The mind behind Tesla, SpaceX, SolarCity ... | Elon Musk

3,967,270 views ・ 2013-03-19

TED


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00:00
Translator: Joseph Geni Reviewer: Morton Bast
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Prevoditelj: Sonja Rodić Recezent: Ivan Stamenković
00:15
Chris Anderson: Elon, what kind of crazy dream
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Chris Anderson: Elon, kakav te to samo ludi san
00:18
would persuade you to think of trying
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natjerao na pomisao
00:20
to take on the auto industry and build an all-electric car?
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da se okušaš u automobilskoj industriji i sastaviš potpuno električni automobil?
00:24
Elon Musk: Well, it goes back to when I was in university.
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Elon Musk: Pa, protječe još iz mojih studentskih dana.
00:27
I thought about, what are the problems that are most likely
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Razmišljao sam koji će problemi najvjerojatnije
00:29
to affect the future of the world or the future of humanity?
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utjecati na budućnost svijeta ili budućnost čovječanstva?
00:32
I think it's extremely important that we have sustainable transport
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Smatram da je od iznimne važnosti da imamo održivi transport
00:36
and sustainable energy production.
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i proizvodnju održive energije.
00:38
That sort of overall sustainable energy problem
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Takav cjelokupni problem održive energije
00:40
is the biggest problem that we have to solve this century,
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je navjeći problem koji ćemo morati riješiti u ovom stoljeću,
00:43
independent of environmental concerns.
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neovisno o zabrinutosti za okoliš.
00:45
In fact, even if producing CO2 was good for the environment,
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Istina je ta da čak i da je proizvodnja CO2 dobra za okoliš,
00:48
given that we're going to run out of hydrocarbons,
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znajući da će nam ponestati ugljikovodika,
00:51
we need to find some sustainable means of operating.
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moramo pronaći odgovarajuće održive mjere djelovanja.
00:55
CA: Most of American electricity comes from
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CA: Većina Američke električne energije proizlazi iz
00:59
burning fossil fuels.
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spaljivanja fosilnih goriva.
01:01
How can an electric car that plugs into that electricity help?
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Kako će električni automobil, uključen u električnu struju, pomoći?
01:05
EM: Right. There's two elements to that answer.
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EM: U redu. Odgovor se sastoji od dvije komponente.
01:08
One is that, even if you take the same source fuel
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Prva je da čak i da se uzme isti izvor goriva
01:11
and produce power at the power plant
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i proizvede snaga na elektrani
01:13
and use it to charge electric cars, you're still better off.
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i iskoristi za napajanje električnih automobila, za nas je još uvijek bolje.
01:16
So if you take, say, natural gas,
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Ako uzmete, naprimjer, prirodni plin,
01:18
which is the most prevalent hydrocarbon source fuel,
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koji je najrasprostanjeniji izvor goriva ugljikovodika
01:21
if you burn that in a modern
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i ako ga spalite u modernoj
01:24
General Electric natural gas turbine,
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prirodnoj plinskoj turbini tvrtke General Electric
01:26
you'll get about 60 percent efficiency.
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dobit ćete oko 60 postotnu učinkovitost.
01:28
If you put that same fuel in an internal combustion engine car,
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Ako to isto gorivo prođe kroz unutarnje izgaranje u motoru automobila
01:30
you get about 20 percent efficiency.
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dobit ćete oko 20 postotnu učinkovitost.
01:32
And the reason is, in the stationary power plant,
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A razlog je taj da si u elektranama na stacionarni pogon
01:34
you can afford to have something that weighs a lot more,
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možete priuštiti nešto što teži puno više,
01:36
is voluminous,
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većeg je obujma
01:38
and you can take the waste heat
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i možete uzeti otpadnu toplinu
01:39
and run a steam turbine and generate
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pokrenuti parnu turbinu i generirati
01:41
a secondary power source.
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sekundarne izvore snage.
01:43
So in effect, even after you've taken transmission loss into account and everything,
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Dakle, čak i nakon što uzmete u obzir gubitak pri prijenosu
01:46
even using the same source fuel, you're at least twice as better off
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i pri potrošnji istog izvora goriva, najmanje ste dva puta sigurniji
01:50
charging an electric car, then burning it at the power plant.
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pri napajanju električnog automobila, nego njenog izgaranja u elektrani.
01:52
CA: That scale delivers efficiency.
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CA: Takva mjera predstavlja učinkovitost.
01:54
EM: Yes, it does.
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EM: Da, tako je.
01:56
And then the other point is, we have to have sustainable means
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I druga stvar je da moramo računati na održive mjere
01:59
of power generation anyway, electricity generation.
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generiranja snage, to jest, generiranja električne energije.
02:02
So given that we have to solve sustainable electricity generation,
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Znači ako moramo riješiti održivu proizvodnju električke energije,
02:05
then it makes sense for us to have electric cars
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onda ima smisla imati električni automobil
02:08
as the mode of transport.
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kao prijevozno sredstvo.
02:11
CA: So we've got some video here
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CA: Dakle imamo ovdje nekoliko
02:12
of the Tesla being assembled,
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montiranih snimaka Tesle
02:15
which, if we could play that first video --
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koji, ako bi mogli vidjeti prvi video ..
02:17
So what is innovative about this process in this vehicle?
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Dakle što je inovativno u razvoju ovog vozila?
02:22
EM: Sure. So, in order to accelerate the advent of electric transport,
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EM: Svakako. Dakle kako bi ubrzali stvarnost električnih prijevoznih sredstava,
02:26
and I should say that I think, actually,
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i trebao bih reći da mislim, zapravo,
02:28
all modes of transport will become fully electric
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da će sva prijevozna sredstva u potpunosti postati električna
02:30
with the ironic exception of rockets.
