Erin Meezan: What nature can teach us about sustainable business | In The Green

50,943 views ・ 2022-02-14

TED


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譯者: Xianbin YE 審譯者: Helen Chang
00:10
Director: Alright, whenever you’re ready.
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各就位,準備開始
00:13
Erin Meezan: There's so much debate right now
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世上關於氣候問題的爭議紛紛
00:15
about what companies and countries should be doing on climate.
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企業與國家在此問題中又處於何地位
00:19
Nature is actually the best benchmark.
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我認為自然法則至上
00:23
Why don't we just follow what it would do?
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何不人人照著做呢?
00:26
Nature has 3.8 billion years of R and D under its belt.
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自然法則的演變與發展長達三十八億年
00:30
So, you know, there's certainly something nature has
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其中定有「黃金屋」
00:33
that maybe humans always don't.
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待人發掘
00:36
Nature can do complex chemistry,
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大自然巧妙運用各種元素
00:39
really interesting engineering.
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構造方面亦巧奪天工
00:41
And so how can we look to nature
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人們該如何看待自然
00:43
and really harness what we know works
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並盡人們所知
00:46
to provide solutions for business to be more sustainable?
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以實現商業可持續發展
【綠在其中:氣候行動之事】
00:50
[In the Green: The Business of Climate Action]
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00:55
[Presented by: TED Countdown and The Climate Pledge]
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【以下內容由TED Countdown 及 The Climate Pledge聯合出品】
00:59
[Erin Meezan; Company: Interface; Sector: Manufacturing; Location: USA]
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【艾琳-米讚;企業:Interface; 行業:製造業;地址:美國】
01:02
This is a carpet tile that we make.
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這是我們做的「地毯片」
01:04
We operate in the building and construction space,
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我們在建築領域開展活動
01:07
which is close to 40 percent of global carbon emissions.
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該領域的碳排放量 接近於全球排放量的四成
01:10
So in that space,
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在這樣的環境下
01:12
we’re putting a lot of materials, like flooring, into buildings.
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我們把這一材料在建築物的地板上普及
01:16
When we started on sustainability as a company,
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我們的出發點在於公司的可持續性
01:19
most of these products had a significant impact on the planet.
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同時我們的材料對環境有巨大的影響
01:24
We wasted a lot of resources, we recycled nothing,
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人類大量浪費資源,回收率卻極低
01:27
and they had a carbon footprint
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然而遺棄資源造成的碳足跡
01:29
that we had never even measured or understood.
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卻高至難以估計
01:32
Interface became inspired
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Interface受此啟發
01:33
to take the company in a more sustainable direction.
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發現了可持續發展的新途徑
01:37
We took our product design team out in the forest and asked:
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我們讓研發團隊置身於森林中 並詢問他們
01:41
How would nature design a floor?
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自然會怎麼設計它的「地面」
01:42
What lessons could nature give us
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我們又可以從中學到什麼
01:45
about moving away from adhesives in our business?
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能否讓我們的地板不再使用粘合劑
01:48
And that led to an exploration of gecko's feet
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這些疑問帶領我們深入研究可持續發展
01:51
that allowed us to design an innovation
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全新的設計
01:54
that took the company off glue
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摒棄的不僅是膠水
01:57
and really helped us build a whole new business
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更是舊的企業模式 在自然的帶領下迎接新生
02:00
by being inspired by nature.
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02:03
We did things to reduce waste.
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我們的目標是減少浪費
02:05
We've swapped out less sustainable materials
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我們採用了可回收及生物基等 更環保的材料
02:08
for recycled and bio-based materials.
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02:11
And so over 20 years,
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二十年來
02:13
we've been able to innovate and create something
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我們得以研發新事物 來儲存被排放的二氧化碳
02:15
that actually stores more carbon than it emits,
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且儲存量大於排放量
02:19
has a net benefit to the environment.
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給環境帶來更多的「淨」效益
02:22
We really challenged ourselves to say, what's beyond that?
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但我們不止步於此
02:25
Could we create a factory that has a positive impact,
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倘若基於此效益開設一個工廠
02:28
and what might that look like?
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又會帶來何種變化
02:30
Nature, for example, harvests and collects and purifies rainwater.
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大自然可收集、淨化雨水
02:35
So what we've done in some of our factory locations
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我們的工廠透過雨水收集裝置亦可實現
02:38
is install rainwater collection devices
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02:40
to be able to take that rainwater out,
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取出的雨水可在生產經營中使用
02:43
use that in our manufacturing operations.
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02:45
Nature stores carbon.
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大自然可以儲存二氧化碳
02:47
And so we have opportunities onsite through planting,
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人類亦有同等機會 通過種植
02:53
possibly removal of parking lots,
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取消停車場
02:55
possibly by establishing green roofs,
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搭建綠色屋頂
02:58
to store carbon on-site
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在屬於我們企業範圍內的建築 實現實地固碳
03:01
and in the buildings within our company.
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03:03
And I'm really excited now
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我現感到非常高興
03:05
that it's not just Interface trying to figure this out.
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不僅是因為企業在環境問題上的付出
03:09
Other companies started to hear us talking about it
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我們的項目更 吸引了其他企業的興趣
03:12
and got really interested in it.
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03:13
We could share the work that we had done,
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借此機會,我們可以共享現有成果
03:16
and other companies could accelerate their learning,
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其他企業可以加速學習
03:18
but also they committed to share what they were doing.
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同時相互交流,互利共贏
03:22
And we're hopeful that this will continue to pick up momentum.
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我們也希望這一勢頭可強盛不衰
03:27
I think the question for everybody is:
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我覺得大家可以思考一下
03:29
What’s your carbon-negative carpet tile?
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自己的固碳方法是什麼?
03:32
It goes from the idea of a sustainable carpet tile
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由主意到產品的誕生
03:35
to a sustainable building to a sustainable city.
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由可持續的建築到城市的普及
03:38
If we're going to meaningfully address global warming,
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如果人類要深入思考全球變暖
03:41
we have to imagine not just these products alone,
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不應該只考慮產品效益
03:45
but the collective effort of what we can do together
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集體效益給環境帶來的利處更值得關注
03:48
to have a positive impact on the environment.
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