Chris Milk: How virtual reality can create the ultimate empathy machine

Prevodilac: Branka Malenica Lektor: Ivana Krivokuća

Virtual reality started for me in sort of an unusual place.

Virtualna stvarnost je za mene počela na poprilično neobičnom mestu.

It was the 1970s.

Bilo je to tokom 1970-ih.

I got into the field very young: I was seven years old.

Ušao sam u tu sferu vrlo mlad: imao sam samo sedam godina.

And the tool that I used to access virtual reality

Sredstvo koje sam koristio da uđem u virtuelnu stvarnost

bio je motocikl kaskadera Ivela Knivela.

was the Evel Knievel stunt cycle.

This is a commercial for that particular item:

Ovo je reklama za taj konkretni motor:

(Video) Voice-over: What a jump!

(Video) Narator: Kakav skok!

Evel's riding the amazing stunt cycle.

Ivel vozi fantastičan kaskaderski motor.

That gyro-power sends him over 100 feet at top speed.

Žiro sila ga lansira preko 30 metara u najvećoj brzini.

Chris Milk: So this was my joy back then.

Kris Milk: Tako sam uživao u to vreme.

I rode this motorcycle everywhere.

Vozio sam taj motor svuda,

And I was there with Evel Knievel; we jumped the Snake River Canyon together.

i bio sam tamo sa Ivel Knivelom; zajedno smo preskočili kanjon reke Snejk.

I wanted the rocket.

Želeo sam raketu.

I never got the rocket, I only got the motorcycle.

Nikada nisam dobio raketu, dobio sam samo motocikl.

I felt so connected to this world.

Osećao sam se tako povezan sa ovim svetom.

Nisam hteo da budem pripovedač kada odrastem, hteo sam da budem kaskader.

I didn't want to be a storyteller when I grew up, I wanted to be stuntman.

I was there. Evel Knievel was my friend.

Bio sam tamo. Ivel Knivel je bio moj prijatelj.

I had so much empathy for him.

Osećao sam toliko empatije prema njemu.

But it didn't work out. (Laughter)

Međutim, nije nam uspelo. (Smeh)

I went to art school.

Otišao sam u umetničku školu.

I started making music videos.

Počeo sam da pravim muzičke spotove.

And this is one of the early music videos that I made:

Ovo je jedan od prvih spotova koje sam napravio:

(Music: "Touch the Sky" by Kanye West)

(Muzika: „Dodirni nebo“ - Kanje Vest)

CM: You may notice some slight similarities here.

Kris Milk: Možda primećujete manje sličnosti ovde.

(Laughter)

(Smeh)

And I got that rocket.

I dobio sam tu raketu.

(Laughter)

(Smeh)

Dakle, sada stvaram filmove, ili barem počinjem time da se bavim,

So, now I'm a filmmaker, or, the beginning of a filmmaker,

and I started using the tools that are available to me as a filmmaker

pa sam počeo da koristim sredstva koje su mi dostupna kao filmskom stvaraocu

to try to tell the most compelling stories that I can to an audience.

kako bih pokušao da publici predočim najubedljivije priče.

And film is this incredible medium that allows us to feel empathy

Film je neverovatan medij koji omogućava da doživimo empatiju

for people that are very different than us

prema ljudima drugačijim od nas

i svetovima potpuno drugačijim od naših.

and worlds completely foreign from our own.

Unfortunately,

Nažalost, Ivel Knivel nije gajio ista osećanja

Evel Knievel did not feel the same empathy for us that we felt for him,

prema nama kao i mi prema njemu,

and he sued us for this video --

pa nas je tužio zbog ovog spota -

(Laughter) --

(Smeh) -

shortly thereafter.

nedugo potom.

Sa pozitivne strane, čovek kojeg sam idealizovao kao dete,

On the upside, the man that I worshipped as a child,

the man that I wanted to become as an adult,

čovek kakav sam želeo da postanem kada odrastem,

konačno mi je dao autogram.

I was finally able to get his autograph.

(Smeh)

(Applause)

(Aplauz)

Let's talk about film now.

