Talks Scott Kim takes apart the art of puzzles

46,105 views ใƒป 2009-12-04

TED


ืื ื ืœื—ืฅ ืคืขืžื™ื™ื ืขืœ ื”ื›ืชื•ื‘ื™ื•ืช ื‘ืื ื’ืœื™ืช ืœืžื˜ื” ื›ื“ื™ ืœื”ืคืขื™ืœ ืืช ื”ืกืจื˜ื•ืŸ.

ืžืชืจื’ื: Ido Dekkers ืžื‘ืงืจ: Sigal Tifferet
00:15
For the last 20 years I've been designing puzzles.
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ื‘ืขืฉืจื™ื ื”ืฉื ื™ื ื”ืื—ืจื•ื ื•ืช, ืชื›ื ื ืชื™ ื—ื™ื“ื•ืช,
00:19
And I'm here today to give you
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ื•ืื ื™ ืคื” ื”ื™ื•ื ื›ื“ื™ ืœืชืช ืœื›ื
00:24
a little tour, starting from the very first puzzle I designed,
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ืกื™ื•ืจ ืงืฆืจ, ืฉืžืชื—ื™ืœ ืžื”ื—ื™ื“ื” ื”ืจืืฉื•ื ื” ืฉืชื›ื ื ืชื™,
00:26
through what I'm doing now.
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ืขื“ ืœืžื” ืฉืื ื™ ืขื•ืฉื” ื”ื™ื•ื.
00:28
I've designed puzzles for books, printed things.
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ืชื›ื ื ืชื™ ื—ื™ื“ื•ืช ืœืกืคืจื™ื, ื“ื‘ืจื™ื ืžื•ื“ืคืกื™ื.
00:31
I'm the puzzle columnist for Discover Magazine.
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ืื ื™ ื›ื•ืชื‘ ื˜ื•ืจ ื”ื—ื™ื“ื•ืช ืœืžื’ื–ื™ืŸ ื“ื™ืกืงื•ื‘ืจ.
00:33
I've been doing that for about 10 years.
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ืขืฉื™ืชื™ ืืช ื–ื” ื‘ืžืฉืš 10 ืฉื ื™ื.
00:35
I have a monthly puzzle calendar.
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ื™ืฉ ืœื™ ืœื•ื— ืฉื ื” ื—ื•ื“ืฉื™ ืฉืœ ื—ื™ื“ื•ืช.
00:37
I do toys. The bulk of my work is in computer games.
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ืื ื™ ืขื•ืฉื” ืฆืขืฆื•ืขื™ื. ืจื•ื‘ ื”ืขื‘ื•ื“ื” ืฉืœื™ ื”ื™ื ื‘ืžืฉื—ืงื™ ืžื—ืฉื‘.
00:40
I did puzzles for "Bejeweled."
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ืขืฉื™ืชื™ ื—ื™ื“ื•ืช ื‘ืฉื‘ื™ืœ Bejeweled.
00:42
(Applause)
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(ืžื—ื™ืื•ืช ื›ืคื™ื™ื)
00:43
I didn't invent "Bejeweled." I can't take credit for that.
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ืœื ื”ืžืฆืืชื™ ืืช Bejeweled. ืื ื™ ืœื ื™ื›ื•ืœ ืœืงื—ืช ืงืจื“ื™ื˜ ืขืœ ื–ื”.
00:45
So, very first puzzle,
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ืื–, ื”ื—ื™ื“ื” ื”ืจืืฉื•ืŸ,
00:48
sixth grade, my teacher said,
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ื›ื™ืชื” ื•, ื”ืžื•ืจื” ืฉืœื™ ืืžืจ,
00:50
"Oh, let's see, that guy, he likes to make stuff.
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"ืื•, ื‘ื•ื ื ืจืื”, ื”ื‘ื—ื•ืจ ื”ื”ื•ื, ื”ื•ื ืื•ื”ื‘ ืœืขืฉื•ืช ื“ื‘ืจื™ื.
00:52
I'll have him cut out letters out of construction paper
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ืื ื™ ืืชืŸ ืœื• ืœื—ืชื•ืš ืื•ืชื™ื•ืช ืžืงืจื˜ื•ืŸ ื‘ื™ืฆื•ืข
00:55
for the board."
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ืœืœื•ื—."
00:58
I thought this was a great assignment.
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ืื ื™ ื—ืฉื‘ืชื™ ืฉื–ื• ืžืฉื™ืžื” ื ืคืœืื”.
01:00
And so here is what I came up with. I start fiddling with it.
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ืื– ื”ื ื” ืžื” ืฉืขืฉื™ืชื™. ื”ืชื—ืœืชื™ ืœืฉื—ืง ืขื ื–ื”.
01:03
I came up with this letter. This is a letter of the alphabet
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ื”ื’ืขืชื™ ืœืื•ืช ื”ื–ืืช. ื–ืืช ืื•ืช ืžื”ืืœืฃ ื‘ื™ืช.
01:06
that's been folded just once.
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ื”ื™ื ืงื•ืคืœื” ืจืง ืคืขื ืื—ืช.
01:08
The question is, which letter is it if I unfold it?
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ื”ืฉืืœื” ื”ื™ื, ืื™ื–ื• ืื•ืช ืงื™ืคืœืชื™?
01:13
One hint: It's not "L."
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ืจืžื–, ื–ื• ืœื "L."
01:15
(Laughter)
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(ืฆื—ื•ืง)
01:17
It could be an "L," of course.
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ื–ื• ื™ื›ื•ืœื” ืœื”ื™ื•ืช "L" ื›ืžื•ื‘ืŸ.
01:19
So, what else could it be?
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ืื–, ืžื” ืขื•ื“ ื–ื” ื™ื›ื•ืœ ืœื”ื™ื•ืช?
01:21
Yeah, a lot of you got it.
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ื›ืŸ, ืจื‘ื™ื ืžื›ื ื’ื™ืœื• ืืช ื–ื”.
01:24
Oh yeah. So, clever thing.
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ืื• ื›ืŸ, ืื–, ื“ื‘ืจ ื—ื›ื.
01:27
Now, that was my first puzzle. I got hooked.
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ืขื›ืฉื™ื•, ื–ื• ื”ื™ืชื” ื”ื—ื™ื“ื” ื”ืจืืฉื•ื ื” ืฉืœื™. ื”ืชืžื›ืจืชื™.
01:29
I created something new, I was very excited
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ื™ืฆืจืชื™ ืžืฉื”ื• ื—ื“ืฉ, ืžืื•ื“ ื”ืชืจื’ืฉืชื™
01:33
because, you know, I'd made crossword puzzles,
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ืžืคื ื™, ืฉืืชื ื™ื•ื“ืขื™ื, ืขืฉื™ืชื™ ืชืฉื‘ืฆื™ื,
01:35
but that's sort of like filling in somebody else's matrix.
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ืื‘ืœ ื–ื” ืกื•ื’ ืฉืœ ืœืžืœื ืžื˜ืจื™ืฆื” ืฉืœ ืžื™ืฉื”ื• ืื—ืจ.
01:38
This was something really original. I got hooked.
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ื–ื” ื”ื™ื” ืžืฉื”ื• ืžืžืฉ ืžืงื•ืจื™. ื”ืชืžื›ืจืชื™.
01:40
I read Martin Gardner's columns in Scientific American.
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ืงืจืืชื™ ืืช ื”ื˜ื•ืจ ืฉืœ ืžืจื˜ื™ืŸ ื’ืจื“ื ืจ ื‘ืกื™ื™ื ื˜ื™ืคื™ืง ืืžืจื™ืงืŸ.
01:43
Went on, and eventually decided to devote myself, full time, to that.
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ื”ืžืฉื›ืชื™, ื•ืœื‘ืกื•ืฃ ื”ื—ืœื˜ืชื™ ืœื”ืงื“ื™ืฉ ืืช ืขืฆืžื™, ื‘ืžืฉืจื” ืžืœืื”, ืœื–ื”.
