Sonia Shah: 3 reasons we still haven't gotten rid of malaria

184,807 views ・ 2013-09-12

TED


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Prevodilac: Matija Sabadoš Lektor: Mile Živković
00:12
So over the long course of human history,
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Tokom ljudske istorije,
00:16
the infectious disease that's killed more humans
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zarazna bolest koja je ubila najviše
00:18
than any other is malaria.
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ljudi je malarija.
00:21
It's carried in the bites of infected mosquitos,
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Prenosi se ubodima zaraženih komaraca,
00:24
and it's probably our oldest scourge.
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i verovatno je naša najstarija pošast.
00:26
We may have had malaria since we evolved from the apes.
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Moguće je da smo imali malariju od naše evolucije iz majmuna.
00:30
And to this day, malaria takes a huge toll on our species.
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Do dana današnjeg malarija uzima ogroman danak našoj vrsti.
00:33
We've got 300 million cases a year
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Imamo preko 300 miliona slučajeva godišnje
00:36
and over half a million deaths.
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sa preko pola miliona smrtnih slučajeva.
00:39
Now this really makes no sense.
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Ovo je stvarno besmisleno.
00:42
We've known how to cure malaria
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Znamo lek za malariju
00:44
since the 1600s.
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još od 17. veka.
00:46
That's when Jesuit missionaries in Peru
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Tada su jezuitski misionari u Peruu
00:48
discovered the bark of the cinchona tree,
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otkrili koru drveta kinina,
00:51
and inside that bark was quinine,
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a unutar kore se nalazio kinin,
00:53
still an effective cure for malaria to this day.
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i dan danas učinkovit lek za malariju.
00:56
So we've known how to cure malaria for centuries.
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Dakle već vekovima znamo kako da izlečimo malariju.
00:59
We've known how to prevent malaria since 1897.
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Od 1897 znamo kako da sprečimo malariju.
01:02
That's when the British army surgeon Ronald Ross
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Tada je britanski vojni hirurg, Ronald Ros,
01:05
discovered that it was mosquitos that carried malaria,
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otkrio da komarci prenose malariju,
01:08
not bad air or miasmas, as was previously thought.
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a ne loš vazduh ili mijazme, kao što se smatralo.
01:12
So malaria should be a relatively simple disease to solve,
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Dakle malarija bi trebala biti jednostavno rešiva bolest,
01:18
and yet to this day, hundreds of thousands of people
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ali i dan danas će stotine hiljada ljudi
01:22
are going to die from the bite of a mosquito.
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umreti od uboda komarca.
01:25
Why is that?
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Zašto?
01:26
This is a question that's
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Ovo pitanje me
01:28
personally intrigued me for a long time.
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lično intrigira već dugo vremena.
01:30
I grew up as the daughter of Indian immigrants
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Odrasla sam kao ćerka indijskih imigranata
01:33
visiting my cousins in India every summer,
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posećujući svakog leta rođake u Indiji,
01:35
and because I had no immunity to the local malarias,
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a pošto nisam imala imunitet protiv lokalnih malarija,
01:38
I was made to sleep under this hot, sweaty mosquito net every night
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morala sam svako veče da spavam pod vrućom, znojavom mrežom za komarce
01:42
while my cousins, they were allowed to sleep
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dok su moji rođaci smeli da spavaju
01:44
out on the terrace and have
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na terasi i da
01:45
this nice, cool night breeze wafting over them.
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nad njima lebdi fini, hladni večernji povetarac.
01:48
And I really hated the mosquitos for that.
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Zbog toga sam stvarno mrzela komarce.
01:52
But at the same time, I come from a Jain family,
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Ali istovremeno dolazim iz Džain porodice,
01:55
and Jainism is a religion that espouses
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a Džainizam je religija koja propoveda
01:57
a very extreme form of nonviolence.
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veoma ekstreman oblik nenasilja.
02:00
So Jains are not supposed to eat meat.
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Džainjani ne smeju jesti meso.
