Everyone can participate in building the metaverse | Sutu | TED

50,548 views ・ 2022-09-13

TED


請雙擊下方英文字幕播放視頻。

譯者: Lilian Chiu 審譯者: Helen Chang
00:04
Do you remember when we all had to stop the spread and stay at home?
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各位是否還記得我們大家得要 待在家中避免病毒傳播的時期?
00:09
Well, I tell you, one of the unexpected,
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讓我告訴各位,那段時間促成了 一件未預期但正面的事——
00:12
positive things to come out of that time --
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00:14
well, other than the normalization of comfortable clothing in public,
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很顯然,除了讓在公共場合 穿舒適的服裝變得正常化之外,
00:18
obviously --
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00:19
(Laughter)
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(笑聲)
00:20
was that my industry, digital art
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那件事就是,我的產業,數位藝術,
00:24
and immersive entertainment,
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以及沉浸式娛樂,
00:25
experienced a huge surge of interest.
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突然受到了大量的關注。
00:28
More folks than ever before turned to their screens
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比以往更多的人轉向螢幕,
00:31
to seek out digital experiences and online connection
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去尋找數位體驗
和線上連結,還有,
00:35
and well, social connection in online spaces.
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線上空間的社會連結。
00:39
We couldn't connect in-person,
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我們無法親自連結,所以,突然間,
00:41
so suddenly, our digital lives took on a whole new level of importance.
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我們的數位生活重要性 大增,前所未見。
00:46
This sudden global demand
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突然出現的全球需求
00:48
accelerated the research and development
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讓我們加速去研究和發展
00:51
of a previously sci-fi concept
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一個過去的科幻概念,
00:54
known as the metaverse.
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那就是「元宇宙」。
00:58
In the metaverse, we will connect with one another as virtual avatars.
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在元宇宙,我們會用 虛擬化身的形式和彼此連結。
01:02
We will live, work and play together,
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我們會一起生活、工作、玩樂,
01:04
building a whole new, magical dimension of existence.
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為存在打造全新的魔法次元。
01:07
(Laughter)
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(笑聲)
01:09
It sounds like a dream, right?
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聽起來像個夢,對吧?技術上 來說,是程式設計師的惡夢。
01:11
Well, technically, it’s a programmer’s nightmare.
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01:13
But if we can pull it off,
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但如果我們能辦到,
01:16
it will become the world's largest community-driven
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它就會成為至今世界上最大的
01:20
digital world-building experiment to date.
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社群導向數位世界建造實驗。
01:24
But we don't want to sit inside staring at our screens anymore.
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但我們不再想要 坐在室內盯著螢幕了。
01:29
At least I don't.
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至少我不想。
01:31
I love my digital art,
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我很愛我的數位藝術,但我想 把它帶出來到真實世界。
01:32
but I want to take it with me out into the real world.
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01:35
So let's do that.
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那就來做吧。
01:40
This is (Never) Lonely Boy.
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這是(從來不)寂寞的男孩。
01:41
He's sitting in the abandoned lot by himself,
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他獨自坐在廢棄的地方,
01:44
until he's surrounded by his virtual friends.
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直到他身邊出現他的虛擬朋友。
01:48
Now, what if those virtual friends could join me here on the TED stage?
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如果這些虛擬朋友能加入我, 一同站上 TED 舞台呢?
01:53
(Audience cheers)
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(觀眾歡呼)
01:56
Oh, bam!
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喔,砰!
01:57
Hey, little buddies.
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嘿,小夥伴們。
01:59
Now, ideally, we'd all be wearing augmented reality glasses,
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理想上,我們大家都要 戴上擴增實境眼鏡,
02:03
but consumer-ready AR glasses are not quite there yet,
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不過賣給一般消費者的 擴增實境眼鏡還沒有很成熟,
02:06
but this is kind of cool.
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但這挺酷的。
02:08
But how can we build on this?
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但我們怎麼把它繼續 發揚光大?接下來呢?
02:10
You know, what's next?
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02:12
And is there a way for the digital experiences that we create
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有沒有辦法讓我們所創造的數位體驗
02:16
to truly enrich our physical lives?
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真正豐富我們的實體生活?
02:19
So today I'll propose three pillars,
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今天我要提出三項重要要素,
02:22
for what I think will help us build a healthy metaverse.
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我認為它們能協助我們 建立健康的元宇宙。
02:26
Starting off with pillar number one: community.
