Jamil Abu-Wardeh: The Axis of Evil Middle East Comedy Tour

462,352 views ・ 2010-08-19

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Prevoditelj: Romana Perković Recezent: Tilen Pigac - EFZG
00:16
This talk is about righting writing wrongs.
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Ovaj razgovor je o ispravljanju loših napisa.
00:19
No, the sound's not faulty -- righting writing wrongs.
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Ne, ne zvuči pogrešno - ispravljanje loših napisa.
00:22
The Middle East is huge,
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Bliski Istok je ogroman
00:25
and with all our problems, one thing's for sure: we love to laugh.
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i sa svim našim problemima, jedna stvar je sigurna: obožavamo se smijat.
00:28
I think humor is a great way to celebrate our differences.
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Mislim da je humor dobar način kako bismo slavili naše razlike.
00:31
We need to take our responsibilities seriously,
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Treba ozbiljnije shvatit naše odgovornosti,
00:33
but not ourselves.
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a ne sebe.
00:35
Don't get me wrong: it's not like we don't have comedy in the Middle East.
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Nemojte me shvatiti pogrešno: nije kao da nemamo komediju na Bliskom Istoku.
00:38
I grew up at a time when iconic actors
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Odrastao sam u tom vremenu kada su ikonski glumci
00:40
from Kuwait, Syria, Egypt
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iz Kuvajta, Sirije, Egipta,
00:42
used laughter to unite the region,
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koristili smijeh kako bi sjedinili regije,
00:45
just as football can.
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isto kao što to može nogomet.
00:47
(Laughter)
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(Smijeh)
00:50
Now is the time for us to laugh at ourselves,
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Vrijeme je da se smijemo sami sebi,
00:52
before others can laugh with us.
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prije nego što se ostali mogu smijat s nama.
00:55
This is the story of the rise and rise of stand-up comedy in the Middle East --
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Ovo je priča o uzdignuću i uzdignuću stand up komedije na Bliskom Istoku -
00:58
a stand-up uprising, if you will.
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uzdizanje stand up komedije, ako želite.
01:02
Working in London as TV maker and writer,
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Radeći u Londonu na TV-u kao pisac,
01:05
I quickly realized
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brzo sam shvatio da
01:07
that comedy connects audiences.
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komedija povezuje publike.
01:10
Now, the best breeding ground for good comic writing
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Sada, najplodnije tlo za pisanje dobre komedije scena
01:13
is the stand-up comedy circuit,
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je stand-up komedije,
01:15
where they just happen to say that you kill when you do well
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gdje baš slučajno kažu kako ubijaš kad dobro odradiš
01:17
and you bomb when you do badly.
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i bombardiraš kad odradiš loše.
01:19
An unfortunate connection for us maybe,
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Nesretna veza za nas možda,
01:21
but it reminds me
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ali me podsjeća
01:23
that we'd like to thank one man for, over the past decade,
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kako bismo htjeli zahvaliti jednom čovjeku, u posljednjem desetljeću,
01:26
working tirelessly
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koji je neumorno radio
01:27
to support comedians all around the world,
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kako bi podržao komičare iz cijelog svijeta,
01:30
specifically comedians
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posebno komičare
01:32
with a Middle Eastern background.
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s područja Bliskog Istoka.
01:34
(Applause)
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(Pljesak)
01:37
Like my good friends, Dean and Maysoon, at the bottom of the screen,
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Kao moji dobri prijatelji, Dean and Maysoon, na dnu zaslona,
01:40
who, two years after 9/11,
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koji su, dvije godine nakon 11. rujna,
01:42
started a festival to change the way
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osnovali festival da bi promijenili način
01:44
Middle Easterners are perceived in the world.
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na koji svijet gleda na ljude s Bliskog Istoka.
01:47
It's still going strong, with positive press to die for.
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I dalje ide snažno. Sa pozitivnim ispisom za koji vrijedi umrijeti.
