How the bendy straw was invented | Moments of Vision 12 - Jessica Oreck

423,088 views ・ 2017-06-01

TED-Ed


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翻译人员: Cherry Zhou 校对人员: Zhouwenqi Xu
00:06
In a Moment of Vision...
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灵光一闪...
00:12
It's the 1930s, San Francisco.
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1930年的旧金山。
00:15
Joseph B. Friedman and his young daughter Judith
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约瑟夫·B·弗里德曼和他的小女儿朱迪思
00:17
are sitting at the counter in a soda parlor.
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正坐在汽水店的柜台前。
00:20
Judith has just ordered a milkshake.
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朱迪思刚点了一杯奶昔。
00:23
Vanilla or strawberry, we may never know.
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香草味的还是草莓味的, 也许我们永远不知道。
00:26
When the milkshake arrives, Joseph watches as little Judith struggles.
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当奶昔送过来的时候, 约瑟夫看着小朱迪思很吃力。
00:30
Seated on the parlor stool,
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因为坐在店里的凳子上,
00:32
she is unable to reach the mouth of the striped paper straw
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她的嘴巴碰不着那支条纹纸吸管,
00:34
protruding from her shake.
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吸管是从她那杯奶昔中伸出来的。
00:37
Joseph, in a moment of vision, modifies Judith's straw.
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约瑟夫灵光一闪, 给朱迪思的吸管做了一些调整。
00:42
He inserts a screw into one end,
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他把螺丝插到一端,
00:44
and using a piece of dental floss,
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还用上一条牙线,
00:45
crushes the paper between the threads of the screw
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利用螺旋上的螺纹将纸弄皱,
00:49
creating a series of tiny equidistant corrugations.
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做出了一些细小的等距折皱。
00:53
After removing the screw,
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把螺旋移走之后,
00:54
the straw is able to bend over the side of the glass
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吸管就可以向着玻璃杯的一边弯曲,
00:57
and Judith is able to savor her milkshake.
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这样朱迪思就可以尽情享用她的奶昔了。
01:00
Joseph initially markets the new flexible straw
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约瑟夫最初是把这个新颖的可弯曲性吸管用于
01:03
to hospitals to help patients drink while reclining,
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医院里,帮助病人在身体 处于倾斜状态的时候也能喝上东西,
01:06
but eventually, with the marketing and business savvy from his sister Betty,
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但最终。凭着约瑟夫的姐姐贝蒂的 营销和商业头脑,
01:10
the bendy straw becomes a beloved utensil of every child
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吸管成为了每个孩子都心爱的器皿
01:15
and a regular household item.
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和日常家庭用品。
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