Natalie Jeremijenko: Let's teach fish to text! and other outlandish ideas

28,656 views

2010-10-14 ・ TED


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Natalie Jeremijenko: Let's teach fish to text! and other outlandish ideas

28,656 views ・ 2010-10-14

TED


Dvaput kliknite na engleske titlove ispod za reprodukciju videozapisa.

Prevoditelj: Ivan Stamenković Recezent: Senzos Osijek
00:15
I was informed by this kind of
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Informirana sam ovom
00:18
unoriginal and trite idea
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neoriginalnom i trivijalnom idejom
00:20
that new technologies were an opportunity
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da su nove tehnologije prilika
00:22
for social transformation,
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za društvenu transformaciju,
00:24
which is what drove me then,
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što me pokretalo onda,
00:26
and still, it's a delusion that drives me now.
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i još uvijek, to je zabluda koja me pokreće sada.
00:28
I wanted to update what I've been doing since then --
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Htjela sam ažurirati ono što sam radila od tada --
00:31
but it's still the same theme song --
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ali i dalje je to ista pjesma --
00:34
and introduce you to my lab and current work,
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i predstavljam vam svoj laboratorij i rad,
00:37
which is the Environmental Health Clinic
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koji je Klinika za zdravlje okoliša
00:39
that I run at NYU.
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koju vodim na Sveučilištu u New Yorku.
00:41
And what it is -- it's a twist on health.
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I ono što to jest - to je drugi pogled na zdravlje.
00:43
Because, really, what I'm trying to do now
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Jer, ono što pokušavam raditi sada
00:45
is redefine what counts as health.
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je redefinirati što je to zdravlje.
00:47
It's a clinic like a health clinic at any other university,
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To je klinika kao zdravstvena klinika na bilo kojem sveučilištu,
00:50
except people come to the clinic
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osim što ljudi dolaze na kliniku
00:52
with environmental health concerns,
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sa problemima vezanim uz okoliš,
00:54
and they walk out with prescriptions
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i odlaze s receptima
00:56
for things they can do to improve environmental health,
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za stvari koje mogu raditi da bi poboljšali zdravlje okoliša,
00:59
as opposed to coming to a clinic with medical concerns
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nasuprot dolasku u kliniku sa zdravstvenim problemima
01:02
and walking out with prescriptions for pharmaceuticals.
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i izlaskom sa receptima za lijekove.
01:05
It's a handy-dandy quote from Hippocrates of the Hippocratic oath
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To je zgodan citat Hipokrita iz Hipokritove zakletve
01:08
that says, "The greater part of the soul lays outside the body,
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koji kaže, "Veći dio duše leži izvan tijela,
01:11
treatment of the inner requires treatment of the outer."
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tretiranje vanjštine traži tretiranje nutrine."
01:13
But that suggests the issue
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Ali to predlaže problem
01:15
that I'm trying to get at here,
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kojim se želim pozabaviti,
01:17
that we have an opportunity to redefine what is health.
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da imamo priliku redefinirati što je zdravlje.
01:20
Because this idea that health is internal
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Jer ta ideja da je zdravlje nutarnje
01:22
and atomized and individual
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i atomizirano i individualno
01:25
and pharmaceutical
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i farmaceutsko
01:27
is largely an error.
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je većinom pogreška.
01:29
And I would use this study,
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I koristila bih ovu studiju,
01:31
a recent study by Philip Landrigan,
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nedavnu studiju Philipa Landrigana,
01:33
to motivate a different view of health,
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da motiviram drugačiji pogled na zdravlje,
01:35
where he went to most of the pediatricians in Manhattan
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gdje je on otišao do većine pedijatara na Manhattanu
01:38
and the New York area
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i u područje New Yorka
01:40
and logged what they spent their patient hours on.
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i pratio na što troše vrijeme s pacijentima.
01:43
80 to 90 percent of their time
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80 do 90 posto vremena
01:45
was spent on five things.
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trošili su na pet stvari.
01:47
Number one was asthma,
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Prva stvar je astma,
01:49
number two was developmental delays,
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druga je problemi u razvoju,
01:52
number three was 400-fold increases
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treća je 400struko povećanje
01:54
in rare childhood cancers
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u rijetkim dječjim oblicima raka
01:56
in the last eight to 10, 15 years.
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u zadnjih osam do 10,15 godina.
01:59
Number four and five were childhood obesity
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Broj četiri i pet bili su dječja pretilost
02:02
and diabetes-related issues.
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i problemi vezani uz dijabetes.
02:05
So all of those -- what's common about all of those?
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Dakle, svi oni -- što im je zajedničko?
02:08
The environment is implicated, radically implicated, right.
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Okoliš je impliciran, radikalno, zar ne?
02:11
This is not the germs
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To nisu bacili
02:13
that medicos were trained to deal with;
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s kojima smo trenirani boriti se,
02:16
this is a different definition of health,
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ovo je druga definicija zdravlja,
02:19
health that has a great advantage
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zdravlja koje ima veliku prednost
02:22
because it's external, it's shared,
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jer je vanjsko, dijeljeno,
02:24
we can do something about it,
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možemo nešto učiniti u vezi s tim,
02:26
as opposed to internal, genetically predetermined
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nasuprot internim, genetski predodređenim
02:29
or individualized.
