Presentations in English - How to Give a Presentation - Business English

2,554,155 views ・ 2018-07-26

Oxford Online English


Please double-click on the English subtitles below to play the video.

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Hi, I’m Gina.
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Welcome to Oxford Online English!
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In this lesson, you can learn how to make a presentation in English.
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Do you have to make presentations in English in your job?
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Imagine you have to give an important presentation in English tomorrow.
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How would you feel about it?
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This lesson will help you learn useful phrases and techniques to introduce yourself and your
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topic, keep your ideas organised, deal with problems, and respond to questions from audience
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members.
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Imagine you’re standing in front of your colleagues.
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You need to introduce yourself and what your presentation is about.
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What are some words and phrases you could use?
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If some people in the audience don’t know who you are, you should introduce yourself
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and your position.
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In a more formal setting, you could say something like this:
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Good morning everyone.
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For those who don’t know me, my name’s Simon, and I work in the marketing department.
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Or: Hello everybody.
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Before we begin, let me introduce myself briefly: I’m Reese and I’m the head of HR.
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If you work in a more informal company, you could say:
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Hi guys; if you don’t know me, I’m Sylvia and I work in digital marketing.
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Or: Hello!
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I see some new faces, so I’ll introduce myself first: I’m Julia and I’m one of
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our customer service team.
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Next, you need to introduce your topic.
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If your presentation topic is simpler, you could just say one sentence, like this:
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Today, I’m going to be talking about our new HR policies and how they affect you.
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Or: I’d like to talk to you today about quality control and why we’re all responsible
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for quality control, whichever department you work in.
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If your topic is more complex, you might add more detail to break your idea into stages.
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For example: I’ll begin by outlining the policies, and
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then I’ll go on to highlight what they mean for you and your working habits.
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Finally, I’ll briefly discuss why we feel these new policies are necessary and beneficial
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for us all.
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Here’s another example: First of all, I’ll explain why ‘quality
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control’ has a broader meaning than you might expect.
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I’ll continue by giving examples of real quality control, and why this matters for
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all of us.
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To finish, I’ll be asking you to think of ways you can incorporate quality control into
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your working habits.
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Here, you saw two examples.
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You can use these as templates to begin your presentation:
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I’ll begin by… and then I’ll…
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Finally, I’ll…
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Or: First of all, I’ll…
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I’ll continue by…
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To finish, I’ll…
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Okay, now you can practice!
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We’d like you to do two things.
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First, practice introducing yourself informally, and explaining your topic in a simple way,
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with one sentence.
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Then, practice introducing yourself formally, and explaining your topic in a more detailed
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way.
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Pause the video and practice speaking.
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All the language you need is in this section.
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Ready?
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Let’s move on!
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I’m sure that in your life, you’ve heard good speakers and bad speakers.
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Good speakers grab your attention and don’t let go.
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You want to hear what they have to say.
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You feel interested and energised by listening to them.
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Bad speakers are the opposite.
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Even if you try to make yourself listen, you find that your attention drifts away.
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Your eyelids feel heavy, and you have to struggle to stay awake.
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So, here’s a question: what’s the difference between good speakers and bad speakers?
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And, how can you make sure you speak effectively when you make your presentation in English?
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Here’s one way to think about it: bad speakers don’t think they have to earn your attention.
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Good speakers understand that no one has to listen to them, so they work hard to make
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you want to pay attention.
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What does this mean for you, and your presentation?
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Getting people’s attention starts from the beginning.
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You need to make it clear what people should expect from your presentation, and why they
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should care about what you have to say.
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Sounds like a nice idea, but how do you do this?
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Here are three techniques you can use.
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One: establish a problem which many people in your audience have.
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Then, establish that you have a solution to their problem.
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For example:
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Have you ever felt unfairly treated at work, or felt that the work you do isn’t appreciated?
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We’ve been working to design new HR policies that will make sure all staff get fair recognition
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for their contribution to the company.
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In this way, you take a boring-sounding topic like HR policies, and you make it more relevant
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to your audience.
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How?
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By connecting it with their experiences and feelings.
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The second technique?
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Mention an interesting fact, or a surprising statistic to get people’s attention.
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For example:
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Did you know that the average office worker spends eight hours a day at work, but only
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does four hours of productive, useful work?
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I’m here to tell you about ‘quality control’, and how you can use this idea to make better
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use of your time.
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Finally, you can engage people by telling a short story and connecting it to your topic.
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Stories are powerful, and they can add an emotional dimension to your topic if you do
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it well.
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For example:
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I once met a young salesman—I won’t mention his name.
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He spent several weeks building a relationship with a potential client.
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He worked overtime, and he was working so hard that he was under severe stress, which
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started to affect his personal life.
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In the end, he didn’t close the deal—the clients signed with another firm.
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Today, I’m going to talk about confidence as a sales tool, and how you can avoid the
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traps that this young man fell into.
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Use one of these three techniques in your introduction to connect with your audience
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and show them why they should be interested in what you have to say.
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Here’s a question for you: which technique would you prefer to use, and why?
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Okay, now you’ve introduced your topic and you have everyone’s attention.
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What next?
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There’s a famous quote about making presentations:
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“Tell the audience what you’re going to say; say it, and then tell them what you’ve
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said.”
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Have you heard this before?
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Do you know who said it?
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This comes from Dale Carnegie, a very successful American salesman and writer.
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He lived a long time ago, but his advice is still relevant today.
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So, here’s a question: what does the quote mean?
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It means that your presentation shouldn’t just give information.
