Peter Diamandis: Taking the next giant leap in space

49,562 views ใƒป 2008-09-04

TED


์•„๋ž˜ ์˜๋ฌธ์ž๋ง‰์„ ๋”๋ธ”ํด๋ฆญํ•˜์‹œ๋ฉด ์˜์ƒ์ด ์žฌ์ƒ๋ฉ๋‹ˆ๋‹ค.

๋ฒˆ์—ญ: Hyewon Hwang ๊ฒ€ํ† : HyunMin Lee
00:18
My mission in life since I was a kid was,
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์ œ๊ฐ€ ๊ผฌ๋งˆ์˜€์„ ๋•Œ ๋ถ€ํ„ฐ ๋งˆ์Œ์— ๊ฐ„์งํ–ˆ๋˜ ์ผ์ƒ์˜ ์‚ฌ๋ช…์€
00:21
and is, to take the rest of you into space.
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์—ฌ๋Ÿฌ๋ถ„์„ ์šฐ์ฃผ๋กœ ๋ฐ๋ ค๊ฐ€๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
00:24
It's during our lifetime that we're going to take the Earth,
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์šฐ๋ฆฌ๊ฐ€ ์‚ด๊ณ  ์žˆ๋Š” ์ง€๊ธˆ ์ด ์‹œ๋Œ€์—
00:28
take the people of Earth and transition off, permanently. And that's exciting.
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์ง€๊ตฌ์ธ๋“ค์„ ์šฐ์ฃผ๋ฐ– ๋‹ค๋ฅธ ๊ณณ์œผ๋กœ ์ด์ฃผ์‹œํ‚ค๋Š” ๊ฒƒ์ด์ฃ . ์ •๋ง ํฅ๋ถ„๋˜๋Š” ์ผ์ž…๋‹ˆ๋‹ค.
00:32
In fact, I think it is a moral imperative
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์‚ฌ์‹ค ์ €๋Š” ์šฐ์ฃผ๋ฅผ ๊ฐœ์ฒ™ํ•˜๋Š” ๊ฒƒ์ด
00:34
that we open the space frontier.
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์ผ์ข…์˜ ๋„๋•์  ์˜๋ฌด๋ผ๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.
00:37
You know, it's the first time that we're going to have a chance
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์ด์ œ ์ตœ์ดˆ๋กœ ์ง€๊ตฌ ์™ธ์˜ ๊ฑฐ์ฃผ ๊ฐ€๋Šฅํ•œ ํ–‰์„ฑ์„ ์ฐพ๊ณ 
00:39
to have planetary redundancy,
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์ƒˆ๋กœ์šด ์ƒํ™œ๊ถŒ์„ ํ™•๋ณดํ•  ์ˆ˜ ์žˆ๋Š”
00:41
a chance to, if you would, back up the biosphere.
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๊ธฐํšŒ๋ฅผ ์žก๊ฒŒ๋˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
00:44
And if you think about space,
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์šฐ์ฃผ์ ์ธ ๊ด€์ ์—์„œ ๋ณธ๋‹ค๋ฉด
00:47
everything we hold of value on this planet --
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์ง€๊ตฌ์—์„œ ์šฐ๋ฆฌ๋“ค์ด ๊ทธํ† ๋ก ๊ฐ€์น˜๋ฅผ ๋‘๋Š” ๊ฒƒ๋“ค, ์ฆ‰
00:50
metals and minerals and real estate and energy -- is in infinite quantities in space.
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๊ธˆ์†, ๊ด‘๋ฌผ, ๋ถ€๋™์‚ฐ, ์—๋„ˆ์ง€ ๋”ฐ์œ„๋Š” ์šฐ์ฃผ์—์„  ๊ทธ ์–‘์ด ๋ฌดํ•œํ•ฉ๋‹ˆ๋‹ค.
00:54
In fact, the Earth is a crumb in a supermarket filled with resources.
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๋ง๊ทธ๋Œ€๋กœ ์Šˆํผ๋งˆ์ผ“์—์„œ ๊ทธ ๊ตฌ์„์„ ์ฐจ์ง€ํ•˜๊ณ  ์žˆ๋Š” ๋ถ€์Šค๋Ÿฌ๊ธฐ์ž„์— ๋‹ค๋ฆ„ํ•˜์ง€ ์•Š์ฃ .
00:59
The analogy for me is Alaska. You know, we bought Alaska.
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์™ ์ง€ ์•Œ๋ž˜์Šค์นด ๋งค์ž…๊ณผ ์œ ์‚ฌํ•œ๋ฐ์š”, ์•„์‹œ๋‹ค์‹œํ”ผ
01:02
We Americans bought Alaska in the 1850s. It's called Seward's folly.
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์šฐ๋ฆฌ ๋ฏธ๊ตญ์€ 1850๋…„๋Œ€์— ์•Œ๋ผ์Šค์นด๋ฅผ ์ƒ€์Šต๋‹ˆ๋‹ค. ์ด๋ฅธ๋ฐ” '์ˆ˜์›Œ๋“œ ์–ด๋ฆฌ์„์Œ' ์ด๋ผ๊ณ  ๋ถˆ๋ฆฌ์ฃ .
01:06
We valued it as the number of seal pelts we could kill.
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์šฐ๋ฆฌ๋Š” ์‚ฌ๋ƒฅํ•  ์ˆ˜ ์žˆ๋Š” ๋ฐ”๋‹คํ‘œ๋ฒ” ์ˆ˜๋กœ ์•Œ๋ผ์Šค์นด์˜ ๊ฐ€์น˜๋ฅผ ๋งค๊ฒผ์Šต๋‹ˆ๋‹ค.
01:10
And then we discovered these things -- gold and oil and fishing and timber --
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๊ทธ๋Ÿฌ๊ณ  ๋‚˜์„œ ๊ธˆ, ์„์œ , ์–ด๋ฅ˜, ๋ชฉ์žฌ ๋“ฑ์„ ๋ฐœ๊ฒฌํ–ˆ์Šต๋‹ˆ๋‹ค.
01:14
and it became, you know, a trillion-dollar economy,
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๊ทธ๋Ÿฌ์ž ์•Œ๋ผ์Šค์นด๋Š” ์ˆ˜ ์กฐ ๋‹ฌ๋Ÿฌ์˜ ๊ฒฝ์ œ์  ๊ฐ€์น˜๋ฅผ ๊ฐ€์ง€๊ฒŒ ๋˜์—ˆ์Šต๋‹ˆ๋‹ค.
01:17
and now we take our honeymoons there. The same thing will happen in space.
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์ด์ œ ์šฐ๋ฆฌ๋Š” ์‹ ํ˜ผ์—ฌํ–‰๋„ ์•Œ๋ผ์Šค์นด๋กœ ๊ฐ‘๋‹ˆ๋‹ค. ์šฐ์ฃผ์—์„œ๋„ ๋น„์Šทํ•œ ์ผ์ด ์ƒ๊ธธ ๊ฒ๋‹ˆ๋‹ค.
01:20
We are on the verge of the greatest exploration
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์ธ๋ฅ˜ ์—ญ์‚ฌ์ƒ ๊ฐ€์žฅ ์œ„๋Œ€ํ•œ ํƒ์‚ฌ๋ฅผ
01:23
that the human race has ever known.
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์‹œ์ž‘ํ•˜๋Š” ๋‹จ๊ณ„์ธ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
01:25
We explore for three reasons,
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์šฐ์ฃผํƒ์‚ฌ์—๋Š” ์„ธ ๊ฐ€์ง€ ์ด์œ ๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค.
01:27
the weakest of which is curiosity.
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๊ทธ ์ค‘ ํ•˜๋‚˜์ธ ํ˜ธ๊ธฐ์‹ฌ์€ ์‚ฌ์‹ค ๊ทธ ๋น„์ค‘์ด ๊ฐ€์žฅ ์ž‘์Šต๋‹ˆ๋‹ค.
01:29
You know, it's funded NASA's budget up until now.
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ํ˜ธ๊ธฐ์‹ฌ ๋•์— ๋‚˜์‚ฌ๊ฐ€ ์ง€๊ธˆ๊นŒ์ง€ ๋ณ„ ํƒˆ ์—†์ด ์šด์˜๋˜๊ธด ํ–ˆ์ง€๋งŒ์š”.
01:33
Some images from Mars, 1997.
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1997๋…„ ํ™”์„ฑ์—์„œ ์˜จ ์‚ฌ์ง„์ž…๋‹ˆ๋‹ค.
01:36
In fact, I think in the next decade, without any question,
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์•ž์œผ๋กœ 10๋…„์•ˆ์— ๋ถ„๋ช…ํžˆ
01:38
we will discover life on Mars and find that it is literally ubiquitous
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ํ™”์„ฑ์—์„œ ์ƒ๋ฌผ์ฒด๊ฐ€ ๋ฐœ๊ฒฌ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์ง€ํ‘œ๋ฉด ๋ฐ‘์ด๋‚˜
01:42
under the soils and different parts of that planet.
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ํ–‰์„ฑ ์–ด๋Š ๊ณณ์—์„œ ๋‹ค์ˆ˜์˜ ์ƒ๋ช…์ฒด๊ฐ€ ๋ฐœ๊ฒฌ๋  ๊ฒ๋‹ˆ๋‹ค.
01:45
The stronger motivator, the much stronger motivator, is fear.
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ํ˜ธ๊ธฐ์‹ฌ๋ณด๋‹ค ๋” ๊ฐ•ํ•œ ๋™๊ธฐ๋Š” ๋‘๋ ค์›€์ž…๋‹ˆ๋‹ค.
01:48
It drove us to the moon. We -- literally in fear -- with the Soviet Union
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์šฐ๋ฆฌ๋Š” ๋‘๋ ค์›€ ๋•์— ๋‹ฌ์— ๊ฐˆ ์ˆ˜ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค. ์†Œ๋ จ๋ณด๋‹ค ๋’ค์ณ์ ธ์„œ๋Š” ์•ˆ๋œ๋‹ค๋Š”
01:52
raced to the moon. And we have these huge rocks,
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๋‘๋ ค์›€์— ๊ฒฝ์Ÿ์ ์œผ๋กœ ๋‹ฌ์— ๋„๋‹ฌํ•œ ๊ฒ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋ณด์„ธ์š”, ์šฐ์ฃผ๋ฐ–์—๋Š”
01:56
you know, killer-sized rocks in the hundreds of thousands or millions out there,
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์—„์ฒญ๋‚œ ํฌ๊ธฐ์˜ ์•”์„์ด ๋ง ๊ทธ๋Œ€๋กœ ์ƒ์ƒ์„ ์ดˆ์›”ํ•  ์ •๋„๋กœ ๋งŽ์Šต๋‹ˆ๋‹ค.
02:01
and while the probability is very small,
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ํ™•๋ฅ ์€ ๋งค์šฐ ๋‚ฎ์ง€๋งŒ,
02:03
the impact, figured in literally,
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์ด ์•”์„ ์ค‘ ํ•˜๋‚˜๊ฐ€ ์ง€๊ตฌ์™€ ์ถฉ๋Œํ•  ๊ฒฝ์šฐ๋ฅผ
02:05
of one of these hitting the Earth is so huge
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์ˆ˜์น˜๋กœ ํ™˜์‚ฐํ•ด๋ณด๋ฉด ๊ทธ ์—ฌํŒŒ๊ฐ€ ์–ด๋งˆ์–ด๋งˆํ•˜๊ธฐ ๋•Œ๋ฌธ์—
02:08
that to spend a small fraction looking, searching,
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์ž‘์€ ์•”์„์ด๋ผ๋„ ๊ผผ๊ผผํžˆ ์กฐ์‚ฌํ•˜์—ฌ
02:11
preparing to defend, is not unreasonable.