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ili individualiziranim.
02:31
People who come to the clinic are called, not patients,
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Ljudi koji dođu u kliniku ne zovu se pacijenti
02:33
but impatients,
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već impacijenti,
02:35
because they're too impatient to wait for legislative change
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jer su previše nestrpljivi (impatient) da čekaju promjenu zakona
02:38
to address local and environmental health issues.
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koji će se pozabaviti utjecajem okoliša na zdravlje.
02:41
And I meet them at the University, I also have a few field offices
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I susrećem se s njima na sveučilištu, uz nekoliko ureda na terenu
02:44
that I set up in various places
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koje postavljam na različitim mjestima
02:46
that provide an immersion
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koji predstavljaju imerziju
02:48
in some of the environmental challenges we face.
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u neke od izazova s kojima se susrećemo.
02:50
I like this one from the Belgian field office,
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Sviđa mi se ovaj iz ureda u Belgiji,
02:53
where we met in a roundabout,
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gdje smo se susreli na kružnom toku,
02:55
precisely because the roundabout iconified
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jer je kružni tok predstavljao
02:57
the headless social movement
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obezglavljeni društveni pokret
02:59
that informs much social transformation,
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koji informira društvenu transformaciju
03:02
as opposed to the top-down control
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naprotiv kontrole s vrha
03:04
of red light traffic intersections.
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crvenih svjetala raskrižja.
03:07
In this case, of course, the roundabout
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U ovom slučaju naravno, kružni tok
03:10
with that micro-decisions being made in situ
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sa tom mikro odlukom napravljenom na licu mjesta
03:12
by people not being told what to do.
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od strane ljudi kojima nije rečeno što da čine.
03:15
But, of course, affords greater throughput,
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Ali naravno, omogućuje veći protok,
03:17
fewer accidents,
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manje nezgoda,
03:19
and an interesting model of social movement.
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i zanimljiv model društvenog pokreta.
03:22
Some of the things that the monitoring protocols have developed:
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Neke od stvari koje su protokoli nadziranja razvili:
03:24
this is the tadpole bureaucrat protocol,
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ovo je birokratski protokol punoglavca,
03:27
or keeping tabs, if you will.
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ili praćenje, ako tako želite.
03:30
What they are is an addition of tadpoles
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To je dodavanje punoglavaca
03:32
that are named after a local bureaucrat
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s imenima lokalnih birokrata
03:34
whose decisions affect your water quality.
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čije odluke utječu na kvalitetu vode.
03:37
So an impatient concerned for water quality
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Dakle, impacijent zabrinut za kvalitetu vode
03:40
would raise a tadpole bureaucrat
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uzgojio bi punoglavca birokrata
03:43
in a sample of water in which they're interested.
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u uzorku vode koji ih brine.
03:46
And we give them a couple of things to do that,
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I dajemo im nekoliko stvari da to naprave,
03:48
to help them do companion animal devices
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kako bi im pomogli da naprave prateće životinjske uređaje
03:50
while they're blogging and doing their email.
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dok pišu i šalju mailove.
03:52
This is a tadpole walker
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Ovo je šetač punoglavaca
03:54
to take your tadpole walking in the evening.
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za šetanje punoglavca svake večeri.
03:57
And the interesting thing that happens --
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I zanimljiva stvar koja se dogodi --
03:59
because we're using tadpoles, of course,
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jer koristimo punoglavce, naravno,
04:01
because they have the most exquisite biosenses that we have,
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jer imaju najčudesnija bio-osjetila koja imamo,
04:04
several orders of magnitude more sensitive
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nekoliko puta osjetljivija
04:06
than some of our senses
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od nekih naših osjetila
04:08
for sensing,
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za osjet,
04:11
responding in a biologically meaningful way,
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koja reagiraju na biološki značajan način,
04:13
to that whole class of industrial contaminants
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toj cijeloj klasi industrijskih onečišćivaća
04:15
we call endocrine disruptors
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koje zovemo endokrini remetitelji
04:17
or hormone emulators.
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ili emulatori hormona.
04:19
But by taking your tadpole out for a walk in the evening --
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Ali šetajući našeg punoglavca navečer --
04:22
there's a few action shots --
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postoji nekoliko fotografija akcije --
04:24
your neighbors are likely to say, "What are you doing?"
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vaši susjedi reći, "Što radite?"
04:27
And then you have to introduce your tadpole
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I onda morate predstaviti svog punoglavca
04:30
and who it's named after.
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i prema kome je nazvan.
04:32
You have to explain what you're doing
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Morate objasniti što radite
04:34
and how the developmental events of a tadpole
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i kako razvoj punoglavca
04:36
are, of course, very observable
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možete promatrati
04:38
and they use the same T3-mediated hormones that we do.
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i da koriste iste hormone kao i mi.
04:43
And so next time your neighbor sees you
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Tako da sljedeći put kad vas susjed vidi
04:46
they'll say, "How is that tadpole doing?"
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reći će, "Kako je taj punoglavac?"
04:49
And you can let them social network with your tadpole,
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I možete im dozvoliti da se druže s njim,
04:52
because the Environmental Health Clinic has a social networking site
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jer Klinika za zdravlje okoliša ima stranicu za povezivanje
04:55
for, not only impatients, humans,
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ne samo za impacijente, ljude,
04:58
but non-humans,
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već i za ne-ljude,
05:00
social networking for humans and non-humans.
