English Coaching for Business: your value & your ask.

1,376 views ・ 2023-03-13

Business English with Christina


Please double-click on the English subtitles below to play the video.

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Here are two secrets for a powerful pitch in English.
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Talk about the value you bring and ask for what you want.
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Now, this video is part three of a special series
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designed to help you improve your English
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for work and specifically build your pitch in English.
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You ready?
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Let's go.
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Hi, I'm your English coach Christina
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founder of Business English with Christina.
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I'm a neuro language coach
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and the owner of an international business.
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And as a part of this special series
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I would also like to invite you
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to my free interactive workshop that's taking place
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on March 23rd.
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You can get all of the details
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and sign up for it down in the link below this video.
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In the last video, you learned
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that you need an elevator pitch in English.
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If you do business in English, it allows you to
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show your strengths, your skills, your competencies
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and because you can use it
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in so many different important business situations
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it really is an indispensable tool to have
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in your business English toolbox.
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And it means that your business conversations
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are more likely to be more successful.
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Now, if you watched the first and the second video
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in the series, you know that you need to start
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with a solid introduction to greet the other person.
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Something simple like, hi, I'm Christina
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it's nice to meet you.
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And then in like one sentence to tell them what you do
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and who you help.
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For example, I'm the founder
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of Business English with Christina
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and I specialize in helping tech startups
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build profitable business relationships with Americans.
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So now that they know who you are, what you do
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you're ready to talk about the value that you bring.
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So what does this sound like in practice?
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Well, you can talk about different things.
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You can talk about your experience.
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You can talk
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about how many years you've been in the business.
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You can talk about a recent achievement and innovation
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anything that is going to help to really put the spotlight
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on you and the value that you can bring to the other person.
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Now, I know that for some of us
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it's not always easy to put the spotlight
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on ourselves and to talk about our accomplishments
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or how great a job we do, or how great our business is.
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And that is why it's super important to prepare this
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in advance so that you know exactly what you're gonna say
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and you feel confident delivering that message.
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And we're gonna take a look at a few different
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examples just to give you some inspiration.
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But of course, if you want a lot more examples to
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help you create your own pitch, you can find that
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over on the blog post that goes with this video.
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All right, so let's imagine that you work
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for a company or you are a consultant for several companies.
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Well, you could say something like this.
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I've been a human resources manager for over seven years
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and I've recruited entire teams
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for small and growing companies.
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If you run or own a small business that provides services
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to other businesses, you might talk
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about a recent project that was successful.
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For example, our company specializes
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in helping tech companies raise seed funding.
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We just finished helping DataBot raise 3 million to
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launch their product on the American market.
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And if you're inside a company, you're working on a team
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maybe you've got a great idea that you wanna pitch
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to a decision maker or your manager to show how you
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or your department have the expertise to carry
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out your big idea.
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Here's an example.
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My team and I have been working
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on innovative medical equipment that's small enough to move
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from lab to lab.
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We've just completed our latest design
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for our biggest client
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and I think we're ready for the next phase of testing.
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So now the person listening
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to you knows the value that you bring, but maybe
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they're not sure like what exactly you're looking for.
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This is the place where you ask for what you want.
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And again, here are some examples, but you can go
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over to the blog and find many more examples
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that will help you to craft your own pitch in English.
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Okay? So if you're looking for a position in a company
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you might say something like this, I love how
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engaged Meddin is in making healthcare accessible
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and I'd love the chance to put my experience to work
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for your company.
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Or you're at a networking event
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and you would love to have an introduction
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to someone who can, you know
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maybe help you get that company
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as a client or just get into the company, get a contact
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and maybe start an interesting collaboration.
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In this case, you could say something like this
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I heard that your company will launch a new product soon.
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Would you be able to put me
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in touch with someone on their marketing team?
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I have some insights that could help them.
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So those are just a few examples, but in any case
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congratulations because now you know how to share the value
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that you bring and also ask for what you want, which is
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I think for a lot of us, myself included, not always
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something that's easy to do because we're afraid
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of being rejected.
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We're afraid that the other person will say, no, Hey
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it happens not the end of the world.
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But if you don't ask, you'll never know.
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But that is not the end of your pitch, and there's actually
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something else that you can do that is going to
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double the chances that your pitch will actually
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be successful.
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What is it?
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Well, that's what we'll talk about in the next lesson.
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So if you wanna be sure to get that lesson and also
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get your invitation for my free live workshop
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on this, then go ahead and sign up
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At the link that's below this video so
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that you get part four of this special series
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and also your invitation to that workshop.
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It's absolutely free, but it's got so much value.
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And of course, when you do that
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you'll also be the first to know
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about something that's coming up very soon
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that my expert coaches and I have worked on and refined
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over the years to really create something that just
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helps you exponentially become more confident
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and become better at using English in your business.
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All right.
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Thank you so much for improving
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with me and with business English with Christina.
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And yeah, I'll see you next time for part four.
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