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๋งŒ์•ฝ์˜ ์‚ฌํƒœ์— ๋Œ€๋น„ํ•˜๋Š” ๊ฒƒ์€ ์ด์ƒํ•œ ์ผ์ด ์•„๋‹™๋‹ˆ๋‹ค.
02:13
And of course, the third motivator,
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๊ทธ๋ฆฌ๊ณ  ์„ธ ๋ฒˆ์งธ ๋™๊ธฐ๋Š” ๋‹น์—ฐํžˆ
02:15
one near and dear to my heart as an entrepreneur, is wealth.
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์‚ฌ์—…๊ฐ€๋กœ์„œ์˜ ์ œ ์ž์‹ ์ด ๊ฐ€์žฅ ์‹ ๊ฒฝ์“ฐ๋Š” ๋ถ€ ์ž…๋‹ˆ๋‹ค.
02:19
In fact, the greatest wealth. If you think about these other asteroids,
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๊ทธ๊ฒƒ๋„ ์—„์ฒญ๋‚œ ๋ถ€์ž…๋‹ˆ๋‹ค. ์šฐ์ฃผ์˜ ํ–‰์„ฑ๋“ค์„ ์ƒ๊ฐํ•ด ๋ณด์„ธ์š”.
02:23
there's a class of the nickel iron,
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๋ฐฑ๊ธˆ์กฑ์— ํ•ด๋‹นํ•˜๋Š”
02:25
which in platinum-group metal markets alone
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๋‹ˆ์ผˆ ์ฒ  ์‹œ์žฅ ๋งŒ์œผ๋กœ๋„
02:27
are worth something like 20 trillion dollars,
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๊ทธ ๊ทœ๋ชจ๊ฐ€ 20์กฐ ๋‹ฌ๋Ÿฌ์— ์ด๋ฆ…๋‹ˆ๋‹ค.
02:29
if you can go out and grab one of these rocks.
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์ด๋Ÿฐ ์•”์„์„ ํ•˜๋‚˜ ๊ฐ€์ ธ์˜ฌ ์ˆ˜ ์žˆ๋‹ค๋ฉด์š”.
02:31
My plan is to actually buy puts on the precious metal market,
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์ œ ๊ณ„ํš์€ ๊ท€๊ธˆ์†์„ ๋ฌผ์‹œ์žฅ์—์„œ ํ’‹์˜ต์…˜์„ ์‚ฐ ๋‹ค์Œ์—
02:34
and then actually claim that I'm going to go out and get one.
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์ œ๊ฐ€ ์ง์ ‘ ๊ฐ€์„œ ์•”์„์„ ๊ฐ€์ ธ์˜ฌ ๊ฒƒ์ด๋ผ๊ณ  ๋ฐœํ‘œํ•˜๋Š” ๊ฒ๋‹ˆ๋‹ค.
02:36
And that will fund the actual mission to go and get one.
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๊ทธ๋Ÿฌ๋ฉด ์ œ๊ฐ€ ๊ฐ”๋‹ค ์˜ฌ ๊ธฐ๊ธˆ์ด ์กฐ์„ฑ๋  ๊ฒ๋‹ˆ๋‹ค.
02:39
But fear, curiosity and greed have driven us.
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์–ด์จŒ๋“  ๋‘๋ ค์›€๊ณผ ํ˜ธ๊ธฐ์‹ฌ, ์š•์‹ฌ์ด ๋™๊ธฐ์ž…๋‹ˆ๋‹ค.
02:42
And for me, this is -- I'm the short kid on the right.
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์˜ค๋ฅธ์ชฝ์— ์ž‘์€ ์•„์ด๊ฐ€ ์ €์ž…๋‹ˆ๋‹ค
02:46
This was -- my motivation was actually during Apollo.
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์•„ํด๋กœ ๋‹ฌ ํƒ์‚ฌ๊ฐ€ ์ €์—๊ฒŒ ๋™๊ธฐ๋ถ€์—ฌ๋ฅผ ํ•ด ์คฌ์Šต๋‹ˆ๋‹ค.
02:50
And Apollo was one of the greatest motivators ever.
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์•„ํด๋กœ๋Š” ๊ฐ€์žฅ ๊ฐ•๋ ฅํ•œ ๋™๊ธฐ์˜€์Šต๋‹ˆ๋‹ค.
02:52
If you think about what happened at the turn of -- early 1960s,
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1960๋…„๋Œ€ ์ดˆ๋ฐ˜์˜ ์ผ์„ ์ƒ๊ฐํ•ด ๋ณด์‹ญ์‹œ์˜ค.
02:58
on May 25, JFK said, "We're going to go to the moon."
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5์›” 25์ผ์— ์กด F.์ผ€๋„ค๋””๋Š” "์šฐ๋ฆฌ๋Š” ๋‹ฌ์— ๊ฐˆ ๊ฒƒ์ž…๋‹ˆ๋‹ค."๋ผ๊ณ  ํ–ˆ๊ณ 
03:02
And people left their jobs and they went to obscure locations
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๋งŽ์€ ์‚ฌ๋žŒ๋“ค์ด ์ด ๋Œ€๋‹จํ•œ ๊ณ„ํš์— ์ฐธ์—ฌํ•˜๊ธฐ ์œ„ํ•ด
03:05
to go and be part of this amazing mission.
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์ž์‹ ์˜ ์ผ์„ ๊ทธ๋งŒ๋‘๊ณ  ์ด ๋Œ€๋‹จํ•œ ๊ณ„ํš์— ์ฐธ์—ฌํ–ˆ์ฃ .
03:08
And we knew nothing about going to space.
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ํ•˜์ง€๋งŒ ์ •์ž‘ ๋„๋Œ€์ฒด ์šฐ์ฃผ๋ฅผ ์–ด๋–ป๊ฒŒ ๋‚˜๊ฐ€์•ผํ•˜๋Š”์ง€๋Š” ์ „ํ˜€ ๋ชฐ๋ž์ฃ .
03:10
We went from having literally put Alan Shepard in suborbital flight
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๊ทธ๋ž˜์„œ ์šฐ์„  ์•Œ๋ž€ ์„ธํผ๋“œ๊ฐ€ ์ค€๊ถค๋„ ๋น„ํ–‰์„ ํ•˜๋Š” ๊ฒƒ์„ ์‹œ์ž‘์œผ๋กœ,
03:13
to going to the moon in eight years,
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8๋…„๋งŒ์— ๋‹ฌ์— ์ฐฉ๋ฅ™ํ–ˆ์Šต๋‹ˆ๋‹ค.
03:15
and the average age of the people that got us there was 26 years old.
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๋‹ฌ์— ๊ฐ”๋˜ ์‚ฌ๋žŒ๋“ค์˜ ํ‰๊ท  ๋‚˜์ด๋Š” 26์‚ด์ด์—ˆ์Šต๋‹ˆ๋‹ค.
03:21
They didn't know what couldn't be done.
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์ด๋“ค์€ ๋ถˆ๊ฐ€๋Šฅ์„ ๋ชฐ๋ž์ฃ .
03:22
They had to make up everything.
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์ž์‹ ๋“ค์ด ์„ ์ง€์ž๊ฐ€ ๋˜์–ด ๋ชจ๋“ ๊ฒƒ์„ ์‹œ์ž‘ํ•ด์•ผ ํ–ˆ์Šต๋‹ˆ๋‹ค.
03:25
And that, my friend, is amazing motivation.
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๊ทธ๋ฆฌ๊ณ  ์ œ ์นœ๊ตฌ๊ฐ€ ๋Œ€๋‹จํ•œ ๋™๊ธฐ๋ถ€์—ฌ๋ฅผ ํ–ˆ์Šต๋‹ˆ๋‹ค.
03:27
This is Gene Cernan, a good friend of mine, saying,
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์ œ ์ ˆ์นœ์ธ ์ง„ ์„œ๋‚œ(Cernan)์€
03:30
"If I can go to the moon" -- this is the last human on the moon so far --
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๋งˆ์ง€๋ง‰ ์œ ์ธ ์ž„๋ฌด๋ฅผ ๊ฐ”๋‹ค์˜จ ์นœ๊ตฌ์ธ๋ฐ " ๋งŒ์•ฝ ๋‚ด๊ฐ€ ๋‹ฌ์— ๊ฐˆ ์ˆ˜ ์žˆ๋‹ค๋ฉด
03:34
"nothing, nothing is impossible." But of course,
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๋ถˆ๊ฐ€๋Šฅํ•œ ๊ฒƒ์€ ์—†๋‹ค. ์•„๋ฌด ๊ฒƒ๋„ ์—†๋‹ค"๋ผ๊ณ  ํ–ˆ์Šต๋‹ˆ๋‹ค.
03:37
we've thought about the government always as the person taking us there.
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์šฐ๋ฆฌ๋Š” ํ•ญ์ƒ ์ •๋ถ€๊ฐ€ ์šฐ๋ฆฌ๋ฅผ ์šฐ์ฃผ๋กœ ๋ณด๋‚ธ๋‹ค๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.
03:41
But I put forward here, the government is not going to get us there.
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ํ•˜์ง€๋งŒ ์ œ๊ฐ€ ๋ง์”€ ๋“œ๋ฆฌ๊ณ  ์‹ถ์€ ๊ฒƒ์€ ์ •๋ถ€๋Š” ์šฐ๋ฆฌ๋ฅผ ์šฐ์ฃผ์— ๋ฐ๋ ค๋‹ค ์ฃผ์ง€ ์•Š์„ ๊ฒƒ์ด๋ผ๋Š” ๊ฒ๋‹ˆ๋‹ค.
03:45
The government is unable to take the risks required to open up this precious frontier.
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์ •๋ถ€๋Š” ์ด ๊ท€์ค‘ํ•œ ๋ฏธ๊ฐœ์ฒ™์ง€ ๊ฐœ์ฒ™์„ ์‹œ์ž‘ํ•  ๋ฆฌ์Šคํฌ๋ฅผ ์งˆ ์ˆ˜๊ฐ€ ์—†์Šต๋‹ˆ๋‹ค.
03:50
The shuttle is costing a billion dollars a launch.
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์…”ํ‹€ ํ•œ ๋ฒˆ ๋ฐœ์‚ฌ์— 1์‹ญ์–ต ๋‹ฌ๋Ÿฌ๊ฐ€ ๋“ญ๋‹ˆ๋‹ค.
03:52
That's a pathetic number. It's unreasonable.
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๋ง๋„ ์•ˆ๋˜๋Š” ์ˆซ์ž์ž…๋‹ˆ๋‹ค. ๋น„ํ•ฉ๋ฆฌ์ ์ด์ฃ .
03:55
We shouldn't be happy in standing for that.
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์ด๋Ÿฐ ํ˜„์‹ค์ด ๋‹น์—ฐํ•˜๋‹ค๊ณ  ์ƒ๊ฐํ•˜๋ฉด ์•ˆ๋ฉ๋‹ˆ๋‹ค.
03:58
One of the things that we did with the Ansari X PRIZE
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์šฐ๋ฆฌ๊ฐ€ ์•ˆ์‚ฌ๋ฆฌ Xํ”„๋ผ์ด์ฆˆ ์žฌ๋‹จ๊ณผ ํ•จ๊ป˜ ํ•œ ์ผ ์ค‘์˜ ํ•˜๋‚˜๊ฐ€
04:00
was take the challenge on that risk is OK, you know.
