Becci Manson: (Re)touching lives through photos

76,952 views ・ 2012-08-02

TED


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00:00
Translator: Joseph Geni Reviewer: Morton Bast
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Prevoditelj: Suzana Baric Recezent: Katarina Smetko
00:16
Before March, 2011, I was a photographic retoucher
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Prije ožujka 2011., bavila sam se retuširanjem fotografija
00:20
based in New York City.
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u New Yorku.
00:23
We're pale, gray creatures.
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Mi smo blijeda, siva bića.
00:25
We hide in dark, windowless rooms,
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Skrivamo se u mraku, prostorijama bez prozora
00:27
and generally avoid sunlight.
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i općenito izbjegavamo sunce.
00:29
We make skinny models skinnier, perfect skin more perfect,
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Mršave modele činimo još mršavijima, savršenu kožu savršenijom,
00:34
and the impossible possible,
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a nemoguće činimo mogućim.
00:36
and we get criticized in the press all the time,
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Stalno nas kritiziraju u medijima,
00:40
but some of us are actually talented artists
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ali neki od nas zaista su nadareni umjetnici
00:43
with years of experience
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s godinama iskustva,
00:45
and a real appreciation for images and photography.
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i zbilja cijene slike i fotografije.
00:49
On March 11, 2011, I watched from home, as the rest
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11. ožujka 2011., iz svog doma gledala sam,
00:54
of the world did, as the tragic events unfolded in Japan.
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kao i ostatak svijeta, tragične događaje koji su se odvijali u Japanu.
00:58
Soon after, an organization I volunteer with,
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Ubrzo nakon toga, organizacija u kojoj volontiram,
01:00
All Hands Volunteers, were on the ground, within days,
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All Hands Volunteers, bila je na terenu u roku nekoliko dana,
01:04
working as part of the response efforts.
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i radila u sklopu akcija za pomoć.
01:07
I, along with hundreds of other volunteers,
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Ja sam, kao i stotine drugih volontera,
01:09
knew we couldn't just sit at home,
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znala da ne možemo samo sjediti doma
01:11
so I decided to join them for three weeks.
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pa sam odlučila pridružiti im se na tri tjedna.
01:15
On May the 13th, I made my way to the town of Ōfunato.
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13. svibnja stigla sam u grad Ōfunato.
01:18
It's a small fishing town in Iwate Prefecture,
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To je ribarski gradić u prefekturi Iwate,
01:22
about 50,000 people,
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s 50-ak tisuća stanovnika,
01:25
one of the first that was hit by the wave.
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jedan od prvih koje je pogodio val.
01:27
The waters here have been recorded at reaching
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Zabilježeno je da je razina vode dosegla
01:30
over 24 meters in height,
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više od 24 metra visine
01:33
and traveled over two miles inland.
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i putovala preko 3 km u unutrašnjost.
01:35
As you can imagine, the town had been devastated.
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Kao što pretpostavljate, grad je bio razoren.
01:38
We pulled debris from canals and ditches.
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Čistili smo naplavine iz kanala i jaraka.
01:41
We cleaned schools. We de-mudded and gutted homes
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Čistili smo škole. Čistili smo domove od blata i praznili ih
01:44
ready for renovation and rehabilitation.
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kako bi bili spremni za renovaciju i obnovu.
01:47
We cleared tons and tons of stinking, rotting fish carcasses
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Uklonili smo tone smrdljivih, trulih ribljih lešina
01:51
from the local fish processing plant.
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iz lokalne tvornice za preradu ribe.
01:53
We got dirty, and we loved it.
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Zaprljali smo se i to nam se sviđalo.
01:57
For weeks, all the volunteers and locals alike
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Tjednima su volonteri i mještani
02:00
had been finding similar things.
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pronalazili slične stvari.
02:02
They'd been finding photos and photo albums
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Nalazili su fotografije i albume,
02:05
and cameras and SD cards.
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kamere i SD kartice.
02:08
And everyone was doing the same.
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Svi su radili isto.
02:09
They were collecting them up, and handing them in to
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Skupljali su ih i predavali na razna mjesta
02:11
various places around the different towns for safekeeping.
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diljem gradova na čuvanje.
02:15
Now, it wasn't until this point that I realized
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Do tog trena nisam shvaćala
02:18
that these photos were such a huge part
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da su te fotografije tako velik dio
02:20
of the personal loss these people had felt.
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osobnog gubitka koji su ljudi osjećali.
02:23
As they had run from the wave, and for their lives,
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Kako su bježali od vala, spašavajući svoj život,
02:26
absolutely everything they had,
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baš sve što su imali,
02:28
everything had to be left behind.
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sve su morali ostaviti za sobom.