01:47
Now, I should pause and say, what do I mean by puzzle?
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ืขื›ืฉื™ื•, ืื ื™ ืฆืจื™ืš ืœืขืฆื•ืจ ื•ืœื”ื’ื™ื“, ืœืžื” ืื ื™ ืžืชื›ื•ื•ืŸ ื‘ื—ื™ื“ื”?
01:50
A puzzle is a problem that is fun to solve
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ื—ื™ื“ื” ื”ื™ื ื‘ืขื™ื” ืฉื›ื™ืฃ ืœืคืชื•ืจ
01:53
and has a right answer.
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ื•ื™ืฉ ืœื” ืชืฉื•ื‘ื” ื ื›ื•ื ื”.
01:55
"Fun to solve," as opposed to everyday problems,
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"ื›ื™ืฃ ืœืคืชื•ืจ," ื‘ื ื™ื’ื•ื“ ืœื‘ืขื™ื•ืช ื™ื•ื ื™ื•ืžื™ื•ืช,
01:59
which, frankly, are not very well-designed puzzles.
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ืฉืœืžืขืŸ ื”ืืžืช, ื”ืŸ ืœื ื—ื™ื“ื•ืช ืฉืžืชื•ื›ื ื•ืช ื˜ื•ื‘,
02:02
You know, they might have a solution.
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ืืชื ื™ื•ื“ืขื™ื, ืื•ืœื™ ื™ืฉ ืœื”ืŸ ืคื™ืชืจื•ืŸ.
02:04
It might take a long time. Nobody wrote down the rules clearly.
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ืื•ืœื™ ื–ื” ื™ืงื— ื–ืžืŸ ืืจื•ืš, ืืฃ ืื—ื“ ืœื ื›ืชื‘ ืืช ื”ื›ืœืœื™ื ื‘ื‘ืจื•ืจ.
02:07
Who designed this?
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ืžื™ ืชื›ื ืŸ ืืช ื–ื”?
02:09
It's like, you know, life is not a very well-written story
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ื–ื” ื›ืื™ืœื•, ืืชื ื™ื•ื“ืขื™ื, ื”ื—ื™ื™ื ื”ื ืœื ืกื™ืคื•ืจ ืฉื›ืชื•ื‘ ื˜ื•ื‘
02:11
so we have to hire writers to make movies.
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ืื– ืื ื—ื ื• ืฆืจื™ื›ื™ื ืœืฉื›ื•ืจ ื›ื•ืชื‘ื™ื ื›ื“ื™ ืœืขืฉื•ืช ืกืจื˜ื™ื.
02:14
Well, I take everyday problems, and I make puzzles out of them.
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ืื–, ืื ื™ ืœื•ืงื— ื‘ืขื™ื•ืช ื™ื•ื ื™ื•ืžื™ื•ืช, ื•ืื ื™ ื™ื•ืฆืจ ื—ื™ื“ื•ืช ืžื”ืŸ.
02:17
And "right answer," of course there might be more than one right answer;
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ื•"ืชืฉื•ื‘ื” ื ื›ื•ื ื”," ื›ืžื•ื‘ืŸ ื™ื›ื•ืœื” ืœื”ื™ื•ืช ื™ื•ืชืจ ืžืชืฉื•ื‘ื” ืื—ืช ื ื›ื•ื ื”.
02:20
many puzzles have more than one.
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ืœื”ืจื‘ื” ื—ื™ื“ื•ืช ื™ืฉ ื™ื•ืชืจ ืžืื—ืช.
02:22
But as opposed to a couple other forms of play,
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ืื‘ืœ ื‘ื ื™ื’ื•ื“ ืœื”ืจื‘ื” ืฆื•ืจื•ืช ืžืฉื—ืง ืื—ืจื•ืช,
02:24
toys and games --
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ืฆืขืฆื•ืขื™ื ื•ืžืฉื—ืงื™ื,
02:26
by toy I mean, something you play with that doesn't have a particular goal.
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ื‘ืฆืขืฆื•ืข ืื ื™ ืžืชื›ื•ื•ืŸ, ืœืžืฉื”ื• ืฉืžืฉื—ืงื™ื ื‘ื• ื•ืื™ืŸ ืœื• ืžื˜ืจื” ืžืกื•ื™ื™ืžืช.
02:29
You can create one out of Legos.
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ืืคืฉืจ ืœื™ืฆื•ืจ ืื—ื“ ืžืœื’ื•.
02:31
You know, you can do anything you want.
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ืืชื ื™ื•ื“ืขื™ื, ืืคืฉืจ ืœืขืฉื•ืช ื›ืœ ืžื” ืฉืจื•ืฆื™ื.
02:33
Or competitive games like chess where,
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ืื• ืžืฉื—ืงื™ื ืชื—ืจื•ืชื™ื™ื ื›ืžื• ืฉื—, ืฉื
02:36
well, you're not trying to solve ... You can make a chess puzzle,
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ื•ื‘ื›ืŸ, ืืชื ืœื ืžื ืกื™ื ืœืคืชื•ืจ... ืืชื ื™ื›ื•ืœื™ื ืœืขืฉื•ืช ื—ื™ื“ืช ืฉื—,
02:39
but the goal really is to beat another player.
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ืื‘ืœ ื”ืžื˜ืจื” ื”ื™ื ืœื ืฆื— ืฉื—ืงืŸ ืื—ืจ.
02:44
I consider that puzzles are an art form.
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ืื ื™ ืžื—ืฉื™ื‘ ื—ื™ื“ื•ืช ื›ืกื•ื’ ืฉืœ ืืžื ื•ืช.
02:46
They're very ancient. It goes back as long as there is written history.
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ื”ืŸ ืžืื•ื“ ืขืชื™ืงื•ืช. ื–ื” ื—ื•ื–ืจ ืื—ื•ืจื” ืขื“ ืœืชื—ื™ืœืช ื”ื”ืกื˜ื•ืจื™ื” ื”ื›ืชื•ื‘ื”.
02:49
It's a very small form, like a joke,
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ื–ื” ืžืฉื”ื• ืงื˜ืŸ, ื›ืžื• ื‘ื“ื™ื—ื”,
02:51
a poem, a magic trick or a song, very compact form.
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ืคื•ืืžื”, ืงืกื ืื• ืฉื™ืจ, ืฆื•ืจื” ืžืื•ื“ ืงื•ืžืคืงื˜ื™ืช.
02:55
At worst, they're throwaways, they're for amusement.
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ื‘ืžืงืจื” ื”ื’ืจื•ืข, ื”ืŸ ื—ื“ ืคืขืžื™ื•ืช, ื”ืŸ ืœื‘ื™ื“ื•ืจ.
02:58
But at best they can reach for something more
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ืื‘ืœ ื‘ืžืงืจื” ื”ื˜ื•ื‘ ื”ืŸ ื™ื›ื•ืœื•ืช ืœื”ื’ื™ืข ืœืžืฉื”ื• ื’ื“ื•ืœ ื™ื•ืชืจ
03:01
and create a memorable impression.
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ื•ืœื™ืฆื•ืจ ืจื•ืฉื ืฉื™ื–ื›ืจ.
03:03
The progression of my career that you'll see
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ื”ืชืงื“ืžื•ืช ื”ืงืจื™ื™ืจื” ืฉืœื™ ืฉืชืจืื•
03:05
is looking for creating puzzles that have a memorable impact.
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ืžื—ืคืฉืช ื™ืฆื™ืจืช ื—ื™ื“ื•ืช ืฉื™ื—ืจื˜ื• ื‘ื–ื™ื›ืจื•ืŸ.
03:09
So, one thing I found early on, when I started doing computer games,
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ืื–, ื“ื‘ืจ ืฉืžืฆืืชื™ ื“ื™ ื‘ื”ืชื—ืœื”, ื›ืฉื”ืชื—ืœืชื™ ืœืขืฉื•ืช ืžืฉื—ืงื™ ืžื—ืฉื‘
03:12
is that I could create puzzles that will alter your perception.
