Maya Penn: Meet a young entrepreneur, cartoonist, designer, activist ... | TED

Prevodilac: Milica Soknic Lektor: Ivana Korom

Server: May I help you, sir?

Konobarica: Mogu li vam pomoći, gospodine?

Customer: Uh, let's see.

Mušterija: Uh, da vidimo.

Server: We have pan seared registry error

K: Imamo grešku u registru prženu na tiganju

sprinkled with the finest corrupted data,

posutu najboljim oštećenim podacima

binary brioche, RAM sandwiches,

binarnu zemičku, RAM sendviče,

Conficker fitters,

Konfiker ćufte

and a scripting salad with or without polymorphic dressing,

i skriptovanu salatu sa ili bez polimorfnog preliva

and a grilled coding kabob.

i šifrovan ćevap sa roštilja.

Customer: I'd like a RAM sandwich

Mušterija: Uzeću RAM sendvič

and a glass of your finest Code 39.

i času vaše najbolje Šifre 39.

Server: Would you like any desserts, sir?

K: Da li želite neki desert, gospodine?

Our special is tracking cookie.

Naš specijalitet je kolačić za praćenje.

Customer: I'd like a batch of some zombie tracking cookies, thank you.

Mušterija: Želeo bih gomilu zombi kolačića za praćenje.

Server: Coming right up, sir.

Konobarica: Odmah stiže, gospodine.

Your food will be served shortly.

Hrana će vam ubrzo biti doneta.

(Applause)

(Aplauz)

Maya Penn: I've been drawing ever since I could hold a crayon,

Maja Pen: Crtam, još od kad mogu da držim voštanu bojicu,

and I've been making animated flip books

i pravila sam animirane "flip" knjižice

since I was three years old.

od kad sam imala tri godine.

At that age, I also learned about what an animator was.

U tim godinama sam takođe naučila i šta je to biti animator.

There was a program on TV about jobs

Bio je program na TV-u o poslovima

most kids don't know about.

za koje većina dece ne zna.

When I understood that an animator

Kada sam shvatila da animator

makes the cartoons I saw on TV,

pravi crtane filmove koje sam videla na TV-u,

I immediately said, "That's what I want to be."

odmah sam rekla: "To želim da budem".

I don't know if I said it mentally or out loud,

Nisam znala da li sam to rekla u sebi ili naglas,

but that was a greatly defining moment in my life.

ali to je bio odlučujući trenutak u mom životu.

Animation and art has always been my first love.

Animacija i umetnost oduvek su bili moja prva ljubav.

It was my love for technology that sparked the idea

Ali moja ljubav prema tehnologiji je bila ta koja je stvorila

for "Malicious Dishes."

"Zlonamerna jela".

There was a virus on my computer,

Imala sam virus na kompjuteru

and I was trying to get rid of it,

i pokušavala sam da ga se rešim

and all of a sudden, I just thought,

i odjednom, pomislila sam,

what if viruses have their own little world inside the computer?

šta ako virusi imaju svoj mali svet u kompjuteru?

Maybe a restaurant where they meet up

Možda restoran gde se okupljaju

and do virusy things?

i rade stvari koje rade virusi?

And thus, "Malicious Dishes" was born.

I tako su "Zlonamerna jela" rođena.

At four years old, my dad showed me

Sa četiri godine, tata me je naučio

how to take apart a computer and put it back together again.

kako da rastavim i sastavim kompjuter.

That started my love for technology.

To je pokrenulo moju ljubav prema tehnologiji.

I built my first website myself in HTML,

Napravila sam svoj prvi sajt u HTML-u,

and I'm learning JavaScript and Python.

i učim JavaScript and Python.

I'm also working on an animated series

Takođe, radim na animiranoj seriji

called "The Pollinators."

zvanoj "Oprašivači".

It's about bees and other pollinators in our environment

Radi se o pčelama i drugim oprašivačima u našoj životnoj sredini

and why they're so important.

i zašto su oni važni.

If plants aren't pollinated by the pollinators,

Ukoliko oprašivači ne opraše biljke,

then all creatures, including ourselves,

tada, sva bića, uključujući nas,

that depend on these plants, would starve.

koja zavise od tih biljaka, će gladovati.