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s ironičnom iznimkom raketa.
02:35
There's just no way around Newton's third law.
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Jednostavno se ne može zaobići Newtonom treći zakon.
02:38
The question is how do you accelerate
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PItanje je kako ubrzati
02:42
the advent of electric transport?
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pojavu elektičnog prijevoznog sredstva?
02:43
And in order to do that for cars, you have to come up with
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I kako bi to postigli za automobile, moramo smisliti
02:46
a really energy efficient car,
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energetski zbilja djelotvoran automobil
02:48
so that means making it incredibly light,
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a to znači postizanje nevjerojatne lakoće
02:50
and so what you're seeing here
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i ono što vidite ovdje
02:51
is the only all-aluminum body and chassis car
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je jedina sve-aluminijskom karoserija i šasija
02:54
made in North America.
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proizvedena u Sjevernoj Americi.
02:55
In fact, we applied a lot of rocket design techniques
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Primijenili smo zapravo puno metoda korištenih kod dizajniranja raketa
02:58
to make the car light despite having a very large battery pack.
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kako bi dobili svjetlost automobila unatoč vrlo velikoj bateriji.
03:02
And then it also has the lowest drag coefficient
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I također mora imati najniži koeficijent otpora strujanju
03:04
of any car of its size.
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bilo kojeg automobila iste veličine.
03:05
So as a result, the energy usage is very low,
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Dakle kao rezultat, postotak primijenjene energije je vrlo nizak,
03:09
and it has the most advanced battery pack,
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i ima najnapredniju bateriju,
03:11
and that's what gives it the range that's competitive,
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i to je ono što mu daje konkurentan raspon
03:14
so you can actually have on the order of a 250-mile range.
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tako da zapravo možete imati narudžbu u rasponu od oko 400 kilometara.
03:16
CA: I mean, those battery packs are incredibly heavy,
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CA: Jer te su baterije nevjerojatno teške,
03:20
but you think the math can still work out intelligently --
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ali ti smatraš da bi se spoj mogao intelektualno ostvariti
03:23
by combining light body, heavy battery,
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sa kombinacijom lake karoserije, teške baterije,
03:25
you can still gain spectacular efficiency.
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i sa dodatno dobivenom spektakularnom djelotvornošću.
03:28
EM: Exactly. The rest of the car has to be very light
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EM: Točno. Ostatak automobila mora biti vrlo lagan
03:30
to offset the mass of the pack,
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kako bi se stvorila ravnoteža
03:31
and then you have to have a low drag coefficient so that you have good highway range.
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i nakon toga moramo imati nizak otpor strujanju kako bi se uravnotežio cijeloukupni raspon.
03:34
And in fact, customers of the Model S
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I stvarno, korisnici Model S-a
03:38
are sort of competing with each other
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se na neki način međusobno natječu
03:39
to try to get the highest possible range.
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kako bi se čim bolje rangirali.
03:42
I think somebody recently got 420 miles out of a single charge.
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Mislim da je nedavno netko dobio oko 675 kilometara iz jednog napajanja.
03:46
CA: Bruno Bowden, who's here, did that,
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CA: Bruno Bowden, koji je ovdje prisutan, je učinio to,
03:49
broke the world record.EM: Congratulations.
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srušio svjetski rekord. Moje čestitke.
03:51
CA: That was the good news. The bad news was that
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CA: Ovo je bila dobra vijest. Loša je ta da kako
03:53
to do it, he had to drive at 18 miles an hour constant speed
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bi ti učinio, morao je voziti stalnom brzinom od oko 30 km/h
03:56
and got pulled over by the cops. (Laughter)
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i zaustavila ga je policija. (Smijeh)
04:00
EM: I mean, you can certainly drive --
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EM: Mislim, stvarno možete voziti ...
04:04
if you drive it 65 miles an hour,
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ako vozite oko 100 km/h,
04:06
under normal conditions,
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u normalnim okolnostima,
04:08
250 miles is a reasonable number.
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400 kilometara je razuman broj.
04:10
CA: Let's show that second video
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CA: Prikažimo i drugu snimku
04:11
showing the Tesla in action on ice.
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gdje je Tesla u akciji na ledu.
04:14
Not at all a dig at The New York Times, this, by the way.
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I ovo nije udarac prema New York Timesu.
04:17
What is the most surprising thing about the experience
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Što je najiznenađujuće od svega u sveukupnom iskustvu
04:19
of driving the car?
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vožnje automobila?
04:21
EM: In creating an electric car,
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EM: U stvaranju električnog automobila,
04:22
the responsiveness of the car is really incredible.
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odgovor od samog vozila je stvarno nevjerojatan.
04:25
So we wanted really to have people feel as though
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Stvarno smo hjeli da se ljudi osjećaju kao da
04:27
they've almost got to mind meld with the car,
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se mogu stopiti sa automobilom,
04:29
so you just feel like you and the car are kind of one,
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tako da se osjećate kao da ste vi i vozilo kao jedno,
04:32
and as you corner and accelerate, it just happens,
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i kada skrećete i ubrzavate, jednostavno se desi,
04:37
like the car has ESP.
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kao da automobil ima ESP.
04:38
You can do that with an electric car because of its responsiveness.
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To se može postići u električnom automobilu zbog njegove sukladnosti.
04:41
You can't do that with a gasoline car.
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To se ne može postići s benzinskim vozilom.
04:43
I think that's really a profound difference,
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Smatram da je ta razlika stvarno duboka,
04:45
and people only experience that when they have a test drive.
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i ljudi je dožive tek kada prođu probnu vožnju.
04:48
CA: I mean, this is a beautiful but expensive car.
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CA: Jer, ovaj je automobil predivan ali skup.
