Dangerous memes | Dan Dennett

500,761 views ・ 2007-07-03

TED


Palun tehke topeltklõps allpool olevatel ingliskeelsetel subtiitritel, et mängida videot.

Translator: Kadri Salus Reviewer: Allan Paiste
00:25
How many Creationists do we have in the room?
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Kui mitu kreatsionisti on siin ruumis?
00:28
Probably none. I think we're all Darwinians.
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Tõenäoliselt mitte ühtegi. Ma arvan, et me oleme kõik darvinistid.
00:31
And yet many Darwinians are anxious, a little uneasy --
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Kuid siiski on mitmed darvinistid natuke rahutud
00:38
would like to see some limits on just how far the Darwinism goes.
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ja tahaksid näha piiri, kui kaugele darvinism võib minna.
00:43
It's all right.
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Pole hullu.
00:45
You know spiderwebs? Sure, they are products of evolution.
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Ämblikuvõrke teate? Muidugi, see on evolutsiooni tulem.
00:49
The World Wide Web? Not so sure.
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Aga interneti võrk? Pole nii kindel.
00:53
Beaver dams, yes. Hoover Dam, no.
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Kopra tammid, jah. Hooveri tamm, ei.
00:55
What do they think it is that prevents the products of human ingenuity
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Mis on nende arvates see, mis takistab inimese leidlikel saavutustel
01:01
from being themselves, fruits of the tree of life,
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olemast Elu puu viljad
01:04
and hence, in some sense, obeying evolutionary rules?
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ja mõnes mõttes allumast evolutsiooni reeglitele?
01:10
And yet people are interestingly resistant
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Siiski on inimesed huvitaval kombel vastu
01:14
to the idea of applying evolutionary thinking to thinking -- to our thinking.
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ideele, et evolutsiooniline mõtlemine peaks puudutama ka meie mõtlemist.
01:21
And so I'm going to talk a little bit about that,
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Niisiis ma räägin natuke sellest,
01:25
keeping in mind that we have a lot on the program here.
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pidades meeles, et meil on veel paljustki rääkida.
01:29
So you're out in the woods, or you're out in the pasture,
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Niisiis sa oled metsas või hoopis karjamaal
01:33
and you see this ant crawling up this blade of grass.
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ja sa näed, et mööda rohulible ronib üles sipelgas.
01:36
It climbs up to the top, and it falls,
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Ta ronib tippu välja ja kukub alla
01:39
and it climbs, and it falls, and it climbs --
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ja ronib ja kukub ja ronib –
01:42
trying to stay at the very top of the blade of grass.
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püüdes jääda sinna rohulible tippu.
01:46
What is this ant doing? What is this in aid of?
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Mida see sipelgas teeb? Mille jaoks ta seda teeb?
01:51
What goals is this ant trying to achieve by climbing this blade of grass?
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Milliseid eesmärke üritab ta rohuliblele ronides saavutada?
01:58
What's in it for the ant?
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Mis kasu sipelgas sellest saab?
02:00
And the answer is: nothing. There's nothing in it for the ant.
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Ja vastus on: mitte midagi. Tal ei saa sellest midagi.
02:06
Well then, why is it doing this?
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Miks ta siis seda teeb?
02:09
Is it just a fluke?
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On see kõigest juhus?
02:11
Yeah, it's just a fluke. It's a lancet fluke.
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Jah, see on juhus. Juhuslikult on see imiuss,
02:18
It's a little brain worm.
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väike aju-uss.
02:20
It's a parasitic brain worm that has to get into the stomach of a sheep or a cow
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See parasiitlik aju uss peab pääsema lamba või lehma kõhtu,
02:25
in order to continue its life cycle.
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et seal paljuneda.
02:28
Salmon swim upstream to get to their spawning grounds,
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Nagu lõhe ujub ülesvoolu, et jõuda kudemisaladele,
02:33
and lancet flukes commandeer a passing ant,
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nii võtab imiuss oma valdusse mööduva sipelga,
02:37
crawl into its brain, and drive it up a blade of grass like an all-terrain vehicle.
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ronib tema ajju ja juhib ta rohulible tippu nagu sõiduki.
02:42
So there's nothing in it for the ant.
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Seega pole sipelgal sellest vähimatki kasu.