02:04
We're not supposed to walk on grass,
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Ne bismo smeli hodati po travi,
02:06
because you could, you know,
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jer biste mogli
02:07
inadvertently kill some insects when you walk on grass.
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slučajno ubiti insekte kada šetate po travi.
02:09
We're certainly not supposed to swat mosquitos.
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A sigurno ne smemo ubijati komarce.
02:12
So the fearsome power of this little insect
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Dakle strahopoštovanje prema ovom insektu
02:15
was apparent to me from a very young age,
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mi je bilo jasno od malena, i predstavlja
02:17
and it's one reason why I spent five years as a journalist
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jedan od razloga zašto sam provela pet godina kao novinar
02:20
trying to understand, why has malaria
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pokušavajući da shvatim, zašto je malarija
02:23
been such a horrible scourge for all of us for so very long?
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već tako dugo tako stravična pošast za sve nas?
02:28
And I think there's three main reasons why.
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I mislim da postoje tri glavna razloga za to.
02:30
Those three reasons add up to the fourth reason,
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Ta tri razloga čine četvrti razlog, koji je najverovatnije
02:33
which is probably the biggest reason of all.
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najveći razlog od svih.
02:36
The first reason is certainly scientific.
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Prvi razlog je sigurno naučan.
02:39
This little parasite that causes malaria,
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Mali parazit koji uzrokuje malariju,
02:41
it's probably one of the most complex
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je verovatno jedan od najsloženijih
02:43
and wily pathogens known to humankind.
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i najlukavijih patogena poznatih čovečanstvu.
02:45
It lives half its life inside the cold-blooded mosquito
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Živi polovinu života u hladnokrvnom komarcu
02:49
and half its life inside the warm-blooded human.
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i polovinu života u toplokrvnom čoveku.
02:53
These two environments are totally different,
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Ove dve okoline su potpuno drukčije,
02:56
but not only that, they're both utterly hostile.
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ne samo to, nego su i krajnje neprijateljske.
02:59
So the insect is continually trying to fight off the parasite,
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Insekt neprekidno pokušava da suzbije parazita,
03:03
and so is the human body continually trying to fight it off.
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a takođe ga i ljudsko telo neprekidno suzbija.
03:06
This little creature survives under siege like that,
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Ovo malo stvorenje opstaje pod takvom opsadom,
03:10
but not only does it survive, it has thrived.
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ne samo da opstaje, već buja.
03:13
It has spread. It has more ways to evade attack than we know.
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Raširilo se. Ima više načina da izbegne napad nego što smo svesni.
03:17
It's a shape-shifter, for one thing.
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Prvo, menja oblike.
03:19
Just as a caterpillar turns into a butterfly,
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Kao što se gusenica pretvara u leptira,
03:23
the malaria parasite transforms itself like that
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parazit malarije se tako transformiše sedam puta
03:25
seven times in its life cycle.
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tokom svog životnog ciklusa.
03:28
And each of those life stages not only looks totally different from each other,
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A sve te životne etape, ne samo što se potpuno razlikuju jedna od druge,
03:33
they have totally different physiology.
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nego imaju potpuno drugačiju fiziologiju.
03:36
So say you came up with some great drug
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Pretpostavimo da izmislite neki odličan lek
03:38
that worked against one stage of the parasite's life cycle.
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koji deluje protiv jedne etape životnog ciklusa parazita.
03:41
It might do nothing at all to any of the other stages.
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Možda uopšte neće delovati protiv drugih etapa.
03:44
It can hide in our bodies, undetected,
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Može se neprimetno skrivati u našim telima,
03:47
unbeknownst to us, for days, for weeks,
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danima, nedeljama, mesecima, godinama,
03:49
for months, for years, in some cases even decades.
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čak i decenijama, a da toga nismo svesni.
03:53
So the parasite is a very big scientific challenge to tackle,
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Ovaj parazit predstavlja veoma veliki naučni izazov,
03:58
but so is the mosquito that carries the parasite.
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jednako kao i komarac koji ga prenosi.
