What causes economic bubbles? - Prateek Singh
經濟泡沫所為何來? - 派瑞提克.辛格
1,138,577 views ・ 2015-05-04
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譯者: Jingjing Lei
審譯者: Harry Chen
00:06
How much would you pay
for a bouquet of tulips?
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你會花多少錢買一束鬱金香呢?
00:09
A few dollars? A hundred dollars?
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幾塊錢?幾百塊錢?
00:12
How about a million dollars?
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幾百萬元你看怎樣呢?
00:14
Probably not.
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應該是不必的啦!
00:16
Well, how much would you
pay for this house,
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那你會花多少錢來買這間房屋呢?
00:19
or partial ownership of a website
that sells pet supplies?
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或是買一個賣寵物週邊商品
網站的股權呢?
00:23
At different points in time,
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在不同時間點
00:25
tulips, real estate and stock in pets.com
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鬱金香、房地產、pet.com 網站的股票
00:28
have all sold for much more
than they were worth.
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全都賣得比它們當時後的價值高出許多
00:32
In each instance, the price rose and rose
and then abruptly plummeted.
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在各個案例裡商品價格開高走高
後來就突然地暴跌
00:38
Economists call this a bubble.
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經濟學家稱其為「泡沫」
00:40
So what is exactly is going on
with a bubble?
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有了「泡沫」接下來到底
又會發生什麼事呢?
00:43
Well, let's start with the tulips
to get a better idea.
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讓我們先從鬱金香開始來講
以得到更清楚的概念吧
00:47
The 17th century saw the Netherlands
enter the Dutch golden age.
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十七世紀見證了荷蘭
進入「荷蘭黃金時代」
00:51
By the 1630s, Amsterdam was an important
port and commercial center.
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到了 十七世紀的三零年代
阿姆斯特丹是重要的港口跟商業中心
00:57
Dutch ships imported spices
from Asia in huge quantities
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荷蘭船隻從亞洲進口了大量的香料
01:01
to earn profits in Europe.
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在歐洲大發利市
01:03
So Amsterdam was brimming with wealthy,
skilled merchants and traders
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所以阿姆斯特丹滿是
多金又精明幹練的批發商與貿易商
01:07
who displayed their prosperity
by living in mansions
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這些人住在圍繞著花園的豪宅
01:11
surrounded by flower gardens.
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展現其榮顯
01:14
And there was one flower
in particularly high demand:
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在荷蘭有一種花格外搶手:鬱金香
01:17
the tulip.
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01:18
The tulip was brought
to Europe on trading vessels
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鬱金香是被來自東方的貿易艦隊
01:21
that sailed from the East.
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經海路帶至歐洲的
01:23
Because of this, it was considered
an exotic flower
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因為這樣它被視為異邦之花
01:26
that was also difficult to grow,
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又很難種植
01:28
since it could take years
for a single tulip to bloom.
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因為要讓一支鬱金香綻放
可能得花上數年
01:32
During the 1630s, an outbreak
of tulip breaking virus
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在十七世紀的三零年代
爆發了一種會讓鬱金香破相的病毒
01:36
made select flowers even more beautiful
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使得特選之花甚至更為美麗
01:39
by lining petals with multicolor,
flame-like streaks.
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在花瓣上條列出複色、火焰般的紋路
01:43
A tulip like this was scarcer
than a normal tulip
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像這樣的鬱金香
比普通的鬱金香更罕見
01:47
and as a result, prices for these flowers
started to rise,
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結果這些花的價格就開始起飛
01:51
and with them, the tulip's popularity.
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隨之在後的就是鬱金香風潮
01:54
It wasn't long before the tulip
became a nationwide sensation
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很快鬱金香就成了全國所風靡之物
01:57
and tulip mania was born.
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「鬱金香熱潮」就出現了
02:00
A mania occurs when there is an upward
movement of price
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當價格往上攀升
02:03
combined with a willingness
to pay large sums of money
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加上願意付出大把金錢
02:07
for something valued much lower
in intrinsic value.
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給內含價值低上許多的物品
熱潮就出現了
02:11
A recent example of this
is the dot-com mania of the 1990s.
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新近的熱潮案例就是二十世紀
九零年代的「網際網路熱潮」
02:16
Stocks in new, exciting websites
were like the tulips of the 17th century.
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新鮮、令人著迷的網路公司股票
就像十七世紀的鬱金香
02:21
Everybody wanted some.
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大家都想分杯羹
02:23
The more people who wanted the tulip,
the higher the price could go.
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越多人想要鬱金香
價格就能飆得越高
02:27
At one point, a single tulip bulb
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有時候單株鬱金香的球根
02:29
sold for more than ten times
the annual salary of a skilled craftsman.
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賣得比手藝高明之工匠的
年薪多出十倍以上
02:35
In the stock market,
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在股票市場中
02:36
the price of stock is based on the supply
and demand of investors.
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股票的價格是依據投資者
的供給與需求決定
02:41
Stock prices tend to rise
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當一間公司看起來可能
會在未來賺到更多錢
02:42
when it seems like a company
will earn more in the future.
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股票價格就會有上漲的趨勢
02:46
Investors might then buy more
of the stock,
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投資者接下來可能買進
更多這家公司的股票
02:49
raising the prices even further
due to an increased demand.
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因為增加的需求讓價格高出更多
02:53
This can result in a feedback loop
where investors get caught up in the hype
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這可能造成一個回噬的圈套
投資人被困在這樣的炒作裡了
02:57
and ultimately drive prices
far above intrinsic value,
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最終驅使股票的價格遠高於內含價值
03:01
creating a bubble.
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製造出了「泡沫」
03:03
All that is needed for a mania to end
and for a bubble to burst
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而要讓熱潮息止以及泡沫破裂
03:07
is the collective realization
that the price of the stock,
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所需要做到的事情就是集體的
理解股票或是鬱金香的價格
03:11
or a tulip,
far exceeds its worth.
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遠遠高出它的價值
03:14
That's what happened with both manias.
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那就是在這兩股熱潮裡發生的事情
03:16
Suddenly the demand ended.
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突然間需求終結了
03:19
Prices were pushed to staggering lows,
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價格被下壓到難以置信之低
03:21
and pop!
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然後啵!一聲
03:22
The bubbles burst, and the market crashed.
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泡沫爆開了還有市場遭受到衝擊了
03:26
Today, scholars work long and hard
trying to predict what causes a bubble
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如今學者專家們長時間、認真的
嘗試預測造成泡沫的原因
03:31
and how to avoid them.
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以及如何避開「泡沫」
03:33
Tulip mania is an effective illustration
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「鬱金香熱」是關於泡沫運作
潛在規則的有用說明
03:35
of the underlying principles
at work in a bubble
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03:39
and can help us understand
more recent examples
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以及能幫助我們瞭解更多近期的案例
03:42
like the real estate bubble
of the late 2000s.
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像是二十世紀末的「房地產泡沫」
03:46
The economy will continue
to go through phases
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經濟會持續歷經有盛有衰的階段
03:48
of booms and busts.
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03:50
So while we wait
for the next mania to start,
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所以當我們在等待下一個熱潮的展開、
03:52
and the next bubble to burst,
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下一個泡沫破裂的時候
03:54
treat yourself to a bouquet of tulips
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賞給自己一束鬱金香吧
03:57
and enjoy the fact that you didn't have
to pay an arm and a leg for them.
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好好享受你不需要為其
付出極高代價的事實吧
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