02:46
The ant's brain has been hijacked by a parasite that infects the brain,
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Sipelga aju on kaaperdatud parasiidi poolt, kes nakatab aju
02:54
inducing suicidal behavior.
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ja põhjustab enesetapuliku käitumise.
02:58
Pretty scary.
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Üsna õudne.
03:00
Well, does anything like that happen with human beings?
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Olgu, kas inimestega ka midagi sellist juhtub?
03:05
This is all on behalf of a cause other than one's own genetic fitness, of course.
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See kõik on põhjusest, mis pole kellegi geneetilise sobivusega seotud.
03:10
Well, it may already have occurred to you
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Teile on võibolla juba teada,
03:15
that Islam means "surrender," or "submission of self-interest to the will of Allah."
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et islam tähendab ”alla andma” või ”omakasu allutamist Allahi tahtele”.
03:25
Well, it's ideas -- not worms -- that hijack our brains.
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Meie ajusid ei kaaperda mitte ussid, vaid ideed.
03:31
Now, am I saying that a sizable minority of the world's population
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Nii, kas ma väidan, et üsna suur vähemus maailma rahvastikust
03:36
has had their brain hijacked by parasitic ideas?
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on lasknud parasiitsetel ideedel oma ajud kaaperdada?
03:43
No, it's worse than that.
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Ei. Asi on hullem.
03:45
Most people have.
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Enamus on lasknud.
03:49
(Laughter)
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(Naer)
03:53
There are a lot of ideas to die for.
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On palju ideesid, mille nimel surra.
03:55
Freedom, if you're from New Hampshire.
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Vabadus, kui sa oled pärit New Hampshire’st.
03:58
(Laughter)
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(Naer)
04:02
Justice. Truth. Communism.
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Õiglus. Tõde. Kommunism.
04:06
Many people have laid down their lives for communism,
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Paljud on langenud kommunismi nimel
04:09
and many have laid down their lives for capitalism.
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ja paljud on langenud kapitalismi nimel.
04:12
And many for Catholicism. And many for Islam.
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Ja paljud katoliikluse nimel ja paljud islami nimel.
04:16
These are just a few of the ideas that are to die for.
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On ainult mõned ideed, mille nimel tasub surra.
04:21
They're infectious.
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Need on nakkavad.
04:24
Yesterday, Amory Lovins spoke about "infectious repititis."
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Eile pidas Amory Lovins loengu nimega ”Nakkuslik repetiit”.
04:28
It was a term of abuse, in effect.
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See on ahistamisega seotud mõiste.
04:31
This is unthinking engineering.
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See on mõtlematu kavandamine.
04:33
Well, most of the cultural spread that goes on
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Enamik kultuurilisest levikust
04:37
is not brilliant, new, out-of-the-box thinking.
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ei ole hiilgav, uus ega “väljaspool kasti" mõtlev.
04:41
It's "infectious repetitis,"
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See on nakkuslik repetiit.
04:43
and we might as well try to have a theory of what's going on when that happens
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Me võime proovida luua teooria sellest, mis siis toimub, kui see juhtub -
04:48
so that we can understand the conditions of infection.
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selleks, et saaksime aru nakkuse seisundist.
04:54
Hosts work hard to spread these ideas to others.
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Nakatunud näevad kõvasti vaeva, et need ideed teistele leviks.
05:01
I myself am a philosopher, and one of our occupational hazards
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Ma olen ise filosoof ja üks meie kutse riske on,
05:07
is that people ask us what the meaning of life is.
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et inimesed küsivad meilt mis on elu mõte.
05:11
And you have to have a bumper sticker,
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Ja sul peab olema oma lööklause,
05:14
you know. You have to have a statement.
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teate küll, sul peab olema seisukoht.
05:17
So, this is mine.
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Niisiis, minu oma on selline.
05:19
The secret of happiness is: Find something more important than you are
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Õnne saladus on: leia midagi tähtsamat kui sa ise
05:23
and dedicate your life to it.
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ja pühenda oma elu sellele.
05:25
Most of us -- now that the "Me Decade" is well in the past --
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Enamik meist – nüüd kui ”Mina-kümnendik” on möödas –
05:29
now we actually do this.
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nüüd me tõesti teemegi seda.