04:01
Only about 12 species of mosquitos
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Svega 12 vrsta komaraca
04:03
carry most of the world's malaria,
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prenose većinu svetske malarije,
04:05
and we know quite a bit about the kinds of
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a znamo dosta o vrstama vodenih
04:07
watery habitats that they specialize in.
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staništa koja su im najpogodnija.
04:10
So you might think, then, well, why don't we just
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Pomislili biste, zašto onda jednostavno
04:13
avoid the places where the killer mosquitos live? Right?
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ne izbegavamo mesta gde smrtonosni komarci žive? Zar ne?
04:16
We could avoid the places where the killer grizzly bears live
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Mogli bismo izbegavati mesta gde žive smrtonosni grizli medvedi
04:18
and we avoid the places where the killer crocodiles live.
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i izbegavamo mesta gde žive smrtonosni krokodili.
04:21
But say you live in the tropics
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No, recimo da živite u tropskom području
04:24
and you walk outside your hut one day
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i jednog dana izađete iz svoje kolibe
04:27
and you leave some footprints in the soft dirt
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i ostavite tragove u mekom tlu
04:29
around your home.
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oko vašeg doma.
04:31
Or say your cow does, or say your pig does,
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Ili recimo da to uradi krava, ili vaša svinja,
04:35
and then, say, it rains,
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a potom padne kiša,
04:37
and that footprint fills up with a little bit of water.
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i taj trag se napuni sa malo vode.
04:39
That's it. You've created the perfect
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To je to. Stvorili ste savršeno stanište
04:41
malarial mosquito habitat that's right outside your door.
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za malaričnog komarca tik ispred svojih vrata.
04:45
So it's not easy for us to extricate ourselves from these insects.
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Dakle, nije nam lako da se odvojimo od ovih insekata.
04:48
We kind of create places that they love to live
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Nekako, samim svojim življenjem stvaramo mesta
04:50
just by living our own lives.
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u kojima oni vole da žive.
04:52
So there's a huge scientific challenge,
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Dakle, postoji ogromni naučni izazov,
04:54
but there's a huge economic challenge too.
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ali i ogroman ekonomski izazov.
04:56
Malaria occurs in some of the poorest
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Malarija se javlja u najsiromašnijim
04:58
and most remote places on Earth,
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i najudaljenijim mestima na Zemlji,
05:00
and there's a reason for that.
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a postoji razlog za to.
05:02
If you're poor, you're more likely to get malaria.
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Ako ste siromašni, verovatnije je da ćete dobiti malariju.
05:04
If you're poor, you're more likely to live
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Ako ste siromašni, verovatnije je da živite
05:06
in rudimentary housing on marginal land that's poorly drained.
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u trošnom domu na udaljenom zemljištu koje ima slab odvod vode.
05:10
These are places where mosquitos breed.
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Na takvim mestima se komarci množe.
05:13
You're less likely to have door screens or window screens.
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Manje je verovatno da imate mrežu na vratima ili prozorima.
05:17
You're less likely to have electricity
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Manje je verovatno da imate struju
05:19
and all the indoor activities that electricity makes possible,
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i sve aktivnosti koje struja omogućuje i stoga
05:22
so you're outside more.
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ste više van kuće.
05:23
You're getting bitten by mosquitos more.
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Više vas bodu komarci.
05:25
So poverty causes malaria,
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Dakle, siromaštvo izaziva malariju,
05:27
but what we also know now is that malaria itself
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ali takođe znamo da i sama malarija
05:30
causes poverty.
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izaziva siromaštvo.
05:31
For one thing, it strikes hardest during harvest season,
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Kao prvo, najizraženija je tokom žetve,
05:34
so exactly when farmers need to be out in the fields
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dakle, baš kada seljaci moraju biti vani, sakupljati
05:37
collecting their crops, they're home sick with a fever.
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letinu u poljima, oni su kod kuće ophrvani groznicom.
05:41
But it also predisposes people to death
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Takođe, čini ljude sklonijim smrti
05:44
from all other causes.
