Jacqueline Novogratz: Tackling poverty with "patient capita

27,438 views ・ 2007-08-14

TED


Please double-click on the English subtitles below to play the video.

00:26
I really am honored to be here, and as Chris said,
0
26000
2000
00:28
it's been over 20 years since I started working in Africa.
1
28000
3000
00:31
My first introduction was at the Abidjan airport on a sweaty, Ivory Coast morning.
2
31000
6000
00:37
I had just left Wall Street, cut my hair to look like Margaret Mead,
3
37000
4000
00:41
given away most everything that I owned,
4
41000
2000
00:43
and arrived with all the essentials --
5
43000
2000
00:45
some poetry, a few clothes, and, of course, a guitar --
6
45000
2000
00:47
because I was going to save the world,
7
47000
2000
00:49
and I thought I would just start with the African continent.
8
49000
6000
00:55
But literally within days of arriving I was told, in no uncertain terms,
9
55000
4000
00:59
by a number of West African women, that Africans didn't want saving,
10
59000
5000
01:04
thank you very much, least of all not by me.
11
64000
2000
01:06
I was too young, unmarried, I had no children,
12
66000
3000
01:09
didn't really know Africa, and besides, my French was pitiful.
13
69000
4000
01:13
And so, it was an incredibly painful time in my life,
14
73000
3000
01:16
and yet it really started to give me the humility to start listening.
15
76000
5000
01:21
I think that failure can be an incredibly motivating force as well,
16
81000
4000
01:25
so I moved to Kenya and worked in Uganda,
17
85000
3000
01:28
and I met a group of Rwandan women, who asked me, in 1986,
18
88000
3000
01:31
to move to Kigali to help them start the first microfinance institution there.
19
91000
4000
01:35
And I did, and we ended up naming it Duterimbere,
20
95000
4000
01:39
meaning "to go forward with enthusiasm." And while we were doing it,
21
99000
3000
01:42
I realized that there weren't a lot of businesses that were viable
22
102000
3000
01:45
and started by women, and so maybe I should try to run a business, too.
23
105000
4000
01:49
And so I started looking around, and I heard about a bakery
24
109000
2000
01:51
that was run by 20 prostitutes.
25
111000
2000
01:53
And, being a little intrigued, I went to go meet this group,
26
113000
4000
01:57
and what I found was 20 unwed mothers who were trying to survive.
27
117000
5000
02:02
And it was really the beginning of my understanding the power of language,
28
122000
5000
02:07
and how what we call people so often distances us from them,
29
127000
3000
02:10
and makes them little.
30
130000
2000
02:12
I also found out that the bakery was nothing like a business,
31
132000
4000
02:16
that, in fact, it was a classic charity run by a well-intentioned person,
32
136000
4000
02:20
who essentially spent 600 dollars a month
33
140000
4000
02:24
to keep these 20 women busy making little crafts and baked goods,
34
144000
5000
02:29
and living on 50 cents a day, still in poverty.
35
149000
3000
02:32
So, I made a deal with the women. I said, "Look, we get rid of the charity side,
36
152000
3000
02:35
and we run this as a business and I'll help you."
37
155000
3000
02:38
They nervously agreed. I nervously started, and, of course,
38
158000
4000
02:42
things are always harder than you think they're going to be.
39
162000
2000
02:44
First of all, I thought, well, we need a sales team,
40
164000
2000
02:46
and we clearly aren't the A-Team here,
41
166000
2000
02:48
so let's -- I did all this training.
42
168000
3000
02:51
And the epitome was when I literally marched into the streets
43
171000
4000
02:55
of Nyamirambo, which is the popular quarter of Kigali, with a bucket,
44
175000
3000
02:58
and I sold all these little doughnuts to people,
45
178000
3000
03:01
and I came back, and I was like, "You see?"
46
181000
2000
03:03
And the women said, "You know, Jacqueline, who in Nyamirambo is not going to buy
47
183000
4000
03:07
doughnuts out of an orange bucket from a tall American woman?" And like --
48
187000
4000
03:11
(Laughter) -- it's a good point.
49
191000
2000
03:13
So then I went the whole American way,
50
193000
2000
03:15
with competitions, team and individual. Completely failed,
51
195000
3000
03:18
but over time, the women learnt to sell on their own way.