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ื–ื” ืฉื™ื›ื•ืœืชื™ ืœื™ืฆื•ืจ ื—ื™ื“ื•ืช ืฉื™ืฉื ื• ืืช ื”ืชืคื™ืกื” ืฉืœื›ื.
03:15
I'll show you how. Here is a famous one.
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ืื ื™ ืืจืื” ืœื›ื ืื™ืš. ื”ื ื” ืื—ืช ืžืคื•ืจืกืžืช.
03:18
So, it's two profiles in black, or a white vase in the middle.
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ืื–, ื–ื” ืฉื ื™ ืคืจื•ืคื™ืœื™ื ื‘ืฉื—ื•ืจ, ืื• ืื’ืจื˜ืœ ืœื‘ืŸ ื‘ืžืจื›ื–.
03:21
This is called a figure-ground illusion.
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ื–ื• ื ืงืจืืช ืืฉืœื™ื™ืช ื“ืžื•ืช-ืจืงืข.
03:23
The artist M.C. Escher exploited that
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ื”ืืžืŸ ืž.ืก. ืืฉืจ ื”ืฉืชืžืฉ ื‘ื–ื”
03:25
in some of his wonderful prints.
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ื‘ื›ืžื” ืžื”ืขื‘ื•ื“ื•ืช ื”ืžื“ื”ื™ืžื•ืช ืฉืœื•.
03:27
Here we have "Day and Night."
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ื›ืืŸ ื™ืฉ ืœื ื• ื™ื•ื ื•ืœื™ืœื”.
03:29
Here is what I did with figure and ground.
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ื›ืืŸ ืžื” ืฉืขืฉื™ืชื™ ืขื ื“ืžื•ืช ื•ืจืงืข.
03:37
So, here we have "figure" in black.
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ืื–, ื›ืืŸ ื™ืฉ ืœื ื• ื“ืžื•ืช ื‘ืฉื—ื•ืจ.
03:39
Here we have "figure" in white.
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ื›ืืŸ ื™ืฉ ืœื ื• ื“ืžื•ืช ื‘ืœื‘ืŸ.
03:41
And it's all part of the same design.
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ื•ื–ื” ื”ื›ืœ ื—ืœืง ืžืื•ืชื• ืขื™ืฆื•ื‘.
03:44
The background to one is the other.
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ื”ืจืงืข ืœืื—ื“ ื”ื•ื ื”ืฉื ื™.
03:46
Originally I tried to do the words "figure" and "ground."
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ื‘ืžืงื•ืจ ื ื™ืกื™ืชื™ ืœืขืฉื•ืช ืืช ื”ืžื™ืœื™ื "ื“ืžื•ืช" ื•"ืจืงืข."
03:48
But I couldn't do that, I realized. I changed the problem.
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ืื‘ืœ ื”ื‘ื ืชื™ ืฉืœื ืืฆืœื™ื— ืœืขืฉื•ืช ืืช ื–ื”. ืฉื™ื ื™ืชื™ ืืช ื”ื‘ืขื™ื”.
03:51
It's all "figure."
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ื–ื” ื”ื›ืœ "ื“ืžื•ืช".
03:53
(Laughter)
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(ืฆื—ื•ืง)
03:55
A few other things. Here is my name.
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ืžื” ื“ื‘ืจื™ื ืื—ืจื™ื. ื”ื ื” ื”ืฉื ืฉืœื™.
03:58
And that turns into the title of my first book, "Inversions."
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ื•ื–ื” ื”ืคืš ืœื›ื•ืชืจืช ืฉืœ ืกืคืจื™ ื”ืจืืฉื•ืŸ, "ื”ื™ืคื•ืš."
04:03
These sorts of designs now go by the word "ambigram."
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ืขื™ืฆื•ื‘ื™ื ื›ืืœื” ื ืงืจืื™ื ืขื›ืฉื™ื• "ืืžื‘ื™ื’ืจื."
04:07
I'll show you just a couple others. Here we have
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ืื ื™ ืืจืื” ืœื›ื ื›ืžื” ืื—ืจื™ื. ื›ืืŸ ื™ืฉ ืœื ื•
04:09
the numbers one through 10, the digits zero through nine, actually.
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ืืช ื”ืžืกืคืจื™ื 1 ืื—ื“ ืขื“ ืขืฉืจ, ื”ืกืคืจื•ืช ืืคืก ืขื“ ืชืฉืข ืœืžืขืŸ ื”ืืžืช.
04:12
Each letter here is one of these digits.
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ื›ืœ ืื•ืช ืคื” ื”ื™ื ืื—ืช ืžื”ืกืคืจื•ืช ื”ืืœื”.
04:15
Not strictly an ambigram in the conventional sense.
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ืœื ื‘ื“ื™ื•ืง ืืžื‘ื™ื’ืจื ืžื”ืกื•ื’ ื”ืจื’ื™ืœ.
04:18
I like pushing on what an ambigram can mean.
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ืื ื™ ืื•ื”ื‘ ืœืงื—ืช ืืช ืžืฉืžืขื•ืช ื”ืืžื‘ื™ื’ืจื ืืœ ื”ืงืฆื”.
04:21
Here's the word "mirror." No, it's not the same upside-down.
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ื”ื ื” ื”ืžื™ืœื” "ืžืจืื”." ืœื ื”ื™ื ืœื ืื•ืชื• ื”ื“ื‘ืจ ื”ืคื•ืš.
04:23
It's the same this way.
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ื”ื™ื ืื•ืชื• ื“ื‘ืจ ื›ื›ื”.
04:27
And a marvelous fellow from the Media Lab
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ื•ื‘ื—ื•ืจ ื ืคืœื ืžืžืขื‘ื“ืช ื”ืžื“ื™ื”
04:29
who just got appointed head of RISD, is John Maeda.
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ืฉื‘ื“ื™ื•ืง ืžื•ื ื” ื›ืจืืฉ RISD, ื”ื•ื ื’'ื•ืŸ ืžื™ื™ื“ื”.
04:33
And so I did this for him. It's sort of a visual canon.
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ืื– ืขืฉื™ืชื™ ืืช ื–ื” ื‘ืฉื‘ื™ืœื•. ื–ื” ืกื•ื’ ืฉืœ ืชื•ืชื— ื•ื™ื–ื•ืืœื™.
04:37
(Laughter)
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(ืฆื—ื•ืง)
04:40
And recently in Magic magazine
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ื•ืœืื—ืจื•ื ื” ื‘ืžื’ื–ื™ืŸ "ืงืกื"
04:45
I've done a number of ambigrams on magician's names.
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ืขืฉื™ืชื™ ื›ืžื” ืืžื‘ื™ื’ืจืžื™ื ืขืœ ืฉืžื•ืช ืงื•ืกืžื™ื.
04:47
So here we have Penn and Teller, same upside-down.
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ืื– ืคื” ื™ืฉ ืœื ื• ืืช ืคืŸ ื•ื˜ืœืจ, ืื•ืชื• ื“ื‘ืจ ื”ืคื•ืš.
04:52
This appears in my puzzle calendar.
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ื–ื” ืžื•ืคื™ืข ื‘ืœื•ื— ื”ืฉื ื” ืฉืœ ื”ื—ื™ื“ื•ืช ืฉืœื™.
04:55
Okay, let's go back to the slides.
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ืื•ืงื™ื™, ื‘ื•ืื• ื ื—ื–ื•ืจ ืœืฉืงื•ืคื™ื•ืช.
04:57
Thank you very much.
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ืชื•ื“ื” ืจื‘ื” ืœื›ื.
04:59
Now, those are fun to look at.
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ืขื›ืฉื™ื•, ื›ื™ืฃ ืœื”ืกืชื›ืœ ืขืœ ืืœื”.