01:51
Also, three guys working for years in Los Angeles,
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Također tri dečka koji rade godinama u Los Angelesu,
01:54
an Iranian, a Palestinian and an Egyptian,
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Iranac, Palestinac i Egipćanin,
01:57
created the aptly named Axis of Evil comedy act.
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stvorili su spomenutu Komediju Osovine Zla.
02:01
And wherever they went,
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I gdje god bili,
02:03
they killed.
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ubijali su.
02:05
Now, I didn't start this fire, but I did pour petrol on it.
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Sada, nisam započeo ovu vatru, ali sam sipao na nju benzin.
02:08
I moved to Dubai as the head of original content
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Preselio sam se u Dubai kao rukovoditelj originalnog sadržaja
02:11
for a Western TV network.
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za Zapadnu TV mrežu.
02:13
My job was to connect the brand with a Middle Eastern audience.
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Moj posao je spojiti ovaj brand sa publikom Bliskog Istoka.
02:18
Now, the American head of programming
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Sada, američki direktor programa
02:21
wanted new local Arabic comedy.
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je htio novu lokalnu arapsku komediju.
02:24
In a thick Arabic accent, my brain went,
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U dubokom arapskom naglasku, moj mozak je rekao,
02:27
"Berfect."
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"Sabršeno."
02:29
(Laughter)
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(Smijeh)
02:31
Now, I had friends in the U.S.
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Sada, imao sam prijatelje u SAD-u
02:33
who had started a successful new tribe.
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koji su napravili uspješno novo pleme.
02:37
And I had every intention of taking this tribe
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I imao sam namjeru oteti ih
02:39
from being outliers in the Middle East
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od neprihvaćenosti na Bliskom Istoku
02:41
and pushing them over the tipping point
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i gurnuti ih preko vrha
02:43
towards success.
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prema uspjehu.
02:45
Now, as with any new idea, it wasn't easy.
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Sada, kao i sa svakom novom idejom, nije bilo lako.
02:47
I had four phases to this plan.
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Imao sam četiri faze ovog plana.
02:49
First, we'd need to buy content from the West and air it.
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Prvo, trebali bismo kupiti sadržaj sa Zapada i emitirati ga.
02:52
Then I'd bring my friends, and we'd show local amateurs how it's done.
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Onda bih doveo moje prijatelje, i pokazali bismo amaterima kako se to radi.
02:55
We would film that and air it,
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Onda bismo to snimili i emitirali,
02:57
and then I could work with the local amateurs and write new comedy.
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i onda bih mogao raditi s lokalnim amaterima i pisati novu komediju.
03:00
I excitedly presented this to the big boss,
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Uzbuđeno sam ovo pokazao velikom šefu,
03:02
and his reaction was, "Um, I don't get it."
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i njegova reakcija je bila, "Hm, ne shvaćam."
03:07
So I retreated back to my cave
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Tako da sam se povukao u svoju pećinu
03:09
and continued to support and produce comedy
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i nastavio podržavati i producirati komediju
03:11
and let my friends use my couch
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i dao svojim prijateljima da koriste moj kauč
03:13
as a regional operations hub.
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kao regionalni centar operacija.
03:16
Now, fast forward two years, to early 2007.
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Sada, ubrzajmo za dvije godine, do rane 2007.
03:19
The earth rotated, as did our management,
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Zemlja je kružila, kao i naša uprava.
03:22
(Laughter)
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(Smijeh)
03:24
and as if by divine intervention,
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I baš kao sa božanskim uplitanjem,
03:26
things came together
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stvari su se poklopile
03:28
to help this revolution take shape.
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kako bi ova revolucija dobila neki oblik.
03:31
Here's how the dots connected.
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Evo kako su se točke povezale.
03:33
First, the Axis guys recorded a Comedy Central special
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Prvo, dečki iz Osovine Zla su snimili specijal Comedy Centrala
03:36
that aired in the States,
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koji se emitirao u SAD,
03:38
and it was getting great hits on YouTube.
