Paul Tudor Jones II: Why we need to rethink capitalism

312,499 views ・ 2015-04-16

TED


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Prevoditelj: Stjepan Mateljan Recezent: Ivan Stamenković
00:13
This is a story about capitalism.
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Ovo je priča o kapitalizmu.
00:16
It's a system I love
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To je sustav koji volim
00:18
because of the successes and opportunities it's afforded me and millions of others.
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radi uspjeha i mogućnosti koje je priuštio meni i milijunima drugih.
00:23
I started in my 20s trading commodities, cotton in particular, in the pits,
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Počeo sam u svojim 20-tima trgujući robom, posebno pamukom, u rupama,
00:30
and if there was ever a free market free-for-all, this was it,
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i ako je ikad bilo slobodnog tržišta otvorenog za sve, to je bilo to,
00:33
where men wearing ties but acting like gladiators
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gdje su se ljudi sa kravatama ali i ponašanjem gladijatora
00:37
fought literally and physically for a profit.
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borili doslovno i fizički za dobit.
00:41
Fortunately, I was good enough that by the time I was 30,
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Srećom, bio sam dovoljno dobar da do vremena kad sam imao 30,
00:44
I was able to move into the upstairs world of money management,
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bilo mi je moguće popeti se do svijeta upravljanja novcem,
00:48
where I spent the next three decades as a global macro trader.
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gdje sam proveo slijedeća tri desetljeća kao globalni makro trgovac.
00:51
And over that time, I've seen a lot of crazy things in the markets,
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I tijekom tog vremena, vidio sam puno ludih stvari na tržištima,
00:54
and I've traded a lot of crazy manias.
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i trgovao sam kroz puno ludih manija.
00:59
And unfortunately,
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I nažalost,
01:01
I'm sad to report that right now we might be in the grips
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žao mi je što moram reći kako smo upravo sada u stisku
01:04
of one of the most disastrous, certainly of my career,
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jedne od najrazornijih, sigurno tijekom moje karijere,
01:08
and one consistent takeaway is manias never end well.
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a jedna od dosljednih poslijedica je kako manije nikad ne završe dobro.
01:12
Now, over the past 50 years,
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Sad, tijekom zadnjih 50 godina,
01:15
we as a society have come to view our companies and corporations
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mi smo kao društvo počeli gledati na naše kompanije i korporacije
01:21
in a very narrow, almost monomaniacal fashion
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na vrlo uzak, gotovo bolesno usredotočen način
01:26
with regard to how we value them,
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s obzirom na to kako ih vrednujemo,
01:30
and we have put so much emphasis on profits,
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i stavili smo toliki naglasak na dobit,
01:33
on short-term quarterly earnings and share prices,
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na kratkoročne kvartalne zarade i cijene dionica,
01:36
at the exclusion of all else.
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do isključenja svega ostalog.
01:39
It's like we've ripped the humanity out of our companies.
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Kao da smo otkinuli čovječnost iz naših kompanija.
01:44
Now, we don't do that -- conveniently reduce something
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Sad, to ne činimo -- prikladno svesti nešto
01:48
to a set of numbers that you can play with like Lego toys --
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na skup brojeva kojima se možete igrati poput lego kockica --
01:51
we don't do that in our individual life.
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ne činimo to u našem osobnom životu.
01:53
We don't treat somebody or value them
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Ne postupamo s nekim ili ih vrednujemo
01:57
based on their monthly income or their credit score,
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temeljem njihovih mjesečnih primanja ili kreditne ocjene,
02:01
but we have this double standard
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ali imamo to dvostruko mjerilo
02:03
when it comes to the way that we value our businesses,
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kada dođemo do načina na koji vrednujemo naše poslove.
02:05
and you know what?
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I znate što?
02:07
It's threatening the very underpinnings of our society.
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To prijeti samim temeljima našeg društva.
02:10
And here's how you'll see.
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A evo kako ćete to i vidjeti.
02:11
This chart is corporate profit margins going back 40 years
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Ovaj dijagram su korporativne zarade unazad 40 godina
02:16
as a percentage of revenues,
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kao postotak prihoda,
02:18
and you can see that we're at a 40-year high of 12.5 percent.
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i možete vidjeti da smo na 40-godišnjem vrhu od 12,5 posto.
02:22
Now, hooray if you're a shareholder,
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Sad, hura ako ste dioničar,
02:26
but if you're the other side of that, and you're the average American worker,
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ali ako ste druga strana toga, i ako ste prosječan američki radnik,
02:30
then you can see it's not such a good thing.