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od raznih drugih uzroka.
05:45
So this has happened historically.
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Dakle, ovo je istorijski sled događaja.
05:47
We've been able to take malaria out of a society.
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Uspeli smo da uklonimo malariju iz društva.
05:50
Everything else stays the same,
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Sve ostalo ostaje isto,
05:52
so we still have bad food, bad water, bad sanitation,
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i dalje imamo lošu hranu, vodu, sanitarije,
05:54
all the things that make people sick.
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sve što ljude čini bolesnima.
05:56
But just if you take malaria out,
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Samim uklanjanjem malarije,
05:58
deaths from everything else go down.
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smanjuju se smrtni slučajevi od svega ostalog.
06:02
And the economist Jeff Sachs has actually quantified
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Ekonomista Džef Saks je čak i izračunao
06:05
what this means for a society.
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šta ovo znači za društvo.
06:07
What it means is, if you have malaria in your society,
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To znači da ukoliko imate malariju u svom društvu,
06:10
your economic growth is depressed
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vaš ekonomski rast je umanjen za 1,3 procenta
06:12
by 1.3 percent every year,
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svake godine,
06:16
year after year after year, just this one disease alone.
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godinu za godinom za godinom, samo od ove jedne bolesti.
06:20
So this poses a huge economic challenge,
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Ovo je ogroman ekonomski izazov,
06:22
because say you do come up with your great drug
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jer ako, recimo, otkrijete odličan lek
06:25
or your great vaccine -- how do you deliver it
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ili odličnu vakcinu - kako ih isporučiti
06:27
in a place where there's no roads,
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na mestima gde nema puteva,
06:29
there's no infrastructure,
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infrastrukture,
06:31
there's no electricity for refrigeration to keep things cold,
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struje za firižidere koji hlade stvari,
06:34
there's no clinics, there's no clinicians
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bolnica, doktora
06:37
to deliver these things where they're needed?
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da pruže ove stvari tamo gde su neophodne?
06:39
So there's a huge economic challenge in taming malaria.
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Postoji ogroman ekonomski izazov u obuzdavanju malarije.
06:43
But along with the scientific challenge and the economic challenge,
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Pored naučnog i ekonomskog izazova,
06:46
there's also a cultural challenge,
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postoji i kulturološki izazov,
06:48
and this is probably the part about malaria
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a to je najverovatnije deo o malariji
06:51
that people don't like to talk about.
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o kojem ljudi ne vole da pričaju.
06:54
And it's the paradox that the people
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Paradoks je to što su ljudi
06:56
who have the most malaria in the world
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koji imaju najviše malarije na svetu
06:58
tend to care about it the least.
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skloni da najmanje brinu o njoj.
07:01
This has been the finding of medical anthropologists again and again.
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Ovo je iznova i iznova rezultat istraživanja medicinskih antropologa.
07:04
They ask people in malarious parts of the world,
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Pitaju ljude u malaričnim delovima sveta:
07:07
"What do you think about malaria?"
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"Šta mislite o malariji?"
07:09
And they don't say, "It's a killer disease. We're scared of it."
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Odgovori nisu: "To je smrtonosna bolest. Bojimo je se."
07:13
They say, "Malaria is a normal problem of life."
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Odgovor je: "Malarija je normalni životni problem."
07:18
And that was certainly my personal experience.
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A to je zasigurno bilo i moje lično iskustvo.
07:20
When I told my relatives in India
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Kada sam govorila rođacima u Indiji
07:22
that I was writing a book about malaria,
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da pišem knjigu o malariji,
07:24
they kind of looked at me like
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gledali su me kao da sam
07:26
I told them I was writing a book about warts or something.
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im rekla da pišem knjigu o bradavicama ili slično.
07:28
Like, why would you write about something so boring,
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Zašto želiš da pišeš o nečemu tako dosadnom,
07:31
so ordinary? You know?
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tako običnom? Razumete?
07:33
And it's simple risk perception, really.
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Zapravo se radi o precepciji rizika.
