How the button changed fashion | Small Thing Big Idea, a TED series

Translator: Camille Martínez Reviewer: Krystian Aparta

Prevoditelj: Snjezana Markus Recezent: Sanda L

There are no bad buttons, there are only bad people.

Ne postoje loši gumbi, samo loši ljudi.

How does that sound? OK?

Što kažete na to? OK?

[Small thing.]

[Mala stvar.]

[Big idea.]

[Velika zamisao.]

[Isaac Mizrahi on the Button]

[Isaac Mizrahi o gumbu]

No one knows who invented the button.

Ne zna se tko je izumio gumb.

It might have shown up as early as 2000 BCE.

Možda se pojavio i 2000 godina prije nove ere.

It was decorative when it first started,

U početku je služio u dekorativne svrhe,

just something pretty sewn onto your clothes.

samo kao nešto lijepo prišiveno na odjeću.

Then about 3,000 years later,

Zatim, oko 3000 godina kasnije,

someone finally invented the buttonhole,

netko se napokon sjetio rupice za gumb

and buttons were suddenly useful.

i gumbi su odjednom postali korisni.

The button and the buttonhole is such a great invention.

Gumb i rupica za gumb sjajni su izumi.

Not only does it slip through the buttonhole,

Ne samo da gumb proklizi kroz rupicu,

but then it kind of falls into place,

već i nekako sjedne na svoje mjesto,

and so you're completely secure, like it's never going to open.

dajući osjećaj potpune sigurnosti, kao da se nikad neće otkopčati.

The design of a button hasn't changed much since the Middle Ages.

Dizajn gumba nije se mnogo promijenio još od srednjeg vijeka.

It's one of the most enduring designs in history.

Riječ je o jednom od najpostojanijih izuma u povijesti.

For me, the best buttons are usually round.

Za mene su najbolji okrugli gumbi.

There's either a dome button with a little shank,

Postoje ispupčeni gumbi s alkicom

or there's just this sort of round thing with either a rim or not a rim,

ili obični, okrugli gumbi, s rubom ili bez,

either two holes or four holes.

s dvije ili četiri rupe.

Almost more important than the button is the buttonhole.

Rupica za gumb gotovo da je važnija od samog gumba.

And the way you figure that out is:

Izračunava se na sljedeći način:

the diameter of the button plus the width of the button,

promjer gumba plus njegova debljina,

plus a little bit of ease.

i ostavite još malo prostora.

Before buttons, clothes were bigger --

Prije gumbiju odjeća je bila šira,

they were more kind of amorphous,

bezoblična,

and people, like, wriggled into them

i ljudi bi se samo uvili u nju,

or just kind of wrapped themselves in things.

ili bi se jednostavno nekako omotali njome.

But then fashion moved closer to the body

Međutim, moda je odjeću približila tijelu

as we discovered uses for the button.

kada smo otkrili blagodati gumba.

At one time, it was the one way to make clothes fit against the body.

U jednom trenutku, to je bio jedini način da se odjeća priljubi tijelu.

I think the reason buttons have endured for so long, historically,

Mislim da su gumbi izdržali toliko dugo

is because they actually work to keep our clothes shut.

baš zato što, zapravo, uspijevaju odjeću držati zakopčanom.

Zippers break;

Patentni zatvarači pucaju,

Velcro makes a lot of noise, and it wears out after a while.

čičak je bučan i s vremenom se iznosi.

If a button falls off, you just literally sew that thing on.

Ako gumb otpadne, doslovce ga samo prišijete.

A button is kind of there for the long run.

Gumb je nekako dugovječniji.

It's not just the most elemental design ever,

Nije riječ samo o najosnovnijem obliku u povijesti,

it's also such a crazy fashion statement.

već i o otkačenom modnom detalju.

When I was a kid, my mom knit me this beautiful sweater.

Kad sam bio dijete, majka mi je isplela predivan džemper.

I didn't like it.

Nije mi se sviđao.

And then I found these buttons,

Zatim sam pronašao neke gumbe

and the minute the buttons were on the sweater, I loved it.

i čim sam ih prišio na džemper, svidio mi se.

If you don't have good taste and you can't pick out a button,

Ako nemate dobar ukus i ne možete odabrati pravi gumb,

then let someone else do it, you know?

prepustite odabir nekome drugome, u redu?

I mean that.

Stvarno to mislim.