Can Global Food Companies Make the Shift to Regenerative Agriculture? | Steve Presley | TED

Translator: Elyonai Krist Reviewer: Evarini Dairi

Lindsay Levin: Great to be here with you.

Lindsay Levin: Senang bertemu Anda.

And you started your career at Nestlé

Anda memulai karier di Nestlé

in a beverage factory in Suffolk, Virginia, I believe, way back when.

dahulunya di pabrik minuman di Suffolk, Virginia.

And today you run the largest business division

Kini Anda memimpin divisi bisnis terbesar

of the world's largest food company.

perusahaan makanan terbesar di dunia.

Give us a sense of what that means.

Jelaskan pada kami apa itu.

Steve Presley: Yeah, obviously, as you said,

Steve Presley: Ya, seperti Anda katakan,

Nestlé is the world's largest food company.

Nestlé adalah perusahaan makanan terbesar.

It's also one of the largest food and beverage companies in North America.

Salah satu perusahaan makanan dan minuman terbesar di Amerika Utara.

Saya yakin hampir semua orang di sini punya produk Nestlé di rumah.

And I would bet the majority of the people in the room

have a Nestlé product in your house.

95% rumah tangga di AS

We're actually in 95 percent of the households in the US

memakai salah satu merek kami.

with one of our brands.

Jika Anda tahu merek-merek kami,

And if you think about our brands,

orang-orang mengenal merek DiGiorno, Stouffer, Hot Pockets,

most people know us through our brands DiGiorno, Stouffer's, Hot Pockets,

Starbucks di rumah, Coffee-mate atau produk makanan hewan Purina.

Starbucks at home, Coffee-mate or any of our Purina petcare products.

And so we have a really broad, vast portfolio of products.

Kami punya jangkauan sangat luas, portofolio produknya banyak.

And as we work across that, how do we bring that to life?

Untuk mengelola itu semua, bagaimana kami menghadirkannya ke pasar?

Kami menghadirkannya bersama 30.000 anggota tim yang luar biasa

And we bring it to life with 30,000 amazing team members

di seluruh negeri

around the country

that are spread around 119 facilities in 28 different states

yang tersebar di 119 fasilitas di 28 negara berbeda

yang sepenuhnya berfokus pada upaya menjadikan bisnis

that really are focused on trying to make our business

dan kontribusi kami pada masyarakat lebih baik setiap harinya.

and the contributions to the society much better every single day.

Namun, jika sedikit mundur ke tingkat global,

But if you kind of step back at a global level,

kami telah menjual satu miliar produk Nestlé setiap hari

we actually sell a billion Nestlé products every single day

in 188 countries around the world.

di 188 negara di seluruh dunia.

Skala yang sangat besar.

So massive scale.

And to do that, we work directly with 500,000 farmers around the world,

Untuk melakukan itu, kami bekerja dengan 500.000 petani di seluruh dunia,

directly and indirectly over a million.

secara langsung dan tidak langsung hingga lebih dari satu juta orang.

LL: So that's a lot of responsibility, right?

LL: Jadi, tanggung jawab yang besar, bukan?

We think about food, we think about farming,

Kami memikirkan makanan, pertanian,

we think about the responsibility of the agricultural industry

tanggung jawab industri pertanian

in terms of soil, in terms of water,

dalam konteks tanah, air,

in terms of emissions.

emisi.

Give us a sense of the challenges that you're now seeking to address

Ceritakan sedikit soal tantangan yang dihadapi saat ini

as you think forward in terms of farming and food.

dan apa yang akan Anda lakukan ke depan terkait pertanian dan pangan.

SP: Sure. I mean, look, food production in total

SP: Tentu. Produksi pangan secara total

accounts for about 30 percent of total greenhouse gas emissions.

menyumbang sekitar 30% dari total emisi gas rumah kaca.

And at the core of that is agriculture.

Intinya adalah pertanian.

And for us, that's why regenerative agriculture is so important.

Bagi kami, itulah mengapa regeneratif pertanian begitu penting.

For us to continue to make progress on our net-zero commitment,

Agar terus mencapai kemajuan atas komitmen nol karbon,

we actually have to see these farming practices adopted at more scale.

kami harus memastikan pertanian ini mengadopsi skala yang lebih besar.

And when you think about that,

Saat Anda membayangkannya,

it's easy to say and it's very hard to do.

mudah diucapkan, tapi sulit dilakukan.

Just take it to the US level alone.

Contohnya di tingkat AS.