04:52
Is there a road map where this becomes
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Postoji li potokaz na kojem postaje
04:56
a mass-market vehicle?
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vozilo dostupno masama?
04:57
EM: Yeah. The goal of Tesla has always been
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EM: Da. Cilj Tesle je oduvijek bio
05:00
to have a sort of three-step process,
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postići ovakav postupak u tri koraka,
05:02
where version one was an expensive car at low volume,
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gdje je prva verzija skupi automobil na nižoj razini,
05:06
version two is medium priced and medium volume,
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druga verzija je automobil po srednjoj cijeni i na srednjoj razini,
05:09
and then version three would be low price, high volume.
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i treća verzija je niska cijena, visoka razina.
05:11
So we're at step two at this point.
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Sada se nalazimo usred druge verzije.
05:13
So we had a $100,000 sports car, which was the Roadster.
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Dakle imali smo sportski automobil za 100,000 dolara, Roadster.
05:16
Then we've got the Model S, which starts at around 50,000 dollars.
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Nakon toga Model S, čija početna cijena je oko 50 000 dolara.
05:19
And our third generation car, which should hopefully
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I naša treća generacija automobila, koja će nadam se
05:21
be out in about three or four years
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izaći za oko tri ili četiri godine
05:23
will be a $30,000 car.
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koštati oko 30 000 dolara.
05:25
But whenever you've got really new technology,
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Ali kada god imate stvarno novu tehnologiju,
05:28
it generally takes about three major versions
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najčešće su potrebne oko tri značajne verzije
05:30
in order to make it a compelling mass-market product.
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kako bi proizvod postao privlačan masama.
05:33
And so I think we're making progress in that direction,
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I smatramo da dobro napredujemo u tom smjeru,
05:36
and I feel confident that we'll get there.
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i siguran sam da ćemo stići do cilja.
05:38
CA: I mean, right now, if you've got a short commute,
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CA: Jer, upravo sada, računate sa manje odrađenim poslom,
05:40
you can drive, you can get back, you can charge it at home.
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možete voziti, vratiti se, napuniti ga kod kuće.
05:44
There isn't a huge nationwide network of charging stations now that are fast.
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Ne postoje velike državne mreže brzih postaja za napajanje.
05:48
Do you see that coming, really, truly,
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Vidite li ih u budućnosti, stvarno, istinski,
05:51
or just on a few key routes?
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ili samo nekoliko ključnih puteljaka?
05:53
EM: There actually are far more charging stations
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EM: Zapravo postoji puno više postaja za napajanje
05:56
than people realize,
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nego što ljudi misle,
05:58
and at Tesla we developed something
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i u Tesli smo proizveli nešto
06:01
called a Supercharging technology,
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što nazivamo visokonaponska tehnologija,
06:03
and we're offering that if you buy a Model S
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koju nudimo ako kupite Model S
06:06
for free, forever.
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besplatno, zauvijek.
06:08
And so this is something that maybe a lot of people don't realize.
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I to je nešto što možda puno ljudi ne zna.
06:10
We actually have California and Nevada covered,
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Pokrili smo Kaliforniju i Nevadu,
06:13
and we've got the Eastern seaboard
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i istočnu obalu
06:15
from Boston to D.C. covered.
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od Bostona prema Washingtonu.
06:18
By the end of this year, you'll be able to drive
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Do kraja godine, moći ćete voziti
06:19
from L.A. to New York
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od Los Angelesa do New Yorka
06:21
just using the Supercharger network,
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upotrebljavljajući samo visokonaponsku mrežu,
06:23
which charges at five times the rate of anything else.
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koje se puni pet puta brže od bilo čega drugog.
06:27
And the key thing is to have a ratio of drive to stop,
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I ključna stvar je zaustaviti omjer pogona
06:31
to stop time, of about six or seven.
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zaustaviti na vrijeme, oko šest ili sedam sati.
06:34
So if you drive for three hours,
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Znači ako vozite oko tri sata
06:37
you want to stop for 20 or 30 minutes,
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želite se zaustaviti na dvadeset ili trideset minuta,
06:38
because that's normally what people will stop for.
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to je uobičajeno vrijeme na koje ljudi staju.
06:41
So if you start a trip at 9 a.m.,
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Znači ako krenete na put u devet sati ujutro,
06:43
by noon you want to stop to have a bite to eat,
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do podneva ćete stati da nešto pojedete,
06:45
hit the restroom, coffee, and keep going.
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obavite nuždu, popijete kavu i krenete dalje.
06:47
CA: So your proposition to consumers is, for the full charge, it could take an hour.
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CA: Znači vaš prijedlog klijentima je da je za potpuno punjenje potrebno oko sat vremena.
06:50
So it's common -- don't expect to be out of here in 10 minutes.
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Dakle često je -- ne očekujte izaći na cestu u deset minuta.
06:54
Wait for an hour, but the good news is,
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Pričekajte sat vremena, ali dobra vijest je da,
06:56
you're helping save the planet,
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pomažete u spašavanju planete,
06:58
and by the way, the electricity is free. You don't pay anything.
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i usput, električna energija je besplatna. Ne plaćate ništa.
07:00
EM: Actually, what we're expecting is for people
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EM: Zapravo, ono što očekujemo od ljudi je
07:02
to stop for about 20 to 30 minutes, not for an hour.
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da stanu na dvadesetak do tridesetak minuta, ne na sat vremena.
07:06
It's actually better to drive for about maybe 160, 170 miles
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Zapravo je bolje voziti oko dvjestopetedeset, dvjestošezdeset kilometara
07:14
and then stop for half an hour
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i stati na pola sata
07:16
and then keep going.
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nego nastaviti dalje.
07:17
That's the natural cadence of a trip.
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To je prirodan redoslijed puta.