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์ด ๋ฆฌ์Šคํฌ ๊ฐ์ˆ˜๋Š” ๊ดœ์ฐฎ๋‹ค๊ณ  ์ƒ๊ฐํ•˜๊ณ  ๋„์ „ํ•˜๊ธฐ๋กœ ํ•œ ๊ฒ๋‹ˆ๋‹ค.
04:04
As we are going out there and taking on a new frontier,
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์šฐ๋ฆฌ๊ฐ€ ์šฐ์ฃผ๋กœ ๋‚˜๊ฐ€ ๊ฐœ์ฒ™์„ ํ•  ๊ฒƒ์ด๋ฏ€๋กœ
04:07
we should be allowed to risk.
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๋ฆฌ์Šคํฌ ๊ฐ์ˆ˜๋„ ๊ดœ์ฐฎ๋‹ค๊ณ  ์ธ์ •์„ ๋ฐ›์•„์•ผ ํ•ฉ๋‹ˆ๋‹ค.
04:09
In fact, anyone who says we shouldn't, you know,
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์‚ฌ์‹ค ์šฐ๋ฆฌ๊ฐ€ ๋ฆฌ์Šคํฌ๋ฅผ ๋– ์•ˆ์•„์„  ์•ˆ๋œ๋‹ค๊ณ  ํ•˜๋Š” ์‚ฌ๋žŒ๋“ค์€
04:12
just needs to be put aside, because, as we go forward,
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๊ทธ๋ƒฅ ์žฌ๊ปด๋‘์–ด์•ผ ํ•ฉ๋‹ˆ๋‹ค. ์™œ๋ƒ๋ฉด ์šฐ๋ฆฌ๋Š” ํƒ์‚ฌ๋ฅผ ๊ณ„์†ํ•  ๊ฒƒ์ด๊ณ 
04:16
in fact, the greatest discoveries we will ever know is ahead of us.
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์ƒ์ƒ๋„ ๋ชปํ–ˆ๋˜ ๋†€๋ผ์šด ๋ฐœ๊ฒฌ์„ ํ•  ๊ฒƒ์ด๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
04:20
The entrepreneurs in the space business are the furry mammals,
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์šฐ์ฃผ ๋น„์ง€๋‹ˆ์Šค์˜ ์‚ฌ์—…๊ฐ€๋“ค์€ ํ„ธ ์žˆ๋Š” ํฌ์œ ๋ฅ˜์ด์ง€๋งŒ
04:23
and clearly the industrial-military complex --
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๋ณด์ž‰, ๋กํžˆ๋“œ, ๋‚˜์‚ฌ ๊ฐ™์€ ๊ตฐ์‚ฐ๋ณตํ•ฉ์ฒด๋Š”
04:25
with Boeing and Lockheed and NASA -- are the dinosaurs.
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๊ณต๋ฃก์ž…๋‹ˆ๋‹ค.
04:29
The ability for us to access these resources
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์ด๋Ÿฐ ์ž์›๋“ค์„ ๊ฐ€์ง€๊ณ 
04:32
to gain planetary redundancy --
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๊ฐˆ ์ˆ˜ ์žˆ๋Š” ๋˜ ๋‹ค๋ฅธ ํ–‰์„ฑ์„ ํ™•๋ณดํ•˜๊ธฐ ์œ„ํ•ด์„œ-
04:34
we can now gather all the information, the genetic codes,
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์ด์ œ๋Š” ํ•„์š”ํ•œ ๋ชจ๋“  ์ •๋ณด๋ฅผ ๋ชจ์„ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์œ ์ „์ž ์ •๋ณด๋“  ๋ญ๋“ 
04:37
you know, everything stored on our databases,
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ํ•„์š”ํ•œ ๊ฒƒ์€ ๋ชจ๋‘ ๋ฐ์ดํ„ฐ๋ฒ ์ด์Šค์— ์ €์žฅํ•ด์„œ
04:39
and back them up off the planet,
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์•ˆ ์ข‹์€ ์ƒํ™ฉ์— ๋Œ€๋น„ํ•ด
04:41
in case there would be one of those disastrous situations.
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๊ทธ ํ–‰์„ฑ์— ๋ฐฑ์—…์„ ํ•ด ๋†“์„ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
04:45
The difficulty is getting there, and clearly, the cost to orbit is key.
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๋ฌธ์ œ๋Š” ๋„๋‹ฌ์ž…๋‹ˆ๋‹ค. ๊ถค๋„ ๋„๋‹ฌ๊นŒ์ง€์˜ ๋น„์šฉ์ด ๋ฐ”๋กœ ํ•ต์‹ฌ์ž…๋‹ˆ๋‹ค.
04:50
Once you're in orbit, you are two thirds of the way, energetically, to anywhere --
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๊ถค๋„์— ์˜ค๋ฅด๊ธฐ๋งŒ ํ•˜๋ฉด 2/3 ๊ฐ€๋Ÿ‰ ๋„์ฐฉํ•œ ์…ˆ์ด๊ณ 
04:53
the moon, to Mars. And today,
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๋‹ฌ์ด๋“  ํ™”์„ฑ์ด๋“  ์–ด๋””๋“  ๊ฐˆ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
04:56
there's only three vehicles -- the U.S. shuttle, the Russian Soyuz
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ํ˜„์žฌ ์šฐ์ฃผ์„ ์€ ์„ธ ์ข…๋ฅ˜๋งŒ์ด ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฏธ๊ตญ ์…”ํ‹€, ๋Ÿฌ์‹œ์•„ ์†Œ์œ ์ฆˆ
05:00
and the Chinese vehicle -- that gets you there.
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์ค‘๊ตญ ์šฐ์ฃผ์„ ์„ ์ด์šฉํ•  ์ˆ˜ ์žˆ์ฃ .
05:02
Arguably, it's about 100 million dollars a person on the space shuttle.
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๋งž์„ ๊ฑฐ๋ผ๊ณ  ์ƒ๊ฐํ•˜๋Š”๋ฐ, ์ŠคํŽ˜์ด์Šค ์…”ํ‹€์„ ํ•œ ๋ฒˆ ํƒˆ ๋•Œ ์ผ์ธ๋‹น ๋น„์šฉ์ด 1์–ต๋‹ฌ๋Ÿฌ์ž…๋‹ˆ๋‹ค.
05:07
One of the companies I started, Space Adventures, will sell you a ticket.
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์ œ๊ฐ€ ์‹œ์ž‘ํ•œ ํšŒ์‚ฌ ์ค‘ ํ•˜๋‚˜์ธ ์ŠคํŽ˜์ด์Šค ์–ด๋“œ๋ฒค์ฒ˜์—์„œ ํ‘œ๋ฅผ ํŒ” ๊ฒ๋‹ˆ๋‹ค.
05:10
We've done two so far. We'll be announcing two more on the Soyuz
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์ง€๊ธˆ๊นŒ์ง€ ๋‘ ๋ฒˆ ์šด์˜ํ–ˆ๊ณ  ์†Œ์œ ์ฆˆ๋กœ ์•ž์œผ๋กœ ๋‘ ๋ฒˆ ๋” ์šด์˜ํ•  ๊ณ„ํš์ด ์žˆ์Šต๋‹ˆ๋‹ค.
05:14
to go up to the space station for 20 million dollars.
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์šฐ์ฃผ์ •๊ฑฐ์žฅ๊นŒ์ง€ 2์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ์ž…๋‹ˆ๋‹ค.
05:17
But that's expensive and to understand what the potential is --
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ํ•˜์ง€๋งŒ ๋„ˆ๋ฌด ๋น„์‹ธ๊ณ  ๊ฐ€๋Šฅ์„ฑ์„ ๋ณด๋ฉด
05:21
(Laughter) --
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(์›ƒ์Œ)
05:23
it is expensive. But people are willing to pay that!
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๋น„์‹ธ์ฃ . ํ•˜์ง€๋งŒ ์‚ฌ๋žŒ๋“ค์€ ๊ธฐ๊บผ์ด ๊ทธ ๋ˆ์„ ๋‚ด๋ ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค!
05:26
You know, one -- we have a very unique period in time today.
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์š”์ฆˆ์Œ์ด ์ €ํฌ์—๊ฒŒ๋Š” ํŠน๋ณ„ํ•œ ๊ธฐ๊ฐ„์ž…๋‹ˆ๋‹ค.
05:29
For the first time ever, we have enough wealth
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์ฒ˜์Œ์œผ๋กœ ์†Œ์ˆ˜์˜ ์‚ฌ๋žŒ๋“ค์—๊ฒŒ
05:31
concentrated in the hands of few individuals
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ํ•„์š”ํ•œ ์žฌ์›์ด ์ถฉ๋ถ„ํžˆ ๋ชจ์˜€๊ณ 
05:33
and the technology accessible
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์ •๋ง๋กœ ์šฐ์ฃผ ํƒ์‚ฌ๋ฅผ ํ•  ์ˆ˜ ์žˆ๋Š”
05:35
that will allow us to really drive space exploration.
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๊ธฐ์ˆ ์ด ์šฐ๋ฆฌ ์†์— ๋“ค์–ด์™”์Šต๋‹ˆ๋‹ค.
05:39
But how cheap could it get? I want to give you the end point.
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๊ทธ๋ž˜๋„ ์–ผ๋งˆ๋‚˜ ๋น„์šฉ์ด ๋‚ฎ์•„์งˆ ์ˆ˜ ์žˆ์„๊นŒ์š”? ์–ด๋””๊นŒ์ง€ ๋‚ฎ์•„์งˆ์ง€ ์•Œ๋ ค๋“œ๋ฆฌ๊ณ  ์‹ถ๊ตฐ์š”.
05:43
We know -- 20 million dollars today, you can go and buy a ticket,
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์˜ค๋Š˜ 2์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ๊ฐ€ ์žˆ๋‹ค๋ฉด ํ‘œ๋ฅผ ์‚ด ์ˆ˜ ์žˆ๋‹ค๋Š” ๊ฒƒ์„ ์•Œ๊ณ  ์žˆ์ฃ .
05:45
but how cheap could it get?
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ํ•˜์ง€๋งŒ ์–ผ๋งˆ๋‚˜ ์ €๋ ดํ•ด์งˆ ์ˆ˜ ์žˆ์„๊นŒ์š”?
05:47
Let's go back to high school physics here.
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๊ณ ๋“ฑํ•™๊ต ๋ฌผ๋ฆฌ์‹œ๊ฐ„์œผ๋กœ ๋Œ์•„๊ฐ€๋ด…์‹œ๋‹ค.
05:48
If you calculate the amount of potential energy, mgh,
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์œ„์น˜์—๋„ˆ์ง€ ๊ณต์‹์€ E(p)= mgh๋‹ˆ๊นŒ ๊ณ„์‚ฐํ•ด ๋ด…์‹œ๋‹ค.
05:52
to take you and your spacesuit up to a couple hundred miles,
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์—ฌ๋Ÿฌ๋ถ„์ด ์šฐ์ฃผ๋ณต์„ ์ž…๊ณ  200~300km๋กœ ์˜ฌ๋ผ๊ฐ€๋ ค๋ฉด
05:55
and then you accelerate yourself to 17,500 miles per hour --
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์—ฌ๋Ÿฌ๋ถ„์„ ์‹œ๊ฐ„ ๋‹น 2๋งŒ8์ฒœkm ์†๋„๋กœ ๊ฐ€์†์‹œ์ผœ์•ผํ•ฉ๋‹ˆ๋‹ค.
05:59
remember, that one half MV squared -- and you figure it out.
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์šด๋™์—๋„ˆ์ง€ ๊ณต์‹์€ E(k)= ยฝ mv^2 ์ด๋‹ˆ๊นŒ ๊ณ„์‚ฐํ•ด ๋ณด์„ธ์š”.