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從第一個要素開始:社群。
02:30
So back in 2010,
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在 2010 年時,
02:32
I had a very enriching experience
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我經歷了一段很充實的體驗,
02:34
when I got to collaborate with a bunch of geniuses
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那時,我得以和一群天才合作,
02:37
in the Pilbara desert in northern western Australia.
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地點在澳洲西北部的皮爾布拉沙漠。
02:40
Meet the Love Punks.
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見見「愛情龐克族」。
02:43
So we went about our digital world-building in a very analog way.
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我們用非常類比的方式進行 數位世界的建造工作。
02:48
We got dressed up,
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我們盛裝打扮,
02:49
we put on a face paint,
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我們在臉上塗上油彩, 我們搭建佈景,
02:50
we built sets,
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02:52
and then we brainstormed our stories by acting them out.
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接著,我們透過演戲 把我們的故事集思廣義出來。
02:55
Now, what blew my mind was how invested these young people became
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讓我驚奇的
是這些年輕人相當投入 他們的數位身分
02:59
in their digital identities and their digital world-building,
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以及數位世界建造工作,
03:02
that it motivated them to show up every single day,
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讓他們有動力每天出席, 連續兩年不間斷,
03:06
for two years,
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03:07
to learn how to color themselves in the comic
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去學習如何將在漫畫中 將他們自己上色
03:09
and animate themselves in the video game.
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及在電玩遊戲中將自己做成動畫。
03:12
Now, the Love Punks began as a collaboration
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最初的愛情龐克族只是 社群的合作,成員包括
03:15
with a community of around 40 people and five grandmas.
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約四十個人以及五位阿媽。
03:20
There was --
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那時有——阿媽, 她們是最狂野的龐克。
03:21
Grandmas, they were the wildest punks.
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03:23
(Laughter)
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(笑聲)
03:24
And in Australia,
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在澳洲,
03:26
they went on to inspire a live-action TV series
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他們後來成了一個 實境電視影集的靈感,
03:29
and a national curriculum
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後來還有全國性的課程,
03:31
teaching young Australians how to become Love Punks.
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教導澳洲的年輕人 如何成為愛情龐克族。
03:35
(Applause)
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(掌聲)
03:39
It's not bad for a bunch of punks.
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對一票龐克來說不算差。
03:41
So that experience highlighted to me
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所以,那段經歷讓我注意到
03:42
how the digital worlds we build can be a wonderful playground
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我們所建立的數位世界 也能成為美好的遊樂場,
03:46
for exploring identity, for learning new skills,
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在那裡,可以探索身分、
可以學習新技能、可以練習創意,
03:49
for practicing creativity
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03:51
and bringing our communities together.
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並讓大家團結在一起。
03:53
And that brings us to pillar number two:
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這就要帶到要素二:
03:57
technology
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技術,
更明確來說,是技術的取得。
03:59
and more specifically, access to technology.
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04:01
We need to ensure everyone can participate in this future metaverse.
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我們必須要確保人人都能 參與這個未來的元宇宙。
04:06
So around the same time as Love Punks,
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所以,差不多就在 愛情龐克族的這個時期,
04:08
I began imagining how to scale these digital world-building ideas
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我開始想像要如何擴大 這些數位世界建造的點子,
04:13
in my cyberpunk web comic called Nawlz.
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用在我的網路龐克 線上漫畫《Nawlz》中。
04:17
Now I imagined, like, a future digital culture
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我想像
在未來數位文化中, 年輕人的頭部內有裝晶片,
04:20
where the youth had chips in their head
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04:22
that allowed them to project their art and imagination
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讓他們能把他們的藝術 和想像投射出來,
04:24
onto a shared digital layer that covered themselves
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投在數位層上,而數位層 覆蓋著他們及他們的城市。
04:27
and their city.
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04:29
So like,
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所以,比如,
04:30
they could hang out at the club wearing their virtual fashion.
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他們可以穿他們的虛擬 時尚服裝到俱樂部玩。
04:35
Or they could get chased down the street
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或者他們可以
在大街上被很怪異的 瘋狂數位觸角怪物追著跑。
04:37
by some crazy digital tentacle things that got pretty weird.
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04:41
That digital culture would be described today
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那種數位文化,
現今就會被描述成擴增實境元宇宙。
04:44
as an augmented reality metaverse.
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04:48
Now we're probably not all ready to get chips in our heads,
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我們可能還沒準備好 把晶片裝進頭部,
但,謝天謝地,我們能用 行動裝置來進入擴增實境。
04:51
but thankfully we can access augmented reality on our mobile devices.