07:36
A child in Malawi, for example,
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Devojčica u Malaviju, na primer,
07:38
she might have 12 episodes of malaria before the age of two,
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može imati 12 epizoda malarije pre svoje druge godine,
07:43
but if she survives,
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ali ako preživi,
07:45
she'll continue to get malaria throughout her life,
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nastaviće da dobija malariju tokom života,
07:48
but she's much less likely to die of it.
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ali će verovatnoća smrti biti mnogo manja.
07:50
And so in her lived experience,
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Kroz njeno proživljeno iskustvo,
07:52
malaria is something that comes and goes.
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malarija je nešto što dolazi i prolazi.
07:56
And that's actually true for most of the world's malaria.
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A to je istinito za većinu svetske malarije.
07:58
Most of the world's malaria comes and goes on its own.
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Većina svetske malarije dolazi i prolazi sama od sebe.
08:01
It's just, there's so much malaria
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Samo što ima tako puno malarije
08:04
that this tiny fraction of cases that end in death
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da ovaj sitni deo slučajeva sa smrtnim ishodom
08:08
add up to this big, huge number.
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upotpunjuje taj ogromni broj.
08:11
So I think people in malarious parts of the world
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Mislim da ljudi u malaričnom delu sveta
08:13
must think of malaria the way
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sigurno misle o malariji kao što
08:15
those of us who live in the temperate world
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mi koji živimo u umerenom delu sveta
08:16
think of cold and flu. Right?
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mislimo o prehladi i gripu. Zar ne?
08:18
Cold and flu have a huge burden on our societies
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Prehlada i grip su veliki teret za naša društva
08:22
and on our own lives,
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i naše živote,
08:24
but we don't really even take
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ali mi ne preduzimamo
08:25
the most rudimentary precautions against it because
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ni najosnovnije mere opreza protiv njih jer smatramo
08:27
we consider it normal to get cold and flu
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normalnim da se prehladimo ili dobijemo grip
08:30
during cold and flu season.
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tokom sezone prehlade i gripa.
08:32
And so this poses a huge cultural challenge in taming malaria,
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Ovo predstavlja ogroman kulturološki izazov u obuzdavanju malarije,
08:37
because if people think it's normal to have malaria,
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jer ako ljudi misle da je normalno imati malariju,
08:41
then how do you get them to run to the doctor
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kako ih onda naterati da idu doktoru da im
08:44
to get diagnosed, to pick up their prescription,
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postavi dijagonozu, da preuzmu svoje recepte,
08:47
to get it filled, to take the drugs,
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da preuzmu lekove, da uzimaju lekove,
08:49
to put on the repellents, to tuck in the bed nets?
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da uključe sredstvo protiv komaraca, koriste mreže?
08:52
This is a huge cultural challenge in taming this disease.
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Ovo je ogroman kulturološki izazov u obuzdavanju ove bolesti.
08:57
So take all that together.
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Sveukupno, imamo
08:58
We've got a disease. It's scientifically complicated,
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jednu bolest koja je naučno komplikovana,
09:03
it's economically challenging to deal with,
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ekonomski zahtevna,
09:05
and it's one for which the people who stand
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i koja najmanje interesuje ljude koji
09:07
to benefit the most care about it the least.
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mogu imati najviše koristi.
09:09
And that adds up to the biggest problem of all,
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Sve to zajedno predstavlja najveći problem od svih,
09:11
which, of course, is the political problem.
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koji je, naravno, politički problem.
09:14
How do you get a political leader to do anything
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Kako pokrenuti političare da urade nešto
09:17
about a problem like this?
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u vezi sa ovakvim problemom?
09:19
And the answer is, historically, you don't.
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A odgovor je, istorijski, ništa.
09:24
Most malarious societies throughout history
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Većina malaričnih društava je tokom istorije
09:26
have simply lived with the disease.
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jednostavno živela sa ovom bolešću.
09:28
So the main attacks on malaria have come
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Glavni udari na malariju su dolazili
09:30
from outside of malarious societies,
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izvan malaričnih društava,
09:33
from people who aren't constrained
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od ljudi koji nisu sputani
09:34
by these rather paralyzing politics.