There’s two million farms in the US,

Ada dua juta peternakan di AS,

and for us, we source over 2,600 agricultural ingredients

kami memperoleh lebih dari 2.600 bahan baku pertanian

from thousands of farms across the country.

dari ribuan perkebunan di seluruh negeri.

And within that 2,600,

Dan dalam 2.600 itu,

every single crop has a different challenge

setiap panennya punya tantangan berbeda

to actually get to regenerative practices.

untuk mencapai penerapan regeneratif.

Carrots are different from apples which are different from dairy

Wortel berbeda dengan apel, berbeda dari produk susu,

berbeda dari daging sapi.

which are different from beef.

And so the complexity

begitu pula kompleksitasnya

dan skala tantangan itu luar biasa,

and scale of that challenge across that is incredible

because it's not just one solution that can be applied.

sebab solusi ini bukanlah satu-satunya

Kedua, kami bicara pada mitra tani kami,

And secondly, as we talk to our farming partners,

kami bicara ke pemasok untuk memahaminya.

we really talk to our suppliers to understand.

Mereka sangat tertarik dengan ide ini.

They're incredibly interested in this journey.

Kami mencoba menempatkan diri di posisi petani.

We try to put ourselves in the farmers' shoes.

Bayangkan jika ini pertanian multigenerasi,

Imagine if this is a multigenerational farm,

Anda adalah petani yang mengubah cara

and you're the farmer that's changing the way

mengolah tanah selama ratusan tahun,

you've farmed the soil for hundreds of years,

dan kini ada cara yang lebih baik.

and now there's a better way to do it.

Risikonya luar biasa.

It's incredible risk.

Itulah pandangan kami dari Nestlé,

That's where I think for us as Nestlé,

kami harus berperan dan ikut menanggung risiko itu.

we feel like we have to play and share in that risk.

Gagasan ini untuk menciptakan nilai bersama.

And we approach it in this idea of creating shared value.

Semua orang setuju dengan ide ini,

And everybody says creating shared value.

Namun, itu harus baik untuk Nestlé.

But for us, it has to be good for Nestlé.

Kami adalah perusahaan nirlaba dan perusahaan terbuka,

We’re a for-profit company and a publicly traded company,

apa yang kami lakukan terfokus untuk kebaikan kami.

and what we do is focused around being good for us.

But at the same time, we want it to be good for the farmers,

Di saat yang sama, kami ingin ini bermanfaat bagi petani,

good for our suppliers, good for our consumers

para pemasok, konsumen kami,

and ultimately good for the planet.

dan untuk planet ini.

LL: Tell us about the goals you’ve set for the company.

LL: Jelaskan tujuan yang ingin Anda capai untuk perusahaan.

Seambisius apa usaha Anda, bagaimana cara memprioritaskannya?

How ambitious are you trying to be, how do you prioritize?

SP: Yeah, look, for us on the goals,

SP: Ya, tujuan kami,

we have a net-zero commitment by 2050, which seems like a long time away,

kami punya komitmen nol karbon 2050, memang masih lama,

but as we all know, it's tomorrow.

tapi kita semua tahu, itu besok.

And if we haven't already started making progress against that, we're in trouble.

Jika belum juga mulai membuat kemajuan, kami akan dalam masalah.

And we're quite proud of the fact

Kami cukup bangga

that the progress we made in the last couple of years,

kemajuan yang dicapai dalam beberapa tahun terakhir,

we're actually beyond peak carbon

sebenarnya telah melampaui puncak karbon.

and so we're reducing carbon as we move ahead.

Jadi, kami mengurangi karbon sambil bergerak maju.

So we’re very focused on that.

Kami sangat fokus pada itu.

And we really approach it in kind of four key pillars.

Pendekatan ini punya empat pilar utama.

We approach it with ingredients that I'll talk quite a bit about today,

Pendekatan bahan baku yang akan dibahas lebih lanjut hari ini,

we approach it on packaging, manufacturing, the conversion process,

pendekatan pengemasan, proses konversi produksi,

and then last, the local communities that we serve.

dan terakhir, masyarakat lokal yang kami layani.

And if I can just quickly on each one.

Saya akan mejelaskan secara singkat.

In ingredients, you think about it,

Pada bahan baku,

regenerative agriculture has to come to all those in a way

pertanian regeneratif harus mencakup semua hal dengan cara

that brings sustainable change.

membawa perubahan berkelanjutan.

And so we’re very focused on that.

Kami sangat fokus pada hal itu.

And we have to do it across every single bucket,

Kami harus melakukannya di setiap wadah,

whether it's wheat, rice, corn.

baik itu gandum, beras, jagung.

And we've got teams and programs focused across all of those categories.

