Reducing corruption takes a specific kind of investment | Efosa Ojomo

46,594 views ・ 2019-10-28

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So in 2011,
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someone broke into my sister's office
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at the university where she teaches in Nigeria.
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Now thankfully, the person was caught, arrested and charged to court.
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When I get into court,
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the clerks who were assigned to my sister's case informed her
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that they wouldn't be able to process the paperwork
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unless she paid a bribe.
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Now, at first she thought it was part of a practical joke.
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But then she realized they were serious.
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And then she became furious.
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I mean, think about it: here she was, the recent victim of a crime,
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with the very people who were supposed to help her,
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and they were demanding a bribe from her.
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That's just one of the many ways
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that corruption impacts millions of people in my country.
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You know, growing up in Nigeria,
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corruption permeated virtually every element of the society.
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Reports of politicians embezzling millions of dollars were common.
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Police officers stealing money
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or extorting money from everyday hardworking citizens
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was routine practice.
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I felt that development could never actually happen,
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so long as corruption persisted.
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But over the past several years,
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in my research on innovation and prosperity,
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I've learned that corruption is actually not the problem hindering our development.
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In fact,
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conventional thinking on corruption and its relationship to development
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is not only wrong, but it's holding many poor countries backwards.
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So, the thinking goes like this:
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in a society that's poor and corrupt,
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our best shot at reducing corruption is to create good laws,
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enforce them well,
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and this will make way for development and innovation to flourish.
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Now, it makes sense on paper,
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which is why many governments and development organizations
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invest billions of dollars annually
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on institutional reform and anti-corruption programs.
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But many of these programs fail to reduce corruption,
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because we have the equation backwards.
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You see, societies don't develop because they've reduced corruption.
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They're able to reduce corruption because they've developed.
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And societies develop through investments in innovation.
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Now, at first, I thought this was impossible.
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Why would anyone in their right mind
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invest in a society where, at least on the surface,
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it seems a terrible place to do business?
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You know, a society where politicians are corrupt
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and consumers are poor?
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But then, the more I learned about
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the relationship between innovation and corruption,
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the more I started to see things differently.
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Here's how this played out in sub-Saharan Africa
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as the region developed its telecommunications industry.
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In the late 1990s,
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fewer than five percent of people in sub-Saharan Africa had phones.
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In Nigeria, for example, the country had more than 110 million people
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but fewer than half a million phones in the whole nation.
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Now, this scarcity fueled widespread corruption in the industry.
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I mean, public officials who worked for the state-owned phone companies
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demanded bribes from people who wanted phones.
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And because most people couldn't afford to pay the bribes,
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phones were only available to those who were wealthy.
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Then an entrepreneur named Mo Ibrahim
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decided that he would set up a telecommunications company
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on the continent.
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Now, when he told his colleagues about his idea, they just laughed at him.
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But Mo Ibrahim was undeterred.
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And so in 1998, he set up Celtel.
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The company provided affordable mobile phones and cell service
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to millions of Africans,
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in some of the poorest and most corrupt countries in the region --
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I mean countries such as Congo, Malawi,
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Sierra Leone and Uganda.
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You see, in our research, we call what Mo Ibrahim built
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a "market-creating innovation."
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Market-creating innovations transform complicated and expensive products
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into products that are simple and affordable,
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so that many more people in society could access them.
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Now in this case, phones were expensive
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before Celtel made them much more affordable.
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As other investors -- some of his colleagues, actually --
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saw that it was possible to create a successful mobile phone company
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on the continent,
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they flooded in with billions of dollars of investments.
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And this led to significant growth in the industry.
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From barely nothing in 2000,
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today, virtually every African country now has
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a vibrant mobile telecommunications industry.
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The sector now supports close to one billion phone connections,
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it has created nearly four million jobs
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and generates billions of dollars in taxes every year.
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These are taxes that governments can now reinvest into the economy
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to build their institutions.
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And here's the thing:
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because most people no longer have to bribe public officials
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just to get a phone,
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corruption -- at least within this industry -- has reduced.
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Now, if Mo Ibrahim had waited for corruption to be fixed
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in all of sub-Saharan Africa before he invested,
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he would still be waiting today.
