Haas&Hahn: How painting can transform communities

Prevodilac: Milenka Okuka Lektor: Djordje Djukanovic

Dre Urhahn: This theater is built on Copacabana,

Dre Urhan: Ovaj teatar je sagrađen na Kopakabani,

which is the most famous beach in the world,

najpoznatijoj plaži na svetu,

but 25 kilometers away from here

ali 25 kilometara odavde,

in the North Zone of Rio

u severnom delu Rija,

lies a community called Vila Cruzeiro,

nalazi se zajednica, zvana Vila Kruzeiro

and roughly 60,000 people live there.

i otprilike 60.000 ljudi živi tu.

Now, the people here in Rio mostly know

Ovde u Riju, ljudi uglavnom znaju

Vila Cruzeiro from the news,

za Vilu Kruzeiro iz vesti

and unfortunately, news from Vila Cruzeiro often

i, nažalost, vesti iz Vile Kruzeiro često

is not good news.

nisu dobre vesti.

But Vila Cruzeiro is also the place

Ali Vila Kruzeiro je takođe i mesto

where our story begins.

na kome počinje naša priča.

Jeroen Koolhaas: Ten years ago, we first came to Rio

Jerun Kolhas: Pre deset godina došli smo u Rio

to shoot a documentary about life in the favelas.

kako bismo snimili dokumentarac o životu u favelama.

Now, we learned that favelas are informal communities.

Naučili smo da su favele neformalne zajednice.

They emerged over the years

Nastajale su godinama,

when immigrants from the countryside

kako su emigranti sa sela

came to the cities looking for work,

dolazili u gradove, tražeći posao,

like cities within the cities,

one su poput gradova u gradovima.

known for problems like crime, poverty,

Poznate su po problemima poput kriminala, siromaštva

and the violent drug war between

i nasilnih ratova zbog droge

police and the drug gangs.

između policije i narko bandi.

So what struck us was that

Ono što je nas zapanjilo

je da su ove zajednice,

these were communities that the people

who lived there had built with their own hands,

koje su ljudi, koji žive tu, sagradili sopstvenim rukama,

without a master plan

bez urbanističkog plana,

and like a giant work in progress.

ona su poput džinovskih dela u nastajanju.

Where we're from, in Holland,

Tamo odakle smo mi, u Holandiji,

everything is planned.

sve se radi planski.

We even have rules for how to follow the rules.

Mi imamo uputstva kako da pratimo uputstva.

(Laughter)

(Smeh)

DU: So the last day of filming, we ended up

DU: Poslednjeg dana snimanja smo završili

in Vila Cruzeiro, and we were sitting down

u Vila Kruzeiru, sedeli smo

and we had a drink,

i pili piće,

and we were overlooking this hill

i posmatrali ovo brdo

with all these houses,

sa svim tim kućama,

and most of these houses looked unfinished,

a većina njih je izgledala nedovršeno,

and they had walls of bare brick,

sa zidovima od gole cigle,

but we saw some of these houses

no videli smo da su pojedine kuće

which were plastered and painted,

izmalterisane i okrečene,

and suddenly we had this idea:

i iznenada nam je sinula ideja:

what would it look like if all these houses

kako bi izgledalo kada bi sve ove kuće

would be plastered and painted?

bile izmalterisane i okrečene?

And then we imagined one big design,

A onda smo zamislili jednu veliku kreaciju,

one big work of art.

jedno veliko umetničko delo.

Who would expect something like that

Ko bi očekivao nešto takvo

in a place like this?

na ovakvom mestu?

So we thought, would that even be possible?

Pa smo razmišljali, da li je to uopšte moguće?

So first we started to count the houses,

Prvo smo počeli da brojimo kuće,

but we soon lost count.

pa smo se ubrzo zabrojali.

But somehow the idea stuck.

Ali zamisao je ostala.

JK: We had a friend.

JK: Imali smo prijatelja.

He ran an NGO in Vila Cruzeiro.

On je rukovodio jednom NVO u Vila Kruzeiru.

