1 HOUR ENGLISH MASTERCLASS - English Reading Practice To Get Fluent

32,518 views ใƒป 2023-09-01

JForrest English


์•„๋ž˜ ์˜๋ฌธ์ž๋ง‰์„ ๋”๋ธ”ํด๋ฆญํ•˜์‹œ๋ฉด ์˜์ƒ์ด ์žฌ์ƒ๋ฉ๋‹ˆ๋‹ค. ๋ฒˆ์—ญ๋œ ์ž๋ง‰์€ ๊ธฐ๊ณ„ ๋ฒˆ์—ญ๋ฉ๋‹ˆ๋‹ค.

00:00
Welcome back to JForrest English.
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JForrest English์— ๋‹ค์‹œ ์˜ค์‹  ๊ฒƒ์„ ํ™˜์˜ํ•ฉ๋‹ˆ๋‹ค.
00:01
I'm Jennifer, and in this one hour English lesson,ย ย 
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์ €๋Š” Jennifer์ž…๋‹ˆ๋‹ค. ์ด๋ฒˆ ํ•œ ์‹œ๊ฐ„ ์˜์–ด ์ˆ˜์—…์—์„œ๋Š”
00:06
we are going to review two different newsย  articles to help you learn advanced grammar,ย ย 
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๊ณ ๊ธ‰ ๋ฌธ๋ฒ•์„ ๋ฐฐ์šฐ๊ณ , ์Œ์„ฑ
00:13
add natural expressions to yourย  speech, and improve your pronunciation.
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์— ์ž์—ฐ์Šค๋Ÿฌ์šด ํ‘œํ˜„์„ ์ถ”๊ฐ€ํ•˜๊ณ  , ๋ฐœ์Œ์„ ํ–ฅ์ƒํ•˜๋Š” ๋ฐ ๋„์›€์ด ๋˜๋Š” ๋‘ ๊ฐ€์ง€ ๋‰ด์Šค ๊ธฐ์‚ฌ๋ฅผ ๊ฒ€ํ† ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
00:19
Let's get started.
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์‹œ์ž‘ํ•˜์ž.
00:20
First, I'll read the headline.
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๋จผ์ € ์ œ๋ชฉ์„ ์ฝ์–ด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
00:22
By turning Twitter into acts, Elon Muskย  risks killing billions in brand value.
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Twitter๋ฅผ ํ–‰๋™์œผ๋กœ ์ „ํ™˜ํ•จ์œผ๋กœ์จ Elon Musk๋Š” ์ˆ˜์‹ญ์–ต ๋‹ฌ๋Ÿฌ์˜ ๋ธŒ๋žœ๋“œ ๊ฐ€์น˜๋ฅผ ์žƒ์„ ์œ„ํ—˜์ด ์žˆ์Šต๋‹ˆ๋‹ค.
00:30
Did you hear that?
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๊ทธ๊ฑฐ ๋“ค์—ˆ์–ด?
00:32
Twitter is no longer called Twitter?
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ํŠธ์œ„ํ„ฐ๋Š” ๋” ์ด์ƒ ํŠธ์œ„ํ„ฐ๋ผ๊ณ  ๋ถˆ๋ฆฌ์ง€ ์•Š๋‚˜์š”?
00:35
It is now called X.
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์ด์ œ๋Š” X๋ผ๊ณ  ๋ถˆ๋ฆฝ๋‹ˆ๋‹ค.
00:38
So as you can see on thisย  platform, this is the logo.
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์ด ํ”Œ๋žซํผ์—์„œ ๋ณผ ์ˆ˜ ์žˆ๋“ฏ์ด ์ด๊ฒƒ์ด ๋กœ๊ณ ์ž…๋‹ˆ๋‹ค.
00:43
The new X logo, which replaces theย  bird that everybody knows from Twitter.
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ํŠธ์œ„ํ„ฐ์—์„œ ๋ชจ๋‘๊ฐ€ ์•Œ๊ณ  ์žˆ๋Š” ์ƒˆ๋ฅผ ๋Œ€์ฒดํ•˜๋Š” ์ƒˆ๋กœ์šด X ๋กœ๊ณ .
00:50
So by turning Twitter into X, in this case,ย ย 
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๋”ฐ๋ผ์„œ Twitter๋ฅผ X๋กœ ์ „ํ™˜ํ•œ๋‹ค๋Š” ๊ฒƒ์€ ์ด ๊ฒฝ์šฐ์—
00:54
when you turn something into something, itย  means you transform it or you change it.
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๋ฌด์–ธ๊ฐ€๋ฅผ ๋ฌด์–ธ๊ฐ€๋กœ ์ „ํ™˜ํ•œ๋‹ค๋Š” ๊ฒƒ์€ ๊ทธ๊ฒƒ์„ ๋ณ€ํ™˜ํ•˜๊ฑฐ๋‚˜ ๋ณ€๊ฒฝํ•œ๋‹ค๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค.
01:01
So Elon Musk transformed Twitter into X.
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๊ทธ๋ž˜์„œ Elon Musk๋Š” Twitter๋ฅผ X๋กœ ๋ณ€ํ˜•์‹œ์ผฐ์Šต๋‹ˆ๋‹ค.
01:07
It is no longer Twitter, it is now called.
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๋” ์ด์ƒ Twitter๊ฐ€ ์•„๋‹ˆ๊ณ , ์ด์ œ ์ด๋ ‡๊ฒŒ ๋ถˆ๋ฆฝ๋‹ˆ๋‹ค.
01:10
XI wrote that definition for you.
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XI๊ฐ€ ๋‹น์‹ ์„ ์œ„ํ•ด ๊ทธ ์ •์˜๋ฅผ ์ผ์Šต๋‹ˆ๋‹ค.
01:13
And here's an everyday example.
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๊ทธ๋ฆฌ๊ณ  ์—ฌ๊ธฐ ์ผ์ƒ์ ์ธ ์˜ˆ๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค.
01:15
I turned these old towels into a beautiful quilt.
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๋‚˜๋Š” ์ด ์˜ค๋ž˜๋œ ์ˆ˜๊ฑด์„ ์•„๋ฆ„๋‹ค์šด ์ด๋ถˆ๋กœ ๋ฐ”๊ฟจ์Šต๋‹ˆ๋‹ค.
01:21
So I took these old towels and I transformed them.
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๊ทธ๋ž˜์„œ ์ €๋Š” ์ด ์˜ค๋ž˜๋œ ์ˆ˜๊ฑด์„ ๊ฐ€์ ธ๋‹ค๊ฐ€ ๋ณ€ํ˜•์‹œ์ผฐ์Šต๋‹ˆ๋‹ค.
01:25
I changed them into a beautiful quilt.
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๋‚˜๋Š” ๊ทธ๊ฒƒ์„ ์•„๋ฆ„๋‹ค์šด ์ด๋ถˆ๋กœ ๋ฐ”๊ฟจ์Šต๋‹ˆ๋‹ค.
01:28
Now don't worry about writingย  all these notes down becauseย ย 
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์ด์ œ
01:32
I summarize everything in a free lesson PDF.
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๋ฌด๋ฃŒ ๊ฐ•์˜ PDF์— ๋ชจ๋“  ๋‚ด์šฉ์„ ์š”์•ฝํ•ด ๋‘์—ˆ์œผ๋‹ˆ ๋ฉ”๋ชจ๋ฅผ ๋ชจ๋‘ ์ ์–ด ๋‘๋Š” ๊ฒƒ์— ๋Œ€ํ•ด ๊ฑฑ์ •ํ•˜์ง€ ๋งˆ์„ธ์š”.
01:35
So you can look in the description forย  the link to download the free lesson PDF.
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๋”ฐ๋ผ์„œ ์„ค๋ช…์—์„œ ๋ฌด๋ฃŒ ๊ฐ•์˜ PDF๋ฅผ ๋‹ค์šด๋กœ๋“œํ•  ์ˆ˜ ์žˆ๋Š” ๋งํฌ๋ฅผ ์ฐพ์•„๋ณด์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
01:40
And notice here in the headlineย  we have Elon Musk risks.
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์—ฌ๊ธฐ ํ—ค๋“œ๋ผ์ธ์—๋Š” Elon Musk์˜ ์œ„ํ—˜์ด ์žˆ์Šต๋‹ˆ๋‹ค.
01:45
And then you have a verb.
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๊ทธ๋ฆฌ๊ณ  ๋™์‚ฌ๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค.
01:47
But what do you notice about the verb?
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ํ•˜์ง€๋งŒ ๋™์‚ฌ์— ๋Œ€ํ•ด ๋ฌด์—‡์„ ์•Œ ์ˆ˜ ์žˆ๋‚˜์š”?
01:49
It's in the gerund form, the ING form.
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๋™๋ช…์‚ฌ ํ˜•ํƒœ, ์ฆ‰ ING ํ˜•ํƒœ์ž…๋‹ˆ๋‹ค.
01:53
That's because the verb risk is a gerund verb.
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๊ทธ ์ด์œ ๋Š” ๋™์‚ฌ ์œ„ํ—˜์ด ๋™๋ช…์‚ฌ์ด๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
01:57
So the verb that comes afterย  risk will be in the ING form.
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๋”ฐ๋ผ์„œ ์œ„ํ—˜ ๋’ค์— ์˜ค๋Š” ๋™์‚ฌ๋Š” ING ํ˜•์‹์ด ๋ฉ๋‹ˆ๋‹ค.
02:02
For example, I could say you can't risk, and nowย  whatever verb I need is going to be in the gerund.
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์˜ˆ๋ฅผ ๋“ค์–ด, ์œ„ํ—˜์„ ๊ฐ์ˆ˜ํ•  ์ˆ˜ ์—†๋‹ค๊ณ  ๋งํ•  ์ˆ˜ ์žˆ์œผ๋ฉฐ ์ด์ œ ํ•„์š”ํ•œ ๋™์‚ฌ๋Š” ๋ฌด์—‡์ด๋“  ๋™๋ช…์‚ฌ์— ํฌํ•จ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ์˜ˆ๋ฅผ ๋“ค์–ด ํšŒ์˜๋ฅผ
02:12
So you can't risk what, Missingย  the meeting, for example?
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๋†“์น˜๋Š” ๋“ฑ์˜ ์œ„ํ—˜์„ ๊ฐ์ˆ˜ํ•  ์ˆ˜๋Š” ์—†๋‚˜์š” ?
02:18
Or you can't risk missing this lessonย  that you're watching right now.
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์•„๋‹ˆ๋ฉด ์ง€๊ธˆ ๋ณด๊ณ  ์žˆ๋Š” ์ด ๊ฐ•์˜๋ฅผ ๋†“์น  ์œ„ํ—˜์ด ์—†์Šต๋‹ˆ๋‹ค . ์œ„ํ—˜์€ ๋™๋ช…์‚ฌ์ด๋ฏ€๋กœ
02:24
So notice this verb is in the INGย  form because risk is a gerund verb.
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์ด ๋™์‚ฌ๋Š” ING ํ˜•์‹์ด๋ผ๋Š” ์ ์— ์œ ์˜ํ•˜์„ธ์š” .
02:32
All right, let's continue on and learnย  about how Elon Musk turned Twitter into X.
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์ž, ๊ณ„์†ํ•ด์„œ Elon Musk๊ฐ€ Twitter๋ฅผ X๋กœ ๋ณ€ํ™”์‹œํ‚จ ๋ฐฉ๋ฒ•์— ๋Œ€ํ•ด ์•Œ์•„๋ด…์‹œ๋‹ค.
02:41
It's rare for corporate brandsย  to become so intertwined withย ย 
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๊ธฐ์—… ๋ธŒ๋žœ๋“œ๊ฐ€
02:46
everyday conversation that they become verbs.
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์ผ์ƒ ๋Œ€ํ™”์™€ ๋„ˆ๋ฌด ์–ฝํ˜€์„œ ๋™์‚ฌ๊ฐ€ ๋˜๋Š” ๊ฒฝ์šฐ๋Š” ๋“œ๋ญ…๋‹ˆ๋‹ค.
02:50
And this is actually really interestingย  that they said this, that they become verbs.
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๊ทธ๋ฆฌ๊ณ  ์‹ค์ œ๋กœ ๊ทธ๋“ค์ด ๋™์‚ฌ๊ฐ€ ๋˜์—ˆ๋‹ค๊ณ  ๋งํ–ˆ๋‹ค๋Š” ๊ฒƒ์€ ์ •๋ง ํฅ๋ฏธ๋กญ์Šต๋‹ˆ๋‹ค.
02:55
For example, the company Google.
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์˜ˆ๋ฅผ ๋“ค์–ด Google์ด๋ผ๋Š” ํšŒ์‚ฌ๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค.
02:57
You commonly use this as a verb.
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ํ”ํžˆ ๋™์‚ฌ๋กœ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.
03:01
I googled it.
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๋‚˜๋Š” ๊ทธ๊ฒƒ์„ ๊ตฌ๊ธ€๋งํ–ˆ๋‹ค.
03:03
Just Google it.
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๊ทธ๋ƒฅ ๊ตฌ๊ธ€์— ์ณ๋ณด์„ธ์š”.
03:05
You're taking the company name andย  you're actually using it as a verb,ย ย 
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ํšŒ์‚ฌ ์ด๋ฆ„์„ ๋”ฐ์„œ ์‹ค์ œ๋กœ ๋™์‚ฌ๋กœ ์‚ฌ์šฉํ•˜๊ณ  ์žˆ๋Š”๋ฐ,
03:10
which is something that we do withย  very popular social media sites.
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์ด๋Š” ๋งค์šฐ ์ธ๊ธฐ ์žˆ๋Š” ์†Œ์…œ ๋ฏธ๋””์–ด ์‚ฌ์ดํŠธ์—์„œ ์šฐ๋ฆฌ๊ฐ€ ํ•˜๋Š” ์ผ์ž…๋‹ˆ๋‹ค.
03:16
So you can use Google as a verb.
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๋”ฐ๋ผ์„œ Google์„ ๋™์‚ฌ๋กœ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
03:19
But remember, because it's a verb, you haveย  to conjugate it with your time reference.
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ํ•˜์ง€๋งŒ ๋™์‚ฌ์ด๊ธฐ ๋•Œ๋ฌธ์— ์‹œ๊ฐ„ ์ฐธ์กฐ์™€ ํ™œ์šฉํ•ด์•ผ ํ•œ๋‹ค๋Š” ์ ์„ ๊ธฐ์–ตํ•˜์„ธ์š”.
03:25
I googled it.
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๋‚˜๋Š” ๊ทธ๊ฒƒ์„ ๊ตฌ๊ธ€๋งํ–ˆ๋‹ค.
03:26
That's in the past.
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๊ทธ๊ฒƒ์€ ๊ณผ๊ฑฐ์˜ ์ผ์ž…๋‹ˆ๋‹ค.
03:27
Or she what's apt me sometimes, when itย  doesn't look very good to spell it as an Ed,ย ย 
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๋˜๋Š” ๊ทธ๋…€๋Š” ๋•Œ๋•Œ๋กœ ๋‚˜์—๊ฒŒ ์ ํ•ฉํ•ฉ๋‹ˆ๋‹ค. Ed๋กœ ์ฒ ์ž๋ฅผ ์“ฐ๋Š” ๊ฒƒ์ด ๋ณ„๋กœ ๋ณด๊ธฐ ์ข‹์ง€ ์•Š์„ ๋•Œ
03:37
we do an apostrophe D to show the past.
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๊ณผ๊ฑฐ๋ฅผ ํ‘œ์‹œํ•˜๊ธฐ ์œ„ํ•ด ์•„ํฌ์ŠคํŠธ๋กœํ”ผ D๋ฅผ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.
03:40
Simple.
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๋‹จ์ˆœํ•œ.
03:41
She whatsapped me.
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๊ทธ๋…€๋Š” ๋‚˜์—๊ฒŒ ๋ฌด์Šจ ๋ง์„ ํ–ˆ์–ด์š”.
03:42
He retweeted my picture.
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๊ทธ ์‚ฌ๋žŒ์ด ๋‚ด ์‚ฌ์ง„์„ ๋ฆฌํŠธ์œ—ํ–ˆ์–ด์š”.
03:45
All of these are verbs, andย  all of them are in the past.
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์ด๋“ค ๋ชจ๋‘ ๋™์‚ฌ์ด๋ฉฐ, ๋ชจ๋‘ ๊ณผ๊ฑฐํ˜•์ž…๋‹ˆ๋‹ค.
03:50
Simple.
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๋‹จ์ˆœํ•œ.
03:52
It's rarer still.
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์•„์ง์€ ๋” ๋“œ๋ฌผ๋‹ค.
03:54
Listen to the pronunciation here.
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์—ฌ๊ธฐ์„œ ๋ฐœ์Œ์„ ๋“ค์–ด๋ณด์„ธ์š”.
03:56
Rarer.
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๋” ๋“œ๋ฌผ๋‹ค.
03:57
Rarer.
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๋” ๋“œ๋ฌผ๋‹ค.
03:58
So we have rare, rarer it's rarer still for theย ย 
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๋”ฐ๋ผ์„œ
04:05
owner of such a brand to announceย  plans to intentionally destroy it.
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๊ทธ๋Ÿฌํ•œ ๋ธŒ๋žœ๋“œ์˜ ์†Œ์œ ์ž๊ฐ€ ์˜๋„์ ์œผ๋กœ ํ•ด๋‹น ๋ธŒ๋žœ๋“œ๋ฅผ ํ๊ธฐํ•˜๋ ค๋Š” ๊ณ„ํš์„ ๋ฐœํ‘œํ•˜๋Š” ๊ฒฝ์šฐ๋Š” ๋”์šฑ ๋“œ๋ฌผ๊ณ  ๋” ๋“œ๋ญ…๋‹ˆ๋‹ค.
04:11
So Elon Musk intentionally destroyedย  Twitter by rebranding it as the company X.
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๊ทธ๋ž˜์„œ ์—˜๋ก  ๋จธ์Šคํฌ๋Š” ์˜๋„์ ์œผ๋กœ ํŠธ์œ„ํ„ฐ๋ฅผ ํšŒ์‚ฌ X๋กœ ๋ธŒ๋žœ๋“œ ๋ณ€๊ฒฝํ•˜์—ฌ ํŒŒ๊ดดํ–ˆ์Šต๋‹ˆ๋‹ค.
04:22
Now when you do something intentionally, this isย  an adverb and it means that you did it on purpose.
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์ด์ œ ์˜๋„์ ์œผ๋กœ ์–ด๋–ค ์ผ์„ ํ•œ๋‹ค๋Š” ๊ฒƒ์€ ๋ถ€์‚ฌ์ด๋ฉฐ ๊ณ ์˜๋กœ ํ–ˆ๋‹ค๋Š” ๋œป์ž…๋‹ˆ๋‹ค.
04:30
On purpose.
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๊ณ ์˜๋กœ.
04:32
So Elon Musk intentionallyย  destroyed the brand Twitter.
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๊ทธ๋ž˜์„œ Elon Musk๋Š” ์˜๋„์ ์œผ๋กœ Twitter ๋ธŒ๋žœ๋“œ๋ฅผ ํŒŒ๊ดดํ–ˆ์Šต๋‹ˆ๋‹ค.
04:37
He wanted to do it.
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๊ทธ๋Š” ๊ทธ๊ฒƒ์„ํ•˜๊ณ  ์‹ถ์—ˆ์Šต๋‹ˆ๋‹ค.
04:39
It was planned.
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๊ทธ๊ฒƒ์€ ๊ณ„ํš๋˜์—ˆ๋‹ค.
04:40
It was on purpose.
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์ผ๋ถ€๋Ÿฌ ๊ทธ๋žฌ์–ด์š”.
04:42
So intentionally is the adverb.
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๊ทธ๋ž˜์„œ ์˜๋„์ ์œผ๋กœ ๋ถ€์‚ฌ์ž…๋‹ˆ๋‹ค.
04:45
You can also use it as an adjectiveย  and you can say it was intentional.
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ํ˜•์šฉ์‚ฌ๋กœ ์‚ฌ์šฉํ•  ์ˆ˜๋„ ์žˆ๊ณ , ์˜๋„์ ์ด์—ˆ๋‹ค๊ณ  ๋งํ•  ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
04:53
It was intentional.
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์˜๋„์ ์ด์—ˆ์Šต๋‹ˆ๋‹ค.
04:55
So this is, as the adjective to be intentional.
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๊ทธ๋ž˜์„œ ์ด๊ฒƒ์€ ์˜๋„์ ์ด๋ผ๋Š” ํ˜•์šฉ์‚ฌ์ž…๋‹ˆ๋‹ค.
04:59
It was intentional, it being theย  decision or the action that you just did.
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๊ทธ๊ฒƒ์€ ์˜๋„์ ์ธ ๊ฒƒ์ด์—ˆ์Šต๋‹ˆ๋‹ค. ๊ท€ํ•˜๊ฐ€ ๋ฐฉ๊ธˆ ํ•œ ๊ฒฐ์ •์ด๋‚˜ ํ–‰๋™์ด์—ˆ์Šต๋‹ˆ๋‹ค.
05:05
So he intentionally did it.
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๊ทธ๋ž˜์„œ ๊ทธ๋Š” ์˜๋„์ ์œผ๋กœ ๊ทธ๋Ÿฐ ์ผ์„ ํ–ˆ์Šต๋‹ˆ๋‹ค.
05:08
It was intentional.
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์˜๋„์ ์ด์—ˆ์Šต๋‹ˆ๋‹ค.
05:11
Let's continue.
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๊ณ„์†ํ•ฉ์‹œ๋‹ค.
05:13
On Sunday, Elon Musk decreed decree.
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์ผ์š”์ผ์— Elon Musk๋Š” ๋ฒ•๋ น์„ ๋ฐœํ‘œํ–ˆ์Šต๋‹ˆ๋‹ค.
05:18
This is a verb, and it'sย  an official statement thatย ย 
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์ด๊ฒƒ์€ ๋™์‚ฌ์ด๋ฉฐ,
05:22
something must happen whenย  someone decrees something.
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๋ˆ„๊ตฐ๊ฐ€๊ฐ€ ๋ญ”๊ฐ€๋ฅผ ๋ช…๋ นํ•˜๋ฉด ์–ด๋–ค ์ผ์ด ์ผ์–ด๋‚˜์•ผ ํ•œ๋‹ค๋Š” ๊ณต์‹์ ์ธ ์ง„์ˆ ์ž…๋‹ˆ๋‹ค.
05:27
It sounds very strong, but itย  also sounds extremely official.
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๋งค์šฐ ๊ฐ•ํ•˜๊ฒŒ ๋“ค๋ฆฌ์ง€๋งŒ ๋งค์šฐ ๊ณต์‹์ ์ธ ๊ฒƒ์ฒ˜๋Ÿผ ๋“ค๋ฆฝ๋‹ˆ๋‹ค.
05:33
I usually hear this in the context of governmentย  agencies decreeing certain rules or regulations.
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์ €๋Š” ์ฃผ๋กœ ์ •๋ถ€ ๊ธฐ๊ด€์ด ํŠน์ • ๊ทœ์น™์ด๋‚˜ ๊ทœ์ •์„ ๊ณตํฌํ•˜๋Š” ์ƒํ™ฉ์—์„œ ์ด๋Ÿฐ ๋ง์„ ๋“ฃ์Šต๋‹ˆ๋‹ค.
05:41
But here Elon Musk is the boss of aย  company, so he has the ability to decree.
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ํ•˜์ง€๋งŒ ์—ฌ๊ธฐ์—์„œ๋Š” Elon Musk๊ฐ€ ํšŒ์‚ฌ์˜ ์‚ฌ์žฅ์ด๋ฏ€๋กœ ๋ฒ•๋ น์„ ๋‚ด๋ฆด ์ˆ˜ ์žˆ๋Š” ๋Šฅ๋ ฅ์ด ์žˆ์Šต๋‹ˆ๋‹ค.
05:50
Now, as another example, my companyย  decreed that we have to work on Saturday.
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์ด์ œ ๋˜ ๋‹ค๋ฅธ ์˜ˆ๋กœ, ์šฐ๋ฆฌ ํšŒ์‚ฌ์—์„œ๋Š” ํ† ์š”์ผ์—๋„ ์ผํ•ด์•ผ ํ•œ๋‹ค๊ณ  ๊ทœ์ •ํ–ˆ์Šต๋‹ˆ๋‹ค.
05:57
So your company officiallyย  said that this must happen.
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๊ทธ๋ž˜์„œ ๊ท€ํ•˜์˜ ํšŒ์‚ฌ์—์„œ๋Š” ์ด๋Ÿฌํ•œ ์ผ์ด ๋ฐ˜๋“œ์‹œ ์ผ์–ด๋‚˜์•ผ ํ•œ๋‹ค๊ณ  ๊ณต์‹์ ์œผ๋กœ ๋ฐํ˜”์Šต๋‹ˆ๋‹ค.
06:02
You must work on Saturday.
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ํ† ์š”์ผ์—๋„ ์ผํ•ด์•ผ ํ•ฉ๋‹ˆ๋‹ค.
06:05
On Sunday, Elon Musk decreed that Twitter'sย  product name would be changed to X.
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์ผ์š”์ผ์— Elon Musk๋Š” Twitter์˜ ์ œํ’ˆ ์ด๋ฆ„์„ X๋กœ ๋ณ€๊ฒฝํ•˜๊ฒ ๋‹ค๊ณ  ์„ ์–ธํ–ˆ์Šต๋‹ˆ๋‹ค.
06:11
So now if you go on Twitter, it's notย  called Twitter anymore, it's called X.
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๊ทธ๋ž˜์„œ ์ด์ œ Twitter์— ์ ‘์†ํ•˜๋ฉด ๋” ์ด์ƒ Twitter๋ผ๊ณ  ๋ถ€๋ฅด์ง€ ์•Š๊ณ  X๋ผ๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
06:17
Actually, I wonder what the website is.
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์‚ฌ์‹ค ๊ทธ ์›น์‚ฌ์ดํŠธ๊ฐ€ ๋ฌด์—‡์ธ์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค.
06:19
Is it www.x.com?