52
198000
4000
03:22
And they started listening to the marketplace,
53
202000
2000
03:24
and they came back with ideas for cassava chips, and banana chips,
54
204000
3000
03:27
and sorghum bread, and before you knew it,
55
207000
2000
03:29
we had cornered the Kigali market,
56
209000
2000
03:31
and the women were earning three to four times the national average.
57
211000
3000
03:34
And with that confidence surge, I thought, "Well, it's time to create a real bakery,
58
214000
4000
03:38
so let's paint it." And the women said, "That's a really great idea."
59
218000
4000
03:42
And I said, "Well, what color do you want to paint it?" And they said,
60
222000
2000
03:44
"Well, you choose." And I said, "No, no, I'm learning to listen.
61
224000
3000
03:47
You choose. It's your bakery, your street, your country -- not mine."
62
227000
3000
03:50
But they wouldn't give me an answer.
63
230000
2000
03:52
So, one week, two weeks, three weeks went by,
64
232000
2000
03:54
and finally I said, "Well, how about blue?"
65
234000
3000
03:57
And they said, "Blue, blue, we love blue. Let's do it blue."
66
237000
2000
03:59
So, I went to the store, I brought Gaudence, the recalcitrant one of all,
67
239000
4000
04:03
and we brought all this paint and fabric to make curtains,
68
243000
4000
04:07
and on painting day, we all gathered in Nyamirambo,
69
247000
3000
04:10
and the idea was we would paint it white with blue as trim,
70
250000
3000
04:13
like a little French bakery. But that was clearly not as satisfying
71
253000
3000
04:16
as painting a wall of blue like a morning sky.
72
256000
3000
04:19
So, blue, blue, everything became blue.
73
259000
3000
04:22
The walls were blue, the windows were blue,
74
262000
1000
04:23
the sidewalk out front was painted blue.
75
263000
3000
04:26
And Aretha Franklin was shouting "R-E-S-P-E-C-T,"
76
266000
4000
04:30
the women's hips were swaying
77
270000
2000
04:32
and little kids were trying to grab the paintbrushes, but it was their day.
78
272000
3000
04:35
And at the end of it, we stood across the street
79
275000
3000
04:38
and we looked at what we had done, and I said, "It is so beautiful."
80
278000
3000
04:41
And the women said, "It really is."
81
281000
2000
04:43
And I said, "And I think the color is perfect,"
82
283000
3000
04:46
and they all nodded their head, except for Gaudence,
83
286000
2000
04:48
and I said, "What?"
84
288000
2000
04:50
And she said, "Nothing." And I said, "What?"
85
290000
2000
04:52
And she said, "Well, it is pretty, but, you know, our color, really, it is green." And --
86
292000
6000
04:58
(Laughter)
87
298000
3000
05:01
-- I learned then that listening isn't just about patience,
88
301000
5000
05:06
but that when you've lived on charity and dependent your whole life long,
89
306000
5000
05:11
it's really hard to say what you mean.
90
311000
2000
05:13
And, mostly because people never really ask you,
91
313000
4000
05:17
and when they do, you don't really think they want to know the truth.
92
317000
3000
05:20
And so then I learned that listening is not only about waiting,
93
320000
3000
05:23
but it's also learning how better to ask questions.
94
323000
4000
05:27
And so, I lived in Kigali for about two and a half years, doing these two things,
95
327000
4000
05:31
and it was an extraordinary time in my life.
96
331000
2000
05:33
And it taught me three lessons
97
333000
2000
05:35
that I think are so important for us today,
98
335000
3000
05:38
and certainly in the work that I do.
99
338000
2000
05:40
The first is that dignity is more important to the human spirit than wealth.
100
340000
4000
05:44
As Eleni has said, when people gain income, they gain choice,
101
344000
4000
05:48
and that is fundamental to dignity.
102
348000
2000
05:50
But as human beings, we also want to see each other,
103
350000
3000
05:53
and we want to be heard by each other, and we should never forget that.
104
353000
4000
05:57
The second is that traditional charity and aid
105
357000
3000
06:00
are never going to solve the problems of poverty.