06:03
It's about 5.7 gigajoules of energy.
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5.7 ๊ธฐ๊ฐ€ ์ฅด์˜ ์—๋„ˆ์ง€์ž…๋‹ˆ๋‹ค.
06:07
If you expended that over an hour, it's about 1.6 megawatts.
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ํ•œ ์‹œ๊ฐ„ ์•ˆ์— ์ด ์—๋„ˆ์ง€๋ฅผ ๋‹ค ์“ฐ๋ฉด 1.6 MW์ž…๋‹ˆ๋‹ค.
06:12
If you go to one of Vijay's micro-power sources,
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๋น„์ œ์ด(Vijay)์˜ ๋งˆ์ดํฌ๋กœํŒŒ์›Œ (์†Œ๋ฐœ์ „์‚ฌ์—…)๋Š”
06:15
and they sell it to you for seven cents a kilowatt hour --
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์‹œ๊ฐ„ ๋‹น 1 ํ‚ฌ๋กœ์™€ํŠธ์— 7์„ผํŠธ๋ฅผ ๋ฐ›๊ณ  ์—ฌ๋Ÿฌ๋ถ„์—๊ฒŒ ์ „๋ ฅ์„ ํŒ” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
06:17
anybody here fast in math?
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์‚ฐ์ˆ˜ ์ž˜ ํ•˜์‹œ๋Š” ๋ถ„ ์—†์œผ์‹ ๊ฐ€์š”?
06:19
How much will it cost you and your spacesuit to go to orbit?
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์šฐ์ฃผ๋ณต์„ ์ž…์€ ์—ฌ๋Ÿฌ๋ถ„์ด ๊ถค๋„์— ๋„๋‹ฌํ•˜๋Š” ๋น„์šฉ์ด ์–ผ๋งˆ์ฃ ?
06:23
100 bucks. That's the price-improvement curve that --
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100๋‹ฌ๋Ÿฌ์ž…๋‹ˆ๋‹ค. ์ด๋Ÿฐ ๊ฐ€๊ฒฉ์ด ๊ฐœ์„ ๋˜๋Š” ๊ณก์„ ์„ ๋งŒ๋“œ๋ ค๋ฉด
06:27
we need some breakthroughs in physics along the way,
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๋ฌผ๋ฆฌํ•™์— ์—„์ฒญ๋‚œ ๋ณ€ํ˜์ด ํ•„์š”ํ•˜๊ฒ ๊ตฐ์š”.
06:29
I'll grant you that.
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์ œ๊ฐ€ ๊ทธ๊ฒƒ์„ ์‹œ๋„ํ•˜๋ ต๋‹ˆ๋‹ค.
06:32
(Laughter)
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(์›ƒ์Œ)
06:33
But guys, if history has taught us anything,
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ํ•˜์ง€๋งŒ ์—ฌ๋Ÿฌ๋ถ„, ์—ญ์‚ฌ๊ฐ€ ์šฐ๋ฆฌ์—๊ฒŒ ์ค€ ๊ตํ›ˆ์ด ์žˆ๋‹ค๋ฉด
06:37
it's that if you can imagine it, you will get there eventually.
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๊ทธ๊ฒƒ์€ ๋งŒ์•ฝ ์—ฌ๋Ÿฌ๋ถ„์ด ์ƒ์ƒํ•  ์ˆ˜ ์žˆ๋‹ค๋ฉด ์ข…๊ตญ์—๋Š” ์—ฌ๋Ÿฌ๋ถ„์ด ๊ทธ๊ฒƒ์„ ๊ฐ–๊ฒŒ ๋  ๊ฒƒ์ด๋ผ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
06:40
I have no question that the physics,
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์ €๋Š” ๋ฌผ๋ฆฌํ•™์ด๋‚˜
06:43
the engineering to get us down to the point
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๊ณตํ•™ ๋•์— ์šฐ๋ฆฌ ๋ชจ๋‘๊ฐ€
06:46
where all of us can afford orbital space flight is around the corner.
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๊ณง ๊ถค๋„์šฐ์ฃผ์—ฌํ–‰์„ ์ ์ ˆํ•œ ๊ฐ€๊ฒฉ์— ์ฆ๊ธธ ์ˆ˜ ์žˆ์„ ๋•Œ๊ฐ€ ์˜ฌ ๊ฒƒ์ด๋ผ๋Š” ๊ฒƒ์„ ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค.
06:50
The difficulty is that there needs to be a real marketplace to drive the investment.
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์–ด๋ ค์šด ๋ถ€๋ถ„์€ ํˆฌ์ž๋ฅผ ์œ ์น˜ํ•˜๊ธฐ ์œ„ํ•œ ์‹ค์ œ ์‹œ์žฅ์„ ํ˜•์„ฑํ•ด์•ผ ํ•œ๋‹ค๋Š” ์ ์ž…๋‹ˆ๋‹ค.
06:55
Today, the Boeings and the Lockheeds don't spend a dollar
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์ง€๊ธˆ ๋ณด์ž‰์ด๋‚˜ ๋กํžˆ๋“œ๋Š” R&D์—
06:59
of their own money in R&D.
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์ž์‚ฌ์˜ ๋ˆ์€ ํ•œ ํ‘ผ๋„ ์“ฐ๊ณ  ์žˆ์ง€ ์•Š์Šต๋‹ˆ๋‹ค.
07:01
It's all government research dollars, and very few of those.
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๋ชจ๋‘ ์ •๋ถ€์˜ ์—ฐ๊ตฌ๊ธฐ๊ธˆ์—์„œ ๋‚˜์˜ค๋Š” ๋ˆ์ด๊ณ  ๊ทธ ์ค‘์—์„œ๋„ ๋งค์šฐ ์ ์€ ๊ธˆ์•ก์ด ์“ฐ์ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
07:04
And in fact, the large corporations,
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๊ทธ๋ฆฌ๊ณ  ์‚ฌ์‹ค, ๋Œ€๊ธฐ์—…์ด๋‚˜
07:06
the governments, can't take the risk.
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์ •๋ถ€๋“ค์€์š”, ๋ฆฌ์Šคํฌ๋ฅผ ์งˆ ์ˆ˜๊ฐ€ ์—†์Šต๋‹ˆ๋‹ค.
07:08
So we need what I call an exothermic economic reaction in space.
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๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๊ฐ€ ํ•„์š”ํ•œ๊ฒƒ์€ ์ œ๊ฐ€ '์šฐ์ฃผ์—์„œ์˜ ๋ฐœ์—ด์  ๊ฒฝ์ œ ๋ฐ˜์‘'์ด๋ผ๊ณ  ๋ถ€๋ฅด๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
07:12
Today's commercial markets worldwide, global commercial launch market?
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์˜ค๋Š˜๋‚  ์ „ ์„ธ๊ณ„ ์ƒ์—…์‹œ์žฅ์—์„œ ๊ธ€๋กœ๋ฒŒ ์ƒ์šฉ ๋ฐœ์‚ฌ ์‹œ์žฅ์€ ์–ด๋–ป๊ฒŒ ๋ ๊นŒ์š”?
07:16
12 to 15 launches per year.
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์ผ ๋…„์— 12๋ฒˆ์—์„œ 15๋ฒˆ ๋ฐœ์‚ฌ๋ฅผ ํ•ฉ๋‹ˆ๋‹ค.
07:19
Number of commercial companies out there? 12 to 15 companies.
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์ƒ์—…์šฉ ํšŒ์‚ฌ์˜ ์ˆ˜? 12~15๊ฐœ ์ •๋„ ๋ฉ๋‹ˆ๋‹ค.
07:21
One per company. That's not it. There's only one marketplace,
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ํšŒ์‚ฌ๋‹น ํ•œ ๋ฒˆ ๋ฐœ์‚ฌํ•˜๋Š” ๊ฒ๋‹ˆ๋‹ค. ๊ทธ ๋ฟ๋งŒ์ด ์•„๋‹ˆ๋ผ ์‹œ์žฅ๋„ ํ•˜๋‚˜๋ฐ–์— ์—†์Šต๋‹ˆ๋‹ค.
07:25
and I call them self-loading carbon payloads.
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์ €๋Š” ๊ทธ๊ฒƒ๋“ค์„ '์ž์ฒดํƒ‘์žฌ ํƒ„์†Œํƒ‘์žฌ๋Ÿ‰'์œผ๋กœ ๋ถ€๋ฆ…๋‹ˆ๋‹ค.
07:28
They come with their own money. They're easy to make.
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๋ฐœ์‚ฌ์— ๋”ฐ๋ผ ๋ˆ๋„ ๋‚˜์˜ต๋‹ˆ๋‹ค. ๋ฐœ์‚ฌ์ฒด๋Š” ๋งŒ๋“ค๊ธฐ ์‰ฝ์Šต๋‹ˆ๋‹ค.
07:31
It's people. The Ansari X PRIZE was my solution,
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์‚ฌ๋žŒ์ด ๋ฌธ์ œ์ž…๋‹ˆ๋‹ค. ์•ˆ์‚ฌ๋ฆฌXํ”„๋ผ์ด์ฆˆ๊ฐ€ ์ œ๊ฐ€ ๋‚ด๋†“์€ ํ•ด๊ฒฐ์ฑ…์ด์—ˆ์Šต๋‹ˆ๋‹ค.
07:35
reading about Lindbergh for creating the vehicles to get us there.
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๋ฆฐ๋“œ๋ฒ„๊ทธ(Lindbergh)์˜ ์šฐ์ฃผ์„  ๋งŒ๋“ค๊ธฐ์— ๊ด€ํ•œ ์ด์•ผ๊ธฐ๋ฅผ ์ฝ๋‹ค๊ฐ€ ๋– ์˜ฌ๋ž์ฃ .
07:39
We offered 10 million dollars in cash for the first reusable ship,
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์šฐ๋ฆฌ๋Š” ์žฌ์šดํ–‰์ด ๊ฐ€๋Šฅํ•œ ์ตœ์ดˆ์˜ ์šฐ์ฃผ์„ ์— 1์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ๋ฅผ ์ฃผ๊ธฐ๋กœ ํ–ˆ์Šต๋‹ˆ๋‹ค.
07:42
carry three people up to 100 kilometers,
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์‚ฌ๋žŒ๋“ค์„ ํƒœ์šฐ๊ณ  100km ๊ณ ๋„๊นŒ์ง€ ๊ฐ„ ๋‹ค์Œ
07:44
come back down, and within two weeks, make the trip again.
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์ง€์ƒ์œผ๋กœ ๋‚ด๋ ค์™€์„œ 2์ฃผ ๋‚ด์— ๋‹ค์‹œ ํ•œ ๋ฒˆ ๋น„ํ–‰์„ ์„ฑ๊ณต์‹œ์ผœ์•ผ ํ•œ๋‹ค๋Š” ์กฐ๊ฑด์ด์—ˆ์Šต๋‹ˆ๋‹ค.
07:47
Twenty-six teams from seven countries entered the competition,
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7๊ฐœ ๊ตญ๊ฐ€์—์„œ 26๊ฐœ ํŒ€์ด ์ถœ์ „์„ ํ–ˆ๊ณ 
07:51
spending between one to 25 million dollars each.
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๊ฐ ํŒ€์€ 1๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ์—์„œ 2์ฒœ5๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ๋ฅผ ์‚ฌ์šฉํ–ˆ์Šต๋‹ˆ๋‹ค.
07:54
And of course, we had beautiful SpaceShipOne,
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`์ŠคํŽ˜์ด์Šค์‰ฝ์›(SpaceShipOne)`์ด๋ผ๋Š” ๋ฉ‹์ง„ ๋กœ์ผ“์ด
07:56
which made those two flights and won the competition.