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društveno povezivanje za ljude i ne-ljude,
05:02
And of course, these endocrine disruptors
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I naravno, ovi endokrini disruptori
05:04
are things that are implicated in the breast cancer epidemic,
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su stvari koje su implicirane u epidemiju raka dojke,
05:07
the obesity epidemic,
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epidemiju pretilosti,
05:09
the two and a half year drop in the average age of onset of puberty in young girls
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raniji početak puberteta za djevojčice
05:12
and other related things.
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i druge vezane stvari.
05:14
The culmination of this is if you've successfully raised your tadpole,
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Kulminacija ovoga je ako ste uspješno uzgojili punoglavca,
05:17
observing the behavioral
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promatrajući događaje ponašanja
05:19
and developmental events,
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i razvoja,
05:21
you will then go and introduce your tadpole
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predstavit ćete svog punoglavca
05:23
to its namesake
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njegovom imenjaku
05:25
and discuss the evidence that you've seen.
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i raspraviti dokaze koje ste vidjeli.
05:28
Another quick protocol -- and I'm going to go through these quickly,
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Drugi brzi protokol -- i brzo ću proći kroz njih,
05:31
but just to give you the material sense of what we're doing here --
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ali da vam dam uvid u ono što radimo --
05:34
instead of asking you for urine samples,
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Da ne tražimo uzorke urina,
05:36
I'll ask you for a mouse sample.
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tražit ću vas uzorak miša.
05:38
Anyone here lucky enough to share, to cohabit with a mouse --
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Da li ovdje netko dijeli životni prostor s mišem --
05:41
a domestic partnership with mice?
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ima partnerstvo s mišem?
05:43
Very lucky.
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Doista ste sretni.
05:46
Mice, of course, are the quintessential
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Miševi su naravno osnova,
05:49
model organism.
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uzorak organizma.
05:51
They're even better models of environmental health,
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Još su bolji model okolišnog zdravlja,
05:53
because not only the same mammalian biology,
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jer ne samo da imaju biologiju sisavca,
05:55
but they share your diet, largely.
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nego većinom dijele i našu ishranu.
05:57
They share your environmental stressors,
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Dijele društvene stresore,
06:00
the asbestos levels and lead levels,
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nivoe azbesta i olova,
06:02
whatever you're exposed to.
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čemu god ste izloženi.
06:04
And they're geographically more limited than you are,
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I geografski su ograničeniji nego vi,
06:06
because we don't know if you've been exposed
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jer ne znamo da li ste bili izloženi
06:08
to persistent organic pollutants
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ustrajnim organskim onečišćenjima
06:10
in your home, or occupationally
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u vašem domu, ili zanimanjem
06:12
or as a child.
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ili kao dijete.
06:14
Mice are a very good representation.
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Miševi su dobar predstavnik.
06:16
So it starts by building a better mousetrap, of course.
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Tako da to počinje gradnjom bolje mišolovke, naravno.
06:19
This is one of them.
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Ovo je jedna od njih.
06:21
Coping with environmental stressors is tricky.
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Nositi se s okolišnim stresorima je nezgodno.
06:23
Is anybody here on antidepressants?
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Koristi li netko ovdje antidepresive?
06:26
(Laughter)
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(Smijeh)
06:28
There's a lot of people in Manhattan are.
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Pa puno ljudi na Manhattanu to radi.
06:31
And we were testing if the mice
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I testirali smo
06:33
would also self-administer SSRIs.
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bi li si miševi sami propisivali takvu terapiju.
06:36
So this was Prozac, this was Zoloft,
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Ovo je bio Prozac, ovo je bio Zoloft,
06:38
this was a black jellybean and this was muscle relaxant,
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ovo je bio žele bonbon, a ovo sredstvo za opuštanje mišića,
06:41
all of which were the medications that the impatient was taking.
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što su sve lijekovi koje je uzimao impacijent.
06:44
So do you think the mice
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Mislite li da su miševi
06:46
self-administered antidepressants?
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sami uzimali antidepresive?
06:48
What's the -- (Audience: Sure. Yes.)
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Koji je -- (Publika: Naravno. Da.)
06:51
How did you know that? They did.
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Kako ste znali to? Jesu.
06:54
This was vodka and solution, gin and solution.
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Ovo je bila votka i otopina, gin i otopina.
06:56
This guy also liked plain water and the muscle relaxant.
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Ovaj je volio običnu vodu i sredstvo za opuštanje mišića.
06:59
Where's our expert?
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Gdje je naš stručnjak?
07:01
Vodka, gin --
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Vodka, gin --
07:03
(Audience: [unclear])
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(Publika: nerazgovijetno)
07:05
Yes. Yes. You know your mice well.
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Da. Da. Znate miševe.
07:08
They did, yes.
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Jesu. Da.
07:10
So they drank as much vodka as they did plain water,
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Pili su istu količinu votke kao i obične vode
07:12
which was interesting.
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što je bilo zanimljivo.
07:14
Then of course, it goes into the entrapment device.
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Naravno, onda su ušli u klopku.