So I decided to take these cool creatures

Zato sam odlučila da uzmem ova kul bića

and make a superhero team.

i da od njih napravim tim super heroja.

(Applause)

(Aplauz)

(Foot stomp)

(Tresak nogom)

(Music)

(Muzika)

(Roar)

(Urlik)

Pollinator: Deforestsaurus! I should have known!

Oprašivačica: Šumouništaurus! Trebalo je da znam!

I need to call on the rest of the Pollinators!

Moram da pozovem ostale Oprašivače!

(Music)

(Muzika)

Thank you. (Applause)

Hvala. (Aplauz)

All of my animations start with ideas,

Sve moje animacije nastale su kao ideje,

but what are ideas?

ali šta su to ideje?

Ideas can spark a movement.

Ideje mogu da izazovu pokret.

Ideas are opportunities and innovation.

Ideje su mogućnosti i inovacije.

Ideas truly are what make the world go round.

Ideje su ono što svet zaista pokreće.

If it wasn't for ideas, we wouldn't be

Da nije bilo ideja, mi ne bismo bili

where we are now with technology, medicine,

ovde gde se sada nalazimo, sa tehnologijom, medicinom,

art, culture, and how we even live our lives.

umetnošću, kulturom i načinom kako živimo.

At eight years old, I took my ideas

Sa osam godina,

and started my own business called Maya's Ideas,

pokrenula sam svoj biznis nazvan Majine ideje,

and my nonprofit, Maya's Ideas for the Planet.

i svoju neprofitnu organizaciju, Majine ideje za planetu.

(Laughter)

(Smeh)

And I make eco-friendly clothing and accessories.

I pravim ekološku garderobu i nakit.

I'm 13 now, and although I started my business

Sada imam 13 godina, iako sam pokrenula svoj biznis

in 2008,

u 2008. godini,

my artistic journey started way before then.

moj umetnički put počeo je davno pre toga.

I was greatly influenced by art, and I wanted to

Bila sam pod velikim uticajem umetnosti i želela sam

incorporate it in everything I did, even my business.

da je unesem u sve što sam radila, čak i u svoj biznis.

I would find different fabrics around the house,

Nalazila bih različite materijale po kući,

and say, "This could be a scarf or a hat,"

i rekla bih, "Ovo može da bude šal ili kapa",

and I had all these ideas for designs.

i imala sam svakakve ideje za dizajn.

I noticed when I wore my creations,

Primetila sam, dok sam nosila svoju kreaciju,

people would stop me and say,

da su ljudi počeli da me zaustavljaju i govore,

"Wow, that's really cute. Where can I get one?"

"Oho, to je mnogo slatko. Gde mogu i ja da nabavim to?"

And I thought, I can start my own business.

I onda sam pomislila, mogu da pokrenem svoj biznis.

Now I didn't have any business plans

Nisam imala nikakve biznis planove

at only eight years old.

sa samo 8 godina.

I only knew I wanted to make pretty creations

Samo sam znala da želim da pravim lepe kreacije

that were safe for the environment

koje su bezbedne po okolinu

and I wanted to give back.

i želela sam da vratim nazad prirodi.

My mom taught me how to sew,

Mama me je naučila da šijem

and on my back porch, I would sit and make

i na zadnjem tremu naše kuće, sedela bih i pravila

little headbands out of ribbon,

male trake za kosu,

and I would write down the names and the price of each item.

i napisala bih imena i cene za svaku od njih.

I started making more items like hats,

Počela sam da pravim više stvari, kao što su kape,

scarves and bags.

šalovi i torbe.

Soon, my items began selling all over the world,

Uskoro, moje stvari su počele da se prodaju svuda po svetu,

and I had customers in Denmark, Italy, Australia,

i imala sam kupce iz Danske, Italije, Australije,

Canada and more.

Kanade i drugih.

Now, I had a lot to learn about my business,

Imala sam mnogo da naučim o svom biznisu,

like branding and marketing,

kao što je brendiranje i marketing,

staying engaged with my customers,

vođenje evidencije o svojim klijentima

and seeing what sold the most and the least.

i nadgledanje toga šta se prodalo najviše, a šta najmanje.

