Sebastian Wernicke: 1000 TEDTalks, 6 words

47,629 views ・ 2012-01-06

TED


Please double-click on the English subtitles below to play the video.

Translator: Schubert Malbas Reviewer: Jam Cipres
00:15
There's currently over a thousand TED Talks on the TED website.
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Kasalukuyang may isang libong TEDTalks sa website ng TED.
00:19
And I guess many of you here think that this is quite fantastic,
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At sa tingin ko marami sa inyo dito
na iniisip na kahanga-hanga ito --
00:24
except for me, I don't agree with this.
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maliban sa akin. Hindi ako sang-ayon.
00:26
I think we have a situation here.
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Tingin ko kami may problema tayo dito.
00:28
Because if you think about it, 1,000 TED Talks,
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Dahil kung iisipin, 1,000 TEDTalks,
00:31
that's over 1,000 ideas worth spreading.
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yan ay isang libong ideya na kailangang isiwalat.
Paano
00:35
How on earth are you going to spread a thousand ideas?
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mo naman gagawin iyon?
00:38
Even if you just try to get all of those ideas into your head
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Kahit na subukan mong ipasok ang lahat ng ideya sa iyong ulo
sa pamamagitan ng panonood ng isang libong bidyo sa TED,
00:41
by watching all those thousand TED videos,
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mangangailangan ka ng
00:43
it would actually currently take you over 250 hours to do so.
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higit sa 250 oras upang tapusin ito.
00:47
And I did a little calculation of this.
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At gumawa ako ng simpleng kalkulasyon.
At ang masamang dulot nito sa ekonomiya kada isang tao
00:50
The damage to the economy for each one who does this is around $15,000.
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ay aabot ng $15,000.
00:54
So having seen this danger to the economy,
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Kaya dahil sa dalang panganib nito sa ekonomiya,
inisip ko, kailangan ng solusyon sa problemang ito.
00:58
I thought, we need to find a solution to this problem.
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Ito ang naisip kong diskarte.
01:01
Here's my approach to it all.
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Sa kasalukuyang sitwasyon,
01:03
If you look at the current situation, you have a thousand TED Talks.
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may isang libong TEDTalks.
01:06
Each of those TED Talks has an average length of about 2,300 words.
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Kada TEDTalk ay may haba
na aabot sa 2,300 salita.
Kapag pinagsama-sama mo sila
01:11
Now take this together, and you end up with 2.3 million words of TED Talks,
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may 2.3 milyong salita sa TEDTalks,
na higit sa laman ng Bibliya ng makatatlong beses.
01:16
which is about three Bibles-worth of content.
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01:18
(Laughter)
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Siyempre itatanong mo,
01:19
The obvious question here is, does a TED Talk really need 2,300 words?
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kailangan bang 2,300 salita ang haba ng isang TEDTalk?
Hindi ba't may mas maiikli?
01:24
Isn't there something shorter?
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01:25
I mean, if you have an idea worth spreading,
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Hindi ba, kung may ideya kang nais isiwalat,
tiyak na kaya mo itong sabihin nang mas maikli
01:28
surely you can put it into something shorter than 2,300 words.
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kumpara sa 2,300 salita.
01:31
The only question is, how short can you get?
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Ang tanging tanong ay, gaano kaikli?
Ano ang pinakakaunting bilang ng salita
01:34
What's the minimum amount of words you would need to do a TED Talk?
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upang makabuo ng isang TEDTalk?
Habang iniisip ko ito,
01:38
While I was pondering this question,
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01:39
I came across this urban legend about Ernest Hemingway,
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napag-alaman ko ang urban legend tungkol kay Ernest Hemingway,
na di-umano'y nagpahayag ng katagang ito:
01:43
who allegedly said that these six words here:
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"Binibenta: sapatos ng sanggol, hindi pa nasusuot,"
01:46
"For sale: baby shoes, never worn,"
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ang pinakamahusay na nobela niya.
01:49
were the best novel he had ever written.
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01:51
And I also encountered a project called Six-Word Memoirs
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Nalaman kong may proyektong "Six-Word Memoirs" (mga talambuhay na binubuo ng 6 na salita)
kung saan ang mga kabilang dito ay pinakiusapang
01:54
where people were asked, take your whole life
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sumulat ng 6 na salita na maglalahad ng kanilang buong buhay, tulad nito:
01:56
and please sum this up into six words, such as these here:
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"Tunay na pag-ibig natagpuan, nag-asawa ng iba."
01:59
"Found true love, married someone else."
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O "Nabubuhay sa kawalan; labis na nakapanlulumo"
02:01
Or "Living in existential vacuum; it sucks."
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02:03
I actually like that one.