05:31
One set of ideas or another
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Üks või teine komplekt ideesid
05:34
have simply replaced our biological imperatives in our own lives.
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on asendanud bioloogilised käsud meie elus.
05:38
This is what our summum bonum is.
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See on meie ülim hüve.
05:41
It's not maximizing the number of grandchildren we have.
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See pole lastelaste arvu maksimeerimine.
05:44
Now, this is a profound biological effect.
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Nii, see on tähendusrikas bioloogiline efekt.
05:48
It's the subordination of genetic interest to other interests.
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See on geneetilise huvi allumine teistele huvidele.
05:51
And no other species does anything at all like it.
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Ja mitte ükski teine liik ei tee midagi sarnast.
05:55
Well, how are we going to think about this?
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Hästi, mida me sellest arvame?
05:57
It is, on the one hand, a biological effect, and a very large one.
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See on, teisati, väga tugev biologiline efekt.
06:01
Unmistakable.
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Ilmselt.
06:03
Now, what theories do we want to use to look at this?
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Mis teooriaid tahame me selle vaatlemiseks kasutada?
06:06
Well, many theories. But how could something tie them together?
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Noh, paljusid. Aga kuidas miski need kokku seoks?
06:09
The idea of replicating ideas;
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Idee ideede paljundamisest;
06:12
ideas that replicate by passing from brain to brain.
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ideed, mis paljunevad, liikudes ajust ajju.
06:17
Richard Dawkins, whom you'll be hearing later in the day, invented the term "memes,"
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Richard Dawkins, keda te kuulete täna hiljem, leiutas mõiste “meem”,
06:22
and put forward the first really clear and vivid version of this idea
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pakkudes välja esimese väga selge ja värvika versiooni sellest ideest
06:27
in his book "The Selfish Gene."
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oma raamatus “Isekas geen”.
06:29
Now here am I talking about his idea.
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Siin ma nüüd olen, rääkimas tema ideest.
06:32
Well, you see, it's not his. Yes -- he started it.
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See pole tema oma. Jah - tema alustas sellega.
06:38
But it's everybody's idea now.
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Aga nüüd on see kõigi idee.
06:41
And he's not responsible for what I say about memes.
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Ta ei vastuta selle eest, mida ma meemide kohta ütlen.
06:45
I'm responsible for what I say about memes.
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Mina vastutan selle eest, mida ma meemide kohta ütlen.
06:50
Actually, I think we're all responsible
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Tegelikult ma arvan, et me kõik vastutame
06:53
for not just the intended effects of our ideas,
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mitte ainult meie ideede tahtlike mõjude,
06:59
but for their likely misuses.
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vaid ka nende võimaliku väärkasutuse eest.
07:03
So it is important, I think, to Richard, and to me,
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Niisiis on tähtis, ma arvan, Richardi ja minu jaoks,
07:07
that these ideas not be abused and misused.
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et neid ideid ei kuritarvitataks ega väärkasutataks.
07:11
They're very easy to misuse. That's why they're dangerous.
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Neid on väga lihtne valesti kasutada. Seetõttu ongi nad ohtlikud.
07:14
And it's just about a full-time job
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Ja see on nagu täiskohaga töö,
07:17
trying to prevent people who are scared of these ideas
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proovida takistada inimesi, kes neid ideesid kardavad,
07:20
from caricaturing them and then running off to one dire purpose or another.
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neid pilkamast ja tormamast seejärel mõne teise kohutava eesmärgi suunas.
07:28
So we have to keep plugging away,
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Niisiis peame me visalt rohima
07:31
trying to correct the misapprehensions
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ja püüdma valearusaamad parandada,
07:33
so that only the benign and useful variants of our ideas continue to spread.
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et ainult healoomulised ja kasulikud variandid meie ideedest jätkaksid levikut.
07:41
But it is a problem.
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Aga see on probleem.
07:45
We don't have much time, and I'm going to go over just a little bit of this and cut out,
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Meil pole palju aega ja ma räägin sellest ainult pisut veel ning lähen siis edasi,
07:50
because there's a lot of other things that are going to be said.
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sest on veel paljustki muust rääkida.
07:53
So let me just point out: memes are like viruses.
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Lubage mul rõhutada: meemid on nagu viirused.