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๋‘ ๋ฒˆ์˜ ๋น„ํ–‰์— ์„ฑ๊ณตํ•˜๊ณ  Xํ”„๋ผ์ด์ฆˆ๋Œ€ํšŒ์—์„œ ์šฐ์Šนํ–ˆ์Šต๋‹ˆ๋‹ค.
08:00
And I'd like to take you there, to that morning,
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๊ทธ๋‚  ์•„์นจ์˜ ๋ชจ์Šต์„ ๋ณด์—ฌ๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค.
08:03
for just a quick video.
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์งง์€ ์˜์ƒ์ž…๋‹ˆ๋‹ค.
08:21
(Video) Pilot: Release our fire.
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๋น„๋””์˜ค: ํŒŒ์ผ๋Ÿฟ: ๋ฐœ์‚ฌํ•ฉ๋‹ˆ๋‹ค.
08:26
Richard Searfoss: Good luck.
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๋ฆฌ์ฐจ๋“œ ์„œํฌ์Šค: ํ–‰์šด์„ ๋น•๋‹ˆ๋‹ค.
08:31
(Applause)
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(๋ฐ•์ˆ˜)
08:46
RS: We've got an altitude call of 368,000 feet.
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์„œํฌ์Šค: 36๋งŒ8์ฒœํ”ผํŠธ ๊ณ ๋„ ์ง„์ž… ์„ฑ๊ณตํ–ˆ๋‹ต๋‹ˆ๋‹ค.
08:54
(Applause)
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(๋ฐ•์ˆ˜)
08:57
RS: So in my official capacity as the chief judge
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์„œํฌ์Šค: ์•ˆ์‚ฌ๋ฆฌXํ”„๋ผ์ด์ฆˆ ๋Œ€ํšŒ์˜
09:00
of the Ansari X PRIZE competition,
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์ˆ˜์„์‹ฌ์‚ฌ์›์˜ ๊ณต์‹์ ์ธ ๊ถŒํ•œ์œผ๋กœ
09:02
I declare that Mojave Aerospace Ventures
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์ €๋Š” '๋ชจํ•˜๋น„์—์–ด๋กœ์ŠคํŽ˜์ด์Šค๋ฒค์ฒ˜์Šค'์˜
09:04
has indeed earned the Ansari X PRIZE.
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์•ˆ์‚ฌ๋ฆฌXํ”„๋ผ์ด์ฆˆ ์šฐ์Šน์„ ์„ ์–ธํ•ฉ๋‹ˆ๋‹ค.
09:07
(Applause)
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(๋ฐ•์ˆ˜)
09:09
Peter Diamandis: Probably the most difficult thing that I had to do
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ํ”ผํ„ฐ ๋‹ค์ด์•„๋งจ๋””์Šค: ์ œ๊ฐ€ ํ•ด์•ผํ–ˆ๋˜ ๊ฐ€์žฅ ์–ด๋ ค์šด ์ผ์€
09:11
was raise the capital for this. It was literally impossible.
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์ƒ๊ธˆ์„ ๋งˆ๋ จํ•˜๋Š” ๊ฒƒ์ด์—ˆ์Šต๋‹ˆ๋‹ค. ์‚ฌ์‹ค ๋ถˆ๊ฐ€๋Šฅํ•œ ์ผ์ด์—‡์ฃ .
09:14
We went -- I went to 100, 200 CEOs, CMOs.
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์ €๋Š” ๋ฐฑ ๋ช…, 2๋ฐฑ ๋ช…์˜ CEO์™€ CMO(์ตœ๊ณผ์ผ€ํŒ…์ฑ…์ž„์ž)๋ฅผ ๋งŒ๋‚ฌ์Šต๋‹ˆ๋‹ค.
09:18
No one believed it was done. Everyone said, "Oh, what does NASA think?
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์•„๋ฌด๋„ ์ด๋Ÿฐ ์ผ์ด ์‹ค์ œ๋กœ ์„ฑ๊ณตํ–ˆ๋‹ค๋Š” ๊ฒƒ์„ ๋ฏฟ์ง€ ์•Š์•˜์Šต๋‹ˆ๋‹ค. ๋ชจ๋‘๋“ค "๋‚˜์‚ฌ(NASA)๋Š” ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•ฉ๋‹ˆ๊นŒ?"๋ผ๊ณ  ๋ฌป๋”๊ตฐ์š”.
09:20
Well, people are going to die,
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"์‚ฌ๋žŒ์ด ์ฃฝ์„ ์ˆ˜๋„ ์žˆ์–ด์š”." ๋ผ๊ณ  ํ•˜๊ฑฐ๋‚˜,
09:22
how can you possibly going to put this forward?"
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"์–ด๋–ป๊ฒŒ ์ด ์ผ์„ ์ง„ํ–‰์‹œํ‚ฌ๊ฑด๊ฐ€์š”?" ๋“ฑ์˜ ์งˆ๋ฌธ์ด ์ด์–ด์กŒ์ฃ .
09:24
I found a visionary family, the Ansari family, and Champ Car,
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์ €๋Š” ๋น„์ „์„ ๊ฐ€์ง„ ์•ˆ์‚ฌ๋ฆฌ(Ansari) ์ผ๊ฐ€์™€ ์ฑ”ํ”„ ์นด(Champ Car)๋ฅผ ๋งŒ๋‚ฌ์Šต๋‹ˆ๋‹ค.
09:27
and raised part of the money, but not the full 10 million.
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๋•ํƒ์— ์ƒ๊ธˆ์˜ ์ผ๋ถ€๋ฅผ ๋ชจ์„ ์ˆ˜ ์žˆ์—ˆ์ง€๋งŒ 1์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ๋Š” ์•„๋‹ˆ์—ˆ์Šต๋‹ˆ๋‹ค.
09:30
And what I ended up doing was going out to the insurance industry
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๊ทธ๋ฆฌ๊ณ  ์ œ๊ฐ€ ๋งˆ์ง€๋ง‰์œผ๋กœ ์ƒ๊ฐํ•ด ๋‚ธ ๊ฒƒ์€ ๋ณดํ—˜์—…๊ณ„์— ๊ฐ€๋Š” ๊ฒƒ์ด์—ˆ์Šต๋‹ˆ๋‹ค.
09:34
and buying a hole-in-one insurance policy.
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๊ทธ๋ฆฌ๊ณ  ํ™€์ธ์› ๋ณดํ—˜์— ๊ฐ€์ž…ํ–ˆ์Šต๋‹ˆ๋‹ค. (๊ณจํ”„์žฅ์—์„œ ํ™€์ธ์›์„ ํ•˜๊ณ  ์ฆ๋ช…์„œ๋ฅผ ๋ฐ›์•„์˜ค๋ฉด ๋ณดํ—˜๊ธˆ์„ ์คŒ)
09:36
See, the insurance companies went to Boeing and Lockheed,
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๊ทธ๋Ÿฌ์ž ๋ณดํ—˜ํšŒ์‚ฌ๋“ค์€ ๋ณด์ž‰๊ณผ ๋กํžˆ๋“œ์— ๊ฐ€์„œ ๋ฌผ์—ˆ์ฃ .
09:38
and said, "Are you going to compete?" No.
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"์ฐธ๊ฐ€ํ•  ๊ฒ๋‹ˆ๊นŒ?" "์•„๋‹ˆ์˜ค."
09:40
"Are you going to compete?" No. "No one's going to win this thing."
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"์ฐธ๊ฐ€ํ•  ๊ฒ๋‹ˆ๊นŒ?" "์•„๋‹ˆ์˜ค." ๊ทธ๋Ÿฌ์ž ์•„๋ฌด๋„ ์ด ๋Œ€ํšŒ์—์„œ ์šฐ์Šนํ•˜์ง€ ๋ชปํ• ๊ฑฐ๋‹ค๋ผ๊ณ  ์ƒ๊ฐํ•œ ๊ฑฐ์ฃ .
09:42
So, they took a bet that no one would win by January of '05,
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๊ทธ๋ž˜์„œ ๋ณดํ—˜์‚ฌ๋“ค์€ 2005๋…„ 1์›”๊นŒ์ง€ ์•„๋ฌด๋„ ์„ฑ๊ณตํ•˜์ง€ ๋ชปํ•  ๊ฒƒ์ด๋ผ๋Š” ๊ฒƒ์— ๊ฑธ์—ˆ๊ณ 
09:47
and I took a bet that someone would win.
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์ €๋Š” ๋ˆ„๊ตฐ๊ฐ€๋Š” ํ•ด๋‚ผ ๊ฒƒ์ด๋ผ๋Š” ๊ฒƒ์— ๊ฑธ์—ˆ์Šต๋‹ˆ๋‹ค.
09:51
(Applause)
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(๋ฐ•์ˆ˜)
09:52
So -- and the best thing is they paid off and the check didn't bounce.
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์ •๋ง ์ตœ๊ณ ์˜€๋˜ ๊ฒƒ์€ ๋ณดํ—˜์‚ฌ๋“ค์ด ๋ณดํ—˜๊ธˆ์„ ์ง€๊ธ‰ํ–ˆ๊ณ  ๊ทธ ๋ณดํ—˜๊ธˆ ์ˆ˜ํ‘œ๊ฐ€ ๋ถ€๋„๊ฐ€ ์•ˆ ๋‚ฌ๋‹ค๋Š” ๊ฒ๋‹ˆ๋‹ค.
09:58
(Laughter)
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(์›ƒ์Œ)
09:59
We've had a lot of accomplishments
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์šฐ๋ฆฌ๋Š” ๋งŽ์€ ์—…์ ์„ ์ด๋ฃจ์—ˆ์Šต๋‹ˆ๋‹ค.
10:01
and it's been a tremendous success.
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๊ทธ๋ฆฌ๊ณ  ์—„์ฒญ๋‚œ ์„ฑ๊ณต์„ ํ•ด ์™”์ฃ .
10:03
One of the things I'm most happy about is that the SpaceShipOne
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์ œ๊ฐ€ ๋˜ ๋„ˆ๋ฌด๋‚˜ ๊ธฐ์œ ์ผ์ด ์žˆ๋Š”๋ฐ์š”. ์ŠคํŽ˜์ด์Šค์‰ฝ์›์ด
10:09
is going to hang in Air and Space Museum,
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ํ•ญ๊ณต์šฐ์ฃผ๋ฐ•๋ฌผ๊ด€์— ์ „์‹œ๋œ๋‹ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
10:11
next to the Spirit of St. Louis and the Wright Flyer.
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์„ธ์ธํŠธ๋ฃจ์ด์Šคํ˜ธ์™€ ๋ผ์ดํŠธํ˜•์ œ ๋น„ํ–‰๊ธฐ ์˜†์— ๋ง์ด์ฃ .
10:13
Isn't that great? (Applause)
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๋ฉ‹์ง€์ง€ ์•Š์Šต๋‹ˆ๊นŒ?
10:18
So a little bit about the future, steps to space, what's available for you.
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๋ฏธ๋ž˜๋ฅผ ์ข€ ๊ฒฝํ—˜ํ•ด ๋ณด๊ณ  ์‹ถ๊ณ , ์šฐ์ฃผ์— ํ•œ ๊ฑธ์Œ ๋” ๋‚˜์•„๊ฐ€๊ณ ํ”„๋‹ค๋ฉด ์–ด๋–ค ๊ฒƒ์„ ํ•ด ๋ณผ ์ˆ˜ ์žˆ์„๊นŒ์š”.
10:22
Today, you can go and experience weightless flights.
