Max Hawkins: I let algorithms randomize my life for two years | TED

241,100 views ・ 2021-03-13

TED


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I used to love waking up at exactly 7:00am.
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When I lived in San Francisco,
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I would wake up right at 7:00am
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and immediately go to my favorite coffee shop.
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It was my favorite coffee shop, because it was the best coffee shop.
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I had done the research, it was five stars, it was great.
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And I would drink my coffee
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and get onto my bicycle and ride into work.
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And I had optimized my schedule to be perfect.
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I was constantly, like, shaving off one or two seconds
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making it slightly faster
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so I could get into work faster.
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I was working as a software engineer at Google,
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and in a lot of ways,
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this was my dream job.
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It felt like this was the thing
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that the rest of my life was leading up towards.
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I'd always wanted to work in software
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and I was finally doing it.
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And I was living in San Francisco,
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which is a city that I love,
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surrounded by people who were like me.
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And every part of my life was perfectly tailored to my interests,
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the things that I wanted to do.
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And I loved it.
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So one day I was at work and I started to read this paper,
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a computer science research paper about predictive analytics.
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And the gist of the paper was
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that if you take someone's GPS trace,
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like the listing of all the places that they've been in the past month or so,
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and you feed it into a machine-learning algorithm,
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you can predict with fairly high accuracy
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where they're going to be on the following day.
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And I thought this was kind of cool.
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And I was thinking, like,
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what would happen if you put my GPS trace into the algorithm?
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What would come out the other end?
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So I was talking with my friend Kelly,
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and we were planning something to do after work that day.
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And I got onto Yelp and found this really great bar
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that had just opened up.
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And I was about to suggest that we go to this bar
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when I stopped.
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And I started thinking about that algorithm again.
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And I started thinking, wait a second,
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isn't this bar exactly where that algorithm would guess
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that I was going to go this evening?
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And that was kind of weird.
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Because I thought that I ...
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where was I in that?
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I know that I was the one making the choice, right?
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But how did the computer know about that?
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So that was a little disturbing.
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And since I'm an engineer, whenever I have a problem like this,
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my instinct is to fix it,
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to make something that solves the problem.
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And so I decided to make an app
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that would help me choose where to go on this evening.
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And so the way that it works
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is that the app looks at all the places
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that are on Google maps in the city of San Francisco,
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and then chooses one at random.
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And then it calls an Uber.
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And that car shows up at your location
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and takes you to that random place.
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It tells the Uber driver where the random place is,
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but tells you nothing.
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And so it's a big surprise when you arrive.
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(Laughter)
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And so I texted Kelly and I said, "We should do this."
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We met up and pressed the button.
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And suddenly, miraculously,
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there was an Uber driver at my apartment door.
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So we got in
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and very quickly started heading to a part of San Francisco
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that neither of us really knew.
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It was a part of town that we just had never been in before.
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And when the driver told us we had reached our destination,
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we thought it must have been a joke.
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We showed up in front of this austere brick building
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with a wrought iron fence in front of it,
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and a sign that said the words
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San Francisco General Hospital, Psychiatric Emergency Center.
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(Laughter)
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Which, maybe that's pretty appropriate,
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I don't know.
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(Laughter)
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But we thought it was funny.
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But it was also exhilarating
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because here we were,
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in this place that we never would have gone to otherwise,
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doing something really different on a Friday night.
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(Laughter)
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And I was hooked,
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I started using this app
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to go to all different places in San Francisco.
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I went to museums randomly,
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random grocery stores, random bars, random bowling alleys,
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random florists.
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And I started discovering
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that there was an entire side to San Francisco
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that I had been ignoring because of my preference.
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And then I started thinking,
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how else can I apply this concept to my life?
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And so I started building other experiments that involved randomness.
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I made a random YouTube video generator,
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a random schedule generator,
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a random diet club
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that would randomly eliminate a food from my diet each week.
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(Laughter)
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And it's cumulative, so eventually you just can't eat.
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(Laughter)
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Random tattoo generator,
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a random Spotify playlist,
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random podcast,
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a printer that prints out random suggestions of things to do.
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(Laughter)
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A random Facebook event generator.
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And the way that this one works