05:01
Now how would you do it interactively?
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ืื– ืื™ืš ืชืขืฉื• ืืช ื–ื” ื‘ืฆื•ืจื” ืื™ื ื˜ืจืืงื˜ื™ื•ื™ืช?
05:04
For a while I was an interface designer.
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ืœืžืฉืš ื–ืžืŸ ืžืกื•ื™ื™ื ื”ื™ื™ืชื™ ืžืขืฆื‘ ืžืžืฉืง.
05:06
And so I think a lot about interaction.
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ืื– ืื ื™ ื—ื•ืฉื‘ ื”ืจื‘ื” ืขืœ ืื™ื ื˜ืจืืงืฆื™ื”.
05:08
Well, let's first of all simplify the vases illusion,
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ืื–, ื‘ื•ืื• ื ืคืฉื˜ ืงื•ื“ื ืืช ืืฉืœื™ื™ืช ื”ื›ื“.
05:10
make the thing on the right.
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ื ืขืฉื” ืืช ื”ื“ื‘ืจ ื‘ืฆื“ ื™ืžื™ืŸ.
05:12
Now, if you could pick up the black vase,
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ืขื›ืฉื™ื•, ืื ืชื•ื›ืœื• ืœื”ืจื™ื ืืช ื”ื›ื“ ื”ืฉื—ื•ืจ,
05:14
it would look like the figure on top.
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ื”ื•ื ื™ืจืื” ื›ืžื• ื”ื“ืžื•ืช ืœืžืขืœื”.
05:16
If you could pick up the white area,
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ืื ืชื•ื›ืœื• ืœื”ืจื™ื ืืช ื”ืื–ื•ืจ ื”ืœื‘ืŸ
05:18
it would look like the figure on the bottom.
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ื”ื•ื ื™ืจืื” ื›ืžื• ื”ื“ืžื•ืช ืœืžื˜ื”.
05:20
Well, you can't do that physically,
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ืื–, ืืชื ืœื ื™ื›ื•ืœื™ื ืœืขืฉื•ืช ืืช ื–ื” ืคื™ืกื™ืช,
05:22
but on a computer you can do it. Let's switch over to the P.C.
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ืื‘ืœ ืขืœ ืžื—ืฉื‘ ืชื•ื›ืœื• ืœืขืฉื•ืช ื–ื”. ื‘ื•ืื• ื ืขื‘ื•ืจ ืœืžื—ืฉื‘.
05:24
And here it is, figure-ground.
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ื•ื”ื ื” ื”ื•ื, ื“ืžื•ืช ื”ืจืงืข.
05:28
The goal here is to take the pieces on the left
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ื”ืžื˜ืจื” ืคื” ื”ื™ื ืœืงื—ืช ืืช ื”ื—ืœืงื™ื ืžืฉืžืืœ
05:31
and make them so they look like the shape on the right.
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ื•ืœื’ืจื•ื ืœื”ื ืœื”ืจืื•ืช ื›ืžื• ื”ืฆื•ืจื” ืžื™ืžื™ืŸ.
05:34
And this follows the rules I just said:
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ื•ื–ื” ืขื•ืงื‘ ืื—ืจื™ ื”ื—ื•ืงื™ื ืฉื›ืจื’ืข ืืžืจืชื™,
05:36
any black area that is surrounded by white can be picked up.
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ื›ืœ ืื–ื•ืจ ืฉื—ื•ืจ ืฉืžื•ืงืฃ ื‘ืœื‘ืŸ ื ื™ืชืŸ ืœื”ืจืžื”.
05:39
But that is also true of any white area.
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ืื‘ืœ ื–ื” ื ื›ื•ืŸ ืœื›ืœ ืื–ื•ืจ ืœื‘ืŸ.
05:41
So, here we got the white area in the middle,
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ืื–, ื›ืืŸ ื™ืฉ ืœื ื• ืืช ื”ืื–ื•ืจ ื”ืœื‘ืŸ ื‘ืžืจื›ื–,
05:43
and you can pick it up.
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ื•ืืชื ื™ื›ื•ืœื™ื ืœื”ืจื™ื ืื•ืชื•.
05:45
I'll just go one step further.
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ืื ื™ ืจืง ืืžืฉื™ืš ืฉืœื‘ ืื—ื“ ื”ืœืื”.
05:47
So, here is --
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ืื–, ื›ืืŸ ื™ืฉ --
05:49
here is a couple pieces. Move them together,
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ื›ืืŸ ื™ืฉ ืžืกืคืจ ื—ืœืงื™ื. ืชื–ื™ื–ื• ืื•ืชื ื‘ื™ื—ื“.
05:51
and now this is an active piece.
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ื•ืขื›ืฉื™ื• ื–ื• ื—ืชื™ื›ื” ืคืขื™ืœื”.
05:54
You can really get inside somebody's perception
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ืืชื ื‘ืืžืช ื™ื›ื•ืœื™ื ืœื”ื›ื ืก ืœืชืคื™ืกื” ืฉืœ ืžื™ืฉื”ื•
05:56
and have them experience something.
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ื•ืœืชืช ืœื”ื ืœื—ื•ื•ืช ืžืฉื”ื•.
05:58
It's like the old maxim of
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ื–ื” ื›ืžื• ื”ืืžืจื” ื”ื™ืฉื ื”:
06:00
"you can tell somebody something
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"ืืชื” ื™ื›ื•ืœ ืœื”ื’ื™ื“ ืœืžื™ืฉื”ื• ืžืฉื”ื•
06:02
and show them, but if they do it they really learn it."
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ื•ืœื”ืจืื•ืช ืœื”ื, ืื‘ืœ ืื ื”ื ื™ืขืฉื• ืืช ื–ื”, ื”ื ื‘ืืžืช ื™ืœืžื“ื•."
06:04
Here is another thing you can do.
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ื”ื ื” ืขื•ื“ ืžืฉื”ื• ืฉืืชื ื™ื›ื•ืœื™ื ืœืขืฉื•ืช.
06:06
There is a game called Rush Hour.
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ื™ืฉ ืžืฉื—ืง ื‘ืฉื ืฉืขืช ื”ืขื•ืžืก.
06:08
This is one of the true masterpieces in puzzle design
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ื–ื• ืื—ืช ืžื™ืฆื™ืจื•ืช ื”ืžื•ืคืช ืฉืœ ืขื™ืฆื•ื‘ ื”ื—ื™ื“ื•ืช
06:10
besides Rubik's cube.
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ื—ื•ืฅ ืžื”ืงื•ื‘ื™ื” ื”ื”ื•ื ื’ืจื™ืช.
06:12
So, here we have a crowded parking lot
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ืื–, ื›ืืŸ ื™ืฉ ืœื ื• ืžื’ืจืฉ ื—ื ื™ื™ื” ืขืžื•ืก
06:14
with cars all over the place.
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ืขื ืžื›ื•ื ื™ื•ืช ื‘ื›ืœ ืžืงื•ื.
06:16
The goal is to get the red car out. It's a sliding block puzzle.
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ื”ืžื˜ืจื” ื”ื™ื ืœื”ื•ืฆื™ื ืืช ื”ืžื›ื•ื ื™ืช ื”ืื“ื•ืžื”. ื–ื” ื—ื™ื“ืช ื—ืœืงื™ื ืžื—ืœื™ืงื™ื.
06:19
It's made by the company Think Fun.
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ื–ื” ื ืขืฉื” ืขืœ ื™ื“ื™ ื—ื‘ืจืช ื—ืฉื•ื‘ ื›ื™ืฃ.
06:21
It's done very well. I love this puzzle.
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ื–ื” ื ืขืฉื” ื‘ืฆื•ืจื” ืžืขื•ืœื”. ืื ื™ ืื•ื”ื‘ ืืช ื”ื—ื™ื“ื” ื”ื–ื•.
06:23
Well, let's play one. Here. So, here is a very simple puzzle.
