Avi Reichental: What’s next in 3D printing

Prevodilac: Petar Atanasovski Lektor: Mile Živković

My grandfather was a cobbler.

Moj deda je bio obućar.

Back in the day, he made custom-made shoes.

U to vreme je pravio cipele po narudžbini.

I never got to meet him.

Nikada ga nisam upoznao.

He perished in the Holocaust.

Stradao je u holokaustu.

But I did inherit his love for making,

Ali sam nasledio njegovu ljubav prema stvaralaštvu,

except that it doesn't exist that much anymore.

osim što ono ne postoji baš u današnje vreme.

You see, while the Industrial Revolution

Vidite, iako je industrijska revolucija

did a great deal to improve humanity,

učinila velike stvari za unapređenje čovečanstva,

it eradicated the very skill

iskorenila je veštinu

that my grandfather loved,

koju je moj deda voleo

and it atrophied craftsmanship as we know it.

i uništila je zanat kakav mi znamo.

But all of that is about to change with 3D printing,

Ali sve to će se promeniti sa 3D štampom,

and it all started with this,

i sve je počelo sa ovim,

the very first part

prvi deo

that was ever printed.

koji je ikada odštampan.

It's a little older than TED.

Malo je stariji nego TED.

It was printed in 1983

Odštampao ga je 1983.

by Chuck Hull,

Čak Hol,

who invented 3D printing.

koji je izumeo 3D štampu.

But the thing that I want to talk to you about today,

Ali ono o čemu danas želim sa vama da pričam,

the big idea that I want to discuss with you,

velika ideja o kojoj želim da diskutujemo

is not that 3D printing

nije to da će 3D štampa

is going to catapult us into the future,

da nas katapultira u budućnost,

but rather that it's actually going

već da će nas povezati

to connect us with our heritage,

sa našim nasleđem,

and it's going to usher in a new era

i uvešće novo doba lokalne,

of localized, distributed manufacturing

distribuirane proizvodnje

that is actually based

koja se zapravo zasniva

on digital fabrication.

na digitalnoj izradi.

So think about useful things.

Dakle, mislite o korisnim stvarima.

You all know your shoe size.

Svi znate svoju veličinu cipela.

How many of you know the size

Koliko vas zna veličinu

of the bridge of your nose

vaše nozdrve

or the distance between your temples?

ili razmaka između slepoočnica?

Anybody?

Bilo ko?

Wouldn't it be awesome if you could,

Zar ne bi bilo super kada biste mogli,

for the first time, get eyewear

prvi put u životu, uzeti naočare

that actually fits you perfectly

koje vam zapravo savršeno pristaju

and doesn't require any hinge assembly,

i ne zahtevaju nikakve šarke,

so chances are, the hinges are not going to break?

tako da se šarke verovatno neće slomiti?

But the implications of 3D printing

Ali primena 3D štampanja

go well beyond the tips of our noses.

prevazilazi potrebe naših noseva.

When I met Amanda for the first time,

Kada sam upoznao Amandu prvi put,

she could already stand up and walk a little bit

mogla je već da ustane i da hoda pomalo

even though she was paralyzed from the waist down,

iako je bila paralizovana od struka na niže

but she complained to me that her suit

ali žalila mi se da joj je odelo

was uncomfortable.

neudobno.

It was a beautiful robotic suit

Bilo je to predivno robotičko odelo

made by Ekso Bionics,

koje je napravila firma "Ekso Bionics"

but it wasn't inspired by her body.

ali nije bilo konstruisano po njenom telu.

It wasn't made to measure.

Nije bilo po meri.

So she challenged me to make her something

Pa me je izazvala da napravim nešto

that was a little bit more feminine,

što će biti ženstvenije,

a little bit more elegant,

elegantnije

and lightweight,

i lakše,

and like good tailors,

i kao dobri krojači,

we thought that we would measure her digitally.

mislili smo da ćemo je izmeriti digitalno.

And we did. We built her an amazing suit.

I jesmo. Napravili smo neverovatno odelo.

The incredible part about what I learned

Neverovatni deo mog učenja

from Amanda is a lot of us are looking at 3D printing

od Amande je to što mnogi od nas gledaju

and we say to ourselves,

3D štampu i kažemo sebi

it's going to replace traditional methods.

kako će to zameniti tradicionalne metode.