07:20
CA: All right. So this is only one string to your energy bow.
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CA: U redu. Znači to je samo jedan dio u vašem energetskom planu.
07:25
You've been working on this solar company SolarCity.
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Radite u tvrtci za solarnu energiju, SolarCity.
07:27
What's unusual about that?
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Što je neobično oko toga?
07:30
EM: Well, as I mentioned earlier,
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EM: Dakle, kao što sam ranije spomenuo,
07:32
we have to have sustainable electricity production
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moramo imati na raspolaganju održivu energetsku proizvodnju
07:36
as well as consumption,
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kao i potrošnju,
07:38
so I'm quite confident that the primary means
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prilično sam siguran da će primarni izvori
07:41
of power generation will be solar.
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generacije snage biti solarni.
07:44
I mean, it's really indirect fusion, is what it is.
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Mislim, radi se o indirektnoj fuziji, to je to.
07:46
We've got this giant fusion generator in the sky called the sun,
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Imamo ogroman fuzijski generator na nebu koji se naziva Sunce,
07:49
and we just need to tap a little bit of that energy
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i trebamo samo izvuči malo te energije
07:52
for purposes of human civilization.
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u svrhu ljudske civilizacije.
07:55
What most people know but don't realize they know
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Što većina ljudi zna ali ne shvaća da zapravo zna
07:57
is that the world is almost entirely solar-powered already.
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je da svijet već sada skoro cijeli radi na bazi solarne energije.
08:01
If the sun wasn't there, we'd be a frozen ice ball
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Da nema Sunca, bili bi smrznuta kuglica leda
08:04
at three degrees Kelvin,
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na minus dvjestosedamdeset celzijevih stupnjeva,
08:06
and the sun powers the entire system of precipitation.
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i sunce pokreće cijeli sistem precipitacija.
08:10
The whole ecosystem is solar-powered.
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I cijeli ekosistem je na solarnoj bazi.
08:12
CA: But in a gallon of gasoline, you have,
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CA: Ali u galonu benzina, imate,
08:15
effectively, thousands of years of sun power
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zapravo, tisuće godina sunčeve energije
08:17
compressed into a small space,
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stisnute u mali prostor,
08:19
so it's hard to make the numbers work right now on solar,
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tako da je teško dobiti pozitivne brojke za solarnu energiju,
08:22
and to remotely compete with, for example, natural gas,
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i da se natječe, približno sa, na primer, prirodnim plinom,
08:25
fracked natural gas. How are you going to build a business here?
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Kako ćete stvoriti posao ovdje?
08:29
EM: Well actually, I'm confident that solar
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EM: Zapravo, vjerujem da će solarna energija
08:32
will beat everything, hands down, including natural gas.
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pobijediti sve, ruke dolje, uključujući i prirodni plin.
08:36
(Applause)CA: How?
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(Pljesak) CA: Kako?
08:38
EM: It must, actually. If it doesn't, we're in deep trouble.
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EM: Mora, zapravo. Ako se to ne dogodi, bit ćemo u velikim problemima.
08:42
CA: But you're not selling solar panels to consumers.
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CA: Ali klijentima ne prodajete solarne panele.
08:45
What are you doing?
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Što zapravo radite?
08:46
EM: No, we actually are. You can buy a solar system
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EM: Ne, zapravo ih prodajemo. Možete kupiti solarni sustav
08:49
or you can lease a solar system.
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ili ga možete unajmiti.
08:51
Most people choose to lease.
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Većina ljudi ga uzme u najam.
08:53
And the thing about solar power is that
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I ono bitno oko solarnog sustava je to
08:55
it doesn't have any feed stock or operational costs,
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da ne mora imati nikakve zalihe ili poslovne troškove,
08:58
so once it's installed, it's just there.
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tako da kad ga jednom instalirate, jednostavno ostane.
09:01
It works for decades. It'll work for probably a century.
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I radi desetljećima. Vjerojatno će raditi cijelo stoljeće.
09:05
So therefore, the key thing to do is to get the cost
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Dakle, ključna stvar je da cijena
09:08
of that initial installation low,
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prve instalacije bude niska,
09:10
and then get the cost of the financing low,
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i nakon toga da samo financiranje bude nisko,
09:13
because that interest -- those are the two factors that drive the cost of solar.
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jer to je važno -- to su dva čimbenika koja upravljalju cijenom solarnog sustava.
09:16
And we've made huge progress in that direction,
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I postigli smo veliki napredak u tom smjeru
09:20
and that's why I'm confident we'll actually beat natural gas.
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i to je razlog zašto sam siguran da ćemo pobijediti prirodni plin.
09:23
CA: So your current proposition to consumers is,
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CA: Znači vaš trenutni prijedlog klijentima je
09:26
don't pay so much up front.
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da ne daju puno novca unaprijed.
09:28
EM: Zero.CA: Pay zero up front.
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EM: Nula. CA: Ne plaćate unaprijed.
09:31
We will install panels on your roof.
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Instalirati ćemo panele na vašem krovištu.
09:34
You will then pay, how long is a typical lease?
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Nakon toga ćete platiti, na koliko dugo je najam obično?
09:37
EM: Typical leases are 20 years,
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EM: Uobičajeni su na dvadeset godina,
09:41
but the value proposition is, as you're sort of alluding to, quite straightforward.
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ali prijedlog glavne vrijednosti je, kao što aludiraš, poprilično izravan.
09:45
It's no money down, and your utility bill decreases.
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Bez predujma, i smanje se vaši troškovi.
09:49
Pretty good deal.
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Prilično dobar dogovor.
09:51
CA: So that seems like a win for the consumer.
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CA: Izgleda kao pobjeda za kupca.
09:53
No risk, you'll pay less than you're paying now.
