Jill Shargaa: Please, please, people. Let's put the 'awe' back in 'awesome'

177,304 views ・ 2014-08-29

TED


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00:13
How many times have you used the word "awesome" today?
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Once? Twice? Seventeen times?
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Do you remember what you were describing
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when you used the word?
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No, I didn't think so, because it's come down to this, people:
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You're using the word incorrectly,
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and tonight I hope to show you
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how to put the "awe" back in "awesome."
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Recently, I was dining at an outdoor cafe,
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and the server came up to our table,
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and asked us if we had dined there before,
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and I said, "Yes, yes, we have."
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And she said, "Awesome."
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And I thought, "Really?
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Awesome or just merely good
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that we decided to visit your restaurant again?"
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The other day, one of my coworkers asked me
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if I could save that file as a PDF,
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and I said, "Well, of course," and he said, "Awesome."
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Seriously, can saving anything as a PDF
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be awesome?
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01:11
Sadly, the frequent overuse of the word "awesome"
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has now replaced words like "great" and "thank you."
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So Webster's dictionary defines the word "awesome"
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as fear mingled with admiration or reverence,
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a feeling produced by something majestic.
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Now, with that in mind,
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was your Quiznos sandwich awesome?
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How about that parking space? Was that awesome?
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Or that game the other day? Was that awesome?
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The answer is no, no and no.
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A sandwich can be delicious,
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that parking space can be nearby,
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and that game can be a blowout,
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but not everything can be awesome.
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(Laughter)
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So when you use the word "awesome"
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to describe the most mundane of things,
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you're taking away the very power of the word.
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This author says, "Snowy days
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or finding money in your pants is awesome."
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(Laughter)
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Um, no, it is not,
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and we need to raise the bar for this poor schmuck. (Laughter)
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So in other words, if you have everything, you value nothing.
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It's a lot like drinking from a firehose
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like this jackass right here.
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There's no dynamic, there's no highs or lows,
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if everything is awesome.
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Ladies and gentlemen, here are 10 things
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that are truly awesome.
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Imagine, if you will, having to schlep
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everything on your back.
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Wouldn't this be easier for me
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if I could roll this home?
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Yes, so I think I'll invent the wheel.
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The wheel, ladies and gentlemen.
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Is the wheel awesome? Say it with me.
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Yes, the wheel is awesome!
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The Great Pyramids were the tallest
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man-made structure in the world
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for 4,000 years.
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Pharaoh had his slaves move millions of blocks
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just to this site to erect a big freaking headstone.
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Were the Great Pyramids awesome?
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Yes, the pyramids were awesome.
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The Grand Canyon. Come on.
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It's almost 80 million years old.
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Is the Grand Canyon awesome?
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Yes, the Grand Canyon is.
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Louis Daguerre invented photography in 1829,
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and earlier today,
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when you whipped out your smartphone
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and you took a shot of your awesome sandwich,
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and you know who you are —
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(Laughter) —
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wasn't that easier than exposing the image
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to copper plates coated with iodized silver?
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I mean, come on. Is photography awesome?
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Yes, photography is awesome.
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D-Day, June 6, 1944,
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the Allied invasion of Normandy,
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the largest amphibious invasion in world history.
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Was D-Day awesome? Yes, it was awesome.
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Did you eat food today? Did you eat?
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Then you can thank the honeybee, that's the one,
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because if crops aren't pollinated, we can't grow food,
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and then we're all going to die.
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It's just like that.
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But it's not like a flower can just get up
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and have sex with another flower,
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although that would be awesome.
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(Laughter)
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Bees are awesome. Are you kidding me?
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Landing on the moon! Come on!
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Apollo 11. Are you kidding me?
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Sixty-six years after the Wright Brothers
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took off from Kitty Hawk, North Carolina,
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Neil Armstrong was 240,000 miles away.
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That's like from here to the moon.
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(Laughter)
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That's one small step for a man,
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one giant leap for awesome!
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You're damn right, it was.
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Woodstock, 1969: Rolling Stone Magazine said
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this changed the history of rock and roll.
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Tickets were only 24 dollars back then.
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You can't even buy a freaking t-shirt for that now.
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Jimi Hendrix's version of "The Star-Spangled Banner"
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was the most iconic.
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Was Woodstock awesome? Yes, it was awesome.
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Sharks! They're at the top of the food chain.
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Sharks have multiple rows of teeth
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that grow in their jaw
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and they move forward like a conveyor belt.
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Some sharks can lose 30,000 teeth in their lifetime.
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Does awesome inspire fear?
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Oh, hell yeah, sharks are awesome!
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The Internet was born in 1982
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and it instantly took over global communication,
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and later tonight, when all these PowerPoints
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are uplifted to the Internet
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so that a guy in Siberia can get drunk
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and watch this crap,
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the Internet is awesome.
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And finally, finally some of you can't wait
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to come up and tell me how awesome my PowerPoint was.
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I will save you the time.
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It was not awesome, but it was true,
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and I hope it was entertaining,
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and out of all the audiences I've ever had,
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y'all are the most recent. Thank you and good night.
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(Applause)
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