Jakob Trollback: Rethinking the music video

14,583 views ・ 2008-04-04

TED


Please double-click on the English subtitles below to play the video.

Prevodilac: Ivana Korom Lektor: Radica Stojanović
00:12
I’m working a lot with motion and animation,
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Mnogo radim sa pokretom i animacijom
00:16
and also I'm an old DJ and a musician.
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i takođe sam bio DJ i muzičar.
00:21
So, music videos are something that I always found interesting,
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Dakle, muzički spotovi su nešto što mi je oduvek bilo interesantno,
00:26
but they always seem to be so reactive.
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ali oni su uvek tako reaktivni.
00:28
So I was thinking, can you remove us as creators
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Razmišljao sam, možemo li da uklonimo nas kao kreatore
00:35
and try to make the music be the voice
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i da pokušamo da pustimo muziku da bude glas,
00:39
and have the animation following it?
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a da je animacija prati.
00:42
So with two designers, Tolga and Christina, at my office, we took a track --
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Sa dvoje dizajnera, Kristinom i Tolgom, u mojoj kancelariji, uzeli smo numeru -
00:50
many of you probably know it. It’s about 25 years old,
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mnogi od vas je verovatno znaju; stara je oko 25 godina,
00:53
and it's David Byrne and Brian Eno --
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to su Dejvid Birn i Brajan Eno -
00:56
and we did this little animation.
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i napravili smo ovu malu animaciju.
00:59
And I think that it's maybe interesting, also,
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I mislim da je zanimljiva još zato
01:02
that it deals with two problematic issues,
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što se odnosi na dva problema,
01:05
which are rising waters and religion.
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a to su rast nivoa vode i religija.
01:26
Song: Before God destroyed the people on the Earth,
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Pre nego što je bog uništio ljude na Zemlji,
01:31
he warned Noah to build an Ark.
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savetovao je Noju da sagradi barku.
01:37
And after Noah built his Ark,
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I pošto je on to učinio,
01:41
I believe he told Noah to warn the people
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verujem da mu je bog rekao da upozori ljude
01:47
that they must change all their wicked ways
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da moraju da promene svoje uvrnute navike
01:51
before he come upon them and destroy them.
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pre nego što On dođe i uništi ih.
01:57
And when Noah had done built his Ark,
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I kad je Noje sagradio barku,
02:01
I understand that somebody began to rend a song.
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mislim da je neko počeo da pravi pesmu.
02:10
And the song began to move on I understand like this.
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I pesma je počela da se širi, ovako.
02:23
And when Noah had done built his Ark ...
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I kad je Noje sagradio svoju barku...
02:34
Move on ... In fact ... Concern ...
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nastavila...
02:54
So they get tired, has come dark and rain; they get weary and tired.
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Postali su umorni, smračilo se i kiša je pala; bili su iscrpljeni i umorni.
03:04
And then he went and knocked an old lady house.
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Onda je zakucao na staričinu kuću.
03:06
And old lady ran to the door and say, "Who is it?"
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Starica je potrčala ka vratima i rekla, "Ko je?"
03:13
Jack say, "Me, Mama-san, could we spend the night here?
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Džekson Li Mama je rekao, "Možemo li ovde da prenoćimo?"
03:16
Because we’re far from home, we’re very tired."
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"Jer daleko smo od kuće i vrlo smo umorni."
03:24
And the old lady said, "Oh yes, come on in."
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A starica je odgovorila, "O da, uđite."
03:33
It was come dark and rain, will make you weary and tired.
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Postajalo je mračno i kišovito, bićete iscrpljeni i umorni.
03:47
(Applause)
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(aplauz)
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