See how the rest of the world lives, organized by income | Anna Rosling Rönnlund

827,051 views ・ 2018-01-18

TED


請雙擊下方英文字幕播放視頻。

譯者: Lilian Chiu 審譯者: Adrienne Lin
00:13
What images do we see from the rest of the world?
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在世界的其他地方, 我們看到的是什麼影像?
00:16
We see natural disasters,
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我們看到天然災害、
00:19
war, terror.
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戰爭、恐怖景象。
00:21
We see refugees,
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我們看到難民,
00:22
and we see horrible diseases.
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我們看到可怕的疾病。
00:24
Right?
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對嗎?
00:25
We see beautiful beaches,
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我們看到美麗的海灘、
00:27
cute animals,
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可愛的動物、
00:28
beautiful nature,
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美麗的大自然、
00:29
cultural rites and stuff.
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文化儀式等等。
00:32
And then we're supposed to make the connection in our head
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接著,我們應該會在 我們的腦袋中建立連結,
00:35
and create a worldview out of this.
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用這些來創造一個世界觀。
00:37
And how is that possible?
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這怎麼可能?
00:39
I mean, the world seems so strange.
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我是指,這世界看起來相當奇怪。
00:42
And I don't think it is.
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而我不認為如此。
00:44
I don't think the world is that strange, actually.
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其實,我不覺得這世界有那麼奇怪。
00:47
I've got an idea.
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我有一個想法。
00:48
So, imagine the world as a street,
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把這世界想像成一條街,
00:52
where the poorest live on one end and the richest on the other,
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最貧窮的人住在一頭, 最富有的人住在另一頭,
00:55
and everyone in the world lives on this street.
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全世界的人都住在這條街上。
00:58
You live there, I live there,
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你住在那裡,我住在那裡,
01:01
and the neighbors we have are the ones with the same income.
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我們的鄰居是和我們收入相同的人。
01:04
People that live in the same block as me,
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和我住在同一個街區的人,
01:07
they are from other countries, other cultures, other religions.
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他們來自其他國家、 其他文化、其他宗教。
01:13
The street might look something like this.
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那條街看起來可能就像這樣。 (貧窮---富有)
01:15
And I was curious.
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我很好奇。
01:17
In Sweden where I live,
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在瑞典,我住的地方,
01:19
I've been meeting quite a lot of students.
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我見過許多學生。
01:22
And I wanted to know,
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我想要知道,
01:23
where would they think they belong on a street like this?
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依他們所見,在像這樣的 街上他們屬於哪裡?
01:26
So we changed these houses into people.
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所以,我們把這些房子改成人。
01:30
This is the seven billion people that live in the world.
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這些是住在這世界上的七十億人。
01:33
And just by living in Sweden, most likely you belong there,
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單單因為住在瑞士, 就最有可能屬於這個族群,
01:37
which is the richest group.
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最富有的族群。
01:39
But the students, when you ask them,
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但問及這些學生時,
01:42
they think they are in the middle.
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他們認為他們在中間。
01:44
And how can you understand the world
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你要如何了解世界,
01:46
when you see all these scary images from the world,
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當你看到來自世界的所有這些影像,
01:50
and you think you live in the middle, while you're actually atop?
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且你明明就是在頂端, 卻以為你在中間?
01:54
Not very easy.
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並不很容易。
01:55
So I sent out photographers
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所以我派出攝影師,
01:57
to 264 homes in 50 countries -- so far, still counting --
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到 50 個國家的 264 個家中- 這是截至目前,數字還在增加中-
02:03
and in each home, the photographers take the same set of photos.
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在每個家中,攝影師 會拍同樣一組照片。
02:07
They take the bed,
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他們會拍床舖、
02:09
the stove,
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爐灶、
02:10
the toys
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玩具,
02:11
and about 135 other things.
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以及大約其他 135 種東西。
02:14
So we have 40,000 images or something at the moment,
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目前我們有大約四萬張圖像,
02:17
and it looks something like this.
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看起來像是這樣。
02:20
Here we see, it says on the top,
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我們可以看到最上面寫著:
02:22
"Families in the world by income,"
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「全世界的家庭,依收入排列」,
02:24
and we have the street represented just beneath it, you can see.
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可以看見,下方寫著代表的街道。
02:28
And then we see some of the families we have visited.
