Caitria and Morgan O'Neill: How to step up in the face of disaster

51,205 views

2012-08-14 ・ TED


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Caitria and Morgan O'Neill: How to step up in the face of disaster

51,205 views ・ 2012-08-14

TED


Dvaput kliknite na engleske titlove ispod za reprodukciju videozapisa.

00:00
Translator: Timothy Covell Reviewer: Morton Bast
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Prevoditelj: Ivan Stamenković Recezent: Senzos Osijek
00:18
(Video) Newscaster: There's a large path of destruction here in town.
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Najavljivač: Ovdje u gradu nalazi se velik put destrukcije.
00:21
... pulling trees from the ground, shattering windows,
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.... pogodio je grad izvlačeći drveće iz zemlje, razbijajući prozore,
00:24
taking the roofs off of homes ...
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rušeći krovove s kuća.
00:27
Caitria O'Neill: That was me
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Caitria O' Neill: To sam bila ja
00:29
in front of our house in Monson, Massachusetts last June.
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ispred naše kuće u Monsonu u Massachusettsu prošlog lipnja.
Nakon što je tornado treće razine po EF klasifikaciji prošao kroz naš grad
00:33
After an EF3 tornado ripped straight through our town
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00:36
and took parts of our roof off,
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i odnio dio našeg krova,
00:37
I decided to stay in Massachusetts,
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odlučila sam ostati u Massachusettsu
00:40
instead of pursuing the master's program
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umjesto da slijedim program za zbrinjavanje
00:41
I had moved my boxes home that afternoon for.
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premjestila sam svoje kutije kući tog popodneva.
Morgan O'Neill: Dakle, prvog lipnja nismo bili stručnjaci za katastrofe
00:45
Morgan O'Neill: So, on June 1, we weren't disaster experts,
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ali trećeg lipnja počeli smo ih glumiti.
00:48
but on June 3, we started faking it.
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Ovo iskustvo promijenilo nam je živote.
00:50
This experience changed our lives,
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00:52
and now we're trying to change the experience.
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I sada pokušavamo promijeniti iskustvo.
00:54
CO: So, tornadoes don't happen in Massachusetts,
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CO: Tornado nije uobičajena pojava u Massachusettsu.
I ja sam mudro stajala u prednjem dvorištu
00:57
and I was cleverly standing in the front yard when one came over the hill.
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kada se jedan pojavio preko brda.
01:00
After a lamppost flew by, my family and I sprinted into the basement.
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Nakon što je stup javne rasvjete proletio, moja obitelj i ja potrčali smo u podrum.
01:03
Trees were thrown against the house, the windows exploded.
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Drveće je udaralo u kuću, prozori su eksplodirali.
01:06
When we finally got out the back door,
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Kada smo napokon izašli na stražnja vrata,
01:08
transformers were burning in the street.
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transformatori su gorjeli na ulici.
MO: Bila sam u Bostonu.
01:11
MO: I was here in Boston.
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01:12
I'm a PhD student at MIT,
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Ja sam doktorand pri MIT-u,
01:14
and I happen to study atmospheric science.
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i studiram atmosferske znanosti.
01:16
Actually, it gets weirder --
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Zapravo to postaje čudnije.
01:18
I was in the museum of science at the time the tornado hit,
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Bila sam u muzeju znanosti u vrijeme kada je tornado udario,
01:21
playing with the tornado display --
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igrajući se sa prikazom tornada.
01:23
(Laughter)
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Tako da sam propustila njen poziv.
01:24
so I missed her call.
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01:25
I get a call from Caitria, hear the news, and start tracking the radar online
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Dobila sam poziv od Caitrie, slušala sam vijesti,
i počela sam pratiti radar na internetu
01:29
to call the family back when another supercell was forming in their area.
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kako bih nazvala obitelj kada se na njihovom području formira još jedna superćelija.
I vozila sam se kući kasno u noći s baterijama i ledom.
01:33
I drove home late that night with batteries and ice.