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www.x.com์ธ๊ฐ€์š”?
06:22
I don't know.
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๋ชจ๋ฅด๊ฒ ์Šต๋‹ˆ๋‹ค. ์ด ์ผ์ด ๋ฐœ์ƒํ•œ ์ดํ›„๋กœ
06:24
Let me know in the comments because I haven'tย  tried to go on Twitter since this has happened.
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์ €๋Š” ํŠธ์œ„ํ„ฐ์— ์ ‘์†์„ ์‹œ๋„ํ•˜์ง€ ์•Š์•˜์œผ๋ฏ€๋กœ ๋Œ“๊ธ€๋กœ ์•Œ๋ ค์ฃผ์„ธ์š” .
06:29
So I wonder what the URL is.
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๊ทธ๋ž˜์„œ URL์ด ๋ฌด์—‡์ธ์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค.
06:32
The website is OK.
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์›น์‚ฌ์ดํŠธ๋Š” ๊ดœ์ฐฎ์Šต๋‹ˆ๋‹ค.
06:34
Would be changed to X and thatย  he is getting rid of the bird.
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X๋กœ ๋ณ€๊ฒฝ๋˜๋ฉฐ ๊ทธ๋Š” ์ƒˆ๋ฅผ ์ œ๊ฑฐํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
06:39
Oh no, the famous Twitter bird.
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์•„๋‡จ, ๊ทธ ์œ ๋ช…ํ•œ ํŠธ์œ„ํ„ฐ ์ƒˆ์š”.
06:41
I like this bird.
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๋‚˜๋Š” ์ด ์ƒˆ๋ฅผ ์ข‹์•„ํ•œ๋‹ค.
06:43
It's cute.
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๊ท€์—ฝ๋‹ค.
06:44
Oh well, he's getting rid of it.
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์•„ ๊ธ€์Ž„, ๊ทธ๋Š” ๊ทธ๊ฒƒ์„ ์—†์• ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
06:47
When you get rid of something, itย  means that you permanently remove it.
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๋ฌด์–ธ๊ฐ€๋ฅผ ์ œ๊ฑฐํ•œ๋‹ค๋Š” ๊ฒƒ์€ ํ•ด๋‹น ํ•ญ๋ชฉ์„ ์˜๊ตฌ์ ์œผ๋กœ ์ œ๊ฑฐํ•œ๋‹ค๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค.
06:55
So you can get rid of items from your home, itemsย  you don't need anymore or don't want anymore,ย ย 
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๋”ฐ๋ผ์„œ ์ง‘์—์„œ ๋” ์ด์ƒ ํ•„์š”ํ•˜์ง€ ์•Š๊ฑฐ๋‚˜ ๋” ์ด์ƒ ์›ํ•˜์ง€ ์•Š๋Š” ํ•ญ๋ชฉ์„ ์ œ๊ฑฐ
07:03
and you permanently removeย  those items from your home.
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ํ•˜๊ณ  ํ•ด๋‹น ํ•ญ๋ชฉ์„ ์ง‘์—์„œ ์˜๊ตฌ์ ์œผ๋กœ ์ œ๊ฑฐํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
07:07
A lot of times they will go into theย  garbage, but they could also be givenย ย 
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๋งŽ์€ ๊ฒฝ์šฐ ์“ฐ๋ ˆ๊ธฐํ†ต์— ๋“ค์–ด๊ฐ€ ์ง€๋งŒ
07:13
to someone else or sold or donated soย  it doesn't have to go in the garbage.
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๋‹ค๋ฅธ ์‚ฌ๋žŒ์—๊ฒŒ ์ฃผ๊ฑฐ๋‚˜ ํŒ”๊ฑฐ๋‚˜ ๊ธฐ๋ถ€ํ•  ์ˆ˜๋„ ์žˆ์œผ๋ฏ€๋กœ ์“ฐ๋ ˆ๊ธฐํ†ต์— ๋ฒ„๋ฆด ํ•„์š”๊ฐ€ ์—†์Šต๋‹ˆ๋‹ค.
07:18
But a lot of times it does.
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ํ•˜์ง€๋งŒ ๊ทธ๋Ÿด ๋•Œ๊ฐ€ ๋งŽ์Šต๋‹ˆ๋‹ค.
07:23
So he's getting rid of the bird now.
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๊ทธ๋ž˜์„œ ๊ทธ๋Š” ์ง€๊ธˆ ์ƒˆ๋ฅผ ์ œ๊ฑฐํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
07:26
Notice that the action isย  in the present continuous.
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๋™์ž‘์ด ํ˜„์žฌ์ง„ํ–‰ํ˜•์ด๋ผ๋Š” ์ ์— ์œ ์˜ํ•˜์„ธ์š” .
07:29
He's getting rid of the bird,ย  which means he's doing it now,ย ย 
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๊ทธ๋Š” ์ƒˆ๋ฅผ ์ œ๊ฑฐํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๊ทธ๊ฐ€ ์ง€๊ธˆ ๊ทธ๊ฒƒ์„ ํ•˜๊ณ  ์žˆ๋‹ค๋Š” ๊ฒƒ์„ ์˜๋ฏธํ•˜๋ฉฐ,
07:34
which also means it's not a completed action.
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๋˜ํ•œ ์™„๋ฃŒ๋œ ์ž‘์—…์ด ์•„๋‹ˆ๋ผ๋Š” ๊ฒƒ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
07:37
So maybe if you go on to Twitterย  or X www.x.com you will see theย ย 
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๋”ฐ๋ผ์„œ Twitter ๋‚˜ X www.x.com์— ์ ‘์†ํ•˜๋ฉด
07:45
bird still because he's getting rid of it.
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์ƒˆ๊ฐ€ ์ œ๊ฑฐ๋˜๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์— ๊ฐ€๋งŒํžˆ ์žˆ๋Š” ๊ฒƒ์„ ๋ณผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
07:48
It's in the present continuous in the past simpleย ย 
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๋‹จ์ˆœ ๊ณผ๊ฑฐ ์‹œ์ œ์˜ ํ˜„์žฌ์ง„ํ–‰ํ˜•
07:51
it would be he got rid of theย  bird, He got rid of the bird.
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it would be he got rider of the Bird, He got rider of the Bird.
07:57
That would be a completed action.
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๊ทธ๊ฒƒ์€ ์™„๋ฃŒ๋œ ํ–‰๋™์ด ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
08:00
He got rid of the bird.
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๊ทธ๋Š” ์ƒˆ๋ฅผ ์ œ๊ฑฐํ–ˆ์Šต๋‹ˆ๋‹ค.
08:05
OK, the poor bird.
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์ข‹์•„, ๋ถˆ์Œํ•œ ์ƒˆ.
08:07
Let's continue.
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๊ณ„์†ํ•ฉ์‹œ๋‹ค.
08:08
The bird logo.
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์ƒˆ ๋กœ๊ณ .
08:09
The bird logo, and all theย  associated words, including tweet.
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์ƒˆ ๋กœ๊ณ  ๋ฐ ํŠธ์œ—์„ ํฌํ•จํ•œ ๋ชจ๋“  ๊ด€๋ จ ๋‹จ์–ด.
08:15
This is what the article mentioned at theย  beginning, where you can use tweet as a verb.
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๊ธ€์˜ ์ฒ˜์Œ์— ์–ธ๊ธ‰ํ•œ ๋‚ด์šฉ์ธ๋ฐ , tweet์„ ๋™์‚ฌ๋กœ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋Š” ๋ถ€๋ถ„์ž…๋‹ˆ๋‹ค.
08:22
I tweeted what I did last night.
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๋‚˜๋Š” ์–ด์ ฏ๋ฐค์— ๋‚ด๊ฐ€ ํ•œ ์ผ์„ ํŠธ์œ—ํ–ˆ๋‹ค.
08:26
I tweeted my holiday photos.
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๋‚˜๋Š” ๋‚ด ํœด๊ฐ€ ์‚ฌ์ง„์„ ํŠธ์œ—ํ–ˆ๋‹ค.
08:28
Whatever you might tweet,ย ย 
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๋‹น์‹ ์ด ๋ฌด์—‡์„ ํŠธ์œ—ํ•˜๋“ 
08:32
Musk's move wiped out anywhere betweenย  4 billion and $20 billion in value.
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๋จธ์Šคํฌ์˜ ์›€์ง์ž„์œผ๋กœ ์ธํ•ด ๊ฐ€์น˜๊ฐ€ 40์–ต ๋‹ฌ๋Ÿฌ์—์„œ 200์–ต ๋‹ฌ๋Ÿฌ ์‚ฌ์ด๋กœ ์‚ฌ๋ผ์กŒ์Šต๋‹ˆ๋‹ค.
08:40
Now notice I read this 4 billion and $20 billion.
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์ด์ œ ์ œ๊ฐ€ ์ด 40์–ต ๋‹ฌ๋Ÿฌ์™€ 200์–ต ๋‹ฌ๋Ÿฌ๋ฅผ ์ฝ์—ˆ๋‹ค๋Š” ์ ์— ์ฃผ๋ชฉํ•˜์„ธ์š”. ๊ฐ๊ฐ
08:46
I could absolutely read dollars forย  each one, but it's not required.
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์˜ ๊ธˆ์•ก์„ ์ฝ์„ ์ˆ˜๋Š” ์žˆ์ง€๋งŒ ํ•„์ˆ˜๋Š” ์•„๋‹™๋‹ˆ๋‹ค.
08:52
You can just use $1.00 verbally.
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$1.00๋ฅผ ๊ตฌ๋‘๋กœ ์‚ฌ์šฉํ•˜์‹œ๋ฉด ๋ฉ๋‹ˆ๋‹ค.
08:56
But notice you do you verbally say dollarsย  after the amount and the the denomination.
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ํ•˜์ง€๋งŒ ๊ธˆ์•ก๊ณผ ์•ก๋ฉด๊ฐ€ ๋’ค์— ๋‹ฌ๋Ÿฌ๋ฅผ ๊ตฌ๋‘๋กœ ๋งํ•˜๋Š”์ง€ ํ™•์ธํ•˜์„ธ์š”.
09:06
So 100 million billion, that's the denomination.
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๊ทธ๋Ÿฌ๋‹ˆ๊นŒ 1์–ต 1000์–ต, ๊ทธ๊ฒƒ์ด ์•ก๋ฉด๊ฐ€์ž…๋‹ˆ๋‹ค.
09:12
$20 billion.
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200์–ต ๋‹ฌ๋Ÿฌ.
09:15
That's how you say it orally.
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์ž…์œผ๋กœ ๋งํ•˜๋ฉด ๊ทธ๋ ‡์ฃ .
09:16
And notice billion.
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๊ทธ๋ฆฌ๊ณ  10์–ต์„ ์ฃผ๋ชฉํ•˜์„ธ์š”.
09:18
There is no S but dollars.
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S๋Š” ์—†์ง€๋งŒ ๋‹ฌ๋Ÿฌ๋Š” ์—†์Šต๋‹ˆ๋‹ค.
09:21
This is where you verbally say Sย  with in plural, dollars, dollars.
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์—ฌ๊ธฐ์—์„œ S๋ฅผ ๋ณต์ˆ˜ํ˜•, ๋‹ฌ๋Ÿฌ, ๋‹ฌ๋Ÿฌ๋กœ ๊ตฌ๋‘๋กœ ๋งํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
09:28
That's how you say it.
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๊ทธ๋ ‡๊ฒŒ ๋ง์”€ํ•˜์‹œ๋„ค์š”.
09:29
Orally OK.
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๊ตฌ๋‘๋กœ๋Š” ๊ดœ์ฐฎ์Šต๋‹ˆ๋‹ค.
09:32
His move.
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๊ทธ์˜ ์›€์ง์ž„.
09:33
His strategic move, His move.
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๊ทธ์˜ ์ „๋žต์  ์›€์ง์ž„, ๊ทธ์˜ ์›€์ง์ž„.
09:35
This is simply saying what he's planning to do.
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์ด๊ฒƒ์€ ๋‹จ์ˆœํžˆ ๊ทธ๊ฐ€ ๋ฌด์—‡์„ ํ•  ๊ณ„ํš์ธ์ง€๋ฅผ ๋งํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
09:39
Musk's move, wiped out, wipe out.
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๋จธ์Šคํฌ์˜ ์›€์ง์ž„, ์ „๋ฉธ, ์ „๋ฉธ.
09:43
This means to eliminate.
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์—†์• ๋‹ค๋ผ๋Š” ๋œป์ž…๋‹ˆ๋‹ค.
09:45
But it has the the feelingย  like it happened quickly.
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๊ทธ๋Ÿฐ๋ฐ ๋นจ๋ฆฌ ์ผ์–ด๋‚œ ๊ฒƒ ๊ฐ™์€ ๋Š๋‚Œ์ด ๋“ ๋‹ค.
09:51
Oh, they wiped it out, theyย  eliminated it, they got rid of it.
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์•„, ๊ทธ๋“ค์€ ๊ทธ๊ฒƒ์„ ์—†์• ๋ฒ„๋ ธ์–ด์š”, ์—†์• ๋ฒ„๋ ธ์–ด์š”, ์—†์• ๋ฒ„๋ ธ์–ด์š”.
09:58
And it happened quite quickly or dramatically.
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๊ทธ๋ฆฌ๊ณ  ๊ทธ๊ฒƒ์€ ๋งค์šฐ ๋น ๋ฅด๊ฒŒ ๋˜๋Š” ๊ทน์ ์œผ๋กœ ์ผ์–ด๋‚ฌ์Šต๋‹ˆ๋‹ค.
10:02
So his move wiped out anywhereย  between 4 billion and $20 billionย ย 
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๋”ฐ๋ผ์„œ ๋ถ„์„๊ฐ€์™€ ๋ธŒ๋žœ๋“œ ๋Œ€ํ–‰์‚ฌ์— ๋”ฐ๋ฅด๋ฉด ๊ทธ์˜ ์›€์ง์ž„์œผ๋กœ ์ธํ•ด ๊ฐ€์น˜๊ฐ€ 40์–ต~200์–ต ๋‹ฌ๋Ÿฌ์— ๋‹ฌํ–ˆ์Šต๋‹ˆ๋‹ค
10:07
in value according to analysts and brand agencies.
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.
10:14
It took 15 plus years.
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15๋…„ ์ด์ƒ์ด ๊ฑธ๋ ธ์Šต๋‹ˆ๋‹ค.
10:17
When you see this 15 plus, it canย  be written as plus as an actualย ย 
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์ด 15 ํ”Œ๋Ÿฌ์Šค๋ฅผ ๋ณด๋ฉด ์‹ค์ œ
10:24
word or you can use the plus symbolย  symbol and you can say 15 plus years.
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๋‹จ์–ด๋กœ ํ”Œ๋Ÿฌ์Šค๋ผ๊ณ  ์“ฐ๊ฑฐ๋‚˜ ํ”Œ๋Ÿฌ์Šค ๊ธฐํ˜ธ๋ฅผ ์‚ฌ์šฉํ•˜์—ฌ 15 ํ”Œ๋Ÿฌ์Šค ์—ฐ์ด๋ผ๊ณ  ๋งํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
10:31
So in this case, if you use theย  symbol, you don't have a dash,ย ย 
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๋”ฐ๋ผ์„œ ์ด ๊ฒฝ์šฐ ๊ธฐํ˜ธ๋ฅผ ์‚ฌ์šฉํ•˜๋ฉด ๋Œ€์‹œ๊ฐ€ ์—†์œผ๋ฉฐ
10:37
it would just be 15 plus becauseย  technically the dash looks like a -.
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๊ธฐ์ˆ ์ ์œผ๋กœ ๋Œ€์‹œ๊ฐ€ -์ฒ˜๋Ÿผ ๋ณด์ด๊ธฐ ๋•Œ๋ฌธ์— 15 ๋”ํ•˜๊ธฐ๋งŒ ๋ฉ๋‹ˆ๋‹ค.
10:43
So you that would be very confusing.
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๊ทธ๋ž˜์„œ ๋‹น์‹ ์€ ๋งค์šฐ ํ˜ผ๋ž€์Šค๋Ÿฌ์šธ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
10:45
15 plus years, four of as they have it here,ย ย 
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15๋…„ ์ด์ƒ, ์—ฌ๊ธฐ์— ์žˆ๋Š” 4๋…„,
10:50
15 dash plus it took 15 plus years andย  of course that means more than 15 years.
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15 ๋Œ€์‹œ์— 15๋…„ ์ด์ƒ์ด ๊ฑธ๋ ธ์œผ๋ฉฐ ๋ฌผ๋ก  ์ด๋Š” 15๋…„ ์ด์ƒ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
10:59
So when you say 15 plus, maybe it's 16 or 17.
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๋”ฐ๋ผ์„œ 15 ๋”ํ•˜๊ธฐ๋ผ๊ณ  ํ•˜๋ฉด 16์ด๋‚˜ 17์ผ ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
11:04
But because we generally like toย  talk in numbers of zero and five,ย ย 
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ํ•˜์ง€๋งŒ ์šฐ๋ฆฌ๋Š” ์ผ๋ฐ˜์ ์œผ๋กœ 0๊ณผ 5์˜ ์ˆซ์ž๋กœ ์ด์•ผ๊ธฐํ•˜๋Š” ๊ฒƒ์„ ์ข‹์•„ํ•˜๊ธฐ ๋•Œ๋ฌธ์— 16
11:10
it sounds better to say 15 plus rather than 16.
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๋ณด๋‹ค๋Š” 15 ๋”ํ•˜๊ธฐ๋ผ๊ณ  ๋งํ•˜๋Š” ๊ฒƒ์ด ๋” ๋“ฃ๊ธฐ ์ข‹์Šต๋‹ˆ๋‹ค.
11:14
And you see this a lot on resumes orย  people talking about their experience.
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๊ทธ๋ฆฌ๊ณ  ์ด๋ ฅ์„œ๋‚˜ ์‚ฌ๋žŒ๋“ค์ด ์ด์•ผ๊ธฐํ•˜๋Š” ๊ณณ์—์„œ ์ด ๋‚ด์šฉ์„ ๋งŽ์ด ๋ณผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋“ค์˜ ๊ฒฝํ—˜. ์˜ˆ๋ฅผ ๋“ค์–ด
11:20
I have 15 plus years of experienceย  teaching English for example.
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์ €๋Š” 15๋…„ ์ด์ƒ ์˜์–ด๋ฅผ ๊ฐ€๋ฅด์นœ ๊ฒฝํ—˜์ด ์žˆ์Šต๋‹ˆ๋‹ค. ์ „ ์„ธ๊ณ„์ ์œผ๋กœ ๊ทธ๋งŒํผ์˜ ์ง€๋ถ„์„
11:27
It took 15 plus years to earnย  that much equity worldwide.
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ํ™•๋ณดํ•˜๋Š” ๋ฐ 15๋…„ ์ด์ƒ์ด ๊ฑธ๋ ธ์Šต๋‹ˆ๋‹ค .
11:33
The equity is referring to theย  value, the company's value,ย ย 
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์ž์‚ฐ์€ ๊ฐ€์น˜, ํšŒ์‚ฌ์˜ ๊ฐ€์น˜๋ฅผ ์˜๋ฏธํ•˜๋ฉฐ
11:38
and this is just the equity that they wiped outย  that they eliminated by turning Twitter into X.
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์ด๋Š” ํŠธ์œ„ํ„ฐ๋ฅผ X๋กœ ์ „ํ™˜ํ•˜์—ฌ ์ œ๊ฑฐํ•œ ์ž์‚ฐ์ผ ๋ฟ์ž…๋‹ˆ๋‹ค.
11:50
The company is obviously worth more thanย  that if if the move wiped this much out.
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์ด๋™์œผ๋กœ ์ด ์ •๋„๊ฐ€ ์‚ฌ๋ผ์กŒ๋‹ค๋ฉด ํšŒ์‚ฌ์˜ ๊ฐ€์น˜๋Š” ๋ถ„๋ช…ํžˆ ๊ทธ๋ณด๋‹ค ๋” ํด ๊ฒƒ์ž…๋‹ˆ๋‹ค.
11:57
So the equity is how much it is worth and it tookย  15 plus years to earn that much equity worldwide.
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๋”ฐ๋ผ์„œ ์ž๊ธฐ์ž๋ณธ์€ ๊ทธ ๊ฐ€์น˜๊ฐ€ ์–ผ๋งˆ์ธ์ง€๋ฅผ ๋‚˜ํƒ€๋‚ด๋ฉฐ ์ „ ์„ธ๊ณ„์ ์œผ๋กœ ๊ทธ ์ •๋„์˜ ์ž๊ธฐ์ž๋ณธ์„ ์–ป๋Š” ๋ฐ 15๋…„ ์ด์ƒ์ด ๊ฑธ๋ ธ์Šต๋‹ˆ๋‹ค.
12:05
So losing Twitter as a brand nameย  is a significant financial hit.
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๋”ฐ๋ผ์„œ ๋ธŒ๋žœ๋“œ ์ด๋ฆ„์œผ๋กœ์„œ์˜ Twitter๋ฅผ ์žƒ๋Š” ๊ฒƒ์€ ์žฌ์ •์ ์œผ๋กœ ํฐ ํƒ€๊ฒฉ์ž…๋‹ˆ๋‹ค.
12:11
In this case, the word hit means loss loss.
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์ด ๊ฒฝ์šฐ ํžˆํŠธ๋ผ๋Š” ๋‹จ์–ด๋Š” ์†์‹ค ์†์‹ค์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
12:18
So you could say we took a hit during COVID.
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๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ์ฝ”๋กœ๋‚˜19 ๊ธฐ๊ฐ„ ๋™์•ˆ ํƒ€๊ฒฉ์„ ์ž…์—ˆ๋‹ค๊ณ  ๋งํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
12:25
This means you had a financial loss duringย  COVID, especially in the context of a business,ย ย 
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์ด๋Š” ๊ท€ํ•˜๊ฐ€ ์ฝ”๋กœ๋‚˜19 ๊ธฐ๊ฐ„ ๋™์•ˆ ๊ธˆ์ „์  ์†์‹ค์„ ์ž…์—ˆ์Œ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค . ํŠนํžˆ ์‚ฌ์—…์˜ ๋งฅ๋ฝ์—์„œ,
12:34
in a context of a business, we thisย  means my business, our business.
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์‚ฌ์—…์˜ ๋งฅ๋ฝ์—์„œ ์ด๋Š” ๋‚ด ์‚ฌ์—…, ์šฐ๋ฆฌ์˜ ์‚ฌ์—…์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
12:39
So our company, our businessย  took a hit during COVID.
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๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ ํšŒ์‚ฌ, ์šฐ๋ฆฌ ์‚ฌ์—…์€ ์ฝ”๋กœ๋‚˜19 ๊ธฐ๊ฐ„ ๋™์•ˆ ํƒ€๊ฒฉ์„ ์ž…์—ˆ์Šต๋‹ˆ๋‹ค.
12:44
That means financially, youย  can use this in an everydayย ย 
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์ฆ‰, ์žฌ์ •์ ์œผ๋กœ ํšŒ์‚ฌ๊ฐ€ ์—†์–ด๋„ ์ผ์ƒ์ ์ธ ์ƒํ™ฉ์—์„œ ์ด ๊ธฐ๋Šฅ์„ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค
12:48
context if you don't have a company as well.
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.
12:52
You might say we sold our home, but we took a hit.
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์šฐ๋ฆฌ๊ฐ€ ์ง‘์„ ํŒ”์•˜๋‹ค๊ณ  ๋งํ•  ์ˆ˜๋„ ์žˆ๊ฒ ์ง€๋งŒ, ์šฐ๋ฆฌ๋Š” ํƒ€๊ฒฉ์„ ์ž…์—ˆ์Šต๋‹ˆ๋‹ค.
12:59
We took a hit, which means you lostย  financially on the sale of your home.
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์šฐ๋ฆฌ๋Š” ํƒ€๊ฒฉ์„ ์ž…์—ˆ์Šต๋‹ˆ๋‹ค. ์ด๋Š” ๊ท€ํ•˜๊ฐ€ ์ฃผํƒ ํŒ๋งค๋กœ ์ธํ•ด ์žฌ์ •์  ์†์‹ค์„ ์ž…์—ˆ์Œ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค .
13:05
So you didn't make as much money as youย  could have made if you had sold it atย ย 
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๋”ฐ๋ผ์„œ ๋‹ค๋ฅธ ์‹œ๊ธฐ์— ์ง‘์„ ํŒ”์•˜๋”๋ผ๋ฉด ๋ฒŒ ์ˆ˜ ์žˆ์—ˆ๋˜ ๊ฒƒ๋งŒํผ ๋งŽ์€ ๋ˆ์„ ๋ฒŒ์ง€ ๋ชปํ–ˆ์Šต๋‹ˆ๋‹ค. ์˜ˆ๋ฅผ ๋“ค์–ด,
13:12
a different time, for example, oh,ย  we sold our home, but we took a hit.
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์•„, ์šฐ๋ฆฌ ์ง‘์„ ํŒ”์•˜๋Š”๋ฐ ํƒ€๊ฒฉ์„ ์ž…์—ˆ์Šต๋‹ˆ๋‹ค.
13:15
We took a hit.
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์šฐ๋ฆฌ๋Š” ํžˆํŠธ๋ฅผ ์ณค๋‹ค. ๋ธŒ๋žœ๋“œ ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜ ๋จธ์Šคํฌ(Brand Communication Musk)์˜ ์ด์‚ฌ์ธ ์Šคํ‹ฐ๋ธŒ ์ˆ˜์‹œ(Steve Susi)๋Š”
13:17
OK, so losing Twitter as a brand name is aย  significant financial hit, said Steve Susi,ย ย 
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ํŠธ์œ„ํ„ฐ๋ฅผ ๋ธŒ๋žœ๋“œ ์ด๋ฆ„์œผ๋กœ ์žƒ๋Š” ๊ฒƒ์€ ์‹ฌ๊ฐํ•œ ์žฌ์ •์  ํƒ€๊ฒฉ์ด๋ผ๊ณ  ๋งํ–ˆ์Šต๋‹ˆ๋‹ค. ๋จธ์Šคํฌ ๋จธ์Šคํฌ์˜
13:25
director of Brand Communication Musk, whoseย  company has already declined significantlyย ย 
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ํšŒ์‚ฌ๋Š” ์ง€๋‚œ
13:34
in value since he purchased it forย  44 billion in October, $44 billion.
