What it takes to be a great leader | Roselinde Torres | TED

1,555,709 views ・ 2014-02-19

TED


Please double-click on the English subtitles below to play the video.

Prevodilac: Jelena Jankovic Lektor: Ivana Korom
00:13
What makes a great leader today?
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Šta je danas dobar lider?
00:17
Many of us carry this image
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Mnogi od nas imaju u glavi sliku
00:19
of this all-knowing superhero
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sveznajućeg super-heroja
00:23
who stands and commands
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koji stoji i komanduje
00:25
and protects his followers.
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i štiti svoje sledbenike.
00:29
But that's kind of an image from another time,
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Ali to je slika iz davnih vremena,
00:33
and what's also outdated
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a ono što je takođe zastarelo
00:35
are the leadership development programs
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su i programi za razvoj liderstva
00:38
that are based on success models
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zasnovani na modelu uspeha
00:40
for a world that was, not a world that is
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u svetu koji je nekad postojao,
a ne svetu kakav je danas ili kakav će biti.
00:44
or that is coming.
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00:46
We conducted a study of 4,000 companies,
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Ispitivali smo 4 000 kompanija,
00:51
and we asked them, let's see the effectiveness
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i tražili da vidimo efekte
00:54
of your leadership development programs.
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njihovog programa za razvoj liderstva.
00:56
Fifty-eight percent of the companies
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58% kompanija je navelo da imaju
00:59
cited significant talent gaps
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priličan manjak ljudi
01:01
for critical leadership roles.
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sposobnih za kritične funkcije lidera.
01:03
That means that despite corporate training programs,
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To znači da, uprkos treninzima u korporacijama,
01:07
off-sites, assessments, coaching, all of these things,
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na terenu, procenama, podučavanju,
01:11
more than half the companies
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svemu ovome, više od polovine kompanija
01:13
had failed to grow enough great leaders.
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nije uspelo da stvori dovoljno dobrih lidera.
01:18
You may be asking yourself,
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Možete sebi postaviti pitanje,
01:20
is my company helping me to prepare
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da li me moja kompanija
priprema za velikog lidera 21. veka?
01:23
to be a great 21st-century leader?
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01:26
The odds are, probably not.
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Velike su šanse da ne.
01:29
Now, I've spent 25 years of my professional life
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Provela sam 25 godina svog profesionalnog života
01:34
observing what makes great leaders.
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proučavajući šta čini lidere dobrim.
01:37
I've worked inside Fortune 500 companies,
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Radila sam u Fortune 500 kompanijama,
01:39
I've advised over 200 CEOs,
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savetovala sam preko 200 izvršnih direktora,
01:42
and I've cultivated more leadership pipelines
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i radila na više procesa stvaranja novih lidera
01:44
than you can imagine.
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nego što možete da zamislite.
01:47
But a few years ago, I noticed a disturbing trend
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Međutim, pre nekoliko godina, primetila sam
01:51
in leadership preparation.
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zabrinjavajući trend u pripremanju lidera.
01:54
I noticed that, despite all the efforts,
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Primetila sam da, bez obzira na sav trud,
01:58
there were familiar stories that kept resurfacing
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jedne iste priče o pojedincima
02:01
about individuals.
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su se stalno ponavljale.
02:03
One story was about Chris,
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Jedna je bila o Krisu,
02:06
a high-potential, superstar leader
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omiljenom lideru velikog potencijala,
02:09
who moves to a new unit and fails,
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koji je prešao u novu jedinicu i podbacio,
02:12
destroying unrecoverable value.
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nepovratno uništivši ugled.
02:15
And then there were stories like Sidney, the CEO,
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A bilo je i priča kao ova o Sidni,
direktorki koja je bila toliko frustrirana
02:19
who was so frustrated
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02:20
because her company is cited
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jer je njena kompanija važila
02:22
as a best company for leaders,
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za najbolju kompaniju za lidere,
02:25
but only one of the top 50 leaders is equipped
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ali je samo jedan od 50 najboljih bio sposoban
02:29
to lead their crucial initiatives.