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01:35
We live across the street from a historic church
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Živimo preko puta povijesne crkve
01:37
that had lost its very iconic steeple in the storm.
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koja je izgubila zvonik u oluji.
01:40
It had become a community gathering place overnight.
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Postalo je mjesto za okupljanje preko noći.
Gradska vijećnica i policijska postaja također su pretrpjele direktne udarce
01:43
The town hall and the police department had also suffered direct hits,
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tako da su ljudi koji su htjeli pomoći ili trebali informacije
01:46
and so people wanting to help or needing information went to the church.
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išli u crkvu.
CO: Hodali smo do crkve zato što smo čuli da imaju tople obroke,
01:50
CO: We walked to the church because we heard they had hot meals,
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no kada smo stigli, naišli smo na probleme.
01:53
but when we arrived, we found problems.
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Tamo je bilo nekoliko velikih, znojnih muškaraca s motornim pilama
01:55
There were a couple large, sweaty men with chainsaws
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kako stoje u sredini crkve,
01:57
standing in the center of the church, but nobody knew where to send them
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ali nitko nije znao kamo da ih pošalje
jer nitko nije znao kolika je šteta.
02:00
because no one knew the extent of the damage yet.
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I dok smo gledali, postali su frustrirani i otišli
02:03
As we watched, they became frustrated and left
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pronaći nekoga kome će pomoći.
02:05
to go find somebody to help on their own.
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MO: Pa smo se počeli organizirati.
02:07
MO: So we started organizing. Why? It had to be done.
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Zašto? To je moralo biti učinjeno. Pronašli smo Pastora Boba
02:10
We found Pastor Bob and offered to give the response some infrastructure.
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i ponudili smo napraviti infrastrukturu za naš odgovor.
02:13
And then, armed with just two laptops and one air card,
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I onda, naoružani samo s dva laptopa i jednom Air karticom,
02:16
we built a recovery machine.
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izgradili smo stroj za oporavak.
02:20
(Applause)
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(Pljesak)
02:23
CO: That was a tornado, and everyone's heading to the church
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CO: To je bio tornado,
i svi su išli u crkvu ostaviti neke stvari i volontirati.
02:26
to drop things off and volunteer.
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MO: Svi su donirali odjeću.
02:28
MO: Everyone's donating clothing.
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02:29
We should inventory the donations piling up here.
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Trebali smo popisati sve donacije koje su se nakupljale.
CO: Trebamo i telefon. Možeš li napraviti Google glasovni broj.
02:32
CO: And we need a hotline. Can you make a Google Voice number?
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MO: Da. I moramo reći ljudima što da ne donesu.
02:35
MO: Sure. And we need to tell people what not to bring.
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Napravit ću Faceebook račun. Možeš li isprintati letke za četvrti?
02:37
I'll make a Facebook account. Can you print flyers?
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02:40
CO: Yeah, but we don't even know what houses are accepting help.
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CO: Da, ali ne znamo koje kuće prihvaćaju pomoć u ovom trenutku.
Moramo provjeriti i poslati volontere.
02:43
We need to canvas and send out volunteers.
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MO: Moramo reći ljudima što da ne donesu.
02:45
MO: We need to tell people what not to bring.
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Hej, eno novinskog kamiona. Idem im reći.
02:47
Hey, there's a news truck. I'll tell them.
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CO: Vidjeli ste moj broj na vijestima?
02:49
CO: You got my number off the news? We don't need more freezers!
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Ne trebamo više zamrzivača.
02:52
(Together) MO: Insurance won't cover it? CO: Juice boxes coming in an hour?
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MO: Osiguranje to neće pokriti? Trebate ekipu da stavi katran na vaš krov? CO: Šest paketa sokova stiže za sat vremena?
Zajedno: Neka mi netko da post-ite!
02:56
Together: Someone get me Post-its!
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(Smijeh)
02:58
(Laughter)
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CO: I ostatak zajednice shvatio je
02:59
CO: And then the rest of the community figured out that we had answers.
