How blue jeans were invented | Moments of Vision 10 - Jessica Oreck

翻译人员: Riley WANG 校对人员: Shichan Huang

In a Moment of Vision...

灵光一现...

It's the height of the Gold Rush, 1850s California.

在19世纪50年代， 美国加利福尼亚涌现淘金热。

A young tailor named Jacob Davis notices that his gold-mining customers

一个年轻裁缝雅各布·戴维斯 发现他的客户中

淘金者的裤子总是太容易磨损了， 都来不及打补丁。

are wearing through pants faster than they can patch them.

In a moment of vision,

他灵光一现，

Davis adds reinforcing metal rivets to his pant design,

戴维斯在裤子的设计中加入了金属铆钉，

strategically placing them at points of strain,

巧妙地将其放置在容易磨损的地方，

like the corners of pockets and the base of the fly.

比如口袋角以及裤档拉链处。

The enhanced trousers are soon in high demand.

这种加强版的裤子马上热销。

In order to take out a patent on the highly successful riveted pant,

为了给大获成功的铆钉裤获取专利，

Davis needs a business partner.

戴维斯需要一个商业伙伴。

He approaches the supplier of his cloth,

他找到自己的布料供应商，

a dry goods merchant by the name of Levi Strauss.

一个名叫李维斯·斯塔斯的纺织品商人。

Strauss and Davis begin manufacturing pants out of denim,

他们二人开始用牛仔制作裤子，

and continue to modify the design to accommodate their customers.

并且继续改良设计以适应顾客需求。

It is rumored that the removal of the crotch rivet

有传言说，去除裆部的铆钉

was due to a complaint from the miners

是因为一位矿工抱怨

that squatting too near a campfire in their typical underwear-free fashion

流行不穿内裤的矿工 蹲在篝火旁太久

会感到疼痛。

could be painful.

Jeans continued to be modified and diversified over the years,

牛仔裤的设计一直在持续改进和多样化，

eventually becoming an everyday fashion item

最终在1960年代成为了

for both work and play by the 1960s.

同时适用于工作和休闲日常时尚单品。

Today, 96% of American consumers own at least one, if not many, pairs of jeans.

现在，96%的美国消费者 至少拥有一条以上牛仔裤。