How the Band-Aid was invented | Moments of Vision 3 - Jessica Oreck

Kako je nastao flaster I Trenuci vizije 3 - Jessica Oreck

Prevoditelj: Ivan Stamenković Recezent: Igor Pureta

In a Moment of Vision...

U Trenucima vizije...

It's the 1920s.

!920.-te su.

Johnson and Johnson is well-established

Johnson i Johnson su dobrostojeći

for their production of large, cotton gauze dressings

zbog svoje proizvodnje velikih zavoja od gaze,

that are sterile and sealed against germs,

koji su sterilni i zapečaćeni protiv bacila,

a first of its kind.

prvi svoje vrste.

An employee by the name of Earle Dickson

Zaposlenik imena Earle Dickson

is recently married to a young, rather accident-prone woman.

oženio je nedavno mladu ženu, dosta sklonu nezgodama.

Her domestic cuts and burns are too minor for the company's large surgical dressings

Njene kućanske posjekotine i opekline su premale za velike kirurške gaze,

so Earle, in a moment of vision,

tako da Earle, u trenutku vizije,

cuts a small square of the sterile gauze and secures it to her finger

sječe mali komad sterilne gaze i stavlja je na njen prst

with an adhesive strip.

koristeći lejpljivu traku.

Earle is forced to make so many of these bandages for his clumsy wife,

Earle je prisiljen napraviti puno ovih malih zavoja za svoju nespretnu ženu,

he devises a method for a small production of them.

pa osmišlja proces proizvodnje

In order to keep the adhesive part from sticking together,

kako bi spriječio da se ljepljivi dijelovi slijepe,

he lines them with a crinoline fabric.

prekriva ih krinolin tkaninom.

Johnson and Johnson begins production of Earle's invention.

Johnson i Johnson počinju proizvoditi Earlov izum,

In a brilliant marketing move,

u briljantnom marketinškom potezu,

they distribute, for free, an unlimited number of Band-Aids

distribuiraju, potpuno besplatno, neograničen broj flastera

to all the Boy Scout Troops across America.

svim izviđačima u Americi.

It doesn't take long for them to become a household item.

Nije trebalo dugo da oni postanu dio svakog doma.

It is estimated that Johnson and Johnson

Procjenjuje se kako su Johnson i Johnson

has since made more than 100 billion Band-Aids.

proizveli 100 milijardi flastera od tada.