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da predvodi njihove najvažnije inicijative.
02:31
And then there were stories
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Zatim imamo priču kao što je
02:33
like the senior leadership team
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ona o višem liderskom timu
02:36
of a once-thriving business
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u nekada uspešnom poslu koji je,
02:38
that's surprised by a market shift,
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iznenađen promenama na tržištu,
02:41
finds itself having to force the company
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doveo kompaniju do toga
02:44
to reduce its size in half
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da otpusti polovinu ljudi
02:46
or go out of business.
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ili da prestane sa radom.
02:49
Now, these recurring stories
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Ove priče koje se iznova dešavaju
02:52
cause me to ask two questions.
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navele su me da postavim dva pitanja.
02:54
Why are the leadership gaps widening
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Zašto su praznine u liderstvu sve veće
02:57
when there's so much more investment
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kada se sve više ulaže
02:59
in leadership development?
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u njegov razvoj?
03:01
And what are the great leaders doing
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I šta to veliki lideri rade drugačije
03:04
distinctly different to thrive and grow?
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zbog čega su sve uspešniji?
03:08
One of the things that I did,
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Jedna od stvari koje sam uradila,
03:11
I was so consumed by these questions
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pošto su me ova pitanja toliko mučila
03:13
and also frustrated by those stories,
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i ove priče me toliko frustrirale,
03:16
that I left my job
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je da sam napustila posao,
03:19
so that I could study this full time,
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da bih mogla sve vreme da proučavam problem,
03:21
and I took a year to travel
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i putovala sam godinu dana
03:24
to different parts of the world
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u razne delove sveta
03:26
to learn about effective and ineffective
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da proučavam uspešne i neušpesne
03:28
leadership practices in companies,
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liderske prakse u kompanijama,
03:31
countries and nonprofit organizations.
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državama i neprofitnim organizacijama.
03:34
And so I did things like travel to South Africa,
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I tako sam, recimo, otputovala u Južnu Afriku,
03:38
where I had an opportunity to understand
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gde sam imala priliku da shvatim kako je
03:41
how Nelson Mandela was ahead of his time
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Nelson Mendela bio ispred svog vremena
03:43
in anticipating and navigating
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u predviđanju i upravljanju svojim
03:45
his political, social and economic context.
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političkim, društvenim i ekonomskim kontekstom.
03:48
I also met a number of nonprofit leaders
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Takođe sam upoznala puno lidera neprofitnih organizacija
03:51
who, despite very limited financial resources,
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koji su, uprkos nedovoljnim finasijama,
03:55
were making a huge impact in the world,
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imali veliki uticaj u svetu,
03:58
often bringing together seeming adversaries.
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često okupljajući naizgled ljute protivnike.
04:02
And I spent countless hours in presidential libraries
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Provodila sam sate i sate u bibliotekama
04:07
trying to understand how the environment
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pokušavajući da shvatim koliko je sredina uticala na lidere,
04:10
had shaped the leaders,
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04:11
the moves that they made,
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na poteze koji su pravili,
04:12
and then the impact of those moves
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a zatim i uticaj tih poteza
04:14
beyond their tenure.
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van njihovih radnih mesta.
04:17
And then, when I returned to work full time,
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A onda, kada sam ponovo počela da radim,
04:20
in this role, I joined with wonderful colleagues
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u ovoj ulozi, udružila sam se sa divnim kolegama
04:23
who were also interested in these questions.
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koji su takođe bili zainteresovani za ovaj problem.
04:27
Now, from all this, I distilled
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Iz svega ovoga, izdvojila sam
04:30
the characteristics of leaders who are thriving
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karakteristike lidera koji su uspešni
04:34
and what they do differently,
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i ono što oni rade drugačije,
04:35
and then I also distilled
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i takođe sam izdvojila
04:38
the preparation practices that enable people
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prakse u treninzima koje tim ljudima
04:41
to grow to their potential.
