How to stop swiping and find your person on dating apps | Christina Wallace

481,745 views ・ 2018-08-21

TED


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譯者: Lilian Chiu 審譯者: Helen Chang
00:12
I first tried online dating my freshman year of college,
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我第一次嘗試網路約會, 在大學一年級的時候,
00:16
which was in 2001, in case you can't see my wrinkle.
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萬一你們沒看到我的皺紋, 老實說,那是 2001年。
00:20
Now, as you may have noticed, I'm six-feet tall,
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你們可能已經注意到, 我有 180 公分高,
00:22
and when I arrived at my chosen university
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當我抵達我所選的大學,
00:24
and realized our men's Division III basketball team averaged five-foot-eight,
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並發現我們第三級別男子 籃球隊的平均身高才 170 公分,
00:29
I abandoned the on-campus scene and went online.
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我就直接放棄 校園約會,轉而上網。
00:32
Now, back then, online dating was pretty close to the plot
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那時,網路約會就很像
電影《電子情書》裡的情節一樣。
00:35
of "You've Got Mail."
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00:36
You'd write long emails back and forth for weeks,
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你要花數週的時間在電子郵件 往返上,信還要寫很長,
00:39
before you finally met up in real life.
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然後才會真正約見面。
00:41
Except, in my case, you'd realize you have no chemistry
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我的例子的差別在於, 我發現我們不來電,
00:44
and so now, you're back to square one.
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於是我又回到原點。
00:46
So, while online dating has changed a lot in the last 17 years,
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雖然在過去十七年裡, 網路約會已經改變了很多,
00:50
many of the frustrations remain the same.
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許多的挫折仍然依舊。
00:53
Because here's what it does well.
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因為,它能做得很好的地方是:
00:55
It broadens your pool of potential dates
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它能擴展你可能的約會對象圈子,
00:58
beyond your existing social and professional circles.
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超出你既有的社交圈和工作圈。
01:01
And here's what it doesn't do well.
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但它也有做不好的地方:
01:03
Literally everything else.
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所有其他的部分都是。
01:06
(Laughter)
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(笑聲)
01:08
A few things you should know about me:
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你們應該知道我的一些事:
01:10
I'm an action-oriented overachieving math and theater nerd,
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我是行動派,是個表現 超預期的數學和戲劇怪胎,
01:13
who ended up with an MBA.
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最後還拿了企業管理碩士。
01:15
So, when things aren't working out, I tend to take a step back,
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所以當事情發展不順時, 我傾向會先退一步,
01:18
apply my business toolkit to figure out why, and to fix it.
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應用我的商業技能 來找出原因並解決它。
01:22
My love life was no exception.
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我的感情生活也不例外。
01:24
The summer before I turned 30, I took myself on a relationship off-site.
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在我即將滿三十歲的前一年夏天, 我給自己的感情關係放了個假,
01:28
Which means I went camping solo in Maine for a week,
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意思就是,我獨自 去緬因州露營了一週,
01:31
to do a retro on my track record of mediocre relationships.
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去回顧了我過往的平凡感情記錄。
01:35
Because the thing was, I knew what I wanted in a partner.
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重點是,我很清楚 我想要什麼樣的伴侶。
01:38
Kindness, curiosity, empathy, a sense of purpose.
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要善良、有好奇心、 有同理心,且知道目標。
01:42
And yet, here's what I chose for online:
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但是,我在線上選擇的卻是:
01:45
Ivy League degree, six feet or taller,
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常青藤大學學位、 身高 180 公分以上、
01:48
lives within 12 subway stops of me.
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住的地方距離我 不超過十二個地鐵站。
01:51
It's not that I intentionally prioritized those things,
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並不是我故意 把那些項目排在優先,
01:54
it's just the easiest to vet for online.
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只是在網路上這樣最容易審查。
01:57
It kind of is like a résumé review,
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它就類似在檢閱履歷,
01:59
which is why these guys looked great on paper
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就是這為什麼這些人 書面上看來都這麼棒,
02:01
and never quite fit me.
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卻從來不適合我。
02:03
So when I went back online in the spring of 2016,
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所以,2016 年春季我再次上網時,
02:06
I decided to reengineer the process through some classic business tools.
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我決定用一些經典的 商業工具來改革這個過程。
02:10
First, I went to OkCupid,
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首先,我到 OkCupid,
02:12
because I wanted to avoid the gamification of swipe-based apps.
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因為我不想用需要不停滑動 螢幕的軟體,那好像玩遊戲一樣。
02:15
And also, because I wanted a writing sample.
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另一個原因是因為 我想要一份撰寫範本。
02:19
Next, I set up a sales funnel,
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接著,我建立了一個銷售漏斗,
02:21
throwing out any sense of my type,
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丟棄了我對於 夢想類型的所有觀念,
02:23
and instead defining the criteria that would qualify a lead.
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改去定義出菁英的合格標準。
02:27
An inbound message had to do three things:
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傳給我的訊息需要符合三項條件:
02:29
had to be written in complete sentences and with good grammar;
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要用完整句子和好的文法來撰寫;
02:32
it had to reference something in my profile,
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必須要提及我個人 簡介中的某些內容,
02:34
so I know it's not a copy-and-paste situation;
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我才能確定它不是 複製貼上的內容,
02:37
and it had to avoid all sexual content.
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且不能有性相關的內容。
02:40
I figured this was a pretty low bar,
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我認為這個門檻很低,
02:41
but it turns out, of my 210 inbound messages,
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但結果發現,在我 收到的 210 則訊息中,
02:44
only 14 percent cleared that hurdle.
