Chris Bennett: A close-to-home solution for accessible childcare | TED

41,003 views ・ 2021-12-27

TED


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00:13
This, this is Yoli.
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I went to her childcare program that she started out of her home
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in the community where I grew up.
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I was in her program when I was four.
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Over the years, she served hundreds of children in our community.
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Her program was so fun.
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We played outside, we played hide and seek,
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there was play dough, there were blocks.
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Yoli would ask us things like,
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“How are you feeling today?
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Are you feeling happy?
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Are you feeling sad?
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Are you feeling angry?”
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She really helped us make sense of the world.
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She really focused on communication.
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It was a mixed-age classroom.
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There were children that were infants, there were toddlers.
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The older children learned to lead,
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the younger children learned from the older children.
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As it turns out, we were doing incredibly important work in her program.
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People often think that the real learning starts in kindergarten,
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but 90 percent of our brains develop between the ages of zero and five.
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And far too many children don't get access
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to the type of early learning experiences I had in Yoli's program.
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Whether that's through a childcare program in a home, a center,
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a nanny, a caring parent, a grandparent.
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In fact, 175 million children age three to six
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don't get access at all.
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In the US, 51 percent of Americans live in areas called “childcare deserts,”
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where there's not enough childcare.
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And what this shortage does is it leaves parents having to choose
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between their careers and childcare.
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Even in places where there's free childcare
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or public pre-K options,
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there's not enough spots.
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So parents are forced to drive across town
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for options that don't meet their needs.
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They're forced to wait in these really long wait lists
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and succumb to lotteries to try to get into programs.
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And this shortage isn't due to us not trying.
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In the '70s, we pinned our hopes on television to solve our problems.
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Today, the touch-screen generation's learning how to count, how to read,
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using apps and games,
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but apps and games can't care for our children.
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Apps and games can't change diapers,
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can't ensure our children are getting access
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to the appropriate socio-emotional growth that they need.
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And there hasn't been enough money, enough teachers,
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enough classrooms.
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We've tried everything, we haven't been able to solve it.
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So what if we could live in a world where we did have enough childcare,
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where parents had a multitude of options to choose from in their communities?
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Maybe the answer is right under our noses.
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Maybe Yoli was onto something:
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our homes.
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Rather than investing trillions of dollars building new buildings,
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what if we empowered more people
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to start childcare programs out of their homes?
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Based on our data, it costs about $25,000 per spot
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if you create a commercial space for childcare.
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That’s 25,000 times each child you want to serve in that program,
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where you can do that for a fraction,
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a couple of hundred dollars, if you do it in a home-based program.
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And we can make it easier for parents to find these programs.
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Software is great for this.
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So with software, we can make it easy for folks to start programs,
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get connected to parents.
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Decades ago, who would have thought
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that we would be able to create a software network of drivers,
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connect them to millions of passengers
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and solve the transportation needs,
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or play a role in solving the transportation needs,
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of our fastest-growing cities?
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Or take our spare bedrooms and apartments
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and make them available online
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and create an industry that competes with the largest hotel chains?
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So my dream is to create that kind of network
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but for home-based childcare:
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to create a movement where we empower people
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to start childcare programs out of their homes
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and play a role in solving the challenges in their communities.
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These programs could be more affordable,
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they could be nimble, safe.
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They could be laboratories of innovation.
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And I'm one of the entrepreneurs
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who's working on advancing home-based childcare.
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And what I'm going to share with you
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is how I think we can turn that idea into a reality.
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So first off, when it comes to starting a program,
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we want to make sure that the program is safe, it's high quality,
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it's a program parents can trust.
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This is Christina.
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Christina started a childcare program out of her home in San Francisco.
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She started with her husband.
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When she decided to start a program,
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she had to get registered with the state.
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She got licensed by the state.
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They came out and visited her program,
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made sure she was operating a safe program.
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She was background-checked along with her husband.
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And if there's any issues that she experiences in her program,
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any violation,
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she shares this information with the state,
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and the state makes it publicly available.
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To make this work,
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we've got to make sure it's easy for parents to get this information
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when they're making a decision for their children.
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Along with this,
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we need more information about Christina's program.
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What's her background, what's her philosophy?
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What are her tuition rates?
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Who else is in the program?
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Is she operating a safe program?
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Is this a program parents can trust?
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Along with this,
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what do other parents think about the program
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who have been enrolled in the program?
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This is the type of information parents need
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when they're making this decision for their children.
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When operating a childcare program, it's not the same as driving a car,
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making your apartment available online or delivering groceries.
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It's really important we ensure
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that the programs that get created are safe, secure,
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and allow us to live up to the promise of early childhood education.
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Lastly, when it comes to starting a childcare program
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we need to make it easier for folks to take the leap.
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There's this big misconception
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that starting a childcare program out of your home is expensive,
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and you can barely make a living doing so.
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But that's not true.
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The economics vary widely by location, by your home, by your background.
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It's really similar, from an economic standpoint,
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the way real estate works
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in terms of how rents work in different markets.
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For example, when Christina started her program,
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she was able to break even
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within three months of starting her program.
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And we're seeing folks start programs in studio apartments
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with one or two children in the program.
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And we're seeing a wide variety
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of different types of folks starting programs.
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We're seeing grandmothers or former K-12 teachers.
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We're seeing social workers, artists.
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We're seeing Montessori teachers who've been in the field for 20 years
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and realize the opportunity of running their own program.
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Folks who are into forestry and have master's degrees,
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former nurses, starting fully outdoor programs.
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Going back to Christina.
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Christina was a former child therapist,
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and when she started her program with her husband,
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she quickly got to a point
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where she was earning six times as much income running her program
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than she was in her prior career.
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She's able to move to a single-family home in San Francisco
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to operate her program.
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And the big reason why she's able to do this
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is she's not having to incur the costs of commercial real estate.
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She's doing this out of her home.
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And her program is actually more affordable than programs nearby.
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It's a win-win for her and for the parents.
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So I want to live in a world where there's more Christinas,
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where there's more Yolis.
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Where parents don't have to drive across town
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for programs that don't meet their needs,
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where parents don't have to drop out of the workforce
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to ensure their children are getting access
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to the vital early education our children need.
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A world where we can walk around our neighborhoods
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and tour a Spanish immersion program, a fully outdoor program,
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a science-based program
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and make a choice.
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It's during these early years
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children learn to speak,
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they learn to communicate,
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they learn teamwork,
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they learn what it's like to start something and fail
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and try again.
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A lot of the skills I use as a CEO today, running my company,
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these are things I learned before I was five.
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These are the moments and experiences
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that make us who we are and make us human.
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And I can't think of anything more important than that.
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Thank you.
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(Applause)
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