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Nagustuhan ko ang isa na iyon.
02:05
So if a novel can be put into six words
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Kaya kung ang isang nobela ay mailalagay sa 6 na salita
02:08
and a whole memoir can be put into six words,
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at isang buong talambuhay ay maisusulat sa 6 na salita,
02:11
you don't need more than six words for a TED Talk.
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hindi na kailangan ng higit sa 6 na salita kada TEDTalk.
02:14
We could have been done by lunch here.
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Tapos na sana tayo dito bago pa magtanghalian.
Ibig sabihin...
02:18
(Laughter)
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02:19
And if you did this for all thousand TED Talks,
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Kung may isang libong TEDTalks,
02:21
you would get from 2.3 million words down to 6,000.
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mababawasan ang 2.3 milyong salita at magiging 6,000.
Kaya sabi ko maganda ito.
02:25
So I thought this was quite worthwhile.
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Sinimulan kong humihingi ng tulong sa lahat ng mga kaibigan,
02:27
So I started asking all my friends,
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02:28
please take your favorite TED Talk and put that into six words.
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na magbigay ng 6 na salita sa kanilang paboritong TEDTalk.
02:31
So here are some of the results that I received.
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Ito ang ilan sa mga resulta. Tingin ko maganda naman ang kinalabasan.
Halimbawa, ang talumpati ni Dan Rosas tungkol sa pagganyak
02:34
I think they're quite nice.
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02:35
For example, Dan Pink's talk on motivation, which was pretty good,
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na nakakaaliw, kung hindi mo pa ito napapanood:
"Bitawan ang karot. Bitawan ang pamalo. Magdulot ng kahulugan."
02:38
if you haven't seen it: "Drop carrot. Drop stick. Bring meaning."
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'Yon mismo ang tinutukoy niya sa loob ng 18 at kalahating minuto.
02:41
It's what he's basically talking about in those 18,5 minutes.
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Ang ilan naman, tinukoy ang kapuna-puna sa mga tagapagsalita,
02:44
Or some even included references to the speakers,
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gaya ng istilo ni Nathan Myhrvold,
o ni Tim Ferriss,
02:47
such as Nathan Myhrvold's speaking style, or the one of Tim Ferriss,
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na napakabagal minsan.
02:50
which might be considered a bit strenuous at times.
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Ang hamon dito ay, kung gagawin ko sa maayos na paraan,
02:52
The challenge here is, if I try to systematically do this,
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marami akong makukuhang buod,
02:55
I would probably end up with a lot of summaries,
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ngunit mababawasan naman ang bilang ng mga kaibigan ko.
02:57
but not with many friends in the end.
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Kaya naghanap ako ng ibang stratehiya,
02:59
So I had to find a different method, preferably involving total strangers.
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'yong mga hindi ko kakilala.
Buti nalang may website na Mechanical Turk,
03:03
And luckily, there's a website for that, called Mechanical Turk,
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na maari kang maglagay ng mga tungkulin
03:06
which is a website where you can post tasks
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na hindi mo nais gawin mag-isa,
03:08
that you don't want to do yourself,
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gaya ng "Mangyari lamang na magbigay ng 6 na salita na patungkol sa text na ito."
03:10
such as "Please summarize this text for me in six words."
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Hindi ko hinayaang magkaroon ng boluntaryo mula sa mahihirap na bansa upang makilahok dito
03:13
And I didn't allow any low-cost countries to work on this,
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ngunit natagpuan ko na maari akong magbayad ng 10 singko sa bawat 6 na salitang buod
03:16
but I found out I could get a six-word summary for just 10 cents,
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na sa tingin ko ay sulit naman.
03:20
which I think is a pretty good price.
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Sa kasamaang-palad,
03:22
Even then, unfortunately,
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hindi posible na maisabuod ang lahat ng TEDTalk.
03:24
it's not possible to summarize each TED Talk individually.
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03:26
Because if you do the math, you have a thousand TED Talks,
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Dahil kung bibilangin mo, may isang libong TEDTalks,
10 singko bawat isa;
03:29
you pay 10 cents each;
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03:30
you have to do more than one summary for each of those talks,
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kailangan mo ng higit sa isang buod kada talk,
03:33
because some of them will probably be, or are, really bad.
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dahil ilan sa mga ito ay maari o tunay ngang hindi kahanga-hanga.
03:36
So I would end up paying hundreds of dollars.
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Posibleng magbayad pa ako ng daan-daang dolyar.
03:39
So I thought of a different way,
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Kaya nag-isip ako ng ibang paraan
03:41
by thinking, well, the talks revolve around certain themes.
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sa pamamagitan ng pagtukoy ng iilang mga tema.