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onda možete vidjeti kako to nije tako dobra stvar.
02:33
["U.S. Share of Income Going to Labor vs. CEO-to-Worker Compensation Ratio"]
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["U.S. udio prihoda koji ide radništvu vs. omjer kompenzacije uprave i radnika "]
02:37
Now, higher profit margins do not increase societal wealth.
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Sad, više zarade ne povećavaju društveno bogatstvo.
02:40
What they actually do is they exacerbate income inequality,
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Ono što zapravo čine je pogoršavaju nejednakost dohodaka,
02:45
and that's not a good thing.
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a to nije dobra stvar.
02:48
But intuitively, that makes sense, right?
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Ali intuitivno, to ima smisla, jel tako?
02:50
Because if the top 10 percent of American families
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Jer ako gornjih 10% američkih obitelji
02:54
own 90 percent of the stocks,
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posjeduje 90% dionica,
02:56
as they take a greater share of corporate profits,
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dok oni uzimaju veći udio korporativne dobiti,
02:59
then there's less wealth left for the rest of society.
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onda ostaje manje bogatstva za ostatak društva.
03:03
Again, income inequality is not a good thing.
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Ponovo, nejednakost dohotka nije dobra stvar.
03:06
This next chart, made by The Equality Trust,
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Slijedeći dijagram, napravljen od Equality Trusta,
03:08
shows 21 countries from Austria to Japan to New Zealand.
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pokazuje 21 zemlju od Austrije preko Japana do Novog Zelanda.
03:13
On the horizontal axis is income inequality.
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Na vodoravnoj osi je nejednakost dohotka.
03:16
The further to the right you go, the greater the income inequality.
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Što idete dalje desno, veća nejednakost dohotka.
03:20
On the vertical axis are nine social and health metrics.
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Na okomitoj osi je devet društvenih i zdravstvenih metrika
03:23
The more you go up that, the worse the problems are,
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Što idete više, problemi su gori,
03:26
and those metrics include life expectancy, teenage pregnancy, literacy,
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a te metrike uključuju očekivani životni vijek, maloljetničke trudnoće, pismenost,
03:31
social mobility, just to name a few.
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društvenu pokretljivost, samo da navedemo nekoliko.
03:34
Now, those of you in the audience who are Americans may wonder,
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Sad, oni od vas u publici koji su Amerikanci se mogu zapitati,
03:37
well, where does the United States rank?
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dobro, kako stoje Sjedinjene države?
03:39
Where does it lie on that chart?
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Gdje one leže na ovoj slici?
03:41
And guess what?
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I pogodite što?
03:43
We're literally off the chart.
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Doslovno smo izvan slike.
03:45
Yes, that's us,
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Da, to smo mi,
03:47
with the greatest income inequality
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sa najvećom nejednakosti dohotka
03:49
and the greatest social problems, according to those metrics.
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i najvećim društvenim problemima, prema ovim metrikama.
03:54
Now, here's a macro forecast that's easy to make,
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Sad, evo makro prognoze koju je lako napraviti,
03:56
and that's, that gap between the wealthiest and the poorest,
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a to je, jaz između najbogatijih i najsiromašnijih,
04:00
it will get closed.
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biti će zatvoren.
04:02
History always does it.
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Povijest to uvijek čini.
04:04
It typically happens in one of three ways:
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Tipično se dešava na jedan od tri načina:
04:06
either through revolution, higher taxes, or wars.
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ili kroz preokret, više poreze, ili ratove.
04:12
None of those are on my bucket list.
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Nijedno od toga nije na mom popisu želja.
04:14
(Laughter)
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(Smijeh)
04:16
Now, there's another way to do it,
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Sad, postoji drugi način kako to postići,
04:18
and that's by increasing justness in corporate behavior,
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a to je povećavanjem pravednosti u korporativnom ponašanju,
04:22
but the way that we're operating right now,
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ali obzirom na način na koji radimo sada,
04:24
that would require a tremendous change in behavior,
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to bi zahtjevalo ogromnu promjenu ponašanja,
04:28
and like an addict trying to kick a habit,
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i poput ovisnika koji pokušava odbaciti naviku,
04:32
the first step is to acknowledge that you have a problem.
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Prvi je korak priznati kako imate problem.
04:36
And let me just say, this profits mania that we're on
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A dajte samo da kažem, ta manija dobiti koju imamo
04:40
is so deeply entrenched
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je tako duboko ukopana
04:42
that we don't even realize how we're harming society.
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da čak niti ne shvaćamo kako štetimo društvu.