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i imao je dobar odaziv na Youtube-u.
03:40
Our new French CEO
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Naš novi francuski direktor je
03:42
believed in the power of positive PR ...
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vjerovao u moć pozitivnog PR-a ...
03:44
(Laughter)
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(Smijeh)
03:46
and ideas du bon marche.
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i jeftinih ideja.
03:49
Let's just say "value for money."
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I samo recimo "vrijednost za novac."
03:51
I produced in Dubai a show for Ahmed Ahmed
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Producirao sam u Dubaiju emisiju za Ahmed Ahmed-a
03:54
to showcase his new Axis special to a packed room.
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kako bih pokazao njegov novi specijal Osovine u prepunoj sobi.
03:56
I invited our new CEO,
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Pozvao sam našeg direktora,
03:58
and as soon as he realized we had a room packed full of laughing infidels,
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i čim je shvatio da imamo sobu punu nevjernika koji se smiju,
04:01
his reaction was very simple:
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i njegova reakcija je bila jednostavna:
04:03
"Let's make this happen.
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"Hajde da napravimo ovo.
04:06
And one more thing: No, don't F it up."
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I još nešto: Ne, nemoj zajeb ..."
04:09
So I quickly went to work
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Brzo sam krenuo na posao
04:11
with a great team around me.
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sa nevjerojatnim timom oko sebe.
04:13
I happened to find
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I dogodilo se da sam našao
04:15
a funny guy to present it in Arabic,
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smiješnog tipa da to predstavi na arapskom,
04:17
who is originally Korean,
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koji je porijeklom Koreanac,
04:20
a perfect fit for the Axis of Evil.
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savršen spoj s Osovinom Zla.
04:22
This is all true.
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Sve ovo je točno.
04:24
Now, while preparing for the tour,
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Sada, dok smo se pripremali za turneju,
04:26
I had to remind the guys to be culturally sensitive.
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morao sam podsjetiti dečke da budu osjetljivi na kulturu.
04:28
I used the three Bs of stand-up don'ts
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Iskoristio sam tri B stand-up-a koje ne bi smjeli koristiti,
04:30
as I call them in the Middle East:
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kao što ih ja zovem na Bliskom Istoku -
04:33
blue content, keep it clean; beliefs, not religion;
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Plavi sadržaj, neka bude čisto, bez psovki - vjerovanja, bez religije,
04:36
and the third B, bolitics.
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i treće B, bolitika.
04:39
Stay away from bolitics in the Middle East.
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Držite se podalje od bolitike na Bliskom Istoku.
04:42
Oh course, you might think, what's left
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I naravno, možete misliti, što je ostalo
04:44
without bolitics, sex and religion, how can you make people laugh?
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bez bolitike, seksa i religije, kako možemo natjerati ljude da se smiju?
04:46
I'd say, watch any successful well-written,
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Rekao bih, pogledajte bilo koju uspješnu, dobro napisanu,
04:49
family-friendly sitcom in the West
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obiteljsko-prijateljsku humorističnu seriju na Zapadu
04:51
for your answers.
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za odgovor na to pitanje.
04:53
Now, were the Axis successful?
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Sada, je li Osovina uspješna?
04:57
In five countries, in just under a month,
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U pet zemalja, za manje od mjesec dana,
04:59
we had thousands of fanatical fans come and see them live.
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imali smo tisuće oduševljenih fanova koji su došli vidjeti ih uživo.
05:02
We had millions see them on TV and on TV news.
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Imali smo milijune koji su ih vidjeli na TV-u i TV vijestima.
05:05
In Jordan, we had His Majesty the King come and see them.
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U Jordanu, Njegovo Veličanstvo Kralj, došao ih je vidjet.
05:08
In fact, they were so successful
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U stvari, bili su toliko uspješni
05:10
that you could buy a pirated copy of their DVD,
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da ste mogli kupiti piratsku kopiju njihovog DVD-a
05:12
even before it was released in the Middle East.