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ovakvom parališućom politikom.
09:37
But this, I think, introduces a whole host of other kinds of difficulties.
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Mislim da ovo pak uvodi potpuno novu grupu teškoća
09:41
The first concerted attack against malaria
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Prvi organizovani udar na malariju
09:43
started in the 1950s.
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je otpočeo 1950-ih.
09:45
It was the brainchild of the U.S. State Department.
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Bio je zamisao američkog Stejt Dipartmenta.
09:48
And this effort well understood the economic challenge.
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Ovaj pokušaj je dobro razumeo ekonomski izazov.
09:51
They knew they had to focus on cheap, easy-to-use tools,
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Znali su da su morali da se fokusiraju na jeftino i lako upotrebljivo oruđe,
09:54
and they focused on DDT.
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i fokusirali su se na DDT.
09:56
They understood the cultural challenge.
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Razumeli su kulturološki izazov.
09:58
In fact, their rather patronizing view was that
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Zapravo, imali su prilično pokroviteljski stav u tome
10:01
people at risk of malaria shouldn't be asked to do anything at all.
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što su smatrali da ljudi izloženi riziku od malarije ne bi trebalo ništa da rade.
10:04
Everything should be done to them and for them.
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Sve treba biti učinjeno njima i za njih.
10:07
But they greatly underestimated the scientific challenge.
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Ali su jako potcenili naučni izazov.
10:10
They had so much faith in their tools
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Imali su toliko vere u svoja oruđa
10:13
that they stopped doing malaria research.
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da su prestali da istražuju malariju.
10:16
And so when those tools started to fail,
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A kada su ta oruđa postala nedovoljna,
10:18
and public opinion started to turn against those tools,
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i javno mnjenje počelo da se protivi tim oruđima,
10:21
they had no scientific expertise to figure out what to do.
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nisu imali naučno znanje kako bi pronašli rešenje.
10:25
The whole campaign crashed, malaria resurged back,
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Ceo projekat se srušio, malarija se vratila,
10:29
but now it was even worse than before
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ali je sada bila gora nego ranije
10:30
because it was corralled into the hardest-to-reach places
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jer se zabarikadirala u nepristupačnim predelima
10:33
in the most difficult-to-control forms.
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u oblicima najtežim za kontrolu.
10:36
One WHO official at the time actually called that whole campaign
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Jedan zvaničnik SZO u to doba je čak nazvao ceo projekat
10:40
"one of the greatest mistakes ever made in public health."
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"jednom od najvećih grešaka ikada napravljenih u javnom zdravstvu."
10:45
The latest effort to tame malaria started in the late 1990s.
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Poslednji pokušaj da se obuzda malarija je otpočeo kasnih 1990-ih.
10:47
It's similarly directed and financed primarily
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I njegovo finansiranje i usmeravanje dolazi
10:51
from outside of malarious societies.
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izvan malaričnih društava.
10:53
Now this effort well understands the scientific challenge.
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Ali ovaj pokušaj dobro razume naučni izazov.
10:56
They are doing tons of malaria research.
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Obavljaju hrpu istraživanja malarije.
10:58
And they understand the economic challenge too.
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Takođe, razumeju i ekonomski izazov.
11:00
They're focusing on very cheap, very easy-to-use tools.
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Usredsređuju se na veoma jeftina, lako upotrebljiva oruđa.
11:04
But now, I think, the dilemma is the cultural challenge.
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Ali mislim da je ovaj put dilema kulturološki izazov.
11:08
The centerpiece of the current effort is the bed net.
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Centralni pojam u aktuelnom pokušaju je mreža za krevet.
11:11
It's treated with insecticides.
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Tretira se insekticidima.
11:13
This thing has been distributed across the malarious world
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Distribuira se širom malaričnog sveta
11:15
by the millions.
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u milionima.
11:17
And when you think about the bed net,
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A kad razmislite o mreži za krevet,
11:19
it's sort of a surgical intervention.