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接著是我們造訪過的一些家庭。
02:31
We have the poorer to the left, the richer to the right,
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最左邊是最貧窮的, 最右邊是最富有的,
02:33
and everybody else in between, as the concept says.
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其他人在中間, 也就是剛才提到的概念。
02:37
We can go down and see the different families we have been to so far.
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我們可以向下捲動, 看看我們目前造訪過的家庭。
02:41
Here, for instance, we have a family in Zimbabwe,
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比如,在這裡有個在辛巴威的家庭,
02:43
one in India, one in Russia, and one in Mexico, for instance.
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還有比如在印度、俄國, 和墨西哥的家庭。
02:47
So we can go around and look at the families this way.
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所以我們可以用這種方式 到處瀏覽這些家庭。
02:49
But of course, we can choose if we want to see some certain countries
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但,當然,我們可以 只選某些國家來看,
02:53
and compare them,
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拿它們做比較,
02:54
or regions, or if we want, to see other things.
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或也可以選區域,來看其他東西。
02:56
So let's go to the front doors
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咱們來看看前門,
02:58
and see what they look like.
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看看它們是什麼樣子。
03:00
Go here, and this is the world by front doors, ordered by income.
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到這裡,這是世界各地的前門, 根據收入來排列。
03:06
And we can see the big difference
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在這裡可以看到很大的差異,
03:08
from India, Philippines, China, Ukraine, in these examples, for instance.
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比如,在這些例子中的國家是 印度、菲律賓、中國、烏克蘭。
03:13
What if we go into the home?
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如果我們進入家中呢?
03:15
We can look at beds.
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我們可以看床舖。
03:19
This is what beds can look like.
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床舖看起來是像這樣子的。
03:21
Doesn't look like the glossy magazines.
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看起來並不像浮誇的雜誌。
03:23
Doesn't look like the scary images in the media.
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看起來並不像媒體上的恐怖影像。
03:26
So remember that the students in Sweden,
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記得嗎,在瑞典的學生
03:28
they thought they were in the middle of the world income.
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認為他們在世界收入的中間區段。
03:31
So let's go there.
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那我們看看中間區段。
03:33
We zoom in here by filtering the street to the middle,
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我們來過濾街道, 將中間區段放大觀看,
03:38
like this,
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像這樣,
03:40
and then I ask the students:
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接著我問那些學生:
03:41
Is this what your bedroom looks like?
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你們的臥房看起來像這樣嗎?
03:43
And they would actually not feel very at home.
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他們不太會覺得 這些地方像他們的家。
03:47
So we go down and see, do they feel more at home here?
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所以我們向下捲動, 這裡有沒有比較像家的感覺?
03:51
And they would say,
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他們會說,
03:52
no, this is not what a Swedish typical bedroom looks like.
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不,在瑞典,典型的臥房不像這樣。
03:55
We go up here,
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我們向上看到這裡,
03:57
and suddenly, they feel sort of at home.
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突然間,他們有點回到家的感覺了。
04:00
And we can see here in this image,
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我們可以在這張影像中看到
04:02
we see bedrooms in China, Netherlands,
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中國、荷蘭、
04:05
South Korea, France and the United States, for instance.
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南韓、法國,以及美國等地的臥房。
04:09
So we can click here.
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我們可以點選這裡。
04:10
If we want to know more about the family, the home in which this bed stands,
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如果我們想要進一步 了解這張床代表的家庭,
04:15
we can just click it and go to the family,
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我們可以直接點選它, 就會進入對應的家庭,
04:18
and we can see all the images from that family.
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就可以看到這個家庭的所有影像。
04:21
We can go this way, too.
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我們也可以用這種方式查看。
04:23
And of course, this is free for anyone to use.
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當然,這網站是免費供大家使用的。
04:25
So just go here, and please add more images, of course.
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所以,去看看,當然, 也請加入更多影像。
04:29
My personal favorite that everyone always tries to make me not show,
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我個人的最愛, 大家總是叫我不要展示出來,
04:32
I'm going to show you now, and that's toilets,
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我現在要展示給你們看, 那就是廁所,
04:35
because you're not really allowed to look at people's toilets,
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因為看別人的廁所是不被允許的,
04:38
but now we can just do it, right?
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但我們現在可以看一下,對吧?
04:39
So here (Laughter) we have a lot of toilets.
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所以,在這裡(笑聲), 我們有許多廁所。
04:42
They look pretty much as we're used to, right?
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它們看起來跟我們 自家的廁所差不多,對吧?