07:17
There's an old cellphone in there -- a good use for old cellphones --
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Tu je stari mobitel -- dobra uporaba --
07:19
which dials the clinic, we go and pick up the mouse.
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koji poziva kliniku, a mi odemo pokupiti miša.
07:22
We take the blood sample
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Uzimamo uzorak krvi
07:24
and do the blood work and hair work on the mice.
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i analiziramo krv i dlake miša.
07:26
And I want to sort of point out the big advantage
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I želim istaknuti veliku prednost
07:28
of framing health in this external way.
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uokvirivanja zdravlja na ovaj način.
07:31
But we do have a few prescription products through this.
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Ali imamo nekoliko lijekova na recept u ovome.
07:34
It's very different from the medical model.
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Puno je drugačije od medicinskog modela.
07:37
Anything you do to improve your water quality or air quality,
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Bilo što što radite da popravite kvalitetu vode ili zraka,
07:40
or to understand it or to change it,
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ili da ju razumijete ili promijenite,
07:43
the benefits are enjoyed by anyone
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u blagodatima uživaju svi
07:45
you share that water quality or air quality with.
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s kojima dijelite kvalitetu vode ili zraka.
07:48
And that aggregating effect,
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I taj agregacijski efekt,
07:50
that collective action effect,
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taj kolektivni efekt djelovanja,
07:53
is actually something we can use to our advantage.
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je nešto što možemo iskoristiti.
07:56
So I want to show you one prescription product in the clinic
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Tako da vam želim pokazati jedan lijek na recept iz klinike
07:59
called the No Park.
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koji se zove Ne Park.
08:01
This is a prescription to improve water quality.
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Ovo je recept za poboljšanje kvalitete vode.
08:04
Many impatients are very concerned for water quality and air quality.
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Mnogi impacijenti su zabrinuti oko kvalitete zraka i vode.
08:07
What we do is we take a fire hydrant,
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Uzmemo hidrant,
08:09
a "no parking" space associated with a fire hydrant,
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mjesto gdje se ne smije parkirati zbog hidranta,
08:12
and we prescribe the removal of the asphalt
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i predložimo uklanjanje asfalta
08:15
to create an engineered micro landscape,
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da bi se stvorio mikro okoliš
08:17
to create an infiltration opportunity.
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koji bi stvorio priliku za infiltraciju.
08:19
Because, many of you will know,
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Jer, mnogi će znati,
08:21
that the biggest pollution burden
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da najveće opterećenje zagađenjem
08:23
that we have on the New York, New Jersey harbor right now
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koje imamo u New Yorku, New Jerseyu sada
08:25
is no longer the point sources,
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nisu više izvorišne točke,
08:27
no longer the big polluters,
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nisu više veliki zagađivači,
08:29
no longer the GEs,
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nisu više tvornice,
08:31
but that massive network of roads,
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nego masivna mreža cesta,
08:33
[those] impervious surfaces,
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te nepregledne površine,
08:35
that collect all that cadmium neurotoxin that comes from your brake liners
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koje skupljaju kadmijev neurotoksin koji dolazi iz vaših kočnica
08:38
or the oily hydrocarbon waste
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ili uljastog karboniziranog otpada
08:40
in every single storm event and medieval infrastructure
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kod svake oluje i srednjevjekovna infrastruktura
08:43
washes it straight into the estuary system.
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koja ga ispire u estuarijski sustav.
08:45
That doesn't do a lot of good.
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To nije baš dobro.
08:47
These are little opportunities to intercept those pollutants
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To su male prilike gdje možemo presresti te onečišćivaće
08:50
before they enter the harbor,
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prije nego uđu u luku,
08:52
and they're produced by impatients
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a stvaraju ih impacijenti
08:54
on various city blocks
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u različitim dijelovima grada
08:56
in some very interesting ways.
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na zanimljive načine.
08:58
I just want to say it was sort of a rule of thumb though,
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Samo želim reći da je pravilo,
09:00
there's about two or three fire hydrants
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postoji dva ili tri hidranta
09:03
on every city block.
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u svakom dijelu grada.
09:05
By creating engineered micro landscapes to infiltrate in them,
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Gradeći mikro okoliše kako bismo ih infiltrirali
09:08
we don't prevent them from being used
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ne sprječavamo njihovo korištenje
09:10
as emergency vehicle parking spaces,
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kao mjesto za hitno parkiranje vozila,
09:12
because, of course, a firetruck can come and park there.
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jer naravno, vatrogasno vozilo može doći i tamo parkirati.
09:15
They flatten a few plants. No big deal, they'll regenerate.
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Pregaze par biljaka. Nema veze, obnovit će se.
09:19
But if we did this
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Ali ako napravimo ovo
09:21
in every single --
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u svakom --
09:24
every fire hydrant
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kod svakog hidranta
09:26
we could redefine the emergency.
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mogli bi redefinirati hitne slučajeve.
09:29
That 99 percent of the time
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99 posto vremena
09:31
when a firetruck is not parking there,
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kada vatrogasna kola tu nisu parkirana,
09:34
it's infiltrating pollutants.
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izbacuje onečišćivaće.
09:36
It's also increasing fixing CO2s,
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Također povećava smanjenje CO2,
09:39
sequestering some of the airborne pollutants.
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onemogućavajući neke od zrakom nošenih zagađivača.