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Bez rizika, plaćate manje nego sada.
09:56
For you, the dream here then is that --
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Za vas, san se sastoji od --
09:58
I mean, who owns the electricity from those panels for the longer term?
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Jer, tko je vlasnik električne energije panela na duži rok?
10:03
I mean, how do you, the company, benefit?
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Kako vi, cijela tvrtka, profitirate?
10:06
EM: Well, essentially,
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EM: Dakle, u biti,
10:10
SolarCity raises a chunk of capital
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SolarCity ima dio kapitala
10:15
from say, a company or a bank.
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u, recimo, nekoj tvrtci ili banci.
10:19
Google is one of our big partners here.
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Google je jedan od naših glavnih partnera.
10:21
And they have an expected return on that capital.
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I računa sa povratom kapitala.
10:24
With that capital, SolarCity purchases and installs the panel on the roof
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Sa tim kapitalom, SolarCity kupuje i instalira panele na krovišta
10:28
and then charges the homeowner or business owner
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i nakon toga naplaćuje vlasnicima kuća ili poduzeća
10:32
a monthly lease payment, which is less than the utility bill.
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mjesečnu najamninu, koja je manja od ukupnih komunalnih troškova.
10:35
CA: But you yourself get a long-term commercial benefit from that power.
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CA: Ali vi dobivate dugoročnu poslovnu dobrobit iz te snage.
10:39
You're kind of building a new type of distributed utility.
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Jer stvarate novu vrstu dobro raspoređenih komunalnih troškova.
10:43
EM: Exactly. What it amounts to
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EM: Točno. Ono na što se cilja
10:44
is a giant distributed utility.
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je značajno velika raspodjela troškova.
10:48
I think it's a good thing, because utilities
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Smatram da je to dobro, jer troškovi
10:50
have been this monopoly, and people haven't had any choice.
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se smatraju monopolom u kojem osobe nemaju pravo izbora.
10:53
So effectively it's the first time
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Znači, zapravo, ovo je prvi put
10:55
there's been competition for this monopoly,
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da postoji natjecanje za ovaj monopol,
10:59
because the utilities have been the only ones
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jer su komunalna poduzeća bila jedina
11:02
that owned those power distribution lines, but now it's on your roof.
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koja su imala glavnu riječ pri distribuciji, ali ono se sada nalazi na vašem krovištu.
11:04
So I think it's actually very empowering
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I zato smatram da to zapravo opunomoćuje
11:06
for homeowners and businesses.
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vlasnike nekretnina i tvrtki.
11:09
CA: And you really picture a future
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CA: Možeš li stvarno zamisliti budućnost
11:10
where a majority of power in America,
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gdje većina snage u Americi
11:14
within a decade or two, or within your lifetime, it goes solar?
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unutar jednog ili dva desetljeća, ili za tvog života, prelazi u solarnu?
11:19
EM: I'm extremely confident that solar will be at least a plurality of power,
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EM: Ja se izrazito pouzdajem u to da će se solarna energija koristiti u većem broju,
11:25
and most likely a majority,
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da će prijeći u većinu,
11:27
and I predict it will be a plurality in less than 20 years.
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i predviđam da će postati većinska unutar dvadeset godina.
11:32
I made that bet with someone —CA: Definition of plurality is?
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S nekim sam se kladio o tome. Koja je definicija većinstva?
11:35
EM: More from solar than any other source.
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EM: Više izvora solarne energije nego bilo kojeg drugog.
11:37
CA: Ah. Who did you make the bet with?
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CA: S kime si se kladio?
11:41
EM: With a friend who will remain nameless.
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EM: Sa prijateljem kojeg neću imenovati.
11:44
CA: Just between us. (Laughter)
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CA: Ostaje među nama.
11:49
EM: I made that bet, I think, two or three years ago,
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EM: Kladio sam se, mislim, prije dvije ili tri godine,
11:51
so in roughly 18 years,
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tako da u oko osamnaest godina,
11:53
I think we'll see more power from solar than any other source.
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mislim da ćemo svjedočiti većinskom udjelu izvora solarne energije.
11:57
CA: All right, so let's go back to another bet that you made
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CA: U redu, vratimo se na tvoju drugu okladu
11:59
with yourself, I guess, a kind of crazy bet.
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sa samim sobim, mislim, malo luda oklada.
12:01
You'd made some money from the sale of PayPal.
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Zaradio si nešto novaca od prodaje na PayPalu.
12:06
You decided to build a space company.
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Odlučio si osnovati svemirski orijentiranu tvrtku.
12:08
Why on Earth would someone do that?
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Zašto, pobogu, bi to netko učinio?
12:10
(Laughter)
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(Smijeh)
12:12
EM: I got that question a lot, that's true.
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EM: Puno su me već puta to pitali, to je istina.
12:15
People would say, "Did you hear the joke about the guy
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Ljudi obično kažu, "Znaš li onaj vic o onom dečku
12:17
who made a small fortune in the space industry?"
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koji je zaradio malo bogatstvo u svemirskoj industriji?"
12:20
Obviously, "He started with a large one," is the punchline.
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Očito, "Počeo je velikom", je udarna točka.
12:24
And so I tell people, well, I was trying to figure out
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I obično kažem ljudima da sam pokušao nači
12:27
the fastest way to turn a large fortune into a small one.
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najbrži način da pretvorim veliko bogatstvo u malo.
12:29
And they'd look at me, like, "Is he serious?"
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I sve me gledaju, kao, "Je li on ozbiljan?"
12:32
CA: And strangely, you were. So what happened?
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CA: I začuđujuće, bio si. Što se dogodilo?
12:37
EM: It was a close call. Things almost didn't work out.
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EM: Bilo je napeto i zamalo se i se nije ostvarilo.