07:58
That's what Richard said, back in '93.
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See on see, mida Richard ütles aastal '93.
08:00
And you might think, "Well, how can that be?
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Ja võite mõelda: “Kuidas see võimalik on?
08:02
I mean, a virus is -- you know, it's stuff! What's a meme made of?"
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Viirus on ju asi! Millest meem tehtud on?”
08:09
Yesterday, Negroponte was talking about viral telecommunications
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Eile rääkis Negroponte viiruslikust telekommunikatsioonist
08:14
but -- what's a virus?
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aga – mis on viirus?
08:15
A virus is a string of nucleic acid with attitude.
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Viirus on iseloomuga nukleiinhappe jada.
08:19
(Laughter)
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(Naer)
08:20
That is, there is something about it
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See tähendab, temas on midagi,
08:22
that tends to make it replicate better than the competition does.
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mis paneb ta võrreldes konkurentidega paremini paljunema.
08:26
And that's what a meme is. It's an information packet with attitude.
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Ja see ongi meem – iseloomuga informatioonipakike.
08:30
What's a meme made of? What are bits made of, Mom?
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Millest meem tehtud on? Ema, millest bitid tehtud on?
08:36
Not silicon.
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Mitte ränist.
08:38
They're made of information, and can be carried in any physical medium.
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Need on tehtud informatsioonist ja neid võib kanda igal füüsilisel meediumil.
08:42
What's a word made of?
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Millest sõna tehtud on?
08:44
Sometimes when people say, "Do memes exist?"
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Mõnikord kui inimesed küsivad: “Kas meemid eksisteerivad?
08:49
I say, "Well, do words exist? Are they in your ontology?"
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Vastan ma: “Kas sõnad eksisteerivad? Kas nad on sinu jaoks ontoloogiliselt olemas?”
08:53
If they are, words are memes that can be pronounced.
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Kui nad on olemas, siis sõnad on meemid, mida saab hääldada.
08:58
Then there's all the other memes that can't be pronounced.
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Ja siis on olemas veel teised meemid, mida ei saa hääldada.
09:01
There are different species of memes.
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On olemas erinevat liiki meeme.
09:09
Remember the Shakers? Gift to be simple?
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Mäletate Shakerseid (ususekt)? Oskus olla lihtne?
09:13
Simple, beautiful furniture?
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Lihtne ja ilus mööbel?
09:16
And, of course, they're basically extinct now.
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Ja muidugi on nad nüüd põhimõtteliselt välja surnud.
09:19
And one of the reasons is that among the creed of Shaker-dom
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Ja üheks põhjuseks on Shakerluse usu juurde
09:25
is that one should be celibate.
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kuulunud käsk olla tsölibaatne.
09:27
Not just the priests. Everybody.
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Mitte ainult preestrid, vaid Kõik.
09:29
Well, it's not so surprising that they've gone extinct. (Laughter)
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No pole ime, et nad välja on surnud. (Naer)
09:37
But in fact that's not why they went extinct.
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Aga tegelikult pole see põhjus, miks nad välja surid.
09:42
They survived as long as they did
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Nad püsisid elus nii kaua, kui suutsid,
09:45
at a time when the social safety nets weren't there.
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ajal mil sotsiaalseid turvavõrke polnud veel olemas.
09:47
And there were lots of widows and orphans,
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Ja oli palju leskesid ja orbe,
09:50
people like that, who needed a foster home.
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selliseid inimesi, kes vajasid kasuperesid.
09:53
And so they had a ready supply of converts.
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Ja nii oli neil valmis varu usuvahetajaid.
09:56
And they could keep it going.
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Ja see võimaldas neil vastu pidada.
09:58
And, in principle, it could've gone on forever,
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Ja põhimõtteliselt oleks see võinud kesta igavesti.
10:00
with perfect celibacy on the part of the hosts.
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Koos idee kadjate täiusliku tsölibaadiga.
10:03
The idea being passed on through proselytizing,
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Andes idee edasi läbi jutlustamise,
10:08
instead of through the gene line.
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mitte läbi geneetilise pärandi.
10:13
So the ideas can live on in spite of the fact
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Niisiis võivad ideed elada edasi vaatamata faktile,
10:17
that they're not being passed on genetically.