09:42
And aggregated,
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I agregirana,
09:44
these smaller interceptions
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ova mala presretanja
09:46
could actually infiltrate all the roadborne pollution
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bi zapravo mogla prodrijeti u sva cestovna zagađenja
09:49
that now runs into the estuary system,
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koja protječu u estuarije,
09:51
up to a seven inch rain event, up to a hundred-year storm.
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od kiše do stogodišnje oluje.
09:54
So these are small actions
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Tako da ove male akcije
09:56
that can amount to a significant effect
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mogu imati značajan učinak
09:58
to improve local environmental health.
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na popravljanje lokalnog zdravlja okoliša.
10:01
This is one of the more ambitious ones.
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Ovo je jedan od ambicioznijih.
10:03
What the climate crisis has revealed to us
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Ono što nam je klimatska kriza otkrila
10:06
is a secondary, more insidious
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je sekundarna, podmuklija,
10:08
and more pervasive crisis,
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i prožimajuća kriza,
10:11
which is the crisis of agency,
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a to je kriza djelovanja,
10:14
which is what to do.
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a to je ono što ja radim.
10:17
Somehow buying a local lettuce, changing a light bulb,
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Nekako kupovanje lokalne salate, mjenjanje žarulje,
10:20
driving the speed limit, changing your tires regularly,
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vožnja prema ograničenju, redovno mjenjanje guma,
10:22
doesn't seem sufficient
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se ne čini dovoljnim
10:24
in the face of climate crisis.
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kada smo suočeni s klimatskom krizom.
10:27
And this is an interesting icon that happened --
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I ovo je zanimljiva ikona koja se dogodila --
10:29
you remember these: fallout shelters.
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sjećate se onih skloništa.
10:32
What is the fallout shelter
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Što je sklonište
10:34
for the climate crisis?
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kod klimatske krize?
10:36
This was civic mobilization.
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Ovo je bila građanska mobilizacija.
10:38
Churches, school groups,
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Crkve, školske grupe,
10:40
hospitals, private residents --
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bolnice, stanovnici --
10:42
everyone built one of these in a matter of months.
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svi su izgradili ovo u roku od par mjeseci.
10:44
And they still remain
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I još uvijek ostaju
10:46
as icons of civic response
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kao ikone građanskog odaziva
10:49
in the face of shared, uncertain, collective threat.
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suočenog sa kolektivnom prijetnjom.
10:51
Fallout shelter for the climate crisis,
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Sklonište za klimatsku krizu,
10:53
I would say, looks something like this, or this,
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rekao bih, izgleda otprilike ovako, ili ovako,
10:56
which is an intensive urban agriculture facility
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što je intenzivno postrojenje za urbanu poljoprivredu
10:58
that's due to go on my lab building at NYU.
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koje će sigurno ići na zgradu mog laboratorija na sveučilištu.
11:01
What it does
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Ono za što služi
11:03
is a very simple idea
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je vrlo jednostavna ideja
11:05
of taking --
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uzimanja --
11:07
80 to 90 percent of the CO2 produced in Manhattan
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80 do 90 posto CO2 nastalog na Manhattanu
11:10
is building related --
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je vezano uz zgrade--
11:12
we take, just like a commercial greenhouse,
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uzimamo, kao komercijalni staklenik,
11:14
we take the CO2 from the building --
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uzimamo C02 iz zgrada --
11:16
CO2-enriched air --
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zrak obogaćen C02 --
11:18
we force it through the urban agriculture facility,
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tjeramo ga kroz urbano poljoprivredno postrojenje,
11:21
and then we resupply oxygen-enriched air.
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i onda dobivamo kisikom obogaćen zrak.
11:23
You can't actually build much on a roof, they're not designed for that.
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Ne možete baš graditi na krovovima, nisu za to dizajnirani.
11:26
So it's on legs,
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Tako da je na nogama,
11:28
so it focuses all the load on the masonry walls and the columns.
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fokusira opterećene na ciglene zidove i stupce.
11:31
It's built as a barn raising,
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Izgrađeno je kako podizanje štaglja,
11:33
using open source hardware.
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koristeći hardware otvorenog koda.
11:35
This is the quarter-scale prototype
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Ovo je smanjeni prototip
11:37
that was functioning in Spain.
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koji je radio u Španjolskoj.
11:39
This is what it will look like, fingers crossed,
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Ovako će to izgledati, nadam se,
11:41
NYU willing.
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ako Sveučilšte prihvati.
11:43
And what I want to show you is --
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I ono što vam želim pokazati je --
11:45
actually this is one of the components of it that we've just recently been testing --
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ovo je jedna od komponenti koje sam nedavno testirala --
11:48
which is a solar chimney --
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što je solarni dimnjak --
11:50
we have got 17 of them now put around New York at the moment --
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imamo ih 17 postavljenih u New Yorku --
11:52
that passively draws air up.
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koji pasivno uvlače zrak.
11:54
You understand a solar chimney.
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Razumijete solarni dimnjak.
11:56
Hot air rises.
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Topao zrak se diže.
11:58
You put a bit of black plastic on the side of a building,
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Stavite malo crne plastike na stranu zgrade,
12:00
it'll heat up, and you'll get passive airflow.