03:44
So what if I don't let people summarize individual TED Talks to six words,
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Sa halip na ipagawa sa kanila
ang 6 na salita bawat TEDTalk,
binigyan ko sila ng 10 TEDTalks ng sabay-sabay
03:49
but give them 10 TED Talks at the same time
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at humiling ako, "Mangyari lamang na ibuod ang mga ito sa 6 na salita."
03:51
and say, "Please do a six-word summary for that one."
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Mababawasan ang gastos ko ng 90 porsiyento.
03:54
I would cut my costs by 90 percent.
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Kaya sa halagang $ 60,
03:56
So for $60,
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03:58
I could summarize a thousand TED Talks into just 600 summaries,
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ang isang libong TEDTalks
ay naging 600 na buod,
04:02
which would actually be quite nice.
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na talagang sulit na.
04:04
Some of you might actually right now be thinking,
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May iba sa inyo siguro na iniisip,
nakakabaliw ang manood ng 10 TEDTalks at ibuod ang mga ito sa 6 na salita,
04:07
it's downright crazy to have 10 TED Talks summarized into just six words.
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pero sa katunayan ay hindi ganoon.
04:10
But it's actually not,
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04:11
because there's an example by statistics professor Hans Rosling.
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may halimbawa si Hans Rosling, propesor ng istatistika.
Marahil napanood niyo na ang isa sa kanyang talumpati o higit pa.
04:15
I guess many of you have seen one or more of his talks.
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Siya ay may 8 talks online,
04:17
He's got eight talks online,
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at lahat ng iyon ay maisasalarawan sa 4 na salita,
04:19
and those can basically be summed up into just four words,
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04:21
because that's all he's basically showing us, our intuition is really bad.
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dahil ang pinapakita lang talaga niya,
na maling-mali ang ating inaakala.
Napatunayan niyang mali tayo.
04:26
He always proves us wrong.
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04:27
So people on the Internet, some didn't do so well.
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Kaya 'yong mga tao sa Internet, pangit ang kinalabasan ng ilan sa kanila.
04:30
And when I asked them to summarize the 10 TED Talks at the same time,
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Nang humingi ako ng buod para sa 10 TEDTalks,
parang minadali lang nila.
04:33
some took the easy route out.
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Nagbigay lang sila ng pangkalahatang komento.
04:35
They just had some general comment.
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04:37
There were others -- and I found this quite cheeky --
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May iba, medyo mapangahas ang dating sa akin.
04:40
They used their six words to talk back to me
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Ginamit nila ang 6 na salita bilang mensahe sa akin
at pinahiwatig kung sobra lang ba ang paggamit ko ng Google.
04:43
and ask me if I'd been too much on Google lately.
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04:45
(Laughter)
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04:46
And finally also, I never understood this,
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At 'yong iba naman, at hindi ko talaga maintindihan ito,
04:49
some people really came up with their own version of the truth.
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nagbigay ng sarili nilang bersyon ng katotohanan.
Wala ni isang TEDTalk na naglalaman nito.
04:53
I don't know any TED Talk that contains this.
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04:55
But, oh well.
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Gayunpaman,
04:57
In the end, however, and this is really amazing,
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at tunay ngang kahanga-hanga,
04:59
for each of those 10 TED Talk clusters that I submitted,
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na para sa bawat 10 TEDTalks na pinagsama-sama ko,
may mga natanggap akong makabuluhang buod.
05:02
I actually received meaningful summaries.
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Ito ang ilan sa mga paborito ko.
05:04
Here are some of my favorites.
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Halimbawa, sa TEDTalks na patungkol sa pagkain,
05:06
For example, for the TED Talks about food,
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sabi nung isa: "Pagkaing nakahuhubog ng katawan, utak at kapaligiran,"
05:08
someone summed this up into: "Food shaping body, brains and environment,"
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na sa palagay ko ay napakaganda.
05:11
which I think is pretty good.
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O kaligayahan: "pagsusumikap tungo sa kaligayahan =
05:13
Or happiness: "Striving toward happiness = moving toward unhappiness."
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pagkilos tungo sa kalumbayan."
Kaya ito ako ngayon.
05:16
So here I was.
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05:17
I had started out with a thousand TED Talks
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Nagsimula sa isang libong TEDTalks
05:19
and I had 600 six-word summaries for those.
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na may 600 na buod.
Sa simula, maganda siyang pakinggan,
05:23
Actually, it sounded nice in the beginning,
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ngunit masyadong marami pa din ang 600 na buod.
05:25
but when you look at 600 summaries, it's quite a lot, it's a huge list.
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Ang haba ng listahan.
05:28
(Laughter)
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Kaya inisip kong isulong ang proyekto
05:29
So I thought, I probably have to take this one step further here
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05:32
and create summaries of the summaries, and this is exactly what I did.