12:41
We came very close to failure,
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Bili smo vrlo blizu neuspjehu,
12:42
but we managed to get through that point in 2008.
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ali smo to uspjeli prebroditi 2008. godine.
12:45
The goal of SpaceX is to try to advance rocket technology,
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Cilj SpaceXa je pokušati unaprijediti raketnu tehnologiju,
12:52
and in particular to try to crack a problem
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i posebno pokušati riješiti problem
12:54
that I think is vital
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za koji smatram da je od životne važnosti
12:55
for humanity to become a space-faring civilization,
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za čovječanstvo da postane civilizacija upoznata sa putovanjem svemirom,
12:57
which is to have a rapidly and fully reusable rocket.
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što uključuje i raketu za brzu i višekratnu primjenu.
13:02
CA: Would humanity become a space-faring civilization?
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CA: Hoće li putovanje svemirom postati dio naše civilizacije?
13:05
So that was a dream of yours, in a way, from a young age?
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Je li to bio tvoj sad, od djetinjstva?
13:09
You've dreamed of Mars and beyond?
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Sanjao si o Marsu i svemu što slijedi?
13:13
EM: I did build rockets when I was a kid,
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EM: Istina je da sam slagao rakete kao dijete,
13:15
but I didn't think I'd be involved in this.
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ali nisam mislio da ću se uplesti u ovakvo nešto.
13:16
It was really more from the standpoint of
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Gledao sam više na to kao
13:18
what are the things that need to happen in order for
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koje su stvari koje se moraju dogoditi kako bi
13:22
the future to be an exciting and inspiring one?
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budućnost bila uzbudljiva i inspirirajuća?
13:25
And I really think there's a fundamental difference,
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I stvarno mislim da postoji bitna razlika,
13:29
if you sort of look into the future,
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ako pogledate što nam donosi budućnost,
13:30
between a humanity that is a space-faring civilization,
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između čovječanstva koje putuje svemirom,
13:34
that's out there exploring the stars, on multiple planets,
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koje tamo istražuje zvijezde, na nekoliko planeta,
13:37
and I think that's really exciting,
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i mislim da je to stvarno uzbudljivo,
13:39
compared with one where we are forever confined to Earth
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uspoređujući to s onom verzijom gdje smo zauvijek ograničeni na Zemlju
13:42
until some eventual extinction event.
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do nekog mogućeg izumiranja.
13:45
CA: So you've somehow slashed the cost of building
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CA: Znači nekako ste smanjili trošak izgradnje
13:46
a rocket by 75 percent, depending on how you calculate it.
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rakete za sedamdesetpet posto, ovisno o računici.
13:50
How on Earth have you done that?
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Kako si samo to uspio učiniti?
13:52
NASA has been doing this for years. How have you done this?
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NASA već radi to godinama. Kak si to učinio?
13:55
EM: Well, we've made significant advances
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EM: Pa postigli smo značajna postignuća
13:57
in the technology of the airframe, the engines,
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u tehnologiji stvaranja trupa aviona, motora,
14:00
the electronics and the launch operation.
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elektroničkih uređaja i uređaja za pokretanje.
14:03
There's a long list of innovations
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Lista inovacija je duga,
14:06
that we've come up with there
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ona do koje smo došli,
14:08
that are a little difficult to communicate in this talk, but --
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koje je teško predočiti u ovom razgovoru, ali --
14:14
CA: Not least because you could still get copied, right?
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CA: Nije još puštena u javnost jer bi mogla biti kopirana, je li tako?
14:17
You haven't patented this stuff. It's really interesting to me.
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Još niste patentirali te proizvode. To mi se čini vrlo zanimljivo.
14:20
EM: No, we don't patent.CA: You didn't patent because you think it's
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EM: Ne, ne patentiramo. Niste patentirali jer mislite da je
14:22
more dangerous to patent than not to patent.
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opasnije patentirati nego ne.
14:25
EM: Since our primary competitors are national governments,
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EM: Pošto su naši primarni natjecatelji državne vlade,
14:28
the enforceability of patents is questionable.(Laughter) (Applause)
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izvršnost patenata je upitna. (Smijeh)(Pljesak)
14:32
CA: That's really, really interesting.
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CA: To je jako, jako zanimljvo.
14:36
But the big innovation is still ahead,
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Velike su inovacije još uvijek ispred nas,
14:38
and you're working on it now. Tell us about this.
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i vi radite na njima. Reci nam više o tome.
14:41
EM: Right, so the big innovation—
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EM: Da, znači velika je inovacija --
14:43
CA: In fact, let's roll that video and you can talk us through it, what's happening here.
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CA: Zapravo, hajmo prikazat taj video i možeš nam usput ispričati što se na njemu događa.
14:47
EM: Absolutely. So the thing about rockets is that
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EM: Naravno. Znači ono važno kod raketa je da
14:51
they're all expendable.
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su one sve potrošne.
14:52
All rockets that fly today are fully expendable.
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Sve rakete koje danas lete su u potpunosti potrošne.
14:55
The space shuttle was an attempt at a reusable rocket,
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Space shuttle je bio pokušaj stvaranja rakete za višekratnu upotrebu,
14:57
but even the main tank of the space shuttle was thrown away every time,
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ali čak i glavni spremnik space shuttlea bio odbačen svaki put,
15:00
and the parts that were reusable
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i dijelovi koji su se mogli ponovno iskoristiti
15:02
took a 10,000-person group nine months to refurbish for flight.
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su zahtjevali grupu od 10000 ljudi i devet mjeseci da je obnove za ponovni let.
15:07
So the space shuttle ended up costing a billion dollars per flight.
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Pa je konačna cijena space shuttlea bila oko 9 bilijuna dolara po letu.
