3 ways to measure your adaptability -- and how to improve it | Natalie Fratto

335,033 views ・ 2019-07-31

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I met 273 start-up founders last year.
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And each one was looking for money.
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As a tech investor,
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my goal was to sort through everyone that I met
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and make a quick determination
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about which ones had the potential to make something really big.
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But what makes a great founder?
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This is a question I ask myself daily.
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Some venture capitalists place bets
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based on a founder's previous background.
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Did they go to an Ivy League school?
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Have they worked at a blue-chip company?
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Have they built out a big vision before?
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Effectively, how smart is this person?
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Other VCs asses a founder's emotional quotient, or EQ.
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How well will this person build teams
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and build rapport across customers and clients?
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I have a different methodology to assess start-up founders, though,
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and it's not complicated.
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I look for signs of one specific trait.
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Not IQ, not EQ.
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It's adaptability:
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how well a person reacts to the inevitability of change,
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and lots of it.
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That's the single most important determinant for me.
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I subscribe to the belief
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that adaptability itself is a form of intelligence,
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and our adaptability quotient, or AQ,
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is something that can be measured, tested and improved.
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AQ isn't just useful for start-up founders, however.
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I think it's increasingly important for all of us.
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Because the world is speeding up.
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We know that the rate of technological change is accelerating,
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which is forcing our brains to react.
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Whether you're navigating changing job conditions
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brought on by automation,
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shifting geopolitics in a more globalized world,
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or simply changing family dynamics and personal relationships.
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Each of us, as individuals, groups,
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corporations and even governments
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are being forced to grapple with more change
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than ever before in human history.
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So, how do we assess our adaptability?
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I use three tricks when meeting with founders.
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Here's the first.
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Think back to your most recent job interview.
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What kind of questions were you asked?
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Probably some variation of, "Tell me about a time when," right?
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Instead, to interview for adaptability,
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I like to ask "what if" questions.
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What if your main revenue stream were to dry up overnight?
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What if a heat wave prevented every single customer
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from being able to visit your store?
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Asking "what if," instead of asking about the past,
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forces the brain to simulate.
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To picture multiple possible versions of the future.
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The strength of that vision,
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as well as how many distinct scenarios someone can conjure, tells me a lot.
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Practicing simulations is a sort of safe testing ground
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for improving adaptability.
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Instead of testing how you take in and retain information,
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like an IQ test might,
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it tests how you manipulate information,
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given a constraint,
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in order to achieve a specific goal.
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The second trick that I use to assess adaptability in founders
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is to look for signs of unlearning.
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Active unlearners seek to challenge what they presume to already know,
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and instead, override that data with new information.
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Kind of like a computer running a disk cleanup.
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Take the example of Destin Sandlin,
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who programed his bicycle to turn left when he steered it right
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and vice versa.
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He called this his Backwards Brain Bike,
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and it took him nearly eight months
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just to learn how to ride it kind of, sort of normally.
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The fact that Destin was able to unlearn his regular bike
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in favor of a new one, though,
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signals something awesome about our adaptability.
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It's not fixed.
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Instead, each of us has the capacity to improve it,
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through dedication and hard work.
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On the last page of Gandhi's autobiography, he wrote,
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"I must reduce myself to zero."
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At many points in his very full life,
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he was still seeking to return to a beginner's mindset, to zero.
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To unlearn.
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In this way, I think it's pretty safe to say
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Gandhi had a high AQ score.
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(Laughter)
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The third and final trick
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that I use to assess a founder's adaptability
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is to look for people who infuse exploration
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into their life and their business.
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There's a sort of natural tension between exploration and exploitation.
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And collectively,
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all of us tend to overvalue exploitation.
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Here's what I mean.
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In the year 2000,
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a man finagled his way into a meeting with John Antioco,
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the CEO of Blockbuster,
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and proposed a partnership
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to manage Blockbuster's fledgling online business.
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The CEO John laughed him out of the room, saying,
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"I have millions of existing customers
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and thousands of successful retail stores.
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I really need to focus on the money."
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The other man in the meeting, however,
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turned out to be Reed Hastings, the CEO of Netflix.
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In 2018, Netflix brought in 15.8 billion dollars,
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while Blockbuster filed for bankruptcy in 2010,
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directly 10 years after that meeting.
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The Blockbuster CEO
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was too focused on exploiting his already successful business model,
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so much so that he couldn't see around the next corner.
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In that way, his previous success
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became the enemy of his adaptability potential.
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For the founders that I work with,
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I frame exploration as a state of constant seeking.
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To never fall too far in love with your wins
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but rather continue to proactively seek out what might kill you next.
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When I first started exploring adaptability,
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the thing I found most exciting is that we can improve it.
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Each of us has the capacity to become more adaptable.
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But think of it like a muscle:
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it's got to be exercised.
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And don't get discouraged if it takes a while.
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Remember Destin Sandlin?
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It took him eight months just to learn how to ride a bike.
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Over time, using the tricks that I use on founders --
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asking "what if" questions, actively unlearning
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and prioritizing exploration over exploitation
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can put you in the driver's seat --
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so that the next time something big changes,
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you're already prepared.
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We're entering a future where IQ and EQ
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both matter way less than how fast you're able to adapt.
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So I hope that these tools help you to raise your own AQ.
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Thank you.
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(Applause)
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