04:45
Here's a small but startling example of exactly how we're doing that:
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Ovdje je maleni ali zapanjujući primjer točno kako to radimo:
04:49
this chart shows corporate giving
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Ovaj dijagram pokazuje korporativna davanja
04:52
as a percentage of profits, not revenues, over the last 30 years.
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kao postotak dobiti, ne prihoda, tijekom zadnjih 30 godina.
04:57
Juxtapose that to the earlier chart of corporate profit margins,
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Postavite ga uz raniji dijagram korporativnih zarada,
05:03
and I ask you, does that feel right?
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pa vas pitam, čini li se to ispravnim?
05:08
In all fairness, when I started writing this, I thought,
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U svem poštenju, kad sam počeo pisati ovo, mislio sam,
05:11
"Oh wow, what does my company, what does Tudor do?"
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"O vau, što moja kompanija, što Tudor čini?"
05:14
And I realized we give one percent of corporate profits
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I shvatio sam kako dajemo jedan posto korporativne dobiti
05:19
to charity every year.
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u dobrotvorne svrhe svake godine.
05:21
And I'm supposed to be a philanthropist.
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A ja bih trebao biti čovjekoljubac.
05:25
When I realized that, I literally wanted to throw up.
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Kad sam to shvatio, doslovno sam htio povratiti.
05:31
But the point is, this mania is so deeply entrenched
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Ali stvar je, ova je manija toliko duboko ukopana
05:34
that well-intentioned people like myself don't even realize that we're part of it.
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da dobronamjerni ljudi poput mene čak i ne shvaćaju da smo njenim dijelom.
05:39
Now, we're not going to change corporate behavior
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Sad, nećemo promijeniti korporativno ponašanje
05:42
by simply increasing corporate philanthropy or charitable contributions.
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jednostavnim povećanjem korporativnog čovjekoljublja ili dobrotvornih priloga.
05:47
And oh, by the way, we've since quadrupled that,
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A da, usput, to smo učetverostručili od tada,
05:50
but -- (Applause) -- Please.
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ali -- (aplauz) -- Molim vas.
05:54
But we can do it by driving more just behavior.
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Ali možemo potičući pravednije ponašanje.
05:58
And one way to do it is actually trusting
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A jedan je način kako to učiniti je zbilja vjerovati
06:01
the system that got us here in the first place,
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sustavu koji nas je uopće doveo do ovdje,
06:04
and that's the free market system.
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a to je sustav slobodnog tržišta.
06:06
About a year ago, some friends of mine and I
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Prije oko godinu dana, neki moji prijatelji i ja
06:08
started a not-for-profit called Just Capital.
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smo pokrenuli neprofitnu udrugu nazvanu Pravedan kapital.
06:12
Its mission is very simple:
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Njeno je poslanje jako jednostavno:
06:13
to help companies and corporations
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pomoći kompanijama i korporacijama
06:15
learn how to operate in a more just fashion by using the public's input
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naučiti kako da djeluju na pravedniji način koristeći javno mnijenje
06:21
to define exactly what the criteria are for just corporate behavior.
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kako bi točno definirali koji su kriteriji za pravedno korporativno ponašanje.
06:27
Now, right now, there's no widely accepted standard
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Sad, upravo sada ne postoje široko prihvaćen standard
06:29
that a company or corporation can follow, and that's where Just Capital comes in,
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koji korporacija ili kompanija može slijediti, i to je mjesto gdje ulazi Pravedan kapital,
06:34
because beginning this year and every year we'll be conducting a nationwide survey
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jer počevši od ove godine ćemo svaku godinu vršiti nacionalno mjerenje
06:39
of a representative sample of 20,000 Americans
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reprezentativnog uzorka od 20.000 Amerikanaca
06:43
to find out exactly what they think
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kako bi otkrili što točno oni misle
06:46
are the criteria for justness in corporate behavior.
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da su kriteriji za pravednost u korporativnom ponašanju.
06:50
Now, this is a model that's going to start in the United States
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Sad, to je model koji će započeti u Sjedinjenim državama
06:53
but can be expanded anywhere around the globe,
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ali može biti proširen bilo gdje na svijetu,
06:56
and maybe we'll find out
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i možda ćemo otkriti
06:58
that the most important thing for the public
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kako je najvažnija stvar za javnost
07:00
is that we create living wage jobs, or make healthy products,
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da stvaramo poslove s plaćom dovoljnom za život, ili da izrađujemo zdrave proizvode,
07:06
or help, not harm, the environment.
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ili pomažemo, ne štetimo, okolišu.
07:09
At Just Capital, we don't know, and it's not for us to decide.