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ืื–, ื‘ื•ืื• ื ืฉื—ืง ื‘ืื—ื“. ืื– ื”ื ื” ื—ื™ื“ื” ืคืฉื•ื˜ื”.
06:26
Well, that's too simple, let's add another piece.
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ืื–, ื–ื” ืคืฉื•ื˜ ืžื“ื™, ื‘ื•ืื• ื ื•ืกื™ืฃ ืขื•ื“ ื—ืชื™ื›ื”.
06:28
Okay, so how would you solve this one?
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ืื•ืงื™ื™, ืื– ืื™ืš ื”ื™ื™ืชื ืคื•ืชืจื™ื ืืช ื–ื”?
06:30
Well, move the blue one out of the way.
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ืื–, ืชื–ื™ื–ื• ืืช ื”ื›ื—ื•ืœ ืžื”ื“ืจืš.
06:32
Here, let's make it a little harder. Still pretty easy.
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ื‘ื•ืื• ื ืขืฉื” ืืช ื–ื” ื™ื•ืชืจ ืงืฉื”. ืขื“ื™ื™ืŸ ื“ื™ ืคืฉื•ื˜.
06:34
Now we'll make it harder, a little harder.
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ืขื›ืฉื™ื• ื ืขืฉื” ืืช ื–ื” ืงืฉื” ื™ื•ืชืจ, ืงืฆืช ื™ื•ืชืจ ืงืฉื”.
06:37
Now, this one is a little bit trickier.
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ืขื›ืฉื™ื•, ื–ื” ื›ื‘ืจ ืงืฆืช ื™ื•ืชืจ ื˜ืจื™ืงื™.
06:39
You know? What do you do here?
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ืืชื ื™ื•ื“ืขื™ื? ืžื” ื”ื™ื™ืชื ืขื•ืฉื™ื ืคื”?
06:41
The first move is going to be what?
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ื”ืฉืœื‘ ื”ืจืืฉื•ืŸ ื™ื”ื™ื” ืžื”?
06:43
You're going to move the blue one up in order to get the lavender one to the right.
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ืืชื ืชื–ื™ื–ื• ืืช ื”ื›ื—ื•ืœ ืœืžืขืœื” ื›ื“ื™ ืœื”ื–ื™ื– ืืช ื”ื•ืจื•ื“ ืœื™ืžื™ืŸ.
06:47
And you can make puzzles like this one that aren't solvable at all.
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ื•ืืชื ื™ื›ื•ืœื™ื ืœืขืฉื•ืช ื—ื™ื“ื•ืช ื›ืืœื” ืฉืขื“ื™ื™ืŸ ืœื ืคืชื™ืจื•ืช.
06:50
Those four are locked in a pinwheel; you can't get them apart.
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ืืจื‘ืข ืืœื” ื ืขื•ืœื•ืช; ืืชื ืœื ื™ื›ื•ืœื™ื ืœื”ืคืจื™ื“ ืื•ืชืŸ.
06:52
I wanted to make a sequel.
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ืจืฆื™ืชื™ ืœืขืฉื•ืช ื”ืžืฉืš.
06:54
I didn't come up with the original idea. But this is another way
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ืื ื™ ืœื ื”ื’ื™ืชื™ ืืช ื”ืจืขื™ื•ืŸ ื”ืžืงื•ืจื™. ืื‘ืœ ื–ื• ื“ืจืš ื ื•ืกืคืช
06:56
I work as an inventor is to create a sequel.
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ื‘ื” ืื ื™ ืขื•ื‘ื“ ื›ืžืžืฆื™ื ืฉื”ื™ื ืœื™ืฆื•ืจ ื”ืžืฉืš.
06:59
I came up with this. This is Railroad Rush Hour.
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ืื ื™ ื”ืขืœืชื™ ืืช ื–ื”. ื–ื• ืฉืขืช ื”ืœื—ืฅ ืฉืœ ื”ืจื›ื‘ื•ืช.
07:01
It's the same basic game except I introduced a new piece,
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ื–ื” ืื•ืชื• ืžืฉื—ืง ื‘ืกื™ืกื™ ื—ื•ืฅ ืžื—ืœืง ื—ื“ืฉ ืฉื”ื›ื ืกืชื™,
07:04
a square piece that can move both horizontally and vertically.
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ื—ืœืง ืžืจื•ื‘ืข ืฉื™ื›ื•ืœ ืœื–ื•ื– ื’ื ืื ื›ื™ืช ื•ื’ื ืื•ืคืงื™ืช.
07:07
In the other game the cars can only move forward and back.
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ื‘ืžืฉื—ืง ื”ืื—ืจ ื”ืžื›ื•ื ื™ื•ืช ื™ื›ื•ืœื•ืช ืœื–ื•ื– ืจืง ืงื“ื™ืžื” ืื• ืื—ื•ืจื”.
07:10
Created a whole bunch of levels for it.
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ื™ืฆืจืชื™ ื”ืจื‘ื” ืจืžื•ืช ื‘ืฉื‘ื™ืœ ื–ื”.
07:13
Now I'm making it available to schools.
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ืขื›ืฉื™ื• ืื ื™ ืžื‘ื™ื ืืช ื–ื” ืœื‘ืชื™ ืกืคืจ.
07:15
And it includes exercises that show you
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ื•ื–ื” ื›ื•ืœืœ ืชืจื’ื™ืœื™ื ืฉืžืจืื™ื ืœื›ื
07:17
not just how to solve these puzzles,
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ืœื ืจืง ืื™ืš ืœืคืชื•ืจ ืืช ื”ื—ื™ื“ื•ืช ื”ืืœื”,
07:19
but how to extract the principles that will let you solve
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ืืœื ื’ื ืื™ืš ืœื—ืœืฅ ืืช ื”ืขืงืจื•ืŸ ืฉื™ืืคืฉืจ ืœื›ื ืœืคืชื•ืจ
07:22
mathematical puzzles or problems in science, other areas.
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ื—ื™ื“ื•ืช ืžืชืžื˜ื™ื•ืช ืื• ื‘ืขื™ื•ืช ื‘ืžื“ืข, ืื–ื•ืจื™ื ืื—ืจื™ื.
07:26
So, I'm really interested in you learning how to make your own puzzles
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ืื–, ืื ื™ ืžืื•ื“ ืžืขื•ื ื™ื™ืŸ ืฉืชืœืžื“ื• ืื™ืš ืœื™ืฆื•ืจ ื—ื™ื“ื•ืช ืžืฉืœื›ื
07:29
as well as just me creating them.
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ื‘ื ื•ืกืฃ ืœื–ื” ืฉืื ื™ ืืฆื•ืจ ืื•ืชืŸ.
07:31
Garry Trudeau calls himself an investigative cartoonist.
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ื’ืืจื™ ื˜ืจื•ื“ืื• ืงื•ืจื ืœืขืฆืžื• ืงืจื™ืงื˜ื•ืจื™ืกื˜ ื—ื•ืงืจ.
07:34
You know, he does a lot of research before he writes a cartoon.
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ืืชื ื™ื•ื“ืขื™ื, ื”ื•ื ืขื•ืฉื” ื”ืจื‘ื” ืžื—ืงืจ ืœืคื ื™ ืฉื”ื•ื ื™ื•ืฆืจ ืืช ื”ืงืจื™ืงื˜ื•ืจื”.
07:37
In Discover Magazine, I'm an investigative puzzle maker.
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ื‘ืžื’ื–ื™ืŸ ื“ื™ืกืงื•ื‘ืจ, ืื ื™ ื™ื•ืฆืจ ื—ื™ื“ื•ืช ื—ื•ืงืจ.
07:40
I got interested in gene sequencing.
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ื”ืชืขื ื™ื™ื ืชื™ ื‘ื™ืฆื™ืจืช ืจืฆืคื™ ื’ื ื™ื.