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只有 14% 的人過關。
02:46
(Laughter)
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(笑聲)
02:48
Next, I wanted to meet in real life as quickly as possible,
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接著,我想盡快與本人真正見面,
02:51
because the things I cared about, I couldn't see online.
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因為在網路上我看不出 那些我在意的點。
02:54
But the research, and my experience,
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但研究及我自身的經驗都顯示出
02:56
shows you only need about 30 seconds with someone to tell if you click.
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你跟一個人相處三十秒, 就能知道彼此是否合得來。
03:00
So I invented the zero date.
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所以,我發明了「第零次約會」。
03:03
The zero date is one drink, one hour.
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第零次約會就是 一杯飲料、一個小時。
03:05
With the goal of answering one question:
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目的就只要回答一個問題:
03:08
Would I like to have dinner with this person?
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「我想和這個人共進晚餐嗎?」 而非 「他是我的真命天子嗎?」
03:11
Not "are they the one"?
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03:12
Literally, "Would I like to spend three hours across the table
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真的只是「我想和這個人面對面
03:15
from this person?"
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坐下來相處三小時嗎?」
03:18
You tell them you have a hard stop --
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你告訴對方,你後面 緊接著有其他行程——
03:19
drinks with girlfriends, a conference call with China --
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和女性朋友有約, 和中國有視訊會議——無所謂,
03:22
it doesn't matter, they don't know you.
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他們也不了解你。重點是一小時。
03:24
The point is one hour.
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03:26
If it's awesome, you schedule a first date.
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如果相處很棒, 就來安排第一次約會。
03:29
And if it's not awesome, you downshift into entertainer mode
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如果不怎麼好, 就切換到低速的娛樂模式檔,
03:32
and you workshop a few new stories for your next networking event.
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為下一個網路約會準備幾個新故事。
03:35
Plus, because it's just an hour, you can squeeze up to three in one evening
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此外,因為只有一小時, 你可以在一個晚上約三場。
03:39
and then you only have to do your hair and pick out one great outfit a week.
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你一週只要做好髮型 選好衣服一次即可。
03:43
The zero date also gave me a chance to see how they responded
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第零次約會也讓我有機會看到,
當我提出要約出去時, 對方會有什麼反應。
03:46
to me asking them out.
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03:47
I figured not everyone would dig my moxie, and I was right.
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我想不會每個人都喜歡 我的大膽,結果的確如此。
03:51
Of my 29 qualified leads, only 15 replied to my message,
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符合我條件的 29 個人中, 只有 15 個人回了我的訊息,
03:55
and of those, six scheduled a zero date.
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這 15 個人中,只有 6 人 和我安排了第零次約會。
03:58
My first zero date was with a set designer.
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我的首位第零次約會對象, 是也喜歡瑜伽的場景設計師。
04:00
And we were both into yoga
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04:01
and preferred our bagels with peanut butter,
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也同樣喜歡花生醬貝果, 看起來挺有希望的。
04:03
so it looked pretty promising.
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04:05
But two minutes in, I could tell it wasn't going to be a thing
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但兩分鐘後, 我知道不會有戲唱了,
而不用跟他吃晚餐, 也讓我鬆了一口氣。
04:08
and I was relieved not to be spending dinner with him.
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04:10
After that, I was a little nervous about going to my next zero date.
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那之後,我對下一個 第零次約會感到有點緊張。
04:14
But we had agreed to meet on the Brooklyn Heights Promenade
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但我們已經約好 在布魯克林高地步道見面,
04:16
with a flask of whiskey to watch the sunset,
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帶上一瓶威士忌,欣賞日落,
04:18
and honestly, it was two blocks from my apartment.
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老實說,那裡離 我的公寓只有兩個街區。
04:21
Plus, this guy had a podcast, I have a podcast,
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此外,他有一個播客節目, 我有一個播客節目,
04:24
worst case scenario, we can talk about our podcasts.
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最糟糕的情况就是 我們閒聊我們的播客節目。
04:27
Then, Chas set down next to me.
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接著,查斯在我旁邊坐下。
04:30
And this kind and empathetic man
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這個善良、有同理心的男人,
04:32
told great jokes and asked even better questions.
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講的笑話很棒,問的問題更棒。
04:36
He was a lawyer and a writer, and his eyes twinkled when he laughed
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他是律師兼作家,
笑的時候眼睛閃閃發光,
04:40
and they squeezed tight when I kissed him
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我親他的時候,他緊緊閉上雙眼,
04:42
and at some point in the evening, our zero date became a first date.
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在那晚的某一刻,我們的第零次約會
成了我們的第一次約會。兩年後,
04:45
And two years later, we have a washer, dryer and two house plants together.
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我們共同擁有了洗衣機、烘乾機, 和兩盆室內盆栽。
04:50
Now, I can't promise you're going to end up with house plants.
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我無法保證你們最後 也會有室內盆栽。
04:53
But the point of this story
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但這個故事的重點是,
04:55
is that online dating doesn't have to suck.
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網路約會不一定會很爛。
04:57
Don't treat it like a game, and don't treat it like a resume review.
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不要把它當作一種遊戲, 也不要把它當作檢閱履歷。
05:01
Instead, use it to source and qualify leads
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反之,把它當作 蒐集合格人選的來源,
05:04
and then get offline as quickly as possible with the zero date.
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然後盡快進行 現實中的第零次約會。
05:08
Because the point of this isn't swiping.
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因為網路約會的重點 不是滑動手機螢幕,
05:11
It's finding your person.
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而是找到適合你的人。
05:13
Good luck.
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祝好運。
05:14
(Applause)
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(掌聲)
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