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da imamo odgovore.
MO: Mogu donirati tri bojlera,
03:02
MO: I can donate three water heaters, but someone needs to come pick them up.
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ali netko mora doći po njih.
CO: Moj auto je u mojoj dnevnoj sobi.
03:06
CO: My car is in my living room!
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MO: Izviđači bi voljeli ponovno izgraditi 12 poštanskih sandučića.
03:08
MO: My boyscout troop would like to rebuild 12 mailboxes.
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03:10
CO: My puppy is missing and insurance doesn't cover chimneys.
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CO: Štene je nestalo, i osiguranje ne pokriva dimnjake.
03:13
MO: My church group of 50 would like housing and meals for a week
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MO: Moja crkvena grupa od 50 ljudi bi trebala smještaj i hranu za tjedan dana
03:16
while we repair properties.
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dok popravljamo štetu.
03:18
CO: You sent me to that place on Washington Street yesterday,
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CO: Poslali ste me na ono mjesto u ulici Washington jučer,
i sada sam prekriven otrovnim bršljanom.
03:21
and now I'm covered in poison ivy.
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03:22
(Laughter)
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Ovo je ono što nam je ispunjavalo dane.
03:23
So this is what filled our days.
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03:25
We had to learn how to answer questions quickly
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Morali smo naučiti kako brzo odgovarati na pitanja
i rješavati probleme unutar minute ili manje,
03:28
and to solve problems in a minute or less;
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jer inače, nešto hitnije bi se pojavilo,
03:30
otherwise, something more urgent would come up,
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03:32
and it wouldn't get done.
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i jednostavno se ne bi napravilo.
03:33
MO: We didn't get our authority from the board of selectmen
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MO: Nismo dobili odobrenje od odbora
ili hitnog upravitelja Ujedinjenog puta.
03:36
or the emergency management director or the United Way.
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03:39
We just started answering questions and making decisions
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Samo smo počeli odgovarati na pitanja i donositi odluke
jer netko je, bilo tko, morao.
03:42
because someone -- anyone -- had to.
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03:44
And why not me? I'm a campaign organizer.
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I zašto ne ja? Ja sam organizator kampanje.
Poznajem Facebook.
03:47
I'm good at Facebook.
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I ima me dvije.
03:48
And there's two of me.
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03:49
(Laughter)
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(Smijeh)
CO: Poanta je, ako se pojavi poplava ili požar ili uragan,
03:51
CO: The point is, if there's a flood or a fire or a hurricane,
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03:54
you, or somebody like you,
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vi, ili netko poput vas,
03:56
are going to step up and start organizing things.
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će ustati i početi organizirati stvari.
Druga stvar je da je to teško.
03:59
The other point is that it is hard.
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MO: Ležeći na podu nakon još jednog 17-satnog dana,
04:01
MO: Lying on the ground after another 17-hour day,
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Caitria i ja bi ispraznili džepove
04:04
Caitria and I would empty our pockets
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i pokušali staviti desetke komadića papira u kontekst --
04:06
and try to place dozens of scraps of paper into context --
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04:08
all bits of information that had to be remembered and matched
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komadići informacija kojih smo se morali sjećati i upariti ih
04:11
in order to help someone.
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kako bi nekome pomogli.
Nakon još jednog dana i tuša u skloništu,
04:13
After another day and a shower at the shelter,
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shvatili smo da ovo ne bi smjelo biti tako teško.
04:15
we realized it shouldn't be this hard.
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04:17
CO: In a country like ours where we breathe Wi-Fi,
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CO: U zemlji kao što je naša
gdje dišeš bežično,
korištenje tehnologije za brži oporavak bi trebalo biti jednostavno.
04:20
leveraging technology for a faster recovery should be a no-brainer.
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04:23
Systems like the ones that we were creating on the fly
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Sustav poput onoga kojeg mi stvaramo u hodu
04:26
could exist ahead of time.
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mogu postojati prije vremena.