His name was Nanko,

Ime mu je Nanko

and he also liked the idea.

i njemu se svidela ideja.

He said, "You know, everybody here

Rekao je: "Znate svi bi ovde,

would pretty much love to have their houses

više-manje, voleli da im kuće

plastered and painted.

budu izmalterisane i okrečene.

It's when a house is finished."

To je znak da je kuća završena."

So he introduced us to the right people,

On nas je upoznao s pravim ljudima,

and Vitor and Maurinho became our crew.

a Vitor i Mauri su postali deo naše ekipe.

We picked three houses in the center of the community

Izabrali smo tri kuće u središtu zajednice

and we start here. We made a few designs,

i tu smo počeli.

Napravili smo nekolika nacrta i svima se svideo ovaj nacrt,

and everybody liked this design

of a boy flying a kite the best.

dečak sa zmajem.

So we started painting, and the first thing we did

Počeli smo da krečimo, a prvo što smo uradili

was to paint everything blue,

sve smo okrečili u plavo,

and we thought that looked already pretty good.

i mislili smo da to već izgleda veoma dobro.

But they hated it. The people who lived there really hated it.

Ali bilo im je odvratno. Ljudima je to bilo odvratno.

They said, "What did you do?

Rekli su: "Šta ste to uradili?

You painted our house in exactly the same color

Okrečili ste nam kuću u istu boju

as the police station."

kao što je policijska stanica."

(Laughter)

(Smeh)

In a favela, that is not a good thing.

U faveli to nije dobro.

Also the same color as the prison cell.

To je i boja zatvorske ćelije.

So we quickly went ahead and we painted the boy,

Zato smo brzo nastavili i naslikali smo dečaka,

and then we thought we were finished,

misleći da smo gotovi

we were really happy, but still,

bili smo uistinu srećni, ali ipak

it wasn't good because the little kids started coming up to us,

nije bilo dobro jer su nam prilazili klinci

and they said, "You know, there's a boy flying the kite,

i govorili su: "Tu je dečak koji pušta zmaja,

but where is his kite?"

ali gde mu je zmaj?"

We said, "Uh, it's art.

Rekli smo: "Hm, to je umetnost.

You know, you have to imagine the kite."

Znate, morate da zamislite zmaja."

(Laughter)

(Smeh)

And they said, "No, no, no, we want to see the kite."

A oni su govorili: "Ne, ne, ne, želimo da vidimo zmaja."

So we quickly installed a kite

Te smo, na brzinu, postavili zmaja

way up high on the hill,

skroz tamo na brdu,

so that you could see the boy flying the kite

kako biste videli dečaka koji pušta zmaja

and you could actually see a kite.

a ujedno biste uistinu videli i zmaja.

So the local news started writing about it,

Lokalne novine su počele da pišu o tome,

which was great,

što je bilo sjajno,

and then even The Guardian wrote about it:

a potom je i "Gardijan" pisao o tome:

"Notorious slum becomes open-air gallery."

"Zloglasne barake se pretvaraju u galerije na otvorenom."

JK: So, encouraged by this success,

JK: Ohrabreni ovim uspehom,

we went back to Rio for a second project,

vratili smo se u Rio zbog drugog projekta,

and we stumbled upon this street.

i nabasali smo na ovu ulicu.

It was covered in concrete to prevent mudslides,

obložena je betonom kako bi se sprečila klizišta,

and somehow we saw a sort of river in it,

a mi smo nekako videli nekakvu reku u njoj,

and we imagined this river to be a river in Japanese style

i zamišljali smo da je to reka u japanskom stilu,

with koi carp swimming upstream.

sa šaranom koji pliva uzvodno.

So we decided to paint that river,

Pa smo odlučili da naslikamo tu reku

and we invited Rob Admiraal,

i pozvali smo Roba Admirala,

who is a tattoo artist,

koji je tatu majstor,

and he specialized in the Japanese style.

specijalista za japanski stil.