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10์›” 440์–ต ๋‹ฌ๋Ÿฌ์— 440์–ต ๋‹ฌ๋Ÿฌ์— ์ธ์ˆ˜ํ•œ ์ดํ›„ ํšŒ์‚ฌ ๊ฐ€์น˜๊ฐ€ ์ด๋ฏธ ํฌ๊ฒŒ ํ•˜๋ฝํ–ˆ์Šต๋‹ˆ๋‹ค.
13:42
So this is how much he purchased it for.
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๊ทธ๋ž˜์„œ ๊ทธ๊ฐ€ ๊ทธ๊ฒƒ์„ ๊ตฌ์ž…ํ•œ ๊ธˆ์•ก์€ ๋‹ค์Œ๊ณผ ๊ฐ™์Šต๋‹ˆ๋‹ค.
13:45
And this one person is suggestingย  that he just lost almost half theย ย 
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๊ทธ๋ฆฌ๊ณ  ์ด ํ•œ ์‚ฌ๋žŒ์€
13:53
value of the company by turning Twitter into X.
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ํŠธ์œ„ํ„ฐ๋ฅผ X๋กœ ์ „ํ™˜ํ•˜์—ฌ ํšŒ์‚ฌ ๊ฐ€์น˜์˜ ๊ฑฐ์˜ ์ ˆ๋ฐ˜์„ ์žƒ์—ˆ๋‹ค๊ณ  ์ œ์•ˆํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
13:57
Of course, that is just this one person's opinion.
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๋ฌผ๋ก  ์ด๋Š” ์ด ํ•œ ์‚ฌ๋žŒ์˜ ์˜๊ฒฌ์ผ ๋ฟ์ž…๋‹ˆ๋‹ค.
14:02
It doesn't mean that this is factual.
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์ด๊ฒƒ์ด ์‚ฌ์‹ค์ด๋ผ๋Š” ๋œป์€ ์•„๋‹™๋‹ˆ๋‹ค.
14:04
It's simply his his opinion.
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๊ทธ๊ฒƒ์€ ๋‹จ์ง€ ๊ทธ ์‚ฌ๋žŒ์˜ ์˜๊ฒฌ์ผ ๋ฟ์ž…๋‹ˆ๋‹ค.
14:08
OK, so we purchased it for $44 billion.
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์ข‹์•„์š”, ๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ๊ทธ๊ฒƒ์„ 440์–ต ๋‹ฌ๋Ÿฌ์— ๊ตฌ์ž…ํ–ˆ์Šต๋‹ˆ๋‹ค.
14:11
Remember that S on dollars.
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S๋Š” ๋‹ฌ๋Ÿฌ๋ผ๋Š” ๊ฒƒ์„ ๊ธฐ์–ตํ•˜์„ธ์š”.
14:14
Dollars in October announcedย  the change on Saturday night.
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10์›” ๋‹ฌ๋Ÿฌ๋Š” ํ† ์š”์ผ ๋ฐค์— ๋ณ€๊ฒฝ ์‚ฌํ•ญ์„ ๋ฐœํ‘œํ–ˆ์Šต๋‹ˆ๋‹ค.
14:19
Now when you see this, here and then another,ย ย 
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์ด์ œ ์—ฌ๋Ÿฌ๋ถ„์ด ์ด๊ฒƒ์„ ๋ณผ ๋•Œ, ์—ฌ๊ธฐ ๋˜ ๋‹ค๋ฅธ,
14:25
here, what's happening is all of this is justย  additional information in the in the sentence.
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์—ฌ๊ธฐ์—์„œ ์ผ์–ด๋‚˜๋Š” ์ผ์€ ๋ชจ๋‘ ๋ฌธ์žฅ์˜ ์ถ”๊ฐ€ ์ •๋ณด์ผ ๋ฟ์ž…๋‹ˆ๋‹ค. ์ข€ ๋” ๋ช…ํ™•ํ•˜๊ฒŒ ํ•˜๊ธฐ ์œ„ํ•ด
14:32
Let me see if I can move this hereย ย 
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์ด ๋‚ด์šฉ์„ ์—ฌ๊ธฐ๋กœ ์˜ฎ๊ธธ ์ˆ˜ ์žˆ๋Š”์ง€ ์‚ดํŽด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค
14:35
just to make it a little more clear, becauseย  how you read this grammatically is here.
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. ๋ฌธ๋ฒ•์ ์œผ๋กœ ์ฝ๋Š” ๋ฐฉ๋ฒ•์ด ์—ฌ๊ธฐ์— ๋‚˜์™€ ์žˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
14:42
This announced is going toย  be conjugated with Musk.
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์ด๋Š” ๋ฐœํ‘œ๋œ ๋‚ด์šฉ์ด ๋จธ์Šคํฌ์™€ ๊ฒฐํ•ฉ๋  ์˜ˆ์ •์ž…๋‹ˆ๋‹ค.
14:46
Now, because it's in the past simple,ย ย 
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์ž, ๋‹จ์ˆœ ๊ณผ๊ฑฐํ˜•์ด๊ธฐ ๋•Œ๋ฌธ์— ์ฃผ์–ด๋งˆ๋‹ค
14:48
there isn't a different conjugation forย  different subjects, so that's pretty easy.
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๋‹ค๋ฅธ ํ™œ์šฉ๋ฒ•์ด ์—†์œผ๋ฏ€๋กœ ๊ฝค ์‰ฝ์Šต๋‹ˆ๋‹ค.
14:53
But if this were in the present simple,ย ย 
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ํ•˜์ง€๋งŒ ์ด๊ฒƒ์ด ๋‹จ์ˆœ ํ˜„์žฌ๋ผ๋ฉด ์—ฌ๊ธฐ์„œ ๋งˆ์ง€๋ง‰์œผ๋กœ ๋ณธ
14:55
you wouldn't conjugate it with whateverย  you last saw here, You would conjugateย ย 
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๊ฒƒ๊ณผ ๊ฒฐํ•ฉํ•˜์ง€ ์•Š์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค .
15:01
it with whatever came before the 1st Muskย  announced the change on Saturday night.
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์ฒซ ๋ฒˆ์งธ ๋จธ์Šคํฌ๊ฐ€ ํ† ์š”์ผ ๋ฐค์— ๋ณ€๊ฒฝ ์‚ฌํ•ญ์„ ๋ฐœํ‘œํ•˜๊ธฐ ์ „์— ๋‚˜์˜จ ๋ชจ๋“  ๊ฒƒ๊ณผ ๊ฒฐํ•ฉํ•˜๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
15:10
That right there is a complete sentence, andย  then everything in the commas gives additionalย ย 
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๋ฐ”๋กœ ์™„์ „ํ•œ ๋ฌธ์žฅ์ด ์žˆ๊ณ  ์‰ผํ‘œ ์•ˆ์˜ ๋ชจ๋“  ๋‚ด์šฉ์€ ์ถ”๊ฐ€
15:16
information, so information about when he boughtย  the company and how much it was worth at the time.
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์ •๋ณด๋ฅผ ์ œ๊ณตํ•˜๋ฏ€๋กœ ๊ทธ๊ฐ€ ํšŒ์‚ฌ๋ฅผ ์ธ์ˆ˜ํ•œ ์‹œ๊ธฐ ์™€ ๋‹น์‹œ ๊ฐ€์น˜๊ฐ€ ์–ผ๋งˆ๋‚˜ ๋˜์—ˆ๋Š”์ง€์— ๋Œ€ํ•œ ์ •๋ณด์ž…๋‹ˆ๋‹ค.
15:24
So that's a very important point toย  remember, especially when you're writingย ย 
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๋”ฐ๋ผ์„œ ํŠนํžˆ ๊ธ€์„ ์“ธ ๋•Œ ๊ธฐ์–ตํ•ด์•ผ ํ•  ๋งค์šฐ ์ค‘์š”ํ•œ ์‚ฌํ•ญ์ž…๋‹ˆ๋‹ค.
15:30
So Musk and then this wordย  is conjugated with Musk.
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So Musk์™€ ์ด ๋‹จ์–ด๋Š” Musk์™€ ๊ฒฐํ•ฉ๋ฉ๋‹ˆ๋‹ค.
15:36
Now here let's take a look at significantly,ย ย 
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์ด์ œ ์—ฌ๊ธฐ์—์„œ ์ƒ๋‹นํ•œ ๋ถ€๋ถ„์„ ์‚ดํŽด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
15:41
because they used it twice, significant financialย  hit here, this is being used as an adjective,ย ย 
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๊ทธ๋“ค์ด ๋‘ ๋ฒˆ ์‚ฌ์šฉํ–ˆ๊ธฐ ๋•Œ๋ฌธ์— ์—ฌ๊ธฐ์„œ๋Š” ์ƒ๋‹นํ•œ ์žฌ์ •์  ํžˆํŠธ๊ฐ€ ํ˜•์šฉ์‚ฌ๋กœ ์‚ฌ์šฉ๋˜๊ณ  ์žˆ์œผ๋ฉฐ,
15:48
a significant financial hit, andย  then significantly is an adverb.
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์ค‘์š”ํ•œ ์žฌ์ •์  ํƒ€๊ฒฉ์„ ๋ฐ›๊ณ ย ์ค‘์š”ํ•˜๊ฒŒ ๋ถ€์‚ฌ ์ž…๋‹ˆ๋‹ค.
15:54
Significant, significantly are both moreย  formal, advanced ways of saying a big or a lot.
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Significant๋Š” ํฌ๊ฒŒ ๋˜๋Š” ๋งŽ์ด ๋งํ•˜๋Š” ์ข€ ๋” ํ˜•์‹์ ์ด๊ณ  ๊ณ ๊ธ‰ํ™”๋œ ๋ฐฉ์‹์ž…๋‹ˆ๋‹ค.
16:05
So I have significant experience.
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๊ทธ๋ž˜์„œ ์ €๋Š” ์ƒ๋‹นํ•œ ๊ฒฝํ—˜์„ ๊ฐ–๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
16:09
I have a lot of experience.
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๋‚˜๋Š” ๋งŽ์€ ๊ฒฝํ—˜์„ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
16:13
Twitter took a significant financial hit.
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ํŠธ์œ„ํ„ฐ๋Š” ์‹ฌ๊ฐํ•œ ์žฌ์ •์  ํƒ€๊ฒฉ์„ ์ž…์—ˆ์Šต๋‹ˆ๋‹ค.
16:17
Twitter took a big financial hit.
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ํŠธ์œ„ํ„ฐ๋Š” ์žฌ์ •์ ์œผ๋กœ ํฐ ํƒ€๊ฒฉ์„ ์ž…์—ˆ์Šต๋‹ˆ๋‹ค.
16:20
So it can mean big in quantity or a lotย  depending on how it's used in context.
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๋”ฐ๋ผ์„œ ๋ฌธ๋งฅ์—์„œ ์–ด๋–ป๊ฒŒ ์‚ฌ์šฉ๋˜๋Š”์ง€์— ๋”ฐ๋ผ ์–‘์ด ๋งŽ๊ฑฐ๋‚˜ ๋งŽ์Œ์„ ์˜๋ฏธํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค .
16:27
But it is a more advanced way.
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ํ•˜์ง€๋งŒ ์ด๋Š” ์ข€ ๋” ์ง„๋ณด๋œ ๋ฐฉ์‹์ด๋‹ค.
16:29
If I were in a job interview, I wouldย  not say I have a lot of experience.
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์ œ๊ฐ€ ๋ฉด์ ‘์„ ๋ดค๋‹ค๋ฉด ๊ฒฝํ—˜์ด ๋งŽ๋‹ค๊ณ ๋Š” ๋งํ•  ์ˆ˜ ์—†์—ˆ์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
16:35
I would say I have significantย  experience because that soundsย ย 
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16:39
a lot more professional than saying a lot.
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๋งŽ์€ ๋ง์„ ํ•˜๋Š” ๊ฒƒ๋ณด๋‹ค ํ›จ์”ฌ ์ „๋ฌธ์ ์œผ๋กœ ๋“ค๋ฆฌ๊ธฐ ๋•Œ๋ฌธ์— ์ƒ๋‹นํ•œ ๊ฒฝํ—˜์ด ์žˆ๋‹ค๊ณ  ๋งํ•˜๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค.
16:43
I have a lot of experience.
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๋‚˜๋Š” ๋งŽ์€ ๊ฒฝํ—˜์„ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
16:46
But when I'm communicating withย  my friends, I would absolutelyย ย 
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ํ•˜์ง€๋งŒ ์นœ๊ตฌ๋“ค๊ณผ ๋Œ€ํ™”ํ•  ๋•Œ๋Š”
16:50
use a lot because significant sounds tooย  formal for communication with my friends.
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์ค‘์š”ํ•œ ์†Œ๋ฆฌ๊ฐ€ ์นœ๊ตฌ๋“ค๊ณผ ๋Œ€ํ™”ํ•˜๊ธฐ์—๋Š” ๋„ˆ๋ฌด ํ˜•์‹์ ์ด๊ธฐ ๋•Œ๋ฌธ์— ๋ฐ˜๋“œ์‹œ ๋งŽ์ด ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.
16:57
So I have a lot of experience.
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๊ทธ๋ž˜์„œ ๊ฒฝํ—˜์ด ๋งŽ์•„์š”.
16:59
This means I have significant experience.
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์ด๋Š” ๋‚ด๊ฐ€ ์ƒ๋‹นํ•œ ๊ฒฝํ—˜์„ ๊ฐ€์ง€๊ณ  ์žˆ๋‹ค๋Š” ๊ฒƒ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
17:05
OK, let's continue by Mondayย  morning, a new black X logo.
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์ข‹์Šต๋‹ˆ๋‹ค. ์›”์š”์ผ ์•„์นจ๊นŒ์ง€ ๊ณ„์†ํ•ด์„œ ์ƒˆ๋กœ์šด ๊ฒ€์ •์ƒ‰ X ๋กœ๊ณ ๋ฅผ ๋งŒ๋“ค์–ด ๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
17:13
So remember, that's what we saw in the image here.
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๊ธฐ์–ตํ•˜์„ธ์š”, ๊ทธ๊ฒƒ์ด ์šฐ๋ฆฌ๊ฐ€ ์—ฌ๊ธฐ ์ด๋ฏธ์ง€์—์„œ ๋ณธ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
17:16
So if you log into Twitter now, oh look, I'm justย  noticing underneath he does have the urlx.com.
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์ด์ œ Twitter์— ๋กœ๊ทธ์ธํ•˜์‹œ๋ฉด ์•„ ๋ณด์„ธ์š”. ๊ทธ ๋ฐ‘์— urlx.com์ด ์žˆ๋‹ค๋Š” ๊ฑธ ์•Œ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
17:24
I just answered my own question.
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๋ฐฉ๊ธˆ ๋‚ด ์งˆ๋ฌธ์— ๋Œ€๋‹ตํ–ˆ์Šต๋‹ˆ๋‹ค.
17:26
OK, x.com, interesting.
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์ข‹์•„์š”, x.com, ํฅ๋ฏธ๋กญ๋„ค์š”.
17:28
So here, this is the new black X logo thatย  appeared on what was it on Monday morning.
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์—ฌ๊ธฐ ์›”์š”์ผ ์•„์นจ์— ๋‚˜ํƒ€๋‚œ ์ƒˆ๋กœ์šด ๊ฒ€์ •์ƒ‰ X ๋กœ๊ณ ๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค . ์ฃผ๋ง
17:38
A new black X logo designed by a fan overย  the weekend began to appear across the site.
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๋™์•ˆ ํŒฌ์ด ๋””์ž์ธํ•œ ์ƒˆ๋กœ์šด ๊ฒ€์ •์ƒ‰ X ๋กœ๊ณ ๊ฐ€ ์‚ฌ์ดํŠธ ์ „์ฒด์— ๋‚˜ํƒ€๋‚˜๊ธฐ ์‹œ์ž‘ํ–ˆ์Šต๋‹ˆ๋‹ค.
17:48
All right, new Chief Executiveย  Officer, So Chief Executive Officer.
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์ข‹์Šต๋‹ˆ๋‹ค, ์ƒˆ๋กœ์šด ์ตœ๊ณ  ๊ฒฝ์˜์ž(CEO), ๊ทธ๋Ÿฌ๋‹ˆ๊นŒ ์ตœ๊ณ ๊ฒฝ์˜์ž(CEO)์ž…๋‹ˆ๋‹ค.
17:55
This is the highest rankingย  position within a company.
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ํšŒ์‚ฌ ๋‚ด์—์„œ ๊ฐ€์žฅ ๋†’์€ ์ง์œ„์ž…๋‹ˆ๋‹ค.
17:59
Commonly use the short form CEO,ย ย 
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์ผ๋ฐ˜์ ์œผ๋กœ ์•ฝ์‹ CEO๋ฅผ ์‚ฌ์šฉํ•˜๋ฏ€๋กœ
18:04
so the abbreviation you take the 1stย  letter of each to form the abbreviation.
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์•ฝ์–ด๋Š” ๊ฐ๊ฐ์˜ ์ฒซ ๋ฒˆ์งธ ๊ธ€์ž๋ฅผ ๊ฐ€์ ธ์™€ ์•ฝ์–ด๋ฅผ ๋งŒ๋“ญ๋‹ˆ๋‹ค.
18:10
Chief Executive Officer, CEO, So new CEOย  Linda Yakarino outlined the company'sย ย 
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์ตœ๊ณ  ๊ฒฝ์˜์ž, CEO, So ์‹ ์ž„ CEO Linda Yakarino๋Š”
18:20
vision for acts to become a site for audio,ย  video, messaging, payments and banking.
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์˜ค๋””์˜ค, ๋น„๋””์˜ค, ๋ฉ”์‹œ์ง•, ๊ฒฐ์ œ ๋ฐ ๋ฑ…ํ‚น์„ ์œ„ํ•œ ์‚ฌ์ดํŠธ๊ฐ€ ๋˜๊ธฐ ์œ„ํ•œ ํšŒ์‚ฌ์˜ ๋น„์ „์„ ์„ค๋ช…ํ–ˆ์Šต๋‹ˆ๋‹ค.
18:29
So it looks like with this rebrand,ย  by turning Twitter into X, it appears,ย ย 
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๋”ฐ๋ผ์„œ ์ด๋ฒˆ ๋ฆฌ๋ธŒ๋žœ๋”ฉ์„ ํ†ตํ•ด Twitter๋ฅผ X๋กœ ์ „ํ™˜ํ•จ์œผ๋กœ์จ
18:36
based on what we're reading now, that Elonย  wants to also expand what the company does.
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ํ˜„์žฌ ์šฐ๋ฆฌ๊ฐ€ ์ฝ๊ณ  ์žˆ๋Š” ๋‚ด์šฉ์— ๋”ฐ๋ฅด๋ฉด Elon์€ ํšŒ์‚ฌ๊ฐ€ ํ•˜๋Š” ์ผ๋„ ํ™•์žฅํ•˜๊ณ  ์‹ถ์–ดํ•˜๋Š” ๊ฒƒ์œผ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค. ๊ฒฐ์ œ์™€ ๋ฑ…ํ‚น์ด ๊ฐ€๋Šฅํ•˜๋‹ค๋ฉด
18:44
And it won't just be a social media platformย  if you can do your payments and banking.
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๋‹จ์ˆœํ•œ ์†Œ์…œ ๋ฏธ๋””์–ด ํ”Œ๋žซํผ์ด ์•„๋‹ ๊ฒƒ์ž…๋‹ˆ๋‹ค .
18:51
This is interesting because did youย  know that Elon Musk started PayPal?
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Elon Musk๊ฐ€ PayPal์„ ์‹œ์ž‘ํ–ˆ๋‹ค๋Š” ์‚ฌ์‹ค์„ ์•Œ๊ณ  ๊ณ„์…จ๋‚˜์š”?
18:56
PayPal was his company.
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PayPal์€ ๊ทธ์˜ ํšŒ์‚ฌ์˜€์Šต๋‹ˆ๋‹ค.
18:57
He invented it.
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๊ทธ๋Š” ๊ทธ๊ฒƒ์„ ๋ฐœ๋ช…ํ–ˆ์Šต๋‹ˆ๋‹ค.
18:59
And PayPal is, of course, payments and banking.
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PayPal์€ ๋ฌผ๋ก  ๊ฒฐ์ œ ๋ฐ ๋ฑ…ํ‚น ์„œ๋น„์Šค์ž…๋‹ˆ๋‹ค.
19:01
So Elon Musk already has a lot of experienceย  in that area because he invented PayPal.
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๋”ฐ๋ผ์„œ Elon Musk๋Š” PayPal์„ ๋ฐœ๋ช…ํ–ˆ๊ธฐ ๋•Œ๋ฌธ์— ์ด๋ฏธ ํ•ด๋‹น ๋ถ„์•ผ์— ๋งŽ์€ ๊ฒฝํ—˜์„ ๊ฐ–๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
19:07
So I guess that makes sense that heย  wants to combine what he did withย ย 
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๊ทธ๋ž˜์„œ ๊ทธ๊ฐ€ PayPal ๋กœ ํ•œ ์ผ์„
19:12
PayPal into social media and have it as one site.
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์†Œ์…œ ๋ฏธ๋””์–ด์— ๊ฒฐํ•ฉํ•˜์—ฌ ํ•˜๋‚˜์˜ ์‚ฌ์ดํŠธ๋กœ ๊ฐ–๊ณ  ์‹ถ์–ดํ•œ๋‹ค๋Š” ๊ฒƒ์ด ํ•ฉ๋ฆฌ์ ์ด๋ผ๊ณ  ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.
19:19
All right, so that's interesting to know.
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์ข‹์•„์š”, ์•Œ์•„๋‘๋ฉด ํฅ๋ฏธ๋กญ๋„ค์š”.
19:22
Analysts and brand agencies callย  the products renaming a mistake.
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๋ถ„์„๊ฐ€์™€ ๋ธŒ๋žœ๋“œ ๋Œ€ํ–‰์‚ฌ๋Š” ์ œํ’ˆ ์ด๋ฆ„์„ ์‹ค์ˆ˜๋กœ ๋ฐ”๊พผ๋‹ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
19:27
So renaming, when you add RE in frontย  of a verb, it means to do it again.
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๋”ฐ๋ผ์„œ ์ด๋ฆ„์„ ๋ฐ”๊พธ๋Š” ๊ฒฝ์šฐ ๋™์‚ฌ ์•ž์— RE๋ฅผ ์ถ”๊ฐ€ํ•˜๋ฉด ๋‹ค์‹œ ํ•œ๋‹ค๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค.
19:35
So the verb is to name, to nameย  a company, to name a website.
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๋”ฐ๋ผ์„œ ๋™์‚ฌ๋Š” to name, to name a company, to name a website์ž…๋‹ˆ๋‹ค.
19:41
But so they first originally named itย  Twitter, and now they're renaming it.
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ํ•˜์ง€๋งŒ ์ฒ˜์Œ์—๋Š” ์ด๋ฆ„์„ Twitter๋กœ ์ง€์ •ํ–ˆ๊ณ  ์ง€๊ธˆ์€ ์ด๋ฆ„์„ ๋ฐ”๊พธ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
19:47
They're naming it again to X.
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๊ทธ๋“ค์€ ๋‹ค์‹œ X๋กœ ์ด๋ฆ„์„ ์ง“๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
19:52
Analysts and brand agencies callย  the products renaming a mistake.
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๋ถ„์„๊ฐ€์™€ ๋ธŒ๋žœ๋“œ ๋Œ€ํ–‰์‚ฌ๋Š” ์ œํ’ˆ ์ด๋ฆ„์„ ๋ฐ”๊พธ๋Š” ๊ฒƒ์ด ์‹ค์ˆ˜๋ผ๊ณ  ๋ถ€๋ฆ…๋‹ˆ๋‹ค.
19:57
Twitter is one of the mostย  recognizable social media brands,ย ย 
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ํŠธ์œ„ํ„ฐ๋Š” ๊ฐ€์žฅ ์ž˜ ์•Œ๋ ค์ง„ ์†Œ์…œ ๋ฏธ๋””์–ด ๋ธŒ๋žœ๋“œ ์ค‘ ํ•˜๋‚˜๋ผ๊ณ 
20:02
said Todd Irwin, founder of brand agency Phaser.
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๋ธŒ๋žœ๋“œ ๋Œ€ํ–‰์‚ฌ Phaser์˜ ์„ค๋ฆฝ์ž์ธ Todd Irwin์€ ๋งํ–ˆ์Šต๋‹ˆ๋‹ค.
20:07
Bird.
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์ƒˆ.
20:08
Decals adorn small businessesย  and websites worldwide.
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๋ฐ์นผ์€ ์ „ ์„ธ๊ณ„ ์ค‘์†Œ๊ธฐ์—…๊ณผ ์›น์‚ฌ์ดํŠธ๋ฅผ ์žฅ์‹ํ•ฉ๋‹ˆ๋‹ค.
20:14
What's a decal?
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๋ฐ์นผ์ด ๋ฌด์—‡์ธ๊ฐ€์š”?
20:16
Well, it's basically a sticker.
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์Œ, ๊ธฐ๋ณธ์ ์œผ๋กœ ์Šคํ‹ฐ์ปค์ž…๋‹ˆ๋‹ค.
20:18
But it's slightly different material.
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ํ•˜์ง€๋งŒ ์žฌ์งˆ์ด ์ข€ ๋‹ค๋ฆ…๋‹ˆ๋‹ค.
20:22
It's a picture and you put it on to aย  surface just like you would put a sticker,ย ย 
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์‚ฌ์ง„์ด๊ณ  ์Šคํ‹ฐ์ปค๋ฅผ ๋ถ™์ด๋Š” ๊ฒƒ์ฒ˜๋Ÿผ ํ‘œ๋ฉด์— ๋ถ™์ด์ง€๋งŒ
20:28
but it doesn't stick theย  same way that a sticker does.