Hajde sada da pričamo o filmu.

Film, it's an incredible medium,

Film, to je neverovatan medij,

but essentially, it's the same now as it was then.

ali, u suštini, on je isti sada kao što je bio nekada.

To je grupa pravougaonika koje vidimo u jednom nizu.

It's a group of rectangles that are played in a sequence.

And we've done incredible things with those rectangles.

I učinili smo fantastične stvari sa tim pravougaonicima.

But I started thinking about,

Međutim, počeo sam da razmišljam o tome postoji li način

is there a way that I can use modern and developing technologies

na koji mogu iskoristiti moderne tehnologije i one u nastajanju

to tell stories in different ways

da bih ispričao priče na drugačije načine

and tell different kinds of stories

i da bih ispričao drugačije priče koje možda ne bih mogao da ispričam

that maybe I couldn't tell using the traditional tools of filmmaking

pomoću tradicionalnih metoda pravljenja filmova

that we've been using for 100 years?

koje koristimo već 100 godina?

So I started experimenting,

Tako sam počeo da eksperimentišem,

and what I was trying to do was to build the ultimate empathy machine.

i pokušao sam da napravim vrhunsku mašinu za empatiju.

And here's one of the early experiments:

I ovo je jedan od tih eksperimenata:

(Music)

(Muzika)

So this is called "The Wilderness Downtown."

Dakle, ovo se zove „Divljina u centru grada“.

It was a collaboration with Arcade Fire.

U pitanju je saradnja sa bendom Arkejd Fajr.

It asked you to put in the address where you grew up at the beginning of it.

Na početku bi vas pitali da unesete adresu na kojoj ste odrasli.

It's a website.

To je veb-sajt.

And out of it starts growing these little boxes with different browser windows.

Iz njega bi počeli da iskaču kvadratići sa prozorima raznih pretraživača.

And you see this teenager running down a street,

Prvo vidite ovog tinejdžera koji trči niz ulicu,

and then you see Google Street View and Google Maps imagery

i onda vam se pojavi slika Gugl mape i pregleda ulica

and you realize the street he's running down is yours.

i shvatate da je ulica niz koju on trči zapravo vaša.

And when he stops in front of a house, he stops in front of your house.

A kada stane pred kuću, zapravo stane pred vašu kuću.

And this was great, and I saw people having an even deeper emotional reaction

To je bilo sjajno, video sam ljude koji su na ovo reagovali emotivnije

to this than the things that I had made in rectangles.

nego na one stvari koje sam pravio sa pravougaonicima.

And I'm essentially taking a piece of your history

U suštini, ja uzimam deo vaše istorije

and putting it inside the framing of the story.

i stavljam ga u okvir ove priče.

But then I started thinking,

Međutim, onda sam počeo da mislim, okej, to je deo vas,

okay, well that's a part of you,

but how do I put all of you inside of the frame?

ali kako da sve vas stavim u isti okvir?

So to do that, I started making art installations.

Da bih uspeo u tome, počeo sam da pravim umetničke instalacije.

And this is one called "The Treachery of Sanctuary."

Ova se zove „Izdaja svetilišta“.

It's a triptych. I'm going to show you the third panel.

U pitanju je triptih i pokazaću vam treći panel.

(Music)

(Muzika)

So now I've got you inside of the frame,

Dakle, sada sam vas stavio u okvir

and I saw people having even more visceral emotional reactions

i primetio još jače reakcije kod ljudi na ovaj nego na prethodni rad.

to this work than the previous one.

Onda sam počeo da razmišljam o okvirima i tome šta oni predstavljaju.

But then I started thinking about frames, and what do they represent?

Okvir je zapravo samo prozor.

And a frame is just a window.

I mean, all the media that we watch -- television, cinema --

Mislim, svi mediji koje pratimo - televizija, filmovi -

they're these windows into these other worlds.

oni su poput prozora u druge svetove.

And I thought, well, great. I got you in a frame.

I zato sam pomislio, pa, sjajno, stavio sam vas u okvir,

But I don't want you in the frame, I don't want you in the window,

ali, ne želim vas uokvirene, ne želim vas u prozoru.