07:42
And I said, "Well, how on Earth can you come up with a sequence
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ื•ืื ื™ ืืžืจืชื™, "ืื–, ืื™ืš ืœืขื–ืื–ืœ ืืคืฉืจ ืœืžืฆื•ื ืจืฆืฃ
07:45
of the base pairs in DNA?"
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ืฉืœ ื–ื•ื’ื•ืช ื”ื‘ืกื™ืก ื‘DNA?"
07:48
Cut up the DNA, you sequence individual pieces,
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ืชื—ืชื›ื• ืืช ื”DNA, ื•ืื– ืชื‘ื“ืงื• ืืช ื”ืจืฆืฃ ืฉืœ ื—ืชื™ื›ื•ืช ื‘ื•ื“ื“ื•ืช,
07:50
and then you look for overlaps,
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ื•ืื– ื‘ื•ื“ืงื™ื ืืช ื”ื—ืชื™ื›ื•ืช ื”ื—ื•ืคืคื•ืช.
07:52
and you basically match them at the edges. And I said,
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ื•ืืชื ื‘ืขืฆื ืžืชืื™ืžื™ื ืื•ืชื ื‘ืงืฆื•ื•ืช. ื•ืื ื™ ืืžืจืชื™,
07:54
"This is kind of like a jigsaw puzzle, except the pieces overlap."
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"ื–ื” ืกื•ื’ ืฉืœ ืคืื–ืœ, ืจืง ืฉื”ื—ืชื™ื›ื•ืช ื—ื•ืคืคื•ืช."
07:57
So, here is what I created for Discover Magazine.
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ืื–, ื”ื ื” ืžื” ืฉื™ืฆืจืชื™ ืœืžื’ื–ื™ืŸ ื“ื™ืกืงื•ื‘ืจ.
08:00
And it has to be solvable in a magazine.
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ื•ื–ื” ื—ื™ื™ื‘ ืœื”ื™ื•ืช ืคืชื™ืจ ื‘ืžื’ื–ื™ืŸ.
08:02
You know, you can't cut out the pieces and move them around.
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ืืชื ื™ื•ื“ืขื™ื ืฉืืชื ืœื ื™ื›ื•ืœื™ื ืœื—ืชื•ืš ืืช ื”ื—ืœืงื™ื ื•ืœื”ื–ื™ื– ืื•ืชื.
08:04
So, here is the nine pieces. And you're supposed to put them into this grid.
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ืื–, ื”ื ื” ืชืฉืขืช ื”ื—ืœืงื™ื. ื•ืืชื ืืžื•ืจื™ื ืœื”ื›ื ื™ืก ืื•ืชื ืœืชื‘ื ื™ืช ื”ื–ืืช.
08:09
And you have to choose pieces that overlap on the edge.
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ื•ืืชื ืฆืจื™ื›ื™ื ืœื‘ื—ื•ืจ ืืช ื”ื—ืœืงื™ื ื”ื—ื•ืคืคื™ื ื‘ืงืฆื•ื•ืช.
08:12
There is only one solution. It's not that hard.
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ื™ืฉ ืจืง ืคืชืจืŸ ืื—ื“. ื–ื” ืœื ื›ืœ ื›ืš ืงืฉื”.
08:14
But it takes some persistence.
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ืื‘ืœ ื–ื” ื“ื•ืจืฉ ืงืฆืช ื”ืชืžื“ื”.
08:16
And when you're done, it makes this design,
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ื•ื›ืฉืกื™ื™ืžืชื, ื–ื” ื™ื•ืฆืจ ืืช ื”ืขื™ืฆื•ื‘ ื”ื–ื”,
08:18
which, if you squint, is the word "helix."
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ืฉืื ืชืžืฆืžืฆื•, ื–ื• ื”ืžื™ืœื”"ื”ืœื™ืงืก."
08:23
So, that's the form of the puzzle coming out of the content,
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ืื–, ื–ื• ื”ืฆื•ืจื” ืฉืœ ื”ื—ื™ื“ื” ืฉื™ื•ืฆืืช ืžืชื•ืš ื”ื”ืงืฉืจ,
08:26
rather than the other way around.
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ื‘ืžืงื•ื ื‘ื“ืจืš ื”ื”ืคื•ื›ื”.
08:28
Here is a couple more. Here is a physics-based puzzle.
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ื”ื ื” ืขื•ื“ ื›ืžื”. ื”ื ื” ื—ื™ื“ื” ืคื™ืกื™ืงืœื™ืช.
08:31
Which way will these fall?
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ืœืื™ื–ื” ื›ื™ื•ื•ืŸ ื–ื” ื™ืคื•ืœ?
08:33
One of these weighs 50 pounds, 30 pounds and 10 pounds.
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ื”ืŸ ืฉื•ืงืœื•ืช 23 ืงื™ืœื•, 14 ืงื™ืœื• ื•4.5 ืงื™ืœื•.
08:36
And depending on which one weighs which amount,
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ื•ืชืœื•ื™ ื‘ืžื™ ืฉื•ืงืœืช ื›ืžื”,
08:38
they'll fall different directions.
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ื”ืŸ ื™ืคืœื• ืœื›ื™ื•ื•ื ื™ื ืฉื•ื ื™ื.
08:40
And here is a puzzle based on color mixing.
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ื•ื”ื ื” ื—ื™ื“ื” ืžื‘ื•ืกืกืช ืขืœ ืขื™ืจื‘ื•ื‘ ืฆื‘ืขื™ื.
08:42
I separated this image into cyan, magenta, yellow, black,
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ื”ืคืจื“ืชื™ ืืช ื”ืชืžื•ื ื” ืœื›ื—ื•ืœ, ืื“ื•ื, ืฆื”ื•ื‘ ื•ืฉื—ื•ืจ,
08:45
the basic printing colors, and then mixed up the separations,
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ืฆื‘ืขื™ ื”ื“ืคื•ืก ื”ื‘ืกื™ืกื™ื™ื, ื•ืื– ืขืจื‘ื‘ืชื™ ืืช ื”ื”ืคืจื“ื•ืช,
08:47
and you get these peculiar pictures.
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ื•ืืชื ืžืงื‘ืœื™ื ืืช ื”ืชืžื•ื ื” ื”ืžื•ื–ืจื” ื”ื–ื•.
08:49
Which separations were mixed up to make those pictures?
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ืื™ืœื• ื”ืคืจื“ื•ืช ืขื•ืจื‘ื‘ื• ืคื” ื›ื“ื™ ืœื™ืฆื•ืจ ืืช ื”ืชืžื•ื ื•ืช ื”ืืœื”?
08:52
Gets you thinking about color.
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ืžืคืขื™ืœ ืืช ื”ื—ืฉื™ื‘ื” ืฉืœื›ื ืขืœ ืฆื‘ืข.
08:54
Finally, what I'm doing now. So, ShuffleBrain.com,
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ืœื‘ืกื•ืฃ, ืžื” ืฉืื ื™ ืขื•ืฉื” ืขื›ืฉื™ื•. ืื– ShuffleBrain.com,
08:57
website you can go visit, I joined up with my wife, Amy-Jo Kim.
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ืืชืจ ืฉืชื•ื›ืœื• ืœื‘ืงืจ ื‘ื•, ื”ืชื—ืœืชื™ ืขื ืื™ืฉืชื™, ืื™ื™ืžื™-ื’'ื• ืงื™ื.
09:01
She could easily be up here giving a talk about her work.
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ื”ื™ื ื™ื›ื•ืœื” ื‘ืงืœื•ืช ืœืชืช ื›ืืŸ ื”ืจืฆืื” ืขืœ ื”ืขื‘ื•ื“ื” ืฉืœื”.
09:04
So, we're making smart games for social media.
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ืื–, ืื ื—ื ื• ืขื•ืฉื™ื ืžืฉื—ืงื™ื ื—ื›ืžื™ื ืœืžื“ื™ื” ื”ื—ื‘ืจืชื™ืช.