Kami punya tim dan program berfokus pada semua kategori tersebut.

And for us, we've committed to be 50 percent regenerative-sourced by 2030.

Kami telah berkomitmen mencapai 50% sumber regeneratif di tahun 2030.

We're well on our way on that journey.

Kami sedang menuju ke arah itu.

If you think about packaging,

Pada pengemasan,

we're very proud of the progress we've made in packaging.

kami bangga dengan kemajuan yang dicapai.

We've reduced over half a million tons of plastic

Kami berhasil mengurangi setengah juta ton plastik

from our existing packaging today,

dari kemasan yang ada saat ini,

with so much more to go on that journey.

dan hal lainnya untuk mencapai tujuan itu.

And then if you think

Kemudian,

about the manufacturing conversion process,

tentang proses konversi produksi,

we committed to 100 percent renewable electricity across all of our facilities,

kami berkomitmen mencapai 100% listrik terbarukan di semua fasilitas,

and we're actually well on the way on that, we're at 50 percent.

dan kami sedang dalam proses pencapaian, yaitu 50%.

We've been able to reduce our scope to emissions around that already.

Kami berhasil mengurangi cakupan emisi di kisaran tersebut.

We're invested in two massive solar farms in Texas

Kami berinvestasi di dua pertanian tenaga surya sangat besar di Texas

that have allowed us to do that, and we continue to push that forward.

yang memungkinkan kami melakukan itu, dan terus mendorongnya maju.

All of our factories in the US actually are zero waste to landfill

Semua pabrik kami di AS adalah pabrik nol limbah ke TPA

already today.

saat ini.

And then lastly is in the local farming communities.

Terakhir adalah masyarakat petani lokal.

And when we talk about working with the farmers,

Bekerja dengan para petani,

just a couple examples.

hanyalah beberapa contoh.

You know,

Anda tahu,

if you think about the work we do in the Côte d’Ivoire on cocoa farmers,

usaha kami di Côte d’Ivoire dengan petani kakao,

really it's providing financial incentives directly to the farmers

benar-benar memberikan manfaat ekonomi langsung pada petani

to actually encourage these practices

yang mendorong penerapan ini

and at the same time encourage child education and agroforestry work.

dan sekaligus mendorong pendidikan anak dan pekerjaan wanatani.

So that's just kind of how we think about how we prioritize across the list.

Jadi, itulah cara kami memprioritaskan semuanya.

LL: Now, I want to take you back to this term “regenerative farming,”

LL: Kembali ke istilah “pertanian regeneratif”,

karena ini salah satunya,

because it seems to me this is one of these things

semua orang punya definisi sendiri yang lebih sederhana,

everybody's going to self-define and then we kind of dumb it down

tapi tidak tahu arti sebenarnya.

and we don't really know what we're talking about.

Apa arti istilah itu?

What what do you mean by that?

Standar apa yang Anda tetapkan?

And how do you hold yourself to a standard?

SP: Saya yakin ada pembicara yang jauh lebih baik

SP: I'm sure there have been much better speakers

dan lebih pintar selama sesi ini

and much smarter people in the course of this session

yang bisa mendefinisikannya lebih baik dari saya.

that have actually defined it more eloquently than I have.

Namun jika dicermati, pada setiap akhir siklus panen,

But when I look at it, ultimately at the end of every crop cycle,

have we improved the soil and the biodiversity

sudahkah kami meningkatkan kualitas tanah dan biodiversitas

of the resources we use to produce those?

sumber daya untuk menghasilkan itu?

And if we have, then we're moving forward in regenerative farming.

Jika sudah, kami akan memajukan pertanian regeneratif.

And it's incredibly powerful.

Dan itu sangat kuat.

And it sounds a bit academic or maybe a little far out there,

Kedengarannya agak akademis atau mungkin sulit dipahami,

but really when you get down to it,

tapi jika dipelajari lebih dalam,

some of the practices are simple as crop rotation,

beberapa penerapan sesederhana rotasi tanaman,

live root farming, low-till, no-till.

pertanian akar hidup, olah minimum, tanpa olah.

And those are relatively easy to implement.

Itu relatif mudah untuk diterapkan.

Still different and challenging for the farmers.

Namun, tetaplah berbeda dan menantang bagi petani.

All the way to multimillion-dollar installations of manure systems

Mulai dari instalasi sistem pupuk kandang yang bernilai jutaan dolar

that actually can reduce greenhouse gases on dairy farms.

untuk mengurangi gas rumah kaca pada peternakan sapi.