02:31
At the end of my first week there, I found myself
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Krajem mog prvog tjedna ovdje,
02:34
helping out in an evacuation center in the town.
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pomagala sam u evakuacijskom centru u gradu.
02:37
I was helping clean the onsen, the communal onsen,
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Pomagala sam čistiti onsen, gradske terme,
02:40
the huge giant bathtubs.
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ogromne kade.
02:42
This happened to also be a place in the town where
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To je ujedno bilo i mjesto u gradu
02:45
the evacuation center was collecting the photos.
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na kojem je evakuacijski centar skupljao fotografije.
02:48
This is where people were handing them in,
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Ovdje ljudi su ih predavali
02:50
and I was honored that day that they actually trusted me
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i bila sam počašćena što su mi povjerili
02:52
to help them start hand-cleaning them.
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pomaganje oko ručnog čišćenja fotografija.
02:55
Now, it was emotional and it was inspiring,
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Bilo je emotivno i nadahnulo me.
02:58
and I've always heard about thinking outside the box,
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I prije sam čula za izraz "misliti izvan okvira",
03:02
but it wasn't until I had actually gotten outside of my box
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ali tek kad sam izišla iz svojih okvira,
03:05
that something happened.
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nešto se dogodilo.
03:08
As I looked through the photos, there were some
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Kako sam pregledavala fotografije,
03:10
were over a hundred years old,
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od kojih su neke bile i starije od 100 godina,
03:11
some still in the envelope from the processing lab,
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neke još u omotnicama s razvijanja,
03:15
I couldn't help but think as a retoucher
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nisam mogla ne pomisliti da kao retušer
03:17
that I could fix that tear and mend that scratch,
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mogu popraviti ovu poderotinu ili ogrebotinu,
03:20
and I knew hundreds of people who could do the same.
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a znala sam i stotine ljudi koji bi mogli učiniti isto.
03:24
So that evening, I just reached out on Facebook
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Te večeri otišla sam na Facebook
03:26
and asked a few of them, and by morning
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i pitala nekoliko njih za pomoć. Do jutra je
03:28
the response had been so overwhelming and so positive,
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odaziv bio toliko velik i pozitivan
03:32
I knew we had to give it a go.
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da sam znala da moram pokušati.
03:34
So we started retouching photos.
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Tako smo počeli retuširati fotografije.
03:37
This was the very first.
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Ovo je bila prva.
03:39
Not terribly damaged, but where the water had caused
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Nije odviše oštećena, no voda je promijenila
03:44
that discoloration on the girl's face
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boju na djevojčičinom licu
03:46
had to be repaired with such accuracy and delicacy.
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te se to moralo ispraviti s velikom preciznošću i osjetljivošću.
03:50
Otherwise, that little girl isn't going to look
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Inače ta djevojčica više ne bi izgledala
03:52
like that little girl anymore, and surely that's as tragic
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kao ta djevojčica, što bi bilo tragično
03:55
as having the photo damaged.
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koliko i oštećenje fotografije.
03:58
(Applause)
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(Pljesak)
04:05
Over time, more photos came in, thankfully,
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S vremenom je stiglo još fotografija
04:08
and more retouchers were needed,
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i trebali smo više retušera
04:11
and so I reached out again on Facebook and LinkedIn,
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pa sam opet otišla na Facebook i LinkedIn
04:14
and within five days, 80 people wanted to help
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i kroz 5 dana pomoć je ponudilo
04:17
from 12 different countries.
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80 ljudi iz 12 zemalja.
04:19
Within two weeks, I had 150 people
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U dva se tjedna 150 ljudi
04:22
wanting to join in.
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željelo priključiti.
04:23
Within Japan, by July, we'd branched out
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Do srpnja smo se u Japanu proširili
04:26
to the neighboring town of Rikuzentakata,
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do susjednog grada Rikuzentakate
04:28
further north to a town called Yamada.
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i sjevernije do grada Yamade.
04:31
Once a week, we would set up our scanning equipment
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Jednom tjedno postavili bismo svoju opremu za skeniranje
04:34
in the temporary photo libraries that had been set up,
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u privremenim pohranama fotografija,
04:37
where people were reclaiming their photos.
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gdje su ljudi preuzimali svoje fotografije.
04:39
The older ladies sometimes hadn't seen a scanner before,
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Neke starije gospođe nikad nisu vidjele skener,
04:43
but within 10 minutes of them finding their lost photo,
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ali u roku 10 minuta nakon pronalaska svoje izgubljene fotografije,
04:47
they could give it to us, have it scanned,
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mogle su nam je dati, mi bismo je skenirali,
04:49
uploaded to a cloud server, it would be downloaded
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uploadali na cloud server, a tada bi je downloadao
04:51
by a gaijin, a stranger,
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gaijin, stranac,
04:53
somewhere on the other side of the globe,
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negdje na drugoj strani svijeta
04:55
and it'd start being fixed.