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omogućavaju da nadograđuju svoj potencijal.
04:43
I want to share some of those with you now.
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Podelila bih nešto od toga sa vama.
04:45
("What makes a great leader in the 21st century?")
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["Šta čini dobrog lidera u 21. veku?"]
04:47
In a 21st-century world, which is more global,
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U svetu 21. veka, koji je globalan,
04:51
digitally enabled and transparent,
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digitalizovan i transparentan,
04:53
with faster speeds of information flow and innovation,
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sa većom brzinom protoka informacija i inovacijama,
04:57
and where nothing big gets done
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i gde se ništa značajno ne može uraditi
04:59
without some kind of a complex matrix,
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bez neke vrste složene matrice,
05:02
relying on traditional development practices
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oslanjati se na tradicionalne prakse razvoja
05:06
will stunt your growth as a leader.
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onemogućiće vaš napredak kao lidera.
05:09
In fact, traditional assessments
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U stvari, tradicionalne procene,
05:11
like narrow 360 surveys or outdated performance criteria
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kao na primer, evaluacija "360 stepeni" ili zastareli kriterijumi učinka,
05:16
will give you false positives,
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daće lažne pozitivne rezultate,
05:18
lulling you into thinking that you are more prepared
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i vi ćete se opustiti, misleći da ste
05:21
than you really are.
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pripremljeniji nego što zaista jeste.
05:23
Leadership in the 21st century is defined
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Liderstvo u 21. veku je definisano
05:27
and evidenced by three questions.
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i dokazano trima pitanjima.
05:30
Where are you looking
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Na koji način ćete
05:32
to anticipate the next change
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predvideti narednu promenu
05:35
to your business model or your life?
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u svom poslovanju ili životu?
05:38
The answer to this question is on your calendar.
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Odgovor na ovo pitanje nalazi se u vašem kalendaru.
05:43
Who are you spending time with? On what topics?
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Sa kim provodite vreme? O kojim temama razgovarate?
05:47
Where are you traveling? What are you reading?
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Gde putujete? Šta čitate?
05:50
And then how are you distilling this
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I na koji način ovo izdvajate
05:51
into understanding potential discontinuities,
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da prepoznate potencijalna nepodudaranja,
05:55
and then making a decision to do something
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i donesete odluku da nešto u ovom trenutku
05:57
right now so that you're prepared and ready?
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preduzmete da biste bili pripremljeni?
06:02
There's a leadership team that does a practice
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Postoji tim lidera koji upražnjava
06:05
where they bring together each member
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okupljanje svojih članova,
06:08
collecting, here are trends that impact me,
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gde svaki od njih iznosi trendove
06:10
here are trends that impact another team member,
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koji na njih utiču,
06:13
and they share these,
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zatim oni te ideje razmenjuju i donose odluke
06:14
and then make decisions, to course-correct a strategy
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da pravilno usmere strategiju
06:17
or to anticipate a new move.
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ili da predvide sledeći korak.
06:20
Great leaders are not head-down.
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Veliki lideri ne gledaju ispred sebe.
06:23
They see around corners,
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Oni gledaju izvan okvira, i ne samo da
06:26
shaping their future, not just reacting to it.
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prihvataju svoju budućnost, već je i oblikuju.
06:29
The second question is,
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Drugo pitanje je
06:31
what is the diversity measure
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šta je ono po čemu razlikujete
06:33
of your personal and professional stakeholder network?
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svoje privatne i poslovne veze?
06:37
You know, we hear often about good ol' boy networks
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Znate kako često slušamo o dobrim, starim poslovnim vezama,
06:40
and they're certainly alive and well in many institutions.
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a one svakako još uvek postoje u mnogim institucijama.
06:44
But to some extent, we all have a network
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Mada, donekle, svako od nas ima poslovne veze
06:46
of people that we're comfortable with.
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sa ljudima među kojima se oseća prijatno.
06:48
So this question is about your capacity
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Dakle, ovo pitanje je o vašoj sposobnosti
06:51
to develop relationships with people
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da razvijete odnose sa ljudima
06:54
that are very different than you.