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04:55
So one day I received a mysterious comment on that web comic.
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所以,有一天,
我的線上漫畫收到了一則神秘留言,
05:01
It read:
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寫著:
05:03
"We could make some of those things ..."
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「我們能做其中一些……」
05:05
Very mysterious.
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非常神秘,我便點了他的簡介, 發現他是擴增實境程式設計師。
05:06
So I clicked on the user profile
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05:08
and discovered that person was an augmented reality programmer.
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我馬上回訊息給他:
05:11
So I messaged them back immediately:
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「是的,咱們把這些通通實現吧!」
05:13
"Yes" Let's make all the things!!!"
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05:16
That person, Lukasz Karluk is now my business partner,
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那個人,路卡斯‧卡拉克, 現在是我的生意夥伴,
05:18
and we augmented everything.
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我們什麼都擴增。
05:20
Augmented reality comics, augmented reality tattoos, stickers.
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擴增實境漫畫、擴增實境刺青、
貼紙,那是一隻可愛的小烏龜。
05:25
There's a cute little turtle.
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05:27
Kids could color in their own kites and then fly them immediately
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孩子能為他們自己的風箏 上色並馬上拿來放,
05:30
as augmented reality kites.
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擴增實境風箏。
05:31
I even AI hacked "The New York Times."
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我甚至用人工智慧駭了 《紐約時報》,那蠻爭議的。
05:33
That was a little controversial.
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05:35
(Laughter)
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(笑聲)
05:37
We had a lot of artists reaching out to us,
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有許多藝術家來聯絡我們, 問我們怎麼做到的。
05:39
asking how we were doing it.
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05:41
So we created tools to allow them to augment their work.
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於是我們創造了一些工具, 讓他們擴增自己的作品。
05:44
And very quickly, we had a community of artists
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很快地,我們就有一個藝術家社群,
05:46
covering the world with their augmented art.
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用他們的擴增藝術 來覆蓋世界,很美。
05:49
It was beautiful.
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05:50
I felt like my vision was finally starting to make some traction.
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我覺得我的遠景終於 開始有些吸引力了。
05:53
But up until now,
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但到目前為止我所分享的 體驗都是獨立的。
05:54
all the experiences that I've shared have been standalone.
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05:57
For example, a Love Punk's avatar
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比如,
愛情龐克族的化身, 像是走出電玩遊戲,
06:00
kind of like step out of the video game
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06:02
and then suddenly appear walking down the street
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突然現身在街頭, 在擴增實境中走在你旁邊?
06:04
beside you in augmented reality?
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06:06
Like, that digital bridge doesn't exist yet.
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那座數位橋樑目前還不存在。
06:09
But what if it did?
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但如果存在呢?
06:10
And this brings me to my third pillar:
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這就要帶到第三個要素:
06:13
decentralization.
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去中心化。
06:15
So for us to move seamlessly through the metaverse,
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我們若要無縫地在元宇宙中移動,
06:19
we need for our art and our avatars to be decentralized.
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我們的藝術和藝術化身 都得要做到去中心化。
06:22
We can't be dependent on a single platform.
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我們不能仰賴單一個平台。
06:25
Sorry, Zuck.
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抱歉,祖克柏。
06:27
(Laughs)
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(笑)
06:29
I mean, what if that platform were to die?
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我是說,萬一那平台掛了呢? 我們不想失去我們的藝術。
06:31
We don't want to lose our art.
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06:33
So NFTs --
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所以,NFT—— 也是現今很紅的詞——
06:34
another word that's been flying around a lot lately --
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06:36
help us to solve this problem.
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能協助我們解決這個問題。
06:38
NFTs are unique, decentralized digital assets,
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NFT 是獨一無二 且去中心化的數位資產,
06:42
and they've also come to represent a new economy
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它們也漸漸代表了一種新的經濟,
06:46
that has been widely accepted
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被廣泛接受,成為 數位藝術買賣的標準。
06:48
as the norm for buying and selling digital art.
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06:51
So not only can NFTs move from one platform to the next,
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所以,NFT 不僅 能從一個平台移到另一個,
06:55
but they can be sold and digital artists can get paid.
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它們還能被販售, 且數位藝術家能賺到錢。
06:58
And that all helps to keep the lights on in the metaverse.
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這些都能協助讓元宇宙 能繼續營運下去。
07:02
So lately I've been kicking the wheels of my own metaverse
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所以,最近,我一直在 檢討改善我自己的元宇宙,
07:07
called the Sutuverse.