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You know, most people who engage in corruption know they shouldn't.
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I mean, the public officials who were demanding bribes from people
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to get phones
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and the people who were paying the bribes --
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they knew they were breaking the law.
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But they did it anyways.
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The question is: Why?
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The answer?
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Scarcity.
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See, whenever people would benefit from gaining access
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to something that scarce,
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this makes corruption attractive.
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You know, in poor countries, we complain a lot about corrupt politicians
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who embezzle state funds.
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But in many of those countries, economic opportunity is scarce,
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and so corruption becomes an attractive way to gain wealth.
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We also complain about civil servants like police officers,
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who extort money from everyday hardworking citizens.
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But most civil servants are grossly underpaid
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and are leading desperate lives.
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And so for them, extortion or corruption is a good way to make a living.
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You know, this phenomenon also plays itself out in wealthy countries as well.
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When rich parents bribe university officials --
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(Laughter)
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When rich parents bribe university officials
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so their children can gain admission into elite colleges,
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the circumstance is different,
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but the principle is the same.
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I mean, admission into elite colleges is scarce,
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and so bribery becomes attractive.
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The thing is,
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I'm not trying to say there shouldn't be things that are scarce in society
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or things that are selective.
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What I'm just trying to explain
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is this relationship between corruption and scarcity.
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And in most poor countries, way too many basic things are scarce.
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I mean things like food,
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education,
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health care,
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economic opportunity,
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jobs.
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This creates the perfect breeding ground for corruption to thrive.
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Now, in no way does this excuse corrupt behavior.
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It just helps us understand it a bit better.
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Investing in businesses that make things affordable
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and accessible to so many more people
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attacks this scarcity
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and creates the revenues for governments to reinvest in their economies.
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Now, when this happens on a countrywide level,
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it can revolutionize nations.
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Consider the impact in South Korea.
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Now, in the 1950s,
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South Korea was a desperately poor country,
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and it was very corrupt.
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The country was ruled by an authoritarian government
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and engaged in bribery and embezzlement.
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In fact, economists at the time said South Korea was trapped in poverty,
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and they referred to it as "an economic basket case."
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When you looked at South Korea's institutions,
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even as late as the 1980s,
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they were on par with some of the poorest and most corrupt African countries
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at the time.
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But as companies like Samsung, Kia, Hyundai
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invested in innovations that made things much more affordable
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for so many more people,
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South Korea ultimately became prosperous.
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As the country grew prosperous,
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it was able to transition from an authoritarian government
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to a democratic government
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and has been able to reinvest in building its institutions.
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And this has paid off tremendously.
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For instance, in 2018,
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South Korea's president was sentenced to 25 years in prison
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on corruption-related charges.
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This could never have happened decades ago when the country was poor
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and ruled by an authoritarian government.
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In fact, as we looked at most prosperous countries today, what we found was,
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they were able to reduce corruption as they became prosperous --
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not before.
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And so where does that leave us?
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I know it may sound like I'm saying we should just ignore corruption.
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That's not what I'm saying at all.
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What I'm suggesting, though,
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is that corruption, especially for most people in poor countries,
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is a work-around.
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It's a utility
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in a place where there are fewer better options to solve a problem.
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Investing in innovations that make products much more affordable
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for many people
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not only attacks this scarcity
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but it creates a sustainable source of revenue
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for governments to reinvest into the economies
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to strengthen their institutions.
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This is the critical missing piece in the economic development puzzle
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that will ultimately help us reduce corruption.
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You know, I lost hope in Nigeria when I was 16.
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And in some ways, the country has actually gotten worse.
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In addition to widespread poverty and endemic corruption,
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Nigeria now actually deals with terrorist organizations
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like Boko Haram.
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But somehow, I am more hopeful about Nigeria today
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than I have ever been before.
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When I see organizations investing in innovations
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that are creating jobs for people
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and making things affordable --
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I mean organizations like Lifestores Pharmacy,
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making drugs and pharmaceuticals more affordable for people;
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or Metro Africa Xpress,
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tackling the scarcity of distribution and logistics for many small businesses;
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or Andela, creating economic opportunity for software developers --
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I am optimistic about the future.
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I hope you will be, too.
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Thank you.
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(Applause)
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