Amanda looked at it and she said,

Amanda je pogledala i rekla,

it's an opportunity for me

to je prilika za mene

to reclaim my symmetry

da povratim sopstvenu simetriju

and to embrace my authenticity.

i da prihvatim svoju autentičnost.

And you know what? She's not standing still.

I znate šta? Ona ne samo da stoji.

She now wants to walk in high heels.

Ona sada želi da hoda u visokim štiklama.

It doesn't stop there.

Tu nije kraj.

3D printing is changing

3D štampa menja

personalized medical devices as we know them,

lična medicinska pomagala kakve ih poznajemo,

from new, beautiful, conformal,

od nove, predivne, komforne,

ventilated scoliosis braces

proteze za skoliozu sa protokom vazduha

to millions of dental restorations

do miliona stomatoloških prepravki

and to beautiful bracings

i predivnih proteza

for amputees,

za osobe s amputiranim udovima,

another opportunity to emotionally reconnect

nova mogućnost da se emotivno povežete

with your symmetry.

sa svojom simetrijom.

And as we sit here today,

I dok sedimo ovde danas,

you can go wireless on your braces

možete se povezati sa svojim protezama

with clear aligners,

sa prozirnim žičanim protezama

or your dental restorations.

ili stomatološkim prepravkama.

Millions of in-the-ear hearing aids

Milioni slušnih pomagala

are already 3D printed today.

su već štampani 3D.

Millions of people are served today

Milionima ljudi danas pomažu

from these devices.

ovi uređaji.

What about full knee replacements,

Šta je sa potpunom zamenom kolena

from your data, made to measure,

od vaših podataka, napravljenom po meri,

where all of the tools and guides are 3D printed?

gde su sva ta pomagala 3D štampana?

G.E. is using 3D printing

G.E. koristi 3D štampu

to make the next generation LEAP engine

kako bi napravio narednu generaciju LEAP motora

that will save fuel to the tune

koji će štedeti gorivo

of about 15 percent

za oko 15 procenata

and cost for an airline

i smanjiti troškove avio prevoza

of about 14 million dollars.

za oko 14 miliona dolara.

Good for G.E., right?

Divno za G.E. zar ne?

And their customers and the environment.

I njihove korisnike i okruženje.

But, you know, the even better news

Ali znate li da su još bolje vesti

is that this technology is no longer reserved

to da tehnologija nije više rezervisana

for deep-pocketed corporations.

za bogate korporacije.

Planetary Resources, a startup

"Planetary Resources", startap kompanija

for space explorations

za istraživanje svemira

is going to put out its first space probe later this year.

će napraviti svoju prvu svemirsku sondu ove godine.

It was a fraction of a NASA spaceship,

Veličine je tek jednog dela NASA-inog svemirskog broda,

it costs a fraction of its cost,

košta znatno manje

and it's made with less than a dozen moving parts,

i napravljen je sa manje od desetak delova

and it's going to be out in space later this year.

i biće poslat u svemir kasnije ove godine.

Google is taking on this very audacious project

Gugl je preuzeo na sebe ovaj smeli projekat

of making the block phone, the Ara.

pravljenja blok telefona, koji se zove Ara.

It's only possible because of the development

To je moguće samo zahvaljujući razvoju

of high-speed 3D printing that for the first time

brze 3D štampe koja će prvi put

will make functional, usable modules

napraviti funkcionalne, korisne module

that will go into it.

koji će ući u taj telefon.

A real moonshot, powered by 3D printing.

Pun pogodak, omogućen zahvaljujući 3D štampi.

How about food?

Šta je sa hranom?

What if we could, for the first time,

Šta kada bismo mogli, prvi put,

make incredible delectables

napraviti divne poslastice koje su jestive

like this beautiful TED Teddy here,

kao što je ovaj

predivni TED meda?

that are edible?

What if we could completely change the experience,

Šta kada bismo mogli u potpunosti da promenimo iskustvo,

like you see with that absinthe serving

kao što vidite sa ovim Absent posluženjem

that is completely 3D printed?

koje je u potpunosti 3D štampano?