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i počeo je popravljati.
04:58
The time it took, however, to get it back
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Potpuno je druga priča vrijeme
05:01
is a completely different story,
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za koje je slika vraćena,
05:03
and it depended obviously on the damage involved.
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a ovisilo je, naravno, o šteti na fotografiji.
05:06
It could take an hour. It could take weeks.
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Moglo je trajati sat vremena, ali i tjednima
05:07
It could take months.
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ili mjesecima.
05:09
The kimono in this shot pretty much had to be hand-drawn,
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Kimono na ovoj snimci većinom se morao ručno nacrtati,
05:13
or pieced together, picking out the remaining parts of color
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ili spojiti zajedno, birajući preostale dijelove boje
05:17
and detail that the water hadn't damaged.
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i detalje koje voda nije oštetila.
05:20
It was very time-consuming.
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Trebalo je mnogo vremena.
05:22
Now, all these photos had been damaged by water,
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Sve ove fotografije oštetila je voda,
05:25
submerged in salt water, covered in bacteria,
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bile su uronjene u slanu vodu, prekrivene bakterijama,
05:28
in sewage, sometimes even in oil, all of which over time
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kanalizacijskom vodom, ponekad čak i uljem, a sve to
05:32
is going to continue to damage them,
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i dalje će ih oštećivati
05:34
so hand-cleaning them was a huge part of the project.
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pa je ručno čišćenje bilo ogroman dio projekta.
05:37
We couldn't retouch the photo unless it was cleaned,
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Nismo mogli retuširati fotografiju ako nije očišćena,
05:40
dry and reclaimed.
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suha i ako vlasnik nije pronađen.
05:43
Now, we were lucky with our hand-cleaning.
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Imali smo sreće s ručnim čišćenjem.
05:45
We had an amazing local woman who guided us.
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Vodila nas je jedna čudesna mještanka.
05:48
It's very easy to do more damage to those damaged photos.
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Vrlo je lako još više oštetiti oštećene fotografije.
05:53
As my team leader Wynne once said,
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Kako je Wynne, voditeljica mog tima, jednom rekla,
05:54
it's like doing a tattoo on someone.
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to je poput tetoviranja.
05:56
You don't get a chance to mess it up.
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Ne smijete pogriješiti.
06:00
The lady who brought us these photos was lucky,
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Žena koja nam je donijela ove fotografije imala je sreće,
06:03
as far as the photos go.
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što se tiče fotografija.
06:05
She had started hand-cleaning them herself and stopped
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Počela ih je sama ručno čistiti i stala je
06:08
when she realized she was doing more damage.
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kad je shvatila da ih još više uništava.
06:10
She also had duplicates.
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Imala je duplikate.
06:12
Areas like her husband and her face, which otherwise
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Područja poput njenog muža i njenog lica,
06:15
would have been completely impossible to fix,
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koja bi inače bilo nemoguće popraviti,
06:17
we could just put them together in one good photo,
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jednostavno smo spojili u jednu dobru fotografiju
06:20
and remake the whole photo.
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i iznova načinili cijelu fotografiju.
06:23
When she collected the photos from us,
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Kad je preuzela slike,
06:25
she shared a bit of her story with us.
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ispričala nam je dio svoje priče.
06:28
Her photos were found by her husband's colleagues
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Njezine fotografije pronašle su kolege njezinog muža
06:31
at a local fire department in the debris
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u mjesnom vatrogasnom domu među naplavinama
06:33
a long way from where the home had once stood,
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daleko od mjesta gdje je nekad bio njihov dom
06:36
and they'd recognized him.
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i prepoznali su ga.
06:38
The day of the tsunami, he'd actually been in charge
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Na dan tsunamija, on je bio zadužen
06:40
of making sure the tsunami gates were closed.
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osigurati da su brane za tsunami zatvorene.
06:43
He had to go towards the water as the sirens sounded.
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Morao je ići prema vodi kad su se sirene oglasile.
06:46
Her two little boys, not so little anymore, but her two boys
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Njezina dva sinčića, koja više nisu tako mala,
06:49
were both at school, separate schools.
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bila su u školi, u dvije različite škole.
06:52
One of them got caught up in the water.
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Jednog od njih sustigla je voda.
06:54
It took her a week to find them all again
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Trebalo joj je tjedan dana kako bi ih sve pronašla
06:56
and find out that they had all survived.
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i saznala da su svi preživjeli.
06:58
The day I gave her the photos also happened to be
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Onog dana kad sam joj predala slike ujedno je bio
07:01
her youngest son's 14th birthday.