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U Pravednom kapitalu, ne znamo, a niti nije do nas da odlučimo.
07:13
We're but messengers,
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Mi smo tek glasnici.
07:15
but we have 100 percent confidence and faith in the American public
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Ali imamo 100% povjerenje i vjeru u američku javnost
07:19
to get it right.
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da će to shvatiti ispravno.
07:21
So we'll release the findings this September for the first time,
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Tako da ćemo nalaze objaviti ovaj rujan po prvi put,
07:25
and then next year, we'll poll again,
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i potom slijedeće godine, anketirat ćemo ponovno,
07:27
and we'll take the additive step this time
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a taj ćemo put napraviti i dodatni korak
07:30
of ranking the 1,000 largest U.S. companies
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rangiranja 1.000 najvećih nacionalnih kompanija
07:33
from number one to number 1,000 and everything in between.
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od broja jedan do broja 1.000 i sve između.
07:37
We're calling it the Just Index,
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Nazivamo to kazalom pravednosti,
07:40
and remember, we're an independent not-for-profit with no bias,
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i zapamtite, mi smo neovisna neprofitna udruga bez naginjanja,
07:45
and we will be giving the American public a voice.
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a davat ćemo američkoj javnosti glas.
07:50
And maybe over time, we'll find out that as people come to know
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I možda tijekom vremena, otkrijemo da kako ljudi počinju znati
07:55
which companies are the most just,
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koje su kompanije najpravednije,
07:57
human and economic resources will be driven towards them,
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ljudski i gospodarski resursi će biti usmjereni prema njima,
08:01
and they'll become the most prosperous
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te će postati najuspješnije
08:03
and help our country be the most prosperous.
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i pomoći našoj zemlji biti najuspješnija.
08:07
Now, capitalism has been responsible for every major innovation
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Sad, kapitalizam je bio odgovoran za svaku značajnu inovaciju
08:11
that's made this world a more inspiring and wonderful place to live in.
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koja je ovaj svijet učinila uzdižućim i prekrasnim mjestom za život.
08:16
Capitalism has to be based on justice.
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Kapitalizam mora biti temeljen na pravdi.
08:19
It has to be, and now more than ever,
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Mora biti, i to sada više nego ikad,
08:21
with economic divisions growing wider every day.
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s ekonomskim podjelama koje rastu šire iz dana u dan.
08:25
It's estimated that 47 percent of American workers
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Procjenjuje se kako 47 posto američkih radnika
08:28
can be displaced in the next 20 years.
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može biti istisnuto u slijedećih 20 godina.
08:31
I'm not against progress.
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Nisam protiv napretka.
08:33
I want the driverless car and the jet pack just like everyone else.
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Želim auto bez vozača i jet pack baš kao i svatko drugi.
08:38
But I'm pleading for recognition that with increased wealth and profits
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Ali molim za prepoznavanje kako sa povećanim bogatstvom i dobiti
08:44
has to come greater corporate social responsibility.
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mora doći veća korporativna društvena odgovornost.
08:49
"If justice is removed," said Adam Smith, the father of capitalism,
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"Ako je pravda odstranjena," rekao je Adam Smith, otac kapitalizma,
08:55
"the great, the immense fabric of human society must in a moment
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"Veličanstveno, neizmjerno tkanje ljudskog društva mora se u trenutku
09:01
crumble into atoms."
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raspasti od atoma."
09:05
Now, when I was young, and there was a problem,
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Sad, kad sam bio mlad, i postojao bi problem,
09:09
my mama used to always sigh and shake her head and say,
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moja bi mama uvijek uzdahnula i tresla glavom i govorila:
09:13
"Have mercy, have mercy."
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"Imaj milosti, imaj milosti."
09:17
Now's not the time for us, for the rest of us to show them mercy.
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Sad nije vrijeme za nas, za ostatak nas da im pokažemo milost.
09:22
The time is now for us to show them fairness,
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Vrijeme je sad za nas da im pokažemo poštenje,
09:25
and we can do that, you and I,
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a to možemo učiniti, vi i ja,
09:27
by starting where we work, in the businesses that we operate in.
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počevši od svog radnog mjesta, od poslova u kojima djelujemo.
09:33
And when we put justness on par with profits,
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A kad stavimo pravdu na istu razinu sa dobiti,
09:36
we'll get the most wonderful thing in all the world.
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dobit ćemo najčudesniju stvar u cijelom svijetu,
09:40
We'll take back our humanity.
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uzet ćemo nazad našu čovječnost.
09:43
Thank you.
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Hvala vam.
09:46
(Applause)
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(Aplauz)
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