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zagrijat će se i dobit će te pasivni tok zraka.
12:03
What we do is actually
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Ono što činimo je zapravo
12:05
put a standard HVAC filter on the top of that.
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da stavimo običan filter na vrh toga.
12:08
That actually removes about 95 percent
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Koji uklanja 95 posto
12:10
of the carbon black,
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ugljeno crne,
12:12
that stuff that, with ozone,
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te stvari, koja s ozonom,
12:14
is responsible for about half of global warming's effects,
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je odgovorna za efekt staklenika,
12:16
because it changes, it settles on the snow,
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jer mijenja se, pada na snijeg,
12:18
it changes the reflectors,
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mjenja reflektore,
12:20
it changes
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mjenja
12:22
the transmission qualities of the atmosphere.
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prijenos kvaliteta atmosfere.
12:25
Carbon black is that grime
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Ugljeno crna je ta čađ
12:27
that otherwise lodges in your pretty pink lungs,
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koja se inače zaglavi u našim plućima,
12:29
and it's associated with.
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i povezana je s tim.
12:31
It's not good stuff, and it's from inefficient combustion,
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Nije to dobra stvar, i dolazi od neučinkovitog izgaranja,
12:34
not from combustion itself.
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ne od samog izgaranja.
12:36
When we put it through our solar chimney,
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Kada prođe kroz naš solarni dimnjak,
12:39
we remove actually about 95 percent of that.
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uklanjamo 95 posto toga.
12:42
And then I swap it out
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I onda to zamijenim
12:45
with the students
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sa studentima
12:47
and actually re-release that carbon black.
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i zapravo ponovno pustim tu karbon crnu.
12:49
And we make pencils the length of which measures the grime
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I radimo olovke dužine čađi
12:52
that we've pulled out of the air.
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koju smo izvukli iz zraka.
12:54
Here's one of them that we have up now.
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Evo jedne od njih koju imamo.
12:56
Here's who put them up and who are avid pencil users.
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Evo tko ju je postavio, i tko koristi ove olovke.
12:59
Okay, so I want to show you
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Ok, želim vam pokazati
13:01
just two more interfaces,
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samo još dva sučelja,
13:03
because I think one of our big challenges
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jer mislim da je jedan od naših velikih izazova
13:05
is re-imagining our relationship to natural systems,
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je ponovno zamišljanje našeg odnosa s prirodnim sustavima,
13:08
not only through this model
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ne samo kroz ovaj model
13:11
of twisted personalized health,
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iskrivljenog osobnog zdravlja,
13:14
but through the animals
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već kroz životinje
13:16
with whom we cohabit.
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s kojima živimo.
13:18
We are not alone; the animals are moving in.
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Nismo samo, životinje se useljavaju.
13:20
In fact, urban migration now describes
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Zapravo, urbana migracija sada opisuje
13:22
the movement of animals formerly known as wild
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kretanje živtinja koje smo nekad svrstavali u divlje
13:25
into urban centers.
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u urbane centre.
13:27
You know, coyote in Central Park, a whale in the Gowanus Canal,
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Kojoti u Central parku, kit u Gowanus kanalu,
13:29
elk in Westchester County.
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los u Westchesteru.
13:31
It's happening all over the Developed World,
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Događa se diljem razvijenog svijeta,
13:33
probably for loss of habitat,
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zbog gubitka staništa,
13:35
but also because our cities are a little bit more livable
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ali i zato što su naši gradovi malo pogodniji za život
13:37
than they have been.
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nego su prije bili.
13:39
And every green space we create
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I svaka zelena površina koju stvaramo
13:41
is an invitation for non-humans to cohabit with us.
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je poziv za ne-ljude da žive s nama.
13:43
But we've kind of lacked imagination
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Ali nedostajalo nam je mašte
13:45
in how we could do that well or interestingly.
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kako da to činimo dobro ili zanimljivo.
13:48
And I want to show you a few of the technological interfaces
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I želim vam pokazati nekoliko tehnoloških sučelja
13:50
that have been developed under the moniker of OOZ --
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koji su bili razvijeni pod paskom OOZ --
13:53
which is zoo backwards and without cages --
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što je ZOO naopako i bez kaveza --
13:56
to try and reform
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da pokušaju reformirati
13:58
that relationship.
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taj odnos.
14:00
This is communication technology for birds. It looks like this.
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Ovo je komunikacijska tehnologija za ptice. Izgleda ovako.
14:03
When a bird lands on it, they trigger a sound file.
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Kada ptica sleti na njega, okida zvučni dokument.
14:06
This is actually in the Whitney Museum, where there were six of them,
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Ovo je muzej Whitney, gdje ih ima šest,
14:09
each of which had a different argument on it,
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svaki sa drugačijim argumentom,
14:11
different sound file.
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drugačijim zvukom.
14:13
They said things like this.
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Rekli su nešto poput ovoga.
14:15
(Whistling)
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(Zviždanje)
14:17
Recorded Voice: Here's what you need to do.
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Snimljeni glas: Evo što trebate napraviti.
14:20
Go down there and buy some of those health food bars,
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Idite tamo i kupite hranjive pločice,
14:23
the ones you call bird food,
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one koje zovete ptičja hrana,
14:25
and bring it here and scatter it around.
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i donesite ih i raspite uokolo.