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You also need to show people how your information is organized.
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To do this, you need signposting language.
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Let me give you an example to explain.
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Imagine you go to a website.
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The website is full of really useful, interesting information.
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But, the information is all on one page.
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There’s no organization, and you have to scroll up and down, up and down this huge
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page, trying to find what you need.
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Would you stay on that website?
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Probably not.
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You’ll find a website which makes it easier for you to find the information you need.
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What’s the point here?
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The point is that having interesting or relevant information is not enough.
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How you structure and organize your information is equally important.
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If you don’t structure your presentation clearly, people won’t pay attention, just
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like you won’t stay on a website if you can’t find the information you want.
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So, how can you do this?
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You use signposting language.
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This means using words and phrases to show the audience where your points begin and end,
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to show what’s coming next, and to remind them about things you talked about before.
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For example:
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Okay, that covers the new policies.
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Next, I’d like to move on and discuss what these policies mean for you.
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Or: Now that you’ve heard a bit about what not to do, let’s focus on positive advice
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to help you be more effective salespeople and close more of your leads.
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When you say something like this, you aren’t giving people information about the topic
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of your presentation.
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Instead, you’re showing people where you are, and where you’re going next.
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It’s a kind of signpost.
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You don’t need signposts to travel from one place to another, but they can make it
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easier.
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What else can you use signposting language for?
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You can use signposting language to move from one point to the next.
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For example:
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Next, I’d like to talk about…
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Let’s move on and discuss…
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Or: At this point, I’d like to turn to…
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You can use signposting language to add detail to an idea:
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Let me go into some more detail about…
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Let’s examine … in more depth.
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Or: I’d like to elaborate on…
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You can use signposting language to show that you’ve finished your main points, and you’ve
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reached your conclusion:
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To wrap up, let’s remind ourselves of why this should matter to everyone here.
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Let’s review the key points from this session.
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So, you’ve heard what I have to say.
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What conclusions can you take away from this?
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If you have an important presentation in English, practice using signposting language.
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Use signposting language to move between points, to show when you’re giving a summary or
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going into more detail, and to signal that you’ve reached your conclusion.
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Okay, but things don’t always go so smoothly in real life.
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We know that!
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Let’s look at some advice and language for dealing with problems during your presentation.
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Imagine you’re making your presentation in English.
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What could go wrong?
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What problems could you have?
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There are many common problems:
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You might forget where you were, or forget an important word.
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You might realise that you said something wrong, or you didn’t explain something clearly.
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You might forget to mention something important.
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Or, someone might ask you an awkward question, which you have no idea how to answer.
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Of course, there are other possibilities!
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Let’s think about these problems.
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What can you do, and more importantly, what can you say in these situations?
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First of all, it’s a good idea to make a cue card with key points, as well as any important
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vocabulary you need.
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If you lose your place, or you forget a word, it could help.
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However, you can’t prepare for everything.
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So, it’s useful to learn some phrases to deal with problems smoothly.
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If you lose your place, and can’t remember what to say next, you can use a filler phrase
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like:
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Where was I?
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So, what was I saying?
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What’s the word in English again?
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If you still can’t remember, look at your cue card with your main points.
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Of course, forgetting something isn’t ideal.
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But, if you do, it’s better to keep talking, rather than just standing there in silence.
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What if you make a mistake, or you realise that you didn’t explain something well?
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You could say:
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Let me rephrase that.
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Actually, what I meant to say is…
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To clarify, I wanted to say that…
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In this way, you can correct yourself without admitting that you made a mistake!
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What if you realise that you forgot to mention something important?
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Use a phrase like this:
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Let me just add one more thing:…
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I’d like to add something to a point we discussed earlier.
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Let me return to an earlier point briefly.
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Again, this allows you to correct your mistake in a confident way, so you look like you’re
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in control.
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Finally, what do you do if someone asks you a difficult question, which you can’t answer?
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You have a few options.
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First, you can delay giving an answer.
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For example:
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I’ve allocated time for questions at the end of this session, so we’ll address your
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idea later.
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Or: I’m not in a position to answer that right now, but I’ll get back to you later
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this week.
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This gives you time to think of an answer and do some research if you have to!
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Next, you can deflect the question, by asking a question back, or maybe by asking other
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audience members what they think.
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For example:
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That’s an interesting question.
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Before I answer, I’d like to know: what’s your take on this?
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Or: You’ve raised an important point there.
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What does everyone else think about this?
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Finally, if the question is irrelevant, you can dismiss the question and move on.
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For example:
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Thanks for your input, but I don’t see how that’s connected to what I’m saying.
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I don’t mean to be blunt, but I don’t think that’s relevant to today’s discussion.
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Notice how you can use phrases like thanks for your input, but… or I don’t mean to
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be blunt, but… to make your language more indirect and polite.
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So, for dealing with difficult questions, just remember the three d’s: delay, deflect,
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dismiss!
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Finally, we want to ask you something.
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Do you have any advice for giving good presentations, in English or any language?
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We’d love to hear your ideas!
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Please leave a comment and tell us what you think.
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Remember to visit our website for more free English lessons: Oxford Online English dot
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com.
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Thanks for watching!
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See you next time!
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