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et neid ei anta edasi geneetiliselt.
10:20
A meme can flourish in spite of having a negative impact on genetic fitness.
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Meem võib õitseda hoolimata negatiivsest mõjust geneetilisele võimekusele.
10:24
After all, the meme for Shaker-dom was essentially a sterilizing parasite.
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Oli Shakerluse meem põhiliselt ju steriliseeriv parasiit.
10:33
There are other parasites that do this -- which render the host sterile.
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On ka teisi parasiite, mis muudavad võõrustajad viljatuks.
10:40
It's part of their plan.
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See on osa nende plaanist.
10:42
They don't have to have minds to have a plan.
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Neil ei pea olema mõistlust, et omada plaani.
10:47
I'm just going to draw your attention to just one
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Ma tõmbaks teie tähelepanu vaid ühele
10:52
of the many implications of the memetic perspective, which I recommend.
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mitmetest meemilise perspektiivi eeldustest, mida ma soovitan.
11:01
I've not time to go into more of it.
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Mul pole aega sellesse rohkem süveneda.
11:03
In Jared Diamond's wonderful book, "Guns, Germs and Steel,"
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Jared Diamond’I suurepärases raamatus “Püssid, pisikud ja teras",
11:07
he talks about how it was germs, more than guns and steel,
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rääkis ta kuidas need olid pisikud, mitte püssid ja teras,
11:13
that conquered the new hemisphere -- the Western hemisphere --
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mis alistasid uue poolkera – Lääne poolkera –
11:18
that conquered the rest of the world.
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mis alistas ülejäänud maailma.
11:20
When European explorers and travelers spread out,
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Kui Euroopa maadeavastajad ja rändajad levisid,
11:27
they brought with them the germs
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tõid nad endaga kaasa pisikud,
11:29
that they had become essentially immune to,
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mille suhtes nad ise immuunsed olid,
11:32
that they had learned how to tolerate over
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mida nad ise olid õppinud taluma
11:35
hundreds and hundreds of years, thousands of years,
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sadu ja sadu aastaid, tuhandeid aastaid,
11:38
of living with domesticated animals who were the sources of those pathogens.
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elades koos kodustatud loomadega, kes olid nende haigusetekitajate allikad.
11:43
And they just wiped out -- these pathogens just wiped out the native people,
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Ja need haigusetekitajad lihtsalt pühkisid maalt põliselanikud,
11:48
who had no immunity to them at all.
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kellel polnud nende vastu mitte mingit immuunsust.
11:51
And we're doing it again.
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Ja me teeme seda jälle.
11:55
We're doing it this time with toxic ideas.
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Aga seekord teeme me seda mürgiste ideedega.
12:00
Yesterday, a number of people -- Nicholas Negroponte and others --
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Eile rääkisid mitmed inimesed – Nicholas Negroponte ja teised –
12:04
spoke about all the wonderful things
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imelistest asjadest,
12:06
that are happening when our ideas get spread out,
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mis juhtuvad kui meie ideed levivad
12:09
thanks to all the new technology all over the world.
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tänu kõigele sellele uuele tehnoloogiale üle maailma.
12:11
And I agree. It is largely wonderful. Largely wonderful.
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Ja ma nõustun. See on äärmiselt imeline. Äärmiselt imeline.
12:17
But among all those ideas that inevitably flow out into the whole world
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Aga kõigi nende ideede hulgas, mis vältimatult laia maailma lendavad
12:25
thanks to our technology, are a lot of toxic ideas.
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tänu meie tehnoloogiale, on palju mürgiseid ideesid.
12:30
Now, this has been realized for some time.
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Nii, sellest on juba mõnda aega aru saadud.
12:33
Sayyid Qutb is one of the founding fathers of fanatical Islam,
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Sayyid Qutb on üks fanaatilise Islami rajaja,
12:39
one of the ideologues that inspired Osama bin Laden.
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üks ideologistidest, kes inspireeris Osama bin Ladenit.
12:44
"One has only to glance at its press films, fashion shows, beauty contests,
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“Piisaks ainult pilgust tema pressifilmidele, moedemonstratsioonidele, iludusvõistlustele,
12:49
ballrooms, wine bars and broadcasting stations." Memes.
