Pronunciation of Lunch and Launch | American English

36,805 views ・ 2017-06-20

Accent's Way English with Hadar


Please double-click on the English subtitles below to play the video.

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Hey guys, it's Hadar.
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And this is the Accent's Way.
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Ron asked me to talk about the important difference between 'lunch' and 'launch'.
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'Lunch' as in 'Let's have lunch one day.
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And 'launch' as in 'I'm launching my product today'.
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Okay.
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So the difference is in the middle vowel, okay?
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Lunch and launch.
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The word 'lunch' has a neutral 'uh' sound that exists in many different languages.
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Lunch.
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So, you can also call it a stressed schwa.
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It's a CUP sound: 'luh', 'luhnch'.
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So the tongue is in the middle, the mouth is relaxed: 'luhnch'.
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Pretty simple.
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The word 'launch' has the 'aa' as in 'father' or the 'aw' as in 'daughter'.
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Either one is great, but just make sure that you position the sound
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in the back part of your mouth, and pull the tongue back a bit.
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'laanch'.
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Okay?
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So you can drop your jaw, round the lips just a bit, or relax your lips completely.
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'laanch'.
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But it has to have that dark quality in it.
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Otherwise it's gonna have a neutral quality, central quality - 'luhnch',
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and then it's kind of flat sounding like the word 'lunch'.
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'laanch'.
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Notice it is not 'lounch'.
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Although there is AU here, it's not a diphthong.
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It's not 'auw', 'lauw', cuz then it's gonna sound like 'lounge'.
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'Let's chill in the lounge'.
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Launch.
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'We're launching our product today'.
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And, 'We're planning a nice lunch'.
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Launch - lunch.
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All right, that's it.
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Thank you for watching.
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Please share this video with your friends, if you liked it.
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And let me know in the comments below, if you have any questions
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about this pair or about any other word that gives you a hard time.
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Also, I'm inviting you to come and check out my website because I have a lot of
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useful and free stuff for you over there.
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All right.
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Have a great week.
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Thank you for watching again.
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And I'll see you next week in the next video.
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Bye.
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'Let's launch after lunch'.
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'Let's have lunch after launch'.
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