04:44
And they are in China, Netherlands, United States, Nepal and so forth,
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這些廁所在中國、荷蘭、 美國、尼泊爾等地,
04:48
Ukraine, France.
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還有烏克蘭、法國。
04:49
And they look pretty similar, right?
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它們看起來都很像,對嗎?
04:51
But remember, we are in the top.
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但,切記,我們在看的是頂端。
04:54
So what about checking all the toilets?
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如果看看所有的廁所呢?
04:59
Now it looks a bit different, doesn't it?
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現在看起來不太一樣了,是嗎?
05:01
So this way we can visually browse through categories of imagery,
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以這種方式,我們可以用 視覺方式瀏覽各種圖像類別,
05:07
using photos as data.
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把照片當作資料來用。
05:09
But not everything works as a photo.
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但並非一切都能用照片來呈現。
05:13
Sometimes it's easier to understand what people do,
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有時,了解人們「做什麼」 是比較容易的,
05:16
so we also do video snippets of everyday activities,
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所以我們也針對日常活動做短片,
05:20
such as washing hands, doing laundry,
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比如洗手、洗衣服、
05:22
brushing teeth, and so on.
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刷牙等等。
05:24
And I'm going to show you a short snippet of tooth-brushing,
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接下來讓各位看一小段刷牙的影片,
05:27
and we’re going to start at the top.
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我們從最上層的開始看。
05:31
So we see people brushing their teeth.
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所以,我們看到人們在刷牙。
05:34
Pretty interesting to see
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可以看到很有趣的一點,
05:37
the same type of plastic toothbrush is being used in all these places
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在這些地方的人用的是 同一種塑膠牙刷,
05:41
in the same way, right?
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用法也相同,對嗎?
05:44
Some are more serious than others --
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有些人比較認真...
05:46
(Laughter)
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(笑聲)
05:47
but still, the toothbrush is there.
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但,他們用的都是牙刷。
05:49
And then, coming down to this poorer end,
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接著來看看貧窮的一端,
05:51
then we will see people start using sticks,
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我們會開始看到人們用棒狀物,
05:55
and they will sometimes use their finger to brush their teeth.
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有時他們還會用他們的手指來刷牙。
06:00
So this particular woman in Malawi,
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這位特別的馬拉威女子,
06:02
when she brushes her teeth,
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當她刷牙時,
06:04
she scrapes some mud off from her wall
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她會從牆壁上刮下一些泥巴,
06:06
and she mixes it with water, and then she's brushing.
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把那些泥巴和水混合,再用來刷牙。
06:09
Therefore, in the Dollar Street material,
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所以,在 Dollar Street 網站的素材中,
06:11
we have tagged this image
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我們同時把這張影像標為
06:14
not only as her wall, which it is,
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她的牆壁,這是事實,
06:16
but also as her toothpaste,
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我們也將之標成她的牙膏,
06:18
because that is also what she uses it for.
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因為她也的確把它當牙膏用。
06:22
So we can say, in the poorer end of the street,
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所以,我們可以說, 在街道的貧窮端,
06:25
you will use a stick or your finger,
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你會用棒狀物或手指刷牙,
06:27
you come to the middle, you will start using a toothbrush,
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如果來到中間區段, 你會開始用牙刷,
06:30
and then you come up to the top,
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接著,當你來到頂端時,
06:32
and you will start using one each.
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會開始每人有一支牙刷。
06:34
Pretty nice, not sharing a toothbrush with your grandma.
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不用和祖母共享牙刷是很棒的。
06:37
And you can also look at some countries.
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你也可以看看某些國家。
06:40
Here, we have the income distribution within the US,
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這裡看到的是美國的收入分佈圖,
06:43
most people in the middle.
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大部分的人落在中間。
06:44
We have a family we visited in the richer end, the Howards.
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我們造訪了富有端的 一個家庭,霍華家。
06:48
We can see their home here.
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這是他們的家。
06:50
And we also visited a family in the poorer end, down here.
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我們也造訪了貧窮端的 一個家庭,在下面這裡。
06:54
And then what we can do now is we can do instant comparisons
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現在我們能做一些立即的比較,
06:57
of things in their homes.
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比較他們家中的東西。
06:59
Let's look in their cutlery drawer.
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咱們來看看他們的餐具抽屜。
07:01
So, observe the Hadleys:
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觀察看看哈德利家:
07:03
they have all their cutlery in a green plastic box.