And so the scale and complexity of the application of solutions

Begitu pula skala dan kompleksitasnya dari penerapan solusi itu

is very different as we work through that.

sangat berbeda saat kami mengerjakannya.

LL: And what are you doing to actually advance those practices?

LL: Apa yang Anda lakukan untuk mengembangkan penerapan itu?

SP: You know, when we think about it,

SP: Saat kami memikirkan itu,

I think the best way to bring it to life is maybe focus it on a product.

cara terbaik untuk mewujudkannya mungkin fokus pada produk.

And we're in Detroit, which is a great pizza city.

Kami ada di Detroit, yang merupakan kota pizza terenak.

And so let's talk about pizza.

Bicara soal pizza.

Every great pizza starts with a great crust

Setiap pizza yang enak adalah yang punya pinggiran enak,

and the crust in DiGiorno, we're making an announcement today,

dan pinggiran DiGiorno, hari ini kami membuat pengumuman,

where we're investing in over 100,000 acres

kami telah berinvestasi lebih dari 100.000 hektar

of wheat farming in the US with our partners

pertanian gandum di AS dengan mitra kami

to be able to produce enough wheat

demi menghasilkan gandum

to double the production required for DiGiorno pizza.

guna melipatgandakan produksi pizza DiGiorno.

And so we'll have regenerative wheat through that.

Jadi, kami akan melakukan regeneratif gandum melalui itu.

And then you move to the tomatoes.

Beralih ke tomat.

Today, it’s not about getting more farms to actually move to regenerative practice,

Saat ini, tidak lagi soal mendorong lebih banyak petani

beralih ke pertanian regeneratif,

and tomatoes, the majority of our tomatoes are already regeneratively farmed.

sebagian besar tomat yang diproduksi adalah hasil pertanian regeneratif.

And so it's about external verification.

Jadi, ini tentang pemantauan eksternal.

So we're working with an external firm called Leading Harvest

Kami bekerja sama dengan pihak luar Leading Harvest

that's actually help us

yang membantu kami

tidak hanya untuk memulai pertanian regeneratif,

not only just, one, we’ve already got the farmers doing it,

but how do we verify it over time, how do we continue to do that?

tapi cara memantaunya secara berkala, bagaimana cara melanjutkan itu?

So we work through the tomatoes

Jadi, kami menerapkannya melalui tomat,

and I think really good progress in that space.

yang punya kemajuan bagus.

And then when you go to dairy,

Lalu, produk susu,

susu adalah produk paling sulit dan kami cukup bangga,

dairy is one of the toughest ones and we're quite proud,

we were the first company to join the US Dairy Net Zero Initiative,

kami perusahaan pertama yang bergabung dengan Prakarsa Nol Karbon Produk Susu AS,

and we have live farms working in California today

dan kami punya peternakan yang beroperasi di California kini,

or around the country today

atau di seluruh negara

that are really focused on applying these practices

yang berfokus pada penerapan ini

that can get to net zero emission for a dairy farm

yang bisa mencapai nol emisi pada peternakan,

and at the same time, is it economically viable for the farmer?

pada saat yang sama, apa secara ekonomi itu menguntungkan bagi petani?

And we're really proud of the progress we're making

Kami sangat bangga dengan kemajuan yang dicapai

with some of our farming partners out there.

berkat kerja sama dengan mitra kami.

And then the last one is meat,

Yang terakhir adalah daging,

and we all love a good pepperoni or topping on the pizza.

kita semua suka pepperoni enak atau sebagai taburan piza.

And when you go to meat, we actually have the largest partnership,

Untuk daging, kami punya kemitraan terbesar,

it's early days, we're just moving ahead with it,

Awalnya, kami mendorong bagian ini,

but the largest private partnership with Cargill

dengan kemitraan swasta terbesar Cargill

and the National Wildlife and Fish Foundation

dan Margasatwa Nasional dan Yayasan Ikan

untuk menerapkan regeneratif peternakan di lebih dari 15 negara bagian.

to actually have regenerative ranching practices in over 15 states.

So as you kind of think through the pizza,

Jadi, saat ingat pizza,

you can see that it touches every single component,

Anda bisa melihat setiap komponen,

and every single one is a different application and solution.

dan setiap bahan mengaplikasikan solusi yang berbeda.

LL: So there's a lot and this is difficult.

LL: Jadi ada banyak hal dan ini sulit.

Where are you not moving fast enough yet?

Mengapa ini belum juga optimal?

SP: Where are we not moving fast enough?

SP: Mengapa ini belum juga optimal?

You know, for us, I think clearly,

Bagi kami ini jelas,

when you go to try to drive this kind of scale,

saat Anda mendorong skala ini,

it's not about one farm.

ini bukan soal satu peternakan.