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koji su različiti od vas.
06:55
And those differences can be biological,
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A te razlike mogu biti biološke, fizičke, funkcionalne,
06:58
physical, functional, political, cultural, socioeconomic.
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političke, kulturološke, društveno-ekonomske.
07:03
And yet, despite all these differences,
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Pa ipak, uprkos tim razlikama,
07:07
they connect with you
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oni ostvaruju kontakt sa vama
07:08
and they trust you enough
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i veruju vam dovoljno
07:10
to cooperate with you
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da bi sarađivali sa vama
07:11
in achieving a shared goal.
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u postizanju zajedničkog cilja.
07:14
Great leaders understand
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Veliki lideri razumeju
07:16
that having a more diverse network
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da su raznovrsne poslovne veze
07:19
is a source of pattern identification
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izvor prepoznavanja šablona
07:23
at greater levels and also of solutions,
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na višem nivou, kao i rešenja,
07:26
because you have people that are thinking
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jer imate ljude koji razmišljaju
07:27
differently than you are.
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drugačije od vas.
07:30
Third question: are you courageous enough
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Treće pitanje: da li ste dovoljno hrabri da prestanete
07:33
to abandon a practice that has made you successful in the past?
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da radite ono što vas je učinilo uspešnim?
07:39
There's an expression: Go along to get along.
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Postoji izreka koja kaže: budi dobar sa svima.
07:43
But if you follow this advice,
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Međutim, ako poslušate ovaj savet,
07:46
chances are as a leader,
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šanse su da ćete, kao lider,
07:49
you're going to keep doing what's familiar and comfortable.
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i dalje raditi ono što vam prija i što vam je poznato.
07:53
Great leaders dare to be different.
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Veliki lideri se ne plaše da budu drugačiji.
07:56
They don't just talk about risk-taking,
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Oni ne samo da pričaju
07:58
they actually do it.
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o preuzimanju rizika, oni to i rade.
08:00
And one of the leaders shared with me the fact that
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A jedan od lidera mi je rekao
08:03
the most impactful development comes
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da najznačajniji razvoj dolazi onda
08:05
when you are able to build the emotional stamina
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kada postaneš emotivno jak
08:08
to withstand people telling you that your new idea
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da podneseš da ti ljudi kažu da je tvoja nova ideja
08:13
is naïve or reckless or just plain stupid.
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naivna ili traljava ili jednostavno glupa.
08:17
Now interestingly, the people who will join you
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Ono što je zanimljivo je da su ljudi koji će biti na vašoj strani
08:21
are not your usual suspects in your network.
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obično oni od kojih to najmanje očekujete.
08:25
They're often people that think differently
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To su vrlo često ljudi koji razmišljaju drugačije
08:28
and therefore are willing to join you
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i zbog toga su i spremni da vam se pridruže
08:31
in taking a courageous leap.
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u skoku sa litice.
08:33
And it's a leap, not a step.
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A to je skok, a ne korak.
08:37
More than traditional leadership programs,
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Više nego tradicionalni programi liderstva,
08:40
answering these three questions
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odgovori na ova pitanja
08:42
will determine your effectiveness
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će utvrditi da li ste sposobni
08:43
as a 21st-century leader.
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za lidera 21. veka.
08:46
So what makes a great leader in the 21st century?
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Dakle, šta čini dobrog lidera u 21. veku?
08:51
I've met many, and they stand out.
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Upoznala sam mnoge, i svi se oni ističu.
08:54
They are women and men
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To su žene i muškarci
08:56
who are preparing themselves
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koji se pripremaju
08:58
not for the comfortable predictability of yesterday
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ne za ono što je poznato od juče,
09:01
but also for the realities of today
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već za sadašnju realnost
09:05
and all of those unknown possibilities of tomorrow.
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i sve one nepoznanice koje donosi sutra.
09:09
Thank you.
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Hvala.
09:11
(Applause)
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(Aplauz)
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