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još prije nego je puštena u prodaju na Bliskom Istoku.
05:14
Anywhere you go.
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Bilo gdje išli.
05:16
So everywhere we went,
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Znači svugdje gdje smo bili,
05:18
we auditioned amateurs.
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imali smo audicije za amatere.
05:20
We filmed that process and aired a documentary.
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Snimili smo taj proces i emitirali dokumentarac.
05:23
I called it "Three Guys and Wonho."
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Nazvao sam ga "Tri dečka i Wonho."
05:26
It really is his name.
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To je stvarno njegovo ime.
05:30
And all this TV and Internet exposure
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I sva ta televizija i izlaganje Internetu
05:33
has led to a great many
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je dovelo do toga da smo mnoge
05:35
recruits to our cause.
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uposlili za naš cilj.
05:37
In Dubai this year, we've just had
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U Dubaiu ove godine, imali smo
05:39
the first all-women's, homegrown stand-up show.
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prvi domaći ženski stand-up.
05:41
And notice two of them are wearing headscarves,
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Primijetite kako dvije od njih nose velove,
05:43
and yes, even they can laugh.
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i da, sve se one znaju smijat.
05:46
Dubai, to me, is like a hand
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Dubai, za mene, je kao ruka
05:48
that supports anyone who wants to make things happen.
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koja podržava svakog tko hoće učiniti nešto.
05:51
20 years ago,
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Prije 20 godina,
05:53
no one had heard of it.
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nitko nije čuo za njega.
05:55
Look at it now.
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Pogledajte ga sada.
05:57
With an inspirational leader, I think this year,
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Sa inspiriranim vođom, mislim kako je ove godine,
05:59
the opening of the tallest tower in the world
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otvaranje najviše kule u svijetu
06:01
is like adding a finger to that hand,
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kao dodavanje prsta toj ruci,
06:03
that points at all those
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prikazuje sve one
06:05
who spread fallacious stories about us.
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koji šire zlonamjerne priče o nama.
06:08
(Laughter)
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(Smijeh)
06:11
(Applause)
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(Pljesak)
06:13
Now, in three short years, we've come a long way
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Sada, u tri kratke godine, prošli smo dug put
06:16
with stand-up comedy shows happening even in Saudi Arabia.
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sa stand-up komedijom koje ima čak i u Saudijskoj Arabiji.
06:19
These comics are now going to the New York festival.
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Ovi komičari sada idu na festival u New Yorku.
06:22
And the Lebanese, brilliant Lebanese,
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I Libanonac, briljantni Libanonac,
06:24
Nemr Abou Nassar, we featured in our first tour,
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Nemr Abou Nassar, kojeg smo imali na našoj prvoj turneji,
06:26
has just been performing in L.A.'s legendary comedy clubs.
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imao je nastupe u Los Angelesu u legendarnim komičarskim klubovima.
06:29
So clearly, from the inside, we are doing our best to change our image,
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Očigledno, iznutra, radimo sve što možemo kako bismo promijenili sliku o nama,
06:32
and it's exploding.
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i to eksplodira.
06:34
(Laughter)
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(Smijeh)
06:36
So, as for the outsiders looking in,
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Dakle, što se tiče stranaca koji gledaju,
06:39
watch the CNN report on the second Amman Comedy Festival.
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pogledajte CNN izvješće o drugom Anman Festivalu Komedije.
06:42
The reporter did a great job, and I thank her,
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Reporterka je napravila dobar posao, i zahvaljujem joj,
06:45
but somebody forgot to send the positive PR email
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ali je netko zaboravio poslati pozitivan PR e-mail
06:48
to the person operating the automatic news ticker that appears at the bottom.
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osobi koja upravlja trakom koja se pojavljuje na dnu vijesti.
06:51
For example, when Dean talks,
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Primjerice, kada Dean priča,
06:54
the ticker says, "U.S.: Suspect gave 'actionable intel."