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is that in a city like Vienna on a given day,
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there are hundreds of Facebook events --
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public Facebook events -- that are going on.
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So it would choose one at random and say,
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this is your plan for tonight.
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And so I ended up showing --
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(Laughter)
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And so I'd show up at events like Joe's birthday,
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the eighth grade band recital, chess club, truck drivers school.
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And it was really interesting
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because these were communities that I knew nothing about
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but were having amazing events
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to talk about things that they cared about.
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And there I was.
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After a while,
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I had the opportunity to transition my work into freelance,
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which gave me a lot more flexibility about where I lived.
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And so I decided,
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you know, what if I could let the computer decide
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what part of the world I lived in?
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And so I wrote a program that figured out
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every city that it was possible for me to live in,
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given my budget,
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and then chose one at random.
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And I started living this way
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and it sent me all over the world.
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Taipei, Taiwan,
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Mumbai, India, Dubai.
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Even places that for an American are really off the beaten path,
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like Essen, Germany and Gortina, Slovenia.
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And every time I would go to a new city,
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I would do the same sort of stuff I was doing in San Francisco,
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go to random events, meet random people.
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And I'd live there for two to three months
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and then ask the computer again for the next location.
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I did this for two years.
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Paradoxically, giving up control to this machine
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actually made me feel more free than when I was making choices,
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because I discovered that ...
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My preference had blinded me from the complexity
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and the richness of the world.
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And following the computer gave me the courage
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to live outside of my comfort zone,
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to discover parts of the human experience that I ignored
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because they were too different
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or not for me.
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I ended up in Mumbai, India for a while,
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and I was going to a lot of Facebook events when I was there.
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And one day, the computer sent me to this yoga class
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and I'm really bad at yoga,
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but I went anyway.
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I found myself descending into a downward dog
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when I had a revelation.
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Because I was thinking about, you know,
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this random stuff is really freeing,
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it's sort of putting me outside of my bubble, my comfort zone.
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But really how random is it?
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Because this was not my first yoga event in Mumbai.
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In fact, it was my third that week.
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(Laughter)
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And if you think about it,
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it's not surprising that you see patterns like this.
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Because I was choosing randomly
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from a list of things that was decidedly not random.
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The list of Facebook events that are happening in a city
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is very influenced by the things that are going on in a city like that.
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And if you think about it, every time you make a choice,
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you're not just making it on your own.
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You're selecting from a list,
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a menu of choices
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that was designed by someone or something else.
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And whatever freedom that you have in that choice
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is necessarily constrained by social structures, customs and history
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that provide the context for that selection.
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So initially, I thought of this as a way of getting outside of my bubble.
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As, you know, transcending myself, my preference.
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But eventually I started to think about it differently.
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I started to think about it as a way of taking a photograph.
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When I was in a place like Mumbai,
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it was more likely that I would show up at a yoga event.
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But if I was in Vienna,
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maybe a music event would be more likely.
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Every time that I was choosing randomly in a city,
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what I was doing was making an inquiry, asking,
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"Mumbai, tell me what you're about."
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And then the answer would tell me something about the structure of that city
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and my relationship to it
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and its relationship with the rest of the world.
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And so I ...
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I had, like, a really tidy ending for this previously.
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And as I was coming up here, I decided to scrap it, because ...
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You know, I think that, like, a problem with TED Talks often
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is that they wrap up in a tidy bow
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and then you can go away without really thinking about it.
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You can sort of just --
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It feels like everything is OK at the end.
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And I think ...
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In the world that we're living in,
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there are a lot of real problems.
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And I think that these questions of algorithmic control
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play a lot into them.
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We're talking right now about the role
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that Facebook had in the American election.
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There are a lot of questions
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about the ways that these algorithms are controlling our lives.
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And so, I don't know,
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I don't know what I'm saying
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and I don't have, like, a very clear conclusion.
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But I would just encourage you to try to be experimental
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when it comes to interacting with these algorithms.
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Because if you just do the defaults,
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follow your preference,
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go in the direction that everything else is going,
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it's really easy to get caught in a place where you can be controlled.
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And I think that's it.
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Thank you.
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(Applause)
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