106
360000
2000
06:02
I think Andrew pretty well covered that, so I will move to the third point,
107
362000
3000
06:05
which is that markets alone also
108
365000
2000
06:07
are not going to solve the problems of poverty.
109
367000
3000
06:10
Yes, we ran this as a business,
110
370000
2000
06:12
but someone needed to pay the philanthropic support
111
372000
5000
06:17
that came into the training, and the management support, the strategic advice
112
377000
3000
06:20
and, maybe most important of all,
113
380000
3000
06:23
the access to new contacts, networks and new markets.
114
383000
4000
06:27
And so, on a micro level, there's a real role for this combination
115
387000
4000
06:31
of investment and philanthropy.
116
391000
3000
06:34
And on a macro level -- some of the speakers have inferred that
117
394000
4000
06:38
even health should be privatized.
118
398000
2000
06:40
But, having had a father with heart disease,
119
400000
2000
06:42
and realizing that what our family could afford
120
402000
4000
06:46
was not what he should have gotten,
121
406000
3000
06:49
and having a good friend step in to help,
122
409000
3000
06:52
I really believe that all people deserve access to health
123
412000
3000
06:55
at prices they can afford.
124
415000
2000
06:57
I think the market can help us figure that out,
125
417000
2000
06:59
but there's got to be a charitable component,
126
419000
2000
07:01
or I don't think we're going to create the kind of societies we want to live in.
127
421000
4000
07:05
And so, it was really those lessons that made me decide to
128
425000
3000
07:08
build Acumen Fund about six years ago.
129
428000
3000
07:11
It's a nonprofit, venture capital fund for the poor,
130
431000
3000
07:14
a few oxymorons in one sentence.
131
434000
2000
07:16
It essentially raises charitable funds from individuals, foundations and corporations,
132
436000
5000
07:21
and then we turn around and we invest equity and loans
133
441000
2000
07:23
in both for-profit and nonprofit entities
134
443000
2000
07:25
that deliver affordable health, housing, energy, clean water
135
445000
4000
07:29
to low income people in South Asia and Africa,
136
449000
3000
07:32
so that they can make their own choices.
137
452000
2000
07:34
We've invested about 20 million dollars in 20 different enterprises,
138
454000
4000
07:38
and have, in so doing, created nearly 20,000 jobs,
139
458000
5000
07:43
and delivered tens of millions of services to people
140
463000
2000
07:45
who otherwise would not be able to afford them.
141
465000
4000
07:49
I want to tell you two stories. Both of them are in Africa.
142
469000
3000
07:52
Both of them are about investing in entrepreneurs
143
472000
2000
07:54
who are committed to service, and who really know the markets.
144
474000
4000
07:58
Both of them live at the confluence of public health and enterprise,
145
478000
4000
08:02
and both of them, because they're manufacturers,
146
482000
2000
08:04
create jobs directly, and create incomes indirectly,
147
484000
3000
08:07
because they're in the malaria sector,
148
487000
2000
08:09
and Africa loses about 13 billion dollars a year because of malaria.
149
489000
5000
08:14
And so as people get healthier, they also get wealthier.
150
494000
4000
08:18
The first one is called Advanced Bio-Extracts Limited.
151
498000
3000
08:21
It's a company built in Kenya about seven years ago
152
501000
2000
08:23
by an incredible entrepreneur named Patrick Henfrey and his three colleagues.
153
503000
4000
08:27
These are old-hand farmers
154
507000
2000
08:29
who've gone through all the agricultural ups and downs
155
509000
2000
08:31
in Kenya over the last 30 years.
156
511000
2000
08:33
Now, this plant is an Artemisia plant;
157
513000
3000
08:36
it's the basic component for artemisinin,
158
516000
2000
08:38
which is the best-known treatment for malaria.
159
518000
2000
08:40
It's indigenous to China and the Far East,
160
520000
4000
08:44
but given that the prevalence of malaria is here in Africa,
161
524000
2000
08:46
Patrick and his colleagues said, "Let's bring it here,
162
526000
4000
08:50
because it's a high value-add product."
163
530000
2000
08:52
The farmers get three to four times the yields that they would with maize.
