Amazon's climate pledge to be net-zero by 2040 | Dave Clark and Kara Hurst

Prevoditelj: Matilda Kostić Recezent: Sanda Liker

Lindsay Levin: So Dave, in just a few months,

Lindsay Levin: Dave, za par mjeseci

prebacuješ se u novu ulogu direktora maloprodaje u Amazonu.

you transition into a new role as CEO of consumer retail at Amazon.

That's a big role.

To je velika uloga.

How will climate sit as a priority for you,

Na koji način će tebi klima biti prioritet,

given all the other things you'll have on your plate?

s obzirom na sve ostale obaveze koje imaš?

Dave Clark: We've spent much of our end of the summer

Proveli smo većinu ljeta

in smoke-filled Seattle,

u zadimljenom Seattleu.

unable to enjoy the majestic Pacific Northwest due to all the fires

Nismo mogli uživati u pacifičkom sjeverozapadu zbog požara

that encompassed the West Coast of the US this summer.

koji su okružili Zapadnu obalu Sjedinjenih Država ovo ljeto.

Climate is a very real challenge for all of us, not just at Amazon,

Klima je veliki izazov za sve nas, ne samo u Amazonu,

but in our daily lives at this point.

već i u našim svakodnevnim životima.

And I've been focused on this with the team and with Kara for years now.

Fokusirao sam se na ovo s timom i s Karom godinama.

In fact, we've embedded the sustainability teams

Dapače, uklopili smo timove za održivost

inside of our operations team,

unutar naših operativnih timova,

as opposed to being a separate part of the company,

umjesto da su odvojeni dio firme,

because we wanted those teams connected with the groups

zato što smo htjeli da ti timovi budu dio grupe

that can actually make change.

koja može učiniti razliku.

LL: Kara, can you describe a couple of the biggest hurdles you face

Kara, možeš li opisati neke najveće prepreke ispred vas

as you work to reduce the carbon footprint

dok radite na smanjenju ugljičnih emisija

of a company like Amazon?

firme kao što je Amazon?

Jedna od najkompliciranijih stvari u Amazonu

Kara Hurst: One of the really exciting but also complex things about Amazon

is the diversity of businesses that we're in,

je raznolikost posla kojim se bavimo,

the range of services and products,

raspon usluga i proizvoda,

of industries and different types of buildings and stores

industrija i različitih tipova zgrada i trgovina

and fulfillment centers,

te distribucijskih skladišta,

and of course, all of our online infrastructure and business as well.

i naravno, naša online infrastruktura i posao.

And we're committed to reaching net zero emissions.

Odlučni smo u našim naporima da dosegnemo nultu stopu emisije.

I think our size and our scale can actually be a tremendous advantage.

Mislim da naša veličina može biti velika prednost.

It forces us to think about our carbon footprint

Tjera nas da razmišljamo o ugljičnim emisijama

throughout all of our businesses,

u svim našim poslovima,

our operations, our technologies, our services, our products.

našim procesima, našim tehnologijama, našim uslugama, našim proizvodima.

And at one end,

S jedne strane,

we want to power our operations by 100 percent renewable energy by 2025,

želimo napajati naše procese potpuno obnovljivom energijom do 2025. godine,

but we're also making sure that when you receive a shipment,

ali također se trudimo da kada primite pošiljku,

we're at net zero carbon all the way through those operations.

mi smo na nultoj stopi emisije ugljika kroz sve te procese.

And we want to do this in a very Amazonian way.

I želimo to učiniti na naš način.

So we took a number of years to build what we call "a carbon system of record."

Nekoliko godina gradili smo takozvani "sustav bilježenja ugljika".

These are tools that allow us to think about this holistically

To su alati koji nam omogućuju da o ovome razmišljamo kompletno

across the company.

kroz čitavu firmu.

LL: Dave, Amazon has made a pledge,

Dave, Amazon je prisegnuo,

you call it "the Climate Pledge,"

vi to zovete "klimatska prisega,"

to be net zero across your business by 2040.

da će biti na nultoj stopi emisije do 2040. godine.

That's 10 years ahead of the Paris Agreement.

To je 10 godina ranije od Pariškog sporazuma.

Give us a sense of the scale of transformation that that calls for

Pokušajte nam dočarati razmjer transformacije koja je potrebna

across your operations.

u vašim procesima.

DC: It's very daunting.

Jako je zastrašujuća.

When we started this process,

Kad smo započeli ovaj proces,

we started from a position of science,

počeli smo iz znanstvene pozicije,

of digging in and understanding all the inputs of our business,

kopkanja i razumijevanja svih transmisija našeg posla,

what parts of our business create and put carbon into the environment,

koji dijelovi posla stvaraju ugljik i ispuštaju ga u okoliš,

what are the elements, each piece of that process,

koji su elementi, svaki dio tog procesa,

and how do we improve them.

te kako ćemo ih popraviti.

And as we started looking at that,

Počeli smo to gledati

we said, well, how are we going to meet these objectives?

i rekli smo "kako ćemo ispuniti ove ciljeve?"