15:11
Obviously that doesn't work very well for —
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Jasno je da to ne funkcionira dobro.
15:13
CA: What just happened there? We just saw something land?
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CA: Što se to upravo dogodilo? Je li nešto upravo sletjelo?
15:16
EM: That's right. So it's important that the rocket stages
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EM: Da. Znači važno je da raketa sleti tako da
15:20
be able to come back, to be able to return to the launch site
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se može vratiti natrah, da se može vratiti na polazište
15:24
and be ready to launch again within a matter of hours.
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i da se ponovno pokrene unutar nekoliko sati.
15:27
CA: Wow. Reusable rockets.EM: Yes. (Applause)
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CA: Wow. Višekratne rakete. EM: Da. (Pljesak)
15:31
And so what a lot of people don't realize is,
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I što većina ljudi ne shvaća je da,
15:35
the cost of the fuel, of the propellant, is very small.
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je cijena goriva vrlo niska.
15:37
It's much like on a jet.
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Više je kao kod mlažnjaka.
15:39
So the cost of the propellant is about .3 percent
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Pa je trošak na gorivo oko 3%
15:42
of the cost of the rocket.
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troška rakete.
15:44
So it's possible to achieve, let's say,
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Pa je moguće postići, recimo,
15:46
roughly 100-fold improvement in the cost of spaceflight
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poboljšanje od oko 100 puta troška na let u svemir
15:49
if you can effectively reuse the rocket.
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ako možete učinkovito ponovno iskoristiti raketu.
15:52
That's why it's so important.
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To je razlog zašto je toliko važno.
15:54
Every mode of transport that we use,
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Svaki način prijevoza koji koristimo,
15:56
whether it's planes, trains, automobiles, bikes, horses,
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bilo da se radi o avionima, automobilima, biciklima, konjima,
15:59
is reusable, but not rockets.
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svi se mogu ponovno koristiti, ali ne i rakete.
16:01
So we must solve this problem in order to become a space-faring civilization.
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Dakle moramo riješiti tak problem kako bi postali civilizacija koja putuje svemirom.
16:05
CA: You asked me the question earlier
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CA: Postavio si mi pitanje prije
16:06
of how popular traveling on cruises would be
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o tome koliko bi popularno bilo krstarenje
16:10
if you had to burn your ships afterward.EM: Certain cruises are apparently highly problematic.
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kad bi nakon plovidbe trebali spaljivati brodove. Određena krstarenja su očito jako problematična.
16:16
CA: Definitely more expensive.
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CA: I definitivno skuplja.
16:18
So that's potentially absolutely disruptive technology,
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Pa bi ta tehnologija mogla definitivno uzrokovati poremećaje,
16:22
and, I guess, paves the way for your dream to actually take,
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i, nagađam, otvoriti put snu da se zapravo počne,
16:26
at some point, to take humanity to Mars at scale.
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u određeno vrijeme, sa postupnim odlaskom čovječanstva na Mars.
16:30
You'd like to see a colony on Mars.
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Volio bih vidjeti koloniju na Marsu.
16:32
EM: Yeah, exactly. SpaceX, or some combination
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EM: Da, točno. SpaceX, ili neka druga kombinacija
16:36
of companies and governments, needs to make progress
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tvrka ili vladi, mora napredovati
16:39
in the direction of making life multi-planetary,
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u smjeru stvaranja života na više planeta,
16:42
of establishing a base on another planet,
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ili osnutka baze na drugom planetu,
16:46
on Mars -- being the only realistic option --
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na Marsu ... koji je jedina realna opcija..
16:48
and then building that base up
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i nakon toga nadogradnja te baze
16:49
until we're a true multi-planet species.
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dok ne postanemo stvarno vrsta koja naseljava više planeta.
16:52
CA: So progress on this "let's make it reusable,"
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CA: Znači napredak ovdje u "potrebno je učiniti je višekratnom",
16:55
how is that going? That was just a simulation video we saw.
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kako se tu krećete? Video koji smo vidjeli je bio samo simulacija.
16:59
How's it going?
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Kako napredujete?
17:00
EM: We're actually, we've been making some good progress recently
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EM: Zapravo, vrlo dobro napredujemo u zadnje vrijeme
17:03
with something we call the Grasshopper Test Project,
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sa nečim što zovemo Grasshopper Test Project,
17:06
where we're testing the vertical landing portion of the flight,
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gdje testiramo vertikalno slijetanje,
17:10
the sort of terminal portion which is quite tricky.
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dio koji je prilično zeznut.
17:13
And we've had some good tests.
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I radili smo na nekoliko dobrih testiranja.
17:16
CA: Can we see that?EM: Yeah.
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CA: Možemo li to vidjeti? EM: Da.
17:18
So that's just to give a sense of scale.
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Ovo je samo da doživite razinu.
17:20
We dressed a cowboy as Johnny Cash
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Odjenuli smo kauboja kao Johnny Cash
17:21
and bolted the mannequin to the rocket. (Laughter)
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i stavili lutku na raketu.
17:25
CA: All right, let's see that video then,
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CA: U redu, hajmo onda vidjet tu snimku
17:27
because this is actually amazing when you think about it.
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jer ovo je zapravo nevjerojatno kada bolje razmislite.
17:29
You've never seen this before. A rocket blasting off and then --
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NIkad ovo niste vidjeli. Lansiranje rakete i onda...
17:34
EM: Yeah, so that rocket is about the size
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EM: Da, raketa je otprilike veličine
17:36
of a 12-story building.
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zgrade od dvanaest katova.
17:39
(Rocket launch)
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(Lansiranje)
17:50
So now it's hovering at about 40 meters,
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Znači sada lebdi na oko 40 metara
17:54
and it's constantly adjusting
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i stalno poravnava
17:56
the angle, the pitch and yaw of the main engine,
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kut, nagib i kut skretanja glavnog motora,
17:59
and maintaining roll with cold gas thrusters.