164
532000
6000
08:58
And so, using patient capital -- money that they could raise early on,
165
538000
4000
09:02
that actually got below market returns
166
542000
2000
09:04
and was willing to go the long haul and be combined
167
544000
4000
09:08
with management assistance, strategic assistance --
168
548000
3000
09:11
they've now created a company where they purchase from 7,500 farmers.
169
551000
4000
09:15
So that's about 50,000 people affected.
170
555000
2000
09:17
And I think some of you may have visited --
171
557000
2000
09:19
these farmers are helped by KickStart and TechnoServe,
172
559000
3000
09:22
who help them become more self-sufficient.
173
562000
2000
09:24
They buy it, they dry it and they bring it to this factory,
174
564000
3000
09:27
which was purchased in part by, again, patient capital from Novartis,
175
567000
4000
09:31
who has a real interest in getting the powder
176
571000
3000
09:34
so that they can make Coartem.
177
574000
3000
09:37
Acumen's been working with ABE for the past year, year and a half,
178
577000
5000
09:42
both on looking at a new business plan,
179
582000
2000
09:44
and what does expansion look like, helping with management support
180
584000
3000
09:47
and helping to do term sheets and raise capital.
181
587000
4000
09:51
And I really understood what patient capital meant emotionally
182
591000
3000
09:54
in the last month or so. Because the company was literally
183
594000
4000
09:58
10 days away from proving that the product they produced
184
598000
4000
10:02
was at the world-quality level needed to make Coartem,
185
602000
4000
10:06
when they were in the biggest cash crisis of their history.
186
606000
3000
10:09
And we called all of the social investors we know.
187
609000
3000
10:12
Now, some of these same social investors are really interested in Africa
188
612000
4000
10:16
and understand the importance of agriculture,
189
616000
2000
10:18
and they even helped the farmers.
190
618000
3000
10:21
And even when we explained that if ABE goes away,
191
621000
3000
10:24
all those 7,500 jobs go away too,
192
624000
4000
10:28
we sometimes have this bifurcation between business and the social.
193
628000
5000
10:33
And it's really time we start thinking more creatively about how they can be fused.
194
633000
4000
10:37
So Acumen made not one, but two bridge loans,
195
637000
3000
10:40
and the good news is they did indeed meet world-quality classification and are now
196
640000
6000
10:46
in the final stages of closing a 20-million-dollar round, to move it to the next level,
197
646000
4000
10:50
and I think that this will be one of the more important companies in East Africa.
198
650000
6000
10:56
This is Samuel. He's a farmer.
199
656000
2000
10:58
He was actually living in the Kibera slums
200
658000
2000
11:00
when his father called him and told him about Artemisia and the value-add potential.
201
660000
5000
11:05
So he moved back to the farm, and, long story short,
202
665000
3000
11:08
they now have seven acres under cultivation.
203
668000
3000
11:11
Samuel's kids are in private school,
204
671000
2000
11:13
and he's starting to help other farmers in the area also go into Artemisia production --
205
673000
6000
11:19
dignity being more important than wealth.
206
679000
3000
11:22
The next one, many of you know.
207
682000
3000
11:25
I talked about it a little at Oxford two years ago,
208
685000
3000
11:28
and some of you visited A to Z manufacturing,
209
688000
2000
11:30
which is one of the great, real companies in East Africa.
210
690000
4000
11:34
It's another one that lives at the confluence of health and enterprise.
211
694000
5000
11:39
And this is really a story about a public-private solution
212
699000
4000
11:43
that has really worked.
213
703000
2000
11:45
It started in Japan. Sumitomo had developed a technology
214
705000
4000
11:49
essentially to impregnate a polyethylene-based fiber with organic insecticide,
215
709000
4000
11:53
so you could create a bed net,
216
713000
2000
11:55
a malaria bed net, that would last five years and not need to be re-dipped.
217
715000
3000
11:58
It could alter the vector, but like Artemisia,
218
718000
3000
12:01
it had been produced only in East Asia. And as part of its social responsibility,
219
721000
4000
12:05
Sumitomo said, "Why don't we experiment
220
725000
2000
12:07
with whether we can produce it in Africa, for Africans?"