And it really requires innovation across almost every aspect of the business,

Potrebna je inovacija kroz sve aspekte posla,

whether it be in our renewable space,

bilo to u našem obnovljivom prostoru,

whether it be in electrification of our vehicles,

bilo to u elektrifikaciji naših vozila,

whether it be in our packaging and processes,

bilo to u načinu pakiranja i procesiranja,

whether it be working with manufacturers.

bilo to u radu s proizvođačima.

Essentially, the entire span of our supply chain

U biti, čitav raspon našeg opskrbnog lanca

is required to modify to meet the objectives of this over time,

treba se promijeniti da bismo ispunili zadane ciljeve,

which is why the Climate Pledge was so important.

zato je Klimatska prisega tako važna.

LL: Kara, the Climate Pledge is not just about Amazon.

Kara, Klimatska prisega nije samo o Amazonu.

You're inviting other companies to join you.

Pozivate druge firme da vam se pridruže.

KH: We know with the Climate Pledge we cannot do this alone.

Znamo da ne možemo ovo učiniti sami.

It's going to take companies,

Trebat će nam pomoć drugih kompanija,

but partnership also with governments and communities and individuals

ali i partnerstvo s vladama, zajednicama i individualcima

who will come up with solutions and new technologies.

koji će pronaći rješenja i nove tehnologije.

We want to engage our full supply chain

Želimo angažirati cijeli opskrbni lanac

as well as other companies,

jednako kao i druge firme,

and we're really excited that already 11 major organizations

i jako smo uzbuđeni što se već 11 organizacija

have signed on to the Climate Pledge with us.

pridružilo našoj Klimatskoj prisegi.

We want to accelerate innovation,

Želimo ubrzati inovaciju

and we've established a two-billion-dollar Climate Pledge Fund

pa smo osnovali fond Klimatske prisege od 2 milijarde dolara

to invest in these companies

za ulaganje u ove firme

whose products and solutions will facilitate the transition

čiji će proizvodi i rješenja olakšati prijelaz

to a low-carbon economy.

na ekonomiju smanjenog ugljika.

So we know this is a very ambitious challenge,

Znamo da je ovo ambiciozan izazov,

but we want to make the greatest impact in the shortest possible timeline,

ali želimo ostvariti najveći učinak u najkraćem roku.

and it's exciting to share the complexity about how we think about this at Amazon

Uzbudljivo je podijeliti složenost ovog problema u Amazonu

with other companies

s ostalim firmama

and invite them to come along with us.

te ih pozvati da nam se pridruže.

LL: Dave, when a company like Amazon moves,

Dave, kada se firma kao Amazon pokrene,

it can have a huge impact across supply chains.

može imati veliki utjecaj na opskrbne lance.

Give us an example or two of how a decision that you've made

Dajte nam primjer kako je vaša odluka

is catalyzing innovation across the sector.

katalizator inovacije u ovom sektoru.

DC: I can tell you, just the example of Rivian.

Mogu vam reći o primjeru Riviana.

Rivian is the electric vehicle manufacturer

Rivian je proizvođač električnih vozila

that is going to build 100,000 electric delivery vehicles

koji će izgraditi 100 000 električnih dostavnih vozila

for our delivery fleet.

za našu dostavnu flotu.

When we went out and made this investment,

Kad smo investirali u njih,

the number of new companies that started to spawn

broj novih firmi koji se počeo stvarati

relative to supporting Rivian,

u podršci Rivianu,

to new electric delivery vehicles,

za nova električna dostavna vozila,

to even alternative fuels --

čak i za alternativna goriva,

we started getting calls about alternative jet fuel

počeli smo primati pozive o alternativnom gorivu

the day we put out that announcement on Rivian.

isti dan kad smo objavili suradnju s Rivianom.

So as soon as people saw that we were going to invest real capital

Čim su ljudi vidjeli da ćemo uložiti novac

for substantive portions of our operations --

u nezavisne dijelove naših procesa...

these aren't hobbies,

Ovo nisu hobiji,

but putting real money into big pieces of our operations --

već ulaganje novca u velike dijelove naših procesa...

it was amazing, the amount of companies that started coming out

To je bilo čudesno. Količina firmi koje su nam počele dolaziti,

who had an emergent technology here

koje imaju važne tehnologije ovdje

or had a great idea and needed help in getting manufacturing started.

ili imaju odličnu ideju i trebaju pomoć u proizvodnji.

There was just example after example of those.

Postoji toliko primjera nakon toga.

LL: Dave, Kara, thank you so much for being with us.

Dave, Kara, hvala vam na sudjelovanju.

We wish you every success with the Climate Pledge

Želimo vam puno uspjeha s Klimatskom prisegom

and really can't wait to see the progress you guys are going to make.

i jedva čekamo vidjeti napredak koji ćete učiniti.

DC: Thank you, it's an honor to be here and be part of such an amazing event.

Hvala vam, čast mi je biti ovdje i biti dio čudesnog događaja.

KH: Thank you.

Hvala vam.