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์ด์ œ ์—ฌ๋Ÿฌ๋ถ„์€ ๋ฌด์ค‘๋ ฅ ๋น„ํ–‰์„ ๊ฒฝํ—˜ํ•ด ๋ณผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
10:26
By '08, suborbital flights, the price tag for that, you know, on Virgin,
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2008๋…„๊นŒ์ง€ ์ €๊ถค๋„์—ฌํ–‰์ด ๋ฒ„์ง„(Virgin)์‚ฌ์˜ ๋กœ์ผ“์„ ํ†ตํ•ด์„œ ๊ฐ€๋Šฅํ•ด ์งˆ ๊ฒƒ์ธ๋ฐ์š”,
10:30
is going to be about 200,000.
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๊ฐ€๊ฒฉ์€ 20๋งŒ ๋‹ฌ๋Ÿฌ ์ •๋„์ผ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
10:32
There are three or four other serious efforts that will bring the price down very rapidly,
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๊ฐ€๊ฒฉ์„ ์ตœ๋Œ€ํ•œ ๋นจ๋ฆฌ ๋‚ด๋ฆฌ๋ ค๊ณ  ํ•˜๋Š” ์„œ๋„ˆ ๊ฐ€์ง€์˜ ์ง„์ง€ํ•œ ํ”„๋กœ์ ํŠธ๊ฐ€ ์ง„ํ–‰๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
10:35
I think, to about 25,000 dollars for a suborbital flight.
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์ œ๊ฐ€ ์ƒ๊ฐํ•˜๊ธฐ์—๋Š” ์ €๊ถค๋„ ์—ฌํ–‰์€ 2๋งŒ5์ฒœ ๋‹ฌ๋Ÿฌ ์ •๋„๊ฐ€ ๋˜์ง€ ์•Š์„๊นŒ ํ•ฉ๋‹ˆ๋‹คใ….
10:39
Orbital flights -- we can take you to the space station.
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๊ถค๋„ ๋น„ํ–‰์€- ์šฐ๋ฆฌ๋Š” ์—ฌ๋Ÿฌ๋ถ„์„ ์šฐ์ฃผ์ •๊ฑฐ์žฅ์— ๋ณด๋‚ผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
10:41
And then I truly believe, once a group is in orbit around the Earth --
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๊ทธ๋ฆฌ๊ณ  ์ œ๊ฐ€ ์ง„์‹ฌ์œผ๋กœ ๋ฏฟ๋Š” ๊ฒƒ์ด์š”, ์ผ๋‹จ ํ•œ ๊ทธ๋ฃน์ด ์ง€๊ตฌ ๊ถค๋„์— ์˜ค๋ฅด๊ฒŒ ๋˜๋ฉด,
10:45
I know if they don't do it, I am --
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๋งŒ์•ฝ ๋‹ค๋ฅธ ์‚ฌ๋žŒ๋“ค์ด ์•ˆํ•˜๋ฉด ์ œ๊ฐ€ ํ•˜๊ฒ ์ง€๋งŒ์š”,
10:47
we're going to stockpile some fuel,
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์šฐ๋ฆฌ๋Š” ์—ฐ๋ฃŒ๋ฅผ ๋น„์ถ•ํ•  ๊ฒƒ์ด๊ณ ,
10:49
make a beeline for the moon and grab some real estate.
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๋‹ฌ๊นŒ์ง€์˜ ์ตœ๋‹จ์ฝ”์Šค๋ฅผ ๊ตฌ์ถ•ํ•ด์„œ ๋ถ€๋™์‚ฐ์„ ํ™•๋ณดํ•  ๊ฒ๋‹ˆ๋‹ค.
10:52
(Laughter)
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(์›ƒ์Œ)
10:53
Quick moment for the designers in the audience.
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์—ฌ๋Ÿฌ๋ถ„ ์ค‘์— ๋””์ž์ด๋„ˆ๊ฐ€ ์žˆ๋‹ค๋ฉด ๋นจ๋ฆฌ ์ƒ๊ฐํ•ด ๋ณด์„ธ์š”.
10:56
We spent 11 years getting FAA approval to do zero gravity flights.
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FAA(๋ฏธ์—ฐ๋ฐฉํ•ญ๊ณต์ฒญ)์˜ ๋ฌด์ค‘๋ ฅ ๋น„ํ–‰ ์Šน์ธ ๋ฐ›๋Š” ๋ฐ๋งŒ 11๋…„์ด ๊ฑธ๋ ธ์Šต๋‹ˆ๋‹ค.
11:00
Here are some fun images. Here's Burt Rutan
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์žฌ๋ฏธ์žˆ๋Š” ์‚ฌ์ง„์ด ๋ช‡ ์žฅ ์žˆ์Šต๋‹ˆ๋‹ค. ๋ฒ„ํŠธ ๋ฃจํƒ„๊ณผ
11:02
and my good friend Greg Meronek inside a zero gravity --
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์ œ ์ ˆ์นœ์ธ ๊ทธ๋ ‰ ๋ฉ”๋กœ๋„ฅ์ด ๋ฌด์ค‘๋ ฅ ์ƒํƒœ์— ์žˆ๋Š” ๋ชจ์Šต์ž…๋‹ˆ๋‹ค.
11:06
people think a zero gravity room,
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์‚ฌ๋žŒ๋“ค์€ ๋ฌด์ค‘๋ ฅ ์ƒํƒœ์˜ ๋ฐฉ์€
11:08
there's a switch on there that turns it off --
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์ „์› ์Šค์œ„์น˜๊ฐ€ ์žˆ์„ ๊ฒƒ์ด๋ผ๊ณ  ์ƒ๊ฐ์„ ๋ณดํ†ต ํ•˜๋Š”๋ฐ์š”,
11:10
but it's actually parabolic flight of an airplane.
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์‚ฌ์‹ค์€ ๋น„ํ–‰๊ธฐ๊ฐ€ ํฌ๋ฌผ์„  ๋น„ํ–‰์„ ํ•  ๋•Œ ๋ฌด์ค‘๋ ฅ ํ˜„์ƒ์ด ์ƒ๊ธฐ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
11:12
And turns out 7-Up has just done a little commercial that's airing this month.
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๊ทธ๋ฆฌ๊ณ  ์„ธ๋ธ์—…(์‚ฌ์ด๋‹ค)์ด ์ด๋ฒˆ ๋‹ฌ ๋‚ด๋ณด๋‚ผ ๊ด‘๊ณ ๋„ ์ฐ์—ˆ์Šต๋‹ˆ๋‹ค.
11:17
If we can get the audio up?
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์†Œ๋ฆฌ๋Š” ๋“ค์„ ์ˆ˜ ์—†๋‚˜์š”?
11:19
(Video) Narrator: For a chance to win the first free ticket to space,
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์˜์ƒ: ์—ฌ์„ฑ: ์šฐ์ฃผ๋กœ์˜ ์ฒซ ๋ฒˆ์งธ ๋ฌด๋ฃŒํ‹ฐ์ผ“์„ ๋ฐ›์œผ์‹œ๋ ค๋ฉด,
11:23
look for specially marked packages of Diet 7-Up.
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๋‹ค์ด์–ดํŠธ ์„ธ๋ธ์—… ํฌ์žฅ์—์„œ ํŠน๋ณ„ํ•œ ๋งˆํฌ๋ฅผ ์ฐพ์œผ์„ธ์š”.
11:27
When you want the taste that won't weigh you down,
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๋ชธ๋ฌด๊ฒŒ๊ฐ€ ๋” ๋‚˜๊ฐ€์ง€ ์•Š์„ ๋ง›์„ ์›ํ•˜์‹ ๋‹ค๋ฉด
11:29
the only way to go is up.
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์œ ์ผํ•œ ๋ฐฉ๋ฒ•์€ ์œ„๋กœ ์˜ฌ๋ผ๊ฐ€๋Š” ๊ฒƒ์ด์ฃ .
11:31
PD: That was filmed inside our airplane, and so, you can now do this.
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ํ”ผํ„ฐ: ์ด ๊ด‘๊ณ ๋Š” ์šฐ๋ฆฌ ๋น„ํ–‰๊ธฐ์—์„œ ์ฐ์—ˆ์ฃ . ์—ฌ๋Ÿฌ๋ถ„๋“ค๋„ ์ด๋ ‡๊ฒŒ ํ•ด ๋ณผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
11:36
We're based down in Florida.
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์šฐ๋ฆฌ ํšŒ์‚ฌ๋Š” ํ”Œ๋กœ๋ฆฌ๋‹ค์— ์žˆ์Šต๋‹ˆ๋‹ค.
11:38
Let me talk about the other thing I'm excited about.
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์ €์˜ ๋‹ค๋ฅธ ๊ด€์‹ฌ์‚ฌ์— ๋Œ€ํ•ด์„œ ์ด์•ผ๊ธฐ ํ•ด๋ณด๋ ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
11:40
The future of prizes. You know, prizes are a very old idea.
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์ƒ๊ธˆ (ํ”„๋ผ์ด์ฆˆ)์˜ ๋ฏธ๋ž˜์ž…๋‹ˆ๋‹ค. ์•„์‹œ๋‹ค์‹œํ”ผ ์ƒ๊ธˆ์€ ์•„์ฃผ ์˜ค๋ž˜๋œ ์•„์ด๋””์–ด์ฃ .
11:44
I had the pleasure of borrowing from the Longitude Prize
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์ œ ์•„์ด๋””์–ด๋„ ์˜๊ตญ์˜ ๊ฒฝ๋„ ์ƒ๊ธˆ๊ณผ
11:47
and the Orteig Prize that put Lindbergh forward.
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์˜ฌํ…Œ์ด๊ทธ ์ƒ๊ธˆ ๋•์— ๋ฆฐ๋“œ๋ฒ„๊ทธ ๊ฒฝ์ด ๋Œ€์„œ์–‘ ํšก๋‹จ์„ ํ•  ์ˆ˜ ์žˆ์—ˆ๋˜ ๊ฒƒ์—์„œ ๋นŒ๋ฆฐ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
11:50
And we have made a decision in the X PRIZE Foundation
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๊ทธ๋ฆฌ๊ณ ๋Š” Xํ”„๋ผ์ด์ฆˆ์žฌ๋‹จ์„ ์„ค๋ฆฝํ•ด์„œ
11:53
to actually carry that concept forward into other technology areas,
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์ƒ๊ธˆ ์•„์ด๋””์–ด๋ฅผ ์‘์šฉํ•ด์„œ ๋‹ค๋ฅธ ๊ธฐ์ˆ  ๋ถ„์•ผ์— ์‚ฌ์šฉํ•˜๊ธฐ๋กœ ํ–ˆ์Šต๋‹ˆ๋‹ค.
11:57
and we just took on a new mission statement:
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๊ทธ๋ฆฌ๊ณ  ์ด์ œ ๋ง‰ ์ƒˆ๋กœ์šด ๋ฏธ์…˜์„ ๋งŒ๋“ค์—ˆ์Šต๋‹ˆ๋‹ค.
11:59
"to bring about radical breakthroughs in space
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Xํ”„๋ผ์ด์ฆˆ์žฌ๋‹จ์˜ ๋ฏธ์…˜์€ ์ธ๋ฅ˜๋ฅผ ์œ„ํ•œ ์šฐ์ฃผ ๋ถ„์•ผ์™€
12:02
and other technologies for the benefit of humanity."
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๋‹ค๋ฅธ ๊ธฐ์ˆ ๋ถ„์•ผ์—์„œ ์—„์ฒญ๋‚œ ๋ฐœ์ „์„ ์ด๋ฃจ๋Š” ๊ฒƒ์ด๋‹ค.
12:05
And this is something that we're very excited about.