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ona je neka vrsta hirurške intervencije.
11:22
You know, it doesn't really have any value
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Nema neku stvarnu vrednost
11:24
to a family with malaria except that it helps prevent malaria.
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porodici sa malarijom izuzev što pomaže u sprečavanju malarije.
11:27
And yet we're asking people to use these nets every night.
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A ipak tražimo od ljudi da ih koriste svaku noć.
11:31
They have to sleep under them every night.
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Moraju da spavaju pod njima svaku noć.
11:33
That's the only way they are effective.
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Samo tako su delotvorne.
11:35
And they have to do that
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A to moraju raditi čak
11:36
even if the net blocks the breeze,
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i ako mreža sprečava povetarac,
11:39
even if they might have to get up in the middle of the night
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čak i ako moraju ustati tokom noći
11:42
and relieve themselves,
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da se olakšaju,
11:44
even if they might have to move all their furnishings
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čak i ako bi to značilo da moraju da pomere sav svoj nameštaj
11:46
to put this thing up,
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kako bi je okačili,
11:48
even if, you know, they might live in a round hut
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čak i ako žive u okrugloj kolibi
11:50
in which it's difficult to string up a square net.
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u kojoj je teško postaviti četvrtastu mrežu.
11:54
Now that's no big deal if you're fighting a killer disease.
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To nije nikakav problem ako se borite protiv smrtonosne bolesti.
11:59
I mean, these are minor inconveniences.
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Hoću reći, to su manje nelagodnosti.
12:01
But that's not how people with malaria think of malaria.
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Ali ljudi sa malarijom ne razmišljaju tako o malariji.
12:05
So for them, the calculus must be quite different.
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Dakle, njihova računica je sigurno drukčija.
12:10
Imagine, for example, if a bunch of well-meaning Kenyans
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Zamislite, na primer, da grupa dobronamernih Kenijaca
12:14
came up to those of us in the temperate world and said,
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kaže nama koji smo u umerenoj klimi:
12:16
"You know, you people have a lot of cold and flu.
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"Znate, vi imate mnogo prehlade i gripa.
12:19
We've designed this great, easy-to-use, cheap tool,
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Dizajnirali smo jedno odlično, lako za upotrebu, jeftino oruđe,
12:22
we're going to give it to you for free.
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koje ćemo vam dati besplatno.
12:23
It's called a face mask,
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Zove se maska za lice,
12:25
and all you need to do is
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i sve što treba da radite je
12:29
wear it every day during cold and flu season
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da je nosite svaki dan u školi ili na poslu
12:31
when you go to school and when you go to work."
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tokom sezone prehlade i gripa."
12:34
Would we do that?
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Da li bismo to uradili?
12:36
And I wonder if that's how people
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Pitam se da li su tako ljudi
12:38
in the malarious world thought of those nets
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u malaričnom svetu mislili o tim mrežama
12:40
when they first received them?
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kada su ih dobili prvi put?
12:42
Indeed, we know from studies
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Zaista, znamo iz istraživanja
12:45
that only 20 percent of the bed nets
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da je stvarno upotrebljeno svega 20 procenata
12:48
that were first distributed were actually used.
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mreža za krevet koje su isporučene na početku.
12:51
And even that's probably an overestimate,
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A čak je i to najverovatnije precenjeno,
12:52
because the same people who distributed the nets
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jer su isti ljudi koji su raspodelili mreže bili ti
12:55
went back and asked the recipients,
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koji su se vratili i pitali primaoce,
12:56
"Oh, did you use that net I gave you?"
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"Oh, da li ste upotrebili mrežu koju sam vam dao?"
12:59
Which is like your Aunt Jane asking you,
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Što je kao da vas je vaša tetka Džejn pitala,
13:01
"Oh, did you use that vase I gave you for Christmas?"
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"Oh, da li si upotrebila onu vazu što sam ti dala za Božić?"
13:04
So it's probably an overestimate.
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Dakle, najverovatnije je precenjeno.