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i 14. rođendan njenog mlađeg sina.
07:05
For her, despite all of this, those photos
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Unatoč svemu, za nju su te fotografije
07:09
were the perfect gift back to him,
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bile savršen dar za njega,
07:12
something he could look at again, something he remembered from before
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nešto što je mogao gledati, nešto čega se mogao sjećati otprije,
07:15
that wasn't still scarred from that day in March
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što nije imalo ožiljke od onog dana u ožujku
07:19
when absolutely everything else in his life had changed
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kad se baš sve ostalo u njegovom životu promijenilo
07:22
or been destroyed.
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ili je bilo uništeno.
07:26
After six months in Japan,
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Nakon šest mjeseci u Japanu
07:28
1,100 volunteers had passed through All Hands,
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1100 volontera izmijenilo se kroz All Hands.
07:31
hundreds of whom had helped us hand-clean
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Stotine njih pomoglo nam je ručno očistiti
07:33
over 135,000 photographs,
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preko 135.000 fotografija,
07:37
the large majority — (Applause) —
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od kojih je velika većina -- (Pljesak) --
07:42
a large majority of which did actually find their home again,
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od kojih je velika većina opet pronašla svoj dom.
07:45
importantly.
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a to je važno.
07:48
Over five hundred volunteers around the globe
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Više od 500 volontera iz cijelog svijeta
07:51
helped us get 90 families hundreds of photographs back,
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pomoglo nam je vratiti stotine fotografija 90 obitelji,
07:56
fully restored and retouched.
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potpuno obnovljene i retuširane.
07:58
During this time, we hadn't really spent more than
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Tijekom tog razdoblja, nismo potrošili
08:01
about a thousand dollars in equipment and materials,
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više od 1000 dolara na opremu i materijale,
08:04
most of which was printer inks.
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većinom na tintu za printere.
08:07
We take photos constantly.
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Stalno stvaramo fotografije.
08:10
A photo is a reminder of someone or something,
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Fotografija je podsjetnik na nekoga ili nešto,
08:12
a place, a relationship, a loved one.
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na mjesto, vezu, voljenu osobu.
08:15
They're our memory-keepers and our histories,
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One su čuvari naših sjećanja i naše povijesti,
08:18
the last thing we would grab
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zadnja stvar koju bismo zgrabili
08:20
and the first thing you'd go back to look for.
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i prva stvar koju se vraćamo potražiti.
08:23
That's all this project was about,
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To je bila poanta našeg projekta:
08:25
about restoring those little bits of humanity,
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obnavljanje tih komadića ljudskosti,
08:29
giving someone that connection back.
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vraćanje te veze ljudima.
08:31
When a photo like this can be returned to someone like this,
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Kad ovakvu fotografiju nekome možemo vratiti ovakvu,
08:36
it makes a huge difference
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to mnogo znači
08:38
in the lives of the person receiving it.
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u životu osobe koja je prima.
08:41
The project's also made a big difference in the lives of the retouchers.
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Projekt je ostavio traga i u životima retušera.
08:45
For some of them, it's given them a connection
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Nekima od njih dao je vezu
08:48
to something bigger, giving something back,
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s nečim većim, vraćanjem natrag,
08:51
using their talents on something
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korištenjem njihovih talenata za nešto drugo
08:52
other than skinny models and perfect skin.
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osim mršavih modela i savršene kože.
08:56
I would like to conclude by reading an email
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Za kraj bih pročitala e-mail
08:59
I got from one of them, Cindy,
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koji sam dobila od Cindy, jedne od retušera,
09:01
the day I finally got back from Japan after six months.
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na dan kad sam se napokon vratila iz Japana nakon šest mjeseci.
09:06
"As I worked, I couldn't help but think about the individuals
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"Kako sam radila, nisam mogla ne misliti o pojedinim ljudima
09:09
and the stories represented in the images.
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i pričama prikazanima na slikama.
09:12
One in particular, a photo of women of all ages,
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Jedna me posebno ganula -- fotografija sa ženama svih dobi,
09:16
from grandmother to little girl, gathered around a baby,
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od bake do djevojčice, okupljenima oko djeteta,
09:20
struck a chord, because a similar photo from my family,
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zato što slična fotografija moje obitelji,
09:24
my grandmother and mother, myself,
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moje bake, majke i mene,
09:26
and newborn daughter, hangs on our wall.
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novorođene kćeri, visi na našem zidu.
09:30
Across the globe, throughout the ages,
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Diljem svijeta, kroz razna razdoblja,
09:33
our basic needs are just the same, aren't they?"
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naše su osnovne potrebe iste, zar ne?"
09:37
Thank you. (Applause)
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Hvala. (Pljesak)
09:39
(Applause)
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(Pljesak)
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