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ballisaalidele, veinibaaridele ja raadiojaamadele.” Meemid.
12:55
These memes are spreading around the world
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Need meemid levivad üle maailma
12:59
and they are wiping out whole cultures.
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ja nad pühivad enda teelt terveid kultuure.
13:04
They are wiping out languages.
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Nad pühivad enda teelt keeli.
13:06
They are wiping out traditions and practices.
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Nad pühivad enda teelt traditsioonid ja tavad.
13:11
And it's not our fault, anymore than it's our fault when our germs lay waste
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Ja see pole meie süü, nagu pole meie süü ka see, kui meie pisikud hävitasid
13:19
to people that haven't developed the immunity.
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inimesed, kel polnud arenenud immuunsust.
13:22
We have an immunity to all of the junk that lies around the edges of our culture.
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Meil on immuunsus selle rämpsu vastu, mis meie kultuuri ääri ümbritseb.
13:28
We're a free society, so we let pornography and all these things -- we shrug them off.
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Meil on vaba ühiskond, milles lubame pornograafiat ja teisi asju – me kehitame nende peale õlgu.
13:34
They're like a mild cold.
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Nad on nagu kerge külmetus.
13:36
They're not a big deal for us.
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Nad pole meie jaoks oluline.
13:38
But we should recognize that for many people in the world,
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Aga me peaksime teadvustama, et paljudele inimestele maailmas
13:42
they are a big deal.
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on need olulised.
13:46
And we should be very alert to this.
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Ja me peaksime olema selle suhtes valvsad,
13:49
As we spread our education and our technology,
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kui me levitame oma haridust ja oma tehnoloogiat,
13:52
one of the things that we are doing is we're the vectors of memes
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üks asi, mida me teeme: me oleme meemide vektoriteks,
14:00
that are correctly viewed by the hosts of many other memes
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mida paljude teiste meemide kandjate poolt nähakse korrektselt,
14:06
as a dire threat to their favorite memes --
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kui äärmist ohtu oma lemmikmeemidele –
14:09
the memes that they are prepared to die for.
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meemidele, mille nimel nad on valmis surema.
14:12
Well now, how are we going to tell the good memes from the bad memes?
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Nüüd siis, kuidas me eristame häid meeme halbadest meemidest?
14:16
That is not the job of the science of memetics.
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See ei ole meemiteaduse ülesanne.
14:21
Memetics is morally neutral. And so it should be.
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Meemiteadus on moraalselt neutraalne. Ja nii see peakski olema.
14:27
This is not the place for hate and anger.
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See pole koht vihkamise ja viha jaoks.
14:31
If you've had a friend who's died of AIDS, then you hate HIV.
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Kui Sul on olnud sõber, kes suri AIDSi, siis sa vihkad HIVi.
14:36
But the way to deal with that is to do science,
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Aga sellest jagu saamiseks tuleb tegeleda teadusega
14:40
and understand how it spreads and why in a morally neutral perspective.
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ja moraalselt neutraalses vaatenurgast aru saada kuidas see levib ja miks.
14:47
Get the facts.
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Otsi fakte.
14:49
Work out the implications.
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Tööta läbi vihjed.
14:53
There's plenty of room for moral passion once we've got the facts
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On piisavalt ruumi moraalsele kirele, kui sul on faktid olemas
14:57
and can figure out the best thing to do.
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ja saad välja selgitada parima asja, mida teha.
14:59
And, as with germs, the trick is not to try to annihilate them.
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Ja nagu pisikutegagi, on trikk proovida neid mitte hävitada.
15:04
You will never annihilate the germs.
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Sa ei saa kunagi hävitada pisikuid.
15:07
What you can do, however, is foster public health measures and the like
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Mida sa saad teha, on edendada avalikke tervise abinõusid ja muud sellist,
15:13
that will encourage the evolution of avirulence.
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mis pärsiks viiruste levimist.
15:19
That will encourage the spread of relatively benign mutations
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See edendab suhteliselt healoomuliste mutatsioonide levikut
15:26
of the most toxic varieties.
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kõige mürgisematest variantidest.
15:29
That's all the time I have,
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Minu aeg on nüüd läbi saanud,
15:32
so thank you very much for your attention.
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suur tänu teie tähelepanu eest.

Original video on YouTube.com
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