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์Šคํ‹ฐ์ปค์™€ ๊ฐ™์€ ๋ฐฉ์‹์œผ๋กœ ๋ถ™์ง€๋Š” ์•Š์Šต๋‹ˆ๋‹ค.
20:33
So the way it sticks to the surface is differentย  from a sticker, but is the exact same concept.
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๊ทธ๋ž˜์„œ ํ‘œ๋ฉด์— ๋ถ™์ด๋Š” ๋ฐฉ์‹์€ ์Šคํ‹ฐ์ปค์™€๋Š” ๋‹ค๋ฅด์ง€๋งŒ ๋˜‘๊ฐ™์€ ๊ฐœ๋…์ž…๋‹ˆ๋‹ค.
20:40
It is an image that you can place on a surface.
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ํ‘œ๋ฉด์— ๋ฐฐ์น˜ํ•  ์ˆ˜ ์žˆ๋Š” ์ด๋ฏธ์ง€์ž…๋‹ˆ๋‹ค.
20:44
So here are some fun flower decalsย  that you could put on your car.
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์—ฌ๊ธฐ ์ž๋™์ฐจ์— ๋ถ™์ผ ์ˆ˜ ์žˆ๋Š” ์žฌ๋ฏธ์žˆ๋Š” ๊ฝƒ ๋ฐ์นผ์ด ์žˆ์Šต๋‹ˆ๋‹ค.
20:51
And I'm sure there are all typesย  of decals to suit your preferences.
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๊ทธ๋ฆฌ๊ณ  ๊ท€ํ•˜์˜ ์ทจํ–ฅ์— ๋งž๋Š” ๋ชจ๋“  ์œ ํ˜•์˜ ๋ฐ์นผ์ด ์žˆ์„ ๊ฒƒ์ด๋ผ๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค.
20:55
If you want to put them on your car or put themย  on your window or wherever you want to put them.
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์ฐจ์— ๋†“๊ฑฐ๋‚˜ ์ฐฝ๋ฌธ ์œ„ ๋˜๋Š” ์›ํ•˜๋Š” ๊ณณ์— ๋†“์„ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
21:05
So that's a decal.
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๊ทธ๋Ÿผ ๋ฐ์นผ์ด๊ตฐ์š”.
21:07
And I'm sure you've seen the Twitter birdย  decal different places, maybe on laptops.
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๊ทธ๋ฆฌ๊ณ  ๋…ธํŠธ๋ถ ๋“ฑ ์—ฌ๋Ÿฌ ๊ณณ์—์„œ Twitter ์ƒˆ ๋ฐ์นผ์„ ๋ณธ ์ ์ด ์žˆ์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
21:16
When you're in a cafe and people have theย  Twitter bird on their laptop, that's a decal.
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์นดํŽ˜์— ์žˆ์„ ๋•Œ ์‚ฌ๋žŒ๋“ค์ด ๋…ธํŠธ๋ถ์— Twitter ์ƒˆ๋ฅผ ๊ฐ€์ง€๊ณ  ์žˆ๋‹ค๋ฉด ๊ทธ๊ฒƒ์€ ๋ฐ์นผ์ž…๋‹ˆ๋‹ค.
21:21
It could also be a sticker.
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์Šคํ‹ฐ์ปค์ผ ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค. ๋‹จ์ง€
21:23
It just depends how it is on the surface.
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ํ‘œ๋ฉด์ ์œผ๋กœ ์–ด๋–ค์ง€์— ๋‹ฌ๋ ค ์žˆ์„ ๋ฟ์ž…๋‹ˆ๋‹ค.
21:28
If it's a sticker or a decal, bird decals adornย  small businesses and websites worldwide adorn.
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์Šคํ‹ฐ์ปค๋‚˜ ๋ฐ์นผ์ด๋ผ๋ฉด ์ƒˆ ๋ฐ์นผ์€ ์ค‘์†Œ๊ธฐ์—…์„ ์žฅ์‹ํ•˜๊ณ  ์ „ ์„ธ๊ณ„ ์›น์‚ฌ์ดํŠธ๋ฅผ ์žฅ์‹ํ•ฉ๋‹ˆ๋‹ค.
21:36
It simply is a formal way of sayingย  they're visible on so you can see theย ย 
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์ด๋Š” ๋‹จ์ˆœํžˆ Instagram ๋ฐ Facebook ๋กœ๊ณ ์™€ ํ•จ๊ป˜
21:42
decals on small businesses and websitesย  alongside Instagram and Facebook logos.
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์ค‘์†Œ๊ธฐ์—… ๋ฐ ์›น์‚ฌ์ดํŠธ์˜ ๋ฐ์นผ์„ ๋ณผ ์ˆ˜ ์žˆ๋„๋ก ํ‘œ์‹œ๋˜์–ด ์žˆ์Œ์„ ๋‚˜ํƒ€๋‚ด๋Š” ๊ณต์‹์ ์ธ ๋ฐฉ๋ฒ•์ž…๋‹ˆ๋‹ค .
21:50
Twitter's popularity has alsoย  made verbs like tweet and retweet.
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ํŠธ์œ„ํ„ฐ์˜ ์ธ๊ธฐ๋กœ ์ธํ•ด ํŠธ์œ—, ๋ฆฌํŠธ์œ—๊ณผ ๊ฐ™์€ ๋™์‚ฌ๋„ ์ƒ๊ฒผ์Šต๋‹ˆ๋‹ค.
21:56
I tweeted you.
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๋‚˜๋Š” ๋‹น์‹ ์„ ํŠธ์œ—ํ–ˆ์Šต๋‹ˆ๋‹ค.
21:57
Did you get it?
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๋‹น์‹ ์€ ๊ทธ๊ฒƒ์„ ์–ป์—ˆ๋‚˜์š”?
21:59
Did you get my tweet?
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๋‚ด ํŠธ์œ— ๋ฐ›์•˜์–ด?
22:01
We also use it as a noun, of course.
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๋ฌผ๋ก  ๋ช…์‚ฌ๋กœ๋„ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.
22:04
Did you see my tweet?
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๋‚ด ํŠธ์œ— ๋ดค์–ด?
22:06
So in that case it's a noun.
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๋”ฐ๋ผ์„œ ์ด ๊ฒฝ์šฐ์—๋Š” ๋ช…์‚ฌ์ž…๋‹ˆ๋‹ค.
22:08
Did you see my tweet?
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๋‚ด ํŠธ์œ— ๋ดค์–ด?
22:12
I didn't know.
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๋‚˜๋Š” ๋ชฐ๋ž๋‹ค.
22:14
No, You tweeted me.
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์•„๋‹ˆ, ๋‹น์‹ ์ด ๋‚˜ํ•œํ…Œ ํŠธ์œ—์„ ํ–ˆ์–ด์š”.
22:18
So this would be the verb,ย  and this is a noun form.
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๊ทธ๋Ÿฌ๋ฉด ์ด๊ฒƒ์ด ๋™์‚ฌ๊ฐ€ ๋˜๊ณ , ์ด๊ฒƒ์€ ๋ช…์‚ฌ ํ˜•ํƒœ๊ฐ€ ๋ฉ๋‹ˆ๋‹ค.
22:24
Twitter's popularity has also made verbs likeย  tweet and retweet part of modern culture,ย ย 
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ํŠธ์œ„ํ„ฐ์˜ ์ธ๊ธฐ๋กœ ์ธํ•ด ํŠธ์œ— ๋ฐ ๋ฆฌํŠธ์œ—๊ณผ ๊ฐ™์€ ๋™์‚ฌ๊ฐ€ ํ˜„๋Œ€ ๋ฌธํ™”์˜ ์ผ๋ถ€๊ฐ€ ๋˜์—ˆ์œผ๋ฉฐ
22:31
used regularly to explain how celebrities,ย  politicians and others communicated withย ย 
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์œ ๋ช… ์ธ์‚ฌ, ์ •์น˜์ธ ๋ฐ ๊ธฐํƒ€ ์‚ฌ๋žŒ๋“ค์ด ๋Œ€์ค‘๊ณผ ์†Œํ†ตํ•˜๋Š” ๋ฐฉ์‹์„ ์„ค๋ช…ํ•˜๊ธฐ ์œ„ํ•ด ์ •๊ธฐ์ ์œผ๋กœ ์‚ฌ์šฉ๋˜์—ˆ๋‹ค๊ณ 
22:37
the public, said Joshua White, assistantย  professor of finance at Vanderbilt University.
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๋ฐด๋”๋นŒํŠธ ๋Œ€ํ•™์˜ ์žฌ๋ฌด ์กฐ๊ต์ˆ˜ ์กฐ์Šˆ์•„ ํ™”์ดํŠธ๊ฐ€ ๋งํ–ˆ์Šต๋‹ˆ๋‹ค.
22:44
And that's the end of the article,ย  so I wonder what they'll say now.
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๊ทธ๋ฆฌ๊ณ  ๊ธฐ์‚ฌ๊ฐ€ ๋๋‚ฌ์œผ๋‹ˆ ์ด์ œ ๊ทธ๋“ค์ด ๋ญ๋ผ๊ณ  ๋งํ• ์ง€ ๊ถ๊ธˆํ•ฉ๋‹ˆ๋‹ค.
22:48
Did you see my ex?
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๋‚ด ์ „ ์• ์ธ ๋ดค์–ด?
22:51
Is that what those say?
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๊ทธ๊ฒŒ ๊ทธ ์‚ฌ๋žŒ๋“ค์ด ๋งํ•˜๋Š” ๊ฑฐ์•ผ?
22:53
Did you see my ex?
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๋‚ด ์ „ ์• ์ธ ๋ดค์–ด?
22:57
I didn't know you.
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๋‚˜๋Š” ๋‹น์‹ ์„ ๋ชฐ๋ž์Šต๋‹ˆ๋‹ค.
22:59
What would it be?
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๋ฌด์—‡์ด ๋ ๊นŒ?
23:00
Xed.
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Xed.
23:01
Me.
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23:01
So this is where it I don't know.
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๋‚˜.
๊ทธ๋ž˜์„œ ์ œ๊ฐ€ ๋ชจ๋ฅด๋Š” ๊ณณ์ด ๋ฐ”๋กœ ์—ฌ๊ธฐ์ž…๋‹ˆ๋‹ค.
23:04
It doesn't look the best to do xed.
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xed๋ฅผํ•˜๋Š” ๊ฒƒ์ด ์ตœ์„ ์ด ์•„๋‹Œ ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค.
23:07
So this is where a native speaker would do theย  X apostrophe D to show that it's in the past.
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๋”ฐ๋ผ์„œ ์›์–ด๋ฏผ์ด X ์•„ํฌ์ŠคํŠธ๋กœํ”ผ D๋ฅผ ์‚ฌ์šฉํ•˜์—ฌ ๊ณผ๊ฑฐ์ž„์„ ํ‘œ์‹œํ•˜๋Š” ๊ณณ์ž…๋‹ˆ๋‹ค.
23:14
Simple.
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23:14
I didn't know you Xed me.
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๋‹จ์ˆœํ•œ.
๋‚˜๋Š” ๋‹น์‹ ์ด ๋‚˜์—๊ฒŒ X๋ฅผ ํ•œ ์ค„ ๋ชฐ๋ž์Šต๋‹ˆ๋‹ค.
23:17
Is that what they're going to say now?
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์ง€๊ธˆ ๊ทธ ์‚ฌ๋žŒ๋“ค์ด ๊ทธ๋Ÿฐ ๋ง์„ ํ•˜๋ ค๋Š” ๊ฑธ๊นŒ์š”?
23:19
I have no idea.
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๋‚˜๋Š” ๋ชจ๋ฅธ๋‹ค.
23:20
But that is the logo and the website.
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ํ•˜์ง€๋งŒ ๊ทธ๊ฒƒ์€ ๋กœ๊ณ ์™€ ์›น์‚ฌ์ดํŠธ์ž…๋‹ˆ๋‹ค.
23:23
And if we say tweet, I guess it makes sense.
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๊ทธ๋ฆฌ๊ณ  ํŠธ์œ—์ด๋ผ๊ณ  ํ•˜๋ฉด ๋ง์ด ๋˜๋Š” ๊ฒƒ ๊ฐ™์•„์š”.
23:26
We would now say X.
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์ด์ œ X๋ผ๊ณ  ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
23:28
So we'll see how Elon Musk willย  also modify and change the Englishย ย 
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๋”ฐ๋ผ์„œ Elon Musk๊ฐ€ ์†Œ์…œ ๋ฏธ๋””์–ด ํ”Œ๋žซํผ Twitter๋ฅผ ์ˆ˜์ •ํ•˜๋Š” ๋™์‹œ์— ์˜์–ด๋„ ์ˆ˜์ •ํ•˜๊ณ  ๋ณ€๊ฒฝํ•˜๋Š” ๋ฐฉ๋ฒ•์„ ์‚ดํŽด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค
23:34
language at the same time he doesย  the social media platform Twitter.
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.
23:39
So that is the end of the article.
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์ด๊ฒƒ์ด ๊ธฐ์‚ฌ์˜ ๋์ž…๋‹ˆ๋‹ค.
23:41
So what I'll do now is I'll go to theย  beginning and I'll read the articleย ย 
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๊ทธ๋ž˜์„œ ์ง€๊ธˆ ํ•  ์ผ์€ ์ฒ˜์Œ์œผ๋กœ ๊ฐ€์„œ ๊ธฐ์‚ฌ๋ฅผ
23:45
from start to finish and this timeย  you can focus on my pronunciation.
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์ฒ˜์Œ๋ถ€ํ„ฐ ๋๊นŒ์ง€ ์ฝ๊ณ  ์ด๋ฒˆ์—๋Š” ๋ฐœ์Œ์— ์ง‘์ค‘ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
23:48
By turning Twitter into eggs, Elon Muskย  risks killing billions in brand value.
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Elon Musk๋Š” ํŠธ์œ„ํ„ฐ๋ฅผ ๋‹ฌ๊ฑ€๋กœ ๋ฐ”๊ฟ” ์ˆ˜์‹ญ์–ต ๋‹ฌ๋Ÿฌ์˜ ๋ธŒ๋žœ๋“œ ๊ฐ€์น˜๋ฅผ ์žƒ์„ ์œ„ํ—˜์ด ์žˆ์Šต๋‹ˆ๋‹ค.
23:57
It's rare for corporate brandsย  to become so intertwined withย ย 
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๊ธฐ์—… ๋ธŒ๋žœ๋“œ๊ฐ€
24:01
everyday conversation that they become verbs.
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์ผ์ƒ ๋Œ€ํ™”์™€ ๋„ˆ๋ฌด ์–ฝํ˜€์„œ ๋™์‚ฌ๊ฐ€ ๋˜๋Š” ๊ฒฝ์šฐ๋Š” ๋“œ๋ญ…๋‹ˆ๋‹ค.
24:04
Is rarer still for the owner of such a brandย  to announce plans to intentionally destroy it.
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๊ทธ๋Ÿฌํ•œ ๋ธŒ๋žœ๋“œ์˜ ์†Œ์œ ์ž๊ฐ€ ์˜๋„์ ์œผ๋กœ ํ•ด๋‹น ๋ธŒ๋žœ๋“œ๋ฅผ ํ๊ธฐํ•  ๊ณ„ํš์„ ๋ฐœํ‘œํ•˜๋Š” ๊ฒฝ์šฐ๋Š” ๋”์šฑ ๋“œ๋ญ…๋‹ˆ๋‹ค.
24:11
On Sunday, Elon Musk decreed that Twitter'sย  product name would be changed to X and thatย ย 
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์ผ์š”์ผ์— Elon Musk๋Š” Twitter์˜ ์ œํ’ˆ ์ด๋ฆ„์„ X๋กœ ๋ณ€๊ฒฝํ•˜๊ณ 
24:18
he is getting rid of the bird logo andย  all the associated words, including tweet.
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์ƒˆ ๋กœ๊ณ ์™€ ํŠธ์œ—์„ ํฌํ•จํ•œ ๋ชจ๋“  ๊ด€๋ จ ๋‹จ์–ด๋ฅผ ์ œ๊ฑฐํ•˜๊ฒ ๋‹ค๊ณ  ์„ ์–ธํ–ˆ์Šต๋‹ˆ๋‹ค. ์• ๋„๋ฆฌ์ŠคํŠธ์™€ ๋ธŒ๋žœ๋“œ ๋Œ€ํ–‰์‚ฌ์— ๋”ฐ๋ฅด๋ฉด
24:25
Musk's move wiped out anywhere betweenย  4 billion and $20 billion in value,ย ย 
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๋จธ์Šคํฌ์˜ ์›€์ง์ž„์œผ๋กœ ์ธํ•ด ๊ฐ€์น˜๊ฐ€ 40์–ต~200์–ต ๋‹ฌ๋Ÿฌ์— ๋‹ฌํ–ˆ์Šต๋‹ˆ๋‹ค
24:32
according to analysts and brand agencies.
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. ์ „ ์„ธ๊ณ„์ ์œผ๋กœ
24:35
It took 15 plus years to earn that muchย  equity worldwide, so losing Twitter as aย ย 
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๊ทธ ์ •๋„์˜ ์ž์‚ฐ์„ ํ™•๋ณดํ•˜๋Š” ๋ฐ 15๋…„ ์ด์ƒ์ด ๊ฑธ๋ ธ๊ธฐ ๋•Œ๋ฌธ์— ํŠธ์œ„ํ„ฐ๋ฅผ
24:42
brand name is a significant financial hit, saidย  Steve Susi, director of brand communication.
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๋ธŒ๋žœ๋“œ ์ด๋ฆ„์œผ๋กœ ์žƒ๋Š” ๊ฒƒ์€ ์žฌ์ •์ ์œผ๋กœ ํฐ ํƒ€๊ฒฉ์ด๋ผ๊ณ  ๋ธŒ๋žœ๋“œ ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜ ์ด์‚ฌ์ธ Steve Susi๋Š” ๋งํ–ˆ์Šต๋‹ˆ๋‹ค. ์ง€๋‚œ 10์›” 440์–ต ๋‹ฌ๋Ÿฌ์—
24:50
Musk, whose company has alreadyย  declined significantly in value sinceย ย 
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ํšŒ์‚ฌ๋ฅผ ๋งค์ž…ํ•œ ์ดํ›„ ์ด๋ฏธ ํšŒ์‚ฌ ๊ฐ€์น˜๊ฐ€ ํฌ๊ฒŒ ํ•˜๋ฝํ•œ ๋จธ์Šคํฌ๋Š”
24:55
he purchased it for $44 billion in October,ย  announced the change on Saturday night.
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ํ† ์š”์ผ ๋ฐค์— ๋ณ€๊ฒฝ ์‚ฌํ•ญ์„ ๋ฐœํ‘œํ–ˆ์Šต๋‹ˆ๋‹ค.
25:01
By Monday morning, a new black X logo designed byย ย 
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์›”์š”์ผ ์•„์นจ์ด ๋˜์ž ์ฃผ๋ง ๋™์•ˆ ํŒฌ์ด ๋””์ž์ธํ•œ ์ƒˆ๋กœ์šด ๊ฒ€์€์ƒ‰ X ๋กœ๊ณ ๊ฐ€
25:06
a fan over the weekend beganย  to appear across the site.
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์‚ฌ์ดํŠธ ์ „์ฒด์— ๋‚˜ํƒ€๋‚˜๊ธฐ ์‹œ์ž‘ํ–ˆ์Šต๋‹ˆ๋‹ค.
25:11
New Chief Executive Officer Lindaย  Yacarino outlined the company'sย ย 
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์‹ ์ž„ CEO Linda Yacarino๋Š”
25:17
vision for X to become a site for audio,ย  video, messaging, payments, and banking.
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X๊ฐ€ ์˜ค๋””์˜ค, ๋น„๋””์˜ค, ๋ฉ”์‹œ์ง•, ๊ฒฐ์ œ ๋ฐ ๋ฑ…ํ‚น์„ ์œ„ํ•œ ์‚ฌ์ดํŠธ๊ฐ€ ๋˜๊ฒ ๋‹ค๋Š” ํšŒ์‚ฌ์˜ ๋น„์ „์„ ์„ค๋ช…ํ–ˆ์Šต๋‹ˆ๋‹ค.
25:24
Analysts and brand agencies callย  the products renaming a mistake.
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๋ถ„์„๊ฐ€์™€ ๋ธŒ๋žœ๋“œ ๋Œ€ํ–‰์‚ฌ๋Š” ์ œํ’ˆ ์ด๋ฆ„์„ ์‹ค์ˆ˜๋กœ ๋ฐ”๊พผ๋‹ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
25:29
Twitter is one of the mostย  recognizable social media brands,ย ย 
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ํŠธ์œ„ํ„ฐ๋Š” ๊ฐ€์žฅ ์ž˜ ์•Œ๋ ค์ง„ ์†Œ์…œ ๋ฏธ๋””์–ด ๋ธŒ๋žœ๋“œ ์ค‘ ํ•˜๋‚˜๋ผ๊ณ 
25:33
said Todd Irwin, founder of brand agency Phaser.
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๋ธŒ๋žœ๋“œ ๋Œ€ํ–‰์‚ฌ Phaser์˜ ์„ค๋ฆฝ์ž์ธ Todd Irwin์€ ๋งํ–ˆ์Šต๋‹ˆ๋‹ค.
25:37
Bird decals adorn smallย  businesses and websites worldwide.
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์ƒˆ ๋ฐ์นผ์€ ์ „ ์„ธ๊ณ„ ์ค‘์†Œ๊ธฐ์—…๊ณผ ์›น์‚ฌ์ดํŠธ๋ฅผ ์žฅ์‹ํ•ฉ๋‹ˆ๋‹ค.
25:42
Alongside Instagram and Facebook logos.
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์ธ์Šคํƒ€๊ทธ๋žจ, ํŽ˜์ด์Šค๋ถ ๋กœ๊ณ ์™€ ํ•จ๊ป˜.
25:45
Twitter's popularity has also made verbs likeย  tweet and retweet, part of modern culture,ย ย 
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ํŠธ์œ„ํ„ฐ์˜ ์ธ๊ธฐ๋กœ ์ธํ•ด ํŠธ์œ— ๋ฐ ๋ฆฌํŠธ์œ—๊ณผ ๊ฐ™์€ ๋™์‚ฌ๊ฐ€ ํ˜„๋Œ€ ๋ฌธํ™”์˜ ์ผ๋ถ€๊ฐ€ ๋˜์—ˆ์œผ๋ฉฐ
25:52
used regularly to explain how celebrities,ย  politicians and others communicated withย ย 
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์œ ๋ช…์ธ, ์ •์น˜์ธ ๋ฐ ๊ธฐํƒ€ ์‚ฌ๋žŒ๋“ค์ด ๋Œ€์ค‘๊ณผ ์†Œํ†ตํ•˜๋Š” ๋ฐฉ์‹์„ ์„ค๋ช…ํ•˜๊ธฐ ์œ„ํ•ด ์ •๊ธฐ์ ์œผ๋กœ ์‚ฌ์šฉ๋˜์—ˆ๋‹ค๊ณ 
25:59
the public, said Joshua White, assistantย  professor of finance at Vanderbilt University.
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Vanderbilt University์˜ ์žฌ๋ฌด ์กฐ๊ต์ˆ˜์ธ Joshua White๊ฐ€ ๋งํ–ˆ์Šต๋‹ˆ๋‹ค.
26:05
Amazing job with that article.
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๊ทธ ๊ธฐ์‚ฌ๊ฐ€ ์ •๋ง ๋†€๋ž๋„ค์š”.
26:08
Now let's move on to our second article.
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์ด์ œ ๋‘ ๋ฒˆ์งธ ๊ธฐ์‚ฌ๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค. ์ž ์‹œ ์‰ฌ๋ฉด์„œ
26:11
Feel free to take a break, get a cup of tea,ย  review the expressions from the last article,ย ย 
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์ฐจ โ€‹โ€‹ํ•œ์ž” ๋งˆ์‹œ๊ณ , ์ง€๋‚œ ๊ธ€์˜ ํ‘œํ˜„์„ ๋ณต์Šตํ•˜๊ณ ,
26:17
and when you're ready, let's move on.
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์ค€๋น„๊ฐ€ ๋˜๋ฉด ๋‹ค์Œ์œผ๋กœ ๋„˜์–ด๊ฐ€๊ฒ ์Šต๋‹ˆ๋‹ค.
26:20
1st, I'll read the headline.
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์ฒซ์งธ, ์ œ๋ชฉ์„ ์ฝ์–ด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
26:21
Meta surges as ads bounce back.
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๊ด‘๊ณ ๊ฐ€ ๋ฐ˜์†ก๋˜๋ฉด์„œ ๋ฉ”ํƒ€๊ฐ€ ๊ธ‰์ฆํ•ฉ๋‹ˆ๋‹ค.
26:27
There are two things I want toย  teach you in this short headline.
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์ด ์งง์€ ์ œ๋ชฉ์—์„œ ์ œ๊ฐ€ ์—ฌ๋Ÿฌ๋ถ„์—๊ฒŒ ๊ฐ€๋ฅด์น˜๊ณ  ์‹ถ์€ ๋‘ ๊ฐ€์ง€๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค.
26:31
First, let's talk about surges.
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๋จผ์ € ์„œ์ง€(Surge)์— ๋Œ€ํ•ด ์ด์•ผ๊ธฐํ•ด๋ณด์ž.
26:34
This is a verb.
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์ด๊ฒƒ์€ ๋™์‚ฌ์ž…๋‹ˆ๋‹ค.
26:36
It's conjugated in the present simple with meta.
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ํ˜„์žฌํ˜•์—์„œ๋Š” ๋ฉ”ํƒ€์™€ ๊ฒฐํ•ฉ๋ฉ๋‹ˆ๋‹ค.
26:40
Meta is the company that Mark Zuckerberg owns.
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Meta๋Š” Mark Zuckerberg๊ฐ€ ์†Œ์œ ํ•œ ํšŒ์‚ฌ์ž…๋‹ˆ๋‹ค.