14:27
There's a good person.
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To je dobra osoba.
14:30
Natalie Jeremijenko: Okay. (Laugher)
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Natalie Jeremijenko: Ok. (Smijeh)
14:33
So there was several of these.
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Postoji nekoliko takvih.
14:35
The birds were able to jump from one to the other.
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Ptice mogu skakati od jedne do druge.
14:37
These are just your average urban pigeon.
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Ovo su samo obični gradski golubovi.
14:40
And an early test
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I rani testovi
14:42
which argument elicited cooperative behavior
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koji se zalažu za kooperativno ponašanje
14:44
from the people below --
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ljudi ispod --
14:47
about a hundred to one
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sto naprama jedan
14:49
decided that this was the argument
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odlučili su da je to argument
14:51
that worked best on us.
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koji najbolje djeluje na nas.
14:53
Recorded Voice: Tick, tick, tick.
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Snimljeni glas: Tik, tik, tik.
14:56
That's the sound of genetic mutations
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To je zvuk genetskih mutacija
14:58
of the avian flu
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ptičje gripe
15:00
becoming a deadly human flu.
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koja postaje smrtonosna ljudska gripa.
15:02
Do you know what slows it down?
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Znate li što je usporava?
15:04
Healthy sub-populations of birds,
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Zdrava populacija ptica,
15:06
increasing biodiversity generally.
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te povećanje bioraznolikosti.
15:09
It is in your interests that I'm healthy,
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U vašem je interesu da sam zdrav,a
15:12
happy, well-fed.
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sretna i nahranjena.
15:14
Hence, you could share some of your nutritional resources
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Dakle, možeš podijeliti hranu
15:17
instead of monopolizing them.
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umjesto da držiš monopol.
15:19
That is, share your lunch.
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Odnosno, podijeli ručak.
15:22
(Laughter)
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(Smijeh)
15:24
NJ: It worked, and it's true.
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NJ: To je radilo, i istinito je.
15:27
The final project I'd like to show you
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Završni projekt koji vam želim pokazati
15:29
is a new interface for fish
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je novo sučelje za ribe
15:31
that has just been launched --
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koje je upravo lansirano --
15:33
it's actually officially launched next week --
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zapravo, službeno tek sljedećeg tjedna --
15:35
with a wonderful commission from the Architectural League.
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sa divnom dodjelom od Arhitektonske lige.
15:37
You may not have known that you need to communicate with fish,
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Možda ne znate da trebate komunicirati s ribama,
15:40
but there is now a device for you to do so.
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ali sada postoji uređaj za to.
15:42
It looks like this: buoys that float on the water,
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Izgleda ovako, bova koja pluta na vodi,
15:45
project three foot up, three foot down.
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tri stope gore, tri stope dolje.
15:47
When a fish swims underneath, a light goes on.
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Kada riba pliva ispod toga, pali se svjetlo.
15:50
This is what it looks like.
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Ovako to izgleda.
15:57
So there's another function on here.
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Tako da postoji još jedna funkcija.
16:00
This top light is -- I'm sorry if I'm making you seasick --
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Gornje svijetlo -- isprike ako imate morsku bolest --
16:04
this top light is actually a water quality display
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gornje svjetlo je zapravo pokazatelj kvalitete vode
16:06
that shifts from red, when the dissolved oxygen is low,
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koje se mijenja iz crvene, kada nema kisika,
16:09
to a blue/green, when its dissolved oxygen is high.
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do plave, zelene, kada ga ima.
16:12
And then you can also text the fish.
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I onda također možete slati poruke ribama.
16:15
So there's business cards down there
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Tako da dolje imate posjetnice
16:17
that'll give you contact details.
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koje će vam dati informacije o kontaktu.
16:19
And they text back.
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I one šalju poruke natrag.
16:21
When the buoys get your text, they wink at you twice to say, we've got your message.
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Kada bove dobiju poruku, zatrepere dva puta.
16:24
But perhaps the most popular has been
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Ali možda su najpopularnije
16:26
that we've got another array of these boys in the Bronx River,
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one koje su u Bronx rijeci,
16:28
where the first beaver --
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gdje je prvi dabar --
16:30
crazy as he is --
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lud kakav jest --
16:32
to have moved in and built a lodge in New York
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izgradio stan u New Yorku
16:34
in 250 years, hangs out.
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prvi put u 250 godina.
16:37
So updates from a beaver.
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Dakle, novosti od dabra.
16:39
You can subscribe to updates from him. You can talk to him.
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Možete primati obavijesti. Pričati s njim.
16:42
And what I like to think of
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I ono što volim činiti
16:45
is this is an interface
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je gledati na ovo kao na sučelje
16:48
that re-scripts how we interact with natural systems,
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koje ponovno piše kako djelujemo na prirodne sustave,
16:51
specifically by changing who has information,
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mijenjajući tko ima ove informacije,
16:54
where they have it,
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gdje su one,
16:56
who can make sense of that information,
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tko ih može razumjeti,
16:58
and what you can do about it.
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i što možete s njima.