So little did we know that we would spend

Pojma nismo imali da ćemo provesti

almost an entire year painting that river,

skoro čitavu godinu slikajući tu reku,

together with Geovani and Robinho and Vitor,

zajedno sa Đovanijem, Robinjom i Viktorom,

who lived nearby.

koji su živeli u blizini.

And we even moved into the neighborhood

Čak smo se i preselili u komšiluk

when one of the guys that lived on the street, Elias,

kada nam je jedan od momaka iz ulice, Elijas,

told us that we could come and live in his house,

rekao da možemo da živimo u njegovoj kući,

together with his family,

s njegovom porodicom,

which was fantastic.

što je bilo fantastično.

Unfortunately, during that time,

Nažalost, baš u to vreme

another war broke out between the police

novi rat je izbio između policije

and the drug gangs.

i narko bandi.

(Video) (Gunfire)

(Video) (Pucnji)

We learned that during those times,

Saznali smo da se za to vreme

people in communities really stick together

ljudi u zajednici čvrsto drže jedni drugih,

during these times of hardship,

tokom ovih teških vremena,

but we also learned a very important element,

ali smo takođe naučili i nešto veoma bitno,

the importance of barbecues. (Laughter)

značaj roštiljanja. (Smeh)

Because, when you throw a barbecue,

Jer kada organizujete roštiljijadu,

it turns you from a guest into a host,

preobraćate se iz gosta u domaćina,

so we decided to throw one

te smo pravili po jednu

almost every other week,

skoro svake druge nedelje

and we got to know everybody in the neighborhood.

i tako smo se upoznali sa svima iz komšiluka.

JK: We still had this idea of the hill, though.

JK: I dalje smo imali zamisao o brdu.

DU: Yeah, yeah, we were talking about

DU: Da, da, razgovarali smo

the scale of this, because this painting

o razmeri toga, jer je ova slika

was incredibly big,

bila neverovatno velika

and it was insanely detailed,

i nenormalno detaljna,

and this process almost drove us completely insane ourselves.

i čitav proces nas je skoro potpuno izludeo.

But we figured that maybe, during this process,

Ali smo shvatili da je možda tokom ovog procesa,

all the time that we had spent in the neighborhood

sve vreme koje smo proveli u četvrti,

was maybe actually even more important

da je možda zapravo i važnije

than the painting itself.

od same slike.

JK: So after all that time,

JK: Dakle, posle svega,

this hill, this idea was still there,

ovo brdo, ova ideja je bila tu,

and we started to make sketches,

pa smo počeli da pravimo nacrte,

models, and we figured something out.

modele i nešto smo shvatili.

We figured that our ideas, our designs

Shvatili smo da naše ideje, naši crteži

had to be a little bit more simple than that last project

moraju da budu malčice prostiji nego kod prethodnog projekta,

so that we could paint with more people

kako bismo mogli da slikamo sa više ljudi

and cover more houses at the same time.

i da obuhvatimo više kuća, istovremeno.

And we had an opportunity to try that out

I pružila nam se prilika da to pokušamo

in a community in the central part of Rio,

u zajednici, u centralnom delu Rija,

which is called Santa Marta,

koja se zove Santa Marta

and we made a design for this place

i napravili smo nacrt za ovo mesto,

which looked like this,

koji je izgledao ovako,

and then we got people to go along with it

onda smo naveli ljude da se uključe

because turns out that if your idea is ridiculously big,

jer se ispostavilo da ako imate smešno veliku ideju,

it's easier to get people to go along with this. (Laughter)

lakše je navesti ljude da je prate. (Smeh)

And the people of Santa Marta

Ljudi iz Santa Marte

got together and in a little over a month

su se okupili i, za nešto više od mesec dana,

they turned that square into this.

pretvorili su ovaj trg u ovo.

(Applause)

(Aplauz)

And this image somehow went all over the world.

Ova slika je nekako obišla svet.