26:45
The company that owns Facebook,ย  Instagram, WhatsApp, among others.
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Facebook, Instagram, WhatsApp ๋“ฑ์„ ์†Œ์œ ํ•œ ํšŒ์‚ฌ์ž…๋‹ˆ๋‹ค.
26:50
Now as a company, it wouldย  be conjugated as a subject,ย ย 
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์ด์ œ ํšŒ์‚ฌ์—์„œ๋Š” ์ฃผ์–ด๋กœ ํ™œ์šฉ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
26:54
as it and that's why you see thisย  as on the verb in the present.
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as it ๊ทธ๋ž˜์„œ ํ˜„์žฌ์˜ ๋™์‚ฌ์—์„œ์™€ ๊ฐ™์ด ํ‘œ์‹œ๋ฉ๋‹ˆ๋‹ค.
27:00
Simple, it surges.
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๊ฐ„๋‹จํ•ฉ๋‹ˆ๋‹ค. ๊ธ‰์ฆํ•ฉ๋‹ˆ๋‹ค.
27:02
Meta surges as ads bounce back.
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๊ด‘๊ณ ๊ฐ€ ๋ฐ˜์†ก๋˜๋ฉด์„œ ๋ฉ”ํƒ€๊ฐ€ ๊ธ‰์ฆํ•ฉ๋‹ˆ๋‹ค.
27:05
Now the verb to surge.
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์ด์ œ ๊ธ‰์ฆํ•˜๋‹ค๋ผ๋Š” ๋™์‚ฌ์ž…๋‹ˆ๋‹ค.
27:08
What does this mean to surge?
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๊ธ‰์ฆํ•œ๋‹ค๋Š” ๊ฒƒ์€ ๋ฌด์—‡์„ ์˜๋ฏธํ•ฉ๋‹ˆ๊นŒ?
27:10
This is a sudden and great increase.
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์ด๋Š” ๊ฐ‘์ž‘์Šค๋Ÿฝ๊ณ  ํฐ ์ฆ๊ฐ€์ž…๋‹ˆ๋‹ค.
27:14
So when it says Meta surges is talking about itsย  profitability, the money that the company earns.
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๋”ฐ๋ผ์„œ Meta Surge๊ฐ€ ์ˆ˜์ต์„ฑ, ์ฆ‰ ํšŒ์‚ฌ๊ฐ€ ๋ฒŒ์–ด๋“ค์ด๋Š” ๋ˆ์— ๋Œ€ํ•ด ์ด์•ผ๊ธฐํ•˜๊ณ  ์žˆ๋‹ค๊ณ  ๋งํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
27:24
So meta surges.
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๊ทธ๋ž˜์„œ ๋ฉ”ํƒ€๊ฐ€ ๊ธ‰์ฆํ•ฉ๋‹ˆ๋‹ค.
27:25
There's a sudden and great increase.
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๊ฐ‘์ž‘์Šค๋Ÿฝ๊ณ  ํฐ ์ฆ๊ฐ€๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค.
27:29
So sudden it happened in a short period ofย  time and then obviously great in the quantity.
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๋„ˆ๋ฌด ์งง์€ ์‹œ๊ฐ„์— ๊ฐ‘์ž‘์Šค๋Ÿฝ๊ฒŒ ์ผ์–ด๋‚œ ์ผ์ด์—ˆ๋Š”๋ฐ ๊ทธ ์–‘์ด ์—„์ฒญ๋‚˜๊ฒŒ ๋งŽ์•˜์Šต๋‹ˆ๋‹ค.
27:36
Meta surges as ads, ads.
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๋ฉ”ํƒ€๋Š” ๊ด‘๊ณ , ๊ด‘๊ณ ๋กœ ๊ธ‰์ฆํ•ฉ๋‹ˆ๋‹ค.
27:40
This is the short form forย  the word advertisements.
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์ด๋Š” ๊ด‘๊ณ ๋ผ๋Š” ๋‹จ์–ด์˜ ์•ฝ์–ด์ž…๋‹ˆ๋‹ค.
27:43
Native speakers almost always use the short formย  ads which stands for advertisements bounce back.
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์›์–ด๋ฏผ์€ ๊ฑฐ์˜ ํ•ญ์ƒ ๊ด‘๊ณ  ๋ฐ˜์†ก์„ ์˜๋ฏธํ•˜๋Š” ์งง์€ ํ˜•์‹์˜ ๊ด‘๊ณ ๋ฅผ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.
27:52
This is a very useful phrasal verb to bounce back.
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์ด๊ฒƒ์€ ๋˜๋Œ์•„์˜ค๋Š” ๋ฐ ๋งค์šฐ ์œ ์šฉํ•œ ๊ตฌ๋™์‚ฌ์ž…๋‹ˆ๋‹ค.
27:57
This means to start to be successfulย  again after a difficult period.
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์ด๋Š” ์–ด๋ ค์šด ์‹œ๊ธฐ๋ฅผ ๊ฑฐ์ณ ๋‹ค์‹œ ์„ฑ๊ณต์„ ์‹œ์ž‘ํ•œ๋‹ค๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค .
28:04
Now we use this in different contexts.
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์ด์ œ ์šฐ๋ฆฌ๋Š” ์ด๊ฒƒ์„ ๋‹ค๋ฅธ ๋งฅ๋ฝ์—์„œ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.
28:07
In this case, it's used in a business context, soย  you can imagine that Meta was successful, but thenย ย 
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์ด๋ฒˆ ๊ฒฝ์šฐ์—๋Š” ๋น„์ฆˆ๋‹ˆ์Šค์ ์ธ ๋งฅ๋ฝ์—์„œ ์‚ฌ์šฉ๋œ ๊ฒƒ์ด๋ฏ€๋กœ ๋ฉ”ํƒ€๊ฐ€ ์„ฑ๊ณตํ–ˆ๋‹ค๊ณ  ์ง์ž‘ํ•  ์ˆ˜ ์žˆ์ง€๋งŒ ๊ทธ๋‹ค์Œ์—๋Š”
28:18
there was a difficult.
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์–ด๋ ค์›€์ด ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค.
28:21
So for a business, that's when thereย  are profits, The money they earn falls.
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๋”ฐ๋ผ์„œ ์‚ฌ์—…์— ์žˆ์–ด์„œ๋Š” ์ด์ต์ด ์žˆ์„ ๋•Œ, ๊ทธ๋“ค์ด ๋ฒŒ์–ด๋“ค์ด๋Š” ๋ˆ์€ ๋–จ์–ด์ง‘๋‹ˆ๋‹ค.
28:26
So their profit was here.
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๊ทธ๋ž˜์„œ ๊ทธ๋“ค์˜ ์ด์ต์€ ์—ฌ๊ธฐ์— ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค.
28:28
Then it fell to some lower point,ย  but then the company bounced back,ย ย 
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๊ทธ๋Ÿฌ๋‹ค๊ฐ€ ์–ด๋Š ์ •๋„ ๋‚ฎ์€ ์ˆ˜์ค€์œผ๋กœ ๋–จ์–ด์กŒ์ง€๋งŒ ํšŒ์‚ฌ๊ฐ€ ๋‹ค์‹œ ๋ฐ˜๋“ฑํ–ˆ์Šต๋‹ˆ๋‹ค.
28:35
which means their profit increased toย  the same level or greater bounce back.
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์ฆ‰, ์ด์ต์ด ๊ฐ™์€ ์ˆ˜์ค€ ์ด์ƒ์œผ๋กœ ๋Š˜์–ด๋‚ฌ๊ฑฐ๋‚˜ ๋” ํฌ๊ฒŒ ๋ฐ˜๋“ฑํ–ˆ๋‹ค๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค.
28:43
So we use it with businesses.
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๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ๊ทธ๊ฒƒ์„ ๊ธฐ์—…์—์„œ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.
28:45
We also use this with health.
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์šฐ๋ฆฌ๋Š” ์ด๊ฒƒ์„ ๊ฑด๊ฐ•์—๋„ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.
28:48
So if someone is sick,ย ย 
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๋”ฐ๋ผ์„œ ๋ˆ„๊ตฐ๊ฐ€ ์•„ํ”„๋ฉด '
28:51
we can say, oh, I hope you bounce backย  soon, which means recover, recover soon.
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์•„, ๋นจ๋ฆฌ ํšŒ๋ณต๋˜๊ธธ ๋ฐ”๋ž๋‹ˆ๋‹ค'๋ผ๊ณ  ๋งํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ฆ‰, ํšŒ๋ณตํ•˜๊ณ  ๊ณง ํšŒ๋ณตํ•˜๋ผ๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค.
28:58
So you can use it in this business context,ย  or you can also use it in a health context.
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๋”ฐ๋ผ์„œ ์ด ๋น„์ฆˆ๋‹ˆ์Šค ๋งฅ๋ฝ์—์„œ ์‚ฌ์šฉํ•  ์ˆ˜๋„ ์žˆ๊ณ , ๊ฑด๊ฐ• ๋งฅ๋ฝ์—์„œ๋„ ์‚ฌ์šฉํ•  ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
29:05
Don't worry about writing this down,ย  because I've created a free lesson PDFย ย 
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์ด ๋‚ด์šฉ์„ ์ ์–ด ๋‘๋Š” ๊ฒƒ์— ๋Œ€ํ•ด ๊ฑฑ์ •ํ•˜์ง€ ๋งˆ์„ธ์š”. ์ง€๊ธˆ ๋ฐฐ์šฐ๊ณ  ์žˆ๋Š” ๋ชจ๋“  ๋‚ด์šฉ์„ ์š”์•ฝํ•œ ๋ฌด๋ฃŒ ๊ฐ•์˜ PDF๋ฅผ ๋งŒ๋“ค์—ˆ
29:10
that summarizes everythingย  you're learning right now,ย ย 
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29:14
so you can look in the description forย  the link to download the free lesson PDF.
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์œผ๋ฏ€๋กœ ์„ค๋ช…์—์„œ ๋ฌด๋ฃŒ ๊ฐ•์˜ PDF๋ฅผ ๋‹ค์šด๋กœ๋“œํ•  ์ˆ˜ ์žˆ๋Š” ๋งํฌ๋ฅผ ๋ณผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
29:19
Let's continue.
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๊ณ„์†ํ•ฉ์‹œ๋‹ค.
29:22
As I predicted before earnings came out.
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์ˆ˜์ต์ด ๋‚˜์˜ค๊ธฐ ์ „์— ์˜ˆ์ƒํ–ˆ๋˜ ๋Œ€๋กœ๋‹ค.
29:26
A prediction is when you you make a a gas or aย ย 
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์˜ˆ์ธก์€ ํ˜„์žฌ ์•Œ๊ณ  ์žˆ๋Š” ์‚ฌ์‹ค์„ ๋ฐ”ํƒ•์œผ๋กœ
29:33
statement about a future situationย  based on the facts you know now.
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๋ฏธ๋ž˜ ์ƒํ™ฉ์— ๋Œ€ํ•ด ๊ฐ€์Šค๋‚˜ ์ง„์ˆ ์„ ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค .
29:40
So this person is making a prediction, aย  guess about the future, about Meta's earnings.
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๊ทธ๋ž˜์„œ ์ด ์‚ฌ๋žŒ์€ Meta์˜ ์ˆ˜์ต์— ๋Œ€ํ•ด ๋ฏธ๋ž˜์— ๋Œ€ํ•œ ์˜ˆ์ธก, ์ฆ‰ ์ถ”์ธก์„ ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
29:49
Earnings means financial.
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์ˆ˜์ž…์€ ์žฌ์ •์ ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
29:51
The money that the company earns,ย  you can refer to that as earnings.
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ํšŒ์‚ฌ๊ฐ€ ๋ฒŒ์–ด๋“ค์ด๋Š” ๋ˆ์„ ์ˆ˜์ต์ด๋ผ๊ณ  ๋ถ€๋ฅผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
29:58
My earnings.
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๋‚ด ์ˆ˜์ž….
29:59
So this right here is a noun.
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๊ทธ๋ž˜์„œ ์—ฌ๊ธฐ ์žˆ๋Š” ๊ฒƒ์€ ๋ช…์‚ฌ์ž…๋‹ˆ๋‹ค.
30:05
This is a noun.
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์ด๊ฒƒ์€ ๋ช…์‚ฌ์ž…๋‹ˆ๋‹ค.
30:07
Now, of course, we have earned as a verb,ย ย 
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๋ฌผ๋ก  ์ง€๊ธˆ์€ ๋™์‚ฌ๋กœ ๋ˆ์„ ๋ฒŒ์—ˆ์œผ๋‹ˆ ์•„์ฃผ ๊ฐ„๋‹จํ•œ ๋ฌธ์žฅ์œผ๋กœ ๋งํ•˜์ž๋ฉด
30:10
so Meta earned a lot of money,ย  to use a very simple sentence.
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๋ฉ”ํƒ€๊ฐ€ ๋ˆ์„ ๋งŽ์ด ๋ฒŒ์—ˆ์Šต๋‹ˆ๋‹ค .
30:18
So you could say Meta's earningsย  to use the noun phone form.
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๋”ฐ๋ผ์„œ ๋ช…์‚ฌ ์ „ํ™” ํ˜•์‹์„ ์‚ฌ์šฉํ•˜์—ฌ Meta์˜ ์ˆ˜์ž…์„ ๋งํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค .
30:23
Meta's earnings were very high,ย  or Meta's earnings surged.
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Meta์˜ ์ˆ˜์ต์ด ๋งค์šฐ ๋†’์•˜์Šต๋‹ˆ๋‹ค. ๋˜๋Š” Meta์˜ ์ˆ˜์ต์ด ๊ธ‰์ฆํ–ˆ์Šต๋‹ˆ๋‹ค.
30:30
To use the verb that you now know, as I predictedย  before earnings came out, Meta not only had itsย ย 
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์ง€๊ธˆ ์•„์‹œ๋Š” ๋™์‚ฌ๋ฅผ ์‚ฌ์šฉํ•˜์ž๋ฉด, ์ œ๊ฐ€ ์ˆ˜์ต์ด ๋‚˜์˜ค๊ธฐ ์ „์— ์˜ˆ์ƒํ–ˆ๋˜ ๋Œ€๋กœ Meta๋Š”
30:40
second straight quarter of positive revenueย  growth, but it also exceeded expectations.
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2๋ถ„๊ธฐ ์—ฐ์†์œผ๋กœ ๊ธ์ •์ ์ธ ์ˆ˜์ต ์„ฑ์žฅ์„ ๊ธฐ๋กํ–ˆ์„ ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ๊ธฐ๋Œ€์น˜๋ฅผ ๋›ฐ์–ด๋„˜์—ˆ์Šต๋‹ˆ๋‹ค.
30:47
OK, before we continue, let'sย  talk about this word here quarter,ย ย 
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์ž, ๊ณ„์†ํ•˜๊ธฐ ์ „์— ์—ฌ๊ธฐ ๋ถ„๊ธฐ,ย ๋ถ„๊ธฐ๋ผ๋Š” ๋‹จ์–ด์— ๋Œ€ํ•ด ์ด์•ผ๊ธฐํ•ด ๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
30:52
quarter, because as you can seeย  we have it here quarter Q4Q2.
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๋ณด์‹œ๋‹ค์‹œํ”ผ ์—ฌ๊ธฐ์— Q4Q2 ๋ถ„๊ธฐ๊ฐ€ ์žˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
30:59
So you'll you'll see this a lotย  in this article and any businessย ย 
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๋”ฐ๋ผ์„œ ์ด ๊ธฐ์‚ฌ์™€ ๋น„์ฆˆ๋‹ˆ์Šค
31:03
related financial related articleย  or news story you will see this.
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๊ด€๋ จ ๊ธˆ์œต ๊ด€๋ จ ๊ธฐ์‚ฌ ๋˜๋Š” ๋‰ด์Šค ๊ธฐ์‚ฌ์—์„œ ์ด ๋‚ด์šฉ์„ ๋งŽ์ด ๋ณด๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
31:09
So the calendar year is 12 years.
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๋”ฐ๋ผ์„œ ์—ญ๋…„์€ 12๋…„์ž…๋‹ˆ๋‹ค.
31:13
So you can divide that into quartersย  and you will have four quarters.
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๋”ฐ๋ผ์„œ ์ด๋ฅผ ๋ถ„๊ธฐ๋กœ ๋‚˜๋ˆ„๋ฉด 4๊ฐœ์˜ ๋ถ„๊ธฐ๊ฐ€ ๋ฉ๋‹ˆ๋‹ค.
31:19
In each quarter there are three months.
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๊ฐ ๋ถ„๊ธฐ์—๋Š” 3๊ฐœ์›”์ด ์žˆ์Šต๋‹ˆ๋‹ค.
31:24
So we have Q1 which is quarter one, quarter one orย  the first quarter and this is January, February,ย ย 
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๋”ฐ๋ผ์„œ 1๋ถ„๊ธฐ, 1๋ถ„๊ธฐ ๋˜๋Š” 1๋ถ„๊ธฐ์ธ Q1์ด ์žˆ๊ณ  ์ด๋Š” 1์›”, 2์›”,
31:39
March.
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3์›”์ž…๋‹ˆ๋‹ค.
31:40
Now I won't repeat this, but this repeats forย  Q2Q3Q4 and it's just a period of three months.
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์ด์ œ ์ด๊ฒƒ์„ ๋ฐ˜๋ณตํ•˜์ง€ ์•Š๊ฒ ์Šต๋‹ˆ๋‹ค. ๊ทธ๋Ÿฌ๋‚˜ ์ด๊ฒƒ์€ Q2Q3Q4 ๋™์•ˆ ๋ฐ˜๋ณต๋˜๋ฉฐ ๋‹จ์ง€ 3๊ฐœ์›”์˜ ๊ธฐ๊ฐ„์ž…๋‹ˆ๋‹ค.
31:49
So that is how a business divides theย  calendar year to measure their performanceย ย 
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์ด๊ฒƒ์ด ๊ธฐ์—…์ด ์„ฑ๊ณผ๋ฅผ ์ธก์ •
31:58
and analyze their earnings And Q1, this isย  the short form, it represents quarter one.
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ํ•˜๊ณ  ์ˆ˜์ต์„ ๋ถ„์„ํ•˜๊ธฐ ์œ„ํ•ด ์—ฐ๋„๋ฅผ ๋‚˜๋ˆ„๋Š” ๋ฐฉ๋ฒ•์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  Q1์€ ์•ฝ์‹์œผ๋กœ 1๋ถ„๊ธฐ๋ฅผ ๋‚˜ํƒ€๋ƒ…๋‹ˆ๋‹ค.
32:07
Now notice here when you say the longer form firstย  quarter, you have to use the article the the firstย ย 
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์ด์ œ ์—ฌ๊ธฐ์—์„œ ๋” ๊ธด ํ˜•์‹์˜ 1๋ถ„๊ธฐ๋ฅผ ๋งํ•  ๋•Œ ์ฒซ ๋ฒˆ์งธ๋Š” ์„œ์ˆ˜์ด๊ณ  ์šฐ๋ฆฌ๋Š” ํ•ญ์ƒ ์„œ์ˆ˜๊ฐ€ ์žˆ๋Š” ๊ธฐ์‚ฌ๋ฅผ ์‚ฌ์šฉํ•˜๊ธฐ ๋•Œ๋ฌธ์— ์ฒซ ๋ฒˆ์งธ ๋ถ„๊ธฐ์— ๊ด€์‚ฌ๋ฅผ ์‚ฌ์šฉํ•ด์•ผ ํ•ฉ๋‹ˆ๋‹ค
32:15
quarter because first is an ordinal number andย  we always use articles with ordinal numbers.
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.
32:23
So I'll make a star here.
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๊ทธ๋ž˜์„œ ๋‚˜๋Š” ์—ฌ๊ธฐ์„œ ์Šคํƒ€๋ฅผ ๋งŒ๋“ค ๊ฒƒ์ด๋‹ค.
32:26
Don't forget the this is required grammatically.
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์ด๊ฒƒ์ด ๋ฌธ๋ฒ•์ ์œผ๋กœ ํ•„์š”ํ•˜๋‹ค๋Š” ๊ฒƒ์„ ์žŠ์ง€ ๋งˆ์„ธ์š”.
32:33
So now let's go back.
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์ด์ œ ๋Œ์•„๊ฐ€ ๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
32:34
Meta not only had its second straightย  quarter, a positive revenue growth.
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Meta๋Š” 2 ๋ถ„๊ธฐ ์—ฐ์†์œผ๋กœ ๊ธ์ •์ ์ธ ๋งค์ถœ ์„ฑ์žฅ์„ ๊ธฐ๋กํ–ˆ์„ ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ
32:40
So what does this mean?
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๊ทธ๋ ‡๋‹ค๋ฉด ์ด๊ฒƒ์€ ๋ฌด์—‡์„ ์˜๋ฏธํ•ฉ๋‹ˆ๊นŒ? ์—ฐ์†
32:41
It's second straight quarterย  when you have straight.
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๋“์ ์„ ๊ธฐ๋กํ•˜๋ฉด 2์ฟผํ„ฐ ์—ฐ์†์ž…๋‹ˆ๋‹ค . ์ˆ˜๋Ÿ‰์—
32:45
When you're talking aboutย  quantity, it means continuous.
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๊ด€ํ•ด ์ด์•ผ๊ธฐํ•  ๋•Œ๋Š” ์—ฐ์†์ ์ธ ๊ฒƒ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
32:52
So I could say I have worked for 10 days straight.
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๊ทธ๋Ÿฌ๋‹ˆ๊นŒ 10์ผ ์—ฐ์†์œผ๋กœ ์ผํ–ˆ๋‹ค๊ณ  ํ•  ์ˆ˜ ์žˆ์ฃ .
33:01
I have worked for 10 days straight meansย  that I've worked for eight days continuously.
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10์ผ ์—ฐ์† ์ผํ–ˆ๋‹ค๋Š” ๊ฒƒ์€ 8์ผ ์—ฐ์† ์ผํ–ˆ๋‹ค๋Š” ๋œป์ž…๋‹ˆ๋‹ค.
33:10
So I have not taken a break in 10 days.
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๊ทธ๋ž˜์„œ 10์ผ ๋™์•ˆ ์‰ฌ์ง€ ์•Š์•˜์–ด์š”.
33:15
So you can say I've worked, I've worked forย  10 days straight, and again here straight.
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๊ทธ๋ž˜์„œ ์ œ๊ฐ€ ์ผํ–ˆ๋‹ค๊ณ  ๋งํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ €๋Š” 10์ผ ๋™์•ˆ ์—ฐ์†์œผ๋กœ ์ผํ–ˆ๊ณ , ๋‹ค์‹œ ์—ฌ๊ธฐ์„œ๋„ ๊ณ„์† ์ผํ–ˆ์Šต๋‹ˆ๋‹ค.
33:29
This means continuous.
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์ด๋Š” ์—ฐ์†์ ์ธ ๊ฒƒ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
33:33
You can also put the word straight.
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๋‹จ์–ด๋ฅผ ๋˜‘๋ฐ”๋กœ ๋งํ•  ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
33:36
I've worked for 10 straight daysย  and it means exactly the same thing.
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์ €๋Š” 10์ผ ์—ฐ์†์œผ๋กœ ์ผํ–ˆ๋Š”๋ฐ, ์ด๋Š” ์ •ํ™•ํžˆ ๊ฐ™์€ ์˜๋ฏธ์ž…๋‹ˆ๋‹ค.
33:42
There's just a little bitย  of flexibility in placement.
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๋ฐฐ์น˜์—๋Š” ์•ฝ๊ฐ„์˜ ์œ ์—ฐ์„ฑ์ด ์žˆ์Šต๋‹ˆ๋‹ค.
33:46
And again, that means 10 days in a row,ย  which means continuous 10 continuous days.
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๊ทธ๋ฆฌ๊ณ  ์ด๋Š” ์—ฐ์† 10์ผ์„ ์˜๋ฏธํ•˜๋ฉฐ, ์—ฐ์† 10์ผ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
33:54
So second quarter straight.
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๊ทธ๋Ÿฌ๋‹ˆ๊นŒ 2์ฟผํ„ฐ ์—ฐ์†์ด๊ตฐ์š”.
33:57
So that means Q1 and Q2 or Q2 and Q3 orย  Q3 and Q4 of positive revenue growth.
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์ด๋Š” Q1๊ณผ Q2, Q2์™€ Q3 ๋˜๋Š” Q3๊ณผ Q4์˜ ๊ธ์ •์ ์ธ ์ˆ˜์ต ์„ฑ์žฅ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
34:07
So the revenue is the money that they earn andย ย 
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๋”ฐ๋ผ์„œ ์ˆ˜์ต์€ ๊ทธ๋“ค์ด ๋ฒŒ์–ด๋“ค์ด๋Š” ๋ˆ์ด๊ณ 
34:13
revenue is the money that theyย  earn before they pay expenses.
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์ˆ˜์ต์€ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์ „์— ๋ฒŒ์–ด๋“ค์ด๋Š” ๋ˆ์ž…๋‹ˆ๋‹ค.
34:20
OK.
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์ข‹์•„์š”.
34:21
So revenue is the money that comesย  in but before they pay expenses.
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๋”ฐ๋ผ์„œ ์ˆ˜์ต์€ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์ „์— ๋“ค์–ด์˜ค๋Š” ๋ˆ์ž…๋‹ˆ๋‹ค.
34:27
But it also exceeded expectations.
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ํ•˜์ง€๋งŒ ์—ญ์‹œ ๊ธฐ๋Œ€๋ฅผ ๋›ฐ์–ด๋„˜์—ˆ์Šต๋‹ˆ๋‹ค.
34:30
So an expectation, this is a predictionย  of how well you think you'll do.
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๋”ฐ๋ผ์„œ ๊ธฐ๋Œ€๋Š” ์ž์‹ ์ด ์–ผ๋งˆ๋‚˜ ์ž˜ํ•  ๊ฒƒ์ด๋ผ๊ณ  ์ƒ๊ฐํ•˜๋Š”์ง€์— ๋Œ€ํ•œ ์˜ˆ์ธก์ž…๋‹ˆ๋‹ค.