04:27
And if some community member is in this organizing position
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I ako neki član zajednice
je u ovom položaju organizacije nakon svake katastrofe,
04:31
in every area after every disaster,
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04:33
these tools should exist.
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ovi alati bi trebali postojati.
MO: Odlučili smo ih izgraditi --
04:36
MO: So, we decided to build them:
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oporavak u kutiji,
04:38
a recovery in a box, something that could be deployed after every disaster
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nešto što bi se moglo pokrenuti nakon svake katastrofe
04:41
by any local organizer.
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od strane lokalnog organizatora.
04:43
CO: I decided to stay in the country, give up the master's in Moscow
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CO: Odlučila sam ostati u zemlji,
odustati u magisterija u Moskvi
i raditi puno vrijeme kako bi se ovo dogodilo.
04:47
and to work full-time to make this happen.
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U protekloj godini,
04:49
In the course of the past year,
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04:50
we've become experts in the field of community-powered disaster recovery.
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postali smo stručnjaci u polju društveno pogonjenog oporavka od katastrofe.
I postoje tri glavna problema koja smo promatrali
04:54
And there are three main problems that we've observed
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sa stvarima koje trenutno rade.
04:56
with the way things work currently.
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04:58
MO: The tools.
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MO: Alati. Velike organizacije za pomoć su izvrsne
04:59
Large aid organizations are exceptional at bringing massive resources to bear
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u donošenju masivnih resursa kako bi se nosili sa katastrofom,
05:03
after a disaster,
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ali često ispunjavaju vrlo specifične misije
05:05
but they often fulfill very specific missions, and then they leave.
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i onda odlaze.
05:08
This leaves local residents to deal with the thousands of spontaneous volunteers,
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Ovo prepušta lokalnim ljudima da se bave
tisućama spontanih volontera, tisuća donacija,
05:12
thousands of donations,
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05:13
and all with no training and no tools.
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i sve bez treninga i alata.
05:15
So they use Post-its or Excel or Facebook.
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Tako da koriste post it-e ili Excel ili Facebook.
Ali nijedan od ovih alata ne dozvoljava vrednovanje važnih informacija
05:19
But none of these tools allow you to value high-priority information
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između svih slika i dobrih želja.
05:22
amidst all of the photos and well-wishes.
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05:24
CO: The timing.
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CO: Tempiranje.
Olakšanje nakon katastrofe je, u biti, povratna politička kampanja.
05:26
Disaster relief is essentially a backwards political campaign.
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05:29
In a political campaign, you start with no interest
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U političkoj kampanji,
počinje se bez interesa i kapaciteta da se to pretvori djelo.
05:32
and no capacity to turn that into action.
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05:34
You build both gradually,
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Oboje se gradi postpuno
05:35
until a moment of peak mobilization at the time of the election.
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do trenutka vrhunca mobilizacije u trenutku izbora.
05:38
In a disaster, however, you start with all of the interest
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U katastrofi, počinješ sa svim interesom
ali bez kapaciteta.
05:41
and none of the capacity.
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05:42
And you've only got about seven days
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I imaš otprilike sedam dana da uhvatiš
05:44
to capture 50 percent of all of the Web searches that will ever be made
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50 posto svih web pretraga koje će ikad biti napravljene
05:48
to help your area.
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kako bi pomogle tvom području.
05:49
Then some sporting event happens,
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Onda se dogodi neki sportski događaj,
05:51
and you've got only the resources that you've collected thus far
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i imaš samo resurse koje si dotada skupio
kako bi se nosio sa petogodišnjim potrebama oporavka.
05:54
to meet the next five years of recovery needs.
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05:57
This is the slide for Katrina.
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Ovo je slajd za Katrinu.
Ovo je krivulja za Joplin.
06:00
This is the curve for Joplin.
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06:02
And this is the curve for the Dallas tornadoes in April,
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I ovo je krivulja za tornade u Dallasu u travnju
06:05
where we deployed software.