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์šฐ๋ฆฌ๋Š” ์ด ๋ฏธ์…˜ ๋•Œ๋ฌธ์— ๋งค์šฐ ๊ณ ๋ฌด๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค.
12:08
I showed this slide to Larry Page, who just joined our board.
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์ œ๊ฐ€ ์ด์ œ ๋ง‰ ์šฐ๋ฆฌ ์žฌ๋‹จ๊ณผ ํ•จ๊ป˜ํ•˜๊ธฐ๋กœ ํ•œ ๋ž˜๋ฆฌ ํŽ˜์ด์ง€(Page)์—๊ฒŒ ์ด ์Šฌ๋ผ์ด๋“œ๋ฅผ ๋ณด์—ฌ์ฃผ์—ˆ์Šต๋‹ˆ๋‹ค.
12:11
And you know, when you give to a nonprofit,
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์•„์‹œ๋‹ค์‹œํ”ผ ์—ฌ๋Ÿฌ๋ถ„์ด ๋น„์˜๋ฆฌ๊ธฐ๊ตฌ์— ๋ˆ์„ ๊ธฐ๋ถ€ํ•˜๋ฉด
12:13
you might have 50 cents on the dollar.
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1๋‹ฌ๋Ÿฌ๋‹น 50์„ผํŠธ์˜ ํšจ๊ณผ๋ฅผ ๋ณด๊ฒŒ ๋ฉ๋‹ˆ๋‹ค.
12:15
If you have a matching grant, it's typically two or three to one.
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๋งค์นญ๊ทธ๋žœํŠธ ๋ฐฉ์‹์œผ๋กœ๋Š” ๋ณดํ†ต 2๋ฐฐ๋‚˜ 3๋ฐฐ์˜ ํšจ๊ณผ๋ฅผ ๋ด…๋‹ˆ๋‹ค.
12:18
If you put up a prize, you can get literally a 50 to one leverage on your dollars.
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๋งŒ์•ฝ ์—ฌ๋Ÿฌ๋ถ„๋“ค์ด ์ƒ๊ธˆ์„ ๊ฑด๋‹ค๋ฉด, ์—ฌ๋Ÿฌ๋ถ„์ด ๋‚ธ ๋ˆ์˜ 50๋ฐฐ์˜ ํšจ๊ณผ๋ฅผ ๋ณผ ์ˆ˜ ์žˆ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
12:23
And that's huge. And then he turned around and said,
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์ด๋Š” ๋งค์šฐ ํฐ ํšจ๊ณผ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋ž˜๋ฆฌ๋Š” ๊ณ ๊ฐœ๋ฅผ ๋Œ๋ ค ๋งํ–ˆ์Šต๋‹ˆ๋‹ค.
12:25
"Well, if you back a prize institute that runs a 10 prize, you get 500 to one."
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"10์ข…๋ฅ˜์˜ ์ƒ๊ธˆ์„ ์ฃผ๋Š” ์žฌ๋‹จ์„ ํ•˜๋‚˜ ๋งŒ๋“ ๋‹ค๋ฉด 500๋ฐฐ์˜ ํšจ๊ณผ๋ฅผ ๋ณด๋Š”๊ตฐ์š”."
12:29
I said, "Well, that's great."
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์ €๋Š” "๋ฉ‹์ง€๊ตฐ์š”."๋ผ๊ณ  ๋งํ–ˆ์Šต๋‹ˆ๋‹ค.
12:31
So, we have actually -- are looking to turn the X PRIZE
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๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ์ •๋ง๋กœ Xํ”„๋ผ์ด์ฆˆ๋ฅผ
12:34
into a world-class prize institute.
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์„ธ๊ณ„ ์ˆ˜์ค€์˜ ์ƒ๊ธˆ ์žฌ๋‹จ์œผ๋กœ ๋งŒ๋“ค๊ธฐ๋ฅผ ๊ณ ๋Œ€ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
12:37
This is what happens when you put up a prize,
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์ด๊ฒƒ์ด ์—ฌ๋Ÿฌ๋ถ„์ด ํ•œ ์ƒ๊ธˆ์„ ๊ฑธ๋ฉด ์ผ์–ด๋‚˜๋Š” ์ผ์ž…๋‹ˆ๋‹ค.
12:40
when you announce it and teams start to begin doing trials.
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์—ฌ๋Ÿฌ๋ถ„์ด ์ƒ๊ธˆ์„ ๊ณต๊ฐœํ•˜๋ฉด ์ฐธ๊ฐ€ํŒ€์€ ๋ฏธ์…˜์‹คํ–‰์„ ์‹œ์ž‘ํ•˜๊ฒŒ ๋ฉ๋‹ˆ๋‹ค.
12:44
You get publicity increase, and when it's won,
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๋ˆ„๊ตฐ๊ฐ€๊ฐ€ ์ˆ˜์ƒ์„ ํ•˜๋ฉด ์žฌ๋‹จ์€ ๊ด‘๊ณ ํšจ๊ณผ๋ฅผ ๋ณด๊ฒŒ ๋ฉ๋‹ˆ๋‹ค.
12:47
publicity shoots through the roof -- if it's properly managed --
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์ œ๋Œ€๋กœ ๊ด€๋ฆฌ๋ฅผ ํ•˜๋ฉด ๊ด€์‹ฌ๋„๊ฐ€ ํญ๋ฐœํ•˜๊ฒŒ ๋˜์ฃ .
12:49
and that's part of the benefits to a sponsor.
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์Šคํฐ์„œ์—๊ฒŒ๋„ ๋“์ด ๋˜๊ตฌ์š”.
12:53
Then, when the prize is actually won, after it's moving,
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๊ทธ๋ฆฌ๊ณ  ๋ˆ„๊ตฐ๊ฐ€๊ฐ€ ์ˆ˜์ƒ์„ ํ•˜๋ฉด ์–ด๋Š ์ •๋„ ๋’ค์—
12:57
you get societal benefits, you know, new technology, new capability.
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์‚ฌํšŒ์  ํŽธ์ต์„ ์–ป๊ฒŒ ๋ฉ๋‹ˆ๋‹ค. ์ƒˆ๋กœ์šด ๊ธฐ์ˆ ์ด๋ผ๋˜๊ฐ€ ์—ญ๋Ÿ‰์ด ์ƒ๊ธฐ๊ฒŒ ๋ฉ๋‹ˆ๋‹ค.
13:01
And the benefit to the sponsors
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๊ทธ๋ฆฌ๊ณ  ์Šคํฐ์„œ๊ฐ€ ๋ฐ›๋Š” ์ด์ต์€
13:03
is the sum of the publicity and societal benefits over the long term.
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์žฅ๊ธฐ์ ์ธ ํ™๋ณดํšจ๊ณผ์™€ ์‚ฌํšŒ์  ํŽธ์ต์˜ ํ•ฉ์ž…๋‹ˆ๋‹ค.
13:06
That's our value proposition in a prize.
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๊ทธ๊ฒƒ์ด ์šฐ๋ฆฌ๊ฐ€ ์ƒ๊ธˆ์šด์˜์œผ๋กœ๋ถ€ํ„ฐ ์–ป์„ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๋Š” ๊ฐ€์น˜์ž…๋‹ˆ๋‹ค.
13:09
If you were going to go and try to create SpaceShipOne,
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๋งŒ์•ฝ ์—ฌ๋Ÿฌ๋ถ„์ด ์ŠคํŽ˜์ด์Šค์‰ฝ์›์„ ๋งŒ๋“ค๊ฑฐ๋‚˜
13:11
or any kind of a new technology,
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์ƒˆ๋กœ์šด ๊ธฐ์ˆ ์„ ๊ฐœ๋ฐœํ•˜๋ ค๊ณ  ํ–ˆ๋‹ค๋ฉด
13:13
you have to fund that from the beginning
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์ฒ˜์Œ๋ถ€ํ„ฐ ๊ธฐ๊ธˆ์„ ์กฐ์„ฑํ•˜๊ณ 
13:16
and maintain that funding with an uncertain outcome.
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๊ทธ ๊ธฐ๊ธˆ์„ ๋ถˆํ™•์‹คํ•˜๊ฒŒ ๋‚˜๊ฐ€๋Š” ๋น„์šฉ์„ ๊ณ ๋ คํ•ด ๊ฐ€๋ฉฐ ์œ ์ง€ํ•ด์•ผ ํ–ˆ์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
13:19
It may or may not happen. But if you put up a prize,
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์„ฑ๊ณตํ–ˆ์„ ์ˆ˜๋„ ์žˆ๊ณ  ์‹คํŒจํ–ˆ์„ ์ˆ˜๋„ ์žˆ์ฃ . ํ•˜์ง€๋งŒ ์ƒ๊ธˆ์„ ๊ฑธ ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
13:22
the beautiful thing is, you know, it's a very small maintenance fee,
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์ƒ๊ธˆ์˜ ๋ฏธํ•™์€ ์œ ์ง€๋น„์šฉ์ด ๋งค์šฐ ์ž‘๊ณ 
13:25
and you pay on success.
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์„ฑ๊ณตํ•  ๊ฒฝ์šฐ ์ƒ๊ธˆ์„ ์ค„ ์ˆ˜๋„ ์žˆ๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
13:27
Orteig didn't pay a dime out to the nine teams that went across --
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์˜ฌํ…Œ์ด๊ทธ๋Š” 9๊ฐœ ํŒ€์ด ์ถœ์ „ํ•ด์„œ ๋Œ€์„œ์–‘์„ ๊ฑด๋„ˆ๋Š”
13:29
tried to go across the Atlantic,
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ํŒ€์ด ๋‚˜์˜ค๊ธฐ ์ „๊นŒ์ง€ ํ•œ ํ‘ผ๋„ ์“ธ ํ•„์š”๊ฐ€ ์—†์—ˆ์Šต๋‹ˆ๋‹ค.
13:31
and we didn't pay a dime until someone won the Ansari X PRIZE.
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์•ˆ์‚ฌ๋ฆฌXํ”„๋ผ์ด์ฆˆ๋„ ์šฐ์Šน์ž๊ฐ€ ๋‚˜์˜ค๊ธฐ ์ „๊นŒ์ง€ ํ•œ ํ‘ผ๋„ ์“ฐ์ง€ ์•Š์•˜์ฃ .
13:34
So, prizes work great.
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์ด๋ ‡๋“ฏ ์ƒ๊ธˆ์€ ๋ฉ‹์ง„ ์‹œ์Šคํ…œ์ž…๋‹ˆ๋‹ค.
13:36
You know, innovators, the entrepreneurs out there,
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์•„์‹œ๋‹ค์‹œํ”ผ ํ˜์‹ ๊ฐ€์™€ ๊ธฐ์—…์ธ์ด
13:38
you know that when you're going for a goal,
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๋ชฉํ‘œ๋ฅผ ๋‹ฌ์„ฑํ•˜๋ ค๊ณ  ํ•  ๋•Œ
13:40
the first thing you have to do is believe
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์ฒซ ๋ฒˆ์งธ๋กœ ํ•ด์•ผ ํ•˜๋Š” ์ผ์€
13:42
that you can do it yourself.
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์Šค์Šค๋กœ ๊ทธ ์ผ์„ ํ•ด๋‚ผ ์ˆ˜ ์žˆ๋‹ค๊ณ  ๋ฏฟ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
13:44
Then, you've got to, you know, face potential public ridicule
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๊ทธ๋Ÿฐ ๋‹ค์Œ "๋ง๋„ ์•ˆ๋˜๋Š” ์ผ์ด๋‹ค. ์ ˆ๋Œ€ ์•ˆ ๋  ๊ฒƒ์ด๋‹ค."๋ผ๋Š”
13:46
of -- that's a crazy idea, it'll never work.