34:36
So maybe Meta expected to earn $100 millionย  because it's a massive company, $100 million.
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๊ทธ๋ž˜์„œ Meta๋Š” 1์–ต ๋‹ฌ๋Ÿฌ ๊ทœ๋ชจ์˜ ๋Œ€๊ทœ๋ชจ ํšŒ์‚ฌ์ด๊ธฐ ๋•Œ๋ฌธ์— 1์–ต ๋‹ฌ๋Ÿฌ๋ฅผ ๋ฒŒ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ–ˆ์„ ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
34:46
That was their expectation, but if they exceededย  it, it means they earned more than they expected.
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๊ทธ๊ฒƒ์ด ๊ทธ๋“ค์˜ ๊ธฐ๋Œ€์˜€์ง€๋งŒ, ๊ทธ๊ฒƒ์„ ์ดˆ๊ณผํ–ˆ๋‹ค๋ฉด ๊ธฐ๋Œ€ํ–ˆ๋˜ ๊ฒƒ๋ณด๋‹ค ๋” ๋งŽ์€ ๋ˆ์„ ๋ฒŒ์—ˆ๋‹ค๋Š” ๋œป์ž…๋‹ˆ๋‹ค.
34:55
So they earned 110 or $200 million,ย ย 
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๊ทธ๋ž˜์„œ ๊ทธ๋“ค์€ 1์–ต 1์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ ๋˜๋Š” 2์–ต ๋‹ฌ๋Ÿฌ๋ฅผ ๋ฒŒ์—ˆ
35:04
but it also exceeded expectations with its firstย  quarter of double digit growth since Q 4/20/21.
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์ง€๋งŒ 2021๋…„ 4์›” 20์ผ ์ดํ›„ 1๋ถ„๊ธฐ์— ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๊ธฐ๋กํ•˜๋ฉฐ ๊ธฐ๋Œ€์น˜๋ฅผ ์ดˆ๊ณผํ–ˆ์Šต๋‹ˆ๋‹ค.
35:13
This is saying in Q 4/20/21 which rememberย  is the last three months of the year.
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์ด๋Š” ์˜ฌํ•ด์˜ ๋งˆ์ง€๋ง‰ 3๊ฐœ์›”์„ ๊ธฐ์–ตํ•˜๋Š” 2021๋…„ 4์›” 20์ผ Q์˜ ๋‚ด์šฉ์ž…๋‹ˆ๋‹ค .
35:22
So October, November, December, that'sย  Q4, October, November, December.
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๋”ฐ๋ผ์„œ 10์›”, 11์›”, 12์›”์€ 4 ๋ถ„๊ธฐ, 10์›”, 11์›”, 12์›”์ž…๋‹ˆ๋‹ค.
35:28
In Q 4/20/21 it had double digit growth.
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2021๋…„ 4์›” 20์ผ์—๋Š” ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๋ณด์˜€์Šต๋‹ˆ๋‹ค.
35:34
So single digit growth would be 1 to 9%.
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๋”ฐ๋ผ์„œ ํ•œ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์€ 1~9%๊ฐ€ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
35:41
Gross is single digit growthย  because there's only one digit.
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์ด์ด์ต์€ ํ•œ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์ž…๋‹ˆ๋‹ค. ์™œ๋ƒํ•˜๋ฉด ํ•œ ์ž๋ฆฟ์ˆ˜๋งŒ ์žˆ๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
35:46
So what is double digit growth?
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๊ทธ๋ ‡๋‹ค๋ฉด ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์ด๋ž€ ๋ฌด์—‡์ธ๊ฐ€?
35:49
I'm sure this is pretty easy for you.
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๋‚˜๋Š” ์ด๊ฒƒ์ด ๋‹น์‹ ์—๊ฒŒ ๋งค์šฐ ์‰ฝ๋‹ค๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค.
35:51
10 to 99% is double digit growth isย  obviously possible to have tripleย ย 
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10~99%๋Š” ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์ด ๋ถ„๋ช… ๊ฐ€๋Šฅํ•˜๋ฉฐ ์„ธ
35:58
digit growth or quadruple digit growth possible.
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์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ ๋˜๋Š” ๋„ค ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ๋„ ๊ฐ€๋Šฅํ•ฉ๋‹ˆ๋‹ค.
36:02
It would be great, I'm sure if you're a business.
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๋‹น์‹ ์ด ์‚ฌ์—…์„ ํ•˜๊ณ  ์žˆ๋‹ค๋ฉด ์ •๋ง ์ข‹์„ ๊ฒƒ ๊ฐ™์•„์š”.
36:05
So this is double digit growth.
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๊ทธ๋ž˜์„œ ์ด๊ฒƒ์€ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์ž…๋‹ˆ๋‹ค.
36:07
So it's saying in Q 4/20/21ย  it had double digit growthย ย 
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๋”ฐ๋ผ์„œ 2021๋…„ 4์›” 20์ผ Q์— ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๊ธฐ๋กํ–ˆ์œผ๋ฉฐ
36:13
and now it has also had double digit growth.
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ํ˜„์žฌ๋„ ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๊ธฐ๋กํ–ˆ๋‹ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค.
36:18
But the period between these two timesย  it didn't have double digit growth.
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ํ•˜์ง€๋งŒ ์ด ๋‘ ์‹œ๊ธฐ ์‚ฌ์ด์˜ ๊ธฐ๊ฐ„์—๋Š” ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์ด ์—†์—ˆ์Šต๋‹ˆ๋‹ค.
36:25
Let's continue.
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๊ณ„์†ํ•ฉ์‹œ๋‹ค.
36:27
Here's my quick take on Metas Q2.
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Metas Q2์— ๋Œ€ํ•œ ๊ฐ„๋žตํ•œ ์„ค๋ช…์€ ๋‹ค์Œ๊ณผ ๊ฐ™์Šต๋‹ˆ๋‹ค.
36:31
So let's take a look at this,ย  someone's take on something.
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๊ทธ๋Ÿผ ๋ˆ„๊ตฐ๊ฐ€์˜ ์˜๊ฒฌ์„ ์‚ดํŽด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค .
36:36
This is a very useful expression.
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๋งค์šฐ ์œ ์šฉํ•œ ํ‘œํ˜„์ž…๋‹ˆ๋‹ค.
36:39
The expression is ones take on something and thisย  means one's opinion about a situation or idea.
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์ด ํ‘œํ˜„์€ ์–ด๋–ค ์ผ์„ ๋ฐ›์•„๋“ค์ด๋Š” ๊ฒƒ์„ ์˜๋ฏธํ•˜๋ฉฐ ์ด๋Š” ์ƒํ™ฉ์ด๋‚˜ ์•„์ด๋””์–ด์— ๋Œ€ํ•œ ์ž์‹ ์˜ ์˜๊ฒฌ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
36:49
So your take is your opinion or your idea.
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๋”ฐ๋ผ์„œ ๊ท€ํ•˜์˜ ์˜๊ฒฌ์€ ๊ท€ํ•˜์˜ ์˜๊ฒฌ์ด๋‚˜ ์•„์ด๋””์–ด์ž…๋‹ˆ๋‹ค.
36:55
So for example, it's very common toย  ask someone what's your take on that?
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์˜ˆ๋ฅผ ๋“ค์–ด, ๋ˆ„๊ตฐ๊ฐ€์—๊ฒŒ ๊ทธ๊ฒƒ์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜๋Š”์ง€ ๋ฌผ์–ด๋ณด๋Š” ๊ฒƒ์€ ๋งค์šฐ ํ”ํ•œ ์ผ์ž…๋‹ˆ๋‹ค.
37:00
You might share an idea.
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์•„์ด๋””์–ด๋ฅผ ๊ณต์œ ํ•  ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
37:02
Oh, we should go on vacation to Germany this year.
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์•„, ์šฐ๋ฆฌ ์˜ฌํ•ด๋Š” ๋…์ผ๋กœ ํœด๊ฐ€ ๊ฐ€์•ผ์ง€.
37:07
What's your take on that?
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์ด์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜์‹œ๋‚˜์š”? ์ œ๊ฐ€
37:09
You're asking them, well, what do you thinkย  about the idea I just shared with you?
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๋ฐฉ๊ธˆ ๊ณต์œ ํ•œ ์•„์ด๋””์–ด์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜์‹œ๋‚˜์š”?
37:14
What's your opinion?
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๋‹น์‹ ์˜ ์˜๊ฒฌ์€ ๋ฌด์—‡์ž…๋‹ˆ๊นŒ?
37:15
What's your take on?
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๋‹น์‹ ์˜ ์˜๊ฒฌ์€ ๋ฌด์—‡์ž…๋‹ˆ๊นŒ?
37:17
And then that being whatever I just said,ย ย 
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๊ทธ๋ฆฌ๊ณ  ์ œ๊ฐ€ ๋ฐฉ๊ธˆ ๋งํ•œ ๋Œ€๋กœ๋ผ๋ฉด
37:20
of course you can actually provide whatย  you just said instead of saying that.
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๋ฌผ๋ก  ๊ทธ๋ ‡๊ฒŒ ๋งํ•˜๋Š” ๋Œ€์‹  ๋ฐฉ๊ธˆ ๋งํ•œ ๋‚ด์šฉ์„ ์‹ค์ œ๋กœ ์ œ๊ณตํ•  ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค .
37:27
For example, what's your take onย  the threads versus Twitter debate?
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์˜ˆ๋ฅผ ๋“ค์–ด ์Šค๋ ˆ๋“œ์™€ Twitter ๋…ผ์Ÿ์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜์‹œ๋‚˜์š”?
37:32
Because this article is about meta.
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์ด ๊ธ€์€ ๋ฉ”ํƒ€์— ๊ด€ํ•œ ๊ธ€์ด๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
37:36
Meta just created this new socialย  media platform called Threads,ย ย 
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Meta๋Š” ๋ฐฉ๊ธˆ Twitter์˜ ์ง์ ‘์ ์ธ ๊ฒฝ์Ÿ์ž์ธ Threads๋ผ๋Š” ์ƒˆ๋กœ์šด ์†Œ์…œ ๋ฏธ๋””์–ด ํ”Œ๋žซํผ์„ ๋งŒ๋“ค์—ˆ์Šต๋‹ˆ๋‹ค
37:42
which is a direct competitor to Twitter.
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.
37:46
So I asking you, what's your opinion onย  Facebook meta now competing against Twitter?
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๊ทธ๋ž˜์„œ ์งˆ๋ฌธ๋“œ๋ฆฝ๋‹ˆ๋‹ค. ํ˜„์žฌ ํŠธ์œ„ํ„ฐ์™€ ๊ฒฝ์Ÿํ•˜๊ณ  ์žˆ๋Š” Facebook ๋ฉ”ํƒ€์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜์‹œ๋‚˜์š”?
37:56
What's your take on that?
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์ด์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜์‹œ๋‚˜์š”?
37:57
What's your take on threads versus Twitter?
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์Šค๋ ˆ๋“œ์™€ ํŠธ์œ„ํ„ฐ์— ๋Œ€ํ•ด ์–ด๋–ป๊ฒŒ ์ƒ๊ฐํ•˜์‹œ๋‚˜์š”?
38:01
So feel free if you have a take on that, feelย  free to share your take in the comments below.
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์ด์— ๋Œ€ํ•ด ์˜๊ฒฌ์ด ์žˆ์œผ์‹œ๋ฉด ์–ธ์ œ๋“ ์ง€ ์•„๋ž˜ ๋Œ“๊ธ€์— ์˜๊ฒฌ์„ ๊ณต์œ ํ•ด ์ฃผ์„ธ์š”.
38:10
Okay, let's continue with two straight quarters,ย ย 
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์ข‹์Šต๋‹ˆ๋‹ค. 2021๋…„ ๋ง ์ดํ›„ 2๋ถ„๊ธฐ ์—ฐ์†์œผ๋กœ
38:15
a positive revenue growth and the first quarterย  of double digit revenue growth since late 2021.
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๊ธ์ •์ ์ธ ๋งค์ถœ ์„ฑ์žฅ๊ณผ 1๋ถ„๊ธฐ์— ๋‘ ์ž๋ฆฟ์ˆ˜ ๋งค์ถœ ์„ฑ์žฅ์„ ๊ธฐ๋กํ•ด ๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
38:22
This is very repetitive ofย  what we just learned, so youย ย 
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์ด๋Š” ๋ฐฉ๊ธˆ ๋ฐฐ์šด ๋‚ด์šฉ๊ณผ ๋งค์šฐ ๋ฐ˜๋ณต๋˜๋ฏ€๋กœ
38:27
can review the explanation, I won't explain it.
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์„ค๋ช…์„ ๊ฒ€ํ† ํ•ด ๋ณด์‹œ๊ธฐ ๋ฐ”๋ž๋‹ˆ๋‹ค. ์„ค๋ช…ํ•˜์ง€๋Š” ์•Š๊ฒ ์Šต๋‹ˆ๋‹ค.
38:30
Again, Meta's year of efficiencyย  is off to a strong start.
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๋‹ค์‹œ ํ•œ ๋ฒˆ, Meta์˜ ํšจ์œจ์„ฑ์˜ ํ•ด๊ฐ€ ํž˜์ฐจ๊ฒŒ ์‹œ์ž‘๋˜์—ˆ์Šต๋‹ˆ๋‹ค.
38:36
This is a great expression as well.
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์ด๊ฒƒ๋„ ์ข‹์€ ํ‘œํ˜„์ด๋„ค์š”.
38:39
But notice when you're learningย  new expressions, you have to learnย ย 
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ํ•˜์ง€๋งŒ ์ƒˆ๋กœ์šด ํ‘œํ˜„์„ ๋ฐฐ์šธ ๋•Œ๋Š”
38:43
the entire grammatical structure.
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์ „์ฒด ๋ฌธ๋ฒ• ๊ตฌ์กฐ๋ฅผ ๋ฐฐ์›Œ์•ผ ํ•œ๋‹ค๋Š” ์ ์— ์œ ์˜ํ•˜์„ธ์š”.
38:46
So here the expression is to be our verb to be.
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๊ทธ๋ž˜์„œ ์—ฌ๊ธฐ์„œ ํ‘œํ˜„์€ to be ๋™์‚ฌ์ž…๋‹ˆ๋‹ค.
38:50
Of course, our verb to be needs to be conjugated.
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๋ฌผ๋ก  ๋™์‚ฌ to be๋ฅผ ํ™œ์šฉํ•ด์•ผ ํ•ฉ๋‹ˆ๋‹ค.
38:54
In this case, the verb to be is beingย  conjugated with Meta's year of efficiency.
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์ด ๊ฒฝ์šฐ ๋™์‚ฌ to be๋Š” Meta์˜ ํšจ์œจ์„ฑ ์—ฐ๋„์™€ ํ™œ์šฉ๋ฉ๋‹ˆ๋‹ค.
39:00
Which as a subject, what subject would that be?
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์–ด๋–ค ์ฃผ์ œ๋กœ, ๊ทธ๊ฒƒ์€ ์–ด๋–ค ์ฃผ์ œ์ผ๊นŒ์š”?
39:04
Well, it's it, and I know it's itย  because my verb is to be as is,ย ย 
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๊ธ€์Ž„, ๊ทธ๊ฒƒ์€ ๊ทธ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๋‚˜๋Š” ๊ทธ๊ฒƒ์ด ๊ทธ๊ฒƒ์ด๋ผ๋Š” ๊ฒƒ์„ ์•Œ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์™œ๋ƒํ•˜๋ฉด ๋‚ด ๋™์‚ฌ๋Š” ์žˆ๋Š” ๊ทธ๋Œ€๋กœ ์žˆ์–ด์•ผ ํ•˜๊ณ ,
39:09
and that's the conjugation with it.
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๊ทธ๋ฆฌ๊ณ  ๊ทธ๊ฒƒ์ด ๊ทธ๊ฒƒ๊ณผ์˜ ํ™œ์šฉ์ด๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
39:12
It is off to a strong start.
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ํž˜์ฐจ๊ฒŒ ์ถœ๋ฐœํ–ˆ์Šต๋‹ˆ๋‹ค.
39:15
So here the expression isย ย 
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๋”ฐ๋ผ์„œ ์—ฌ๊ธฐ์„œ ํ‘œํ˜„์€
39:20
to be off to a X start, and then inย  this expression, X equals an adjective.
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X๋กœ ์‹œ์ž‘ํ•˜๋Š” ๊ฒƒ์ด๋ฉฐ ์ด ํ‘œํ˜„์—์„œ X๋Š” ํ˜•์šฉ์‚ฌ์™€ ๊ฐ™์Šต๋‹ˆ๋‹ค.
39:29
It can be a positive or a negative adjective,ย ย 
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์ด๋Š” ๊ธ์ •์ ์ด๊ฑฐ๋‚˜ ๋ถ€์ •์ ์ธ ํ˜•์šฉ์‚ฌ๊ฐ€ ๋  ์ˆ˜ ์žˆ์œผ๋ฉฐ,
39:34
and this just describes the performanceย  of the beginning of something.
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์ด๋Š” ๋‹จ์ง€ ๋ฌด์–ธ๊ฐ€์˜ ์‹œ์ž‘์— ๋Œ€ํ•œ ์„ฑ๊ณผ๋ฅผ ์„ค๋ช…ํ•  ๋ฟ์ž…๋‹ˆ๋‹ค.
39:42
So let's say you're in a new class,ย  you're learning how to play guitar.
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๊ทธ๋Ÿผ ๋‹น์‹ ์ด ์ƒˆ๋กœ์šด ์ˆ˜์—…์„ ๋“ฃ๊ณ  ๊ธฐํƒ€ ์—ฐ์ฃผ๋ฒ•์„ ๋ฐฐ์šฐ๊ณ  ์žˆ๋‹ค๊ณ  ๊ฐ€์ •ํ•ด ๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
39:50
You might say I'm off to aย  great start, great start.
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๋‚ด๊ฐ€ ์ข‹์€ ์‹œ์ž‘์„ ํ•˜๊ณ  ์žˆ๋‹ค๊ณ  ๋งํ•  ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค . ์ข‹์€ ์‹œ์ž‘์ด์ฃ .
39:59
I already know three songs.
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๋‚˜๋Š” ์ด๋ฏธ ์„ธ ๊ณก์„ ์•Œ๊ณ  ์žˆ์–ด์š”.
40:04
So you're describing theย  performance of the beginning,ย ย 
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๊ทธ๋ž˜์„œ ๋‹น์‹ ์€ ์‹œ์ž‘์˜ ์„ฑ๊ณผ๋ฅผ ์„ค๋ช…ํ•˜๊ณ  ์žˆ๋Š” ๊ฒƒ์ด๊ณ ,
40:08
and in this case, it's the beginning of learning.
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์ด ๊ฒฝ์šฐ์—๋Š” ํ•™์Šต์˜ ์‹œ์ž‘์ž…๋‹ˆ๋‹ค.
40:12
Guitar.
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40:12
It can be the beginning of anything.
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๊ธฐํƒ€.
๊ทธ๊ฒƒ์€ ๋ฌด์—‡์ด๋“ ์˜ ์‹œ์ž‘์ด ๋  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
40:15
Our vacation is off to a rough start.
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์šฐ๋ฆฌ ํœด๊ฐ€๋Š” ํ—˜๋‚œํ•œ ์‹œ์ž‘์„ ๋งž์ดํ–ˆ์Šต๋‹ˆ๋‹ค.
40:21
A rough start would be negative.
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๊ฑฐ์นœ ์‹œ์ž‘์€ ๋ถ€์ •์ ์ž…๋‹ˆ๋‹ค.
40:23
Our vacation is off to a rough start becauseย ย 
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40:27
our flight was delayed for fiveย  hours and then they lost our bags.
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๋น„ํ–‰๊ธฐ๊ฐ€ 5์‹œ๊ฐ„ ๋™์•ˆ ์—ฐ์ฐฉ๋˜๊ณ  ๊ทธ ํ›„ ๊ฐ€๋ฐฉ์„ ๋ถ„์‹คํ–ˆ๊ธฐ ๋•Œ๋ฌธ์— ์šฐ๋ฆฌ ํœด๊ฐ€์˜ ์‹œ์ž‘์€ ํ—˜๋‚œํ–ˆ์Šต๋‹ˆ๋‹ค.
40:35
So that's the start of your vacationย  and it's not going very well.
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์ด์ œ ํœด๊ฐ€๊ฐ€ ์‹œ์ž‘๋˜๋Š”๊ตฐ์š”. ์ƒํ™ฉ์ด ๋ณ„๋กœ ์ข‹์ง€ ์•Š๊ตฐ์š”.
40:40
So you can say off to a rough start.
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๊ทธ๋ž˜์„œ ๋‹น์‹ ์€ ๊ฑฐ์นœ ์‹œ์ž‘์„ ๋งํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
40:45
Let me write this for you.
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๋‹น์‹ ์„ ์œ„ํ•ด ์ด๊ฒƒ์„ ์“ฐ๊ฒ ์Šต๋‹ˆ๋‹ค.
40:47
Here it is.
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์—ฌ๊ธฐ์žˆ์–ด.
40:48
Our vacation is off to a rough start and andย  then you can explain why our flight was delayed.
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์šฐ๋ฆฌ ํœด๊ฐ€์˜ ์‹œ์ž‘์€ ํ—˜๋‚œํ–ˆ๊ณ , ๋น„ํ–‰์ด ์ง€์—ฐ๋œ ์ด์œ ๋ฅผ ์„ค๋ช…ํ•ด ์ฃผ์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
40:57
They lost our bags, our hotel was terrible.
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๊ทธ๋“ค์€ ์šฐ๋ฆฌ ๊ฐ€๋ฐฉ์„ ์žƒ์–ด๋ฒ„๋ ธ๊ณ , ์šฐ๋ฆฌ ํ˜ธํ…”์€ ํ˜•ํŽธ์—†์—ˆ์–ด์š”. ๊ทธ
41:01
You can explain all the reasons why.
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์ด์œ ๋ฅผ ๋ชจ๋‘ ์„ค๋ช…ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
41:04
Hopefully that is not the real situation.
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์‹ค์ œ ์ƒํ™ฉ์€ ๊ทธ๋ ‡์ง€ ์•Š๊ธฐ๋ฅผ ๋ฐ”๋ž๋‹ˆ๋‹ค.
41:07
Obviously you want to be off to a great start.
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๋ถ„๋ช…ํžˆ ๋‹น์‹ ์€ ์ข‹์€ ์‹œ์ž‘์„ ํ•˜๊ณ  ์‹ถ์–ดํ•ฉ๋‹ˆ๋‹ค.
41:11
Amazing start, wonderful start.
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๋†€๋ผ์šด ์‹œ์ž‘, ๋†€๋ผ์šด ์‹œ์ž‘. X๋ฅผ ๋Œ€์ฒดํ•˜๊ณ  ์‹ถ์€ ํ˜•์šฉ์‚ฌ๋ฅผ
41:14
Remember you can choose anyย  adjective you want to replace X.
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์„ ํƒํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ์ ์„ ๊ธฐ์–ตํ•˜์„ธ์š”.
41:20
So Metas year of efficiencyย  is off to a strong start.
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๋”ฐ๋ผ์„œ Metas์˜ ํšจ์œจ์„ฑ์˜ ํ•ด๋Š” ๊ฐ•๋ ฅํ•œ ์‹œ์ž‘์„ ์•Œ๋ฆฝ๋‹ˆ๋‹ค.
41:25
If the company can continue this momentumย  into the next two quarters, that being Q2ย ย 
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ํšŒ์‚ฌ๊ฐ€ ์ด ๋ชจ๋ฉ˜ํ…€์„ ๋‹ค์Œ ๋‘ ๋ถ„๊ธฐ, ์ฆ‰ 2๋ถ„๊ธฐ
41:33
and Q3 or Q3 and Q4, it will exit 2023 in aย  much better position than it entered the year.
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์™€ 3๋ถ„๊ธฐ ๋˜๋Š” 3๋ถ„๊ธฐ์™€ 4๋ถ„๊ธฐ๊นŒ์ง€ ๊ณ„์†ํ•  ์ˆ˜ ์žˆ๋‹ค๋ฉด 2023 ๋…„์„ ์‹œ์ž‘ํ–ˆ์„ ๋•Œ๋ณด๋‹ค ํ›จ์”ฌ ๋” ๋‚˜์€ ์œ„์น˜์—์„œ ์ข…๋ฃŒํ•˜๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
41:44
And that's how it's bouncing back.
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๊ทธ๋ฆฌ๊ณ  ๊ทธ๊ฒƒ์ด ๋‹ค์‹œ ๋˜๋Œ์•„์˜ค๋Š” ๋ฐฉ์‹์ž…๋‹ˆ๋‹ค.
41:47
Remember, it was here, but thenย  it went down, but now it's back.
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๊ธฐ์–ตํ•˜์„ธ์š”, ์—ฌ๊ธฐ์— ์žˆ์—ˆ๋‹ค๊ฐ€ ๋‹ค์šด๋์ง€๋งŒ ์ด์ œ๋Š” ๋‹ค์‹œ ๋Œ์•„์™”์Šต๋‹ˆ๋‹ค.
41:52
It bounced back.
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๊ทธ๊ฒƒ์€ ๋˜๋Œ์•„์™”๋‹ค.
41:56
Let's continue.
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๊ณ„์†ํ•ฉ์‹œ๋‹ค.
41:58
There's a lot of feel good aboutย  when it comes to meta right now.
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ํ˜„์žฌ ๋ฉ”ํƒ€์™€ ๊ด€๋ จํ•ด ์ข‹์€ ์ ์ด ๋งŽ์Šต๋‹ˆ๋‹ค.
42:03
Oh, sorry, there's a lot to feel good about.
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์•„, ๋ฏธ์•ˆํ•ด์š”. ๊ธฐ๋ถ„ ์ข‹์€ ์ผ์ด ๋งŽ์•„์š”.
42:07
I was thinking, that doesn't sound right.