13:06
But that's not an insurmountable problem.
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Ali to nije nepremostiv problem.
13:10
We can do more education,
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Možemo vršiti više obrazovanja,
13:11
we can try to convince these people to use the nets.
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možemo pokušati da ubedimo ljude da koriste mreže.
13:14
And that's what happening now.
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A to se i dešava trenutno.
13:15
We're throwing a lot more time and money
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Bacamo više vremena i novca
13:17
into workshops and trainings and musicals and plays
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u radionice i obuku i mjuzikle i predstave
13:22
and school meetings,
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i školske sastanke,
13:24
all these things to convince people
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sve ove stvari kako bismo ubedili ljude
13:26
to use the nets we gave you.
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da koriste mreže koje smo im dali.
13:29
And that might work.
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To možda upali.
13:31
But it takes time. It takes money.
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Ali potrebno je vreme. Novac.
13:34
It takes resources. It takes infrastructure.
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Potrebni su resursi. Infrastruktura.
13:36
It takes all the things that that cheap,
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Potrebne su sve te stvari koje ona jeftina,
13:39
easy-to-use bed net was not supposed to be.
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mreža za krevet koja je laka za upotrebu nije trebala da bude.
13:42
So it's difficult to attack malaria from inside malarious societies,
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Teško je napadati malariju unutar malaričnih društava,
13:45
but it's equally tricky when we try to attack it
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ali je jednako nezgodno kada mi pokušavamo da je napadnemo
13:48
from outside of those societies.
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sa oboda tih društava.
13:51
We end up imposing our own priorities
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Završimo tako što namećemo svoje prioritete
13:52
on the people of the malarious world.
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ljudima u malaričnom svetu.
13:54
That's exactly what we did in the 1950s,
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Upravo to smo uradili 1950-ih,
13:57
and that effort backfired.
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i taj pokušaj nam se obio o glavu.
13:59
I would argue today,
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Rekla bih danas da,
14:00
when we are distributing tools that we've designed
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kada raspodeljujemo oruđa koja smo mi dizajnirali
14:04
and that don't necessarily make sense in people's lives,
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i koja ne moraju imati smisla u životima ljudi,
14:08
we run the risk of making the same mistake again.
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rizikujemo da ponovimo istu grešku.
14:12
That's not to say that malaria is unconquerable,
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To ne znači da malarija nije pobediva,
14:14
because I think it is,
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jer mislim da jeste,
14:15
but what if we attacked this disease
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ali šta ako napadnemo ovu bolest
14:17
according to the priorities of the people who lived with it?
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u skladu sa prioritetima ljudi koji žive sa njom?
14:21
Take the example of England and the United States.
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Uzimo primer Engleske i SAD.
14:23
We had malaria in those countries for hundreds of years,
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Stotinama godina smo imali malariju u ovim zemljama,
14:26
and we got rid of it completely,
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i u potpunosti smo je se otarasili,
14:29
not because we attacked malaria. We didn't.
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ne zato što smo napali malariju. Nismo.
14:32
We attacked bad roads and bad houses
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Napali smo loše puteve, loše kuće
14:36
and bad drainage and lack of electricity and rural poverty.
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i loš odvod vode i nedostatak struje i seosko siromaštvo.
14:41
We attacked the malarious way of life,
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Napali smo malarični način života,
14:44
and by doing that, we slowly built malaria out.
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i čineći to, lagano izopštili malariju.
14:50
Now attacking the malarious way of life,
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Sad, napadanje malaričnog načina života,
14:51
this is something -- these are things people care about today.
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- to su stvari do kojih je ljudima danas stalo.
14:55
And attacking the malarious way of life,
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I napadanje malaričnog načina života,
14:57
it's not fast, it's not cheap, it's not easy,
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nije brzo, nije jeftino, nije lako,
15:02
but I think it's the only lasting way forward.
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ali mislim da je jedini održivi put napred.
15:05
Thank you so much.
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Mnogo vam hvala.
15:06
(Applause)
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(Aplauz)
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