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他們所有的餐具都放在 一個綠色的塑膠盒中。
07:07
and they have a few different types and some of them are plastic,
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餐具類型不多, 且當中有些是塑膠的,
07:11
while the Howards, they have this wooden drawer
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反觀霍華家,他們有個木製抽屜,
07:14
with small wooden compartments in it
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裡面有木製的小隔板,
07:16
and a section for each type of cutlery.
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每一格放一種餐具。
07:20
We can add more families,
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我們可以加入更多家庭,
07:22
and we can see kitchen sinks,
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我們可以看廚房的水槽,
07:24
or maybe living rooms.
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或者可以看客廳。
07:27
Of course, we can do the same in other countries.
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當然,我們也可以對 其他國家做同樣的比較。
07:29
So we go to China, we pick three families.
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所以我們來到中國,選了三個家庭,
07:33
we look at their houses,
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看看他們的房子,
07:35
we can look at their sofas,
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我們可以看看他們的沙發,
07:37
we can look at their stoves.
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我們可以看看他們的爐灶。
07:38
And when you see these stoves,
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當你看到這些爐灶時,
07:40
I think it's obvious that it's a stupid thing
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我認為,很明顯可以看出,
通常我們談到其他國家時,
07:43
that usually, when we think about other countries,
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我們會認為他們會遵循某種做事方式, 這個想法是很愚蠢的。
07:46
we think they have a certain way of doing things.
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07:49
But look at these stoves.
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但,看看這些爐灶。
07:50
Very different, right,
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非常不同,對吧?
07:52
because it depends on what income level you have,
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因為這牽涉到各家的收入水平
07:54
how you're going to cook your food.
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以及烹飪方式。
07:56
But the cool thing is when we start comparing across countries.
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但很酷的是我們開始做跨國比較後的發現。
08:00
So here we have China and the US.
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在這裡,我們比較了中國和美國。
08:03
See the big overlap between these two.
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兩者有很大一塊重疊處。
08:06
So we picked the two homes we have already seen in these countries,
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我們從這兩個國家挑選了 兩個剛才看過的家庭:
08:10
the Wus and the Howards.
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吳家和霍華家。
08:13
Standing in their bedroom,
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站在他們的臥房,
08:14
pretty hard to tell which one is China and which one is the US, right?
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很難分辨哪個是中國、 哪個是美國,對嗎?
08:18
Both have brown leather sofas,
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兩家都是褐色的皮沙發,
08:21
and they have similar play structures.
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他們還有相似的遊樂設施。
08:23
Most likely both are made in China,
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很可能兩者都是中國製造,
08:24
so, I mean, that's not very strange --
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所以,我是指,那並不奇怪...
08:26
(Laughter)
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(笑聲)
08:27
but that is similar.
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但是很相似。
08:29
We can of course go down to the other end of the street,
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當然,我們也可以 去看看街道的另一端,
08:32
adding Nigeria.
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加上奈及利亞。
08:33
So let's compare two homes in China and Nigeria.
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咱們來比較中國 和奈及利亞的兩個家庭。
08:37
Looking at the family photos,
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看看家庭成員合照,
08:39
they do not look like they have a lot in common, do they?
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兩張照片並沒有很多相似處,對嗎?
08:42
But start seeing their ceiling.
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但開始看看他們的屋頂。
08:44
They have a plastic shield and grass.
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他們有塑膠的遮蔽物再蓋上草。
08:47
They have the same kind of sofa,
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他們有同一類的沙發,
08:49
they store their grain in similar ways,
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他們用類似的方式儲存穀物,
08:53
they're going to have fish for dinner,
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他們晚餐要吃魚,
08:55
and they're boiling their water in identical ways.
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且他們用相同的方式煮水。
08:58
So if we would visit any of these homes,
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所以,如果我們造訪其中任何一家,
09:01
there's a huge risk that we would say we know anything
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有很大的風險是, 我們可能會說我們完全知道
09:05
about the specific way you do things in China or Nigeria,
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在中國或奈及利亞的特定做事方式,
09:09
while, looking at this, it's quite obvious --
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但,看看這個,十分明顯-
09:12
this is how you do things on this income level.
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這是這種收入水平的做事方式。
09:14
That is what you can see when you go through the imagery in Dollar Street.