09:06
I'll explain what that means. We're looking at three trends.
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ืื ื™ ืืกื‘ื™ืจ ืžื” ื–ื” ืื•ืžืจ. ืื ื—ื ื• ืžื“ื‘ืจื™ื ืขืœ ืฉืœื•ืฉ ืžื’ืžื•ืช.
09:10
This is what's going on in the games industry right now.
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ื–ื” ืžื” ืฉืงื•ืจื” ื‘ืชืขืฉื™ื™ืช ื”ืžืฉื—ืงื™ื ืขื›ืฉื™ื•.
09:13
First of all, you know, for a long time
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ื“ื‘ืจ ืจืืฉื•ืŸ, ืืชื ื™ื•ื“ืขื™ื, ืœืžืฉืš ื–ืžืŸ ืืจื•ืš
09:16
computer games meant things like "Doom,"
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ืžืฉื—ืงื™ ืžื—ืฉื‘ ื”ื™ื• ื“ื‘ืจื™ื ื›ืžื• ื“ื•ื,
09:18
where you're going around shooting things, very violent games, very fast,
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ืฉื ืืชื ื”ื•ืœื›ื™ื ื•ื™ื•ืจื™ื ื‘ื“ื‘ืจื™ื, ืžืฉื—ืงื™ื ืžืื•ื“ ืืœื™ืžื™ื, ืžืื•ื“ ืžื”ื™ืจื™ื,
09:21
aimed at teenage boys. Right? That's who plays computer games.
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ืฉื”ื™ื• ืžื›ื•ื•ื ื™ื ืœื ืขืจื™ื ืฆืขื™ืจื™ื. ื ื›ื•ืŸ? ื”ื ืืœื” ืฉืžืฉื—ืงื™ื ื‘ืžืฉื—ืงื™ ืžื—ืฉื‘.
09:24
Well, guess what? That's changing.
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ืื– ืชื ื—ืฉื• ืžื”? ื–ื” ืžืฉืชื ื”.
09:26
"Bejeweled" is a big hit. It was the game that really broke open
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ื‘ื™ื’'ื•ืœื“ ื”ื• ืœื”ื™ื˜ ื’ื“ื•ืœ. ื”ื•ื ื”ืžืฉื—ืง ื”ืจืืฉื•ืŸ
09:28
what's called casual games.
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ืฉื”ืฆื™ื’ ืืช ืžื” ืฉื ืงืจื ืžืฉื—ืงื™ื ื™ื•ื ื™ื•ืžื™ื™ื.
09:31
And the main players are over 35, and are female.
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ื•ื”ืฉื—ืงื ื™ื ื”ืขื™ืงืจื™ื™ื ื”ื ืžืขืœ 35, ื•ื”ืŸ ื ืฉื™ื.
09:35
Then recently "Rock Band" has been a big hit.
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ื•ืœืื—ืจื•ื ื” ืจื•ืง ื‘ื ื“ ื”ื™ื” ืœื”ื™ื˜ ื’ื“ื•ืœ.
09:37
And it's a game you play with other people.
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ื•ื–ื” ืžืฉื—ืง ืฉืžืฉื—ืงื™ื ืขื ืื ืฉื™ื ืื—ืจื™ื.
09:39
It's very physical. It looks nothing like a traditional game.
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ื–ื” ืžืื•ื“ ืคื™ืกื™. ื–ื” ืœื ื ืจืื” ื›ืžื• ืžืฉื—ืง ืจื’ื™ืœ.
09:42
This is what's becoming the dominant form of electronic gaming.
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ื–ื” ืžื” ืฉื ืขืฉื” ืœืฆื•ืจื” ื”ื“ื•ืžื™ื ื ื˜ื™ืช ืฉืœ ืžืฉื—ืงื™ื ืืœืงื˜ืจื•ื ื™ื™ื.
09:46
Now, within that there is some interesting things happening.
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ืขื›ืฉื™ื•, ื‘ืชื•ืš ื–ื” ื™ืฉ ื›ืžื” ื“ื‘ืจื™ื ืžืขื ื™ื™ื ื™ื ืฉืงื•ืจื™ื.
09:48
There is also a trend towards games that are good for you.
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ื™ืฉ ื’ื ื˜ืจื ื“ ืœื›ื™ื•ื•ืŸ ืžืฉื—ืงื™ื ืฉื˜ื•ื‘ื™ื ืœื›ื.
09:51
Why? Well, we aging Boomers,
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ืœืžื”? ืื–, ืื ื—ื ื• ื‘ื™ื™ื‘ื™ ื‘ื•ืžืจืก ืžื–ื“ืงื ื™ื,
09:53
Baby Boomers, we're eating our healthy food,
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ื‘ื™ื™ื‘ื™ ื‘ื•ืžืจืก, ืื ื—ื ื• ืื•ื›ืœื™ื ืืช ื”ืื•ื›ืœ ื”ื‘ืจื™ื ืฉืœื ื•,
09:56
we're exercising. What about our minds?
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ืื ื—ื ื• ืžืชืืžื ื™ื. ืžื” ืขื ื”ืžื•ื—ื•ืช ืฉืœื ื•?
09:58
Oh no, our parents are getting Alzheimer's. We better do something.
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ืื• ืœื, ื”ื”ื•ืจื™ื ืฉืœื ื• ืžืงื‘ืœื™ื ืืœืฆื”ื™ื™ืžืจ. ื›ื“ืื™ ืฉื ืขืฉื” ืžืฉื”ื•.
10:02
Turns out doing crossword puzzles can stave off some of the effects of Alzheimer's.
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ืžืกืชื‘ืจ ืฉืœืคืชื•ืจ ืชืฉื‘ืฆื™ื ื™ื›ื•ืœ ืœื“ื—ื•ืช ื›ืžื” ืžื”ืืคืงื˜ื™ื ืฉืœ ืืœืฆื”ื™ื™ืžืจ.
10:06
So, we got games like "Brain Age" coming out for the Nintendo DS, huge hit.
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ืื–, ื™ืฉ ืœื ื• ืžืฉื—ืงื™ื ื›ืžื• "ื’ื™ืœ ื”ืžื•ื—" ืฉื™ื•ืฆืื™ื ืœื ื™ื ื˜ื ื“ื• DS, ืœื”ื™ื˜ ื’ื“ื•ืœ.
10:11
A lot of people do Sudoku. In fact some doctors prescribe it.
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ื”ืจื‘ื” ืื ืฉื™ื ืคื•ืชืจื™ื ืกื•ื“ื•ืงื•. ืœืžืขืฉื” ื›ืžื” ืจื•ืคืื™ื ืจื•ืฉืžื™ื ืืช ื–ื”.
10:15
And then there is social media, and what's happening on the Internet.
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ื•ืื– ื™ืฉ ืืช ื”ืžื“ื™ื” ื”ื—ื‘ืจืชื™ืช, ื•ืžื” ืฉืงื•ืจื” ื‘ืื™ื ื˜ืจื ื˜.
10:18
Everybody now considers themselves a creator,
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ื›ื•ืœื ืžื—ืฉื™ื‘ื™ื ืืช ืขืฆืžื ืขื›ืฉื™ื• ืœื™ื•ืฆืจื™ื,
10:21
and not just a viewer.
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ื•ืœื ืกืชื ืฆื•ืคื™ื.
10:23
And what does this add up to?
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ื•ืžื” ื™ื•ืฆื ืžื–ื”?
10:25
Here is what we see coming.
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ื”ื ื” ืžื” ืฉืื ื—ื ื• ื—ื•ืฉื‘ื™ื ืฉืžื’ื™ืข.
10:27
It's games that fit into a healthy lifestyle.
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ืืœื” ืžืฉื—ืงื™ื ืฉืžืชืื™ืžื™ื ืœืื•ืจืš ื—ื™ื™ื ื‘ืจื™ื.
10:30
They're part of your life. They're not necessarily a separate thing.