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它叫做「Sutuverse」。
07:10
Very humble.
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很謙遜。(講者名叫 Sutu)
07:11
And my first project in the Sutuverse is Neonz.
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我在 Sutuverse 中的 第一個專案計畫是 Neonz。
07:15
I illustrated hundreds of cyberpunk characteristics
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我畫了數百個網路龐克的特徵
07:18
like virtual reality headsets and face tattoos and antennas.
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比如虛擬實境頭戴顯示器、 面部刺青,及天線。
07:22
Then we created a tool to combine all these characteristics together
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接著,我們創造了一個工具, 將這些特徵結合起來,
07:25
to generate 10,000 unique avatars as NFT artworks.
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產生出一萬個獨一無二的化身, 作為 NFT 藝術作品。
07:30
We then put those NFT artworks up
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接著,我們把這些 NFT 藝術作品放到
07:33
on the environmentally friendly Tezos blockchain.
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環保的 Tezos 區塊鏈上。
07:36
Thousands of fellow cyberpunk enthusiasts collected them.
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數千名熱衷網路龐克的夥伴 收集了這些作品。
07:40
Thank you.
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謝謝你們。
07:41
We then connected our augmented reality app to that blockchain
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接著,我們把我們的擴增實境 APP 連上那個區塊鏈,
07:45
to allow our community to become their Neonz in AR.
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讓我們的社群夥伴們能在 擴增實境中成為他們的 Neonz。
07:50
And look at us.
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看看我們。
07:52
We're like a cyberpunk Brady Bunch.
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我們就像網路龐克版的 《脫線家族》。
07:54
And just imagine again, when we have those augmented reality glasses
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想像當我們有擴增實境眼鏡 能在酒吧看到彼此這個模樣,
07:57
and we can just see each other down the pub like this,
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那會是很了得的 Neonz 團聚。
08:00
like, that'll be one hell of a Neonz reunion.
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08:02
If you're not interested in the theatrics of putting Neonz on your face,
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若你對於將 Neonz 放到臉上的 戲劇效應沒興趣,沒關係。
08:05
that's cool.
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08:07
Because you can also put your Neonz floating out there in the physical world.
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因為你也可以把你的 Neonz 放到實體世界中。
08:10
So there's some Neonz down in the snow,
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那是在雪上面的 Neonz、
08:13
Neonz down the beach, Neonz floating above an oblivious cat.
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海灘的 Neonz、很明顯是 在一隻貓上頭的 Neonz。
08:17
And if you're not interested in the Neonz aesthetic, that's fine, too,
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如果你對 Neonz 美學 沒興趣,也沒關係。
08:20
because soon you'll be able to put any digital art you've created or collected
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因為很快你就能將你創作或收集的 任何數位藝術放到實體世界中。
08:24
floating out there in the physical world.
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08:26
So I feel like
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所以,我覺得,
08:29
our Love Punks community and our Neonz community
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我們的愛情龐克族社群 以及 Neonz 社群
08:34
are totally ready for this future.
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完全準備好迎接這個未來了。
08:36
But how are you folks feeling?
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但各位覺得呢?
08:38
(Cheers)
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(歡呼)
08:41
Are you ready for this brave new digital world?
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你們準備好迎接這個 壯觀的新數位世界了嗎?
08:44
(Audience murmurs)
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(觀眾低語)
08:46
Not sure?
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不確定?
08:48
Well, this is just the beginning.
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嗯,這只是開端。
08:50
You could leave a digital artwork on the street corner
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你可以把一個數位藝術作品 放在街角讓你的愛人去找。
08:53
for your lover to find.
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08:54
You could reinvent your backyard with an animated treasure hunt
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你可以用動畫的尋寶遊戲 來重新發明你的後院,
08:57
for your kids and their friends.
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給你的孩子和他們的朋友。
09:00
We could use this tool to simply cover the world.
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我們可以單純用這工具來覆蓋世界。
09:04
Or we could use it to further connect us to this world.
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或者我們可以用它讓我們 進一步和這個世界連結。
09:08
I'm interested in the latter.
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我感興趣的是後者。
09:10
How can we use this powerful tool to create an augmented reality metaverse
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我們要如何運用這強大的工具 來創造出一個能夠真正豐富
09:14
that truly enriches our physical lives?
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我們實體生活的擴增實境元宇宙?
09:17
Thank you.
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謝謝。
09:18
(Applause and cheers)
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(掌聲及歡呼)
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