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๋‚˜๋Š” ๊ทธ๊ฒƒ์ด ์˜ณ์ง€ ์•Š์€ ๊ฒƒ ๊ฐ™๋‹ค๊ณ  ์ƒ๊ฐํ–ˆ์Šต๋‹ˆ๋‹ค.
42:09
There's a lot to feel good aboutย  when it comes to meta right now.
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ํ˜„์žฌ ๋ฉ”ํƒ€์™€ ๊ด€๋ จํ•ด์„œ๋Š” ์ข‹์€ ์ ์ด ๋งŽ์Šต๋‹ˆ๋‹ค.
42:14
So if you feel good about something, itย  means that there's positive feelings.
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๋”ฐ๋ผ์„œ ์–ด๋–ค ๊ฒƒ์— ๋Œ€ํ•ด ๊ธฐ๋ถ„์ด ์ข‹๋‹ค๋ฉด ๊ธ์ •์ ์ธ ๊ฐ์ •์ด ์žˆ๋‹ค๋Š” ๋œป์ž…๋‹ˆ๋‹ค.
42:20
And obviously because they are doing very well,ย ย 
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๊ทธ๋ฆฌ๊ณ  ๋ถ„๋ช…ํžˆ ๊ทธ๋“ค์ด ์•„์ฃผ ์ž˜ํ•˜๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์—,
42:24
because they're off to a strong start,ย  there's a lot to feel good about.
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ํž˜์ฐฌ ์ถœ๋ฐœ์„ ํ•˜๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์— ๊ธฐ๋ถ„ ์ข‹์€ ์ ์ด ๋งŽ์Šต๋‹ˆ๋‹ค.
42:29
When it comes to meta right now, it hasย  been able to maintain decent growth.
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ํ˜„์žฌ ๋ฉ”ํƒ€์˜ ๊ฒฝ์šฐ ์ƒ๋‹นํ•œ ์„ฑ์žฅ์„ ์œ ์ง€ํ•  ์ˆ˜ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค.
42:36
Decent.
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ํ’ˆ์œ„ ์žˆ๋Š”.
42:37
This is an adjective thatย  means good but not amazing.
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์ด๋Š” ์ข‹์ง€๋งŒ ํ›Œ๋ฅญํ•˜์ง€๋Š” ์•Š์Œ์„ ์˜๋ฏธํ•˜๋Š” ํ˜•์šฉ์‚ฌ์ž…๋‹ˆ๋‹ค.
42:42
So if I say the food is decent at a restaurant,ย  you know it's good but it's not amazing.
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๊ทธ๋ž˜์„œ ์ œ๊ฐ€ ์‹๋‹น์˜ ์Œ์‹์ด ๊ดœ์ฐฎ๋‹ค๊ณ  ๋งํ•˜๋ฉด, ๋ง›์žˆ๋‹ค๋Š” ๊ฒƒ์€ ์•Œ์ง€๋งŒ ๋†€๋ผ์šด ๊ฒƒ์€ ์•„๋‹™๋‹ˆ๋‹ค.
42:52
So if you ask me, oh how was how was theย  movie, how was the food, how was the hotel?
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๊ทธ๋Ÿผ ์ €ํ•œํ…Œ ๋ฌผ์–ด๋ณด์‹ ๋‹ค๋ฉด, ์•„ ์˜ํ™”๋Š” ์–ด๋• ๋‚˜์š”, ์Œ์‹์€ ์–ด๋• ๋‚˜์š”, ํ˜ธํ…”์€ ์–ด๋• ๋‚˜์š”?
42:58
And I say decent, good but not necessarily great.
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๊ทธ๋ฆฌ๊ณ  ์ €๋Š” ๊ดœ์ฐฎ๊ณ  ์ข‹๋‹ค๊ณ  ๋งํ•˜์ง€๋งŒ ๋ฐ˜๋“œ์‹œ ํ›Œ๋ฅญํ•˜์ง€๋Š” ์•Š์Šต๋‹ˆ๋‹ค.
43:04
Good but not great.
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์ข‹์ง€๋งŒ ํ›Œ๋ฅญํ•˜์ง€๋Š” ์•Š์€. Facebook๊ณผ ํ•ด๋‹น ์•ฑ ์ œํ’ˆ๊ตฐ ๋ชจ๋‘
43:05
Decent good but not greatย  to maintain decent growth inย ย 
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43:13
monthly and daily active users acrossย  both Facebook and its family of apps.
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์—์„œ ์›”๊ฐ„ ๋ฐ ์ผ์ผ ํ™œ์„ฑ ์‚ฌ์šฉ์ž ์ˆ˜์˜ ์ ์ ˆํ•œ ์„ฑ์žฅ์„ ์œ ์ง€ํ•˜๊ธฐ์—๋Š” ๊ดœ์ฐฎ์€ ์ˆ˜์ค€์ด์ง€๋งŒ ํ›Œ๋ฅญํ•˜์ง€๋Š” ์•Š์Šต๋‹ˆ๋‹ค .
43:18
And it has seen strong performance from advantage.
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๊ทธ๋ฆฌ๊ณ  ์ด์ ์„ ๋ฐ”ํƒ•์œผ๋กœ ๊ฐ•๋ ฅํ•œ ์„ฑ๋Šฅ์„ ๋ณด์˜€์Šต๋‹ˆ๋‹ค.
43:22
It's AI driven suite of ad automation tools.
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AI ๊ธฐ๋ฐ˜ ๊ด‘๊ณ  ์ž๋™ํ™” ๋„๊ตฌ ๋ชจ์Œ์ž…๋‹ˆ๋‹ค.
43:26
Remember ad is short for advertisement.
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๊ด‘๊ณ ๋Š” ๊ด‘๊ณ ์˜ ์ค„์ž„๋ง์ด๋ผ๋Š” ๊ฒƒ์„ ๊ธฐ์–ตํ•˜์„ธ์š”.
43:30
Native speakers almost alwaysย  shorten this word advertisementย ย 
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์›์–ด๋ฏผ์€ ๊ฑฐ์˜ ํ•ญ์ƒ ์ด ๋‹จ์–ด๋ฅผ ๋‹จ์ถ•ํ•ฉ๋‹ˆ๋‹ค. ๊ด‘๊ณ 
43:37
automation tools as well as goodย  momentum for advertiser demand on reels.
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์ž๋™ํ™” ๋„๊ตฌ์ผ ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ๋ฆด์— ๋Œ€ํ•œ ๊ด‘๊ณ ์ฃผ ์ˆ˜์š”์— ๋Œ€ํ•œ ์ข‹์€ ์ถ”์ง„๋ ฅ๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
43:44
While its competitor Snap,ย  I've never heard of Snap.
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๊ฒฝ์Ÿ์‚ฌ์ธ Snap์€ Snap์— ๋Œ€ํ•ด ๋“ค์–ด๋ณธ ์ ์ด ์—†์Šต๋‹ˆ๋‹ค.
43:49
Have you heard of Snap?
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์Šค๋ƒ…(Snap)์ด๋ผ๊ณ  ๋“ค์–ด๋ณด์…จ๋‚˜์š”?
43:51
I haven't if you have share in the comments.
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๋Œ“๊ธ€์— ๊ณต์œ ๊ฐ€ ์žˆ์œผ๋ฉด ๊ทธ๋ ‡์ง€ ์•Š์Šต๋‹ˆ๋‹ค.
43:53
Clearly a competitor to Metaย ย 
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Meta์˜ ๋ช…๋ฐฑํ•œ ๊ฒฝ์Ÿ์ž์ธ
43:56
while his competitor Snap has yet toย  emerge from its own advertising slump.
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๋ฐ˜๋ฉด, ๊ทธ์˜ ๊ฒฝ์Ÿ์‚ฌ์ธ Snap์€ ์•„์ง ๊ด‘๊ณ  ๋ถ€์ง„์—์„œ ๋ฒ—์–ด๋‚˜์ง€ ๋ชปํ–ˆ์Šต๋‹ˆ๋‹ค.
44:04
Notice I said ad is short for advertisement,ย ย 
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๊ด‘๊ณ ๋Š” ๊ด‘๊ณ ์˜ ์•ฝ์ž๋ผ๊ณ  ํ–ˆ๋Š”๋ฐ,
44:07
but here we have advertiser,ย  who is the person advertising?
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์—ฌ๊ธฐ์— ๊ด‘๊ณ ์ฃผ๊ฐ€ ์žˆ๋Š”๋ฐ, ๊ด‘๊ณ ํ•˜๋Š” ์‚ฌ๋žŒ์€ ๋ˆ„๊ตฌ์ธ๊ฐ€์š”?
44:14
And then advertising is the verb.
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๊ทธ๋ฆฌ๊ณ  ๊ด‘๊ณ ๋Š” ๋™์‚ฌ์ž…๋‹ˆ๋‹ค.
44:19
But for advertisement.
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ํ•˜์ง€๋งŒ ๊ด‘๊ณ ๋ฅผ ์œ„ํ•ด.
44:20
This is the one we shorten us emergeย  from its own advertising slump.
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์ด๊ฒƒ์€ ์šฐ๋ฆฌ๊ฐ€ ์ž์ฒด ๊ด‘๊ณ  ์Šฌ๋Ÿผํ”„์—์„œ ๋ฒ—์–ด๋‚˜ ๋‹จ์ถ•ํ•œ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
44:30
A slump.
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์Šฌ๋Ÿผํ”„.
44:31
This is when there's a decline.
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์ด๋•Œ๋Š” ํ•˜๋ฝ์„ธ์ž…๋‹ˆ๋‹ค.
44:34
So slump.
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๊ทธ๋ž˜์„œ ์Šฌ๋Ÿผํ”„.
44:35
Visualize going down, and it goes downย  in terms of price, sales or volume.
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ํ•˜๋ฝํ•˜๋Š” ๊ฒƒ์„ ์‹œ๊ฐํ™”ํ•˜๋ฉด ๊ฐ€๊ฒฉ, ๋งค์ถœ ๋˜๋Š” ์ˆ˜๋Ÿ‰ ์ธก๋ฉด์—์„œ ํ•˜๋ฝํ•ฉ๋‹ˆ๋‹ค.
44:43
In this case, it's advertising slump.
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์ด๋Ÿฐ ๊ฒฝ์šฐ๋Š” ๊ด‘๊ณ  ์Šฌ๋Ÿผํ”„๋‹ค.
44:47
It's most likely the volume.
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๋ณผ๋ฅจ์ผ ๊ฐ€๋Šฅ์„ฑ์ด ๋†’์Šต๋‹ˆ๋‹ค.
44:49
The number of people who want toย  advertise on this platform on Snapย ย 
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Snap์—์„œ ์ด ํ”Œ๋žซํผ์— ๊ด‘๊ณ ๋ฅผ ๊ฒŒ์žฌํ•˜๋ ค๋Š” ์ˆ˜๋งŽ์€ ์‚ฌ๋žŒ๋“ค์ด
44:58
Mehta has been able to successfullyย  turn around its business.
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Mehta์—์„œ ์„ฑ๊ณต์ ์œผ๋กœ ์‚ฌ์—…์„ ์ „ํ™˜ํ•  ์ˆ˜ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค.
45:02
This is a great phrasal verb as well.
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์ด๊ฒƒ๋„ ํ›Œ๋ฅญํ•œ ๊ตฌ๋™์‚ฌ์ž…๋‹ˆ๋‹ค.
45:06
When you turn something around, it means youย  take a situation from negative to positive.
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๋ฌด์–ธ๊ฐ€๋ฅผ ๋’ค์ง‘๋Š”๋‹ค๋Š” ๊ฒƒ์€ ์ƒํ™ฉ์„ ๋ถ€์ •์ ์ธ ๊ฒƒ์—์„œ ๊ธ์ •์ ์ธ ๊ฒƒ์œผ๋กœ ๋ฐ”๊พธ๋Š” ๊ฒƒ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
45:16
I wrote that definition here.
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๋‚˜๋Š” ์—ฌ๊ธฐ์— ๊ทธ ์ •์˜๋ฅผ ์ผ์Šต๋‹ˆ๋‹ค.
45:18
Now this could be a great one to combine with theย  expression off to a adjective start, especiallyย ย 
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์ด์ œ ์ด๋Š” ํ˜•์šฉ์‚ฌ๋กœ ์‹œ์ž‘ํ•˜๋Š” ํ‘œํ˜„๊ณผ ๊ฒฐํ•ฉํ•˜๋Š” ๊ฒƒ์ด ์ข‹์€ ํ‘œํ˜„์ด ๋  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค . ํŠนํžˆ
45:27
when it's negative because this expression isย  when you take something from negative to positive.
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๋ถ€์ •์ ์ธ ๊ฒฝ์šฐ ์ด ํ‘œํ˜„์€ ๋ถ€์ •์ ์ธ ๊ฒƒ์„ ๊ธ์ •์ ์œผ๋กœ ์ทจํ•˜๋Š” ํ‘œํ˜„์ด๊ธฐ ๋•Œ๋ฌธ์ž…๋‹ˆ๋‹ค.
45:33
So remember the example I gave wasย  our vacation was off to a rough start.
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๊ทธ๋Ÿฌ๋‹ˆ ์ œ๊ฐ€ ์ œ์‹œํ•œ ์˜ˆ๋ฅผ ๊ธฐ์–ตํ•˜์„ธ์š”. ์šฐ๋ฆฌ์˜ ํœด๊ฐ€๋Š” ํ—˜๋‚œํ•œ ์‹œ์ž‘์„ ๋งž์ดํ–ˆ๋‹ค๋Š” ๊ฒƒ์ด์—ˆ์Šต๋‹ˆ๋‹ค.
45:39
And remember you have your verbย  to be that you have to conjugate.
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๊ทธ๋ฆฌ๊ณ  ํ™œ์šฉํ•ด์•ผ ํ•œ๋‹ค๋Š” ๋™์‚ฌ๊ฐ€ ์žˆ๋‹ค๋Š” ๊ฒƒ์„ ๊ธฐ์–ตํ•˜์„ธ์š” .
45:43
In this case is conjugated with the subject ourย  vacation it and the time reference is the past.
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์ด ๊ฒฝ์šฐ ์ฃผ์–ด our vacation it๊ณผ ํ™œ์šฉ๋˜๋ฉฐ ์‹œ๊ฐ„์€ ๊ณผ๊ฑฐ์ž…๋‹ˆ๋‹ค.
45:50
So this is the past.
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๊ทธ๋ž˜์„œ ์ด๊ฒƒ์€ ๊ณผ๊ฑฐ์ž…๋‹ˆ๋‹ค.
45:51
Simple.
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45:51
Our vacation was off to a rough start.
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๋‹จ์ˆœํ•œ.
์šฐ๋ฆฌ์˜ ํœด๊ฐ€๋Š” ํ—˜๋‚œํ•œ ์‹œ์ž‘์„ ๋งž์ดํ–ˆ์Šต๋‹ˆ๋‹ค.
45:54
Not good.
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์•ˆ์ข‹๋‹ค.
45:56
So a negative situation, but we turned it around.
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๊ทธ๋ž˜์„œ ๋ถ€์ •์ ์ธ ์ƒํ™ฉ์ด์—ˆ์ง€๋งŒ ์šฐ๋ฆฌ๋Š” ์ƒํ™ฉ์„ ๋ฐ”๊พธ์—ˆ์Šต๋‹ˆ๋‹ค.
46:01
So we took our vacation from negative to positive.
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๊ทธ๋ž˜์„œ ์šฐ๋ฆฌ๋Š” ํœด๊ฐ€๋ฅผ ๋ถ€์ •์ ์ธ ๊ฒƒ์—์„œ ๊ธ์ •์ ์ธ ๊ฒƒ์œผ๋กœ ๋ฐ”๊พธ์—ˆ์Šต๋‹ˆ๋‹ค.
46:05
And of course you can provide more information onย  why it was negative and how you turned it around.
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๋ฌผ๋ก  ๋ถ€์ •์ ์ด์—ˆ๋˜ ์ด์œ ์™€ ์ด๋ฅผ ๋ฐ˜์ „์‹œํ‚จ ๋ฐฉ๋ฒ•์— ๋Œ€ํ•œ ์ž์„ธํ•œ ์ •๋ณด๋ฅผ ์ œ๊ณตํ•  ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.
46:11
So how you got it from negative to positive.
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๊ทธ๋ž˜์„œ ์–ด๋–ป๊ฒŒ ๊ทธ๊ฒƒ์„ ๋ถ€์ •์ ์ธ ๊ฒƒ์—์„œ ๊ธ์ •์ ์ธ ๊ฒƒ์œผ๋กœ ์–ป์—ˆ์Šต๋‹ˆ๊นŒ?
46:14
So excellent expression that you canย  combine with the other one you learned.
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๋ฐฐ์šด ๋‹ค๋ฅธ ํ‘œํ˜„๊ณผ ๊ฒฐํ•ฉํ•  ์ˆ˜ ์žˆ์„ ์ •๋„๋กœ ํ›Œ๋ฅญํ•œ ํ‘œํ˜„์ž…๋‹ˆ๋‹ค.
46:21
Let's continue.
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๊ณ„์†ํ•ฉ์‹œ๋‹ค.
46:23
Meta still faces several challenges, however.
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๊ทธ๋Ÿฌ๋‚˜ ๋ฉ”ํƒ€๋Š” ์—ฌ์ „ํžˆ ์—ฌ๋Ÿฌ ๊ฐ€์ง€ ๊ณผ์ œ์— ์ง๋ฉดํ•ด ์žˆ์Šต๋‹ˆ๋‹ค.
46:28
It gets nearly all of itsย  revenue from advertising,ย ย 
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๊ฑฐ์˜ ๋ชจ๋“  ์ˆ˜์ต์„ ๊ด‘๊ณ ์—์„œ ์–ป๊ณ  ์žˆ์œผ๋ฉฐ,
46:33
and we estimate that itsย  share of the worldwide digitalย ย 
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์ „ ์„ธ๊ณ„ ๋””์ง€ํ„ธ
46:38
ad market advertisement market will fall toย  20.1% this year from its 2021 peak of 22.7%.
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๊ด‘๊ณ  ์‹œ์žฅ ๊ด‘๊ณ  ์‹œ์žฅ ์ ์œ ์œจ์€ 2021๋…„ ์ตœ๊ณ ์น˜์ธ 22.7%์—์„œ ์˜ฌํ•ด 20.1%๋กœ ํ•˜๋ฝํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค.
46:52
Okay, its peak of 22.7.
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์•Œ๊ฒ ์Šต๋‹ˆ๋‹ค. ์ตœ๊ณ ์น˜๋Š” 22.7์ž…๋‹ˆ๋‹ค.
46:57
When you describe something as its peak.
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์–ด๋–ค ๊ฒƒ์„ ์ตœ๊ณ ์กฐ๋กœ ๋ฌ˜์‚ฌํ•  ๋•Œ.
47:00
We'll just think of a mountain and theย  top of a mountain is the peak, right?
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๊ทธ๋ƒฅ ์‚ฐ์ด๋ผ๊ณ  ์ƒ๊ฐํ•˜๋ฉด ์‚ฐ ๊ผญ๋Œ€๊ธฐ๊ฐ€ ์ •์ƒ์ด๊ฒ ์ฃ ?
47:06
And the the top of theย  mountain is the highest point.
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๊ทธ๋ฆฌ๊ณ  ์‚ฐ ์ •์ƒ์ด ๊ฐ€์žฅ ๋†’์€ ์ง€์ ์ž…๋‹ˆ๋‹ค.
47:10
So when you say the prices peaked at X number,ย  then that means that's the highest the pricesย ย 
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๋”ฐ๋ผ์„œ ๊ฐ€๊ฒฉ์ด X ์ˆซ์ž์—์„œ ์ •์ ์— ๋„๋‹ฌํ–ˆ๋‹ค๊ณ  ๋งํ•˜๋ฉด ์ด๋Š” ๊ฐ€๊ฒฉ์ด ์˜ˆ์ƒ๋˜๋Š” ์ตœ๊ณ ์น˜์ด๊ณ  ๊ทธ
47:22
are expected to go and thenย  after that they they might fall.
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์ดํ›„์—๋Š” ํ•˜๋ฝํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค.
47:28
So here the market will fall to 20.1.
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๋”ฐ๋ผ์„œ ์—ฌ๊ธฐ์„œ ์‹œ์žฅ์€ 20.1๋กœ ํ•˜๋ฝํ•  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
47:33
So at this time in 2021, the market was at 22.7.
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๋”ฐ๋ผ์„œ 2021๋…„ ํ˜„์žฌ ์‹œ์žฅ์€ 22.7์ด์—ˆ์Šต๋‹ˆ๋‹ค.
47:39
By saying it's the peak isย  saying this was the highestย ย 
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์ •์ ์ด๋ผ๊ณ  ๋งํ•˜๋Š” ๊ฒƒ์€ ์ด๊ฒƒ์ด ์ตœ๊ณ ์ ์ด์—ˆ๊ณ  ๋”
47:43
point and they don't expect it to go higher.
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๋†’์•„์งˆ ๊ฒƒ์ด๋ผ๊ณ  ๊ธฐ๋Œ€ํ•˜์ง€ ์•Š๋Š”๋‹ค๋Š” ์˜๋ฏธ์ž…๋‹ˆ๋‹ค.
47:47
This was the peak.
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์ด๊ฒƒ์ด ์ •์ ์ด์—ˆ์Šต๋‹ˆ๋‹ค.
47:48
So from this, you have no place to go shutย  down because you're at the top of the mountain.
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๊ทธ๋Ÿฌ๋‹ˆ ์ด์ œ ์‚ฐ ์ •์ƒ์— ์žˆ๊ธฐ ๋•Œ๋ฌธ์— ๋ฌธ์„ ๋‹ซ์„ ๊ณณ์ด ์—†์Šต๋‹ˆ๋‹ค.
47:54
So just visualize the top of theย  mountain when you think of peak.
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๊ทธ๋Ÿฌ๋‹ˆ ๋ด‰์šฐ๋ฆฌ๋ฅผ ์ƒ๊ฐํ•  ๋•Œ ์‚ฐ ์ •์ƒ์„ ์‹œ๊ฐํ™”ํ•ด ๋ณด์„ธ์š”.
47:59
So the highest it's facing significantย  competition from TikTok and Amazon.
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๋”ฐ๋ผ์„œ TikTok ๋ฐ Amazon๊ณผ์˜ ์ƒ๋‹นํ•œ ๊ฒฝ์Ÿ์— ์ง๋ฉดํ•ด ์žˆ์Šต๋‹ˆ๋‹ค. ์š”์ฆ˜
48:06
And while Meta may be talking less about theย  Metaverse these days, it is still determinedย ย 
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Meta๋Š” Metaverse์— ๋Œ€ํ•ด ๋œ ์ด์•ผ๊ธฐํ•˜๊ณ  ์žˆ์ง€๋งŒ ์—ฌ์ „ํžˆ
48:15
to make the Metaverse a reality and theย  massive losses in its Reality Labs division.
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Metaverse๋ฅผ ํ˜„์‹ค๋กœ ๋งŒ๋“ค๊ณ  Reality Labs ๋ถ€์„œ์—์„œ ๋ง‰๋Œ€ํ•œ ์†์‹ค์„ ์ž…๊ฒ ๋‹ค๊ณ  ๊ฒฐ์‹ฌํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
48:23
So I guess this is the name ofย  the group within the company thatย ย 
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๊ทธ๋ž˜์„œ ์ด ํšŒ์‚ฌ ๋‚ด์—์„œ
48:30
works on the Metaverse, the Reality Labs division.
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Reality Labs ๋ถ€์„œ์ธ Metaverse์—์„œ ์ž‘์—…ํ•˜๋Š” ๊ทธ๋ฃน์˜ ์ด๋ฆ„์ธ ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค.
48:34
They work on Metaverse are adding up.
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๊ทธ๋“ค์€ Metaverse์—์„œ ์ž‘์—…ํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
48:38
So the losses, the obviously financialย  losses, they're adding up, so adding up,ย ย 
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๋”ฐ๋ผ์„œ ์†์‹ค, ๋ช…๋ฐฑํžˆ ์žฌ์ •์  ์†์‹ค์€ ํ•ฉ์‚ฐ๋ฉ๋‹ˆ๋‹ค. ๋”ฐ๋ผ์„œ ํ•ฉ์‚ฐํ•œ๋‹ค๋Š” ๊ฒƒ์€
48:46
this is a phrasal verb thatย  means accumulating, accumulating.
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์ถ•์ , ์ถ•์ ์„ ์˜๋ฏธํ•˜๋Š” ๊ตฌ๋™์‚ฌ์ž…๋‹ˆ๋‹ค.
48:52
So you might you had this loss here,ย  this loss, this loss, this loss.
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๊ทธ๋ž˜์„œ ๋‹น์‹ ์€ ์—ฌ๊ธฐ์„œ ์ด๋Ÿฐ ์†์‹ค์„ ๊ฒช์—ˆ์„ ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ์†์‹ค, ์ด ์†์‹ค, ์ด ์†์‹ค.
48:56
And then if you add them up,ย ย 
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๊ทธ๋ฆฌ๊ณ  ์ด๋ฅผ ํ•ฉ์‚ฐํ•˜๋ฉด
48:59
you have a total amount that is obviouslyย  a lot bigger than the individual amounts.
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๊ฐœ๋ณ„ ๊ธˆ์•ก๋ณด๋‹ค ๋ถ„๋ช…ํžˆ ํ›จ์”ฌ ๋” ํฐ ์ด์•ก์ด ๋ฉ๋‹ˆ๋‹ค.
49:09
The company also faces incrediblyย  tough competition in generativeย ย 
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์ด ํšŒ์‚ฌ๋Š” ๋˜ํ•œ ์ƒ์„ฑ์  A I ๋ถ„์•ผ์—์„œ ์—„์ฒญ๋‚˜๊ฒŒ ์น˜์—ดํ•œ ๊ฒฝ์Ÿ์— ์ง๋ฉดํ•ด ์žˆ์Šต๋‹ˆ๋‹ค.
49:15
A I I'm not too sure what generative A I is.