And what if we could begin to put ingredients

I šta kada bismo mogli da stavimo sastojke

and colors and flavors in every taste,

i boje i ukuse u svaku materiju,

which means not only delicious foods

što bi značilo ne samo ukusnu hranu,

but the promise of personalized nutrition

već obećanje personalizovane ishrane

around the corner?

iza ćoška?

And that gets me to one of the biggest deals about 3D printing.

I to me dovodi do najveće koristi 3D štampe.

With 3D printing, complexity is free.

Sa 3D štampom, kompleksnost je besplatna.

The printer doesn't care

Štampač nije briga

if it makes the most rudimentary shape

ukoliko pravi najosnovniji

or the most complex shape,

ili najkompleksniji oblik

and that is completely turning design

i to potpuno preokreće dizajn

and manufacturing on its head as we know it.

i proizvodnju onakve kakve znamo.

Many people think that 3D printing will be

Mnogi ljudi misle da će 3D štampa biti

the end of manufacturing as we know it.

kraj proizvodnje kakvu znamo.

I think that it's the opportunity to put

Ja smatram da je to prilika

tomorrow's technology in the hands of youngsters

da sutrašnju tehnologiju stavimo u ruke mladima

that will create endless abundance

koji će kreirati beskrajno obilje

of job opportunities,

prilika za posao

and with that,

i sa tim

everybody can become an expert maker

svako će moći da postane ekspert

and an expert manufacturer.

u proizvodnji.

That will take new tools.

To će kreirati nove alate.

Not everybody knows how to use CAD,

Ne zna svako da koristi CAD,

so we're developing haptics,

pa kreiramo pokretnu tehnologiju,

perceptual devices

perceptivne uređaje

that will allow you to touch

koji će omogućiti da dodirnemo

and feel your designs

i osetimo dizajn

as if you play with digital clay.

kao da se igramo digitalnom glinom.

When you do things like that,

Kada tako uradite stvari,

and we also developed things that take

i razvili smo stvari koje prave

physical photographs that are instantly printable,

fotografije koje su istog trenutka spremne za štampu,

it will make it easier to create content,

biće lakše kreirati sadržaj

but with all of the unimagined,

ali zbog svega nezamišljenog,

we will also have the unintended,

imaćemo nenamernu,

like democratized counterfeiting

demokratsku pirateriju

and ubiquitous illegal possession.

i sveprisutno ilegalno posedovanje.

So many people ask me,

Dakle mnogi ljudi me pitaju,

will we have a 3D printer in every home?

da li ćemo imati 3D štampač u svakoj kući?

I think it's the wrong question to ask.

Mislim da je to pogrešno pitanje.

The right question to ask is,

Pravo pitanje je,

how will 3D printing change my life?

kako će 3D štampa promeniti moj život?

Or, in other words, what room in my house

Ili drugim rečima, koja soba u mojoj kući

will 3D printing fit in?

će biti pogodna za 3D štampu?

So everything that you see here

Dakle sve što vidite ovde

has been 3D printed,

je 3D štampano,

including these shoes

uključujući ove cipele

at the Amsterdam fashion show.

na sajmu mode u Amsterdamu.

Now, these are not my grandfather's shoes.

Sada, to nisu cipele mog dede.

These are shoes that represent

Ove cipele predstavljaju

the continuation of his passion

nastavak njegove strasti

for hyper-local manufacturing.

za hiper-lokalnu proizvodnju.

My grandfather didn't get to see Nike

Moj deda nije doživeo da vidi Najki

printing cleats for the recent Super Bowl,

kako štampa kopačke za prošli Superboul

and my father didn't get to see me standing

i moj otac nije doživeo da me vidi

in my hybridized 3D printed shoes.

kako stojim u 3D štampanim cipeleama.

He passed away three years ago.

Umro je pre 3 godine.

But Chuck Hull, the man that invented it all,

Ali Čak Hol, čovek koji je sve to izmislio

is right here in the house today,

je upravo ovde danas

and thanks to him,

i zahvaljujući njemu

I can say, thanks to his invention, I can say

mogu da kažem, zahvaljujući njegovom izumu

that I am a cobbler too,

da sam i ja obućar takođe

and by standing in these shoes

i stojeći u ovim cipelama

I am honoring my past

odajem počast svojoj prošlosti

while manufacturing the future.

kroz proizvodnju budućnosti.

Thank you.

Hvala vam.

(Applause)

(Aplauz)