221
727000
3000
12:10
UNICEF came forward and said, "We'll buy most of the nets,
222
730000
3000
12:13
and then we'll give them away, as part of the global fund's
223
733000
3000
12:16
and the U.N.'s commitment to pregnant women and children, for free."
224
736000
6000
12:22
Acumen came in with the patient capital,
225
742000
3000
12:25
and we also helped to identify the entrepreneur
226
745000
2000
12:27
that we would all partner with here in Africa,
227
747000
3000
12:30
and Exxon provided the initial resin.
228
750000
3000
12:33
Well, in looking around for entrepreneurs,
229
753000
2000
12:35
there was none better that we could find on earth than Anuj Shah,
230
755000
3000
12:38
in A to Z manufacturing company.
231
758000
2000
12:40
It's a 40-year-old company, it understands manufacturing.
232
760000
3000
12:43
It's gone from socialist Tanzania into capitalist Tanzania,
233
763000
3000
12:46
and continued to flourish. It had about 1,000 employees when we first found it.
234
766000
5000
12:51
And so, Anuj took the entrepreneurial risk here in Africa
235
771000
3000
12:54
to produce a public good that was purchased by the aid establishment
236
774000
5000
12:59
to work with malaria.
237
779000
3000
13:02
And, long story short, again, they've been so successful.
238
782000
3000
13:05
In our first year, the first net went off the line in October of 2003.
239
785000
5000
13:10
We thought the hitting-it-out-of-the-box number was 150,000 nets a year.
240
790000
5000
13:15
This year, they are now producing eight million nets a year,
241
795000
3000
13:18
and they employ 5,000 people, 90 percent of whom are women, mostly unskilled.
242
798000
5000
13:23
They're in a joint venture with Sumitomo.
243
803000
3000
13:26
And so, from an enterprise perspective for Africa,
244
806000
3000
13:29
and from a public health perspective, these are real successes.
245
809000
3000
13:32
But it's only half the story if we're really looking at solving problems of poverty,
246
812000
4000
13:36
because it's not long-term sustainable.
247
816000
2000
13:38
It's a company with one big customer.
248
818000
2000
13:40
And if avian flu hits, or for any other reason
249
820000
4000
13:44
the world decides that malaria is no longer as much of a priority, everybody loses.
250
824000
5000
13:49
And so, Anuj and Acumen
251
829000
3000
13:52
have been talking about testing the private sector,
252
832000
3000
13:55
because the assumption that the aid establishment has made is that,
253
835000
5000
14:00
look, in a country like Tanzania,
254
840000
2000
14:02
80 percent of the population makes less than two dollars a day.
255
842000
2000
14:04
It costs, at manufacturing point, six dollars to produce these,
256
844000
4000
14:08
and it costs the establishment another six dollars to distribute it,
257
848000
5000
14:13
so the market price in a free market would be about 12 dollars per net.
258
853000
4000
14:17
Most people can't afford that, so let's give it away free.
259
857000
2000
14:19
And we said, "Well, there's another option.
260
859000
3000
14:22
Let's use the market as the best listening device we have, and
261
862000
3000
14:25
understand at what price people would pay for this, so they get the dignity of choice.
262
865000
5000
14:30
We can start building local distribution,
263
870000
2000
14:32
and actually, it can cost the public sector much less."
264
872000
4000
14:36
And so we came in with a second round of patient capital to A to Z,
265
876000
4000
14:40
a loan as well as a grant, so that A to Z could play with pricing
266
880000
4000
14:44
and listen to the marketplace, and found a number of things.
267
884000
3000
14:47
One, that people will pay different prices,
268
887000
2000
14:49
but the overwhelming number of people will come forth at one dollar per net
269
889000
4000
14:53
and make a decision to buy it.
270
893000
2000
14:55
And when you listen to them, they'll also have a lot to say
271
895000
3000
14:58
about what they like and what they don't like.
272
898000
2000
15:00
And that some of the channels we thought would work didn't work.
273
900000
4000
15:04
But because of this experimentation and iteration that was allowed
274
904000
3000
15:07
because of the patient capital,
275
907000
2000
15:09
we've now found that it costs about a dollar in the private sector
276
909000
3000
15:12
to distribute, and a dollar to buy the net.