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i održavanje kretanja sa propelerima plina kamenog ugljena.
18:09
CA: How cool is that? (Applause)
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CA: Nije li to odlično? (Pljesak)
18:15
Elon, how have you done this?
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Elon, kako si to postigao?
18:20
These projects are so -- Paypal, SolarCity,
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Ovi projekti: Paypal, Solarcity,
18:25
Tesla, SpaceX, they're so spectacularly different,
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Tesla, SpaceX, su toliko nevjerojatno drugačiji,
18:28
they're such ambitious projects at scale.
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toliko su ambiciozni projekti unutar ranga.
18:30
How on Earth has one person
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Kako, pobogu, je mogla samo jedna osoba
18:33
been able to innovate in this way?
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stvoriti toliko inovacija?
18:35
What is it about you?
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Što je to u tebi?
18:37
EM: I don't know, actually.
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EM: Ne znam, zapravo.
18:43
I don't have a good answer for you.
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Ne mogu ti dati dobar odgovor.
18:45
I work a lot. I mean, a lot.
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Radim puno. Stvarno puno.
18:48
CA: Well, I have a theory.EM: Okay. All right.
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CA: Zapravo imam teoriju. OK, u redu.
18:51
CA: My theory is that you
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CA: Moja teorija je da ti
18:54
have an ability to think at a system level of design
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imaš sposobnost razmišljanja na razini dizajna
18:58
that pulls together design, technology and business,
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koji udružuje dizajn, tehnologiju i posao,
19:02
so if TED was TBD, design, technology and business,
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i da je TED TBD, dizajn, tehnologija i biznis,
19:06
into one package,
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u jednom
19:08
synthesize it in a way that very few people can and --
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sintetiziraj to na način da samo nekoliko ljudi može ...
19:10
and this is the critical thing -- feel so damn confident
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i ovo je kritika ... da osjeća toliko prokleto samopouzdano
19:15
in that clicked-together package that you take crazy risks.
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u tome spoji koji funkcionira da ludi riskiraš.
19:19
You bet your fortune on it, and you seem to have done that multiple times.
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Uložio si svoje bogatstvo, i mislim da si to napravio više puta.
19:24
I mean, almost no one can do that.
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Mislim, skoro nitko to ne može.
19:26
Is that -- could we have some of that secret sauce?
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Je li to -- možemo li doznati dio tajne?
19:29
Can we put it into our education system? Can someone learn from you?
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Možemo li to staviti u naše obrazovni sustav? Može li se učiti od tebe?
19:33
It is truly amazing what you've done.
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Stvarno je nevjerojatno što si učinio.
19:35
EM: Well, thanks. Thank you.
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EM: Pa, hvala. Hvala ti.
19:37
Well, I do think there's a good framework for thinking.
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Doista mislim da postoji nekoliko okvira unutar kojih razmišljati.
19:41
It is physics. You know, the sort of first principles reasoning.
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To je fizika. Znaš, prvi principi razmišljanja.
19:44
Generally I think there are -- what I mean by that is,
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Generalno mislim da postoje -- ono što želim reći je da,
19:49
boil things down to their fundamental truths
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doći do korijena stvari
19:52
and reason up from there,
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i prosuđivati od tuda,
19:54
as opposed to reasoning by analogy.
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kao kontrast analognom prosuđivanju.
19:56
Through most of our life, we get through life
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Kroz većinu našeg života, idemo kroz život
19:58
by reasoning by analogy,
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analognim razmišljanjem
19:59
which essentially means copying what other people do with slight variations.
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što je zapravo kopiranje što drugi ljudi radi sa malim varijacijama.
20:03
And you have to do that.
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I to je ono što morate učiniti.
20:04
Otherwise, mentally, you wouldn't be able to get through the day.
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Ako ne, mentalno, ne možete doći do kraja dana.
20:09
But when you want to do something new,
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I kada želite nešto novo,
20:11
you have to apply the physics approach.
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morate upotrijebiti fizikalni pristup.
20:15
Physics is really figuring out how to discover
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Fizika se stvarno bavi time kako otkriti
20:17
new things that are counterintuitive, like quantum mechanics.
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nove stvari koje su protuintuitivne, kao kvantna mehanika.
20:20
It's really counterintuitive.
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To je stvarno protuintuitivno.
20:22
So I think that's an important thing to do,
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I mislim da je to važno za učiniti,
20:24
and then also to really pay attention to negative feedback,
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i nakon toga dati pažnju negativnoj povratnoj informaciji
20:29
and solicit it, particularly from friends.
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i zatražiti je, posebno od prijatelja.
20:31
This may sound like simple advice,
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Ovo mi moglo zvučati kao jednostavan savjet,
20:34
but hardly anyone does that,
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ali skoro nitko to ne radi,
20:37
and it's incredibly helpful.
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i od nevjerojatne je pomoći.
20:39
CA: Boys and girls watching, study physics.
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CA: Mladići i djevoje koji gledate, učite fiziku.
20:42
Learn from this man.
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Učite od ovog čovjeka.
20:44
Elon Musk, I wish we had all day, but thank you so much for coming to TED.
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Elon Musk, kada bi barem imali cijeli dan ali hvala ti što si došao u TED.
20:47
EM: Thank you. CA: That was awesome. That was really, really cool.
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EM: Hvala. Bilo je super. CA: Stvarno je bilo odlično.
20:51
Look at that. (Applause)
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Gledaj ovo. (Pljesak)
20:53
Just take a bow. That was fantastic.
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Nakloni se. Bilo je odlično.
20:58
Thank you so much.
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Hvala vam puno.
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