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gdje smo pokrenuli svoj software.
Postoji rupa ovdje.
06:07
There's a gap here.
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06:08
Affected households have to wait for the insurance adjuster to visit
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Pogođena kućanstva moraju čekati djelatnika osiguranja kako bi ih posjetio
06:12
before they can start accepting help on their properties.
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prije nego što mogu poćeti prihvaćati pomoć na svojim kućama.
06:14
And you've only got about four days of interest in Dallas.
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I imaš otprilike četiri dana interesa u Dallasu.
MO: Podatci.
06:19
MO: Data.
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06:20
Data is inherently unsexy,
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Podatci su vrlo neprivlačni,
06:22
but it can jump-start an area's recovery.
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ali to može pokrenuti oporavak određenog područja.
FEMA (Agencija za pomoć pri hitnim slučajevima) i država
06:24
FEMA and the state will pay 85 percent of the cost
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platit će 85 posto troška katastrofe proglašene od strane države,
06:27
of a federally-declared disaster,
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ostavljajući gradu da plati zadnjih 15 posto računa.
06:29
leaving the town to pay the last 15 percent of the bill.
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06:31
Now that expense can be huge,
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Sad kada trošak može biti ogroman,
06:33
but if the town can mobilize X amount of volunteers for Y hours,
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ali ako grad može pokrenuti količinu volontera X za broj sati Y,
06:37
the dollar value of that labor used goes toward the town's contribution.
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vrijednost tog rada
ide u korist doprinosa grada.
Ali tko to zna?
06:42
But who knows that?
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Zamislite sad osjećaj koji dobijete
06:44
Now try to imagine the sinking feeling you get
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06:46
when you've just sent out 2,000 volunteers and you can't prove it.
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kad ste upravo poslali dvije tisuće volontera i ne možete to dokazati.
CO: Ovo su tri problema sa zajedničkim rješenjem.
06:50
CO: These are three problems with a common solution.
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Ako možemo nabaviti prave alate u pravo vrijeme
06:53
If we can get the right tools at the right time
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ljudima koji će neizbježno doći
06:56
to the people who will inevitably step up
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06:58
and start putting their communities back together,
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i početi izgrađivati svoje zajednice ponovno,
možemo stvoriti nove standarede u oporavku od katastrofa.
07:00
we can create new standards in disaster recovery.
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MO: Trebamo alate za pretragu, bazu podataka za donacijje,
07:03
MO: We needed canvasing tools, donations databasing,
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prijave potreba, udaljeni pristup volonterima,
07:06
needs reporting, remote volunteer access,
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07:09
all in an easy-to-use website.
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sve na web stranici koja jednostavna za korištenje.
07:11
CO: And we needed help.
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CO: I trebali smo pomoć
07:12
Alvin, our software engineer and co-founder, has built these tools.
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Alvin, naš software inženjer i suosnivač, izgradio je ove alate.
07:15
Chris and Bill have volunteered their time to use operations and partnerships.
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Chris i Bill darovali su svoje vrieme
kako bi koristili operacije i partnerstvo.
I letimo na područja katastrofe od prošlog siječnja,
07:20
And we've been flying into disaster areas since this past January,
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07:23
setting up software, training residents
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postavljajući software, trenirajući stanare
07:25
and licensing the software to areas that are preparing for disasters.
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i licencirajući software na područja koja se pripremaju za katastrofu.
MO: Jedno od prvih lansiranja dogodilo se nakon tornada u Dallasu prošlog travnja.
07:30
MO: One of our first launches was after the Dallas tornadoes
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07:33
this past April.
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Odletjeli smo u grad koji je imao statičnu zastarjelu stranicu
07:34
We flew into a town that had a static, outdated website
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07:36
and a frenetic Facebook feed, trying to structure the response,
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i frenetični Facebook koji je pokušavao stvoriti odgovor.
07:39
and we launched our platform.
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I pokrenuli smo svoju platformu.