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at lumikha ng buod ng mga buod -- ito mismo ang ginawa ko.
Kaya kinuha ko ang 600 buod,
05:36
So I took the 600 summaries that I had, put them into nine groups
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pinagbuklod sila sa 9 na grupo
05:39
according to the ratings that the talks had originally received on TED.com
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ayon sa mga rating na natanggap nila sa TED.com
05:43
and asked people to do summaries of those.
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at humingi ng buod sa mga tao.
Siyempre, may ilang hindi pagkakaintindihan.
05:47
Again, there were some misunderstandings.
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Halimbawa, nung pinagkumpol ko ang mga pinakamagagandang TEDTalk,
05:49
For example, when I had a cluster of all the "Beautiful" talks,
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sabi nung isang tao na naghahanap lang ako ng pinakamagandang pick-up line.
05:52
someone thought I was just trying to find the ultimate pick-up line.
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Gayunpaman, at tunay ngang kahanga-hanga,
05:55
But in the end, amazingly,
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nagawa nila ang gusto ko.
05:57
again, people were able to do it.
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Halimbawa, patungkol sa mga balyenteng TEDTalks:
05:59
For example, all the courageous TED Talks:
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"Mga taong namamatay," o "Mga taong naghihirap," ayon sa isa,
06:01
"People dying" or "People suffering" was also one,
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"na may matatagpuang simpleng solusyon."
06:03
"with easy solutions around."
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O patungkol sa mga nakamamanghang TEDTalk:
06:05
Or the recipe for the ultimate jaw-dropping TED Talk:
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"Mga larawan sa Flickr ng isang intergalactic at klasikong kompositor."
06:07
"Flickr photos of intergalactic classical composer."
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'Yon naman talaga ang kakanyahan ng lahat ng ito.
06:10
I mean that's the essence of it all.
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06:12
Now I had my nine groups, but, I mean, it's already quite a reduction.
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Ngayon may siyam na grupo na lamang,
na malaking kabawasan na sa trabaho.
06:17
But of course, once you are that far, you're not really satisfied.
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Siyempre, sa puntong ito, mahirap nang makuntento.
Gusto kong ituloy ito hanggang dulo, hanggang sa maisalang ang lahat,
06:21
I wanted to go all the way, all the way down the distillery,
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na nagsimula sa isang libong TEDTalks.
06:24
starting out with a thousand TED Talks.
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Ninais kong isabuod ang isang libong TEDTalks sa 6 na salita lamang --
06:26
I wanted to have a thousand TED Talks summarized into just six words --
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99.9997 porsiyento na kabawasan sa orihinal na nilalaman.
06:29
which would be a 99.9997 percent reduction in content.
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At magkakahalaga lang ito ng $99.50 --
06:33
And I would only pay $99.50 --
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hindi aabot ng isang daang dolyar.
06:36
so stay even below $100 for it.
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Kaya nagpagawa ako ng 50 iba't ibang pangkalahatang buod.
06:39
So I had 50 overall summaries done.
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Ngayon 25 cents ang binayad ko
06:41
This time I paid 25 cents
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dahil tingin ko mas mahirap ang trabahong ito.
06:43
because I thought the task was a bit harder.
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06:45
And unfortunately, when I first received the answers --
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Sa kasamaang-palad ang mga unang kong natanggap --
ito ang unang anim kong natanggap --
06:48
and here, you'll see six of the answers -- I was a bit disappointed.
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nadismaya ako nang kaunti.
06:51
Because I think you'll agree, they all summarize some aspect of TED,
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Dahil tingin ko sasang-ayon kayo na tinutukoy nila ang ilang aspeto ng TED,
ngunit parang kulang,
06:55
but to me, they felt a bit bland,
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at ilang aspeto lang ng TED ang nakapaloob dito.
06:57
or they just had a certain aspect of TED in them.
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Muntik na akong sumuko
07:00
So I was almost ready to give up
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07:02
when one night, I played around with these sentences
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nang isang gabi habang binabasa ko ang mga pangungusap
natagpuan ko ang isang napakagandang sagot.
07:05
and found out that there's actually a beautiful solution in here.
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Ito 'yon,
07:09
So here it is,
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07:11
a crowd-sourced, six-word summary of a thousand TED Talks
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isang crowd-sourced na buod ng isang libong TEDTalks
07:15
at the value of $99.50:
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sa halagang $ 99.50:
07:18
"Why the worry? I'd rather wonder."
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"Hindi kailangang mag-alala. Sa halip ay mamangha"
Maraming salamat.
07:21
Thank you very much.
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07:22
(Applause)
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(Palakpakan)
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