Želim da prođete kroz prozor, želim da odete na drugu stranu,

I want you through the window, I want you on the other side,

in the world, inhabiting the world.

u svet, da se nastanite u svetu.

So that leads me back to virtual reality.

To me vraća nazad do virtuelne stvarnosti.

Let's talk about virtual reality.

Hajde da pričamo o virtuelnoj stvarnosti.

Unfortunately,

Nažalost,

talking about virtual reality is like dancing about architecture.

pričati o virtuelnoj stvarnosti je isto što i plesati oko arhitekture.

And this is actually someone dancing about architecture in virtual reality.

A ovo je zapravo neko ko pleše oko arhitekture u virtuelnoj stvarnosti.

(Laughter)

(Smeh)

So, it's difficult to explain. Why is it difficult to explain?

Dakle, teško je to objasniti. Zašto je to teško objasniti?

It's difficult because it's a very experiential medium.

Teško je jer je to iskustveni medij.

You feel your way inside of it.

Kada ste u njemu, vi nešto zaista osećate.

It's a machine, but inside of it,

To jeste mašina, ali u njoj

it feels like real life, it feels like truth.

imate osećaj kao da je pravi život, kao da je istina.

And you feel present in the world that you're inside

Osećate se prisutno u svetu u kome ste

and you feel present with the people that you're inside of it with.

i osećate da ste prisutni sa ljudima koji su tu sa vama.

So, I'm going to show you a demo of a virtual reality film:

Pokazaću vam sada prikaz virtuelne stvarnosti:

a full-screen version of all the information

preko celog ekrana videćete sve informacije

koje obuhvatimo kada snimamo virtuelnu stvarnost.

that we capture when we shoot virtual reality.

So we're shooting in every direction.

Zato snimamo u svim pravcima.

Ovo je sistem kamera koji smo izgradili

This is a camera system that we built

that has 3D cameras that look in every direction

i u njemu 3D kamere gledaju u svim pravcima,

i mikrofoni za oba uha usmereni su u svim pravcima.

and binaural microphones that face in every direction.

We take this and we build, basically, a sphere of a world that you inhabit.

U suštini, sa tim, mi napravimo područje sveta koji vi naseljavate.

So what I'm going to show you is not a view into the world,

Tako da ću vam pokazati ne samo pogled u svet,

it's basically the whole world stretched into a rectangle.

nego praktično ceo svet razvučen u pravougaonik.

So this film is called "Clouds Over Sidra,"

Ovaj film se zove „Oblaci nad Sidrom“, a rezultat je saradnje

and it was made in conjunction with our virtual reality company called VRSE

između naše kompanije virtuelne stvarnosti, VRSE,

and the United Nations,

i Ujedinjenih nacija,

and a co-collaborator named Gabo Arora.

uz saradnika zvanog Gabo Arora.

And we went to a Syrian refugee camp in Jordan in December

U decembru smo otišli u Jordan u kamp izbeglica iz Sirije

and shot the story of a 12-year-old girl there named Sidra.

i snimili priču o 12-godišnjoj devojčici Sidri.

And she and her family fled Syria through the desert into Jordan

Ona je sa porodicom pobegla iz Sirije kroz pustinju sve do Jordana

and she's been living in this camp for the last year and a half.

i poslednjih godinu i po živi u tom kampu.

(Video) Sidra: My name is Sidra.

(Video) Sidra: Moje ime je Sidra.

I am 12 years old.

Imam 12 godina.

I am in the fifth grade.

Idem u peti razred.

I am from Syria, in the Daraa Province, Inkhil City.

Dolazim iz Sirije, iz grada Inkil u regiji Dara.

I have lived here in the Zaatari camp in Jordan for the last year and a half.

Živim ovde, u kampu Zatari u Jordanu, poslednjih godinu i po dana.

I have a big family:

Imam veliku porodicu: tri brata, od kojih je jedan beba.

three brothers, one is a baby.

He cries a lot.

On puno plače.