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這就是你在 Dollar Street 看 各種影像時可以了解到的事。
09:18
So going back to the figures,
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所以,回到先前的數字,
09:20
the seven billion people of the world,
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世界上的七十億人,
09:23
now we're going to do a quick recap.
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我們快速重述一下。
09:25
We're going to look at comparisons of things in the poorest group:
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我們要來把最貧窮的族群 拿來做下列比較:
09:29
beds,
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床舖、
09:30
roofs,
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屋頂、
09:32
cooking.
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煮飯。
09:33
And observe, in all these comparisons,
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在這些比較中,去觀察看看,
09:36
their homes are chosen
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他們的家庭會被選中,
09:37
so they are in completely different places of the world.
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是因為他們在世界上 完全不同的地方。
09:40
But what we see is pretty identical.
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但我們所看見的卻很相近。
09:42
So the poorest billion cooking
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所以,最貧窮的十億人煮飯的方式
09:44
would look somewhat the same in these two places;
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在這兩個地方看起來差不多;
09:47
you might not have shoes;
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你可能沒有鞋子;
09:49
eating, if you don't have a spoon;
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如果你沒有湯匙就是這樣吃飯;
09:51
storing salt would be similar whether you're in Asia or in Africa;
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不論在亞洲或非洲, 儲存鹽的方式都很類似;
09:55
and going to the toilet would be pretty much the same experience
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不論在奈及利亞或尼泊爾,
09:58
whether you're in Nigeria or Nepal.
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上廁所的經驗沒什麼兩樣。
10:00
In the middle, we have a huge group of five billion,
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在中間區段的人很多,有五十億人,
10:04
but here we can see you will have electric light, most likely;
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但在這裡我們可以看到, 一般來說都會有電燈;
10:07
you will no longer sleep on the floor;
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不再需要睡在地板上;
10:09
you will store your salt in a container;
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鹽也會儲存在容器當中;
10:12
you will have more than one spoon;
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湯匙會有不只一支;
10:13
you will have more than one pen;
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筆會有不只一枝;
10:16
the ceiling is no longer leaking that much;
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屋頂的漏水狀況也不太嚴重;
10:18
you will have shoes;
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會有鞋子可穿;
10:20
you might have a phone,
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可能會有手機、
10:22
toys,
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玩具,
10:23
and produce waste.
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還會製造垃圾。
10:24
Coming to our group up here,
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到了我們這個上層族群,
10:27
similar shoes, Jordan, US.
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類似的鞋子,約旦、美國。
10:30
We have sofas, fruits, hairbrushes,
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有沙發、水果、梳子、
10:34
bookshelves,
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書架、
10:35
toilet paper in Tanzania, Palestine,
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廁所衛生紙, 在坦尚尼亞或巴勒斯坦,
10:38
hard to distinguish
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很難區分,
10:39
if we would sit in US, Palestine or Tanzania from this one.
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如果我們要在美國、巴勒斯坦、 坦尚尼亞之間判斷這一項的話。
10:43
Vietnam, Kenya:
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越南、肯亞有:
10:45
wardrobes, lamps, black dogs, floors, soap,
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衣櫥、燈具、黑狗、地板、沐浴乳、
10:50
laundry, clocks, computers,
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洗衣機、時鐘、電腦、
10:53
phones, and so on, right?
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手機等等,對吧?
10:55
So we have a lot of similarities all over the world,
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所以全世界其實有很多相似之處,
10:58
and the images we see in the media,
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我們在媒體上看到的影像,
11:01
they show us the world is a very, very strange place.
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它們讓我們覺得世界是個 非常非常奇怪的地方。
11:05
But when we look at the Dollar Street images,
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但當我們看著這些 Dollar Street 的影像,
11:07
they do not look like that.
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看起來並不是那樣的。
11:09
So using Dollar Street,
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所以,用 Dollar Street,
11:11
we can use photos as data,
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我們可以把照片當數據資料來使用,
11:13
and country stereotypes --
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而每個國家的刻板印象,
11:15
they simply fall apart.
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就會因此瓦解。
11:18
So the person staring back at us from the other side of the world
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所以,從世界另一邊 回望著我們的那個人,
11:21
actually looks quite a lot like you.
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其實看起來和各位很相像。
11:24
And that implies both a call to action
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這背後的意涵,是一個行動呼籲,
11:28
and a reason for hope.
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以及一個希望的理由。
11:30
Thank you.
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謝謝。
11:31
(Applause)
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(掌聲)
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