Marisa Fick-Jordan: The wonders of Zulu wire art

17,166 views ・ 2008-07-25

TED


Please double-click on the English subtitles below to play the video.

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The decorative use of wire in southern Africa
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dates back hundreds of years.
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But modernization actually brought communication
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and a whole new material, in the form of telephone wire.
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Rural to urban migration meant that newfound industrial materials
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started to replace hard-to-come-by natural grasses.
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So, here you can see the change
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from use -- starting to use contemporary materials.
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These pieces date back from the '40s to the late '50s.
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In the '90s, my interest and passion for transitional art forms
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led me to a new form,
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which came from a squatter camp outside Durban.
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And I got the opportunity to start working with this community
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at that point, and started developing, really,
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and mentoring them in terms of scale, in terms of the design.
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And the project soon grew from five to 50 weavers in about a year.
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Soon we had outgrown the scrap yards, what they could provide,
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so we coerced a wire manufacturer to help us,
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and not only to supply the materials on bobbins,
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but to produce to our color specifications.
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At the same time, I was thinking, well,
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there's lots of possibility here to produce contemporary products,
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away from the ethnic, a little bit more contemporary.
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So I developed a whole range around -- mass-produced range --
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that obviously fitted into a much higher-end decor market
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that could be exported and also service our local market.
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We started experimenting, as you can see, in terms of shapes,
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forms. The scale became very important,
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and it's become our pet project. It's successful,
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it's been running for 12 years. And we supply the Conran shops,
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and Donna Karan, and so it's kind of great.
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This is our group, our main group of weavers.
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They come on a weekly basis to Durban.
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They all have bank accounts.
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They've all moved back to the rural area where they came from.
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It's a weekly turnaround of production.
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This is the community that I originally showed you the slide of.
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And that's also modernized today,
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and it's supporting work for 300 weavers.
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And the rest says it all.
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Thank you very much.
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(Applause)
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