Svo zanimanje došlo je u prva četiri dana,
07:41
All of the interest came in the first four days,
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ali kada smo izgubili ciklus u vijestima,
07:43
but by the time they lost the news cycle,
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tada su potrebe došle na red,
07:45
that's when the needs came in,
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ali su imali ogromne resurse toga što ljudi mogu dati
07:47
yet they had this massive resource of what people were able to give
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i bili su u mogućnosti odgovoriti na potrebe svojih sugrađana.
07:50
and they've been able to meet the needs of their residents.
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CO: Dakle to radi, ali moglo bi biti bolje.
07:53
CO: So it's working, but it could be better.
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Priprema za hitne slučajeve velika je stvar u oporavku od katastrofe
07:55
Emergency preparedness is a big deal in disaster recovery
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07:57
because it makes towns safer and more resilient.
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zato što na taj način gradovi postaju sigurniji i otporniji.
08:00
Imagine if we could have these systems ready to go in a place
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Zamislite ako bismo mogli ove sustave imati spremni za pokret na određenom mjestu
08:02
before a disaster.
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prije katastrofe.
Na tome radimo.
08:05
So that's what we're working on.
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Radimo na tome da software postavimo
08:07
We're working on getting the software to places so people expect it,
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tako da ga ljudi očekuju, da ga znaju koristiti
08:10
so people know how to use it
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08:11
and so it can be filled ahead of time
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i kako bi ga se moglo ispuniti prije vremena
sa mikroinformacijama koje pokreću oporavak.
08:13
with that micro-information that drives recovery.
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08:15
MO: It's not rocket science.
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MO: Nije to raketna znanost.
Ovi alati su očiti i ljudi ih žele.
08:17
These tools are obvious and people want them.
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08:19
In our hometown, we trained a half-dozen residents
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U našem gradu, trenirali smo pola tuceta građana
kako bi sami upravljali ovim Web alatima.
08:22
to run these Web tools on their own,
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Zato što Caitria i ja živimo ovdje u Bostonu.
08:24
because Caitria and I live here, in Boston.
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08:26
They took to it immediately, and now they are forces of nature.
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Odmah su ga prihvatili,
i sada su oni sile prirode.
08:29
There are over three volunteer groups working almost every day,
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Postoje tri grupe volontera koje rade svaki dan
i to čine od 1. lipnja prošle godine,
08:32
and have been since June 1 of last year,
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kako bi svi građani dobili što trebaju i vrate se u svoje domove.
08:34
to make sure these residents get what they need and get back in their homes.
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Imaju telefonske linije, tablice i podatke.
08:38
They have hotlines and spreadsheets and data.
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08:40
CO: And that makes a difference.
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CO: I to čini razliku.
Prvi lipnja označio je jednogodišnjicu
08:42
June 1 this year marked the one-year anniversary of the Monson tornado,
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Monsonskog tornada.
I naša zajednica nikad nije bila uže povezana ili osnažena.
08:46
and our community's never been more connected or more empowered.
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08:49
We've been able to see the same transformation in Texas and in Alabama.
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Vidjeli smo ovakve transformacije
u Texasu i Alabami.
08:53
Because it doesn't take Harvard or MIT
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Zato što ne treba Harvard ili MIT
08:55
to fly in and fix problems after a disaster;
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kako bi došao i popravio probleme nakon katastrofe,
08:57
it takes a local.
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potreban je lokalac.
08:59
No matter how good an aid organization is at what they do,
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Koliko dobra organizacija za pomoć bila,
ona katkad mora otići kući.
09:02
they eventually have to go home.
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09:03
But if you give locals the tools,
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Ali ako lokalnom stanovništvu daš alat,
ako im pokažeš što mogu učiniti da se oporave,
09:06
if you show them what they can do to recover,
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09:08
they become experts.
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oni postaju stručnjaci.
09:12
(Applause)
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(Pljesak) MO: U redu. Idemo.
09:13
MO: All right. Let's go.
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09:14
(Applause)
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(Pljesak)
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