04:13
571,230,000 pounds of paper. No small thing.
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259 650 000 kilograma papira. Nije to mala stvar.
04:18
And next year, toilet paper.
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A sljedeće godine, toaletni papir.
04:20
(Laughter)
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(Smijeh)
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