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์ƒ์„ฑ์  A I๊ฐ€ ๋ฌด์—‡์ธ์ง€ ์ž˜ ๋ชจ๋ฅด๊ฒ ์Šต๋‹ˆ๋‹ค. ์†Œํ”„ํŠธ์›จ์–ด ๊ฐœ๋ฐœ ์—”์ง€๋‹ˆ์–ด ์„ธ๊ณ„์— ์ข…์‚ฌํ•˜๋Š” ์‚ฌ๋žŒ๋“ค์„ ๋งŽ์ด ์•Œ๊ณ  ์žˆ๋Š”
49:19
I'm sure there are students watching this who doย ย 
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ํ•™์ƒ๋“ค์ด ์ด ๋™์˜์ƒ์„ ์‹œ์ฒญํ•˜๊ณ  ์žˆ์„ ๊ฒƒ์ด๋ผ๊ณ  ํ™•์‹ ํ•ฉ๋‹ˆ๋‹ค
49:23
know a lot of probably people in theย  software development engineer world.
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.
49:29
So feel free let me know what generative A I is.
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๊ทธ๋Ÿฌ๋‹ˆ ์ƒ์„ฑ์  A I๊ฐ€ ๋ฌด์—‡์ธ์ง€ ์ž์œ ๋กญ๊ฒŒ ์•Œ๋ ค์ฃผ์„ธ์š”.
49:33
Artificial intelligence, that's a I,ย ย 
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์ธ๊ณต์ง€๋Šฅ, ๊ทธ๊ฒŒ I์ธ๋ฐ,
49:35
but I don't know what generative A I is,ย  including from Open AI and Google Four.
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Open AI์™€ Google Four๋ฅผ ํฌํ•จํ•ด ์ƒ์„ฑ AI I๊ฐ€ ๋ฌด์—‡์ธ์ง€๋Š” ๋ชจ๋ฅด๊ฒ ์Šต๋‹ˆ๋‹ค.
49:43
These things will weigh on metaย  in the second-half of the year.
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์ด๋Ÿฌํ•œ ๊ฒƒ๋“ค์ด ํ•˜๋ฐ˜๊ธฐ์—๋Š” ๋ฉ”ํƒ€์— ์˜ํ–ฅ์„ ๋ฏธ์น  ๊ฒƒ์ž…๋‹ˆ๋‹ค .
49:49
So remember the first half of the year wouldย ย 
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๋”ฐ๋ผ์„œ ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ๋Š” 1๋ถ„๊ธฐ
49:52
be Q1Q2 and the second-halfย  of the year would be Q3Q4.
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2๋ถ„๊ธฐ์ด๊ณ  ํ•˜๋ฐ˜๊ธฐ๋Š” 3 ๋ถ„๊ธฐ 4๋ถ„๊ธฐ๋ผ๋Š” ์ ์„ ๊ธฐ์–ตํ•˜์„ธ์š”.
49:58
Let's take a look on way onย  when something these things,ย ย 
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์ด๋Ÿฐ ์ผ์ด ์žˆ์„ ๋•Œ,
50:03
the things the article previously mentioned, whenย  something weighs on someone, meta is a company.
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์ด์ „์— ๊ธฐ์‚ฌ์—์„œ ์–ธ๊ธ‰ํ•œ ์ผ, ๋ˆ„๊ตฐ๊ฐ€์—๊ฒŒ ๋ถ€๋‹ด์ด ๋  ๋•Œ, ๋ฉ”ํƒ€๊ฐ€ ํšŒ์‚ฌ๋ผ๋Š” ๊ฒƒ์„ ์‚ดํŽด๋ณด๊ฒ ์Šต๋‹ˆ๋‹ค.
50:12
So someone or something a company.
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๊ทธ๋ž˜์„œ ๋ˆ„๊ตฐ๊ฐ€ ๋˜๋Š” ๋ฌด์–ธ๊ฐ€ ํšŒ์‚ฌ.
50:15
It simply means that whatever those thingsย  are are making you worried or unhappy.
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์ด๋Š” ๋‹จ์ˆœํžˆ ๊ทธ๋Ÿฌํ•œ ๊ฒƒ๋“ค์ด ๋ฌด์—‡์ด๋“  ๋‹น์‹ ์„ ๊ฑฑ์ •ํ•˜๊ฑฐ๋‚˜ ๋ถˆํ–‰ํ•˜๊ฒŒ ๋งŒ๋“ ๋‹ค๋Š” ๊ฒƒ์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.
50:22
So to weigh, just imagine somethingย  physically is weighing on you.
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๋”ฐ๋ผ์„œ ์ฒด์ค‘์„ ์ธก์ •ํ•˜๋ ค๋ฉด ๋ฌด์–ธ๊ฐ€๊ฐ€ ๋ฌผ๋ฆฌ์ ์œผ๋กœ ๋‹น์‹ ์„ ์ง“๋ˆ„๋ฅด๊ณ  ์žˆ๋‹ค๊ณ  ์ƒ์ƒํ•ด ๋ณด์„ธ์š”.
50:28
It's bringing you down in terms of your emotions.
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๊ทธ๊ฒƒ์€ ๋‹น์‹ ์˜ ๊ฐ์ •์˜ ์ธก๋ฉด์—์„œ ๋‹น์‹ ์„ ์‹ค๋ง์‹œํ‚ต๋‹ˆ๋‹ค.
50:32
For example, my upcoming IELTS exam is weighing onย  me is another way of saying is making me worried,ย ย 
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์˜ˆ๋ฅผ ๋“ค์–ด, ๋‹ค๊ฐ€์˜ค๋Š” IELTS ์‹œํ—˜์ด ๋‚˜๋ฅผ ์ง“๋ˆ„๋ฅด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋‹ค๋ฅธ ๋ง๋กœ ํ•˜๋ฉด,
50:43
making me unhappy because you have aย  lot of nervousness around that exam.
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๋‹น์‹ ์ด ๊ทธ ์‹œํ—˜์— ๋Œ€ํ•ด ๋งŽ์€ ๊ธด์žฅ์„ ํ•˜๊ธฐ ๋•Œ๋ฌธ์— ๋‚˜๋ฅผ ๊ฑฑ์ •ํ•˜๊ฒŒ ๋งŒ๋“ค๊ณ , ๋‚˜๋ฅผ ๋ถˆํ–‰ํ•˜๊ฒŒ ๋งŒ๋“ ๋‹ค๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
50:48
Hopefully not just an example, butย  that is something you could say.
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๋‹จ์ˆœํ•œ ์˜ˆ๊ฐ€ ์•„๋‹ˆ๊ธฐ๋ฅผ ๋ฐ”๋ผ์ง€๋งŒ, ์ด๋Š” ์—ฌ๋Ÿฌ๋ถ„์ด ๋งํ•  ์ˆ˜ ์žˆ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
50:54
And I know a lot of students have told me thatย ย 
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๊ทธ๋ฆฌ๊ณ  ๋งŽ์€ ํ•™์ƒ๋“ค์ด
50:57
these things will weigh on metaย  in the second-half of the year.
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์ด๋Ÿฌํ•œ ๊ฒƒ๋“ค์ด ํ•˜๋ฐ˜๊ธฐ์— ๋ฉ”ํƒ€์— ์˜ํ–ฅ์„ ๋ฏธ์น  ๊ฒƒ์ด๋ผ๊ณ  ๋งํ•œ ๊ฒƒ์œผ๋กœ ์•Œ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
51:02
And remember that second-half is Q3 andย  Q4 combined, but thanks to the momentumย ย 
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๊ทธ๋ฆฌ๊ณ  ํ•˜๋ฐ˜๊ธฐ๋Š” 3๋ถ„๊ธฐ์™€ 4๋ถ„๊ธฐ๊ฐ€ ํ•ฉ์ณ์ง„ ๊ธฐ๊ฐ„์ด๋ผ๋Š” ์ ์„ ๊ธฐ์–ตํ•˜์„ธ์š”. ํ•˜์ง€๋งŒ
51:10
of a better than expected Q2, it will be inย  a stronger position to face those challenges.
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์˜ˆ์ƒ๋ณด๋‹ค ๋‚˜์€ 2๋ถ„๊ธฐ์˜ ๋ชจ๋ฉ˜ํ…€ ๋•๋ถ„์— ์ด๋Ÿฌํ•œ ๊ณผ์ œ์— ์ง๋ฉดํ•  ์ˆ˜ ์žˆ๋Š” ๋” ๊ฐ•๋ ฅํ•œ ์œ„์น˜์— ์žˆ๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
51:21
So there the company expects to haveย  challenges in Q3 and Q4 because ofย ย 
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๋”ฐ๋ผ์„œ ํšŒ์‚ฌ๋Š”
51:29
this competition from other companies and howย  the losses of the Metaverse are now adding up.
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๋‹ค๋ฅธ ํšŒ์‚ฌ์™€์˜ ๊ฒฝ์Ÿ๊ณผ ํ˜„์žฌ ๋ฉ”ํƒ€๋ฒ„์Šค์˜ ์†์‹ค์ด ์–ด๋–ป๊ฒŒ ํ•ฉ์‚ฐ๋˜๊ณ  ์žˆ๋Š”์ง€ ๋•Œ๋ฌธ์— 3๋ถ„๊ธฐ์™€ 4๋ถ„๊ธฐ์— ์–ด๋ ค์›€์„ ๊ฒช์„ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•ฉ๋‹ˆ๋‹ค.
51:39
But because it has such a greatย  Q2, it was off to a strong start.
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ํ•˜์ง€๋งŒ 2๋ถ„๊ธฐ๊ฐ€ ๋„ˆ๋ฌด ํ›Œ๋ฅญํ–ˆ๊ธฐ ๋•Œ๋ฌธ์— ์‹œ์ž‘์ด ์ข‹์•˜์Šต๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ
51:47
It won't be as severe.
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์‹ฌํ•˜์ง„ ์•Š์„ ๊ฒ๋‹ˆ๋‹ค.
51:49
The consequences of these losses andย  the competition won't be as severe.
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์ด๋Ÿฌํ•œ ์†์‹ค๊ณผ ๊ฒฝ์Ÿ์˜ ๊ฒฐ๊ณผ๋Š” ๊ทธ๋‹ค์ง€ ์‹ฌ๊ฐํ•˜์ง€ ์•Š์„ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
51:57
So that's why it's in a better, strongerย  position to face those challenges.
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๊ทธ๋ ‡๊ธฐ ๋•Œ๋ฌธ์— ์ด๋Ÿฌํ•œ ๊ณผ์ œ์— ์ง๋ฉดํ•  ์ˆ˜ ์žˆ๋Š” ๋” ์ข‹๊ณ  ๋” ๊ฐ•๋ ฅํ•œ ์œ„์น˜์— ์žˆ๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
52:02
And that's the end of our article.
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์ด๊ฒƒ์ด ์šฐ๋ฆฌ ๊ธฐ์‚ฌ์˜ ๋์ž…๋‹ˆ๋‹ค.
52:05
So what I'll do now is I'll go toย  the top and I'll read the articleย ย 
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๊ทธ๋ž˜์„œ ์ง€๊ธˆ ํ•  ์ผ์€ ๋งจ ์œ„๋กœ ๊ฐ€์„œ ๊ธฐ์‚ฌ๋ฅผ
52:09
from start to finish and this timeย  you can focus on my pronunciation.
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์ฒ˜์Œ๋ถ€ํ„ฐ ๋๊นŒ์ง€ ์ฝ๊ณ  ์ด๋ฒˆ์—๋Š” ๋ฐœ์Œ์— ์ง‘์ค‘ํ•˜๋Š” ๊ฒƒ์ž…๋‹ˆ๋‹ค.
52:14
Meta surges as ads bounce back.
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๊ด‘๊ณ ๊ฐ€ ๋ฐ˜์†ก๋˜๋ฉด์„œ ๋ฉ”ํƒ€๊ฐ€ ๊ธ‰์ฆํ•ฉ๋‹ˆ๋‹ค.
52:19
As I predicted before earnings came out,ย ย 
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์ˆ˜์ต์ด ๋‚˜์˜ค๊ธฐ ์ „์— ์˜ˆ์ƒํ–ˆ๋˜ ๋Œ€๋กœ
52:22
Meta not only had its second straightย  quarter of positive revenue growth,ย ย 
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Meta๋Š” 2 ๋ถ„๊ธฐ ์—ฐ์† ๊ธ์ •์ ์ธ ๋งค์ถœ ์„ฑ์žฅ์„ ๊ธฐ๋กํ–ˆ์„ ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ
52:28
but it also exceeded expectations with its firstย  quarter of double digit growth since Q 4/20/21.
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21๋…„ 4์›” 20์ผ ์ดํ›„ ์ฒซ ๋ถ„๊ธฐ์— ๋‘ ์ž๋ฆฟ์ˆ˜ ์„ฑ์žฅ์„ ๊ธฐ๋กํ•˜๋ฉฐ ๊ธฐ๋Œ€์น˜๋ฅผ ์ดˆ๊ณผํ–ˆ์Šต๋‹ˆ๋‹ค.
52:36
Here's my quick take on Meta's Q2ย ย 
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Meta์˜ 2๋ถ„๊ธฐ 1๋ถ„๊ธฐ์— ๋Œ€ํ•œ ๊ฐ„๋žตํ•œ ์„ค๋ช…์€ ๋‹ค์Œ๊ณผ ๊ฐ™์Šต๋‹ˆ๋‹ค. 2021๋…„ ๋ง ์ดํ›„
52:41
one With two straight quarters a positiveย  revenue growth and the first quarter of doubleย ย 
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2๋ถ„๊ธฐ ์—ฐ์†์œผ๋กœ ๊ธ์ •์ ์ธ ๋งค์ถœ ์„ฑ์žฅ๊ณผ ๋‘ ์ž๋ฆฌ ์ˆ˜์˜
52:47
digit revenue growth since late 2021, Metasย  year of efficiency is off to a strong start.
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๋งค์ถœ ์„ฑ์žฅ์„ ๊ธฐ๋กํ•œ 1๋ถ„๊ธฐ๋ฅผ ํ†ตํ•ด Metas์˜ ํšจ์œจ์„ฑ์ด ๋›ฐ์–ด๋‚œ ํ•œ ํ•ด๊ฐ€ ์‹œ์ž‘๋˜์—ˆ์Šต๋‹ˆ๋‹ค.
52:55
If the company can continue thisย  momentum into the next two quarters,ย ย 
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ํšŒ์‚ฌ๊ฐ€ ์ด ๋ชจ๋ฉ˜ํ…€์„ ๋‹ค์Œ 2๋ถ„๊ธฐ๊นŒ์ง€ ๊ณ„์†ํ•  ์ˆ˜ ์žˆ๋‹ค๋ฉด
53:00
it will exit 2023 in a much betterย  position than it entered the year 2.
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2023๋…„์„ 2๋…„์ฐจ์— ๋Œ์ž…ํ–ˆ์„ ๋•Œ๋ณด๋‹ค ํ›จ์”ฌ ๋” ๋‚˜์€ ์œ„์น˜์—์„œ ๋งˆ๋ฌด๋ฆฌํ•˜๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค.
53:07
There's a lot of feel good aboutย  when it comes to meta right now.
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ํ˜„์žฌ ๋ฉ”ํƒ€์— ๊ด€ํ•ด์„œ๋Š” ์ข‹์€ ๋Š๋‚Œ์ด ๋งŽ์ด ์žˆ์Šต๋‹ˆ๋‹ค. Facebook๊ณผ ํ•ด๋‹น ์•ฑ ์ œํ’ˆ๊ตฐ ๋ชจ๋‘
53:12
It has been able to maintain decent growthย  in monthly and daily active users acrossย ย 
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์—์„œ ์›”๊ฐ„ ๋ฐ ์ผ์ผ ํ™œ์„ฑ ์‚ฌ์šฉ์ž ์ˆ˜์—์„œ ์ƒ๋‹นํ•œ ์„ฑ์žฅ์„ ์œ ์ง€ํ•  ์ˆ˜ ์žˆ์—ˆ์œผ๋ฉฐ
53:18
both Facebook and its family of apps, and itย  has seen strong performance from advantage.
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์žฅ์ ์œผ๋กœ ์ธํ•ด ๊ฐ•๋ ฅํ•œ ์„ฑ๊ณผ๋ฅผ ๊ฑฐ๋‘์—ˆ์Šต๋‹ˆ๋‹ค.
53:25
It's a I driven suite of adย  automation tools as well asย ย 
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์ด๋Š” ๋‚ด๊ฐ€ ์ฃผ๋„ํ•˜๋Š” ๊ด‘๊ณ  ์ž๋™ํ™” ๋„๊ตฌ ์ œํ’ˆ๊ตฐ
53:30
good momentum for advertiser demand on reels.
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์ด์ž ๋ฆด์— ๋Œ€ํ•œ ๊ด‘๊ณ ์ฃผ ์ˆ˜์š”์— ๋Œ€ํ•œ ์ข‹์€ ์ถ”์ง„๋ ฅ์ž…๋‹ˆ๋‹ค.
53:35
While its competitor Snap has yet toย  emerge from its own advertising slump,ย ย 
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๊ฒฝ์Ÿ์‚ฌ์ธ Snap์€ ์•„์ง ๊ด‘๊ณ  ๋ถ€์ง„์—์„œ ๋ฒ—์–ด๋‚˜์ง€ ๋ชปํ•œ ๋ฐ˜๋ฉด,
53:41
Meta has been able to successfullyย  turn around its business 3.
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Meta๋Š” ์„ฑ๊ณต์ ์œผ๋กœ ์‚ฌ์—…์„ ์ „ํ™˜ํ•  ์ˆ˜ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค. 3.
53:47
Meta still faces several challenges, however.
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๊ทธ๋Ÿฌ๋‚˜ Meta๋Š” ์—ฌ์ „ํžˆ ์—ฌ๋Ÿฌ ๊ฐ€์ง€ ์–ด๋ ค์›€์— ์ง๋ฉดํ•ด ์žˆ์Šต๋‹ˆ๋‹ค.
53:51
It gets nearly all of its revenue fromย  advertising, and we estimate that itsย ย 
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๊ฑฐ์˜ ๋ชจ๋“  ์ˆ˜์ต์„ ๊ด‘๊ณ ์—์„œ ์–ป๊ณ  ์žˆ์œผ๋ฉฐ,
53:56
share of the worldwide digital ad market will fallย  to 20.1% this year from its 2021 peak of 22.7%.
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์ „ ์„ธ๊ณ„ ๋””์ง€ํ„ธ ๊ด‘๊ณ  ์‹œ์žฅ ์ ์œ ์œจ์€ 2021๋…„ ์ตœ๊ณ ์น˜์ธ 22.7%์—์„œ ์˜ฌํ•ด 20.1%๋กœ ํ•˜๋ฝํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋ฉ๋‹ˆ๋‹ค. TikTok ๋ฐ Amazon๊ณผ์˜
54:10
It's facing significant competition fromย  TikTok, and Amazon, and while Meta mayย ย 
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์ƒ๋‹นํ•œ ๊ฒฝ์Ÿ์— ์ง๋ฉดํ•˜๊ณ  ์žˆ์œผ๋ฉฐ Meta๋Š”
54:16
be talking less about the Metaverse theseย  days, it is still determined to make theย ย 
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์š”์ฆ˜ Metaverse์— ๋Œ€ํ•ด ๋œ ์ด์•ผ๊ธฐํ•˜๊ณ  ์žˆ์ง€๋งŒ ์—ฌ์ „ํžˆ
54:21
Metaverse a reality, and the massive lossesย  in its Reality Labs division are adding up.
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Metaverse๋ฅผ ํ˜„์‹ค๋กœ ๋งŒ๋“ค๊ธฐ๋กœ ๊ฒฐ์‹ฌํ•˜๊ณ  ์žˆ์œผ๋ฉฐ Reality Labs ๋ถ€๋ฌธ์˜ ๋ง‰๋Œ€ํ•œ ์†์‹ค์ด ํ•ฉ์‚ฐ๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
54:29
The company also faces incrediblyย  tough competition in generative A I,ย ย 
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๋˜ํ•œ ์ด ํšŒ์‚ฌ๋Š”
54:34
including from Open A I and Google 4.
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Open A I ๋ฐ Google 4๋ฅผ ํฌํ•จํ•˜์—ฌ ์ƒ์„ฑ AI ๋ถ„์•ผ์—์„œ ์—„์ฒญ๋‚˜๊ฒŒ ์น˜์—ดํ•œ ๊ฒฝ์Ÿ์— ์ง๋ฉดํ•ด ์žˆ์Šต๋‹ˆ๋‹ค.
54:39
These things will weigh on meta in theย  second-half of the year, but thanks to theย ย 
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์ด๋Ÿฌํ•œ ์ƒํ™ฉ์€ ํ•˜๋ฐ˜๊ธฐ ๋ฉ”ํƒ€์— ๋ถ€๋‹ด์ด ๋  ๊ฒƒ์ด์ง€๋งŒ
54:44
momentum of a better than expected Q2, it will beย  in a stronger position to face those challenges.
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์˜ˆ์ƒ๋ณด๋‹ค ๋‚˜์€ 2๋ถ„๊ธฐ ๋ชจ๋ฉ˜ํ…€ ๋•๋ถ„์— ์ด๋Ÿฌํ•œ ๋„์ „์— ์ง๋ฉดํ•  ์ˆ˜ ์žˆ๋Š” ๋” ๊ฐ•๋ ฅํ•œ ์œ„์น˜.
54:51
Amazing job you did it.
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์ •๋ง ๋ฉ‹์ง„ ์ผ์ด๊ตฐ์š”. ์˜ค๋Š˜ ๋ฐฐ์šด
54:53
Think of all the expressions,ย  all the grammar concepts,ย ย 
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๋ชจ๋“  ํ‘œํ˜„, ๋ชจ๋“  ๋ฌธ๋ฒ• ๊ฐœ๋…,
54:57
all the pronunciation that you learned today.
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๋ชจ๋“  ๋ฐœ์Œ์„ ์ƒ๊ฐํ•ด ๋ณด์„ธ์š”.
55:00
Did you like this lesson?
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์ด ๊ฐ•์˜๊ฐ€ ๋งˆ์Œ์— ๋“œ์…จ๋‚˜์š”?
55:02
Would you like me to make more oneย  hour English lessons just like this?
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์ด๋ ‡๊ฒŒ ํ•œ ์‹œ๊ฐ„ ๋” ์˜์–ด โ€‹โ€‹์ˆ˜์—…์„ ํ•ด์ฃผ์‹œ๊ฒ ์–ด์š”?
55:07
If so, put one hour in the comments.
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๊ทธ๋ ‡๋‹ค๋ฉด ๋Œ“๊ธ€์— ํ•œ ์‹œ๊ฐ„์„ ํˆฌ์žํ•ด ๋ณด์„ธ์š”.
55:10
One hour in the comments so I know youย  liked this lesson and you can get thisย ย 
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ํ•œ ์‹œ๊ฐ„ ๋™์•ˆ ๋Œ“๊ธ€์„ ๋‚จ๊ฒจ์ฃผ์‹œ๋ฉด ์ด ์ˆ˜์—…์ด ๋งˆ์Œ์— ๋“ค์—ˆ๊ณ 
55:15
free speaking guide where I share 6 tips onย  how to speak English fluently and confidently.
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์˜์–ด๋ฅผ ์œ ์ฐฝํ•˜๊ณ  ์ž์‹ ๊ฐ์žˆ๊ฒŒ ๋งํ•˜๋Š” ๋ฐฉ๋ฒ•์— ๋Œ€ํ•œ 6๊ฐ€์ง€ ํŒ์„ ๊ณต์œ ํ•˜๋Š” ๋ฌด๋ฃŒ ๋งํ•˜๊ธฐ ๊ฐ€์ด๋“œ๋ฅผ ๋ฐ›์œผ์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
55:20
You can click here to download it orย  look for the link in the description.
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์—ฌ๊ธฐ๋ฅผ ํด๋ฆญํ•˜์—ฌ ๋‹ค์šด๋กœ๋“œํ•˜๊ฑฐ๋‚˜ ์„ค๋ช…์—์„œ ๋งํฌ๋ฅผ ์ฐพ์•„๋ณด์„ธ์š”. ์ง€๊ธˆ ๋ฐ”๋กœ
55:24
And why don't you get startedย  with your next lesson right now?
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๋‹ค์Œ ์ˆ˜์—…์„ ์‹œ์ž‘ํ•ด ๋ณด๋Š” ๊ฒƒ์ด ์–ด๋–จ๊นŒ์š”?
์ด ์›น์‚ฌ์ดํŠธ ์ •๋ณด

์ด ์‚ฌ์ดํŠธ๋Š” ์˜์–ด ํ•™์Šต์— ์œ ์šฉํ•œ YouTube ๋™์˜์ƒ์„ ์†Œ๊ฐœํ•ฉ๋‹ˆ๋‹ค. ์ „ ์„ธ๊ณ„ ์ตœ๊ณ ์˜ ์„ ์ƒ๋‹˜๋“ค์ด ๊ฐ€๋ฅด์น˜๋Š” ์˜์–ด ์ˆ˜์—…์„ ๋ณด๊ฒŒ ๋  ๊ฒƒ์ž…๋‹ˆ๋‹ค. ๊ฐ ๋™์˜์ƒ ํŽ˜์ด์ง€์— ํ‘œ์‹œ๋˜๋Š” ์˜์–ด ์ž๋ง‰์„ ๋”๋ธ” ํด๋ฆญํ•˜๋ฉด ๊ทธ๊ณณ์—์„œ ๋™์˜์ƒ์ด ์žฌ์ƒ๋ฉ๋‹ˆ๋‹ค. ๋น„๋””์˜ค ์žฌ์ƒ์— ๋งž์ถฐ ์ž๋ง‰์ด ์Šคํฌ๋กค๋ฉ๋‹ˆ๋‹ค. ์˜๊ฒฌ์ด๋‚˜ ์š”์ฒญ์ด ์žˆ๋Š” ๊ฒฝ์šฐ ์ด ๋ฌธ์˜ ์–‘์‹์„ ์‚ฌ์šฉํ•˜์—ฌ ๋ฌธ์˜ํ•˜์‹ญ์‹œ์˜ค.

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