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traka kaže, "SAD: Osumnjičeni dao važne informacije."
06:57
Well, if you're used to listening to comedians,
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Pa, ako ste navikli slušati komičare
07:00
then I'm not surprised.
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onda nisam iznenađen.
07:02
Sadly, this leads me to another three Bs
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Nažalost, ovo me vodi prema novih tri B
07:04
that represents how the media in the West
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koji predstavljaju kako mediji na Zapadu
07:07
talks about us as bombers, billionaires
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pričaju o nama kao bombašima, milijarderima
07:09
and belly dancers.
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i trbušnim plesačicama.
07:12
Enough.
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Dosta.
07:14
We're not all angry fanatics
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Nismo svi bijesni fanatici
07:16
who want to kill the infidel.
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koji hoće pobiti nevjernike.
07:18
We have a positive story to tell
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Imamo pozitivnu priču za ispričati i
07:20
and image to sell.
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pozitivnu sliku za prodati.
07:22
In fact, one thing's for sure, in my experience,
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U stvari, jedna stvar je sigurna, prema mom iskustvu,
07:25
we love to laugh like hell.
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volimo se puno smijat.
07:29
(Laughter)
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(Smijeh)
07:31
Here are three questions that I like to use
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Evo tri pitanja koje bih htio iskoristiti
07:33
to test the truthiness of our representation
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kako bih testirao istinitost naših pojavljivanja
07:36
in any media story.
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u bilo kojoj priči u medijima.
07:38
One: Is the Middle East
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Jedna: Je li Bliski Istok
07:40
being shown in a current time
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pokazan u sadašnjem vremenu
07:42
and correct context?
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i pravom kontekstu?
07:45
(Laughter)
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(Smijeh)
07:50
Two: Do the Middle Eastern characters
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Dva: Da li se likovi sa Bliskog Istoka
07:53
laugh or smile
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smiju ili smiješe
07:56
without showing the whites of their eyes?
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a da ne pokazuju bjeloočnice svojih očiju?
07:58
(Laughter)
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(Smijeh)
08:00
Three: Is the Middle Eastern character
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Tri: Glumi li lik sa Bliskog Istoka
08:03
being played by one?
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netko tko je odatle?
08:08
Clearly, there are wrongs that need to be righted.
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Očito, ima pogrešnih stvari koje trebamo ispravit.
08:11
We've started in our region.
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Počeli smo u našoj regiji.
08:13
My challenge to the rest of the world
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Moj izazov prema ostatku svijeta
08:15
is please, start using
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je molim vas, počnite koristiti
08:17
positive Middle Eastern images in your stories.
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pozitivne priče sa Bliskog Istoka u vašim pričama.
08:19
For inspiration, go to one of our festivals,
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Za inspiraciju, idite na jedan od naših festivala,
08:21
go online, drop us a line.
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idite na Internet, stavite komentar.
08:23
Let's change the narrative together
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Hajdemo zajedno promijeniti priču
08:26
and let's start righting writing wrongs.
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i hajdemo početi ispravljati loše napise.
08:29
I'd like to end, before going back to the Middle East,
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Htio bih završiti, prije nego se vratim na Bliski Istok,
08:31
with a quote from one of the greatest Sheikhs
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citatom jednog od najvećih Šeika
08:33
to put quill to parchment.
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koji je prislonio pero na papir.
08:35
As my father likes to call him, "Asheikh Azubare;"
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Kao što ga je moj otac volio zvati, "Asheikh Azubare,"
08:38
as my mother would say, "Shakespeare."
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a moja majka bi rekla, "Shakespeare."
08:40
(Laughter)
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(Smijeh)
08:42
"And now we go in content
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"A sada idemo prema
08:44
to liberty and not to banishment."
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slobodi, a ne progonu."
08:46
Thank you.
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Hvala vam.
08:48
(Applause)
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(Pljesak)
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