It's about the farming ecosystem in total that has to change.

Ini soal seluruh ekosistem peternakan yang harus diubah.

So we need to move at scale to be able to do this

Kami harus bergerak agar bisa melakukan ini,

across not just our business,

tidak terbatas pada satu bisnis,

but if we're really going to move the needle,

tapi jika ingin perubahan signifikan,

perlu ada perubahan di tingkat industri.

we have to do it at industry level.

And so I think just the pace of the change

Dan laju perubahan itu,

where we'd love to see that move a little faster.

diharapkan bisa bergerak lebih cepat.

I think secondly maybe is in packaging,

Yang kedua adalah pengemasan,

when I look at packaging and recyclability,

Pada pengemasan dan daur ulangnya,

we know the recycling infrastructure is woefully insufficient in the US.

infrastruktur daur ulang masih sangat kurang di AS.

It's why we've leaned in pretty aggressively.

Itulah sebabnya kami bertindak lebih proaktif.

Kami berinvestasi dengan Closed Loop untuk mendukung infrastruktur,

We’ve invested with partners like Closed Loop to support infrastructure,

and also we support kind of responsible extended producer responsibility

kami juga mendukung tanggung jawab produsen yang diperluas

to actually help build that

untuk membangun itu

because we know that we can't make all the recyclable products we want.

karena kami bisa membuat semua produk daur ulang yang diinginkan.

Belum ada infrastruktur untuk itu.

There is no infrastructure to do it.

So at the end of the day, it doesn't get done.

Pada akhirnya, itu tidak bisa dilakukan.

And so I'd say that's an area where we're really focused.

Jadi, itu adalah area di mana kami benar-benar fokus.

And just lastly, I think the tempo and urgency

Terakhir, kecepatannya dan urgensi

di seluruh kompleks industri adalah salah satu yang harus dipercepat.

across the entire industry complex is one that we've got to pick up the pace.

Kami harus bergerak lebih cepat, tidak hanya untuk mencapai tujuan,

We've got to move much, much faster, not just to achieve our goals,

but to make the kind of difference we want to make.

tapi untuk membuat perbedaan yang ingin kami buat.

LL: Sebagai penutup, Steve, apa yang bisa diharapkan dari itu semua?

LL: So just to close, Steve, what can and should we expect from you all?

SP: Look, I think you'll continue to see incredible commitment.

SP: Anda bisa melihat komitmen luar biasa.

By 2025, we will have invested 3.6 billion dollars in these practices

Pada 2025, kami akan berinvestasi 3,6 miliar dolar pada penerapan ini

across the world for Nestlé.

di seluruh dunia untuk Nestlé.

It's an incredible investment but we believe it's the right investment,

Ini investasi luar biasa dan kami yakin ini investasi yang tepat,

because ultimately, when you look at our business,

pada akhirnya, saat Anda melihat bisnis kami,

bisnis makanan dan minuman,

we're a food and beverage business

that we make products for you and your families and your pets

kami membuat produk untuk Anda, keluarga dan hewan peliharaan Anda

to enjoy every single day.

untuk dinikmati tiap hari.

And those start with great ingredients.

Ini dimulai dengan bahan baku yang bagus.

And that investment for us is actually about a business decision

Investasi itu bagi kami adalah keputusan bisnis,

that, we've been around for over 150 years,

kami sudah ada selama 150 tahun lebih,

if we're going to be around for the next 150,

agar tetap ada 150 lagi,

we need to make sure we have great quality ingredients for that period.

kami harus memastikan punya kualitas bahan baku yang bagus untuk periode itu.

And so that investment actually helps us ensure that.

Investasi itu membantu kami memastikannya.

So what you can count on

Apa yang diandalkan

is we'll continue to drive that across all of our complexes.

adalah kami akan terus mendorong itu di semua jaringan kami.

But most importantly, what I'm proud of,

Namun, yang terpenting saya bangga,

is you can count on the company and all the people that work in it.

Anda mengandalkan perusahaan dan semua yang bekerja di sini.

There's 30,000 in North America and there's almost 300,000 worldwide

Ada 30.000 di Amerika Utara dan ada hampir 300.000 di seluruh dunia

yang berkomitmen agar terus maju setiap hari

that are absolutely committed to making progress every single day

terhadap salah satu komitmen itu.

against one of those commitments.

LL: Steve, terima kasih bergabung dengan kami.

SP: Steve, thank you very much for joining us.

SP: Thanks for having me.

SP: Terima kasih.

(Tepuk tangan)

(Applause)