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์‚ฌ๋žŒ๋“ค์˜ ๋น„์›ƒ์Œ์„ ๋ฐ›์•„์•ผ ํ•ฉ๋‹ˆ๋‹ค.
13:48
And then you have to convince others,
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๊ทธ๋Ÿฐ ๋‹ค์Œ ์‚ฌ๋žŒ๋“ค์„ ์„ค๋“ํ•ด์„œ
13:51
so that they can, in fact, help you raise the funds,
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๊ธฐ๊ธˆ์„ ์กฐ์„ฑํ•  ์ˆ˜ ์žˆ๊ฒŒ ๋„์™€๋‹ฌ๋ผ๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
13:54
and then you've got to deal with the fact that you've got government bureaucracies
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๊ทธ๋Ÿฐ ๋‹ค์Œ์—๋Š” ๊ทธ ์ผ์ด ์ด๋ฃจ๋Š” ๊ฒƒ์„ ๋ฐ”๋ผ์ง€ ์•Š๋Š”
13:57
and institutions that don't want you to move those things forward,
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์ •๋ถ€์˜ ์ ˆ์ฐจ์ œ๋„์™€ ๊ฐ์ข… ์ œ๋„์— ๋งž์„œ ์‹ธ์›Œ์•ผ ํ•˜์ฃ .
14:00
and you have to deal with failures. What a prize does,
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๊ทธ๋Ÿฌ๊ณ  ๋‚˜์„œ ์‹คํŒจ์™€ ๋˜ ์‹ธ์›Œ์•ผ ํ•ฉ๋‹ˆ๋‹ค.
14:02
what we've experienced a prize doing,
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์šฐ๋ฆฌ๊ฐ€ ์•Œ๊ฒŒ ๋œ ๊ฒƒ์€ ์ƒ๊ธˆ ์‹œ์Šคํ…œ์„ ํ™œ์šฉํ•˜๋ฉด
14:04
is literally help to short-circuit or support all of these things,
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์ด๋Ÿฌํ•œ ๊ณผ์ •์ด ์งง์•„์ง€๊ฑฐ๋‚˜ ์ˆ˜์›”ํ•ด์ง„๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค..
14:09
because a prize credentials the idea that this is a good idea.
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์™œ๋ƒํ•˜๋ฉด ์ƒ๊ธˆ์€ ๊ทธ ์•„์ด๋””์–ด๊ฐ€ ์ข‹๋‹ค๋Š” ๊ฒƒ์„ ์ธ์ •์„ ํ•˜๊ฑฐ๋“ ์š”.
14:11
Well, it must be a good idea.
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์ข‹์€ ์•„์ด๋””์–ด์ผ ์ˆ˜๋ฐ–์— ์—†์Šต๋‹ˆ๋‹ค.
14:13
Someone's offering 10 million dollars to go and do this thing.
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๋ˆ„๊ตฐ๊ฐ€๊ฐ€ ๊ทธ ์•„์ด๋””์–ด๋ฅผ ์‹คํ˜„ํ•ด ๋‚ผ 1์ฒœ๋งŒ๋‹ฌ๋Ÿฌ๋ฅผ ์ฃผ๋Š”๊ฑธ์š”.
14:16
And each of these areas was something that we found
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๊ทธ๋ฆฌ๊ณ  ์šฐ๋ฆฌ๋Š” ์•ˆ์‚ฌ๋ฆฌXํ”„๋ผ์ด์ฆˆ๊ฐ€ ํ˜์‹ ์„ ๊ฟˆ๊พธ๋Š”
14:19
the Ansari X PRIZE helped short-circuit these for innovation.
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๊ฐ๊ฐ์˜ ๋ถ„์•ผ๊ฐ€ ์ง€๋ฆ„๊ธธ๋กœ ๊ฐˆ ์ˆ˜ ์žˆ๊ฒŒ ํ•ด ์คฌ๋‹ค๋Š” ๊ฒƒ์„ ์•Œ์•˜์Šต๋‹ˆ๋‹ค.
14:24
So, as an organization, we put together a prize discovery process
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๊ทธ๋ž˜์„œ ํ•˜๋‚˜์˜ ๊ธฐ๊ตฌ๋กœ์„œ ์šฐ๋ฆฌ๋Š” ์ƒ๊ธˆ์„ ๊ฑธ ๋งŒํ•œ ๋ฏธ์…˜์„ ๋งŒ๋“ค๊ณ 
14:27
of how to come up with prizes and write the rules,
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๊ด€๋ จ๊ทœ์น™์„ ์ •ํ•˜๋Š” ๋ฐฉ๋ฒ•์„ ํ†ตํ•ฉํ•ด์„œ ์ƒ๊ธˆ์ œ์ • ์ ˆ์ฐจ๋ฅผ ๋งŒ๋“ค์—ˆ์Šต๋‹ˆ๋‹ค.
14:30
and we're actually looking at creating prizes
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๊ทธ๋ฆฌ๊ณ  ํ˜„์žฌ ์šฐ๋ฆฌ๋Š” ๋‹ค์–‘ํ•œ ๋ถ„์•ผ์—
14:33
in a number of different categories.
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์—ฌ๋Ÿฌ ์ƒ๊ธˆ์„ ์ œ์ •ํ•˜๋ ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
14:35
We're looking at attacking energy, environment, nanotechnology --
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์—๋„ˆ์ง€, ํ™˜๊ฒฝ, ๋‚˜๋…ธ๊ธฐ์ˆ ๋“ฑ์„ ๊ณ ๋ คํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
14:40
and I'll talk about those more in a moment.
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์—ฌ๊ธฐ์— ๋Œ€ํ•ด์„œ๋Š” ์กฐ๊ธˆ ๋’ค์— ๋ง์”€๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค.
14:42
And the way we're doing that is we're creating prize teams
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๊ทธ๋ฆฌ๊ณ  ์šฐ๋ฆฌ๋Š” Xํ”„๋ผ์ด์ฆˆ ๋‚ด์—์„œ ์ƒ๊ธˆํŒ€์„ ๋งŒ๋“œ๋Š” ๋ฐฉ์‹์œผ๋กœ
14:44
within the X PRIZE. We have a space prize team.
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์ผ์„ ์ง„ํ–‰ํ•ฉ๋‹ˆ๋‹ค. ์šฐ์ฃผ์ƒ๊ธˆํŒ€ ๋‹ค์Œ์œผ๋กœ
14:47
We're going after an orbital prize.
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๊ถค๋„ ์ƒ๊ธˆ์„ ๋งŒ๋“ค์—ˆ์Šต๋‹ˆ๋‹ค.
14:49
We are looking at a number of energy prizes.
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์ง€๊ธˆ์€ ์—๋„ˆ์ง€ ์ƒ๊ธˆ์„ ๋ช‡ ํŒ€ ๋งŒ๋“œ๋ ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
14:52
Craig Venter has just joined our board
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ํฌ๋ ˆ์ด๊ทธ ๋ฒคํ„ฐ(Venter)๊ฐ€ ์šฐ๋ฆฌ ์žฌ๋‹จ์— ์ด์ œ ๋ง‰ ํ•ฉ๋ฅ˜ํ–ˆ์Šต๋‹ˆ๋‹ค.
14:54
and we're doing a rapid genome sequencing prize with him,
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๋ฒคํ„ฐ์™€ ํ•จ๊ป˜ ๋น ๋ฅธ ์œ ์ „์ž ๋ฐฐ์—ด ์ƒ๊ธˆํ”„๋กœ์ ํŠธ๋ฅผ ์ถ”์ง„์ค‘์ž…๋‹ˆ๋‹ค.
14:56
we'll be announcing later this fall,
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์ด๋ฒˆ ๊ฐ€์„์— ๋ฐœํ‘œํ•  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค.
14:58
about -- imagine being able to sequence anybody's DNA
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1์ฒœ ๋‹ฌ๋Ÿฌ ์ดํ•˜๋กœ ์–ด๋–ค ์‚ฌ๋žŒ์ด๋“  DNA ๋ฐฐ์—ด์„ ํ•  ์ˆ˜ ์žˆ๋‹ค๊ณ 
15:02
for under 1,000 dollars, revolutionize medicine.
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์ƒ๊ฐํ•ด ๋ณด์‹ญ์‹œ์˜ค. ํ˜๋ช…์ ์ธ ์˜ํ•™์ด์ฃ .
15:05
And clean water, education, medicine and even looking at social entrepreneurship.
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๊ทธ๋ฆฌ๊ณ  ๊นจ๋—ํ•œ ๋ฌผ, ๊ต์œก, ์˜ํ•™ ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ์‚ฌํšŒ์  ๊ธฐ์—…๊ฐ€์ •์‹ ๋„ ๊ณ ๋ ค์ค‘์ž…๋‹ˆ๋‹ค.
15:10
So my final slide here is, the most critical tool
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๋งˆ์ง€๋ง‰ ์Šฌ๋ผ์ด๋“œ์ž…๋‹ˆ๋‹ค. ์ธ๋ฅ˜์˜ ์ค‘๋Œ€ํ•œ ๊ณผ์ œ๋ฅผ ํ‘ธ๋Š”
15:13
for solving humanity's grand challenges -- it isn't technology,
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๊ฐ€์žฅ ์ค‘์š”ํ•œ ๋„๊ตฌ๋Š” ๊ธฐ์ˆ ๋„ ์•„๋‹ˆ๊ณ ,
15:17
it isn't money, it's only one thing --
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๋ˆ๋„ ์•„๋‹™๋‹ˆ๋‹ค. ๋”ฑ ํ•˜๋‚˜์ž…๋‹ˆ๋‹ค.
15:19
it's the committed, passionate human mind.
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๊ทธ๊ฒƒ์€ ๋ฐ”๋กœ ์‚ฌ๋žŒ์˜ ๋ˆ๊ธฐ์žˆ๊ณ  ์—ด์ •์ ์ธ ๋งˆ์ธ๋“œ์ž…๋‹ˆ๋‹ค.
15:22
(Applause)
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(๋ฐ•์ˆ˜)
์ด ์›น์‚ฌ์ดํŠธ ์ •๋ณด

์ด ์‚ฌ์ดํŠธ๋Š” ์˜์–ด ํ•™์Šต์— ์œ ์šฉํ•œ YouTube ๋™์˜์ƒ์„ ์†Œ๊ฐœํ•ฉ๋‹ˆ๋‹ค. ์ „ ์„ธ๊ณ„ ์ตœ๊ณ ์˜ ์„ ์ƒ๋‹˜๋“ค์ด ๊ฐ€๋ฅด์น˜๋Š” ์˜์–ด ์ˆ˜์—…์„ ๋ณด๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ฐ ๋™์˜์ƒ ํŽ˜์ด์ง€์— ํ‘œ์‹œ๋˜๋Š” ์˜์–ด ์ž๋ง‰์„ ๋”๋ธ” ํด๋ฆญํ•˜๋ฉด ๊ทธ๊ณณ์—์„œ ๋™์˜์ƒ์ด ์žฌ์ƒ๋ฉ๋‹ˆ๋‹ค. ๋น„๋””์˜ค ์žฌ์ƒ์— ๋งž์ถฐ ์ž๋ง‰์ด ์Šคํฌ๋กค๋ฉ๋‹ˆ๋‹ค. ์˜๊ฒฌ์ด๋‚˜ ์š”์ฒญ์ด ์žˆ๋Š” ๊ฒฝ์šฐ ์ด ๋ฌธ์˜ ์–‘์‹์„ ์‚ฌ์šฉํ•˜์—ฌ ๋ฌธ์˜ํ•˜์‹ญ์‹œ์˜ค.

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