Pitala sam tatu jesam li i ja plakala kad sam bila beba i rekao je da nisam.

I asked my father if I cried when I was a baby and he says I did not.

I think I was a stronger baby than my brother.

Mislim da sam bila jača beba od mog brata.

CM: So, when you're inside of the headset.

Kris Milk: Sa slušalicama, to ne vidite ovako.

you're not seeing it like this.

You're looking around through this world.

Vi gledate okolo po ovom svetu.

You'll notice you see full 360 degrees, in all directions.

Primetićete da vidite u svih 360 stepeni, u svim pravcima.

And when you're sitting there in her room, watching her,

A kada sedite tamo, u njenoj sobi, dok je posmatrate,

you're not watching it through a television screen,

ne gledate to kroz ekran televizora,

you're not watching it through a window, you're sitting there with her.

ne gledate to kroz prozor, vi sedite tamo sa njom.

When you look down, you're sitting on the same ground that she's sitting on.

Kada pogledate dole, sedite na istoj zemlji na kojoj i ona sedi,

And because of that,

i zato osećate njenu ljudskost na dublji način.

you feel her humanity in a deeper way.

You empathize with her in a deeper way.

Saosećate sa njom na dubljem nivou.

And I think that we can change minds with this machine.

Mislim da možemo da promenimo umove pomoću ove mašine.

And we've already started to try to change a few.

Već smo krenuli da menjamo nekoliko.

So we took this film to the World Economic Forum in Davos in January.

Odneli smo ovaj film u januaru na Svetski ekonomski forum u Davosu.

And we showed it to a group of people

Pokazali smo ga grupi ljudi

whose decisions affect the lives of millions of people.

čije odluke utiču na živote miliona ljudi.

And these are people who might not otherwise

A to su ljudi koji inače ne bi sedeli

be sitting in a tent in a refugee camp in Jordan.

u šatoru sa izbeglicama u kampu u Jordanu,

But in January, one afternoon in Switzerland,

ali u januaru, jednog popodneva u Švajcarskoj,

they suddenly all found themselves there.

odjednom su se svi našli tamo.

(Aplauz)

(Applause)

And they were affected by it.

I to je ostavilo utisak na njih.

Zato ćemo napraviti još ovakvih filmova.

So we're going to make more of them.

Trenutno radimo sa Ujedinjenim nacijama

We're working with the United Nations right now

to shoot a whole series of these films.

kako bismo snimili čitavu seriju ovakvih filmova.

We just finished shooting a story in Liberia.

Upravo smo završili snimanje priče u Liberiji

i sada idemo da snimimo priču u Indiji.

And now, we're going to shoot a story in India.

And we're taking these films,

A ove filmove pokazujemo

and we're showing them at the United Nations

u Ujedinjenim nacijama,

ljudima koji tamo rade i onima koji su u poseti,

to people that work there and people that are visiting there.

i pokazujemo ih ljudima

And we're showing them to the people

that can actually change the lives of the people inside of the films.

koji zapravo mogu da promene živote ljudi iz tih filmova.

Mislim da sada tek počinjemo da grebemo po površini

And that's where I think we just start to scratch the surface

of the true power of virtual reality.

prave moći virtuelne stvarnosti.

It's not a video game peripheral.

To nije periferija video igre.

It connects humans to other humans in a profound way

Ona povezuje ljude jedne sa drugima na tako dubok način

da ja ranije nisam video ništa slično u drugim medijima,

that I've never seen before in any other form of media.

And it can change people's perception of each other.

i može da promeni našu percepciju o drugima.

And that's how I think

Zbog toga mislim da virtuelna stvarnost ima potencijal da zaista promeni svet.

virtual reality has the potential to actually change the world.

So, it's a machine,

Dakle, to je mašina,

but through this machine we become more compassionate,

ali kroz ovu mašinu postajemo još saosećajniji,

we become more empathetic, and we become more connected.

postajemo empatičniji i povezaniji.

And ultimately, we become more human.

I na kraju krajeva, postajemo čovečniji.

Thank you.

Hvala.

(Applause)

(Aplauz)