DU: So then we received an unexpected phone call

DU: Onda smo primili neočekivan poziv

from the Philadelphia Mural Arts Program,

od Filadelfijskog programa za umetnost murala

and they had this question

i pitali su nas

if this idea, our approach,

da li bi ova ideja, ovaj pristup,

if this would actually work in North Philly,

da li bi to zapravo funkcionisalo u Severnoj Filadelfiji,

which is one of the poorest neighborhoods

koja je jedno od najsiromašnijih naselja

in the United States.

u SAD.

So we immediately said yes.

Mi smo istog časa pristali.

We had no idea how,

Pojma nismo imali kako,

but it seemed like a very interesting challenge,

ali nam se činilo kao veoma zanimljiv izazov,

so we did exactly the same as we did in Rio,

pa smo postupili identično kao i u Riju,

and we moved into the neighborhood

doselili smo se u četvrt

and started barbecuing.

i počeli da roštiljamo.

(Laughter)

(Smeh)

So the project took almost two years to complete,

Bile su nam potrebne skoro dve godine da završimo projekat.

and we made individual designs

Napravili smo zasebne nacrte

for every single house on the avenue that we painted,

za svaku kuću u aveniji koju ćemo oslikati,

and we made these designs together

a nacrte smo osmislili zajedno

with the local store owners, the building owners,

sa vlasnicima lokalnih radnji, sa vlasnicima zgrada,

and a team of about a dozen young men and women.

i sa timom od desetak mladića i devojaka.

They were hired, and then they were trained as painters,

Unajmljeni su, a potom i obučeni da slikaju

and together they transformed their own neighborhood,

i zajedno su preobratili sopstvenu četvrt,

the whole street, into a giant patchwork of color.

čitavu ulicu u ogromno šarenilo boja.

(Applause)

(Aplauz)

And at the end, the city of Philadelphia

A na kraju je grad Filadelfija

thanked every single one of them

zahvalio svakome od njih

and gave them a merit for their accomplishment.

i odao im zasluge za njihovo postignuće.

JK: So now we had painted a whole street.

JK: Dakle sad smo oslikali čitavu ulicu.

How about we do this whole hill now?

Kako bi bilo da to uradimo i sa ovim brdom?

We started looking for funding,

Počeli smo da tražimo finansijere,

but instead, we just ran into questions,

ali smo samo nailazili na pitanja tipa:

like, how many houses are you going to paint?

koliko kuća planirate da oslikate?

How many square meters is that?

Koliko je to kvadratnih metara?

How much paint are you going to use,

Koliko boje planirate da koristite

and how many people are you going to employ?

i koliko ćete ljudi da zaposlite?

And we did try for years to write plans

I godinama smo pokušavali da izradimo planove

for the funding and answer all those questions,

za finansiranje i da odgovorimo na sva ta pitanja,

but then we thought,

ali onda smo shvatili,

in order to answer all those questions,

da bismo odgovorili na sva ta pitanja,

you have to know exactly what you're going to do

moramo tačno da znamo šta ćemo da uradimo

before you actually get there and start.

pre nego što i počnemo da radimo.

And maybe it's a mistake to think like that.

I možda je takvo razmišljanje pogrešno.

It would lose some of the magic that we had learned

Izgubili bismo deo magije koju otkrijete

about that if you go somewhere

kada odete negde

and you spend time there,

i provedete vreme tamo,

you can let the project grow organically

kada pustite da se projekt prirodno razvija

and have a life of its own.

i da razvije sopstveni život.

DU: So what we did is

DU: Evo šta smo uradili,

we decided to take this plan and strip it away

odlučili smo da uzmemo ovaj plan i oslobodimo ga

from all the numbers

svih brojki

and all the ideas and presumptions

i svih ideja i pretpostavki

and just go back to the base idea,

i da se prosto vratimo osnovnoj ideji,

which was to transform this hill

to jest da preobratimo ovo brdo

into a giant work of art.

u džinovsko umetničko delo.

And instead of looking for funding,

I umesto da tražimo finansijere,

we started a crowdfunding campaign,

započeli smo kampanju za finansiranja,

and in a little over a month,

i za nešto više od jednog meseca,

more than 1,500 people put together

više od 1.500 ljudi je sakupilo

and donated over 100,000 dollars.

i doniralo preko 100.000 dolara.