277
912000
2000
15:14
So then, from a policy perspective, when you start with the market,
278
914000
4000
15:18
we have a choice.
279
918000
1000
15:19
We can continue going along at 12 dollars a net, and the customer pays zero,
280
919000
6000
15:25
or we could at least experiment with some of it, to charge one dollar a net,
281
925000
6000
15:31
costing the public sector another six dollars a net,
282
931000
3000
15:34
give the people the dignity of choice, and have a distribution system
283
934000
4000
15:38
that might, over time, start sustaining itself.
284
938000
3000
15:41
We've got to start having conversations like this,
285
941000
2000
15:43
and I don't think there's any better way to start than using the market,
286
943000
4000
15:47
but also to bring other people to the table around it.
287
947000
4000
15:51
Whenever I go to visit A to Z, I think of my grandmother, Stella.
288
951000
7000
15:58
She was very much like those women sitting behind the sewing machines.
289
958000
5000
16:03
She grew up on a farm in Austria, very poor,
290
963000
2000
16:05
didn't have very much education.
291
965000
2000
16:07
She moved to the United States, where she met my grandfather,
292
967000
2000
16:09
who was a cement hauler,
293
969000
2000
16:11
and they had nine children. Three of them died as babies.
294
971000
6000
16:17
My grandmother had tuberculosis, and she worked in a sewing machine shop,
295
977000
3000
16:20
making shirts for about 10 cents an hour.
296
980000
3000
16:23
She, like so many of the women I see at A to Z,
297
983000
4000
16:27
worked hard every day, understood what suffering was,
298
987000
3000
16:30
had a deep faith in God, loved her children
299
990000
3000
16:33
and would never have accepted a handout.
300
993000
3000
16:36
But because she had the opportunity of the marketplace,
301
996000
4000
16:40
and she lived in a society that provided the safety
302
1000000
3000
16:43
of having access to affordable health and education,
303
1003000
4000
16:47
her children and their children were able to live
304
1007000
4000
16:51
lives of real purpose and follow real dreams.
305
1011000
3000
16:54
I look around at my siblings and my cousins -- and as I said,
306
1014000
4000
16:58
there are a lot of us --
307
1018000
2000
17:00
and I see teachers and musicians, hedge fund managers, designers.
308
1020000
6000
17:06
One sister who makes other people's wishes come true.
309
1026000
3000
17:09
And my wish, when I see those women, I meet those farmers,
310
1029000
5000
17:14
and I think about all the people across this continent
311
1034000
3000
17:17
who are working hard every day,
312
1037000
2000
17:19
is that they have that sense of opportunity and possibility,
313
1039000
4000
17:23
and that they also can believe and get access to services,
314
1043000
5000
17:28
so that their children, too, can live those lives of great purpose.
315
1048000
4000
17:32
It shouldn't be that difficult.
316
1052000
2000
17:34
But what it takes is a commitment from all of us
317
1054000
4000
17:38
to essentially refuse trite assumptions,
318
1058000
4000
17:42
get out of our ideological boxes.
319
1062000
3000
17:45
It takes investing in those entrepreneurs that are committed
320
1065000
3000
17:48
to service as well as to success.
321
1068000
4000
17:52
It takes opening your arms, both, wide,
322
1072000
3000
17:55
and expecting very little love in return,
323
1075000
3000
17:58
but demanding accountability,
324
1078000
2000
18:00
and bringing the accountability to the table as well.
325
1080000
3000
18:03
And most of all, most of all,
326
1083000
3000
18:06
it requires that all of us have the courage and the patience,
327
1086000
4000
18:10
whether we are rich or poor, African or non-African,
328
1090000
3000
18:13
local or diaspora, left or right,
329
1093000
3000
18:16
to really start listening to each other.
330
1096000
2000
18:18
Thank you.
331
1098000
2000
18:20
(Applause)
332
1100000
10000
About this website

This site will introduce you to YouTube videos that are useful for learning English. You will see English lessons taught by top-notch teachers from around the world. Double-click on the English subtitles displayed on each video page to play the video from there. The subtitles scroll in sync with the video playback. If you have any comments or requests, please contact us using this contact form.

https://forms.gle/WvT1wiN1qDtmnspy7