17:00
In this case, instead of throwing chewing gum,
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U ovom slučaju, umjesto bacanja žvakaće gume,
17:03
or Doritos or whatever you have in your pocket at the fish --
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ili flipsa ili što god imate u džepu ribi -.-
17:06
There's a body of water in Iceland that I've been dealing with
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Postoji voda u Islandu s kojom se bavim
17:08
that's in the middle of the city,
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koja se nalazi usred grada,
17:10
and the largest pollution burden on it
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i najveći onečišćivaći nisu
17:12
is not the roadborne pollution,
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ispušni plinovi,
17:14
it's actually white bread
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već bijeli kruh
17:16
from people feeding the fish and the birds.
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kojim ljudi hrane ribe i ptice.
17:18
Instead of doing that actually, we've developed some fish sticks
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Umjesto toga, razvili smo riblje štapiće
17:20
that you can feed the fish.
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kojima možete hraniti ribe.
17:23
They're delicious.
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Ukusni su.
17:25
They're cross-species delicious that is,
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Ukusni su za više vrsta,
17:28
delicious for humans and non-humans.
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i ljude i neljude.
17:30
But they also have a chelating agent in them.
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Ali imaju i kcelatni agens u njima.
17:32
They're nutritionally appropriate,
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Oni su prehrambeno prikladni,
17:34
not like Doritos.
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ne kao flips.
17:36
And so every time
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I tako svaki put
17:39
that desire to interact with the animals,
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ta želja da budemo u interakciji sa životinjama,
17:42
which is at least as ubiquitous
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koja je barem učestala
17:46
as that sign: "Do not feed the animals."
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kao i znak: "Ne hranite životinje."
17:48
And there's about three of them on every New York City park.
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I postoje barem tri u svakom parku u New Yorku.
17:51
And Yellowstone National Park,
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I u nacionalnom parku Yellowstone,
17:53
there's more "do not feed the animals" signs
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ima više "ne hrani životinje" znakova
17:55
than there are animals you might wish to feed.
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nego životinja koje bi možda hranili.
17:58
But in that action, that interaction,
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Ali u toj akciji, interakciji,
18:01
by re-scripting that,
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ponovno pišući to,
18:03
by changing it into an opportunity
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mjenjajući to u priliku
18:05
to offer food that is nutritionally appropriate,
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da se ponudi dobra hrana,
18:08
that could augment the nutritional resources
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koja će poboljšati nutritivne resurse
18:10
that we ourselves have depleted
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koje smo mi potrošili
18:12
for augmenting the fish population
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za povećanje populacije riba
18:14
and also adding chelating agent,
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i dodavanje kcelatnog agensa,
18:16
which, like any chelating agent that we use medicinally,
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koji, kao i svaki koji koristimo u medicini,
18:20
binds to the bioaccumulated heavy metals and PCBs
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veže se na bioakumulirane teške metale i PCB-e
18:23
that are in the fish
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koji su u ribi
18:25
living in this particular habitat
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koja živi u ovoj nastambi
18:28
and allows them to pass it out as a harmless salt
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i dozvoljava im da se izluče kao bezazlena sol
18:30
where it's complexed by a reactive,
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gdje je složena reagensom,
18:33
effectively removing it from bioavailability.
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učinkovito ju uklanjajući iz okoliša.
18:36
But I wanted to say that interaction,
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Ali htjela sam reći da interakcija,
18:38
re-scripting that interaction,
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ponovno pisanje te interakcije,
18:40
into collective action, collective remediative action,
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u kolektivnu akciju, kolektivnu akciju za oporavak,
18:43
very different from the approach
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je potpuno drugačije od pristupa
18:46
that's being used on the other side on the Hudson River,
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koji se koristi s druge strane rijeke Hudson,
18:49
where we're dredging the PCBs --
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gdje iskapamo PCB --
18:52
after 30 years of legislative and legal struggle,
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poslije 30 godina pravne borbe,
18:56
GE's paying for the dredging
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GE plaća iskapanje
18:58
of the largest Superfund site in the world --
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najveće Superfund lokacije na svijetu --
19:01
we're dredging it, and it'll probably get shipped off to Pennsylvania
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iskapamo je, i poslat ćemo je u Pennsylvaniu
19:04
or the nearest Third World country,
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ili najbližu zemlju trećeg svijeta,
19:06
where it will continue to be toxic sludge.
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gdje će i dalje biti toksična sluz.
19:10
Displacement is not the way to deal with environmental issues.
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Premještaj nije rješenje za probleme okoliša.
19:14
And that's typically the paradigm
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I to je inače paradigma
19:16
under which we've operated.
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koju koristimo.
19:18
By actually taking the opportunity
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No iskorištavajući priliku
19:20
that new technologies,
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koju nove tehnologije,
19:22
new interactive technologies, present
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nove interaktivne tehnologije, nude
19:24
to re-script our interactions,
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kako bi ponovno pisali naše interakcije,
19:26
to script them,
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da ih napišemo,
19:28
not just as isolated, individuated interactions,
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ne kao izolirane, individualne interakcije,
19:31
but as collective aggregating actions
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već kao kolektivne, agregirajuće akcije
19:35
that can amount to something,
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koje mogu nešto napraviti,
19:37
we can really begin to address
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možemo zaista početi rješavati
19:39
some of our important environmental challenges.
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neke od naših važnih izazova u okolišu.
19:41
Thank you.
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Hvala vam.
19:43
(Applause)
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(Pljesak)
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