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ื”ื ื—ืœืง ืžื”ื—ื™ื™ื ืฉืœื›ื. ื”ื ืœื ื‘ื”ื›ืจื— ื“ื‘ืจื™ื ื ืคืจื“ื™ื.
10:33
And they are both, something that is good for you, and they're fun.
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ื•ื”ื ื’ื ื˜ื•ื‘ื™ื ืœื›ื ื•ื’ื ื›ื™ืคื™ื™ื.
10:36
I'm a puzzle guy. My wife is an expert in social media.
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ืื ื™ ืื™ืฉ ืฉืœ ื—ื™ื“ื•ืช. ืื™ืฉืชื™ ื”ื™ื ืžื•ืžื—ื™ืช ืฉืœ ืžื“ื™ื” ื—ื‘ืจืชื™ืช.
10:39
And we decided to combine our skills.
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ื•ื”ื—ืœื˜ื ื• ืœื—ื‘ืจ ืืช ื”ื›ื™ืฉื•ืจื™ื ืฉืœื ื•.
10:41
Our first game is called "Photo Grab." The game takes about a minute and 20 seconds.
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ื”ืžืฉื—ืง ื”ืจืืฉื•ืŸ ืฉืœื ื• ื ืงืจื ืคื•ื˜ื• ื’ืจืื‘. ื”ืžืฉื—ืง ืื•ืจืš ื“ืงื” ื•ืขืฉืจื™ื ืฉื ื™ื•ืช.
10:44
This is your first time playing my game. Okay.
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ื–ื” ื”ืคืขื ื”ืจืืฉื•ื ื” ืฉืœื›ื ืœืฉื—ืง. ืื•ืงื™.
10:46
Let's see how well we can do. There are three images.
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ื”ื‘ื” ื ืจืื” ื›ืžื” ื˜ื•ื‘ ื ื•ื›ืœ ืœืฉื—ืง. ื™ืฉ ืฉืœื•ืฉ ืชืžื•ื ื•ืช.
10:49
And we have 24 seconds each.
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ื•ื™ืฉ ืœื ื• 24 ืฉื ื™ื•ืช ืœื›ืœ ืื—ืช.
10:51
Where is that?
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ืื™ืคื” ื”ื™ื?
10:53
I'll play as fast as I can.
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ืื ื™ ืืฉื—ืง ื”ื›ื™ ืžื”ืจ ืฉืื ื™ ื™ื›ื•ืœ.
10:55
But if you can see it, shout out the answer.
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ืื‘ืœ ืื ืชื•ื›ืœื• ืœืจืื•ืช ืืช ื–ื”, ืชืฆืขืงื• ืืช ื”ืชืฉื•ื‘ื”.
10:58
You get more -- Down, okay, yeah where is that?
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ืืชื ืžืงื‘ืœื™ื ื™ื•ืชืจ -- ืœืžื˜ื”, ืื•ืงื™, ื›ืŸ ืื™ืคื” ื–ื”?
11:01
Oh, yeah. There, okay. J-O and --
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ืื• ื›ืŸ. ืฉื, ืื•ืงื™. J-O ื• --
11:05
I guess that's that part. We got the bow. That bow helps.
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ืื ื™ ืžื ื—ืฉ ืฉื–ื” ื”ื—ืœืง ื”ื”ื•ื. ื”ืฉื’ื ื• ืืช ื”ืงืฉืช. ื”ืงืฉืช ืขื•ื–ืจืช.
11:08
That's his hair. You get a lot of figure-ground problems.
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ื–ื” ื”ืฉืขืจ ืฉืœื•. ื™ืฉ ืœื›ื ื”ืจื‘ื” ื‘ืขื™ื•ืช ืฉืœ ืจืงืข ื“ืžื•ื™ื•ืช.
11:11
Yeah, that one is easy. Okay. So, ahhh! Okay on to the next one.
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ื›ืŸ, ื–ื” ืงืœ. ืื•ืงื™. ืื–, ืื”ื”! ืื•ืงื™ื™ ืœื‘ื ื‘ืชื•ืจ.
11:16
Okay, so that's the lens.
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ืื•ืงื™, ืื– ื–ื• ื”ืขื“ืฉื”.
11:18
Anybody?
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ืžื™ืฉื”ื•?
11:20
Looks like a black shape. So, where is that?
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ื ืจืื” ื›ืžื• ื“ืžื•ืช ืฉื—ื•ืจื”. ืื–, ืื™ืคื” ื–ื”?
11:23
That's the corner of the whole thing.
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ื–ื” ื”ืคื™ื ื” ืฉืœ ื›ืœ ื”ื“ื‘ืจ.
11:26
Yeah, I've played this image before,
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ื›ืŸ, ืฉื™ื—ืงืชื™ ืขื ื”ืชืžื•ื ื” ื”ื–ื• ืžืงื•ื“ื,
11:28
but even when I make up my own puzzles --
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ืื‘ืœ ืืคื™ืœื• ื›ืฉืื ื™ ืžืžืฆื™ื ืืช ื”ื—ื™ื“ื•ืช --
11:30
and you can put your own images in here.
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ื•ืืชื ื™ื›ื•ืœื™ื ืœืฉื™ื ืืช ื”ืชืžื•ื ื•ืช ืฉืœื›ื ืคื”.
11:32
And we have people all over the world doing that now.
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ื•ื™ืฉ ืœื ื• ืื ืฉื™ื ืžืกื‘ื™ื‘ ืœื›ืœ ื”ืขื•ืœื ืฉืขื•ืฉื™ื ืืช ื–ื” ืขื›ืฉื™ื•.
11:36
There we are. Visit ShuffleBrain.com
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ื”ื ื” ืื ื—ื ื•. ื‘ืงืจื• ื‘ ShuffleBrain.com
11:38
if you want to try it yourself. Thank you.
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ืื ืชืจืฆื• ืœื ืกื•ืช ืืช ื–ื” ื‘ืขืฆืžื›ื. ืชื•ื“ื” ืจื‘ื”.
11:40
(Applause)
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(ืžื—ื™ืื•ืช ื›ืคื™ื™ื)
ืขืœ ืืชืจ ื–ื”

ืืชืจ ื–ื” ื™ืฆื™ื’ ื‘ืคื ื™ื›ื ืกืจื˜ื•ื ื™ YouTube ื”ืžื•ืขื™ืœื™ื ืœืœื™ืžื•ื“ ืื ื’ืœื™ืช. ืชื•ื›ืœื• ืœืจืื•ืช ืฉื™ืขื•ืจื™ ืื ื’ืœื™ืช ื”ืžื•ืขื‘ืจื™ื ืขืœ ื™ื“ื™ ืžื•ืจื™ื ืžื”ืฉื•ืจื” ื”ืจืืฉื•ื ื” ืžืจื—ื‘ื™ ื”ืขื•ืœื. ืœื—ืฅ ืคืขืžื™ื™ื ืขืœ ื”ื›ืชื•ื‘ื™ื•ืช ื‘ืื ื’ืœื™ืช ื”ืžื•ืฆื’ื•ืช ื‘ื›ืœ ื“ืฃ ื•ื™ื“ืื• ื›ื“ื™ ืœื”ืคืขื™ืœ ืืช ื”ืกืจื˜ื•ืŸ ืžืฉื. ื”ื›ืชื•ื‘ื™ื•ืช ื’ื•ืœืœื•ืช ื‘ืกื ื›ืจื•ืŸ ืขื ื”ืคืขืœืช ื”ื•ื•ื™ื“ืื•. ืื ื™ืฉ ืœืš ื”ืขืจื•ืช ืื• ื‘ืงืฉื•ืช, ืื ื ืฆื•ืจ ืื™ืชื ื• ืงืฉืจ ื‘ืืžืฆืขื•ืช ื˜ื•ืคืก ื™ืฆื™ืจืช ืงืฉืจ ื–ื”.

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