Lucien Engelen: Crowdsource your health

24,527 views ・ 2012-02-15

TED


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00:15
I would like to talk to you about why many ehealth projects fail.
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And I really think that the most important thing of it
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is that we stopped listening to patients.
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And one thing we did at Radboud University
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is we appointed a Chief Listening Officer.
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Not in a very scientific way --
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she puts up a little cup of coffee or a cup of tea
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and asks patients, family, relatives,
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"What's up?
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How could we help you?"
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And we think, we like to think,
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that this is one of the major problems
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why all -- maybe not all --
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but most of the ehealth projects fail,
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since we stopped listening.
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This is my weight scale.
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It's a very simple thing. It's got one knob, on/off.
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And every morning I hop on it.
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And yes, I've got a challenge,
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as you might see.
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And I put my challenge on 95 kg.
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But the thing is that it's made this simple
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that whenever I hop on,
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it sends my data to Google Health as well.
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And it's collected by my general practitioner as well,
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so he can see what's my problem in weight,
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not on the very moment that I need cardiologic support
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or something like it,
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but also looking backward.
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But there's another thing.
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As some of you might know,
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I've got more than 4000 followers on Twitter.
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So every morning, I hop on my weight scale
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and before I'm in my car,
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people start talking to me,
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"I think you need a light lunch today, Lucien."
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(Laughter)
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But that's the nicest thing that could happen,
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since this is peer pressure.
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Peer pressure used to help patients --
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since this could be used for obesity,
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it could be used to stop patients from smoking.
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But on the other hand,
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it also could be used to get people out of their chairs
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and try to work together in some kind of gaming activity
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to get more control of their health.
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As of next week, it will soon be available,
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there will be this little blood-pressure meter
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connected to an iPhone or something or other.
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And people will be able, from their homes,
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to take their blood pressure,
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send it to their doctor
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and eventually share it with others, for instance,
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for over a 100 dollars.
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And this is the point where patients get into position
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and can collect, not only their own control again,
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be captain of their own ship,
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but also can help us in health care
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due to the challenges that we face,
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like health-care cost explosion,
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doubled demand and things like that,
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make techniques that are easy to use
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and start with this to embrace patients in the team.
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And you can do this with techniques like this,
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but also by crowdsourcing.
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And one of the things we did,
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that I would like to share with you introduced by a little video.
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(Music)
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(Heart-beat)
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We've all got navigation controls in our car.
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We maybe even have it in our cellphone.
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We perfectly know where all the ATMs are,
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just about the city of Maastricht.
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The other thing is we know where all the gas stations are.
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And sure, we could find fast food chains.
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But where would be the nearest AED to help this patient?
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We asked around, and nobody knew.
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Nobody knew where the nearest lifesaving AED
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was to be obtained right now.
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So what we did, we crowdsourced the Netherlands.
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We set up a website, and asked the crowd,
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"If you see an AED, please submit it,
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tell us where it is, tell us when it's open,"
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since sometimes in office hours it's closed, of course.
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And over 10,000 AEDs in the Netherlands
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already have been submitted.
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The next step we took was to find the applications for it.
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And we built an iPad application.
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We made an application for Layar: Augmented Reality,
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to find these AEDs.
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And whenever you are in a city like Maastricht,
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and somebody collapses, you can use your iPhone,
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and within the next weeks also your Microsoft cellphone,
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to find the nearest AED,
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which can save lives.
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And as of today,
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we would like to introduce this, not only as AED4EU,
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which is what the product is called,
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but also AED4US.
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And we would like to start this on a worldwide level.
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And ask all of our colleagues in the rest of the world,
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colleague universities, to help us
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to find and work and act like a hub
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to crowdsource all these AEDs all around the world,
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that whenever you're on holiday and somebody collapses,
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might it be your own relative or someone just in front of you,
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you can find this.
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The other thing we would like to ask
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is of companies also all over the world
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that will be able to help us validate these AEDs.
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These might be courier services
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or cable guys, for instance,
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just to see whether the AED that is submitted
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is still in place.
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So please help us on this one
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and try to make not only health a little bit better,
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but take control of it.
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Thank you.
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(Applause)
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