So for us, this was an amazing moment, because now —

To je za nas bio predivan momenat, jer smo sad -

(Applause) —

(Aplauz) -

because now we finally had the freedom

jer smo sad konačno imali slobodu

to use all the lessons that we had learned

da iskoristimo sve što smo naučili

and create a project that was built

i da napravimo projekat koji je izrađen

the same way that the favela was built,

isto kao što su i favele sagrađene,

from the ground on up, bottom up,

od temelja do krova, odozdo na gore,

with no master plan.

bez glavnog plana.

JK: So we went back, and we employed Angelo,

JK: Pa smo se vratili i angažovali Anđela,

and he's a local artist from Vila Cruzeiro,

on je lokalni umetnik iz Vila Kruzeira,

very talented guy, and he knows almost everybody there,

veoma talentovan momak, koji poznaje skoro svakog tamo.

and then we employed Elias, our former landlord

Potom smo zaposili Elijasa, našeg bivšeg domaćina

who invited us into his house,

koji nas je primio u svoj dom

and he's a master of construction.

i on je majstor za izgradnju.

Together with them, we decided where to start.

Zajedno sa njima, odlučili smo odakle da počnemo.

We picked this spot in Vila Cruzeiro,

Odabrali smo ovu tačku u Vila Kruzeiru

and houses are being plastered as we speak.

i dok govorimo, kuće se malterišu.

And the good thing about them is that

Dobra stvar je što oni

they are deciding which houses go next.

odlučuju koju kuću sledeću radimo.

They're even printing t-shirts,

Oni čak štampaju i majice,

they're putting up banners

postavljaju natpise,

explaining everything to everybody,

objašnjavaju sve svakome

and talking to the press.

i razgovaraju sa novinarima.

This article about Angelo appeared.

Pojavio se ovaj članak o Anđelu.

DU: So while this is happening,

DU: Dok proces traje,

we are bringing this idea all over the world.

mi ovu ideju predstavljamo čitavom svetu.

So, like the project we did in Philadelphia,

Kao i na projektu u Filadelfiji,

we are also invited to do workshops,

takođe nas pozivaju da držimo radionice,

for instance in Curaçao,

na primer u Kurasau,

and right now we're planning a huge project in Haiti.

a upravo planiramo ogroman projekat u Haitiju.

JK: So the favela was not only the place

JK: Dakle, favela nije bila samo mesto

where this idea started:

gde je ova ideja začeta,

it was also the place that made it possible

već je to bilo i mesto gde je ideji omogućeno da zaživi,

to work without a master plan,

da se ostvari bez glavnog plana,

because these communities are informal —

zato što su ove zajednice neformalne -

this was the inspiration —

to je bila inspiracija -

and in a communal effort, together with the people,

i zajedničkim naporom, zajedno s ljudima,

you can almost work like in an orchestra,

skoro da liči na rad u orkestru,

where you can have a hundred instruments

gde imate stotinu instrumenata

playing together to create a symphony.

koji zajedno sviraju, stvarajući simfoniju.

DU: So we want to thank everybody who

DU: Želimo da zahvalimo svima

wanted to become part of this dream

koji su želeli da budu deo ovog sna

and supported us along the way,

i koji su nas sve vreme podržavali

and we are looking at continuing.

i radujemo se nastavku.

JK: Yeah. And so one day pretty soon,

JK: Da. I uskoro, jednoga dana,

when the colors start going up on these walls,

kada se boje smeste na ove zidove,

we hope more people will join us,

nadamo se da će nam se još ljudi pridružiti,

and join this big dream,

da će se pridružiti ovom velikom snu,

and maybe one day, the whole of Vila Cruzeiro

i da će možda, jednog dana, čitav Vila Kruzeiro

will be painted.

biti oslikan.

DU: Thank you.

DU: Hvala.

(Applause)

(Aplauz)