Soon, my business really started to take off.

Ubrzo, moj posao je počeo da se razvija.

Then one day, Forbes magazine contacted me when I was 10 years old.

Jednog dana, kada sam imala 10 godina pozvali su me iz magazina Forbs.

(Laughter)

(Smeh)

They wanted to feature me and my company

Hteli su da predstave mene i moju kompaniju

in their article.

u njihovom članku.

Now a lot of people ask me,

Mnogo me ljudi pita,

why is your business eco-friendly?

zašto je tvoj biznis ekološki?

I've had a passion for protecting the environment

Strastveno sam želela da zaštitim životnu sredinu

and its creatures since I was little.

i bića u njoj, od kada sam bila mala.

My parents taught me at an early age

Roditelji su me naučili, kada sam bila mala,

about giving back and being a good steward to the environment.

o vraćanju prirodi i kako biti dobar čuvar životne sredine.

I heard about how the dyes in some clothing

Čula sam da je boja u nekoj odeći

or the process of even making the items

ili sam proces pravljenja nekih stvari,

was harmful to the people and the planet,

štetna za ljude, a i za planetu,

so I started doing my own research,

pa sam započela svoje vlastito istraživanje

and I discovered that even after dyeing has being completed,

i otkrila sam da čak i posle završetka bojenja,

there is a waste issue that gives a negative impact

ostaje pitanje otpada koji negativno utiče

on the environment.

na životnu sredinu.

For example, the grinding of materials,

Na primer, prerada materijala,

or the dumping of dried powder materials.

ili čak odlaganje materijala u prahu.

These actions can pollute the air,

Ove radnje mogu da zagade vazduh,

making it toxic to anyone or anything that inhales it.

čineći ga otrovnim za svakog i sve što može da ga udiše.

So when I started my business,

Pa, kad sam pokrenula svoj biznis,

I knew two things:

znala sam dve stvari:

All of my items had to be eco-friendly,

svi moji proizvodi moraju biti ekološki,

and 10 to 20 percent of the profits I made

i 10 do 20 posto dobiti koje zaradim

went to local and global charities

ide lokalnim i svetskim dobrotvornim

and environmental organizations.

i organizacijama za zaštitu životne sredine.

(Applause)

(Aplauz)

I feel I'm part of the new wave of entrepreneurs

Osećam da sam deo novog talasa preduzetnika

that not only seeks to have a successful business,

koji ne žele samo uspešan posao

but also a sustainable future.

nego i održivu budućnost.

I feel that I can meet the needs of my customers

Mislim da mogu da spojim potrebe svojih klijenata

without compromising the ability of future generations

bez ugrožavanja mogućnosti budućih generacija

to live in a greener tomorrow.

da žive u zelenijoj budućnosti.

We live in a big, diverse and beautiful world,

Mi živimo u velikom, raznovrsnom i prelepom svetu

and that makes me even more passionate to save it.

i to me čini još strastvenijom da ga spasem.

But it's never enough to just to get it through your heads

Ali nikad nije dovoljno samo dopreti do vaših umova,

about the things that are happening in our world.

o stvarima koje se dešavaju u svetu.

It takes to get it through your hearts,

Potrebno je dopreti do vaših srca,

because when you get it through your heart,

jer kada ih razumete putem srca,

that is when movements are sparked.

to je trenutak kada je pokret izazvan.

That is when opportunities

To je trenutak kada su mogućnosti

and innovation are created,

i inovacije stvorene,

and that is why ideas come to life.

i zbog toga ideje nastaju.

Thank you, and peace and blessings.

Hvala vam, mir i blagoslov.

(Applause)

(Aplauz)

Thank you. (Applause)

Hvala vam. (Aplauz)

Pat Mitchell: So, you heard Maya talk about

Pet Mičel: Čuli ste Maju kako priča

the amazing parents who are behind

o svojim divnim roditeljima koji stoje iza

this incredible woman. Where are they?

ove neverovatne devojke. Gde su oni?

Please, Mr. and Mrs. Penn. Would you just -- Ah!

Molim vas, Gospodine i Gospođo Pen. Da li biste samo... Ah!

(Applause)

(Aplauz)